The country’s leading fast-food chain, Jollibee kicks off 20th Maaga ang Pasko, the company’s annual toy and book drive, with celebrity carolers, The Voice Kids winners Lyca Gairanod, Darlene Vibares and Juan Karlos Labajo.
Lyca, Darlene and JK filled Jollibee’s Greenmeadows branch in Quezon City, October 9, 2014, with joyous caroling, as they were also formally introduced as the newest endorsers of the Jollibee Kids Club.
The Voice Kids winners really had fun parting with Jollibee.
Also with the Singles for Christ choir, they proceeded to drop their personal toy and book donations in the Maaga ang Pasko collection box. This was then followed by Jolly Toy Scouts members who went around the room afterwards to collect toys and books from customers who trooped to the event.
“2014 marks the 20th year of our Maaga ang Pasko campaign,” said Jollibee Vice President for Marketing Harvey Ong. “Sa patuloy na pagsuporta ng ating mga Jolly Toy Scouts sa lahat ng sulok ng Pilipinas at maging sa ibang bansa, sigurado kaming magiging tunay na pinakamaaga, pinakamahaba at pinakamalaki ang Pasko ng mas maraming batang Pilipino ngayong taon.”
To mark the campaign’s milestone 20th year, Jollibee will be holding a record 20 caravans across the country this December wherein they will be distributing the toys and books collected from customers and JFC employees to select beneficiaries.
Make this year’s Christmas season the jolliest ever for children across the nation by donating new or pre-loved toys and books to Maaga ang Pasko boxes located in all Jollibee stores nationwide.
To make an online donation, visit www.jollibee.com.ph and click on the Maaga ang Pasko microsite.
