October 2, 2018

Maymay and Edward take their connection to the next level with PLDT Home Prepaid WiFi



Teen stars and popular love team Maymay Entrata and Edward Barbers are taking their connection to the next level as the new endorsers of PLDT Home Prepaid WiFi, the first prepaid service of the country’s No. 1 home broadband.

Both very active on social media, MayWard – as their throngs of fans call them endearingly – know too well the importance of a reliable Internet connection when it comes to reaching out to their followers and sharing every step of their journey to stardom the moment they finished their stint at a famous reality TV show.

"Then, viewers simply had to tune into their television to get to know what we were doing. Nagbago ang lahat nung natapos ang reality TV show. Now we turn to the Internet and social media as a means to share our lives with our fans,” said Edward.


Sharing their journey via social media

"Malaking-malaki talaga ang utang na loob namin sa aming fans, kaya we always engage them as much as as possible. Thanks to the Internet and apps, mas madali for us to get in touch and interact with them kahit nasaan man sila – Pilipinas man o abroad,” said Maymay.

The loveteam’s accounts are filled with their travel adventures, behind-the-scene moments of their gigs and TV appearances, and daily discoveries that show off their fun-loving and carefree personalities. 

Instagram remains to be the duo’s main social media platforms, with Maymay boasting 1.8 million followers, and Barber amassing 1.2 million followers. Recently, they also got on board the Tiktok craze, using the app to take short videos and edit them with special effects before uploading them for millions of followers. 


Being their own content managers


Just like many celebrities their age, MayWard have turned into their very own social media managers, creating content and managing the account all by themselves. They often start their days scrolling through their own social media feeds, liking and commenting on posts, and then posting their own content to engage with their followers. 

“Very hands-on talaga kami. We think about content that our followers and fans will find fun and masayang-masaya talaga kami whenever they enjoy what we post and put out there," said Edward.

Maymay revealed that most of their social media activities are done during their downtime; for example, backstage while waiting for their stage appearances, in transit for their many shows locally and abroad, or at home during their rest days.

“We use our mobile network when we’re on the go, but when we’re in the comfort of our home, malaking tulong talaga if you have a reliable Internet connection for your online activities. It is in this way that having your own PLDT Home Prepaid WiFi makes perfect sense,” said Edward.


Get your sulit on with PLDT Home Prepaid WiFi


Available at PLDT Stores and retailers nationwide, the PLDT Home Prepaid WiFi comes with FREE 10GB data valid for seven days for a one-time fee of Php1,995. Because it is prepaid, there are no monthly bill payments, locked-in periods, or even uncontrolled data usage. 

Even better, PLDT Home Prepaid WiFi lets you surf for as low as Php15 for 1GB via Home Boost 15, which comes with 1GB valid for 1 day for only Php15. You can enjoy Home Boost 15 as an add-on to promos like Home Boost 50 or up, for greater savings. 

PLDT Home Prepaid WiFi is powered by Smart, the country’s fastest mobile Internet, according to a user-generated survey by Ookla, the world’s network testing leader.

“With PLDT Home Prepaid WiFi, madaling-madali especially for people our age na magkaroon ng sulit at mabilis na Internet connection sa bahay,” said Maymay. “Because it’s Prepaid Home WiFi, di na kailangan ng contract or locked-in period. Mas madali rin ma-control yung data usage and budget mo kasi maglu-load up ka lang sa tuwing gagamitin mo.”

“Even young people our age know the value of sulit,” said Edward. “We know na ‘leveling up’ does not necessarily mean having to pay a high price tag. With PLDT Prepaid Home WiFi, you can truly get your sulit on and enjoy fast Internet at home without having to shell out too much – that’s what’s sulit about it.”

To know more about PLDT Home Prepaid WiFi, visit www.pldthome.com and follow PLDT’s official accounts on Facebook (www.facebook.com/PLDTHome) and Twitter (@PLDTHome).

OPPO named by Counterpoint as a leader in premium smartphones



OPPO has been named as the leading smartphone brand by market research firm Counterpoint in the lower premium segment. This impressive result proves that the brand is thriving amongst fierce competition in a largely saturated market. Furthermore, with more than 95% of flagship sales coming from the domestic China market, OPPO has ample opportunity to grow its share and thus bring more beautiful smartphone products to young consumers around the world. 


High-end smartphone market price range and OEM share (Source: Counterpoint) 

The Counterpoint report concluded that the global high-end smartphone market grew by 7% in the second quarter of 2018, with excellent performance in high-end product shipments. OPPO accounted for 10% of the overall premium smartphone market and in the $400-600 price segment, OPPO ranked first with 22% market share, followed by Apple, Samsung, Huawei, Xiaomi and others. Within the hugely important China high-end smartphone market, the world’s largest, Apple ranked first and OPPO ranked second. Chinese smartphone manufacturers have “upgraded” their flagship products this year and OPPO has been at the forefront. The newly launched Find X has won unanimous praise from consumers and the media after a highly successful Paris launch. Of course, there is also the company’s R series, which reinvigorated the industry at large with metallic colors and glass gradients. 

OPPO Find X 

In 2018 alone, OPPO has introduced several innovative technologies including the panoramic arc screen, AI-enhanced 3D Camera, SuperVOOC flash charging, TOF and 3D structured light technology. OPPO has also inked partnerships with Stanford University on AI and internally, successfully tested 5G for use in the future development of 5G smartphones. There are many more reasons beyond product features that contribute to OPPO’s fast growth. In recent years, OPPO has put tremendous effort into manufacturing and hardware development with investment in R&D and Design centers around the world. In software, the company’s ColorOS continues to offer users a fast, smooth and intuitive experience. Both are exemplified by our number of applied technology patents, which has reached more than 32,000 globally. 

In marketing and retail, OPPO continues to speak to its target audience of young consumers. So far, it has entered more than 30 countries and regions and operate more than 400,000 stores. OPPO is committed to being the favorite smartphone brand of “young people” around the world and being closer to the interests of these users. In sports, fashion, movies, gaming and other popular culture, OPPO has already partnered with FC Barcelona, India’s Cricket Team, and America’s Next Top Model. In each of these, its goal is to reach out to young users and show how its phones can complement their lives. 

“In the Philippines, we see our smartphones appealing to more and more consumers, and we are very grateful for their support and happy that they find value in our products,OPPO Philippines’ VP for Marketing Jane Wan said. “With our portfolio ranging from mid-range devices offering high value for money to premium powerhouses like the Find X, our brand is committed to developing the best technologies, design, and user experience which cater to the needs our dynamic consumers.” 

Overall, aside from product, technology and marketing, OPPO’s number one goal is to adhere to the ‘art of technology’ and meet user needs. This is the belief that has produced such results and will continue to in the long term looking ahead.

Coke Studio Season 2 : Collaborations and Coming Home

Coke Studio Season 2 goes deep to the heart of what we all want: to come home. 

And to give life to this idea of home, Coke Studio has gathered stellar talents from diverse genres, differing music scenes and backgrounds and even distant (and not so distant) shores to create works that not only reflect our times but could also define them. While the first season gave audiences a very real look into what goes into the production of a song, Season 2 delves more deeply into the back stories of the artists. 





This year, the format is also tweaked, as Coke Studio ventures out into the studio to let us all in each artist’s journey and yes, sometimes, literally, their very own homes.

What is homecoming all about? 

It’s all about taking the best lessons of all your journeys and letting them all come together. It’s knowing that no matter how far you go, there will always be a place that is your home. It’s about roots. It’s where you’re accepted for who you are. It’s where you’re reunited with what you love. And who you love. That love and freedom gives you the power to voice out your views. To state what you believe in. To simply be listened to. To reignite what your heart desires. To simply be where you grew up. To return to where it all began. To feel, see, hear, and lift your spirits. Every single day. Homecoming is a chance to be all that you want to be, all that you can dream you can be, and to feel that faith that there is still so much more left to do! It’s about bringing out the best in you and being surrounded by those who inspire you. 

Coke Studio bridges musical categories and brave artists to come up with collaborations that will break new ground. 


Moira Dela Torre
 IV of Spades
Quest

Moira Dela Torre brings her distinct and deeply felt artistry to this season’s stellar selection. Folk indie band and style rule breakers IV of Spades, bring the sound of now. The power of words is given a new dimension with rapper Quest. 


Sam Concepcion
AJ Rafael 

Sam Concepcion, who has made forays into theater and movies, returns to his first love: music. AJ Rafael crosses genres and general preconceived notions of music today. 



Ben&Ben
Kriesha Chu

Ben&Ben who frames family within the flow of music itself. An exploration of what girl power can really reach is a fun and fresh K-pop but Pinay sensation Kriesha Chu. 



Juan Miguel Severo
December Avenue

December Avenue, known for their soulful sound and the many layers in their music, show off the depth of their musical talents. Spoken word pioneer Juan Miguel Severo combines wokeness with wit and word play. 


DJ Patty Tiu


Shanti Dope 
Khalil Ramos

The rap prodigy Shanti Dope will wow with his deftness and mad skills. Khalil Ramos reveals his deep affinity for singing and composition. DJ Patty Tiu expands the definition of dance music. 


 KZ Tandingan
And vocal powerhouse KZ Tandingan showcases a more vulnerable and heartfelt part of her artistic journey. There are also some surprises that will wow music lovers of all genres and generations. 

The second season of Coke Studio further establishes itself as a hub of Pinoy talent by going beyond our local shores and connecting with Filipino talents of various genres.

“We received such an overwhelming response during the first season of Coke Studio PH and this really inspired us to work harder this second season and explore ways to take it further. Last year, Coke Studio became a home for OPM and now we want to continue and strengthen that legacy, making sure that the younger generation and the new lineup of artists can feel the same sense of belonging,” enthuses Stephan Czypionka, Coca-Cola Vice President for Marketing. 

And as this generation knows, more than any other in the past, that we all have the same home and same duty to care for that home, our planet Earth, Coca-Cola is going all out to make a big grand gesture on recycling. Along with the announcement of Coke Studio Season 2, Coca-Cola announced an industry-first goal to collect and recycle the equivalent of every bottle it sells by 2030, in line with the Company’s vision of a World Without Waste. 

At all Coke Studio events, all teens are encouraged to deposit their PET bottles in designated recycling bins. The Coke Studio TuneCycle, a stationary bicycle that grinds recyclable PET bottles will also be a part of all Coke Studio events; this will give a second life to the recyclable PET bottles and turn them to new materials. 

Coke Studio emphasizes divergent musical acts coming together, and all these environmental initiatives are also programs for consumers and the company to come together. Every collaboration goes to the heart of connection, which is really what music is all about. When time and talent are given a free space to come together and just connect, the works brim with magic. Coke and music have always been deeply and constantly connected, to provide moments of fun and high spirits. Iconic jingles and unforgettable campaigns have, time and time again, captured the dynamic energy and infections optimism of being young, being with friends and just being yourself. With Coke Studio Season 2, that special buzz and the undeniable electric wonder that only music can bring comes alive again. 

Catch them every Sunday at 11:15am before ASAP on ABS-CBN.




UFC and AirAsia deliver first-time Octagon(R) Branding for UFC(R) 229: Khabib vs McGregor Partnership


SEPANG, 1 October 2018 - UFC® the world's premier mixed martial arts organisation continues to push the boundaries with AirAsia as its brand partnership takes on new life via the biggest fight in MMA history, as UFC lightweight champion Khabib Nurmagomedov (26-0, fighting out of Dagestan, Russia) battles former two-division UFC champion Conor McGregor (21-3, fighting out of Dublin, Ireland) in the main event of UFC® 229: KHABIB vs. McGREGOR, presented by Harley-Davidson, on Saturday, October 6 at T-Mobile Arena in Las Vegas. 

The match-up is the most anticipated in MMA history, the event will see UFC and AirAsia deliver unprecedented branding inside the world-famous Octagon®. The famed red corner will be taken over by AirAsia creating unparalleled visibility for the airline brand on fight night.



"AirAsia is one of the most widely recognized brands throughout Asia – Pacific and they are a perfect partner to help us build positive brand awareness for UFC,” UFC President Dana White said. “This partnership is a great fit and we look forward to launching more exciting experiences for our fans.”

In the lead up to this colossal event, AirAsia's cabin crew will join UFC's Octagon Girls on stage during the official ceremonial weigh-ins, as one of the many highlights of a UFC fight week which sees thousands of fans in attendance and millions watching around the world.

Through this multi-facetted partnership, AirAsia will extend its brand presence on a global scale with asset integration across UFC's social, digital, and Pay-Per-View broadcast of the event. 

"We are thrilled to be part of a UFC world first," said Tan Sri Tony Fernandes, Group Chief Executive Officer of AirAsia. "AirAsia and UFC share the same values and vision, and we see the weigh-in and Octagon takeover as a perfect opportunity to leverage this affinity and connect with MMA fans around the world. We look forward to having amazing athletes fight out of the AirAsia red corner."

Beyond UFC 229, AirAsia will continue to activate across UFC properties including the organisation’s inaugural event in Beijing later this year, when UFC returns to China for UFC® FIGHT NIGHT: BLAYDES vs. NGANNOU 2, presented by General Tire. To further cement its status as the first Official Airline partner of UFC, the AirAsia Airbus 330-300 decorated with UFC branded livery will fly to Beijing during fight week.

Earlier this year, AirAsia announced its support to develop the next generation of MMA athletes in Asia, by sponsoring Indonesia's One Pride strawweight champion, Linda Darrow, as the inaugural recipient of the first UFC Training Scholarship, for a month-long program at the UFC Performance Institute®, the world’s first mixed martial arts multi-disciplinary research, innovation and performance center. 

UFC’s commitment to the Asia-Pacific region is driving exponential brand growth with increases seen in fandom, live events and athletes as the organization continues its investment across the MMA ecosystem. Fans across Asia can tune in to watch UFC® 229: KHABIB vs. McGREGOR, presented by Harley-Davidson, on Sunday, October 7, please check local TV listings for more information.

For more information on UFC, please visit UFC.com. Follow us on, WeChat, Youku, QQ, Facebook (UFC Asia), Twitter and Instagram (@ufc).

For more information on AirAsia, please visit airasia.com or follow AirAsia on Facebook and YouTube (AirAsia), Twitter and Instagram (@airasia), Weibo (@亚航之家) or WeChat and Zhihu (@亚洲航空).

About UFC®

UFC® is a premium global sports brand and the largest Pay-Per-View event provider in the world. Celebrating its 25th Anniversary in 2018, UFC boasts more than 284 million fans worldwide and has produced over 440 events in 22 countries since its inception in 1993. Acquired in 2016 by global sports, entertainment and fashion leader Endeavor (formerly WME | IMG), together with strategic partners Silver Lake Partners and KKR, UFC is headquartered in Las Vegas with a network of employees around the world. UFC produces more than 40 live events annually that consistently sell out some of the most prestigious arenas around the globe, while programming is broadcast in over 160 countries and territories to 1.1 billion TV households worldwide in 40 different languages. UFC FIGHT PASS®, a digital subscription service, delivers exclusive live events, thousands of fights on-demand and original content to fans around the world. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.

September 30, 2018

Boracay Water ready to accept and treat sewer connections per latest DENR MO

Boracay Island Water Company (Boracay Water) announced its readiness to accept sewer connections, following the latest Memorandum Order released by the Department of Environment and Natural Resources (DENR), which directed hotels, resort, and similar establishments to connect to island’s concessionaires, in preparation for the Island’s scheduled re-opening in October.

Dated September 18 and signed by Secretary Roy Cimatu, the Memorandum Order provided the guidelines on the installation or construction of individual Sewage Treatment Plants (STPs) per establishment in Boracay and at the same time ordered the concessionaires to collect and treat the wastewater of their own respective clients.

It also ordered Concessionaires to issue certifications that their respective customers are either connected to the sewer line or have their own compliant individuals STPs. The said certification will serve as a requirement for the hotel or establishment to operate come opening date on the 26th of October 2018.

As part of this directive, the Concessionaires are asked to provide DENR with data on water billed volume and volume of wastewater received for treatment for monitoring and planning purposes.

The Memorandum also requested all hotels having their own individuals STPs to discharge their treated effluents through the sewer lines and treated water lines of their water providers for eventual proper disposal. In relation to this, Boracay Water has a total 21 kilometers of sewer network available on the island, and have two sewage treatment facilities that can treat up to 11.5 million liters of wastewater or used water from establishments prior to disposal.

The latest DENR Order strictly stated that hotels that are unable to comply will not be allowed to open and operate their business until they have established their own compliant STPs.

It can be recalled that Boracay Water started its aggressive campaign to encourage connection to the company’s sewer network in March of this year. To date, about 120 establishments and residences have signified their intention to be connected to the company’s sewer system.

With the recent directive of DENR, the company is expecting to receive more applications for sewer connection even from non-Boracay Water customers. This will allow more commercial and residential establishments to discharge their used water into a reliable sewer system and ensure that it will be properly processed to comply with existing effluent standards of DENR.

Currently, more than 1,200 establishments and residences are directly connected to Boracay Water’s sewer network. For unsewered areas or areas with no existing sewer network, regular desludging or siphoning services are being done through the company’s desludging trucks which collect wastewater for treatment in the two sewage treatment plants of the Boracay Water located in barangays Manocmanoc and Balabag.

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