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October 22, 2017

‘It’s a Girl Thing’ - An event to inspire and unite young women




"It’s a Girl Thing" also called as #IAGT an awesome wonderful event to inspire, unite and empower young women on November 18 , 2017, Iconic Theater, Bonifacio Global City.

"It’s a Girl Thing" is a world-class festival designed to inspire, educate and empower teenage girls whilst celebrating the privilege of being a young woman. 

Awesome and inspirational festival "It’s a Girl Thing" or IAGT is being brought to you by Branded, the co-producers of YouTube FanFest along with their partners and co-producers Globe Live. 

‘It’s a Girl Thing’  Press Launch Thursday, September 21, 2017 , Ibiza BGC.


Having launched in Singapore to huge critical and fan acclaim (92% rated IAGT “Totally Awesome” ^), It’s A Girl Thing’s next stop on the global #itsagirlthing tour is Manila, Philippines.

The format is part live show and part experiential festival including fan meet and greets, workshops and brand experiences aligned to the spirit and themes of the event. 

Fans will be invited to join international social stars and celebrities Bethany Mota, Remi Cruz and Niomi Smart along with locals Janina Vela, Kiana Valenciano, Pamela Swing, Abby Asistio, Renee Dominique and Riva Quenery (plus more to be announced!) for the Filipina launch of an inspirational platform of self-discovery that explores what it is to be a girl, a share experience of ideas on how to turn dreams into a reality. 

On #GlobeLiveIAGT Stage from L-R: Branded Co-Founder & CEO, Jasper Donat, Host Riki Flores, Janina Vela, Abby Asistio, Pamela Swing, Kiana Valenciano, Remi Cruz, and Globe Senior Advisor for Creative Marketing and Multimedia Business, Joe Caliro. 
The multicultural and inclusive event empowers women as a united community; promotes positive personal development and explores key social issues such as anti-bullying, positive body image, racism, cultural challenges and opportunities, self-worth and the expectations of the future. 

Bringing teen passions such as music, arts, media, fashion, health, beauty and wellbeing to life, It’s a Girl Thing ignites the flame with the opportunity to meet and listen to stories of inspiration told by people who have made a career and life journey out of inspiring others.



The sensational line up of the live show includes international and local artists taking to the stage and delivering insightful performances with their distinctive personalities. Through self-curated content, social stars will be sharing personal stories, knowledge, and experiences to empower and educate their fans on what it takes to be successful in today’s socially connected world.

Branded Co-Founder & CEO, Jasper Donat
A message from Branded CEO: Jasper Donat, Co-Founder and CEO of Branded shares his excitement for It’s a Girl Thing: 
“It’s a Girl Thing empowers teenage girls and addresses key social issues that affect them. Being a teenager in today’s society is tough so after a successful pilot event in Singapore, we are thrilled to be bringing It’s a Girl Thing to Manila.” He emphasises that "it is all about the experience. Embarking on a journey of self-discovery in search of their dreams and to truly understand themselves with their favourite social stars will definitely be fun and educational at the same time.”

Globe Senior Advisor for Creative Marketing and Multimedia Business, Joe Caliro 
About our partner: “We are thrilled to be working with Globe Live, who are our co-producer for the events in Manila. The festival will be held at the Globe Iconic Store, an open-space venue in Bonifacio Global City with the press launch taking place at Ibiza Beach Club, BGC. The press launch is intended to introduce the It’s a Girl Thing brand and concept to the teenage girls of Manila, providing a teaser of what to expect at the live festival in November and encouraging them to join the IAGT community.”
"The rise of original content creators have given the youth of today more individuals to look up to and gain inspiration from. Together with platforms like YouTube, creators now have a venue to reach a global audience. Having them all come together in an event like It’s a Girl Thing allows us to bring some of the best vloggers closer to their fans so they can spark positivity to more girls here in Manila. Not only will the girls meet their favorite creators, but we are proud to also shed light on significant topics particularly cyber wellness,” shares Joe Caliro, Globe Senior Advisor for Creative Marketing and Multimedia Business.

Caliro adds that, “this is definitely a start of our strong collaboration with Branded as we bring young girls more encouraging and inspirational activities”.


IT’S A GIRL THING FULL LINEUP FOR NOVEMBER

BETHANY MOTA
(bloemsnapxx)

YouTube superstar and entrepreneur Bethany Mota has become one of the most powerful voices in social and new media. Today, Mota’s YouTube channel has more than 10 million subscribers, and her videos have been viewed close to a billion times. Having grown into a true trendsetter, she also has three million dedicated followers on Twitter and five million followers on Instagram, to total a combined social audience of more than 22 million. Bethany is a designer, entrepreneur, and was named two years in a row by Time Magazine as one of the most influential teens in the world and interviewed the President of the United States. Mota can also add Author to her long list of accomplishments, having released her first book “Make Your Mind Up”, in June 2017. What’s next for this digital superstar?


REMI CRUZ 
(remiikinss)

Remi Cruz, aka Miss Remi Ashten or Remlife, is a Southern California native with a zest for life. As a lifestyle creator, Remi is one of the fastest growing influencers and bloggers in the space. Remi is proud to be a Korean/American, and encourages her viewers to enjoy life and spread confidence. Remi’s DIY have landed her spots on The Today Show and Pop Sugar, and she has her own tutorials on the Good Housekeeping Website. She’s been featured on the covers of Trend Magazine and Local Wolves. She cares a lot about social good and has worked with organizations such as the Thirst Project and DoSomething.Org, and has partnered with a number of impressive brands such as Ikea, Skype, Acuvue, and Tresemme. Remi is currently developing a couple of secret projects for her fans.


NIOMI SMART
(NiomiSmart)

With wellness, mindfulness and a balanced lifestyle at the forefront of everything she does, Niomi Smart is a lifestyle blogger who inspires a global audience to look, live and feel better. From sharing her own plant-based recipes and easy-to- adopt fitness regimes to her natural makeup, beauty routines and simple chic fashion, Niomi’s YouTube channel, Instagram and blog are the perfect one-stop place for all things smart living. Niomi has amassed a loyal audience of more than 1.7 million followers on her YouTube channel and 1.8 million followers on her Instagram. Her popular video series ‘What I Eat In A Day’ inspired Niomi to write her own healthy recipe book ‘Eat Smart’, which was released in September2016.





JANINA VELA
(janinavela)

Janina is an 18-year old YouTube and Social Media Influencer. She started at 15 and three years after, has grown her YouTube channel to more than 350,000 subscribers. Janina loves everything connected to beauty, fashion and music. She makes videos on make-up tutorials, diy’s, and vlogs on her teen adventures. She won Top Beauty Vlogger in the recent Asia Influence award held in Kuala Lumpur, Malaysia. 

She is a Disney Ambassador and is the newest host for Disney 365. Her passion is to be a positive influence to her generation, to inspire them to be confident in their own skin and encourage them to be beautiful inside out.





PAMELA KRISTEN SWING

Pamela Swing’s every video is an endless happy conversation. This Thomasian vlogger shares facts about herself, hauls, challenges, daily vlogs and other remarkable experiences. There is no doubt that she is one of the awesome Pinay YouTubers to turn to when it comes to giving the ultimate good vibes.



KIANA VALENCIANO

Kiana Valenciano was seven when she bagged Awit Awards’ Best Christmas Recording and Best Child Recording Artist trophies for a song her father, Philippine music icon Gary V, composed. Fast forward to 2017, she has won several music awards and has created her own music brand with songs she co-wrote like “Circles”, chart-topping "Does She Know" and soon-to-be-released “Misfits.” Known online as @kianavee, she was chosen by the Australian makeup brand, BYS, to be their first Filipina brand endorser as she is a beautiful performing and recording artist and has amassed a sizeable following because of her unique fashion style.



ABBY ASISTIO

Abby Asistio is a singer, songwriter and a TV host. She has produced and composed songs like “Tagpuan”. As a host she was part of TV5’s “Tekno Trip” with KC Montero. She is also an advocate of Alopecia Areata. The disease struck her when she was 4, and she has continuously been campaigning for awareness. In 2012, she was one of the ten finalists of Dove’s Real Beauty campaign. In 2013, Abby was chosen as one of the 30 young achievers under 30 by Meg Magazine. Recently, she was invited to meet Mark Zuckerberg during Facebook’s 12 Friends Day Anniversary.




RENEE DOMINIQUE

Singer/ songwriter Renee Dominique is an uprising artist who is known for her music and beautifully created videos on YouTube that features her unique voice and style in covering the classic music of the Beatles, Carpenters and many other hits. Her talent in music, gives her millions of views on songs that inspired and touched the hearts of people of all ages, throughout Asia, America and many parts of the world. 

She is into acting, dancing, vlogging and is invited to different events for inspirational talks. Her recent trip to New York gave her the opportunity to share love, and service to reach out to homeless girls in a Transformation Camp. Reneé Dominique is also a part of the Star Magic family of ABS_CBN and currently working on her Music Album that features her Original Songs. 



RIVA QUENERY

Riva Quenery is out to conquer the world! The girl next door with the sizzling showbiz career is well on her way. One of today’s most prominent online influencers, this gorgeous millennial can dance, act, and create content that charms and captivates her many many followers.

Adding to this already exciting lineup for the November festival will be a host of talented and motivational international, regional and local talent. These stars will be announced over the coming months in the lead up to the event on November 18, 2017.

The launch of It’s a Girl Thing in Manila marks the beginning of encouraging all teenage girls to “Empower themselves through ideas. To challenge themselves by learning something new. And to have fun!”.








ABOUT BRANDED

Founded in 2002 and recognised as a top 10 Event Marketing Agency by Marketing Magazine, Branded produces Live media that matters connecting businesses, brands, celebrities and fans through large and small scale events, specialising in the media, entertainment and sports industries.

Branded owns and operates the award winning “Matters” series including Sports, Digital, Marketing, Gaming and Music Matters. Branded are Global Partners with Google on the world’s largest touring live celebration of online content, the YouTube FanFest. Branded created It’s a Girl Thing and has published magazines, run off to join carnivals and even launched a newspaper in Hong Kong. Branded has Walked with Dinosaurs, danced with Grease the Musical, sung with Cats, Rocked You with Queen and even stuck an Omega on Coco Lee's wrist.

Branded excels in the conceptualization, programming, organization, and production of dynamic conferences, live music festivals, educational academies, and fan events globally. Branded is an independent company staffed by passionate multi-cultural, multi-lingual and multi-talented individuals with offices in Hong Kong and Singapore and affiliations that reach all corners of the world.

Most importantly, Branded really enjoys making it matter for everyone they work with.




ABOUT GLOBE

Globe Telecom is a leading full service telecommunications company in the Philippines, serving the needs of consumers and businesses across an entire suite of products and services including mobile, fixed, broadband, data connections, internet and managed services. Its principals are Ayala Corporation and SingTel who are acknowledged industry leaders in the country and in the region. For more information, visit www.globe.com.ph. Follow us on Twitter: http://twitter.com/talk2Globe and Facebook: http://facebook.com/GlobePH.

Website & social media links:

It’s a Girl Thing — #itsagirlthing
www.itsagirlthing.live iagtlive

Branded Ltd 
www.branded.asia www.linkedin.com/company/branded

Globe Live
glbe.co/globeliveiagt 



Good News : Taiwan Approves VISA Free Travel For Filipinos




Taiwan in your bucket list as the island state has announced that it will soon allow visa-free entry for visitors from the Philippines as part of their “New Southbound Policy.”

Taiwanese Premier Lai Ching-te only recently approved the visa-free plan for Filipinos, but concrete details such as the starting date for the privilege have yet to be announced. According to a report by Focus Taiwan, however, visa-free travel to the country will be possible either by October or November.

Once finalized, Filipinos who visit Taiwan can stay on the island nation for up to 14 days, without a visa.

The visa-free policy aimed to promote people-to-people, tourism and commercial exchanges between Taiwan and the Philippines according to Winston Chen, director-general of the Foreign Ministry’s Department of East Asian and Pacific Affairs.

Taiwan Economic and Cultural Office’s Dr. Gary Song-Huann Lin had also teased the visa-free plan as early as July this year, during the 2017 Taiwan Tourism Workshop held in Manila.

Dr. Lin said that both Taiwan and the Philippines, despite being separated by a 2-hour flight, “tend to overlook each other,” underscoring the need to beef up relations, strengthen cultural exchange, and boost tourism in both countries.

Taiwan already has visa-free arrangements with a number of other countries, which include Australia, Malaysia, New Zealand and Singapore.

​Power Mac Center presents an ultramodern music fest with Sync Sessions 2017



Save your Saturdays for this!

Everybody’s in for a musical treat as Power Mac Center holds Sync Sessions anew with not just four but 12 bands and artists who are shaking the industry with world-class sound.

Sync Sessions is an audio-digital crossover experience that provides Filipino musicians a platform to showcase their music style with the help of Apple devices and accessories. This fourth run of Sync Sessions will feature a stellar lineup of artists, who will turn Power Mac Center stores into an intimate stage for a laidback performance of their LSS-worthy songs, giving fans a unique way to enjoy music.

The artists will be using iOS apps like GarageBand for iPad, which allows musicians to create and record music through a variety of effects and virtual instruments.

​“We’ll get to listen to music that’s very modern and refreshing, all thanks to our performers, who are mostly millennials. With Sync Sessions, Power Mac Center is giving these artists an opportunity to redefine their music and share it. We also hope to inspire budding artists that they can harness technology to create beautiful music,” said Power Mac Center Marketing Director Joey Alvarez.

Kicking off the live concerts is indie/alternative rock band Rusty Machines of the “What Went Wrong” and “Forget You” fame. With Iggy San Pablo on Vocals, Joshua Andres on Guitar, Miko Miso on Drums, and Leandro Fabregas on Bass, Rusty Machines is out to conquer more hearts at the Sync Sessions stage.

Also set to live jam are OPM icon Barbie Almalbis, pop royalty Autotelic, which popularized heart-swelling songs like “Dahilan” and “Languyin,” as well as indie bandJensen and the Flips, dedicated to Soul/R&B/Motown tunes like “Dapat Sana” and “Slow.” 

Admission is free so catch the live in-store performances at the following dates and venues:

· 1st Leg (October 21, 2017 at Power Mac Center SM Mall of Asia)

-Rusty Machines at 4PM

-December Avenue at 5PM

-Ang Bandang Shirley at 6PM



· 2nd Leg (October 28, 2017 at Power Mac Center Greenbelt 3)

-Oh, Flamingo at 4PM

-Kidthrones x Curtismith at 5PM

-Barbie Almalbis at 6PM

· 3rd Leg (November 4, 2017 at Power Mac Center SM Megamall)

-QUEST at 4PM

-Jensen and the Flips at 5PM

-Reese Lansangan at 6PM

· 4th Leg (November 11, 2017 at Power Mac Center TriNoma)

-Ben&Ben at 4PM

-Cheats at 5PM

-Autotelic at 6PM

Don’t forget to take your photos at these events and post them on social media with the hashtag #SyncSessions.

Sync Sessions 2017 is powered by Beats by Dr. Dre, known for its line of high quality headphones, speakers, and other audio accessories, and IK Multimedia, which created the iRig and other popular music creation accessories.

Find out more about this year’s Sync Sessions by visiting Power Mac Center on Facebook, Twitter, Instagram, and YouTube.
​​

Jollibee is digital engagement leader among QSRs in PH

Brand tops share of voice and share of engagement in major social media platforms

The Philippines’ #1 fast-food chain is also #1 in digital engagement. For decades, Jollibee has been capturing the taste buds of Filipinos with its langhap-sarap treats. Lately, the brand has been winning over the hearts of millions online with hit-after-hit digital content. 

Outranking all other QSR brands, Jollibee garnered a 37% share of engagement on Facebook from January to June 2017 according to online content assessment tool Community Plus. Social media intelligence tool Thoughtbuzz also reveals that the brand registered 1.5 million mentions across digital platforms, almost triple that of its competitors in the same period, to become the #1 most talked about QSR brand in the Philippines.


According to a report by Community Plus, a social listening tool used by various global brands, from January to June 2017, Jollibee outranked all other brands in the quick service restaurant category, particularly in Facebook where it garnered a majority 37% share of engagement, twice greater than its biggest foreign competitor. Social media intelligence tool Thoughtbuzz also reports that Jollibee is the #1 most talked about QSR brand, registering 1.5 million mentions in various digital platforms; almost triple that of its competitors in the same period.

Jollibee Global Brand Chief Marketing Officer and PH Marketing Head, Francis Flores shares, “Jollibee’s stellar digital success has been key to sustaining our market leadership in the country, across all our major target markets.”

Flores adds, “Through world-class, highly engaging online content and digital innovations, we will continue to break the internet to reinforce our position as the Philippines’ most loved, most talked about brand. For us in Jollibee, capturing the hearts of the Filipinos online (and offline) is the ultimate reward.”


The Kwentong Jollibee Success

The brand’s original short-film series, Kwentong Jollibee, has gone viral multiple times this year, and has earned multiple accolades not only from netizens but from industry leaders globally.

In February, the highly-evocative “Vow”, “Date”, and “Crush” Valentine’s videos successfully wooed the online audience with over 50 million views on Facebook and YouTube, about 1.3 million shares, 7.5 million in engagement, and 82 million reach (72% organic reach). The buzz of Kwentong Jollibee’s Valentine series generated over P150 million in free PR and media values as well.

The viral success of the Kwentong Jollibee episodes continued towards mid-year with “Parangal” and “Powers”—back-to-back moving tributes to the sacrifices of moms and the heroic deeds of dads, to provide a comfortable life for the family—as the Mother’s Day and Father’s Day videos garnered positive reactions from netizens and received 8.1 million and 7 million views, respectively.

The Kwentong Jollibee series’ most recent viral hit, “Apo” is proof not only of the enterprise’s sustained success but of Jollibee’s digital content mastery. A Grandparents’ Day special, “Apo” follows a young man recalling his happy childhood memories as he makes his way back home to the embrace of his “second parents”. With a whopping 29 million reach, over 14.2 million views and an engagement of 1.1 million, Jollibee’s special grandparents’ day tribute solidified the brand’s online leadership.

The most recent viral short film was coupled with a heart-tugging CSR effort, Grand Thank You Project, and a special video feature titled “Handog para kay Lola Belen”. The project recognizes hardworking grandparents and gives back the love with a Grandparents’ Day feast for their family and other forms of support such as financial aid. On the Grand Thank You Project’s second year, Jollibee features Lola Belen, a grandmother from Pangasinan who tirelessly sells local delicacies at a nearby Jollibee branch to provide for her loved ones. The video feature reached over 7.7 million netizens and 5.2 million views.


An Array of World-Class Digital Content

Apart from the emotional Kwentong Jollibee short films, Jollibee has also produced a number of successful online campaigns that have gotten netizens abuzz: from the impressive dance skills of the lovable mascots Jollibee and Friends in the JolliDance Showdown series with more than 29 million Facebook and YouTube views, the quirky quick escape tricks of JolliSavers for every Petsa de Peligro that reached more than 24 million views, to the sumptuous and heartwarming Chickenjoy campaigns that generated more than 28 million views.

Jollibee also introduced digital engagement innovations such as the Twitter Intercept, which uses social listening to be able to suggest various Jollibee products depending on day part and topic. This exercise rendered a 50% growth in conversation and craving for Jollibee and its products on Twitter.

The brand also launched the JolliDance Showdown App—the first augmented reality experience in the local QSR industry. With the free app, kids can turn the Jolly Joy Box of their Jolly Kids Meal into an interactive platform to bring to life a dancing Jollibee, compose their own dance tunes, and personalize their avatars for a unique augmented reality experience. To date, the app has registered more than 100,000 downloads.

Together, these efforts have led to astounding share of voice and share of engagement results across the QSR market for Jollibee on the digital platform.

There are definitely more exciting digital content from Jollibee to look forward to in the coming months. Make sure to follow Jollibee on Facebook (facebook.com/jollibeephilippines), on YouTube (youtube.com/jollibeedigital1), and stay updated on Jollibee’s viral hits on Instagram and Twitter @jollibee.



Jobstreet HR Day Cebu bigger and better on its second year


Jobstreet holds HR Day in Radisson Blu Cebu on August 10, 2017 and attracts nearly 120 HR leaders in the Visayas region. Jobstreet Marketing Manager Eileen Go (far right) and Provincial Sales Manager Ryan Tordesillas (far left) are joined by industry leaders who led the discussions on the different generations in the workplace: (from left to right) SYKES Asia’s Senior HR Manager Mae Blanco, Nestlé Philippines’ Talent Acquisition Head Hannah De Lumen, SM Investment Corp’s VP for HR Joann Hizon, Asian Institute of Management’s Associate Professor Dynah Basuil, and Eudo Strengths-based Development’s Brian Quebengco. 


Immerse Yourself in Marvel Studios’ Thor:Ragnarok at IMAX!

Marvel fans were treated to an exciting cinema experience as they got the first preview of the much-awaited sequel of Thor in SM Megamall’s IMAX Theater.

In the movie, Thor is imprisoned on the other side of the universe without his mighty hammer, and is forced to team-up with the Hulk, Loki and new player Valkyrie to stop “Ragnarok”—the destruction of Asgard and its civilization, at the hands of the ruthless and all-powerful Hela.



Fans were left at the edge of their seat as they experienced the full glory of the movie in IMAX

Here are five reasons why you should catch it in IMAX too:
1. IMAX exclusively features 26% more of the action than a the regular screen 
With select scenes shot exclusively using an IMAX camera, the theatre has a special format that features a 1.9:1 ratio, meaning you will get to see 26 percent more of the scene than what you’ll see in a regular cinema. We all know how Marvel loves to hide Easter eggs in all their films; that 26 percent can play a crucial role in the entire story of the Marvel universe. If you’re a Marvel fan, you can’t miss out on this.

2. Asgard comes to life through IMAX’s vivid colors 
If you’ve ever seen the imagery of Doctor Strange or the first instalment of Thor in IMAX, you’ll easily conclude that color plays a huge role in the movie. Through psychedelic trips in and out of different universes, there is no better way to watch Thor: Ragnarok than with IMAX’s digital enhancement process which delivers 60% more brightness and 40% greater contrast than what you’ll find anywhere else.

3. Imagine the Hulk on IMAX’s giant screen 
IMAX has a wall-to-wall, floor-to-ceiling, curved screen that fills even your peripheral vision with increased viewing angles up to an average of 70 degrees. Can you just imagine the epic gladiator scene between Thor and the Hulk on its enormous display?

4. Hear the sonic boom of the Mjolnir with IMAX’s earth shattering sound 
With a customized sound system that distributes sound throughout the theatre, you can hear the krak-a-thoom of the Mjolnir to the slightest pin drop and be able to tell exactly where it fell.

5. IMAX’s 3D is out-of-this world 
IMAX’s 3D projector delivers unsurpassed brightness and clarity. Coupled with the screen’s increased field of view, the results are images that jump off the screen and land right in your lap. Slide through time and space and live like a superhero in your most immersive experience yet. 





Step into the movieverse and catch the god of thunder wtih the biggest movie screen in town. Marvel Studios’ Thor: Ragnarok hits IMAX theatres and SM Cinema branches nationwide on October 25. 



For tickets, log on towww.smcinema.com or follow @SM_Cinema on Instagram and /SMCinema on facebook for more details.

Inspire moments of wonder with Tiny Love

Explore, discover and understand the seven developmental wonders that Tiny Love has specially crafted for our young ones as the brand holds a fun launch at SM Makati in partnership with Baby Company.



Tiny Love - a  pioneer in creating developmental toys that support baby's growth, is an award-winning global toy and baby products brand that gives special attention to child development. 

Founded in 1991, the brand's vision is to develop smart solutions that support babies' development from birth to 24 months, gaining recognition for the Tiny Love 7 Elements System. 

The 7 Developmental Wonders System gives parents a comprehensive set of guidelines to ensure that their baby is developing well, hence, each Tiny Love product has been crafted under this system.



Cognition, Emotional Intelligence (EQ), Fine Motor Skills, Gross Motor Skills, Imagination & Creativity, Language and Communication, and Senses are the seven elements to be explored by parents, enabling them to get a better understanding of what their baby is going through at the various stages of their growth and development. 

"My lifelong passions are “kids” and “teaching”," shares Maye Yao Co Say, chief operating officer of Richwell Philippines Inc. the exclusive local distributor of Tiny Love. 

She adds, "With my dad’s support, we were able to develop the Ogalala System-in-Play, which helps parents better appreciate and guide their kids’ child development milestones. For three years now, we have been holding classes and events to further this advocacy of Learning Through Play. Through the Ogalala System-in-Play, we bring in quality educational tools and toys that make play time more meaningful. We spearheaded S.T.E.A.M products to promote Science, Technology, Engineering, Arts and Math products like Melissa & Doug, Discovery Kids, Animal Planet, The Learning Journey, Crayola, and now Tiny Love."



Seeing toys as a great way to develop a baby's cognitive, motor sensory and emotional growth, Tiny Love products have become a favorite especially among young moms who are always looking for the best ways to care for their children. These products have been created with much love and care by the brand's child development experts, based on the different developmental milestones that babies naturally experience. With the help of Tiny Love's 7 Elements System, parents are better guided on the kind of toys, objects and activities that they should surround their baby with. 




To further communicate what Tiny Love's 7 Developmental Wonders System is all about and to showcase the unique baby products that it has to offer, the brand, in partnership with Baby Company recently held a fun and informative event called Inspire Moments of Wonder at SM Makati. 

This way, parents are able to see Tiny Love's popular products first hand as well as get to ask brand representatives regarding their concerns and gain better insight on what Tiny Love has to offer. 

From newborns to active toddlers, Tiny Love has a wide range of fun toys that are perfect in supporting child development. There's colorful Gymini/activity gyms and mobiles that provide the perfect stimuli to start developing infants' mental and physical abilities, as well as other fun toys that toddlers will also enjoy and help parents guide their baby in their young journey in learning and development.


The event also had an insightful Child Development Seminar facilitated by young moms Paula Peralejo-Fernandez (celebrity, blogger) and Ina Arabia-Garcia (Team Publisher, Summit Media) who believe in the benefits of encouraging babies' development by inspiring moments of wonder. 

Also present in the event was Child developmental pediatrician Dr. Jeanne S. Dy, MD, DPPS (Screening Clinician for the Center for Developmental Pediatrics, Consultant at The Medical City and at Medmom Institute for Human Development, Doctor of Medicine at University of Santo Tomas, Special Training in Pediatrics at The Medical City, Sub-Specialty Training in Developmental Behavioral Pediatrics at The Medical City.

Adding more fun to the event is a special Celebrity Meet and Greet with celebrity moms as well as free goodies and activities that guests and their babies were able to enjoy. 

Raising children in the modern world need not be a daunting experience, even for young moms. Encourage your child to discover the beauty of the world we live in by being their guide and with the aid of baby-friendly brands like Tiny Love. 


Tiny Love products are available at Baby Company branches in SM MOA, SM Makati, SM Aura (boutique) and mall, SM North EDSA, SM Fairview Department Store, SM Megamall, SM Ortigas and Powerplant Mall and Ogalala Concept Stores at Shangri-la Mall and Ayala Mall The 30th.


About Tiny Love
Tiny Love® is a multiple award-winning global toy and baby products brand that puts special emphasis on the issue of baby’s development. We are a team of experts in child development and an industry pioneers in creating developmental toys that support baby’s growth. But first and foremost - we are parents who have personal experience and a deep understanding of the needs that other parents and their babies have during those first exciting years.

Tiny Love® was founded in 1991 with the vision to develop smart solutions to support baby’s development from birth through 24 months.

Raising Care for Rare awareness campaign


Care and awareness for rare diseases, more research and support of everybody is paramount. Care for Rare awareness campaign and more research can help increase the understanding of these diseases and identify unknown ones. This Care for Rare awareness campaign brings hope to many people living with a rare disease around the nation and their families.

As part of the continuous efforts to promote public awareness on Rare Diseases, the Philippine General Hospital, UP National Institutes of Health and the Philippine Society of Orphan Disorders together with the Department of Health, is pioneering the Care for Rare awareness campaign held at the Philippine General Hospital Out-Patient Department. 


The campaign runs from October 17 to November 16, 2017. During this month-long campaign, an information table is set up manned by health volunteers who would be giving out informational materials about rare diseases specifically Lysosomal Storage Disorders like: Pompe disease, MPS I &II, Fabry disease and Gaucher disease. Patients can approach these volunteers to inquire about the diseases as well. 



As a globally competitive medical and health facility, the Philippine General Hospital is strongly committed to render quality healthcare to the Filipino people through networking and teamwork of its competent, compassionate and ethical health professionals, and by being a center of excellence and leadership in health care training and research that impacts on health policies.

Guided by this mission, this PGH Care for Rare campaign aims to bring national attention and awareness on the impact of rare diseases among people and the ways by which families and communities can help realize the spirit and intention of R.A. No. 10747 or the Rare Disease Law. 

The Philippines has achieved a very important milestone when the Rare Disease Act was passed into law which seeks to improve the access of patients with rare diseases to comprehensive medical care and to timely health information that would help them cope with their condition.
Public awareness plays a very important part in comprehensive healthcare; and a comprehensive healthcare respects everyone’s right to life. 
The campaign for national Rare Disease awareness is a shared responsibility and there is a great need to work together for this to be successful.
Rare diseases do not only affect patients but also their families. Thus the presence of a Rare Disease law somehow alleviates the position of which families with a rare disease patient are in.




As of the moment, the Implementing Rules and Regulations for the RD law are still being finished and parents of RD patients like me are looking forward to its implementation because that will ensure that budget will be allocated to RD programs. This law gives us hope in making sure that people with rare diseases are given a chance at life, says Mrs. Cynthia Magdaraog, President of the Philippine Society for Orphan Disorders and parent of a Pompe disease patient.
Mrs. Magdaraog is a mother of a rare disease patient, Dickoy, with Pompe disease, now an Industrial Design graduate and an accomplished entrepreneur despite only being able to move his wrists.  --- (Youth For Health)
In the Philippines, a disease is considered rare if it affects 1 in every 20,000 individuals or less. Those afflicted with rare disease or orphan disorders suffer from social abandonment due to lack of existing network of support to aid them.

The nature of rare disease is hardly known as well due to lack of information; and only few medical professionals in the country are aware of these disorders and how to diagnose and address these conditions. Medical help is also elusive under the conditions of the country’s health priorities. With this information campaign, both the private and government organizations working behind it are hoping to address the need for effective identification and diagnosis of rare diseases among our country’s population. 

Public awareness plays a very important part in comprehensive healthcare; and a comprehensive healthcare respects everyone’s right to life. 

The campaign for national Rare Disease awareness is a shared responsibility and there is a great need to work together for this to be successful.

October 21, 2017

Cignal TV, through its SARI SARI Channel presents Tabi Po, a graphic novel – and a TV masterpiece


Cignal TV, through its SARI SARI Channel, brings you a brave and bold TV series about the lives of aswangs in “Tabi po”. 

Tabi Po series is a TV adaptation of Mervin Malonzo’s best-selling graphic novel series with the same title that won the National Book Awards for Graphic Literature. 

Mervin Malonzo


Directed by award-winning director Paul Basinilio, Tabi Po stars a powerhouse cast led by Luis Alandy as Tasyo, Phoebe Walker as Sabel, Jourdanne Castillo as Salome, and AJ Muhlach as Elias.

Paul Basinilio


Mythological creatures, aswang, probably the most common of Filipino monsters since there are so many different kinds. Growing up, we were told countless tales about this infamous miscreation in Philippine folklore known as aswang. Always depicted as a flesh eating and ruthless creature hunting for its prey, is that what they really are – mindless killing ghouls?

This TV series about the lives of aswangs in “Tabi po”. Unlike anything on TV these days, Tabi Po shows love, beauty, amidst the horrific lives of these creatures called aswang. 



Meet EliasTasyoSabel and other aswangs.

Where did they come from? What is their purpose? Is there more to the massive killing, gore and bloodshed typically associated with them? Know the untold stories behind the aswang in this new cinematic tv masterpiece.
Tabi Po tells the story of Elias, a neophyte aswang. Born from a tree during the country’s Spanish era, Elias embarks on a journey with two older aswangs, Tasyo and Sabel, in the quest to understand their true nature. Along the way, Elias meets Salome, a sex slave of the friars, and falls in love with her. In the middle of a rising revolution, Elias is forced to face his own battles – his love for Salome versus his hunger for flesh, the growing rift between himself and Tasyo, the society's stigma with aswangs, and the battle with his own inner demons. 

Find out which side will prevail, Elias’ true bloodthirsty nature or his deep feelings for the girl he loves the most.

Luis Alandy

Phoebe Walker, Noel Comia Jr. and Jourdanne Castillo

Phoebe Walker
Here's the theme song of Tabi Po Series presented last night at the media launch held at URBN Quezon City. 

This epic tale premieres on October 27, 2017, and will air every Friday at 8:00 PM until December 1, 2017. Catch it on the SARI-SARI Channel, brought to you by the Philippines' premier pay TV provider, Cignal TV.



Get teasers and trailers at Facebook.com/SariSariPHChannel. 


Live the Dream : Why you should start working on your bucket list and how!

Everyone wants to live a life full of meaningful memories. I'm sure and hopefully most people enjoy the wonderful world. Have you create your Bucket List? A record of all the goals you want to achieve, dreams you want to fulfill and experiences you want to enjoy, to live life to the fullest!

It’s less than three months to go until the end of 2017. For some reason, days and months fly by at breakneck speeds and before we know it, we only have a month left from the year. Question is, what have you to show for? 

How many of your plans for the year have you accomplished? How many of the goals you have set, the type of person you want to be, the places you want to see, the things you want to try, the adventures you want to take, have you crossed out from your bucket list? 

Stop making excuses and achieve it. Aspire for it. Start it. Do it. Whether it’s going back to your ideal weight, making your first million, chasing your true passions, or starting your own business, stop waiting for the perfect time or the perfect opportunity and start doing now. There will be no right moment, or enough money, or even the perfect person to do it with if you just wait. Life, as they say, is what happens to us while we are busy making plans!

With three months to go before the end of the year, it’s time to get your act together! The first step is to take the first step! Here are ways to start. 


Start a Bucket List Journal 

Keeping a journal where your wish-list (?) or life goals are readily visible and carefully mapped out (think pages upon pages of goal-setting dream boards) is a great step toward turning your bucket list into a reality. You can write or attach here promo fares, travel packages, or “pegs” for future reference. Journaling is also a great way to keep track, store, and immortalize your list’s journey from dream to reality! 


Download a Bucket List App

Don’t have time to start a journal? Want to have—and manage—your bucket list with a swipe of the finger? There’s an app for that! There are several bucket list apps for Android and iOS that will help you track, organize, label, and even categorize your goals, dreams, and projects. These apps allow you update completion status for each item, attach photos and motivational quotes to keep you inspired, and share your bucket list with friends on social media.





Join promos and contests 

What will you lose if you join a million contests and promos? Nothing! So go ahead and try it. There are actually a lot of stuff online that can help you achieve your bucket list. You can get discounts for your travel bucket list or win a free course. On Facebook, there is an ongoing bucket list contest on FWD Life Philippines’ FB page (@fwdlife.ph). When you win, you’ll be given the chance to actually do your bucket list! (Get Fit, Start a Business, Go Scuba Diving, Make an Indie Film, Make Your First Million, Create Your Own Restaurant Brand, etc.). Cool, right? Head to the page and check it out. I mean, what’s the harm in trying? 


Completing your bucket list is easier than you think. All you need to do is start. Start believing that you can achieve it. So stop dreaming about it. Stop waiting. And start doing! Good luck!


FWD Life Insurance Corporation (“FWD Life”) is the first life insurance company licensed by the Insurance Commission of the Philippines under the new Insurance Code. FWD launched its commercial operations in September 2014. After its second full year of operations in 2016, FWD ranked #12 in total premium income, up one notch from previous year, according to the Insurance Commission’s report.1 By March 2017, FWD Life is the highest-capitalized life insurer in the Philippines with PhP 2.3 billion in paid-up capitalization.2 

FWD Group spans Hong Kong & Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, and Japan, offering life and medical insurance, general insurance, and employee benefits across a number of its markets. Established in Asia in 2013, FWD is the insurance business arm of investment group, Pacific Century Group. In the Philippines, FWD has nine business hubs located in key cities nationwide with its headquarters in Bonifacio Global City in Taguig.

FWD is focused on creating fresh customer experiences, with easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD aims to become a leading pan-Asian insurer that changes the way people feel about insurance.

For more information please visit fwd.com.ph.











1 HYPERLINK "http://www.insurance.gov.ph" www.insurance.gov.ph > Statistics > 2017 > Based on Premium Income
2 Based on publicly available disclosures.



October 20, 2017

Tech Millionaire and Adventure Journalist Garrett Gee Inspires Students to Follow their Passion

Garrett Gee (2nd from left) with Jefferson High School students (L-R): Lawrence Angelo, Joshua Natividad, Ryan Adion, Terry Sustal, Saul Molina, and Princess Sembrano. (Photo courtesy of Pia Lopezbanos-Carrion)

What would one do with a million dollars? Or in this case, $54 million? Tech millionaire and travel journalist Garrett Gee was faced with this very question after he sold his app to Snapchat in 2014. The story behind his mind-blowing success, and what he is now doing with his life were the subject of his chat with students of Jefferson High School in Daly City, California, as part of a joint outreach by ABS-CBN International and Discovering Routes.

According to their website, “Jefferson has a reputation for high academic and athletic standards, despite its designation as an underperforming school. The Jefferson Staff encourages students to achieve at their highest potential, developing skills necessary to become life-long learners and productive citizens.”

A Story of Success

As a sophomore at Brigham Young University, Garrett developed the app, Scan, with two other co-designers. Shortly after, legions of downloads followed its launch. This led to a TV feature on Shark Tank where he did not get the funding he sought. But as all great stories have their glorious endings, Scan was later acquired by Snapchat.

“I feel like it’s one of those classic questions: ‘What would you do with a million dollars?’ It was a really cool and humbling experience to be faced with that question,” Garrett admits to the class. And this was his plan, “Let’s sell everything we own, go super minimalistic, and just travel for some time. Let’s learn about different cultures, about different countries, and try to see what brings other people happiness all around the world.”

This minimalist, vagabond-style of exploring the world paved the way for the two of his landmark projects:

(1) The Bucket List Family – a social media documentation on Garrett’s family and their travels; and

(2) Discovering Routes– an original series from ABS-CBN Global Studios, that follows him and his sister, Miristi, as they return to their ancestral land.


Passion and Hard Work

Garrett’s talk highlighted that through all the positive and fun things happening in his life, “it all goes back to the high school days and the college days when I just made up my mind to figure out what’s right for me; that I need to follow my own passion. As long as I work hard at it, develop the skills, and don’t get lazy, I think I can make it happen.”

The Intro to Robotics class is the brainchild of Principal Mark Beshirs and teacher Joel Bruxvoort. Ryan Adion, a senior at Jefferson High, was impressed by how the class was captivated by their guest speaker. “People who talk here, they come in suits, he’s just dressed casually so I feel I can relate to him.” Junior student Saul Molina chimed in,“It was pretty cool how he split the money equally,” referring to how Garrett nontraditionally decided on dividing the profit from Snapchat evenly with his co-designers.

Beshirs and Bruxvoort are proponents for unconventional teaching methods. “I just see the smiles on their faces and their intent, and the really nice questions they asked. They start to see humanity, to see themselves,” shared Bruxvoort.


(Left) Jefferson High students pull out the Scan app on their phones and show these to Garrett. (Right) Garrett takes a selfie with the students before they parted ways.

On his end, the tech rockstar confided that this was one of his all-time favorite talks.
“I spoke at a lot of corporations and universities, but this is cool because when I entered into their classroom, I just saw a lot of people who remind me of myself back in high school, and I saw a lot of potential in them.”
The talk was made possible by Daly City Arts and Culture Commissioner Dorie Paniza, with Jefferson High School Principal Mark Beshirs, and ABS-CBN International’s Global Head of Corporate Affairs and Public Relations Nerissa Fernandez.



(L-R) “Intro to Robotics” Teacher Joel Bruxvoort, Discovering Routes Executive Producer Keesa Ocampo, ABS-CBN International Managing Director for North America Olivia De Jesus, Jessica Gee w/ 3-year old Manilla, Jefferson High School Principal Mark Beshirs, Garrett Gee w/ 4-year old Dorothy, Consul General Henry Bensurto Jr, Consul Carlyn Monastrial, and Daly City Commissioner for Arts & Culture Dorie Paniza.


A Beacon of the Filipino American Community

Consul General Henry Bensurto, Jr. of the Philippine Consulate in San Francisco made a surprise visit to the class. He presented Garrett with a certificate of appreciation for his philanthropy and goodwill. Bensurto expressed his gratitude to Garrett for having “contributed to raising the profile of the Filipino people, not only in his country but the entire world; and for inspiring the young generation of Filipino Americans to discover their Filipino heritage and connect with the country of origin of their parents.



Consul General Henry Bensurto, Jr. (right) tells Garrett Gee (left) that what he is doing for the Filipino community is fantastic. Bensurto stated, “he opens up the beauty that the Philippines is all about – its culture, its people, its cuisine.”


A Quick Trek to TFC Headquarters

Prior to Garrett’s talk at Jefferson High, he visited the Daly City headquarters of ABS-CBN International to film fun digital content for Discovering Routes. Extending his Philippine experience, Garrett’s learning a bit of the language, still eating the food, and connecting with his roots.



Adventure journalist Garrett Gee sits down with Discovering Routes Executive Producer Keesa Ocampo to engage in a fun Q&A.



Garrett interacts with the officers and staff during his recent visit to the TFC headquarters. Clockwise from top left: Garrett greets officers in conference (L-R) Solutions Delivery Head Gilbert Talavera, Digital IT Officer Ria Vizcarra, Accounts Receivable & Remedial Officer Noel Duma, Digital Partnership & Integration Head Connie Lopez, and Global Business Development Head Enrique Olives; with Global Head of Theatricals JohnD Lazatin; talking with Global HR & Organization Development Head Vic Nuguid; with BA Executive Producer Troy Espera.

Keep up with this adventurer and follow his journey. New webisodes on Garrett’s exploits in the beautiful islands of the Philippines go live Mondays and Thursdays on www.DiscoveringRoutes.com. The Discovering Routes TV series can be seen around the globe on Myx TV and Lifestyle Network, and in the Philippines via Lifestyle TV.



ABOUT DISCOVERING ROUTES
Discovering Routes is an original series by ABS-CBN Global Studios that follows people to their lands of ancestry, in search of epic adventures. The series caters to the wanderlust of those who love to explore and travel and immerse themselves into food, music, culture, and adventure. Follow Discovering Routes on Facebook and Instagram.

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