SM Group ramps up aid to families affected by monsoon rains, typhoons

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In the wake of continuous rains and widespread flooding brought by Severe Tropical Storms Crising, Dante, Typhoon Emong, and the southwest monsoon, SM Foundation rolled out its Operation Tulong Express (OPTE) to provide immediate relief to affected communities across the country.

An employee-volunteer from SM City Pampanga made their way to a flood-affected area to ensure the timely delivery of Kalinga Packs to families impacted by the recent flooding in the province.

In partnership with SM Supermalls and SM Markets, the Foundation distributed more than 18,800 Kalinga Packs, containing food and basic essentials. Relief operations covered several areas, including Metro Manila, Olongapo City, Bataan, Pampanga, Rizal, Pangasinan, Cavite, Tarlac City, La Union, Laguna, Cebu City.

These were distributed in coordination with local government units and barangay officials.

SM Foundation AVP for Livelihood and Outreach Programs Cristie Angeles that the collaboration across SM’s business units added value to the effort and allowing for a quick response to the needs of the communities. Volunteers from SM Supermalls, SM Markets, and SM Foundation worked together to pack and distribute Kalinga packs to communities and households affected by recent storms.

OPTE is activated in Quezon City. In photo: SM City Fairview volunteers as they hand over the Kalinga Pack

“Through OPTE, we make sure we are there for our communities not just in good times, but especially during crises,” Angeles said. “The dedication of our employees and partners allows us to respond quickly and compassionately when our fellow Filipinos need support the most.”

OPTE is a social good program of SM Foundation, implemented in partnership with SM Supermalls and SM Markets. It is aimed at delivering immediate relief to SM’s host communities during calamities and emergencies.

As of writing, relief operations are ongoing, with the SM Group preparing to continue the distribution in the coming days.

DigiPlus, BingoPlus Foundation deepen commitment to crisis relief, supports DSWD’s new satellite center

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DigiPlus Interactive Corp., through its social development arm BingoPlus Foundation, has once again extended support to the Department of Social Welfare and Development (DSWD) by helping expand its reach to individuals in urgent need. As the DSWD opened a new Crisis Intervention Unit (CIU) satellite office in Quezon City, BingoPlus Foundation contributed essential furniture and logistical support to enhance the agency’s capacity to deliver fast, inclusive, and compassionate services.

Located at Paragon Place along Commonwealth Avenue, the new satellite CIU office was established to better accommodate beneficiaries of DSWD’s Assistance to Individuals in Crisis Situations (AICS) and Ayuda para sa Kapos ang Kita Program (AKAP). These programs offer immediate financial relief to Filipinos affected by natural disasters, medical emergencies, displacement, and other life-altering events. The expanded facility allows for greater accessibility and a safer, more comfortable experience for clients.

Ahead of the center’s opening on June 26, 2025, the Foundation donated 1,034 chairs and 204 tables, which now serve as vital equipment for waiting areas, consultation rooms, and administrative functions. The donation was formally received by DSWD Assistant Secretary Paul Ledesma.

“At DigiPlus, we believe that support shouldn’t just be available, but should also feel accessible,” said Angela Camins-Wieneke, Executive Director of BingoPlus Foundation. “We’re glad to contribute to this expansion and help create a space that truly meets Filipinos where they are, especially during their most difficult moments.”

This is not the first time that DigiPlus has partnered with the DSWD. In 2024, BingoPlus Foundation supported the agency’s disaster response efforts through major rice donations and a ₱37-million emergency relief following Typhoon Kristine, one of the strongest storms to hit the country that year. The Foundation has also worked with regional DSWD units to serve vulnerable sectors through feeding programs, medical aid, and digital learning support.

The new CIU donation forms part of the Foundation’s ₱150 million commitment for 2025, which spans four core pillars: Technology Education, Accessible Healthcare, Community Resilience, and Responsible Digitalization. These initiatives are made possible by the continued success of DigiPlus’ leading digital entertainment brands, BingoPlus, ArenaPlus, and GameZone, which help fuel lasting social impact at scale.

“This isn’t just about providing tables and chairs. It’s about making sure people in crisis feel seen, served, and supported,” added Camins-Wieneke. “Every Filipino deserves a system that works for them. Through our work with the DSWD and other agencies, we’re doing our part to build that system.”

PascualLab Receives Its First Medal of Recognition at the League of Corporate Foundations’ 2025 CSR Expo

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Pascual Laboratories, Inc. (PascualLab), one of the well-loved Filipino-owned pharmaceutical companies,¹ inspired with a vision for Strong, Healthy families, recently received its first-ever Medal of Recognition from the prestigious League of Corporate Foundations (LCF) at the Dusit Thani in Makati. For helping pursue the triple bottom line of People, Planet, and Productivity for all through its own CSR program Sowing to Empower, Educate, and Develop (S.E.E.D.) - the LCF - the Filipino network of organizations supporting sectors in need, bestowed PascualLab a Medal of Recognition for excellence in CSR focus areas, including the environment and sustainable agriculture. Anchored on the theme, “Diversity, Equity, and Inclusivity for Shared Prosperity”, this year’s expo awarded member-organizations the Guild Award and non-member organizations the Medal of Recognition which PascualLab received alongside Fluor Daniels Foundation. 

From left to right: Ramon Derige, League of Corporate Foundations Treasurer & SEAOIL Foundation, Inc. Executive Director; Ana Carlos Chair, League of Corporate Foundations Environment Committee - Chair & TELUS International CSR Team Leader, TELUS International Philippines Foundation, Inc.; German Camigla Fluor Daniel Inc., Philippines Executive Director, Information Technology and Executive Sponsor, Philippines Community Affairs ; Marianne Johanna Ferrer de Vera, PascualLab Corporate Communications Manager; andNathaniel George Hipolito Manila Water Foundation, Inc. Environment Committee - Vice-Chair, League of Corporate Foundations & Program Operations Manager

While PascualLab has been pushing for Environmental, Social, and Environmental Goals (ESGs) long before the concept came to fore, this is the first external validation that PascualLab is on the right track in its health, education, and environment initiatives which include eco-friendly & inclusive agricultural practices. According to LCF Chairperson Shem Jose Garcia, the CSR Expo awards “creates space for collaboration and leveraging our collective strengths, especially in today’s society, where true success goes beyond efficiency and optimization to nurturing people and the communities we affect. That is how we achieve shared prosperity.” PascualLab is the home of family-friendly and quality products as

Poten-Cee, Ascof Lagundi, C-Lium Fibre, and OraCare Mouthrinse.

'Tis the season of giving: 50,000 families receive noche buena packs from BDO Foundation

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Christmas comes alive in simple acts of kindness, generosity and bayanihan. In celebration of the season, BDO Foundation distributed gift packs to 50,000 families nationwide in line with its annual Handog Sa ’Yo ng BDO Foundation Christmas gift-giving initiative.

In partnership with non-governmental organizations Ako ang Saklay, Ako Bakwit, Caritas Philippines and Tanging Yaman Foundation, the corporate social responsibility arm of BDO Unibank mobilized BDO employee volunteers for the distribution, which was conducted in 90 different parishes and dioceses.

“Our goal with the Handog Sa ‘Yo program is to support families in various communities celebrate a brighter Christmas through our simple and humble contribution,” shared BDO Foundation president Mario Deriquito.

Christmas gift-giving initiative. Families all over the country receive noche buena gift packs from BDO Foundation.

More than 500 volunteers from BDO branches and head offices across the country participated in the distribution of noche buena packs, which contain holiday food items that families can serve in their gatherings.

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About BDO Foundation

BDO Foundation is the corporate social responsibility arm of BDO Unibank. Founded in 2008, the foundation contributes to nation-building by addressing the needs of various sectors of society through programs in the areas of financial inclusion, disaster response, rehabilitation and rebuilding. Supported by the BDO Unibank community and in partnership with local government units and non-governmental organizations, BDO Foundation mounts relief operations, rehabilitates rural health units, constructs school buildings and implements financial education programs across the country. Its corporate citizenship initiatives have been recognized at the Retail Banking Awards of Asian Banking & Finance magazine and Asia Responsible Enterprise Awards of Enterprise Asia. For more information, visit www.bdo.com.ph.

DITO Extends Support to Typhoon Kristine Victims

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In response to the recent wraths caused by typhoon Kristine, DITO Telecommunity provided technological and funding support to communities heavily affected by the recent calamity.

Through DITO's platform Galing DITO CampX, a school caravan program aimed at empowering students with the company's digital products and services. DITO, in partnership with Batangas State University (BSU), recently held a school concert featuring Galing DITO ambassadors and Pinoy pop boy group Alamat. Ticket sales amounting to Php 250,000 were donated to "PB is UNITED, PB is ONE for Batangas," BSU's fundraising campaign, to support immediate relief efforts such as essential supplies, temporary shelters, food packs, and other rebuilding efforts.

Alamat with students of Batangas State University. Source: Alamat Facebook Page.

Part of the proceeds also went to the construction of a Multi-Faith Chapel, supporting BSU's initiative towards creating a space for unity and reflection around the school campus.

"At DITO, we believe in the strength of community and the power of coming together in times of adversity," said Evelyn Jimenez, DITO Chief Revenue Officer for Consumer Business. "Our hearts go out to those affected by typhoon Kristine, and through this event and our other efforts, we aim to bring relief and hope to those in need. This is also our way of standing in solidarity with the Filipino people, showing that we're here to extend a helping hand when challenges arise," Jimenez added.

Alamat performance during their concert at Batangas State University. Source: Alamat Facebook Page.

During the Galing DITO CampX, BSU students also had the chance to enjoy interactive booths and learn more about DITO's mobile prepaid, postpaid, and home products, including other over-the-top (OTT) services.

BSU students enjoying the interactive booths during the GalingDITO CampX school caravan.

"The typhoon left devastated hearts, but on the other hand, we're glad to see the ‘Bayanihan’ spirit and strong community resilience, especially in the eyes of the students. We're also thankful for DITO's support; it increased the morale of our students, and the funds provided essential support to the victims of the typhoon," said Ran Drick Kenneth Umali, SSC President of BSU.

BSU students were all smiles during the school caravan.

The Galing DITO CampX also recently went to Ateneo De Davao University, giving students access to non-stop entertainment and an opportunity to learn more about DITO's mobile and home products that suit their needs.

Enhanced technological support in Naga City

Meanwhile, in Naga City, DITO also provided technological support to aid the relief operations of typhoon Kristine's aftermath.

DITO supported the local government by providing mobile phones with SIM cards and load, which call line operators used. DITO also deployed several booths with free calls, WiFi access, and charging stations in Barangay Dayangdang, Lerma, and Triangulo.

Moreover, the local team also conducted immediate speed and network assessment, ensuring smooth and augmented network signals around the city.

"In times of crisis, connectivity is essential for emergency response and families to stay connected with their loved ones. We extended technological support in Naga City, ensuring reliable communication and internet access. We hope that these humble contributions aided relief efforts and facilitated efficient communication around the city," Jimenez said.

For more details about DITO Telecommunity, check out @DITOphofficial on Facebook, Instagram and TikTok or visit https://dito.ph/.

SM and Eye-Able® Pioneers Digital Accessibility in the Philippines

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SM Cares is taking a significant step towards digital inclusivity by launching Eye-Able® on the SM Supermalls website. Starting October 21, users will experience a more accessible, user-friendly interface designed to enhance browsing for individuals with visual impairments or those requiring digital assistance. This initiative underscores SM's commitment to inclusivity and accessibility for all, ensuring that no one is left behind in the digital world.

SM Supermalls is proud to continue its efforts to make every platform, whether physical or digital, inclusive and accessible. The launch of Eye-Able® is part of the mall's ongoing initiative to support communities through SM Cares.

Eye-Able® introduces features such as text resizing, contrast adjustments, and screen readers, all designed to help users with special needs navigate the site with ease. By integrating Eye-Able®, SM Supermalls aligns with global standards, including the Web Content Accessibility Guidelines (WCAG), enhancing digital access and promoting inclusivity across its digital platform.

Eye-Able® is built upon the idea that digital accessibility is a fundamental right, ensuring that "individuals with disabilities can perceive, understand, navigate, and interact with the internet.” Through this innovative digital solution, Eye-Able® envisions "An Internet for All."

By integrating Eye-Able® into its digital offerings, SM Supermalls is not only improving how individuals interact with its website but is also joining a broader movement towards making the digital world accessible to everyone. This reflects SM's commitment to inclusivity across all its platforms, aiming to ensure that every customer, regardless of ability, can enjoy a seamless and engaging online experience.

Super Grannies (Senior Citizens) using Eye-Able® feature of the website to help them see the locations using a bigger font

Eye-Able® is not only a tool for persons with disabilities (PWDs) but also benefits senior citizens and anyone who may find navigating the internet challenging. For example, “Super Grannies” (elderly users) can now easily adjust font sizes for better readability. Younger users and people with different accessibility needs will also find Eye-Able® helpful in creating a smoother and more enjoyable browsing experience.

SM Employees using Eye-Able® Color correction feature – proving that accessibility is for ALL

“When we say SM Supermalls is a mall for all, we mean it in every sense—both physical and digital. We are proud to be at the forefront of this movement, breaking down barriers and making the online world accessible to everyone” said Engr. Bien Mateo, SM Cares Program Director for Disability Affairs and Senior Citizens. “We're proud advocates of digital accessibility as a fundamental right, ensuring that everyone can navigate and enjoy our online spaces with ease."

A customer viewing the SM website and using the Eye-Able® Read Aloud feature

SM Cares is the corporate social responsibility arm of SM Supermalls, championing programs that focus on communities and the environment. These include initiatives for Persons with Disabilities, Senior Citizens, the Environment, Women & Breastfeeding Mothers, Children & Youth, and the SM Bike-Friendly initiative.

Experience the newly accessible SM Supermalls website beginning October 21. Visit www.smsupermalls.com to explore our commitment to creating an inclusive digital experience for everyone.

Globe’s G-gantic Goal unlocked: 100,000 customers unite to bring food, fun to 917 underprivileged families

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In yet another highlight of its annual G DAY celebration, Globe recently brought together 100,000 customers to spread joy to 917 underprivileged families through G-Gantic Goals, giving them a memorable Family Day with a surprise movie treat and a grocery and food package.

Backed by Globe Rewards, the initiative amplified the impact of National Family Week and showcased the spirit of unity among Globe customers and partners.

“The Filipinos' innate bayanihan spirit has proven once again that when we come together for a shared cause, we can make a meaningful difference. Through G-gantic Goals, we have shown that even a single Rewards point can create a ripple effect for good. Globe Rewards points have become agents of positive change, helping alleviate hunger and advancing the country’s sustainable development goals,” said Jerome Patalud, Head of Globe Rewards.

G-gantic Goals, a new community engagement feature on the GlobeOne app, encouraged 100,000 Globe customers to use 1 Rewards point to unlock a family day for 917 families or 3,668 family members supported by the Hapag Movement, Globe’s hunger alleviation campaign.

Modeled after a gamified fundraising drive, G-gantic Goals displayed real-time progress of the collective effort through the GlobeOne app, motivating customers to invite others to join. The goal was achieved five days ahead of schedule.

“A huge thank you to everyone, especially to the 100,000 Globe customers who participated in the G-gantic Goal. Because of you, we achieved our goal of providing a family date for 917 families nationwide supported by the Hapag Movement,”said Saj Ocampo, Manager at Globe Rewards.

Culminating the first iteration of G-gantic Goals at the close of National Family Week, Globe hosted simultaneous events across the country, delivering G Day grocery packages with essential food items to beneficiary families.

To heighten the excitement, the families were treated to a special movie screening at Ayala Malls Cinemas, a first-time experience for many. Screenings were held in multiple Ayala Malls, including TriNoma and UP Town Center in Quezon City, Feliz in Pasig City, MarQuee in Pampanga, Ayala Center Cebu, and Abreeza Davao.

“Masaya po kami na napili kami para po mabigyan ng pagkakataon. Labis po ang kasiyahan namin na kahit papaano, nakapag-bonding kami. Yung isama mo ang isa, sapat na pero yung lahat kami is a big thing for us. Maraming-maraming salamat,” shared Yhanie Abajaof Hopeful Hearts Foundation.

“Sobrang saya ko po ng nalaman ito kasi I will have the time to bond with my family and also make new memories with them. Sobrang grateful po sa Globe at sa Tzu Chi,” said Jiezel Dalagan, a scholar at Tzu Chi Foundation, one of three participating Hapag Movement partners.

Other Hapag Movement partners whose support was invaluable in organizing the simultaneous family dates were Ayala Foundation and Scholars of Sustenance Philippines. Contributions from Ayala Malls Cinemas and Puregold Price Club, Inc. also played a vital role in making the day extra special for the families involved.

“The success of G-gantic Goals demonstrates how the power of collaboration and an innovative customer engagement channel can make a real difference and uplift communities. We are grateful to our customers who helped make our G DAY celebration even more meaningful,” said Yoly Crisanto, Globe’s Chief Sustainability and Corporate Communications Officer.

Customers looking to contribute can continue making direct donations via the GlobeOne app to Hapag Movement’s partner organizations including the UN World Food Programme, Ayala Foundation, Tzu Chi Foundation, Scholars of Sustenance, and Project PEARLS.

For more information on how to donate or participate in future Globe initiatives, visit https://www.globe.com.ph/about-us/sustainability/globe-of-good#gref.

SMDC leads the charge in building disaster-resilient communities across PH

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As the Philippines plays host to this year’s Asia-Pacific Ministerial Conference on Disaster Risk Reduction (APMCDRR), leading property developer SM Development Corporation (SMDC) reaffirms its commitment to building communities that prioritize safety, resilience and sustainability. With the Philippines being one of the most disaster-prone countries in the world, SMDC has made disaster preparedness and resilience at the core of its design and construction philosophy.

“Disaster resilience should not just be an add-on — it’s a necessity,” said Jessica Sy, VP and Head of Design, Innovation and Strategy. “We are proud to take a leadership role in designing communities that can withstand the unique environmental challenges of our country. By integrating disaster-resilient features and fostering a culture of preparedness, we ensure that our residents can feel safe and secure in their homes, no matter what challenges arise.”

Charm Residences in Cainta, Rizal features elevated construction that ensures the safety of residents during heavy rainfall and flooding events.

Building strong foundation for resilience

Recognizing the unique vulnerabilities of this country to typhoons, earthquakes, and floods, SMDC employs a robust set of strategies to safeguard its residents.

· Elevated construction for flood prevention – SMDC buildings are designed with raised ground elevation to mitigate the impact of flooding, a common concern in low-lying areas.

· Innovative stormwater management systems - To combat heavy rainfall, SMDC properties are equipped with rainwater detention tanks that can reduce water runoff by up to 85%. This system ensures proper drainage and minimizes the risk of flooding within the development. Field Residences in Sucat, Parañaque, for example, features an advanced stormwater system capable of handling rainfall levels similar to those experienced during Typhoon Ondoy.

· Earthquake-resistant structures – With the Philippines being situated along the Pacific Ring of Fire, SMDC properties are built to fully comply with seismic codes, incorporating passive design strategies to reduce the impact of earthquakes on buildings.

Construction of a stormwater management system designed to handle rainfall equivalent to that of Typhoon Ondoy at Field Residences in Sucat, Paranaque

Empowering communities through preparedness

SMDC regularly conducts disaster preparedness trainings among its residents and property management staff to ensure the communities’ readiness for emergencies and natural calamities.

Beyond the physical infrastructure, SMDC believes that building resilient communities goes beyond construction. The company conducts regular disaster preparedness training for residents and property management staff to equip them with the knowledge and skills needed in the event of a disaster.

SMDC's property management teams are trained in emergency response, ensuring that they can provide immediate assistance to residents during critical times.

Resilience at the heart of SMDC’s vision

In addition to physical disaster mitigation measures, SMDC properties include ample green spaces and refuge areas where residents can seek safety in the event of an emergency. This holistic approach to disaster resilience aligns with SMDC’s broader vision of creating sustainable, thriving communities where residents can live well, even in the face of environmental risks.

Commitment to sustainability

Looking ahead, SMDC is focused on continuously improving its disaster-resilience strategies. The company plans to expand its rainwater management systems and implement further green innovations, including solar-powered backup systems and renewable energy solutions, ensuring that its communities remain functional even during prolonged emergencies.#

CHERRY Cares distributes High Speed Ice Cooling Fan for Deaf Awareness Month

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The goal of Deaf Awareness Month last September is for people to acknowledge the said topic, emphasize its positive characteristics, and encourage inclusion. The Sergia Esguerra Memorial Foundation celebrated its 26th founding anniversary with the students of the Philippine Institute of the Deaf and CHERRY Cares got to be a part of the occasion.

The Corporate Social Responsibility arm of the CHERRY Philippines has distributed the CHERRY High Speed Ice Cooling Fan with its easy-to-use scrolling gear setting and 11,000Rpm rotation to the students as a gift. The CHERRY High Speed Ice Cooling Fan has an ergonomic display and LED. Moreover, the children got to choose between its available colors: white, violet, and gray. It’s smart, secure, and convenient for learners.

Being deaf does not immediately mean being disabled. It does, however, define a different way of communicating. Awareness is important for these matters; therefore, we should learn about it as much as we can.

realme gives back to the community to wrap up FanFest 2024

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realme partners with the Make-A-Wish Philippines Foundation for a second time to grant the wishes of kids

Following this year's FanFest in August, realme Philippines wraps up the festivities by reaffirming its commitment to the community. The smartphone brand once again partnered with Make-A-Wish Foundation Philippines as part of its CSR roadshow for 2024. Held on September 18, 2024, the event took place at Space and Time Cube +, an interactive museum located in S Maison.

“The community is one of the driving forces of the realme team and we want to express our utmost gratitude through this CSR activity. In collaboration with Make-A-Wish Philippines and together with our media partners, we're hoping to put a smile on the children's faces," realme Philippines' Communications Lead Patty Gonzales shared.

Fun Filled Tour For The Kids

This year, 15 Make-A-Wish Philippines' beneficiaries sent their wishes to realme for tablets to use for school and entertainment purposes. On top of granting the children's wishes, realme Philippines also organized an interactive art tour for them at Space and Time Cube +.

The children were accompanied by their families to guide them through immersive exhibits designed to engage their creativity and curiosity. Members of the media also took part in the CSR activity, joining the children and their guardians in exploring the various installations. To make sure that they can reminisce about the meaningful experience, the media used the realme 13 Pro Series 5G to capture every moment even in low light conditions.

After the tour, realme fulfilled the wishes of the 15 children by gifting each of them a brand new realme Pad Mini, enabling them to continue their educational and entertainment pursuits.

"We are also happy to be part of their everyday journey as they use their very own realme Pad Mini for studying and even for watching their favorite shows," Gonzales added.

In a gesture of appreciation, realme also extended their generosity to the team behind Make-A-Wish Philippines realme 12 5G smartphones, valuing the brand's dedication to supporting those who work tirelessly to make the dreams of the kids come true.

Through this meaningful collaboration, realme Philippines demonstrates its commitment to making a positive impact in the lives of the community. Stay tuned for more updates on how the brand continues to live out the campaign to #MakeItReal

Personal Collection holds Dealers’ Summit, partners with TESDA to boost Great Life opportunities for Filipinos

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Personal Collection (PC), a proudly Filipino-owned direct-selling company, recently hosted its Manila-Vietnam Dealers’ Summit at the Conrad Hotel, gathering over 500 participants. This event underscores the company's commitment to its vision of providing a Great Life to Every Family, particularly its dealers.

The event kicked off with a short, meaningful performance, reinforcing PC’s primary CSR initiative, the #GreenLifeGreatLife Movement. Comprehensive demonstrations of newly launched products were also conducted by the Research and Development and brand team. The event concluded with an awards night, recognizing the top performers of PC’s Prestige Club.

Post-summit, 200 high-achieving dealers were rewarded with a 3-day trip to Vietnam, which offered opportunities to explore local destinations, experience diverse cuisines, and engage in valuable networking.

Through these efforts, PC empowers its dealers with deeper industry knowledge and a better understanding of company values, fostering a collaborative environment for exchanging best practices and forming strategic, meaningful connections.

"Dealers are the heart of Personal Collection—they are our driving force behind everything we do. That's why we focus on people development to ensure they have the skills and support they need to succeed. For years, we've rewarded thousands of our hardworking dealers to global destinations every year, giving them the opportunity to experience the GREAT LIFE," said Assistant Vice President for Commercial Operations, Heidee Medina.

(left to right) from left: Vincent Aljon Cifra, Executive Director, Information Communication and Technology Office; Maria Teresa Fabugais, Personal Collection Direct Selling Inc. (PCDSI) Sr. Business Development Manager; Jerome Tuguin, PCDSI President and CEO; Suharto T. Mangudadatu, Ph.D., TESDA Secretary; Ruby Jaucian, PCDSI Human Resources Sr. Vice President; Dennis Barbatchano, PCDSI Center of Excellence Vice President; Vidal D. Villanueva III, Deputy Director General, Partnerships and Special Concerns; and Floramel Joy Songsong, Executive Director, Partnerships and Linkages Office

TESDA Partnership

In alignment with its commitment to a Great Life, PC has recently established a pioneering strategic partnership with the Technical Education and Skills Development Authority (TESDA). As the first direct-selling company to collaborate with TESDA, this partnership is set to elevate professionalism within the dealership industry.

Through upcoming TESDA-facilitated courses, PC aims to empower dealers with advanced skills and create new opportunities for Filipinos to explore direct selling as a viable income option.

“Breaking new ground in empowerment, through our partnership with TESDA. A first for the direct selling industry. Soon, we will be providing more employment and entrepreneurial opportunities for our fellow Filipinos,” emphasized President and CEO Jerome Tuguin.

With over 650 branches nationwide, Personal Collection is committed to transforming the lives of millions of Filipinos by offering a meaningful and empowering alternative source of income.

To learn more about Personal Collection Direct Selling Inc., visit their:

LinkedIn page: https://www.linkedin.com/company/personalcollection-direct-selling-inc/ 

Website: https://www.personalcollection.com.ph.

LG Assists Cainta and Marikina with Free Laundry and Appliance Check-ups Following Typhoon Carina

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LG Electronics, a global leader in home appliances and electronics, recently provided much-needed relief to the communities of Barangay Planters and Barangay Anak Pawis 2 in Westbank Drive, Cainta, Rizal, from August 1 to 3, and Barangay Malanday in Marikina City, from August 9 to 11. The initiative offered residents severely affected by Typhoon Carina a three-day free laundry service and appliance check-up.

As part of LG's ongoing commitment to CSR and community service, LG established a mobile laundry station in the center of the barangays, providing essential aid to families still recovering from the typhoon's destructive impacts. LG set up 11 washer and dryer units, operating from 8 AM to 5 PM, to offer free laundry services, ensuring that the community had access to clean clothing when they needed it most.

LG Philippines Managing Director, Mr. Nakhyun Seong at the free laundry assistance activity

Residents of Barangay Anak Pawis 2, Cainta, Rizal avail of free laundry services from LG

The service camp provided assistance to a total of 131 families in Barangay Planters and 149 families in Barangay Anak Pawis 2, benefiting 280 families across both barangays. In Marikina, an additional 287 families from Barangay Malanday were served, bringing the total number of families supported by LG's initiative to 567.

LG Philippines Service Camp booth for free services to the families affected by the typhoon

The mobile laundry stations, equipped with state-of-the-art washing machines and dryers, provided residents with the convenience of having their clothes washed and dried for free. Alongside this, LG’s team of skilled technicians offered free service check-up, minor repairs, and even discounted prices for washer parts for home appliances, helping residents restore their homes to working order.

Residents of Barangay Planters, Cainta, Rizal avail of free laundry services from LG

Abenson and Smile Serve, their sales/service partner, also gave support for the LG Service Camp and extended help to the families affected by the typhoon. Abenson rolled out their CSR campaign Abenson Project Cares by donating laundry detergents and fabric conditioners along with foldable fans to the families who participated.

LG Philippines Managing Director, Mr. Nakhyun Seong emphasized the company’s dedication to aiding communities in times of need. “Through this initiative, we aimed to provide practical help and a sense of comfort to the residents of Cainta and Marikina. It’s our way of showing that LG is a partner in the journey to recovery and resilience.”

Residents from Brgy. Malanday, Marikina City line up for free laundry services from LG

LG Electronics remains committed to supporting communities in need and will continue to explore opportunities to extend its services and aid to other areas affected by natural disasters across the Philippines.

CHERRY Cares re-links their partnership with Pelli-San Corporation

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CHERRY's Corporate Social Responsibility arm, CHERRY Cares by MSN Foundation Inc., renews a partnership with Pelli-San Corporation to strengthen the Be Cool in School Program for indigent students from different schools.

Headed by Ms. Michelle Ngu-Cinco, the Board of Trustees Treasurer of MSNFI, the foundation is set to expand its beneficiaries to 10,000 grantees. Along with the representatives in MSNFI: Ms. Venus Tan-Ngu, President; Ms. Agnes Conopio, PR-CSR Head; and executives in Pelli-San Corporation, Ms. Michelle F. Pellices, President; Ms. Kitanya Nadine F. Pellicer, Vice President; Mr. Kyle Albert Miguel F. Pellicer, Director; Ms. Katrina Isabel F. Pellicer, Treasurer; and Mr. Joseph Byron Z. Aquino, National Sales Manager, CHERRY Cares and Pelli-San Corporation plan to allocate the donations in various schools in Manila, Bacolod, Iloilo, Ilocos, Ormoc, Albay, and Sorsogon.

"The renewed partnership between our foundation and Pelli-San Corporation really created a strong relationship as co-partners in bringing forward an accessible education to Filipino children and students. It is a privilege that we can add support to the academic sector, so we ensure that we widen the target beneficiaries as time goes by," shares Ms. Venus Tan-Ngu, President of MSNFI.

Moreover, this project has been steadfast in bringing the initiative to promote the quality of education as well as providing educational equipment and other related learning materials to public schools and non-profit educational institutions in far-flung areas or those with limited resources. Through the partnership with Pelli-San Corporation, 10,000 pieces of UNI 3-in-1 Eco Pens will be included in CHERRY Cares' Bags of Hope. These bags and packages included will hopefully become a partner for their learning process.

Ultimately, this annual project will operate during the school openings. In taking this advocacy as a step towards a brighter future, both corporations are driven by the core values that establish the desire to help and advocate for children's right to a basic education.

"We hope that we can expand the reach of this program to far-flung areas and see that they all have access to learning resources. It is in our mission to be a continuous support for these initiatives as we commit to improving the quality of education and life of Filipinos," adds Ms. Michelle F. Pellices, President of Pelli-San Corporation.

Cebuana Lhuillier Elevates Commitment to Empowering Filipinos Through Alternative Learning Program

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Jean Henri Lhuillier and Cebuana Lhuillier Foundation Inc. (CLFI) reaffirm their dedication to enhancing the lives of Filipinos through their impactful initiatives. At the forefront of this commitment is the Alternative Learning Program (ALS), a groundbreaking initiative in collaboration with the Department of Education (DepEd).

The company recognizes the imperative role of education in shaping competent and productive individuals. To achieve this, the Foundation has strategically positioned ALS Community Learning Centers (ALS-CLCs) across the country.

CLFI has successfully established 155 ALS-CLCs across 70 provinces and reached 60,000 learners, marking significant progress in its mission to address educational gaps and empower learners from various regions. But beyond these impressive figures, the ALS boasts a commendable 63.36% passing rate, a testament to its holistic approach and program offerings.

This success is fueled by the program’s comprehensive curriculum, coupled with the unwavering dedication of ALS educators, who receive full support from CLFI. The Foundation ensures that educators are equipped with the necessary resources and assistance to deliver quality education, further enhancing the impact of the program.

One of the ALS educators who exemplifies the positive impact of this support is Evie Madolid, an ALS Educator from Malabon. Madolid expressed deep gratitude for the invaluable assistance received from Cebuana Lhuillier, which fosters an environment where educators can inspire and guide learners effectively.

He said, “I’m very thankful to Cebuana Lhuillier for extending their help to the program, where they provided laptops, projectors, and other supplies that we can use to enhance the quality of our teaching."

“I feel so proud of my students and feel so fulfilled. They expressed their gratitude, saying that ALS has given them another chance to fulfill their dreams. Some of my students have reached out to me, sharing the good news of their achievements. I have a student who is now a police officer; some have become my co-teachers; others are now working abroad; and some have even started a small business. Finally, I can say that they really are successful,” he added.

This testament underscores Cebuana Lhuillier’s commitment not only to the learners but also to the educators, who play a pivotal role in shaping the success stories emerging from the ALS program. By providing comprehensive support, Cebuana Lhuillier ensures that ALS educators can continue to make a meaningful impact on the lives of their students, creating a ripple effect of positive change within communities.

“Education has always been deeply personal advocacy for me. I believe that it holds the key to unlocking the full potential of individuals and communities alike. To achieve this, it is essential to prioritize the empowerment of educators. They are the backbone of our education system, guiding and inspiring the next generation of changemakers. At Cebuana Lhuillier, we work tirelessly to ensure that they are equipped to deliver the highest standards of education,”said Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier.

Cebuana Lhuillier continues to be a beacon of hope, championing education and empowerment through its ALS program. By addressing the unique needs of out-of-school youth and adults, the company is making significant strides in shaping a brighter future for communities across the Philippines.