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October 29, 2016

The Music RunTM by Philam Vitality brings the party back to Manila


ASIA'S MOST EXCITING RUN IS ABOUT TO GET EVEN LOUDER THIS YEAR

The ultimate 5k running and music festival drew nearly ten thousand runners when it first made waves in the Philippines last year. 

This year, The Music RunTM by Philam Vitality returns to amp up an equally large—or even larger—crowd with everyone’s favorite hits playing on 120 concert-quality speakers across McKinley West in Taguig City.

In partnership with music streaming service Spotify, The Music RunTM by Philam Vitality will rock Manila on December 3. Last call for registration is on November 25.

Philam Life has been at the forefront of leading innovations in the life insurance industry to change the general perception about insurance. Insurance is about living life to the fullest without worry and being healthy to pursue one’s passion and achieve one’s goals.

“This is the second time that Philam Life is partnering with The Music RunTM. We want to send a strong message that being healthy can also be fun and engaging,” Deputy Head of Philam Vitality Kats Cajucom said.

“One of our company’s main thrusts is healthy living through our Philam Vitality program, which is the first of its kind in the Philippines. It is a full-scale wellness program where members get rewarded for making healthy choices. Through Philam Vitality, we are taking active steps to positively transform the lives of Filipinos by helping them live longer, healthier, and better lives,” Cajucom added.

“While most fun runs originate from the US, The Music RunTM started in Asia and expanded throughout the region before crossing over to Europe and the US in the last two years,” said Martin Capstick, Co-founder and Chief Executive Officer of Exceed Sports and Entertainment who is organizing the run.

“The reason for its massive success is its winning formula that combines music with the ever- growing fitness craze into the ultimate running and music festival that also puts control of the run’s soundtrack in the hands of our Music RunnersTM,” he added.


The five-kilometer run will include five music-themed zones playing rock, pop, old school, hip hop, and dance. Using the live Spotify Music Voting App on www.themusicrun.com.ph, participants can vote up to five songs per playlist every day to build the official soundtrack for each zone.

The ultimate after-run music festival includes world class DJs, live bands, dancers, laser lights, LED screens, fireworks, chill out zones, giveaways - and plenty more!

Rock Star, Pop Star or Dance Floor Demon, register now and come LIVE THE BEAT!



The event will kick off with a pre-run performance by up and coming local alternative band Sud, while the after-run music festival will feature Australian radio house DJ Sam Withers.



Music RunnersTM can select from two event packs—the Standard Pack for P850 and the Rock Star Pack for P1,400. The Standard Pack comes with a T-shirt, bag, beat band, sticker, and temporary tattoo. Those who would like to party with the Rock Star Pack will also receive a towel, water bottle, and cap.

Late registration for The Music RunTM by Philam Vitality starts on November 1. Standard and Rock Star Packs for late registrants are priced at P950 and P1,600 respectively. Children less than five years old can join the run for free.

For last call registrations starting on November 21, the Standard and Rock Star Packs will cost P1,050 and P1,800 respectively.

Registrants can collect their event packs at Glorietta 5 in Makati from November 26 to 28.

The Music RunTM first took place in Kuala Lumpur in 2014. Since then, it has drawn more than 100,000 runners across 12 events and nine countries.

For more information on The Music RunTM by Philam Vitality, please visit the official website, Facebook page, or YouTube Channel.

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