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September 12, 2015

Tourism Promotions Board’s (TPB) campaign VPA 2016 gains support from private sector


"It's more fun in the Philippines!" Tourists will once again behold the beauty of the Philippines and experience a year of even bigger and more thrilling events and attractions as the Department of Tourism’s (DOT) and the Tourism Promotions Board’s (TPB) campaign Visit the Philippines Again (VPA) 2016 gain support from the country’s private sector as they offer perks and privileges to returning visitors.

VPA 2016 will surely attract more foreigners to the Philippines and make them want to visit the country all over again.


VPA2016 is a retail-based campaign recently launched by DOT and TPB to drive urgency and excitement among foreign travelers to visit the Philippines and return for more fun, friendship, feel-good adventures, and fabulous memories to cherish in 2016. In cooperation with the private sector, selected tour operators, travel agencies and hotels are giving returning visitors blockbuster discounts on travel deals, flights, hotel accommodations, and tour packages.

Bigger, greater and more exciting events and destinations that showcase the beauty of the Philippine islands and the warmth of its people also await foreign visitors. Lots of rip-roaring, top-notch events will once again make their stay in the country worthwhile and productive, including the Asian Tourism Forum 2016 and Routes Asia 2016 for jetsetters and business people; Madrid Fusión Manila 

2016 for foodies, 2016 Ironman 70.3 Asia-Pacific Championship for sports and outdoor enthusiasts, and the MTV Music Evolution 2016 for music and concert lovers. VPA 2016’s bigger and better attractions will provide unending reasons for visitors to return to the country again and another bright year for the tourism sector. 
TPB COO Domingo Ramon Enerio III
“VPY 2015 was truly a huge success. And with VPA 2016, we are confident that it will be another spectacular year for the tourism industry, not just with the help of the government and private sector, but also with the heart of the Filipino people. With the Filipinos as our most important asset, VPA 2016 will surely captivate tourists even more as they return next year. With our country’s magnificent attractions and the smiling faces of the Filipinos, the Philippines is definitely worth visiting over and over,” says TPB COO Domingo Ramon Enerio III. 

This year’s campaign, Visit the Philippines Year (VPY) 2015, attracted a total of 2.6 million international visitors from January to June 2015 alone and has total earnings generated from tourism activities to P111.05 billion for the first six months of 2015. And with the continued support between the different private organizations, individuals, and the government sector, VPA 2016 will prove to be more successful.

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