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November 28, 2014

Kawasaki Philippines Holds Annual Dealers Convention, Launches new Fury


Kawasaki Motors Philippines Corporation (KPMC), one of the country’s leading brands in the motorcycle industry recently held its 2014 Dealers Convention and served as a platform for the launching of several powerful machines. 


Held at the Grand Ballroom of the Manila Hotel last November 21, 2014, the great celebration was made more colorful with the presence of actress Daiana Menezes who hosted the event with Kawasaki Motors Philippines’ Dan Darang. 

The evening was capped off with musical entertainment and sing-along sessions led by comedienne Rufa Mi and Kawasaki Motors’ own Cesar Co.


About 400 Kawasaki dealers from all over the archipelago, as well as international guests from Japan and India donned on their mad max attire for the morning session and mob bosses and sexy vixen outfits to adapt to “Gotham,” theme of the evening session. 

Teench Layosa - Doval Santos, Kawasaki Motors Philippines’ General Manager for Sales and Marketing, said “the past years had been very challenging to the country’s motorcycle industry. Kawasaki Philippines’ 2014 Dealers Convention is our means to bolster the morale of our dealers to remind them that we can rise above this so-called ‘apocalyptic’ milieu by fighting head-on and launching more powerful ‘machines’ in the market.”

“It has been a while since the Fury was introduced in the market and we feel that it is high time that we excite the market once again,” adds Santos. “By adapting ‘Gotham’ as this year’s theme, we would like to drive a point that as ‘Gotham’ is the prequel to ‘Batman’, then the Fury is the prequel to the Ninja--- and that the only way to the Ninja is through the Fury,” concludes Santos. 

Bigwigs Vicente Quimbo, Founder and President of Bel Mondo Italia Corporation, makers of Novellino Wines and luxury car tycoon Mr. Wellington Soong, President of AutostradaMatore, Inc., the biggest luxury car distributor in the Philippines graced the occasion to impart their entrepreneurial advices to the attendees.

Kawasaki Dealers Convention served as a platform for the launching of several powerful machines: Avenger 220; the Rouser bloodlines --Rouser 135, Rouser 180 and Rouser 200NS and the two singles: Ninja 250SL and Z250SL. 



The highlight of the event, however was the showcase of the new Fury: Fury 125 and Fury 125RR. 

Fury 125 is still molded with its signature cross breed design concept, but with improved styling, engine and performance, while the more sporty Fury 125RR in alloy wheels is equipped with a manual clutch. The styling of the Fury is like a hybrid of a big bike, with sharper and enhanced aesthetics that can be attributed to the Ninja- styling. 



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