Ever Bilena holds beauty workshop for Mutya ng Pilipinas

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Ever Bilena, the leading Filipino beauty brand, conducted a Social Graces and Make-Up workshop at Romulo Cafe in Jupiter, Makati, in collaboration with Mutya ng Pilipinas. The event aimed to equip the 31 candidates with the essential skills to create stunning beauty pageant-ready makeup looks.

Ever Bilena makeup artist and head for events and digital PR, Martin Orosa, guided the participants through the workshop. The ladies learned valuable techniques and tips to enhance their natural beauty and exude confidence on stage.

To further support the candidates, Ever Bilena provided generous gift packs filled with their latest innovative products and beloved bestsellers. These carefully curated items are designed to help the girls achieve their desired winning looks.

The president of the Mutya ng Pilipinas Organization, Ms. Cory Quirino, was present to witness the workshop and express her appreciation for Ever Bilena's partnership. As the official sponsor of Mutya ng Pilipinas, Ever Bilena's commitment to inclusivity and sustainability aligns perfectly with the organization's core values.

The workshop was a resounding success, empowering the Mutya ng Pilipinas candidates with the knowledge and tools they utilized to shine brightly in the recently concluded Mutya ng Pilipinas Coronation Night.

Local beauty brands shine bright at SM Beauty activation in Baguio

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The recently concluded SM Beauty's So Much Color activation at SM Baguio was a colorful affair, with local beauty brands taking center stage. Among the highlights was the enthusiastic participation of Ever Bilena Cosmetics, which showcased its latest expansion of shades for the popular EB Plus Serum Tinted Lip Balm.

Miss Earth Air 2023, Yllana Aduana, represented Ever Bilena at SM Beauty’s So Much Color activation at SM Baguio.

The TikTok-trending lip balm, previously launched in collaboration with Korean A-list superstar Park Chanyeol, gained even more popularity during the event. Customers flocked to Ever Bilena's station to explore the new shades and enjoy a fun, bedazzling activity.

Miss Earth Air 2023, Yllana Aduana, graced the event as a representative of Ever Bilena. She promoted the brand's clean beauty advocacy and sustainability efforts, connecting with fans through photo opportunities and meet-and-greets.

Other local brands that captured the attention of SM Beauty shoppers included Careline Cosmetics and Spotlight Cosmetics. The event showcased the vibrant and diverse beauty landscape in the Philippines, offering a variety of options for consumers.

As SM Beauty continues to organize exciting activations, it's clear that Filipino beauty enthusiasts are eager to discover new products and engage with their favorite brands. The So Much Color event in Baguio was a testament to the growing popularity of local beauty brands and the enthusiasm of Filipino consumers.

Dive into the future of beauty at CCIP’s Cosmeticon 2024

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This is it! Calling all beauty visionaries! 

The Chamber of Cosmetics Industry of the Philippines (CCIP) presents Cosmeticon 2024, your one-stop shop for revolutionizing your brand in the ever-evolving beauty industry coming this September 30 - October 1, 2024 from 8AM - 5PM at Acacia Hotel in Alabang, Muntinlupa City.

This 2-day immersive conference equips you with the knowledge and tools to thrive in the face of digitalization and sustainability, the twin trends shaping the future of beauty.

Here's what awaits you at CCIP’s Cosmeticon 2024:

Master the Digital Age. Learn how to leverage technology to streamline operations, optimize logistics, and reach new customers through innovative marketing strategies.

Embrace Sustainability. Discover how to implement eco-friendly practices throughout your entire operation, from sourcing to packaging, and build a brand that resonates with today's conscious consumers.

Expert-Led Insights. Gain invaluable knowledge from industry leaders on the latest regulatory updates, market trends, and cutting-edge advancements shaping the beauty landscape.

Government Guidance. Get first-hand updates on regulations from FDA, BOC, DENR, DTI, and more.

From Formulation to Sales. The comprehensive program covers everything you need to know, from developing high-performance products to crafting a winning marketing strategy to boost your sales all while complying with regulatory requirements and substantiations.

Whether you're a seasoned entrepreneur or a budding startup, CCIP’s Cosmeticon 2024 provides you with the future-proof knowledge and tools to stay ahead of the curve in the exciting world of beauty.

Don't miss out! Join CCIP at Cosmeticon 2024 and Embrace the Future of Beauty!

Check out more details in poster:

#Cosmeticon2024 

#FutureOfBeauty 

#CCIP

Rhian Ramos steps into YOU as the first local beauty ambassador, following global ambassador Kim Soo Hyun

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Flawless and radiant skin is the beauty asset many work hard for. For celebrities with busy schedules and countless modeling gigs, their beauty regimens are their best-kept secrets to glowing, healthy, and beautiful skin. However, it’s not every day that fans get access to this, but luckily, Filipina actress and model Rhian Ramos has finally revealed her own skin secrets for the public to take inspiration from.

Known for her timeless beauty and grace, this Filipino celebrity is well loved for staying authentic while constantly reinventing herself in a fast- paced world. Rhian shared her morning routine, which she described as ‘simple’ but very important. “I just rinse my face with water and pat dry with a paper towel, and then apply Y.O.U. Beauty Radiance Glow Illuminating Serum and sunscreen,” she said. Her cherished secret - Y.O.U. Beauty Radiance Glow Illuminating Serum – is all she needs to achieve a plump, hydrated, and supple beauty look once she leaves her home for a busy day ahead.

When work ends, Rhian ensures her skin is rid of all pollutants, dirt, and impurities accumulated during her day. “In the evening I deep clean my face making sure there's no makeup left, then pat dry it with a paper towel, and apply the same serum before going to bed,” Rhian added, making sure Y.O.U. Beauty Radiance Glow Illuminating Serum is still a part of her evening routine for maximum effectiveness.

Her simple but impactful skin regimen was not easy to build at first. When she first started her skincare routine, she used to separately layer her skin with a niacinamide booster, hyaluronic serum, and vitamin C booster. Her multi-step regimen was difficult to follow because of her hectic schedule and constant travels – until she discovered the Y.O.U. Beauty Radiance Glow Illuminating Serum, which combines all those three skin-loving properties into one potent, easy-to-apply serum.

“When I started using Y.O.U. Beauty Radiance Glow Illuminating Serum, I found it to be much more hydrating than my old hyaluronic acid. Plus, it has Sakura Extract which is an ingredient I did not think of before,” Rhian said. “It perfectly pairs with the Niacinamide & Vitamin C to achieve glowy and supple skin, and calm my redness.”

The serum is formulated by Y.O.U. in partnership with Japanese cosmetic research and developer expert Tadahiro Shimada specifically for Southeast Asian skin that is constantly exposed to tropical weather and is likely to be sensitive, oily, or a combination of both skin types. Through the power of Mizu Glow Technology, the serum enables celebrities like Rhian Ramos achieve skin glass skin by minimizing pores, softening the skin, and brightening dark spots.

For Rhian, at the end of the day, the most important thing about a skincare regimen is one that really works for her everyday schedule and lifestyle. “A skin that is soft, smooth and plump is one that works for my lifestyle. The Niacinamide and Sakura Extract make me confident that my skin barrier is strong and protected from pollutants (cause I'm a city girl).”

Y.O.U. Beauty Radiance Glow is now available for Php 499 in official Lazada, Shopee, and TikTok shops of Y.O.U. and select Watsons, SM Beauty, Robinsons Department Stores, Gaisano Capital Group, Prince Retail Group, KCC, Mart One, and The Landmark. Follow @youbeauty_ph on Instagram and TikTok, and @youbeautyph on Facebook for more skin solutions and skin secrets.

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ABOUT Y.O.U BEAUTY

Y.O.U Beauty is an international beauty brand from HEBE Beauty Group. Upholding the brand philosophy of “Long-Lasting Beauty”, Y.O.U Beauty is committed to providing every individual accessible beauty with advanced technology, inspiring them to keep an exquisite attitude, blooming their long- lasting beauty from within. With a presence in Indonesia, Malaysia, Thailand, the Philippines, and other markets across the world, Y.O.U Beauty understands the needs of consumers from different markets and provides them across a product portfolio featuring makeup, skincare, body care, and beauty tools. For more information please visit: https://youofficial.com/

Save Up To 80% Off On Your Skincare and Makeup This Season of Gifting

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• Enjoy Super Brand Day and TikToK Shop YOUltimate Shopping Experience on October 25 to 27, 2023

• Watch out for more deals, more gifts and bundles on Y.O.U Beauty Official TikTok Shop and Livestream

Filipinos are huge on gift giving during holiday season, big or small we appreciate giving and receiving gifts from our loved ones. Filipinos give gifts to almost everyone we know from relatives, friends, significant someone, colleagues, and the list goes on. While as much as we want to give everyone a present, most often than not we need to consider our budget that’s why it is important to have a well thought off gift-giving plan.

Y.O.U Beauty understands the value of your hard earned money, that’s why we teamed up with TikTok Shop to give you the best offerings to start your holiday shopping, may it be for giving gifts to your loved ones or stocking up your skincare and make-up stash.

Y.O.U Radiance Up! Antioxidant Serum 20ml (from Php 799 to Php 489)

If you’re a fan of serums that targets skin dullness, or you want to introduce a serum to someone who’s building up their skincare routine, the Radiance Up! Antioxidant Serum will be a good choice for those who want to boost skin hydration and reduce the appearance of stubborn dark spots caused by free radicals.

Y.O.U Sunbrella Triple UV Elixir 30ml (from Php 469 to Php 279)

This sunscreen is great for those who have oily skin thanks to Matmarine^TM that controls excess oil for up to 8HRS to give your face that shine-free finish, perfect gift for those who have oily and combination skin.

Y.O.U Acne Plus Spot Care X (from Php 499 to Php 259)

Your social schedule may be packed this season as late night parties, reunions, and get-togethers are everywhere the least that we want to happen is to have acne breakout from all the sleepless nights, and sudden change on lifestyle. This TikTok Shop trending spot care may come in handy for those who have acne-prone skin as it helps to fight acne-causing bacteria thanks to its star ingredient Pionin.

Y.O.U Hy! Amino Series (from 399 to Php 189)

Up for a cleanser that specifically target your skin concern, we got you covered from oily, acne prone and dull skin there is a Hy! Amino facial cleanser that is right for you. This gentle facial cleanser contains 5D Hyaluronic Acid for deep skin hydration and Amino Acids for healthy skin barrier.

Y.O.U Cloud Touch Fixing Tint (from 499 to Php 279)

Looking for the perfect gift for your K-obsess bestie, this Korean-inspired lip tint is a great choice for that airy matte finish with low transfer formula that is give a long-lasting matte finish.

Ready to save big on your holiday shopping? Score these items and more during Y.O.U Beauty Super Brand Day on TikTok Shop this October 25 to 27, 2023 and save up to 80% off on our official store. Catch our official livestream during these dates and enjoy exclusive discounts, freebies and gifts visit @youbeauty_ph on TikTok.

Per DOH-FDA CCHUHSRR Permit No. 0817 .s 2023

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ABOUT Y.O.U BEAUTY

Y.O.U Beauty is an international beauty brand from HEBE Beauty Group. Upholding the brand philosophy of “Long-Lasting Beauty”, Y.O.U Beauty is committed to providing every individual accessible beauty with advanced technology, inspiring them to keep an exquisite attitude, blooming their long-lasting beauty from within. With a presence in Indonesia, Malaysia, Thailand, the Philippines, and other markets across the world, Y.O.U Beauty understands the needs of consumers from different markets and provides them across a product portfolio featuring makeup, skincare, body care, and beauty tools. For more information please visit: https://youofficial.com/

Score Big Discount at Watsons’ Nationwide Sale this August 15-20!

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Your go-to health, wellness, and beauty O+O Retailer is having its Nationwide Sale this August 15-20. Enjoy exclusive and exciting deals available online via the Watsons App and in Watsons’1000+ stores nationwide.

Watsons Club members can enjoy a 10% off for a minimum spend of P1000 and more member perks from your favorite brands.

Get BUY 1 TAKE 1 DEALS and save up to 50% on a complete range of wellness and beauty must-haves!

And don’t miss a chance to get FREE TICKETS to the Watsons Playlist Concert when you shop online. Featuring today’s top acts from SB19, Ben and Ben, and Zack Tabudlo. Terms and conditions apply.

So, what are you waiting for? Fill up your Watsons App carts now and check out on August 15 or head to your nearest Watsons store during the NATIONWIDE SALE!

Spread the word and see you all there!

Enjoy P100 off when you download the Watsons app through this link http://bit.ly/WatsonsMobileApp Terms and conditions apply. 

Visit any of 1000+ Watsons stores nationwide or pick up your orders at your nearest Watsons store in 30 minutes or less via Click & Collect or have them delivered to you in 3 hours through Express Delivery*.

*Available in select cities only. Delivery fee capped at P50 or enjoy free delivery for a min. spend P500. Wait for your order confirmation from the app and via SMS to know when your package will be delivered. Learn more about Click Collect and Watsons Express Delivery by visiting www.watsons.com.ph/shipping-delivery

For more information, follow @watsonsph on Instagram, like @WatsonsPH on Facebook, and follow @watsonsphilippines on TikTok

Jillian Ward, the Pretty Secret ambassador is #MadeToBeMermaid

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Most of our childhood memories are spent reading and watching Disney princesses. We’ve grown to be inspired by these princesses and how they impart life lessons to us when we were a kid. One of the surely influential characters was Ariel, the one we all know as The Little Mermaid! We have dreamt of being a mermaid ever since we were little because of their beautiful, colorful, and magical look when they swim at sea with their captivating tails! Did you also dream of being a mermaid when you were a kid? Well, now you can make your dream a reality!

Pretty Secret has officially launched its newest Hello Sea! Limited Edition Mermaid Collection which features a wide array of makeup goodies that will make your mermaid heart happy and giddy! Pretty Secret’s #MadeToBeMermaid event was hosted by radio announcer and content creator, Ms. Jho Del Pilar. This event aims to captivate the hearts of would-be mermaids. Everything you need to make your mermaid dreams come to life is here! This is the part where imagination meets beauty.

This limited-edition Mermaid Collection was released publicly on May 24, 2023 along with Pretty Secret’s celebrity endorser, Jillian Ward’s Meet and Greet at Watsons SM North EDSA The Grand.

Pretty Secret is one of the brands by Filipino-empowered Lifestrong Marketing Inc. who is a home to several beauty and wellness brand. Jillian Ward was warmly welcomed by the company’s COO and Managing Director, Margaret Lee. The #MadeToBeMermaid event was also graced by various media and influencers including Pretty Secret’s brand ambassadress Richelle and Rochelle San Pedro, better known as the San Pedro Twins.

During the event, the Abot Kamay na Pangarap star, famously known as Analyn Santos, looked ravishing yet so humble at the same time as she entertained her fans as much as she can. Jillian Ward also graced the day with her mesmerizing rendition of the famous “Part of Your World” song. When asked why she loves mermaids, she told she is an avid fan of The Little Mermaid ever since she was little, and if she was given a chance to choose between being a superhero or a mermaid, she claims “superhero na mermaid!” The Pretty Secret ambassadress says that she was fascinated with the Mermaid Collection, especially with the Mermaid Eyelash Curler and the Mermaid Juicy Lip and Cheek Tint.

“Natuwa ako kasi ‘yung mga supporters ko ay mga teenagers din na mahilig sa make up and I know sobrang dami pong fascinated sa mermaid din. So, out of the box, something unique! So ayun, big deal po siya for me. And thank you po sa Pretty Secret.”, Jillian Ward tells.

Wanna know what her most favorite product is? The gorgeous multi-talented actress reveals, “‘yung lagi ko pong ginagamit sa taping ay ‘yung [Pretty Secret] Lip Tint po nila.” There you have it! Jillian’s secret to being pretty is out!

The Pretty Secret Hello Sea! Limited Edition Mermaid Collection has a wide range of cosmetic products to give you a full glam mermaid look that’s FIN-tastic and MERmazing! From liquid foundation to eyeshadow palette to mascara to lip tint, you will definitely channel out your inner mermaid at heart. You can check these out at your favorite Watsons and SM Beauty Stores nationwide.

While the people were still enchanted and thrilled with the newest release, the day just got more colorful when the participants got the chance to watch the movie premiere of this year’s The Little Mermaid. Pretty Secret gave away free tickets to the event’s participants for them to have the first dibs on watching the most anticipated mermaid movie of the year! On top of that, the event was also bedazzled by the creative looks that our influencers presented for the challenge of having the best mermaid look of the day.

So, dive in and explore your mermaid creativity and be sure to be one of the first ones to try out the newest Pretty Secret Hello Sea! Limited Edition Mermaid Collection! You can purchase these at Watsons and SM Beauty stores nationwide for a limited time only. Price starts at P49.00 with nothing above P249.00! For more information about the Mermaid Collection and Pretty Secret products, follow prettysecretph on Instagram and like Pretty Secret on Facebook. You can also visit our website at prettysecret.com.ph

Joby Linsangan-Moreno, the beautypreneur celebrates amazing life with many social and business activities, entrepreneurial success

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Joby Linsangan-Moreno, is the beautypreneur behind the network of Orange Blush Salons, with several branches in Luzon and Metro Manila. 

Turning 43 today April 8, 2023,  "Orange Lady" , Joby had always been passionate about the beauty business and all it entailed., Looking good is key to feeling good about one’s self and positively impacts the way we relate to others as well.

Joby celebrates amazing life with many social and business activities, entrepreneurial success, having Orange Blush salons, PAK Foundation, Lemon Rebond. Peach Hair Essentials, Beauty and the Biz e-book, beauTITA cosmetics, and more, She also manages The Podium Special Events Center and the NYORK Café (both in Cabanatuan City). She's a resident host at Go Negosyo. Joby has been involved with various CSR (corporate social responsibility) activities nationwide.

Now these days, Joby's having to expand their salon brands via franchising, and same thing with Peach Hair Essentials. "Now that we have partners in distributing our products, we shall focus on dominating the hair (at home haircare) market. We also are looking forward to an international partnership to stabilize our salon manpower," said Joby.

"This year also, we shall be more active with our PAK foundation, fulfilling our mission: to spread Love, one free haircut at a time," Joby shared.

It is also my mission to reflect God’s light in all that I do- whether it’s at work, in our businesses, in our home. I hope to start spreading God’ love and Word in everything that I do. I have always believed it’s my “why” in life; my purpose for living found in Matthew 5:16- Make your light shine so that others may see your good works and glorify Your Father in Heaven; and hopefully by God’s Grace, will start accomplishing this year, praying for God’s Wisdom and Strength."

Orange Blush Salon

Orange Blush Salon always put priority to deliver salon services with the highest quality yet affordable. Orange Blush Salon always offers top-of-the-line service to its clients – pampering them as if they are royalties. Clients are welcomed by the cozy and vibrant orange color of the salon’s interiors the moment they enter the doorstep.

PAK Foundation

PAK Foundation, Parlorista at Barbero Kami Foundation with the vision to be the first foundation that unifies salon owners and workers, barbers, and other related beauty and wellness institutions. The foundation is a social business enterprise (SBE), that has specific social objectives that serve our primary purpose.

Peach Hair Essentials

Beauty, cosmetic & personal care

She also shared the development of their new hair products called PEACH Hair Essentials.

Peach Hair essentials is the FIRST HAIR REJUVENATING SET in the Philippines. If we have rejuve sets for the face, skin, it’s now time to also focus on our crowning glory- our Hair. Peach is a 3-step daily routine that keeps salon treated hair soft, healthy and truly manageable. No more ngarag hair days with Peach Hair Rejuvenating System.

Orange Blush Salon and Lemon Rebond's NEW franchise system

Joby had the business developed into franchising by the country’s top Franchising firm, FranCorp. In mid-2008, Orange Blush Salon was formally launched as a Frachising Beauty Salon. In her quest to present a new but palatable business idea, Linsangan makes sure that represents a vibrant ticket to success in the salon business.all the ingredients for success are always present: strategic location, reasonable price, excellent services, friendly and competent staff, attractive interiors, aggressive advertising. “My business philosophy is simple: make your customer feel special, but always at an affordable price. Everything has to be sulit“, Linsangan shares.

At present, Joby gives a vibrant ticket to success in the salon business, Orange Blush Salon and Lemon Rebond's NEW franchise system (at P80k franchise fee)

How do Joby and family plan to celebrate her birthday this year?

"At home with Family April 8 is a Black Saturday, and since it's Holy Week, I prefer to celebrate my special day with just the family. Grateful to God for all of His Blessings, and praying for more blessed years to come."

As Joby adds during our personal talks lately, "Our family is also looking forward to our trip to Paris/ France trip this April as we celebrate my special day the Parisian way Dream come true!"

For more details, visit their Facebook pages:

Orange Blush Salon

Peach Hair Essentials

Lemon rebond

PAK Foundation

Be There and Show You Care with Puritan’s Pride Holiday Bundles

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The Philippines’ 2022 holiday season is now in full swing and many Filipinos are already roaming their favorite shopping malls looking for gifts for their loved ones. Christmas gift-giving is a tradition in which Filipinos express affection and appreciation through gifts for the people they hold dear."

Puritan’s Pride, a renowned manufacturer of high-quality vitamins, minerals, and nutritional supplements is making the holidays extra special with their campaign Care Together. Puritan’s Pride proclaims: “Being together and caring for our loved ones is the most precious gift we can give as we express our thoughtful love for each other’s well-being. When we are there for our loved ones, it shows we care. And for Puritan’s Pride,  there is no better way to say “I care for you” than by giving someone the gift of good health.”

A post by celebrity mom Camille Prats echoes the sentiments of Puritan’s Pride. She said, “There is nothing better than giving the gift of good health to show someone you care for them.” In the same post, she happily announced the market debut of Puritan’s Pride Holiday Bundles. These bundles are practical and useful gifts for good health:

●       the Beauty Fit: Apple Cider Vinegar + Hair, Skin and Nails Formula

●       the Beauty Immunity: Vitamin C-500 + Vitamin D

●       the Beauty and Health Boost: Hydrolyzed Collagen + Vitamin C-500

●       the Immunity Pack: Zinc + Vitamin C-500 + Free Vitamin D3

●       the Brighten and Protect: Vitamin C-500 + L-Glutathione

Puritan’s Pride Holiday Bundles are currently in 500 Watsons branches across the Philippines. For online shoppers, you’re also in for a treat this 11.11 as Puritan’s Pride Holiday Bundles are also available on both Shopee and Lazada.

This holiday season, give the gift of good health to the people you love. And there’s nothing more thoughtful than giving your loved one a Puritan’s Pride Bundle so you can #PPCareTogether

Better than Best: Friends turned business partners Chari & Rose's pandemic boom and beyond

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COVID-19 paved way for a new normal. Streets quiet, malls closed, with people afraid of leaving their homes prompting the boom in online shopping. The indoors provided solace and its interface is digital. 

This was the formula that kickstarted Rose and Chari’s ventures. “The pandemic was the great equalizer. It gave new opportunities to those whose eyes are constantly seeking,” said the company’s leading Chief Executive Officer (CEO) Rose Tolentino. While many slowed down, the duo went the opposite direction and launched not just one but multiple brands from personal and men’s care to food.

“2020 was the year. We felt the consumerist landscape was changing so to adapt was imperative for survival,” said Rose. “We were fueled to see the opportunity lying ahead so we really did our best, and have been continuing to do so. We felt it would be an injustice to God not to do well. That was really our motivation and push,” said Chari.

OMO! White

OMO! White, the company’s first successful brand scaled when it closed a partnership with the country’s biggest household cosmetic company, Ever Bilena Cosmetics Inc (EBCI). What once was a Korean-inspired product line is now manufactured in Korea. “The best of korean technology with the Filipino skin in mind,” Creative Chief Officer (CCO) Chari Trinidad-Mendoza, says. OMO! White is now in nearly 2,000 doors nationwide in all leading beauty & department stores.

Building a team that runs 100% online, the duo found the system worked to the advantage of their millennial team. No longer bound by the regular ‘8-5’ office demands meant clockwork capacity for their members’ optimum hours. “You know creativity can spring at 3 A.M. I guess you can call it ‘structured flow,’ says Rose.

Oh Crop! Is an adlai brand to serve the ballooning health-conscious consumer market. It is as an alternative to the Filipinos staple white rice, packed with nutrients, low in glycemic-index (GI) and high in fiber. Partnering with celebrity restaurateur Marvin Agustin, the company has hectares of personally-owned and contracted land whilst pioneering the first adlai-financing system with UBX and multiple LGUs to further encourage sustainable livelihood for their partner farmers. The brand is currently available at The Marketplace under the Robinsons Retail Group.

Rosie Posie

Halal-certified with a core philosophy of ‘beauty is kindness,’ Rosie Posie is a 4-step skincare kit made specifically for the Filipino women in Visayas and Mindanao. it is a brand promoting gentle and natural ingredients that aims to take care of you, while you take care of the Earth. The brand is available in Rose Pharmacy in Cebu, Iloilo and Bacolod.

Alike

Aside from their products in the fast-moving consumer goods (FMCG) category, the ladies own the media company Alike Media. Similar to OMO! White, Alike was founded before the pandemic but its pivotal year was in 2020. An originally digital media company, expanded into an omni-channel that now has both digital and print. They were ranked as part of the top 10 digital media companies in the country.

Best friends since they were 10 the two are now in their 30s. Two decades of friendship have evolved and formed them, but never separated. The pandemic taught them simplicity, grit, but above all - what truly is ‘essential.’

Respect. Trust. Dreams. Love.

From A to Z, Mas Mura Sa Shopee! Check out these ₱66 deals at the 6.6 Mid-Year Sale

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Shoppers can enjoy a wide array of ₱66 deals, shipping discount vouchers, and 10% off vouchers at the 6.6 Mid-Year Sale!

Discover a variety of items from A to Z on marked down deals as low as ₱66 in time for the 6.6 Mid-Year Sale. Aside from shopping for these Mas Mura Sa Shopee* ₱66 deals, you can also avail of shipping discount vouchers, 10% off vouchers, and so much more on 6.6.

With products to help upgrade your home and living experience, spruce up your wardrobe, and even inspire you to pick up new hobbies, here’s a list of exciting ₱66 deals from A to Z that you should add to cart now and checkout on 6.6:

A is for the Aux USB Adapter that lets you charge your phone while enjoying your favorite tunes.

B is for the Baseus Hanging LED Table Lamp that can illuminate your workspace at home.

C is for the Cartoon Animal Door Stopper that comes in adorable animal designs such as a wide-eyed cat or a lazy bear.

D is for the pink Dried Flower Jelly Lipstick that provides long-lasting moisture for a more luscious pair of lips.  

E is for an Essential Oil Diffuser that gives off a relaxing aroma coming from its beech, walnut, rosewood or teak finish, perfect for your every mood.

F is for the Fashion Boutique Crop Top that will keep you stylish and comfortable when you’re out and about.

G is for the Guitar Thumb Finger Pick you can use for jamming on your acoustic or electric guitar to help you dish out some awesome riffs.

H is for the Howbone Cat Snacks that’s a great catnip treat for your furry friends.

I is for the Indoor Non-Slip Slippers to wear at home, making lounging around extra relaxing and comfortable.

J is for a brand-new pair of Jogger Pants completing your trendy streetwear and athleisure outfits.

K is for a K-Pop Photocard Holder to have all your valuable K-Pop photo cards of your bias safe and secure.

L is for Lovito’s Casual Rib Tank that can be a closet staple for fashionistas who want a piece that’s simple and flattering.

M is for a MetroSunnies Speclace to keep your face mask and glasses on you at all times.

N is for a Newborn Handprint & Footprint Ink Pad that will preserve precious memories with your child.

O is for OhMyHoney’s Soft Powder Blusher that gives you a natural looking blush all day long.

P is for a Posture Corrector Humpback Support that has breathable fabric and helps reduce shoulder and back pain.

Q is for Queen Square Loafers that can be dressed up or dressed down for whatever occasion.

R is for a Refrigerator Organizer that is lightweight and sturdy to neatly stock your fresh produce and leftovers at home.

S is for a Stainless Steel Stud Earring that can bedazzle your #OOTD.

T is for Tala by Kyla’s - Stay Collection that lets you feel like the prettiest person in the room whenever you wear these accessories.

U is for a UV Toothbrush Disinfection Rack that ensures you have a clean and sterile toothbrush each time you use it.

V is for a Versatile Leather Belt to accentuate your look and be styled in a variety of ways.

W is for a Waterproof Travel Organizer that keeps all your items intact and safe from any mishaps.

X is for X9 Bluetooth Earphones that have built-in DSP audio processing system, to eliminate noise as you listen to your music uninterrupted.

Y is for Yarn Knitting Sewing Needles that are ideal for crochet and sewing hobbyists.

Z is for the Zircon Two-layer Adjustable Ring which you’ll love as a gift for yourself or your loved ones.

Play Shopee Words for daily prizes and use ShopeePay for a rewarding mid-year celebration this 6.6 

As shoppers checkout their best A to Z items and count down the days leading up to 6.6, Shopee introduces its newest game that will entice app users to solve fun word puzzles while they shop. “Shopee Words'' is the latest in-app game that lets users take home daily prizes including ShopeePay credits, Shopee coins, Shopee vouchers, and brand new gadgets when they correctly solve daily puzzles. 

And as a special 6.6 Mid-Year Sale treat, players will get a chance to take home big prizes, including an iPad 8th Gen when they play and solve Daily Puzzles until June 5. For 6.6 itself, players will get a chance to win up to ₱55,000 via ShopeePay by clearing 5 levels daily in Classic mode when they play from June 6-11. To know more about Shopee’s newest game and daily prizes, visit the Shopee Words page.

Make your shopping even more sulit with ShopeePay, Shopee’s integrated mobile wallet. This 6.6, checkout these amazing A to Z deals and more with ShopeePay to get up to 66% cashback! Looking for more bargains? On June 6, score awesome discounts with exclusive ₱6 deals from various brands and scan to pay via ShopeePay’s partner merchants like Potato Corner, National Bookstore, and Ultramega. To add to the mid-year excitement, ShopeePay has also launched ShopeePay Ang Pao—a new and exciting way to send money for free to multiple recipients, perfect for sending gifts during special occasions. Join the  “Double Ang Pao'' promo to get a chance to double your money. For more exciting surprises, visit and follow ShopeePay’s Instagram and Facebook pages.

To know more about the upcoming 6.6 Mid-Year Sale, visit the 6.6 Mid-Year Sale page on Shopee. 

4 eyebrow makeup trends to try using Careline Wow Brow Liner

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Careline Wow Brow Liner newest shades Caramel and Espresso

Need to catch up on eyebrow makeup trends this year? Thanks to TikTok trends and countless tutorials on YouTube, 2022 will see us leveling up our makeup skills, most especially our eyebrow game.

A quick refresher from Careline lists down four brow trends that you’ll be fawning over in 2022! Read on and try them out because, no doubt, our eyebrows can make a huge difference when it comes to our overall glam look.

The natural brow. For this look, less is definitely more. It's as simple as grabbing a brush and running it through the brow while still achieving a fresh look and clean makeup. Luckily, Careline can do that trick with its Wow Brow Liner! This liner is a dual-ended eyebrow pencil that features an ultra-fine tip that glides effortlessly through hair for soft and natural-looking eyebrows. Introducing its newest Caramel shade, you can easily achieve a natural and stunning eyebrow makeup! First, brush your brow hairs upward so you can easily identify the sparse areas where you want to draw an outline. Then use this shade to lightly define your brows. This liner is long-wearing and smudge-proof too so you can make your brows stand out all day long!

The pretty soft arch.  There’s no denying that sculpted eyebrows work wonders to complement your face shape and define your features. You can master this beauty trend with the new Careline Wow Brow Shade - Espresso! You can use this shade to outline the desired shape of your brow and bring your arched brow to life. Keep in mind, it’s best to focus on sparse areas so you can avoid overdrawn arched brow.

The full and fluffy brow. This eyebrow makeup trend is loved by many women because it works perfectly for all brow hair shapes and types. If you have an unruly brow, you can use the Careline Wow Brow Almond shade to achieve a defined and fluffy brow. Using this shade, simply follow the natural shape of your brow and lightly pencil a line underneath your brow, then fill in your brow by following the direction of your brow hairs, using short strokes, going upwards and rounding off the arch.

The feathery, sculpted brow. In terms of brow texture, the feathery, lifted, and sculpted brow hair strokes is the next big thing for the eyebrow makeup trend. To achieve this look, you can use the Careline Wow Brow Cocoa shade and fill in any sparse spots. You can also define the top of the brow a little bit until you get a feathery look. Aside from this shade giving you effortlessly arched brows, the Careline Wow Brow Liner also contains ingredients that have a softening and soothing effect on skin to keep your brows effortlessly and ultra-fine!

Groom your brows into perfection with these makeup trends using the Careline Wow Brow Liner and its newest Caramel and Espresso shade for only PHP165! Get this product on Careline’s official store on Lazada (bit.ly/CarelineLazada) and Shopee (bit.ly/CarelineShopee) and Watsons, SM Department Stores, Robinsons Department Stores, and other leading department stores nationwide. For more updates, visit and like Careline on Facebook (@CarelineCosmetics) and Instagram (@carelineph).