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February 18, 2014

LINE Theme Shop lets you decorate your messaging experience

Newly launched LINE shop opens your chat rooms for everyone’s favorite LINE characters.

LINE, the world’s leading mobile platform with over 350 million users, has unveiled its new Theme Shop for Android and iPhone users in the Philippines.

Through the store, Filipinos can purchase themes that decorate their LINE chat visuals with LINE characters Leonard and Sally. What’s more, the themes of the ever popular Cony and Brown are still available to users for free.

Since first being introduced in June 2013, LINE Themes have been downloaded more than 200 million times by users around the world to add a personal and colorful touch to their LINE interface.

“The Theme Shop already offers a wide variety of themes centered on the beloved characters of LINE,” said Greg Kim, Senior Manager of LINE Plus Corporation. “In the next months, we will be adding Hello Kitty and Rilakkuma themes, and we promise to deliver more fun-loving motifs as the year progresses.”

Filipino users can also purchase themes from the LINE Web Store ( and send them as gifts to their LINE friends.

LINE is now available on Firefox Marketplace

The Firefox OS platform has been gaining particular traction among smartphone users, including Filipinos. In line with that, the mobile messaging app has continued to expand its reach and is now available on the Firefox Marketplace.

“We are glad to welcome Firefox users in the Philippines to LINE,” says Kim. “One of our main goals is to advance our accessibility to more Filipinos, so they can enjoy LINE’s unparalleled mobile platform services.”

1. Themes are only supported by the iPhone and Android versions of the LINE app.
2. iPhone users can only send Theme gifts to friends via Web Store only.
3. Purchased themes are supported for 180 days after sales end.

*Useful Links:

LINE Homepage

LINE Facebook Page

LINE Official YouTube Page

LINE Official Blog

For LINE Partner:

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