February 26, 2024

Heartfelt Care: CHERRY Cares and Tondo Medical Center is offering Free ECG Testing this National Heart Awareness Month

CHERRY, through its Corporate Social Responsibility arm, CHERRY Cares, launches a month-long Free ECG Testing in celebration of National Heart Awareness Month.
  • Tondo Medical Center volunteers using the CHERRY Smart Blood Pressure Monitor
With heart disease remaining the leading cause of death globally, it is imperative to raise awareness about the importance of heart health and early detection of cardiac issues. ECG (Electrocardiogram) testing is a simple and non-invasive procedure that can detect abnormalities in the heart's electrical activity, aiding in the early diagnosis and prevention of heart-related complications.

CHERRY Cares is spreading the love by offering a free ECG testing to 100 indigent patients at Tondo Medical Center. Further, five units of CHERRY Smart Blood Pressure Monitor are donated to the aforementioned medical center. By integrating advanced features and connectivity options, these devices offer a range of advantages for healthcare providers and patients alike.

"We want to encourage heart health and wellness within our community. Hence, individuals can take proactive steps toward understanding and safeguarding their heart health," said Agnes Conopio, PR-CSR Senior Manager, CHERRY.

The free ECG testing initiative will be available to indigent individuals of all ages throughout the month of February. Participants will have the opportunity to undergo a thorough examination conducted by certified healthcare professionals, with results provided.

CHERRY Cares is committed to raising awareness and providing resources for prevention and treatment, ensuring that everyone, regardless of socioeconomic status or background, has the opportunity to live a heart-healthy life.

Learn more about CHERRY and its other CSR programs through:

Cherry Cares by MSN Foundation Inc Facebook Page: https://www.facebook.com/CherryCaresbyMSNFI

COMCO Mundo earns nominations from Asia-Pacific’s major public relations award-giving bodies

COMCO Mundo League of Enterprises continues its award streak as it receives major citations at the prestigious and highly acclaimed PRCA APAC Awards and Marketing-Interactive PR Awards this year.

PRCA APAC Awards 2024

Receiving recognition in its major categories, the Public Relations and Communications Association Asia-Pacific (PRCA-APAC) confers seven nominations to COMCO Mundo for the PRCA-APAC Awards 2024.

Among the major categories that the agency is nominated for are the Large Consultancy Award category, Strategic Communications Award for the COMCO Mundo Epic 7 Years Anniversary campaign, and the Media Relations Award for the Meaningful Storytelling with COMCOmigos: The COMCO Mundo League of Enterprises’ Media Relations Program.

COMCO Mundo League of Enterprises’ Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder Ferdinand L. Bondoy is also a finalist for the PR/Communications Leader Award.

Earning two recognitions, the UNMASKED: The COMCO Mundo Write to Ignite Initiative Season 3 is nominated for the Digital & Social Media Award and Measurement and Evaluation Award.

COMCO Southeast Asia, the New PR and Smart Social arm of COMCO Mundo, and Century Tuna, the leading tuna brand in the Philippines is nominated for the CSR and Sustainability Award category for the Save Our Planet, Save Our Seas – The Century Tuna “Saving Our Seas” Campaign.

PRCA APAC Awards 2024 celebrates the best PR and communications campaigns, teams, and individuals across the region. The citations are conferred by the Public Relations & Communications Association, a global advocate for excellence in public relations and the world’s largest professional PR body with more than 35,000 PR professionals from 82 countries worldwide.

The PRCA APAC Awards night is happening on March 28 in Singapore.

Marketing-Interactive PR Awards 2024

Consecutively, COMCO Mundo received six major recognitions at the Marketing-Interactive PR Awards 2024 including finalist citations are the PR Team of the Year (Agency), PR Champion of the Year (Agency) for COMCO Mundo League of Enterprises’ Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder Ferdinand L. Bondoy, and Best Anniversary Campaign for the "EPIC 7 Years with COMCO".

Save Our Planet, Save Our Seas – The "Saving Our Seas" Initiative by Century Tuna and COMCO Southeast Asia as well as the other groups that worked on the project was also recognized in two award categories including the Best CSR Communications Category and Best Launch/Re-Launch Campaign.

Samsung Electronics Philippines Corporation (SEPCO) and TARO AOX Inc., COMCO Mundo’s specialist digital and integrated communications agency, alongside other agencies that worked on the campaign, also received nomination at the Best PR Campaign: Electronics & Gadgets category for the 2023 Galaxy Z Series Launch,.

The Marketing-Interactive PR Awards Asia-Pacific 2024 honors outstanding works in the PR and communications industry in Southeast Asia, South Asia, and Oceania. Its Gala Dinner is scheduled on March 22 at the Pacific Ballroom, Pan Pacific Singapore.

“It is truly an honor to be recognized by the organizations across the region that we hold in high regard. With these citations, we are more inspired that together with our brand partners, COMCOmigos, and COMCOys, we can continue to create meaningful stories that reach, connect to and positively impact communities on a global scale,” said COMCO Mundo’s Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder Mr. Ferdinand Bondoy.

Stay updated with COMCO Mundo by visiting www.comcomundo.com or following fb.com/comcomundo on Facebook, linkedin.com/company/comcomundo on LinkedIn, and @comcomundo on Instagram.

About COMCO Mundo League of Enterprises

A trailblazing and global award-winning communications group, COMCO Mundo League of Enterprises is a collective of agencies and programs dedicated to advancing the communications profession and related disciplines such as digital, media, advocacy, training, and education, and entrepreneurship, among others; to be a force for social change; to nurturing talent growth and workplace community culture; and to championing borderless collaboration. The COMCO Mundo League of Enterprises is comprised of COMCO Southeast Asia Philippines, COMCO Middle East & Africa, TARO AOX Inc., COMCO Southeast Asia Singapore, SEA Wave & Spice Multimedia Content Studio, Camp COMCO Alumni Society, and Citizen COMCO Advocacy Program.

COMCO been awarded Medium Consultancy of the Year in Asia Pacific at PRCA APAC Awards, thrice as Agency of the Year 2nd Runner-up at the IABC Quill Awards; Agency of the Year – Silver Award at the ASEAN PR Excellence Awards; Finalist for Boutique PR Consultancy of the Year at Campaign Asia Pacific’s PR Awards Asia, Marketing Interactive’s PR Awards Asia-Pacific, and the global CIPR Excellence Awards; and 150 metals from various local and international award-giving bodies.

ASUS Philippines Announces 4A Quality and Service and Improved ASUS Premium Care Warranty Package

ASUS Philippines launched a new and improved ASUS 4A Quality & Service warranty package that elevates customers’ peace of mind with Assured Quality, Always-on Support, All-around Coverage, and an Added-value experience for users of ASUS, ROG, and ASUS Business products.

To meet the needs of customers, ASUS aims to take product quality, after-sales service,
and product protection plans to new heights.

“At ASUS, we want our customers to have complete confidence in our products. That is why we are introducing this new 4A Quality & Service with improved and comprehensive warranty coverage, so our customers can rely on ASUS with confidence, knowing that their devices and investments are in good hands,” ASUS Philippines Country Manager George Su said.

Most Strictly-tested US Military-grade laptops

Since 2023, all ASUS laptops undergo the most rigorous torture-test regime, strictly tested according to the latest, most-demanding MIL-STD 810H US military-grade standard. The full test suite of 12 test methods and 26 test procedures simulate operation in harsh environmental conditions — including extremes of altitude, temperature and humidity — along with physical vibration and shock tests designed to mimic rough day-to-day handling.

All ASUS laptops also undergo a barrage of 16 grueling durability tests environmental conditions beyond the military grade standard, ensuring that these laptops are durable and reliable, enhancing their longevity, and hence their sustainability.

4A Quality and Service – Elevate your peace of mind

The 4A Guarantee is ASUS’ commitment to quality customer service and encompasses four core ideals that, when combined, ensure that investing in and using an ASUS product will be a positive experience for many years to come.

  • ·        Assured Quality – Get unrivaled quality and durability with US military-grade certified laptops backed up by expertly-trained ASUS Service Technicians for after-sales support.
  • ·        Always-on Support – Users can get support whenever they need it, with the built-in MyASUS app via ASUS and ROG social media channels, email, Live Agent Chat support, or ASUS' dedicated call center.
  • ·     All-around Coverage – ASUS devices are protected around the world, with 100+ directly managed Authorized Service Centers in 63 cities nationwide and a global network of service centers that provide International Notebook Warranty services.
  • ·     Added-value Experience – Enjoy complete peace of mind with a dedicated ASUS account support portal and Perfect Warranty, which safeguards ASUS laptops against accidental damage.   

ASUS Standard Warranty – Free warranty packages out-of-the-box

All ASUS, TUF Gaming, ROG laptops, and ROG Ally come with a standard 2-Year International Warranty, while premium phones, including the ROG Phone series, come with a standard 1-Year Local Warranty.

ASUS, TUF Gaming, and ROG laptops also include Perfect Warranty, which provides one-time coverage for customer-induced damages that are not covered by the manufacturer’s warranty (such as accidental drop, accidental breakage, liquid spill, and electrical surges) for one year from the date of purchase.

ASUS ExpertBook laptops are further covered with a standard 3-year International Warranty. ASUS ExpertPC, Consumer Desktops, and All-in-One PCs are covered with a standard 3-year Local Warranty. All ASUS Business laptops and desktops, consumer desktops, and All-in-One PCs also come with on-site support out of the box.

For ASUS, TUF Gaming, ROG laptops, ROG Ally, and ExpertBook, a one-time comprehensive 9-step Preventive Maintenance service is also provided by the local service center during the duration of the Standard Warranty. This ensures that devices’ functionality and performance are maintained, extending their lifespan to ensure that users can keep their devices for longer periods of time, therefore helping to reduce e-waste and improve the sustainability of ASUS devices.

ASUS Premium Care – Upgraded warranty and protection

Users can take advantage of the enhanced ASUS Premium Care (APC) extended service packages, customized to meet their specific needs – extend the product warranty, expand its coverage, or even revive their device. ASUS Premium Care upgrade packages start at PHP 2,995 and may be purchased up to six months after the date of purchase.

  • ·        1-Year International / Local Warranty Extension – Users can protect their investments longer with additional warranty extension
  • ·        ASUS Perfect Warranty Plus (local accidental damage protection) – Keep new ASUS devices safe and protected from accidental damage with additional 1-Year Perfect Warranty coverage.
  • ·    HDD/SSD Retention – Storage on ASUS devices are safeguarded with unlimited free labor and replacement of defective HDD/SSD, and an option to retain the defective HDD/SSD for third party data recovery or secure storage.
  • ·     Carry-in to On-site Upgrade – Hassle-free warranty service straight to ASUS users’ doorsteps by upgrading to On-Site service support.
  • ·        Battery Service Package – Extended local warranty for ASUS devices’ batteries with one-time battery replacement per year in the event of battery failure.

The full list of service packages, per-device eligibility, and pricing may be found on the official ASUS 4A Quality and Service microsite.

The ASUS 4A Quality and Service advantage

With fast repair turnaround time in 100+ directly managed ASUS Service Centers and fast support call pick-up time made possible by a dedicated call center, ASUS is committ­ed to providing the highest level of after-sales service in the country. Booking for on-site service is made even more convenient by the 24/7 On-Site Service warranty application, eliminating the need for users to wait until operating hours to book their appointments.

In addition, Perfect Warranty's one-time local accidental damage protection and free one-time Preventive Maintenance not only ensures that ASUS products are covered by extensive warranty protection, but also helps reduce e-waste by ensuring ASUS products continue to be operational for years to come.

Users can enjoy 24/7 support in just one click when they sign up as an ASUS Member, with quick access to everything they need from one portal – manage warranties of ASUS and ROG products, download drivers and software, get support and keep track of repair status, and more.

ASUS 4A Quality and Service is available upon purchase of any ASUS, TUF Gaming, ROG or ASUS Business product. ASUS Premium Care warranty upgrade packages are available upon inquiry at official ASUS/ROG stores and authorized re-sellers.

More information on ASUS 4A Quality and Service may also be found via the official microsite and through the ASUS PH YouTube Channel.


February 24, 2024

The New Mama’s Ultimate Checklist of Hospital Bag Items and Where to Find Them

After months of eager anticipation, the moment has finally arrived! Pregnancy is an extraordinary journey, and as mamas approach the final stretch, it's crucial to ensure you are well-prepared for the big day. edamama, a trusted partner in parenting, is excited to introduce the Ultimate Hospital Bag Checklist.

Preparing for your hospital stay is a vital aspect of getting ready for the little one's arrival. To simplify this process, we've developed a straightforward and comprehensive checklist, covering everything the family unit would need. Our goal is to provide an insightful guide, carefully crafted to ease any concerns and infuse a sense of excitement as you embark on this new journey.

Best Time to Prepare Mama’s Hospital Bag

Since every pregnancy is unique, we recommend preparing your hospital bag as early as 30 weeks, but no later than 38 weeks. Having a bag ready ensures everyone is well-equipped and can focus on the joyous moment of welcoming a newborn into the world.

Hospital Bag Checklist for Mama

       Birth plan: Keep it easily accessible and ready for discussion

      Comfortable clothes: Robes, pajamas, slippers and socks are a must. Pro tip: carry a sweater as it can get cold inside hospitals!

       Postpartum binder: a must-have for recovery comfort!

      Toiletries: Essentials like toothbrush, skincare, lip balm, hairbrush, hand sanitizer, mouthwash, makeup remover, facial wipes and deodorant. If you have a favorite soap and shampoo/conditioner, carry them along if you opt to take a shower post delivery.

       Nipple cream and breast pads: For comfort and protection as you establish your milk supply.

       Nursing bras: Convenient and comfortable for your changing breasts

      Nursing pillow: Check with your hospital if this is provided! If not, carrying your own can help maximize yours and baby’s comfort

       Nursing Cover: Handy especially given the frequency of visitors in your room.

       Adult diapers and postpartum absorbent underwear: For support and comfort

      Snacks and water bottle: To recharge your energy after giving birth, for those in between meals hunger pangs and to ensure you stay hydrated

      Breast pump: If you want to get a headstart on pumping and/ or to get guidance on usage with a lactation consultant

    Going-home clothes: Choose clothing that is loose, comfortable and breastfeeding friendly. And don’t forget to bring slip-on flat shoes for ease.

     Gadget charger: keep it handy so you never miss a precious moment with the little one!

Hospital Bag Checklist for Baby

   Pedia’s contact info: Keep essential contact details to reach the baby's pediatrician and your chosen lactation specialist (check with your hospital)

   Hospital outfits and going home clothes: Onesies, blankets, beanies, mittens and booties. Pro tip: we recommend full length zipper onesies for maximum ease in changing baby’s outfits routinely

     Swaddles, muslins and sleep sacks: To maximize baby’s comfort

     Baby toiletries and diapers: Cleansing gels, wipes and newborn diapers.

     Car seat: Reliable and trusted gear for going home.

Hospital BagChecklist for the Partner

   Hospital paperwork, IDs and insurance documents (if applicable). To save time and ensure a smooth check in and check out process

     Sleeping gear and pillow: Ensure comfort during limited-space sleeping arrangements.

     Extra clothes: Including a sweater in case of cooler temperatures indoors

       Cash: To keep on hand for any unforeseen expenses.

       Gadgets: Camera, tripod, phone charger

Having a reliable ally is a necessity as you get ready for this wonderful adventure into parenthood. edamama, the leading parenting platform that offers trusted and loved brands from the Philippines, has planned a one-stop shopping and education event for new parents. The New Mama Expo from March 1-3 2024 is bringing more than 250 family brands to Megatrade Hall 2-3, SM Megamall, with deals upto 70% off!

“As a mom-to-be navigating pregnancy in the pandemic, I felt the weight of endless product scrolls, questioning their credibility.” Bela Gupta, CEO and founder of edamama shared. “edamama started because I knew there were a lot of parents out there who were just like me and I wanted to give them a hub where parents could access trusted and reliable brands for their family. The New Mama Expo 2024 is our gift to parents—a blend of shopping and learning experiences. We hope that we've fulfilled our purpose as the leading parenting ally in the Philippines, simplifying the journey for every parent.”

Make the journey as a parent easier and more pleasurable by learning from our experts and doctors in our learning zones on pregnancy and parenting. Enjoy shopping essential supplies and discounted buys on all of the leading brands when you register (for free) by clicking this link.

Stay connected with edamama on social media and download our app:

Web: http://www.edamama.ph 

Facebook: https://www.facebook.com/edamama.ph 

Instagram: https://www.instagram.com/edamama.ph 

TikTok: https://www.tiktok.com/@edamama.ph 

LinkedIn: https://www.linkedin.com/company/edamamaco  

Youtube: https://www.youtube.com/channel/UCUKcx-rUn_v0mz07FrKav9Q 

App: Apple App Store, Google Play Store, and Huawei AppGallery


OPPO Establishes AI Center, Announces Arrival of Generative AI Features on Reno Series

Leading global technology company OPPO today announced the establishment of the OPPO AI Center. Through dedicated research and development into AI and its applications, the new Center aims to further strengthen OPPO’s AI capabilities and explore a broader range of user-centric AI products and features that will enable OPPO to bring users the latest experiences at the forefront of AI.

OPPO has announced that, within the second quarter of 2024, the OPPO Reno11 Series will be equipped with advanced generative AI capabilities, including the innovative OPPO AI Eraser function and more. These advancements mark OPPO’s dedication to pioneering the cutting edge of AI and to enhancing the accessibility of AI technology for users worldwide.

“Following feature phones and smartphones, next-gen AI Smartphones will represent the third major transformative stage in the mobile phone industry. In the era of AI Smartphones, both the mobile phone industry and user experience will witness revolutionary changes,” said Pete Lau, Chief Product Officer of OPPO. “OPPO is dedicated to becoming a contributor and promoter of AI Smartphones. We look forward to working together with our industry partners to jointly drive the innovation of the mobile phone industry and reshape the intelligent experience of mobile phones.”

OPPO outlines four distinctive characteristics of AI Smartphones

In response to the AI Smartphone era, OPPO, based on its forward-looking research and accumulation of knowledge on large models and generative AI technology, defines four major characteristics of AI smartphones:

● AI Smartphones must efficiently utilize computing resources to meet the computational needs of generative AI in the AI era.

● AI Smartphones should be aware of the world in real time through sensors, understanding the complex information of users and the environment.

● AI Smartphones also need to possess powerful self-learning capabilities.

● AI Smartphones will have multimodal content generation abilities, providing users with continuous inspiration and knowledge support.

With these distinctive characteristics, the arrival of AI Smartphones will revolutionize the mobile industry. Various AI services will be integrated into intelligent agents, enabling users to enjoy services that better meet their individual needs. This new ecosystem will significantly complement and enhance the current app ecosystem. OPPO will provide AI capabilities as well as a development platform to support this brand-new ecosystem.

Reno series to include generative AI features

OPPO has released its own large language model, AndesGPT, which comprises as many as 180 billion parameters. Through three underlying major technical characteristics: dialogue enhancement, personalization, and cloud-device collaboration, its capabilities focus on knowledge, memory, tools, and creation. Following their introduction on the new OPPO Find X7 series, OPPO’s generative AI features such as intelligent object removal in photos and phone conversation summary have captured the imagination of both end users and the wider technology industry.

With smartphones and their surrounding ecosystems set to be completely transformed by AI, OPPO is leading the way in the application of the latest AI technologies on smart devices. In line with OPPO's brand mission of “Technology for Mankind, Kindness for the World”, OPPO plans to expand its own generative AI capabilities to more product lines and markets.

Within the second quarter of 2024, OPPO will roll out an array of generative AI features, including OPPO AI Eraser and more, to its Reno 11 series globally. With constant innovation generated from the OPPO AI center, future generations of OPPO smartphones will enjoy even more exciting AI features.

Learn more about the OPPO devices by visiting https://www.oppo.com/ph/ or follow OPPO Philippines’ official social media pages on Facebook, YouTube, and TikTok.


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