Making good jeans perfect

The latest addition to Levi’s denim collection is inspired by the idea that “behind every great woman is a great pair of jeans 

Levi's created the first-ever blue jeans for women in 1934. Lady Levi’s jeans was designed for Western women wearing Levi’s jeans on farms and ranches. The new line also targeted women vacationing at dude ranches, working cattle or horse ranches that welcomed guests flocking from Eastern states or even Europe.

Levi’s Lot 700 advocates embracing one’s self and being proud of how you look. 

Before Lady Levi's, these women were already actually wearing boyfriend jeans.

Lady Levi's changed the course of fashion history. It made blue jeans staple fashion items for women, who used to wear men's jeans because they had no choice.

Levi’s new denim collection for women caters to different body types. 

Jeans haven't changed that much. We may flirt with slouchy boyfriend jeans, boot-cuts or crops but skinny is still the mainstay. They've become the solid building block of the rest of women's wardrobes. 

Skinny jeans can be worn with a white shirt and a light coat. Slip on a pair of ballet flats and you're set for a day at the office. For a cocktail party, you can wear your skinny jeans with a dressy top and high heels. Exchange your day bag for a clutch and you're ready.

Boasting the quality it has always been known for while continuing to innovate, Levi’s created a new collection that is perfectly tailored to fit the needs of the modern Asian women. 

So ladies still love and continue to wear boyfriend's jeans for that fashionable slouchy look, skinny jeans will always rule.

The new Levi’s collection is especially made for Asian women, which is designed and crafted with slimmer thigh, flattering leg and contoured seat for a little lift. 

For Fall 2015, Levi's New Women Denim Collection transforms good jeans into perfect jeans with two popular fits.

All Levi’s lover can now enjoy the brand’s newest collection that offers a better fit. 

Levi's 710 Super Skinny and 721 High Rise Skinny are designed to flatter any woman's silhouettes. 

From the brand that invented the original Blue Jean, Levi’s new collection is modern, feminine and sexy. 

No matter your body type, the Levi's 710 Super Skinny mid-rise will look great on you. Slim through the hip and thigh with Levi's skinniest leg opening and extra stretch for comfort.

Levi’s newest collection has the latest fit and fabric technology, which makes the new denim pants perfect for different body types.

The 721 High Rise Skinny jeans are designed to enhance the female form with a trendy high-rise fit and figure flattering stretch denim.