November 29, 2015

Be part of this year’s My Dream in a Shoebox and transform lives one shoebox at a time.

My Dream in a Shoebox partners with National Bookstore and Jones Lang LaSalle for its 7th year 

A Roman Philosopher once said “Non nobis solum nati sumus” which means not unto ourselves alone are we born. And what better way to celebrate the spirit of Christmas than through the gift of giving.

The Information Technology and Business Process Association of the Philippines (IBPAP) together with integrated marketing agency TeamAsia have partnered with National Book Store and Jones Lang LaSalle for the annual My Dream in a Shoebox. The Christmas initiative invites everyone to help less fortunate children dream bigger dreams by giving them access to school supplies that they can use to achieve their goals.

IBPAP and TeamAsia have long been strong advocates of edification. What started in 2009 as a simple idea has turned into a beacon of hope. Last year, almost 30,000 underprivileged Filipino children were helped by this initiative. On its 7th year, My Dream in a Shoebox aims to help even more young minds to reach for their dreams.

“Corporate Social Responsibility (CSR) initiatives should be more than just a one day event ” says Bea Lim, Managing Director of TeamAsia. 

“It’s an opportunity to utilize our own strengths to help others wake up to a brighter future. My Dream in a Shoebox aims to aid underprivileged kids with the necessary tools to continue their schooling because we believe that is one big step in creating this brighter future,” she adds.

IBPAP together with TeamAsia reiterated their passion for making education more accessible to Filipinos, especially the youth, through this project.

“We believe that education is the most important tool for our youth today,” IBPAP President Jomari Mercado said. “If we give our children access to education, we are, in effect, giving them an opportunity to draw a path towards success. Through My Dream in a Shoebox, we are empowering them to achieve greater goals in life.”

Companies like Acquire BPO and Shore Solutions Inc., Capital One Philippines Support Services Corporation (COPSSC), Chevron, Henkel Asia Pacific Services Center, Northern Trust, Synchrony Global Services Philippines Inc., and WiPro BPO Philippines Ltd. Inc, have pledged their support for this year’s My Dream in a Shoebox.

This year it is easier to help make bigger dreams come true now that National Bookstore is on board this initiative. Benefactors can purchase supplies at affordable prices and enjoy free delivery through the partnership with National Book Store.

Do-it-Yourself (DIY) contributions are also highly encouraged. Simply cover a shoebox with Christmas wrappers and fill it with two (2) notebooks, one (1) pad paper, two (2) pens, two (2) pencils, one (1) eraser, and one (1) bottle of glue. Shoeboxes may be delivered to Jones Lang LaSalle (JLL) Warehouse at 2698 Guatemala Street, Barangay San Isidro, Makati City every Friday from 10:00 AM to 3:00 PM starting November 20, 2015.

Companies who are part of this year’s My Dream in a Shoebox can also take part in gift-giving days this December. Shoeboxes collected will be given to beneficiaries from Payatas Orione Foundation on December 11, 2015 at San Juan Evangelista St. Payatas A, Quezon City, SOS Children Village Foundation on December 15 at Mindanao Drive Ayala Alabang Village, Muntinlupa City, San Pedro Calungsod Parish on December 28 at Southville 3, Bilibid Compound, Muntinlupa and Ascension of our Lord Parish on December 30 at Goodwill 2 Subdivision, Paranaque City. Our beneficiaries also include Ronald McDonald House Charities, Alabang Elementary School, Hospicio de San Jose, and more.

Support can be felt in many ways. My Dream in a Shoebox also welcomes monetary sponsorships for the renovation of Payatas Orione Training Center in Dalahican Quezon. The venue will be used to host more outreach and gift giving programs.

Help someone dream bigger dreams. Be part of this year’s My Dream in a Shoebox and transform lives one shoebox at a time.

For more inquiries, call +632 757 3500 or visit

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