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September 21, 2014

Max’s Celebrates Delight, Innovates with Delivery Service 7-9000


Max's Restaurant has established itself as a household name in the Philippines, an institution, and a proud Filipino tradition. Max’s Restaurant makes strides in establishing itself as one of the most loved and relevant brands today after almost 70 years of delighting generations of Filipino families with its home-cooked heirloom recipes.


A new delightful development, Max’s re-launched its delivery service, giving the segment a more fresh and innovative look, while also strengthening the nostalgic feel that customers have always loved whenever they bite into Max’s spread of classic Filipino dishes.

As Max’s Restaurant ended a two-day marketing conference “2 Days in September” with a grand party held at the Whitespace in Pasong Tamo Ext., Makati City last Thursday, September 18, dubbed as ‘Max’s Celebration of Delight.’ The great gathering was attended by Max’s Restaurant executive board headed by its President Mr. Robert F. Trota., CEO Ms. Carolyn Patricia Salud, Marketing Director Mr. Mark Gamboa, Max's executives, Max's families, branch managers and officers, guests, and online media partners. 

The event was hosted by celebrity Iya Villania-Arellano.

CEO Ms. Carolyn Patricia Salud for the welcoming remarks.

Max’s Marketing Director Mr. Mark Gamboa shared the company’s core values – Genuine, Thoughtful and Delightful and connected it with the company’s aim to make every Max’s Restaurant delivery transaction a ‘delightful’ experience for both the customers and the restaurant.

“The growth that has been achieved by Max’s delivery is remarkable. Now, Filipinos may enjoy their favorite Max’s sarap to the bones dishes and other delectable offerings by just ordering online or via Max’s delivery hotline- 7-9000. An innovative development, Filipinos overseas may also surprise their loved ones in the Philippines by sending them their favorite Max’s dishes through Max’s online delivery”, shared by Mr. Orly Villanueva, Marketing Manager for Delivery & eCommerce.

Max’s posted double-digit growth in the first half of the year and is aiming to sustain its success by yearend. Max’s continues to beef up its delivery service by offering better choices and bundle promos in all of its 95 delivery stores nationwide.


The great celebration was highlighted by some vintage photos exhibit at the lobby area showing Max’s Restaurant’s 69 years of great Filipino heritage that started with Maximo Giminez‘s ‘Sarap To The Bones’ chicken recipe. Max's upholding the values passed on from it early beginnings in 1945 to the present day generation of food aficionados.


The Max's Quezon City Circle branch was given a special recognition after they have gathered 1 Million in two months of Max's delivery service. Max's Executives awarding Ms. Judy of Max's QC Circle Branch.

Max’s Restaurant relaunched its Max’s Delivery online and Max’s 7-9000 delivery complete with new rider uniforms and a new Max’s delivery jingle performed by brothers Medwin and Eugene Marfil of True Faith.



Max's Delivery Riders Team wearing the new Max's Delivery uniforms had a pledge/oath of delightful service reciting the ‘Panata Ng Isang Max’s Rider’ lead by Mr. Orly Villanueva, Marketing Manager for Delivery & eCommerce.



Hip-hop dancers A Team with their energetic and delightful dance number.




For the coolest updates from Max’s, log on to www.max’schicken.com or check out Max’s through its Facebook, Instagram and Twitter accounts.




Max's Delivery lets you get everything you need at your door in minutes without leaving home. 


Dial 7-9000 for Max's Delivery anywhere within Metro Manila or call your nearest Max's provincial restaurants to enjoy 'sarap-to-the-bones' Max's fried chicken!














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