In 2013, LG G2 was hailed “Best Smartphone in the World” by the prestigious Stuff Magazine. And after more glowing reports from international tech pundits such as Consumer Reports, The Verge, Engadget, and GSM Arena, the smartphone superstar continued to make waves and top tech charts soon after its launch in the Philippines.
LG Mobile proved that this type of power can come in different sizes as it introduced two diverse yet very powerful smartphones from the premium LG G Series to the local market—the LG G Pro 2 and the LG G2 Mini.
The LG G Pro 2 phablet boasts of a staggering 5.9-inch Full HD IPS display as well as highly developed camera functions and user experience (UX) features. The LG G2 Mini, literally a mini-version of the flagship LG G2, is reduced in size with 4.7 inches but still holds the power and award-winning-capabilities of its mother phone.
Both models were launched locally at the trendy 71 Gramercy bar in Makati City, April 7, 2014.
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Here's LG G Pro 2: Massive in display, hardware, and UX
The LG G Pro 2 was globally revealed at the Mobile World Congress (MWC) in Barcelona last February 2014 and was praised for its stunning display, versatile camera functions, and innovative UX features, among others.
The smartphone also runs on industry-leading hardware, comprising a 2.26GHz Quad-Core Qualcomm Snapdragon™ 800 chipset with 3GB RAM. Sporting Android 4.4 KitKat and long-lasting 3,200mAh removable battery, users will be able to maximize smartphone usage efficiently and conveniently.
The LG G Pro 2 offers a 13-megapixel Full HD camera with OIS+ (Optical Image Stabilizer Plus), an improved technology of the original OIS by 20%. This comes with a winning combination of 120 frames-per-second HD video recording, slow-motion playback with adjustable speed, 4K Ultra HD recording, Magic Focus, and Natural Flash. A new camera feature, flash capability for selfies, also comes into play. The G Pro 2’s camera can outshoot and outperform not only most smartphone cameras, but many standalone point-and-shoot cameras as well.
On top of the existing UX features in the LG G Series, the LG G Pro 2 comes equipped with the new Mini View, for those who choose to minimize their displays, and the Dual Browser, for those who want to have two apps visible on the screen at the same time.
“Asian consumers have been the biggest fans of smartphones with displays over five inches,” shared Lawrence Kim, vice president of LG Electronics Philippines’ Mobile Communications division. “At 5.9 inches locking in power in its display, hardware, and user experience, we trust that the LTE-ready LG G Pro 2, complete with the successful Rear Key, will exceed the high expectations of the Philippine market.”
And here's the LG G2 Mini: Premium features in smaller form
The LG G2 Mini is the first compact smartphone under the premium G Series and was also first unveiled at the MWC last February. The device offers the design excellence and world-class UX features of the acclaimed LG G2 in a smaller form factor.
Standing at a 4.7-inch qHD IPS display, the G2 Mini retains the innovative design heritage of the Rear Key and minimalist style first introduced in the LG G2. Its Quad-Core CPU and Android 4.4 KitKat OS are complemented by a strong 2,440mAh removable battery for a prompt and efficient user experience. The G2 Mini is the ideal device for consumers moving up from a feature phone or upgrading their current smartphones.
“The compact G2 Mini offers design, hardware, and user experience previously unavailable in its class, making it a very attractive option for mid-tier markets,” said Mr. Kim. “It even adds new and fun features such as flash capability for selfies. With the G2 Mini, our objective is to allow a much larger consumer base to be able to experience the key benefits of the G2 UX in a smaller form factor.”
First-ever user-oriented Knock CodeTM
The LG G Pro 2 and G2 Mini are the first mobile devices to own Knock CodeTM, a UX feature which enables users to power on and unlock the device in one easy step. Taking LG’s existing “KnockON” feature to the next level, the Knock CodeTM asks users to enter a customized tapping or knocking pattern on the display, which becomes their own personal code.
Consumer research shows that users check and unlock their devices more than 100 times a day. And with more than 80,000 possible combinations and no fingerprint streaks, LG’s patented Knock Code™ solution offers a greater level of security over other methods. Customer response has been overwhelmingly positive, as more than 50 percent of participants selected Knock Code™ as the most anticipated feature of the LG G Pro 2 in a survey in Korea.
The massive LG G Pro 2 phablet is available to the local market at P32,990, while the small but powerful LG G2 Mini smartphone retails for P13,990 only.
For more information, visit www.lg.com/ph, like LG Mobile Philippines on Facebook,
or follow @LGPhilippines on Twitter and Instagram.