Showing posts with label Breast Cancer. Show all posts
Showing posts with label Breast Cancer. Show all posts

November 28, 2022

Make time for regular self-checks to aid in early detection of breast cancer

Me-time is self-care, and this includes monitoring your health. Breast cancer is an illness that must be monitored year-round, as early detection is one of the best ways to improve its survival rate. Something as simple as doing breast self-examinations (BSE) regularly can help detect any lump or abnormality and allow you to report them early to your doctor.
Breast cancer remains as one of the most common cancers among Filipino women, affecting three in every 100 Filipinas that will be diagnosed within their lifetime, according to the Philippine Statistics of Authority and the Department of Health (DOH)

Regular monitoring for women is crucial. Here is a quick BSE guide from the DOH that can be executed virtually anywhere, and is recommended to be done monthly, three to five days after a woman’s period ends:

In front of a mirror: Stand before a mirror with your arms at your side. Inspect your breast for any changes in the size, shape, or contour and check for swelling, dimpling or puckering of the skin. Gently squeeze each nipple and check for discharge. Next, put your hands on your hips and press down firmly, elbows out. Repeat the inspection. Finally, raise your arms over your head and repeat the inspection. Normally, your left breast and right breast will not look exactly the same but through regular inspection, you will know what when something is out of the ordinary for you.

In the shower: Your hands will move easier over wet skin so it is easier for you to examine your breast during a bath or shower. Use your right hand to examine your left breast and your left hand for your right breast. Keep your fingers flat. Move them gently in circular motions over every part of each breast. Check for any lump, hard knot, or thickening.

Lying down: Lie flat on your back and place a pillow or folded towel under your left shoulder. Put your left arm under your head. Then, press gently but firmly your flattened fingers to your breast and move in circular motions. Use the three middle fingers and apply three levels of pressure in a circular motion, following an up and down pattern. Check for any lump, hard knot or thickening.

Breast clock examination: This is a methodical way of checking your breast for any lump, hard knot, or thickening. First, imagine your breast as a clock. Start at the outermost part of your breast or the 12 o’clock position. Then move on to the 1 o’clock position around the imaginary clock face until you are back to the 12 o’clock position. Examine every part of your breast. You will need to make at least three circles to complete the examination on each breast. Move your hand over your breast in a downward and upward motion. Check for any irregularity. Finally, squeeze the nipple of each breast between thumb and forefinger. Report any discharge to a doctor right away.

Aside from BSEs, it is also important to ensure you are ready should the unexpected happen, especially if you have a higher risk of developing breast cancer.

Getting diagnosed with critical illnesses such as cancer is an unpredictable part of life and can happen to anyone at any time. It pays to be prepared for whatever life may bring, and AXA Philippines’ wide range of health products can help you protect yourself and your loved ones. The company also recently launched its “Make Time for Me-Time” campaign and is shining the spotlight on the importance of taking time for self-care, cementing the company’s commitment to being a part of every Filipino’s self-care journey through its wide range of health solutions that cover critical illnesses.

These products include Global Health Access, AXA’s best-in-class comprehensive health plan with coverage for executive checkups, including women-specific tests such sonograms, mammograms, among others. It offers up to ₱175 million in hospitalization coverage for critical illnesses specific to women, including cancer of the breast and uterus, and cash benefits for pregnant women via reimbursements for female vitamins and supplements. Meanwhile, Health Care Access provides a comprehensive approach in taking care of yourself starting from preventive care up until diagnosis with coverage for medical consultation, lab tests, and diagnostics, to hospitalization, and treatment. Both products also cover mental health counselling until December 31, 2022.

AXA Philippines also has Health Start which covers critical illnesses with an option to include coverage for your child, while Health Start Lite provides you and your child with coverage against the top three critical illnesses – heart attack, cancer, and stroke – and nine minor critical illnesses for as low as ₱535 a month.

AXA urges women to continue the habit of doing regular BSEs and take time for their health. To further encourage self-checks, the company also worked with longtime partner Liverpool Football Club (Liverpool FC) for the ‘In Safe Hands’ campaign, which raises awareness on early detection of breast cancer and testicular cancer. The campaign promotes early detection of breast cancer as diagnosis at Stage 1 gives a survival rate of 99% in the next five years. Liverpool FC goalkeepers and AXA doctors also collaborated on videos demonstrating how to properly do self-checks to help guide the public.



For more information on AXA’s health products, visit axa.com.ph/health-protection.

September 16, 2022

Southeast Asian Countries Come Together Towards a #BetterFuture4BreastCancer

 Together in Hope, Together in Spirit: The 6th Southeast Asian Breast Cancer Symposium is Happening This September

[From left] Giselle Arroyo, ICanServe Volunteer; Kara Magsanoc-Alikpala, Founding President of ICANSERVE Foundation, Inc.; Crisann Celdran, Chairman of the Board; Alya Honasan, breast cancer survivor; Nikoy De Guzman, President of ICANSERVE Foundation, Inc; Teocel Apolona, Project Manager for SEABCS

Medical professionals, healthcare workers, cancer survivors, patient groups, government, researchers from all over the region are convening for the 6th Southeast Asian Breast Cancer Symposium presented by the ICanServe Foundation. This year’s theme is centered on Designing a Better Future for the Global Breast Cancer Community.

Over 50 speakers from different parts of the world including Princess Dina Mired of Jordan, Former President of the Union for International Cancer Control, Dr. Ben Anderson, an internationally recognized leader in cancer control from the World Health Organization, Sec. Paulyn Ubial, former Secretary of the Department of Health, will join moderators and a panel of reactors in a 3-day conference happening on September 23-25. The event will take place on-ground and online, with attendees from all over Southeast Asia.

"It's an opportunity to figure out as a region how best to create and sustain a robust, responsive health system, to project what makes cancer in our region unique, so we are well represented in the global cancer space whether in the creation of global health initiatives, research, clinical trials, advocacy or access to grants. Ultimately, we want all breast cancer patients to have equal access to affordable, quality, timely care," says Kara Magsanoc-Alikpala, ICanServe Founding President.

Alya Honasan, breast cancer survivor, revealed the cover of the ICANSERVE Patient Manual yesterday at the media roundtable for the 6th Southeast Asian Breast Cancer Symposium (SEABCS). The Patient Manual will be launched officially on the last day of SEABCS happening on September 23-25. It will be downloadable for free at the ICANSERVE website. Looking on is ICANSERVE president Nikoy de Guzman.

The ICanServe Foundation is proud to have been invited by the Global Focus on Cancer to be this year’s host and thankful for the support of its partners like the UICC, the American Society of Clinical Oncology (ASCO), ABC Global Alliance, Reach to Recovery International, Philippine College of Surgeons, Philippine Society of Breast Surgeons, Philippine Society of Medical Oncology, Philippine Society of Oncologists, Inc, the Cancer Coalition Philippines, Suandok Breast Cancer Network, Yayasan Kanker Payudara Indonesia, and Shwe Yaung Hnin Si Cancer Foundation.

"As host, ICanServe designed the event and the program with the help of partners," Magsanoc-Alikpala says. "We struck a balance so we would appeal to different stakeholders, including those in the NGO space, not necessarily cancer focused. We have design thinking, social media, organizational management, even artificial intelligence-related topics. For the health professionals, we will introduce mostly new studies and breakthroughs . There are topics for cancer survivors at any point in their journey."

Everyone is welcome to join. Registration is free at https://seabcsphilippines.ph/

SEABCS is made possible by Pfizer, Roche, AIA, Novartis, De Guzman Group, Nutriasia, Unilab, Healthway  Cancer Care Hospital, In the Pink and Globe.


 

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ABOUT SEABCS

The Southeast Asian Breast Cancer Symposium (SEABCS) is a gathering of the region’s cancer survivors, patient advocates, health professionals, researchers, and policy makers in an event to exchange ideas, share successful strategies, the latest in breast cancer, as well as the many challenges that face the breast cancer community on a personal, local and, national, regional and international level.

ABOUT ICANSERVE                                                                                                                                The ICanServe Foundation is a Philippine-based advocacy group of breast cancer survivors and volunteers that co-creates breast cancer control programs with local government as part of its initiative to promote early breast cancer detection, access to accurate diagnosis and timely treatment, survivorship care, palliative care, hospice care and patient navigation.

March 20, 2022

Pfizer Philippines Foundation and ASSIST partner to promote breast self-examination

Keeping with its commitment to promote and enhance public health among local Filipino communities across the country, Pfizer Philippines Foundation, Inc. (PPFI) has partnered with Manila-based international non-governmental organization (INGO) Asia Society for Social Improvement and Sustainable Transformation (ASSIST) for a program called Likayan to raise awareness on breast self-examination (BSE) techniques for early detection of breast cancer.

As part of the partnership, PPFI and ASSIST have begun administering healthcare and educational services to underserved women in the town of Balayan, Batangas. Their efforts mainly involve the teaching of breast self-examination techniques. They are also capacitating and empowering community leaders comprised of teachers, youth leaders, midwives, and healthcare workers, as well as training a network of Community Champions to become Master Trainers and further spread awareness of BSE.
ASSIST and Pfizer Philippines Foundation have partnered for healthcare and educational services for underserved women in the town of Balayan, Batangas. Photo shows the ASSIST team with Councilor Carlos Ermita-Alvarez (4th from right) during the site visit to Balayan, Batangas.

The need for the education and promotion of the practice of BSE, as well as general awareness of breast cancer, follows various findings regarding the illness in the Philippines. Data from the Global Cancer Observatory shows that breast cancer ranks #1 in the Philippines in terms of incidence, with more than 27,000 new cases in 2020.

“BSE is a very important first step in early detection and cure. With early detection, you can stop it right away, and simply do preventative or curative treatment and avoid the suffering,” said ASSIST Executive Director of Projects and Strategy Francis Macatulad.

“We are truly glad to be working with such a proactive and caring organization in ASSIST to help save Filipino lives from the threat of breast cancer. We look forward to more things we can achieve through this partnership, as this is only the beginning of a fruitful endeavor,” said PPFI Executive Director Geof Garcia.

"I want to thank PPFI and ASSIST for this amazing project that will train women and our Barangay Health Workers and help our community in Batangas to be more aware of breast cancer,” said Carlos Ermita Alvarez, Balayan councilor. “We all know that early detection is key. These types of trainings are not really taught at the barangay level so I believe this will be a first in our community. This will definitely help women become more aware and pass the knowledge along to their friends, co-workers, and neighbors. We hope this project can train as many women and BHWs to help prevent breast cancer."

Other efforts and initiatives set out in the partnership include the use of the patient navigation program to promote and safeguard the general health of women from rural and urban poor areas, ultimately aiming to establish a wide network that will help Filipinos and engage stakeholders from the government and private sector to create a sustainable long-term impact.

ASSIST was established in 2003 with the aim of addressing social problems and sustainability challenges in the Asian region. It has evolved today into a self-sustaining international non-profit organization driven by a passion for purpose and progress in the region. The organization embodies the values of professional outlook and social responsibility and seeks to empower target groups and make them resilient to social, economic, and environmental challenges through adopting a process-oriented approach to capacity building.

Pfizer Philippines Foundation, Inc. is a non-stock, non-profit corporation organized to perform charitable and social welfare activities and programs geared towards improving health capacities, education, and awareness. Founded in 1997, PPFI seeks to serve Filipino communities to improve health outcomes for a stronger nation of healthier citizens.

Through collaborations with NGOs and civic welfare groups, the government and its relevant agencies, as well as through the engagement of Pfizer colleagues as volunteers, PPFI aims to innovate, implement, and sustain equity-based programs that will significantly improve Filipinos’ healthcare access.

November 8, 2018

Early detection and Post-treatment depression: WHAT FILIPINAS SHOULD KNOW ABOUT BREAST CANCER

Here's to share Alya’s breast cancer journey and advocacy from her early detection to her post-treatment depression, and how ICanServe Foundation and Pfizer hope to address the disease.


With almost 25,000 new cases this year, breast cancer ranks first in cancer incidence among all other cancers here in the Philippines. In fact, one in every 13 Filipinas is expected to develop the disease in her lifetime.

October is Breast Cancer Awareness Month — a worldwide campaign held annually to raise awareness on the disease. With the World Health Organization reporting that early detection remains the best protection as the causes of breast cancer are still unknown, this awareness month is crucial to increase understanding of the disease in the Philippines.



Early detection


In the Philippines, breast cancer screening is often seen as a burden and there is a false belief that breast cancer is a sure killer, even if caught in the early stages. The ICanServe Foundation, a breast cancer advocacy group in the Philippines, promotes early breast cancer detection, which encompasses education about breast cancer, breast self-exam (BSE), clinical exam, and mammography. Citing the American Cancer Society, ICanServe suggests women should perform a monthly BSE by the age of 20, schedule an annual clinical exam upon turning 30, and have theirannual mammography by the time they hit 40.

Alya Honasan, ICanServe member and veteran writer and editor, was diagnosed at 49: “I was lucky because it was detected early,” she shared. Having always had regular checks, Alya stopped in 2011, and when she found time again in 2013, her doctor discovered a lump that didn’t look benign.

Due to her early detection, and after having multiple rounds of chemotherapy and radiation therapy, Alyasuccessfully completed treatment in 2014. In a recent interview, she referenced both post-treatment depression and support groups as important topics of treatment that are not often discussed.


Post-treatment depression

“Of course, it’s normal to be depressed while you have it, but in my case, I was depressed after,” Alya revealed. In a study, it was found that up to 50% of women diagnosed with early breast cancer had depression and/or anxiety in the year after diagnosis; 25% in the second, third, and fourth years; and 15% in the fifth year. This may be attributed to factors such as adjusting to life after treatment and having worries about breast cancer recurring.

A number of treatments for depression are available,7, and Alya found comfort in seeking professional help and therapy: “It also helps that my psychiatrist is a cancer survivor, so we speak the same language.”


Breast cancer buddies

Aside from seeking professional help, having a support group around you is essential during and after treatment — moms, daughters, and spouses are great point persons. Alya had fellow Bicol native and ex-Marine Ernesto Lozada, aka Kuya Kulot, who was assigned to her by her older brother and who drove her to and from chemo and work just like a true kuya or big brother. “If I’m not done with work by 9 PM, bubusina na nang bubusina yan sa labas (he would honk the horn repeatedly until I came out of the building). He was quite the disciplinarian but was also malambing (affectionate), always there to reassure me that I am loved,” Alya recalled.

Alya with her breast cancer buddies retired Marine Sergeant Ernesto Lozada or Kuya Kulot, and her eldest dog or panganay Kikay

Alya with her breast cancer buddies: retired Marine Sergeant Ernesto Lozada or Kuya Kulot, and her eldest dog or panganay Kikay

Aside from friends such as Kuya Kulot, workmates, and family, Alya also had a spiritual group and ICanServeFoundation to lean on. ICanServe’s flagship project, Ating Dibdibin (Take Your Breast Care to Heart), is the Philippines’ first community-based breast cancer screening program, launched in 2009 under the auspices of the American Cancer Society and with a grant from Pfizer. 


Pfizer’s heritage and innovation in breast cancer

Pfizer’s legacy in breast cancer spans nearly two decades, being a leader in awareness campaigns, advocacy partnerships, and pioneering treatments. Among its latest breakthroughs in research and development is a therapytargeted for specific mutations in breast cancer, which is a significant advancement in first-line treatment of breast cancer in 10 years. 

“We believe that more than the breakthrough therapies that Pfizer develops, our success is also measured by how we are helping redefine life with cancer,” Dr. Veronica Prasad, Medical Manager for Pfizer Oncology in the Philippines, shared. “We want the breast cancer community to know that they are not alone in their journey, and that Pfizer goes beyond treatments to help them live their best lives despite the disease.”

October 19, 2018

Celebrities share inspiring stories at Pink Ribbon Day

In observance of Breast Cancer Awareness Month, breast cancer survivors, advocates, and experts gathered together for Pink Ribbon Day at the Skydome of SM City North EDSA. Guests and breast cancer survivors Toni Abad, Maritoni Fernandez and Alya Honasan shared personal stories of beating breast cancer. 

Now on its second year, Pink Ribbon Day aims to educate Filipinas on breast cancer prevention through awareness, early detection and intervention. The event featured a short Zumba session led by host Regine Tolentino, a talk by the Philippine Breast Cancer Society, and free clinical breast examinations administered by volunteer doctors. Pink Ribbon Day was organized by SM Cares, the corporate social responsibility arm of SM Prime Holdings, in partnership with the Philippine Breast Cancer Society and SM City North EDSA. 

On photo (L-R): Philippine Breast Cancer Society president Dr. Victor Gozali; Toni Abad, Maritoni Fernandez and Alya Honasan; host Regine Tolentino; and SM Cares Program on Women & Breastfeeding program director Berna Velasco. 

To know more about SM Cares, please visit www.smcares.com.ph, www.facebook.com/OfficialSMCares or email smcares@prime.com.

October 27, 2015

#GrabItBeatIt: GrabCar’s awareness campaign for early breast cancer detection





In support of breast cancer awareness month, GrabCar has launched the #GrabItBeatIt campaign across Southeast Asia this October to encourage women to conduct self-examination and stress the importance of early detection. 

“We believe that early detection is the best protection against breast cancer as studies show that those detected early have high cure rates. Through this campaign, we want to extend the conversation to how women can stay healthy and fit, and encourage Filipino women to self-check before it’s too late,” said GrabCar Head, Natasha Bautista. 

According to a 2012 study, the Philippines has the second highest incidence of breast cancer in Southeast Asia. Department of Health (DOH) recommends women as young as 20 years old to familiarize themselves with their breasts and conduct monthly self-examination as everyone is at risk with the terminal but curable disease. 

In line with GrabCar’s advocacy to spread awareness about breast cancer, it now offers Breast Cancer Awareness kits which includes a statement shirt by Malaysian clothing company Pestle and Mortar, a tote bag and pamphlet on how to conduct self-examination. 

All proceeds go to the ICanServe Foundation which helps women with breast cancer and also promotes early breast cancer detection through information campaigns and community-based screening programs. 

“In our own way, we want to let more people know that early detection of breast cancer saves thousands of lives,” said Natasha Bautista.

The #GrabItBeatIt campaign runs in Singapore, Malaysia, Indonesia, Thailand and Vietnam as part of the GrabCar’s advocacy on women’s health and safety. 

For more information and for order inquiries, message GrabCar PH via Viber (0905487039 or 09054874027) or check out http://grabtaxi.com/manila-philippines/2015/10/02/grabitbeatit/.

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