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September 18, 2020

Shopee Launches the Shopee Bayanihan: Frontliners Package to Support Frontliners Amidst the Pandemic

From September 18 to 20, frontliners can receive Shopee discount vouchers, mobile load, and data from Smart and Unilever’s brand vouchers 



Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, launches the Shopee Bayanihan: Frontliners Package to provide frontliners a special digital bundle they can use for personal needs. From September 18 to 20, frontliners can avail of the exclusive digital package that includes free shipping vouchers from Shopee, ₱100 off vouchers from Unilever, and ₱100 mobile load plus 1GB worth of internet from Smart.


The Shopee Bayanihan: Frontliner Package aims to support the rising heroes diligently battling the pandemic. These include: 


Health Care Workers (Hospital admin and janitorial services, Health and service personnel in LGU facilities)

Medical Professionals (Doctors, Nurses, Medical Technicians)

Police officers and Military Personnel

Coast Guards

Government Agencies (LGU workers, admin staff)

Delivery and Logistics Providers (Food, restaurant, medicine, logistics company drivers and riders)

Security Guards

Mortuary Services Personnel





Starting September 18, frontliners can avail of the package by signing up on the Shopee Bayanihan: Frontliner Package microsite in the Shopee App. Here is the link: https://shopee.ph/m/frontliner-package. 

Martin Yu, Associate Director at Shopee Philippines, said, “As the nation continues to combat the spread of the pandemic, it is essential for us to step up and support our Filipino frontliners who are at the forefront of this fight. With leading brands such as Smart and Unilever, we launched the Shopee Bayanihan: Frontliners Package to provide frontliners with exclusive vouchers and deals to support them and their families during this period. Every one of us has a role to play in this fight, and we are committed to doing what we can to help our frontliners and the local community.” 


Kay Veloso - Palisoc, Head of E-Commerce at Unilever Philippines, said, “Unilever seeks to build purposeful and meaningful partnerships, and we are grateful to work with Shopee on this initiative that values and rewards the contributions of our frontliners. We continue to find ways to extend assistance and ‘malasakit’ where it’s needed through our purpose-driven brands.”


As the frontline workers continue to dedicate their time and effort to battle the Covid-19 pandemic, Shopee understands the importance of helping frontliners stay connected with their loved ones. As part of this initiative, frontliners can receive mobile load and data to communicate with their families during this challenging period.  


Precy P. Katigbak, FVP and Head of National Key Accounts at Smart, said “We want to bridge the distance between frontliners and their family members, that is why we are thrilled to partner with Shopee to provide frontliners with load and data they can use to contact their loved ones. As part of the country’s largest and only fully integrated telco, we want to help people stay connected, and this campaign is ideal for solidifying our vision to lead, inspire, and create a better tomorrow.”


The global pandemic has affected millions of people around the world. With frontliners working tirelessly to serve others, Shopee will continue to introduce initiatives like the Shopee Bayanihan: Frontliners Package to give back to our modern-day heroes.


Download the Shopee app for free via the App Store or Google Play.



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