Couleurs La Femme Celebrates Choices for Femme Power

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Beauty - Balance - Vitality - Freedom ! Couleurs La Femme Celebrates Choices for Femme Power. 

It was an awesome celebrations of women's beauty, balance, vitality and freedom. It was a night of color and creative expressions of Couleurs La Femme and it's healthcare partners and media came together to celebrate its product line that offers Filipino women choices for the lives they desire. 

Set amid the backdrop of One Esplanade's chic, contemporary interiors and breathtaking views of the Manila Bay sunset, Couleurs La Femme made a bold statement that a new Filipina is on the rise, and with it, the desire to design her life according to her terms and he choices she wants to make. 

Ms. Ludy Geraldes, Marketing Representative for Couleurs La Femme said that Couleurs La Femme , is with the modern Filipina in mind, knowing that more Filipinas these days want to savor the very best that in life can offer while balancing the demands of their families and careers.    Couleurs La Femme is for the woman who doesn't just have a life, but has a "lifestyle."

"What we are celebrating is more than just options for women; today, we are celebrating the rise of the new Filipina - a woman who can take on the world with equal amounts of determinationn, vivaciousness, and 'joie de vivre,' said Ms. Geraldes.

An all-Filipino pharmaceutical company that focuses on women's health and wellness, distributed by Cynosure, Couleurs La Femme is in a line of contraceptive pills that is specially formulated to help women achieve beauty, balance, vitality and freedom. 

Couleurs La Femme's celebration of women's Beauty, Balance, Vitality and Freedom, with the bright splashes of color and movement from a fashion, performance of Airdance and The Bloom Brothers, and stylishly-curated lifestyle hubs. The wonderful fabulous night treated the guests with sumptuous cocktail spread, free-flowing drinks and a raffle of fragrances and jewelry.

"Tonight is all about celebrating beauty, balance, vitality and freedom - about raising our glass to the Filipina who wants to have it all, because she can," Geraldes concludes. 

You can visit more photos at Enjoying Wonderful World Facebook

David Cook is back to serenade the Filipino fans in a two-night concert July 14 and July 15

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David Cook, the American Idol Season 7 champion, returns to Manila where he will hold a concert on Saturday night, July 14, at the SMART Araneta Coliseum and on Sunday night, July 15, at the Waterfront Hotel in Cebu.

Cook is glad to serenade his Filipino fans once more after three years after his first show in the Philippines with American Idol Season 7 runner-up David Archuleta

So really glad that to meet him the American Idol 7 champion in person. In a press conference at the EDSA Shangri-La Hotel in Mandaluyong City yesterday afternoon, July 13, Cook said that he finds the country beautiful.

“I still talk about the show and my experience of coming out here. This country is incredible, beautiful! I mean, having the chance to fly in this morning, the sun was coming out it’s beautiful!”

Cook was asked about what he thought of the last season of American Idol and Filipino-Mexican first runner-up, Jessica Sanchez.

“I get asked about Jessica a lot. I think she should come out here,” he initially joked.

He thought the last season of Idol was interesting. He said, “It’s one of the first seasons I’ve ever watched where I couldn’t really get a pulse on what the American public was thinking.”

He is in the country to promote and sing songs from his second album, This Loud Morning.

21st NRCE - Taking Customer Experience To New Heights

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The 21st National Retail Conference (NRCE), the  country's biggest retail industry event will be held at the SMX Convention Center in Pasay City on August 9 to 10.

Themed, "Shopping. More Fun in the Philippines – Taking customer experience to new heights," - - NRCE. 

That is the focal point of this year's premier twin exhibition of retail suppliers and service providers -  National Retail Conference and Stores Asia Expo.

Department of Tourism Secretary Ramon Jimenez to speak on the campaign's synergy with retail industry growth and more fun shopping experience. William Schultz, president and CEO of Coca-Cola Bottlers Philippines Inc., will deliver the conference keynote message.

Coca-Cola's participation in this year's NRCE is expected to further elevate the "fun" aspect of the conference as the brand celebrates "100 Year of Happiness."

There will be two panel discussions each day at NRCE:

Day 1 – (AM) -  digital marketing and online commerce.

            (PM) -  “Global Brands in Local Shores: 

                          How Local Brands Can Compete and Succeed vis-à-vis International Brands."

Day 2 - Luminaries from retail and property development - “Retail Entertainment: Creating a New Level of Customer Experience"

             (AM) -  how shopping and leisure are intertwined

             (PM) -  “The New Turks of Retailing.

Other topics include the competitive edge of socially responsible businesses, licensing opportunities for retailers, the retailer’s role in advocating a sustainable lifestyle, and transforming employees into brand ambassadors. There will also be a plenary session on using an initial public offering (IPO) as a tool for retail business growth.

Over 800 retail owners, suppliers, CEOs, and top level executives are attending the 2- day conference and exhibit. Each year, NRCE invites experts from the retail industry and other related sectors to cover relevant aspects of retailing. Chief among the bevy of topics at this year’s NRCE are strategies for driving growth and customer engagement

The 21st NRCE is proudly presented by PLDT Alpha Enterprise, SM Department Store, Hewlett Packard, Robinsons Malls, Araneta Center, Ayala Malls, Meralco, IBM Philippines, DHL Supply Chain Phils., Inc., Festival Supermall, Wilcon Depot, Celine, The Philippine Star, BusinessWorld, ABS CBN, Schutzen, Mobext, Inc., Crossover 105.1., Entrepreneur, Focalcast, Q Creatives, Cylix Technologies, Mediamagnet, Catalyst Media, Infinite Grafix, Travel Club, APL Logistics, Avolution, Live Media, Starmall and Bayantel.

For registration and other inquiries, visit www.nrceph.com, call PRA at 687-4180/4181 and 0919-6481231, or emailinfo@philretailers.com or ebbs@philretailers.com.

DAVID COOK LIVE IN MANILA and CEBU

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This July, prepare for another heart-stopping performance from 7th Season American Idol Grand Champion David Cook! Dayly Entertainment, LAMC Productions and Rockstar Touring together with Smart and Vanita proudly presents: DAVID COOK LIVE IN MANILA and CEBU!

David Cook has been one of the most successful American Idol winners to date. He has toured extensively in the US and most parts of Europe, Middle East and Asia. Only a few years back he performed in Manila together with runner up David Archuleta at the MOA Concert Grounds to promote his self titled album David Cook.

No one can ever forget the this favorite underdog as his fans watched him struggle and won over not only the judges but his fellow Americans for the coveted title of American Idol Grand Champion. Starting out relatively unknown with a few surprises here and there during the Hollywood Week, he caught the attention of everyone when he did Chris Cornell’s version of Michael Jackson’s “Billie Jean” during the Year of Birth Week of the 7th Season American Idol. 

After that his next performance was eagerly anticipated by patrons of the show, waiting if he would be able to sustain the momentum he gained after that performance. And he did. During the Mariah Carey Week, he gave his own rendition of the classic pop hit “Always Be My Baby” that probably ensured his eventual win. The then hard to please judge, Simon Cowell gave his thumbs up for that performance by stating “It was like coming out of karaoke hell into a breath of fresh air”.

His championship song “Time of My Life” sold over 1Million copies and has been dubbed as the best selling coronation song to date. 

Dayly Entertainment in cooperation with LAMC Productions and Rockstar Touring will bring the enigmatic Grand Champion back in Manila and in Cebu for the first time. David Cook Live in Manila on July 14, 2012 at the Smart Araneta Coliseum and Live in Cebu on July 15, 2012 at Cebu Waterfront Hotel. Tickets will be available on sale on June 1, 2012 for Manila and June 3, 2012 for Cebu. For inquiries and ONLINE PURCHASE: (Manila) visit www.ticketnet.com.ph or call their hotline at 911-5555. (Cebu) call (032) 232-6888 or (032) 514-3500. 

Also presented to you by FOX and Starworld. With media partners: ABS-CBN, MYX, Business World, RX 93.1, Mellow 94.7, 96.3 Easy Rock, Pinas FM 955, 97.1 Brgy LSFM, 101.1 YES FM, Energy FM 106.7, Tambayan 101.9 San Ka Pa, Most Wanted Hits, Philstar.com, Pep.ph, Click The City, Manila Concert Scene, Philippine Concerts and Pinoy Exchange. Special thanks to: Sony Music and Ivory Records, EPCALM Foundation, Odyssey and Astroplus.

Small-town Locals of Butuan Build “Court of Inspiration”

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Aray Natin, Galing Natin Butuan! 

Driven by the desire to provide their community with its first real basketball court, locals from Barangay Ampayon in Butuan are brought together to build their own “Court of Inspiration” under the Aray Natin, Galing Natin campaign- a collaborative effort between small-town locals and Alaxan FR to construct these symbols of community and turn them into something that moves people to aim for greatness.

Alaxan FR Team with Barangay Captain Samuel Allan Amante

“Maganda rin ‘to lalo na sa kabataan, para malayo sila sa mga bisyo” (This is also good for the youth, that they may be steered away from vices) says Bgy. Captain Samuel Allan Amante, who led his people into volunteering. Drug use is currently high among teens in Bgy. Ampayon, and the local government see the project as a means of sending the youth into the right direction.

Barangay Ampayon is just one of the many places that Alaxan FR is eyeing for the construction of Courts of Inspiration. For Visayas, the first basketball court was unveiled recently in Iloilo. Soon to rise are courts in Bacolod, Dumaguete, Tacloban, and Cebu. In Mindanao, construction will begin shortly in the communities of Davao, Cagayan de Oro, Zamboanga and Saranggani.

Through these projects, the campaign aims to give members of communities in different parts of our country pride in having personally built something that doesn’t just hone their skills, but builds their character as well.

“I was impressed at people’s willingness to jump at the opportunity to serve their community at our project in Butuan and I believe I’d witness the same level of enthusiasm in the communities where succeeding Courts of Inspiration are to be built,” says Kristine Martinez, Alaxan FR Product Director.

Electrolux Wok-a-holic Kitchen Star Grand Finals

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Rigette Osoteo is the Electrolux-wok-a-holic Kitchen Star!

Rigette Osoteo and Aylin Vedad

The much awaited grand finals of the Electrolux-Wok-a-holic was held last Saturday, July 8 in Cash and Carry Mall in Makati. Rigette, with her blogger partner Aylin Vedad, won over the 5 contestants and partners - Izza Quintos and Carl Valenzona, Georgia Shirar and JR Bustamante, Roki Ferrer and Enzo Luna, JM Darlucio and Iris Pulga, and Rosarie Peñaflor and John Bueno.

As her moment shines, Rigette takes home the grand prize, a culinary scholarship from CCA Manila, an Electrolux kitchen showcase and more other gifts.

1st Runner Up – Roki Ferrer

2^nd Runner Up -  Roserie Penaflor

The six Kitchen Star challengers with their blogger partners

They were given a 45-minute alloted time for preparation, slicing, cooking and plating their dishes.
They were assigned the dishes conceptualized by the country’s top Chefs.

Izza  - Vegetable Bouillabaisse

Georgina - Stir-Fried Prawns with Tofu on Red Sauce

Rosarie - Old School Paella

JM - Seared Tuna with Vegetable Ribbons and Citrus Soy Butter Sauce

Roki - Seafood and Vegetable Stir-fry

Rigette - Chicken Coconut Stir-fry

Witnessing this amazing cooking competition, as more excitingly that Elecrolux invited bloggers to become contestants' official Wok-a-holic partners. Not just being as the online partners, who help them in campaigning for the People’s Choice Awards, but being the real partners in the cooking challenge showdown.

Chef Bruce Lim presented mouth watering dishes before the cook off

Joining this cooking competition event was so great experience for me. I am so thankful to Tatak Digitista for inviting me to witness the Electrolux-Wok-a-holic kitchen star grand finals. Thanks to Electrolux for giving raffle prizes to the audiences and specially to the media/bloggers! Thank you and congratulations to all the winners and to the whole team of Electrolux!

Roki Ferrer and Enzo Luna

Here are the winners. Other awards are Media Choice Award – Rigette Osoteo and People’s Choice Award – Tara Cagado. Congratulations all winners and Electrolux!

With the three grand winners of Electrolux Wok-a-holic Kitchen Star

Country's Top Chefs: Chef Bruce Lim, Chef Rosebud Benitez and Chef Jonathan Bautista, with the Bloggers 

The Electrolux Wok-a-holic Cooking Competition is made possible through the help of the Center for Culinary Arts (CCA), Meyer, Lee KumKee, BioKips, GastroChef, Solane LPG, Pyrex, Corelle, Cif, and Surf Dishwashing Liquid. Media partners include 96.3 Easy Rock, Yummy magazine, and Good Housekeeping magazine.

For more photos please visit the Enjoying Wonderful World Facebook and electrolux.com.ph, 

"Ulan 2012 ABS-CBN Station ID"

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ABS-CBN has just released its rain season "Ulan 2012 Station ID" premiered on Monday, July 9 on TV Patrol. Titled "Da Best Ang Feeling," this year's station ID for the rainy season was performed by singer-actress Toni Gonzaga, with the tag "Masarap ang Feeling 'Pag Ikaw ang Kapiling."

The Kapamilya network's rainy season campaign features some of the brightest stars in Philippine showbiz including (in order of appearance) John Lloyd Cruz, Bea Alonzo, Toni, Joem Bascon, Melissa Ricks, Paulo Avelino, Julia Montes, Coco Martin, Jake Cuenca, Iza Calzado, Andi Eigenmann, Jodi Sta. Maria, Richard Yap, Carmina Villaroel, Zaijian Jaranilla, Charee Pineda, JM De Guzman, Kaye Abad, John Prats, Denise Laurel, Martin Del Rosario, Khalil Ramos, Daniel Padilla, Kathryn Bernardo, Enrique Gil, Matteo Guidicelli, Jessy Mendiola, Jewel Mische, Matt Evans, Dom Roque, Paul Salas, Ella Cruz, Enchong Dee, Maja Salvador, Xian Lim, Kim Chiu and KC Concepcion.

The video focused more on returning loveteam John Lloyd Cruz and Bea Alonzo, the stars of the coming "A Beautiful Affair."

Here’s the video of the ABS-CBN 2012 Ulan Station ID, headed by Creative Communication team of ABS-CBN.

Secrets Among Friends: Mga Mumunting Lihim and the "Unspoken"

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Just how much do you know your best friends? How many years have you spend together?  How many happy and sad experiences have you shared? How much of your lives do you know about each other? 

Are you really sure you know your best friends? When your back is turned or when you are around, are you sure that they are still your friends? Or what do you think they say about you? 

Can you really know somebody completely? They say that sometimes your friends know you more than your family, but can you really honestly say that you can completely trust anybody - including your best friends?

Mga Mumunting Lihim ( Those Little Secrets) is a film about  friendship. It is about the solidity of bonding among people who have known each other  for years. It is also about fragility of friendship , and how you can never claim to know somebody in his or her entirety?

An entry in the Directors Showcase of Cinemalaya 2012, Mga Mumunting Lihim is a film written by Jose Javier Reyes, produced by Largavista Entertainment. Starring in the film are Iza Calzado, Agot Isidro, Janice de Belen and Judy Ann Santos as the four female friends whose lives changed because of one significant event that almost shattered the chain linked their lives together.

This is Reyes' first indie movie. And by casting the best and finest of mainstream stars, Reyes hopes to share the opportunity to do the kind of work that commercial filmmaking does not have the liberty to accomodate. AT the same time, this was the opportunity of the four lead actors to do roles which they would not have otherwise done in their commercial projects.

By bringing the mainstream stars to do a work that is produced and embodies the indie spirit, Reyes hoped to create that happy median called "maindie" that will bring the commercial audiences to finally discover and love independent films as part of their everyday culture.

Full trailer: