Vitamin C and Zinc are Important in Battling ‘Immunity Gap’ Among Kids

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Ascorbic Acid + Zinc (Ceelin® Plus) strengthens children's immunity,

whether they're sick or healthy.

Here’s Why Vitamin C and Zinc are Important in Battling ‘Immunity Gap’ Among Kids

Constantly worrying over your child’s health is not an overreaction, but simply a natural manifestation of parental love. When there is more than one valid cause for such concerns, however, it may be time to check and see if it’s a case of “immunity gap.”

Studies suggest that more and more children deal with “immune debt,” also known as the “immunity gap,” or the state of insufficient immunity response regardless of their health condition. When sick, for instance, the gap refers to children’s decreased levels of essential nutrients like Vitamin C and Zinc due to infections, affecting their ability to naturally recover from illnesses. Meanwhile, when children are well, the gap refers to an underdeveloped immune system resulting from the lack of proper nutrition, timely vaccination, and exposure to pathogens. This results in children’s higher susceptibility to infections while hindering optimal growth and development across all key growth stages and milestones.

Several factors contribute to the “immunity gap” phenomenon. One of which is the deprioritization of vitamin intake, wherein parents instead give their children therapeutic medications when they are sick, and other perceived alternatives such as milk and probiotic drinks when they are well.

The drop in vitamin usage and the rise in "immunity gap" among kids point to one thing: Vitamins matter, and so does the right choice. As the #1 doctor-prescribed immunity vitamin for kids, Ascorbic Acid + Zinc (Ceelin® Plus) serves as a partner of moms in helping address children’s immunity gap. The brand aids in strengthening kids’ immunity for their overall growth and development while keeping them healthy when well, allowing them to recover faster when sick.

Ascorbic Acid + Zinc (Ceelin® Plus) helps provide children with strong protection with the powerful combination of Vitamin C and Zinc, which play important roles in nutrition and immune defense. A meta-analysis by scientific journal BMC Public Health shows that Vitamin C can reduce severe cold symptoms by 26%, while research by the United States National Library of Medicine found that Zinc helps kids with pneumonia recover faster and shortens hospital stays.

Moreover, Ascorbic Acid + Zinc (Ceelin® Plus) is the only brand made with patented unique ZincPlus® Technology that presents the stable combination of Vitamin C and Zinc, ensuring that kids get the right dose they need, regardless of how they are feeling. It also helps speed up recovery by boosting immune cells to fight viruses and bacteria when kids are sick. When they're healthy, it helps strengthen their immunity, supporting their growth and development during crucial stages.

If you feel your child suffers from an immunity gap, go for Ascorbic Acid + Zinc (Ceelin® Plus) to help strengthen their immunity to maintain overall health when they are well and quicken the recovery process when they are sick, together with proper diet and exercise.

Know more about Ceelin by following its social media accounts on Facebook,

https://www.facebook.com/UnilabCeelin; Instagram, @ceelin.ph; and TikTok, @unilabceelin.

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References:

● https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4949856/

● https://pubmed.ncbi.nlm.nih.gov/38082300/

● Calder, P. C., Berger, M. M., Gombart, A. F., McComsey, G. A., Martineau, A. R., & Eggersdorfer, M. (2022). Micronutrients to Support Vaccine Immunogenicity and Efficacy. Vaccines, 10(4), 568. https://doi.org/10.3390/vaccines10040568

● Cohen, R., Levy, C., Rybak, A., Angoulvant, F., Ouldali, N., & Grimprel, E. (2023). Immune debt: Recrudescence of disease and confirmation of a contested concept. Infectious diseases now, 53(2), 104638. https://doi.org/10.1016/j.idnow.2022.12.003

● Hemilä, H., & Chalker, E. (2013). Vitamin C for preventing and treating the common cold. The Cochrane database of systematic reviews, 2013(1), CD000980. https://doi.org/10.1002/14651858.CD000980.pub4

● Hemilä, H., & Chalker, E. (2023). Vitamin C reduces the severity of common colds: a meta-analysis. BMC public health, 23(1), 2468. https://doi.org/10.1186/s12889-023-17229-8

● Qasemzadeh, M. J., Fathi, M., Tashvighi, M., Gharehbeglou, M., Yadollah-Damavandi, S., Parsa, Y., & Rahimi, E. (2014). The effect of adjuvant zinc therapy on recovery from pneumonia in hospitalized children: a double-blind randomized controlled trial. Scientifica, 2014, 694193. https://doi.org/10.1155/2014/694193

● Rerksuppaphol, S., & Rerksuppaphol, L. (2019). A randomized controlled trial of zinc supplementation in the treatment of acute respiratory tract infection in Thai children. Pediatric reports, 11(2), 7954. https://doi.org/10.4081/pr.2019.7954

● Zhang L. (2024). From imprecise "immune debt" to nuanced "immune shortage"?. Infectious diseases now, 54(5), 104894. https://doi.org/10.1016/j.idnow.2024.104894

Ascorbic acid (Poten-Cee) Is Fifty, Fortified, and Forging Forward

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The top adult plain vitamin C brand¹ pays it forward on its 50th

To celebrate 50 years of supporting Filipinos’ varying Vitamin C needs and to thank its customers for their continued support, the top Vitamin C brand (adult, plain category) Ascorbic acid (Poten-Cee) Vitamin C,¹ launches its milestone campaign, Fifty, Fortified, and Forging Forward. 

 

Poten-Cee Is Fifty 

Poten-Cee, proudly from PascualLab, one of the top pharmaceutical companies in the Philippines,¹ traces its humble beginnings to the post-war era, supporting the Vitamin C needs of Filipinos. Today, it has evolved into one of the top Vitamin C brands offering variants that help fulfill different needs and that support different lifestyles. 

From Poten-Cee's early ventures to its latest products, the brand consistently showcases a commitment to innovation. Poten-Cee Sugar-Coated which was launched in 1974, was designed with a shell coating to mask the sour taste of Ascorbic acid. This coating with its candy-like taste and appearance, also made the tablet smoother and easier to swallow. 

 

Through the years, Poten-Cee has also formulated adult to pedia variants to suit Filipinos’ diverse needs and preferences: 

• Ascorbic acid as Sodium Ascorbate (Poten-Cee NA)² and Poten-Cee Plus for adults and children who prefer a vitamin C in non-acidic format³  

• Ascorbic acid (Poten-Cee Chewable), a convenient format for those who are always on the go 

• Ascorbic acid (Poten-Cee Forte) 1000 mg with 8-hour time release for those who prefer a higher dose of Vitamin C        

• Ascorbic acid (Poten-Cee Sugar-Free) for those watching their blood sugar.   

Poten-Cee's Beauty of Immunity 

In 2016, Poten-Cee introduced the tagline “The Beauty of Immunity.”  Aside from Vitamin C helping to fortify immunity which is vital to good health, it is also essential in collagen production to help support healthy skin.  Still in line with this message, PascualLab’s flagship brand launched Poten-Cee + C in 2022.  Poten-Cee + C is a food supplement which combines Vitamin C and Hydrolyzed Collagen.  

 

Poten-Cee Is Fortified 

 

Among Poten-Cee's newer variants are Poten-Cee + Zn (Ascorbic acid + Zinc) and  Poten-Cee + Zn Advance (Ascorbic acid + Zinc + Cholecalciferol) which were both launched in 2021. Poten-Cee + ZN combines Vitamin C that supports immunity and Zinc that helps protect cells from viral infections, among other benefits.  Meanwhile Poten-Cee Zn Advance combines active ingredients that play critical roles in immune function, inflammatory response, and collagen synthesis.^4-9 

Poten-Cee Is Forging Forward 

This year, as part of the brand’s forging forward, Poten-Cee unveiled a new offering of Poten-Cee + C. Poten-Cee + C Marine Collagen has Sodium Ascorbate (Vitamin C in non-acidic format)³ and Hydrolyzed Marine Collagen sourced from fish. ¹⁰ With this introduction, Poten-Cee + C now has options that offer consumers type 1 collagen sourced from fish (marine collagen) and type 2 collagen, from bovine or animal sources (original variant). 

Poten-Cee is Paying Forward 

And to thank Filipino families for all the years of support, Poten-Cee is also paying it forward.  Through the years, Poten-Cee has been making sizeable donations to sectors in need including survivors of the recent Typhoon Carina.

As Poten-Cee celebrates 50 years of providing consumers with trusted Vitamin C products, it wishes to extend its deepest gratitude for the unwavering support given by Filipinos. This has been the cornerstone of its success, inspiring the brand to continually innovate and improve, more so in the years to come. 

 

Poten-Cee is available in all leading drugstores and supermarkets nationwide and at PascualLab’s official TikTok, Shopee, & Lazada stores. Follow us on PotenCee_PH, FB & IG. 

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*IF SYMPTOMS PERSIST, CONSULT YOUR DOCTOR. 

**"MAHALAGANG PAALALA: ANG POTEN-CEE + C AY HINDI GAMOT AT HINDI DAPAT GAMITING PANGGAMOT SA ANO MANG URI NG SAKIT 

References: 

¹IQVIA 2022 Data 

²Per FDA-approved CPR DRP 8842 

³National Library of Medicine. Sodium Ascorbate. PubChem. In: https://pubchem.ncbi.nlm.nih.gov/com pound/sodium_ascorbate#section=Top. Accessed August 2020. 

⁴Aranow C. Vitamin D and the Immune System. J Investig Med. 2011; 59(6): 881–886. doi:10.231/JIM.0b013e31821b8755.  

⁵Pullar J, Carr A, Vissers M. The Roles of Vitamin C in Skin Health. Nutrients. 2017; 9(8): 866. DOI: 10.3390/nu9080866  

⁶The Nutrition Source: Zinc. Harvard School of Public Health. In https://www.hsph.harvard.edu/ nutr itionsource/zinc/". accessed August 2020. 

⁷Wessels I, Rolles B, Rink L. The Potential Impact of Zinc Supplementation on COVID-19 Pathogenesis. Front Immunol. 2020; 11: 1712. doi: 10.3389/fimmu.2020.01712  

⁸Pugh, Nikki. Collagen-boosting effects of zinc. In https://organixx.com/benefits-of-zinc-collagen/ accessed May 2024 

⁹Bickle, Daniel. Vitamin D Regulation of Immune Function. In https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9065668/ Accessed July 2024 

¹⁰Campos P, Franco R, Kakuda L, et al. Oral Supplementation with Hydrolyzed Fish Cartilage Improves the Morphological and Structural Characteristics of the Skin: A Double-Blind, Placebo-Controlled Clinical Study. Molecules. 2021; 26(4880): 1-15. https://doi.org/10.3390/molecules26164880 

Poten-Cee + C Launches New Campaign, New Variant This 2024 - with Brand Ambassador Heart Evangelista as she Inspires women to Keep glowing with Poten-Cee + Collagen

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Poten-Cee, the top Vitamin C brand (plain adult category) in the country ¹that offers variants catering to most Filipinos’ health needs, launches its latest campaign and variant - Poten-Cee + Collagen this Women’s Month.

This Women’s Month and Always, Brand Ambassador Heart Evangelista Inspires

Women To Keep Glowing With the Help of Poten-Cee + Collagen

New Campaign: “There She Glows”

Now addressing the wellness needs of a more mature female market, Poten-Cee + Collagen unveils its new tagline, “There She Glows,” reinforcing the brand’s position as a daily companion for women. With the help of Poten-Cee + C, the brand hopes to support them as they face their everyday lives armed with health and confidence while sustaining that youthful glow.

Introducing Poten-Cee + C Marine Collagen

Following the introduction of Poten-Cee + C (Bovine) Collagen in 2019, the brand now launches its new variant, Poten-Cee + C Marine Collagen this March. It harnesses the combined benefits of Sodium Ascorbate (Vitamin C in non-acidic format) and Hydrolyzed Marine Collagen sourced from fish. Vitamin C helps boost the immune system2 and supports Collagen formation3, while Collagen helps keep the skin moisturized and helps improve its hydration & elasticity.4

There She Glows: Heart Evangelista

Recognizing the contributions of the modern Filipina to society, Poten-Cee + C also acknowledges the need for the women of today to stay healthy to keep them going and at the same time feel good, glowing inside and out.

Multifaceted actress, artist, and fashion icon Heart Evangelista perfectly exemplifies the modern Filipina - pursuing her dreams and goals while embracing self-love along the way. This is why she has been chosen as the brand ambassador for Poten-Cee + C.

“These days I shuffle between Manila & Paris, and from fashion to business. This can take a toll on my skin and so I always remember to take care of it. Poten-Cee + C Marine Collagen is my must-have as I go through my life journey,” Heart enthuses.

The launch of Poten-Cee + C’s newest campaign and variant coincides with the Poten-Cee brand’s 50th anniversary, further highlighting the brand’s commitment to help nurture the health of Filipinos of all ages and demographics.

Poten-Cee + C Marine Collagen is available in all leading drugstores and supermarkets nationwide, as well as at PascualLab’s official Shopee, Lazada, and TikTok stores!

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References:

1. IQVIA, YTD December 2023 data

2. Carr A, Maggini S. Vitamin C and Immune Function. Nutrients. 2017; 9(11): 1211. DOI: 10.3390/nu9111211 

3. Pullar J, Carr A, Vissers M. The Roles of Vitamin C in Skin Health. Nutrients. 2017; 9(8): 866. doi: 10.3390/nu9080866 

4. Choi F, Sung C, Juhasz M. Oral Collagen Supplementation: A Systematic Review of Dermatological Applications. J Drugs Dermatol. 2019;18(1): 9-16. 

Top Immunity Boosting Habits and Essentials You Need For Your Family’s Protection

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#BeReady Everyday and Build Immunity Resilience from morning to night

Maintaining good health for you and your family requires discipline, hard work, and consistency. As a breadwinner, the responsibility of taking care of your family goes beyond being the main provider and paying bills, extending to other duties like running errands, and of course, making sure their health is in top form. In order to accomplish all that, taking care of yourself must also be a priority, as sickness is not an option.

With the rise of disease-causing germs and viruses along with the factors of modern-day life, breadwinners are looking for the best and most effective ways to strengthen their own and their family’s immunity to avoid illnesses.

Here are some of the immunity-boosting habits that you can start practicing to build a healthy routine that supports and strengthens your family’s immune system:

Start Your Mornings Right

Mornings don’t need to be dreadful if you swap out worrying about the tasks of the day with setting aside some me-time sessions instead. Getting up earlier than the world and enjoying the peace and quiet with a morning meditation under the sun will instantly brighten your mood and give you an extra dose of vitamin D. If you have no access to an outdoor area, don’t miss out on your vitamin D and get your daily immunity boost with just one tablet of Ascorbic Acid + Zinc + Cholecalciferol (Redoxon®) Triple Action dissolved in a glass of water, along with proper diet and exercise.

Maintain a Healthy Diet

It’s the number one advice of doctors for a reason! A healthy and balanced diet contains the essential nutrients to support the immune system. The key to this is in meal planning. You can start by preparing a weekly meal plan for your family that incorporates more fruits and vegetables in every meal to limit your family’s consumption of processed food and excessive sugar.

Take Vitamins and Supplements

There are days that your body will not be able to receive the sufficient amount of vitamins and minerals it needs. On those days, supplements are your best friend since adequate and regular supply of essential nutrients is needed to help strengthen the immune system and help fight off the germs and viruses that may cause diseases, with proper diet and exercise. ¹  

It’s a good thing that the world’s pioneer immunity brand since 1934, Ascorbic Acid + Zinc + Cholecalciferol (Redoxon®), has finally arrived in the Philippines! Boosting your mornings with this family breakfast immunity drink, you can be confident in getting the essential micronutrients you and your family need. Ascorbic Acid + Zinc + Cholecalciferol (Redoxon®) Triple Action defense combines Vitamin C that helps protects body from oxidative stress, Vitamin D3 to help strengthen immunity, and Zinc to help defend the immune system in just one tablet dissolved in a glass of water, along with proper diet and exercise.

Engage in an Active Lifestyle

Exercise doesn’t just keep you fit, but it also improves your mood and can help decrease the risk of chronic diseases. Whether it’s a full-body workout, playing sports, or even simple activities like walking for half an hour, make it a part of your daily schedule to move your body every day! A good tip is choosing exercises that you and your family can enjoy together to make it a bonding experience. Adding these into your day improves your blood circulation, flushes out toxins, and stimulates the immune system to detect illnesses earlier.

Practicing Safety Protocols

Prevention is always better than cure when it comes to you and your family’s health. Continuing to practice minimum safety protocols such as wearing proper masks, social distancing, and constant cleaning of your hands and surfaces will save you a lot of the potential hassles that sickness brings.  

Pursuing a strong immunity for you and your family will require some changes in your routine and discipline to maintain them. Gradually adding in these practices into your current routine will help your body and mind #BeRedoxonReady for a healthier immune system, with proper diet and exercise.

Ascorbic Acid + Zinc + Cholecalciferol (Redoxon®) is available on all leading drugstores nationwide and e-commerce sites in tubes of 15 tabs for Php 254 SRP and 30 tabs for Php450 SRP. For more information, visit Redoxon®’s official website, and follow their social media pages on Facebook, Instagram, Tiktok and Youtube.

 

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REFERENCE:

Maggini S, Maldonado P, Cardim P, Fernandez Newball C, Sota Latino ER (2017) Vitamins C, D and Zinc: Synergistic Roles in Immune Function and Infections. Vitam Miner 6: 167.

IF SYMPTOMS PERSIST, CONSULT YOUR DOCTOR

ASC REF NO. B137P080522RS

 

Vitamin C, a Secret Weapon to Fighting Diseases

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The Stronger your immunity, the higher your chances in fighting diseases, says an Integrative and Lifestyle Medicine Doctor

Pasig City, Metro Manila—May 25,2021— As we live in incredibly perilous days, we need to value our health even more, especially amid these uncertain times. But one particular vitamin can provide the added protection that you need—Vitamin C, which, according to the World Health Organization (WHO), is an essential, the safest, and one of the most efficient medicines needed in maintaining your health.  

Vitamin C is considered an essential medicine because it helps wounds heal faster and decreases the chances of chronic diseases like cancer. It is involved in repairing tissues and the enzymic production of certain neurotransmitters.   

 

Integrative and Lifestyle Medicine Doctor Mike Vergara said that strengthening our immunity must be the focus amid the new normal, and Vitamin C can be a primary weapon in making it stronger and fighting diseases better.  

Doctor Mike Vergara

"Vitamin C helps our immune system fight diseases, whether it is a bacterial or viral infection like cold or COVID-19. The best way to prevent yourself from getting sick is by focusing on your immune system. If it is strong, then you are far away from getting infected. Of course, there are many factors in strengthening your immunity, but intaking Vitamin C daily must be the core practice, even when you get vaccinated," Vergara said.  

 

A Healthy Dose of Vitamin C  

Suppose we want to experience the benefits of Vitamin C at its best. In that case, the recommended daily nutrient intake of vitamin C for adults is 70mg for males and 60mg for females, according to the Food and Nutrition Research Institute (FNRI). However, Vergara said 3000mg of Vitamin C per day for an adult is the best, according to Nobel Award Winner Dr. Linus Pauling.   

 

Vergara added that intaking at least 700mg per day already decreases the risk of cardiovascular diseases by 25 percent. A study from Pauling famously claimed that large doses of the vitamin help prevent cold. Scientific Journals from Biomolecules also showed that Vitamin C has the power to kill cancer cells or change how cancer stem cells behave.   

 

Daily Vitamin C intake helps cleanse the body of harmful toxins, which is why diarrhea is a common side effect for taking too much of it, but the pros still outweigh the cons.   

 

Vitamin C also has other perks: managing high blood pressure, reducing uric acid levels, preventing gout attacks, improving memory and thinking, and preventing iron deficiency. It also helps prevent scurvy, which is a result of vitamin C deficiency.  

 

It can help make skin healthier since it stands as a precursor for collagen production. Vergara said that aging is all about inflammation and oxidation. That is why it is the perfect anti-aging nutrient because of its antioxidant effect.   

 

"When finding where you can take a good dose of Vitamin C, you have to include it in your diet. Your body does not produce it on its own. Yes, the body can produce many important chemicals, hormones, and vitamins by itself but not vitamin C. We need to take it from outside sources like your diet or supplements," Vergara said.  

 

The Richness of Vitamin C  

For Vergara, it does not take much to have a healthy heart and immune system. "Practicing healthy habits like eating properly, exercising, taking away stress, and taking vitamin C daily. You don't have to take expensive medicine when you can take the nutrients from natural products like food and supplements with Vitamin C, which is very affordable and carry less to no side effects."  

 

"The answer to solving all these diseases is in the food we take. God gave us the right to food, yet we are complicating our lives by trying to make and buy expensive medicines. We are creating our problems. Stick to proper nutrition and involve vitamin C and all green foods in our diet. That's our staple –our natural diet, the greens," Vergara said.  

 

When looking for the perfect Vitamin C source, Vergara highly recommends the Daily-C of Santé, a premier natural and organic health and wellness product and services provider. Daily-C is is sodium ascorbate for easy and comfortable digestion, especially for sensitive individuals.  

 

Daily-C now comes in 750mg variant in vegetable capsules, appealing to younger people living the vegetarian lifestyle. It also has a pH range of 7.00 to 8.00, making it safe for daily consumption. It gives an extra level of protection since it contains 843.64mg of Sodium Ascorbate, helping prevent and treat scurvy and vitamin C deficiency.  

 

"We at Santé firmly believe that prevention is always better than cure. Daily-C is our way of helping everyone have a natural source for their vitamins and live a healthy lifestyle. We encourage everyone to take action now and manage your health and diet so nothing bad happens," said Santé CEO Joey Marcelo.  

 

Daily-C is just one of the many other natural health and wellness products offered by Santé. Known for its flagship, Santé Barley™, the company has developed a comprehensive selection of everyday barley-based products. They are made with organic barley grass, as certified by BioGro, New Zealand’s leading organic certification agency.  

 

Santé is one of the fastest-growing distribution and direct selling companies globally. Aside from New Zealand and the Philippines, Santé is also present in key markets, such as Hong Kong, Macau, Singapore, Dubai, Abu Dhabi, Qatar, Abuja, Lagos, and Cyprus. It offers premier natural and organic health and wellness products and services designed to improve people's quality of life so they can live more and do more. 

 

To learn more about Santé, visit its website at santebarley.com.  

Get Ready for Cecon Vitamin C Day: Here Are Five Things You Need to Need to Know About Vitamin C

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Over a year into the new normal, Filipinos continue to adapt to the various changes due to the current pandemic situation. For most, one of the biggest concerns is to keep their family protected against harmful illnesses, viruses, and even stress.

Despite this growing concern, a huge percentage of Filipinos still lack the daily recommended nutritional intake to fortify their immunity. In 2020, 87.3% of Filipino working adults were reported to be getting an inadequate amount of Ascorbic acid, more commonly known as Vitamin C.[1]

Ensuring right levels of Vitamin C is more important than ever, as vitamin deficiency is often associated with poor immunity and a higher risk of getting infected by illnesses and serious diseases like pneumonia.[2]

To address this, Abbott launches the very first Ascorbic Acid Cecon Vitamin C day on May 2, 2021. Abbott joins forces with leading influencers in the Philippines, such as super mom Bianca Gonzales, to help shed light over the importance of regular vitamin C intake for overall health and immunity.

But what makes Vitamin C so essential? Here are a couple of facts you probably do not know about Vitamin C:

1. Vitamin C can be found in foods aside from oranges

Admit it, when you hear Vitamin C, the first thing that comes to mind are oranges. Though the citrus family has long been the poster kids of anything related to Vitamin C, higher concentration of the vitamin can actually be found in other food sources.

For instance, one green chili pepper can provide 55% more vitamin C compared to a medium-sized orange.[3] Other great sources of Vitamin C include guavas, broccoli, kale, and herbs like parsley and thyme.

2. It fights off memory loss as you age

As we get older, it is more challenging for various nerve cells to protect themselves against free radicals, or damage-causing atoms. When free radicals get out of control, cells get damaged faster than they can be repaired.

The good news is that Vitamin C is such a powerful antioxidant that regular intake can help protect our nerve cells and improve cognitive functions even as we age.[4]

3. Vitamin C can aid in weight loss

Did you know that taking an adequate amount of Vitamin C can help in managing body fat? A study done by nutrition specialists reported that the amount of vitamin C in the blood stream is directly related to fat oxidation.[5]

Of course, best results are achieved with a healthy regular Vitamin C habit combined with a balanced diet and an active lifestyle.

4. It accelerates healing

Before antibiotics, Vitamin C was the go-to in terms of curing various diseases. Due to its ability to regenerate collagen in bones, joints and the face, Vitamin C speeds up wound healing as well.[6]

With its role in collagen regeneration, Vitamin C can also reduce skin aging as well as ease arthritis.

5. Humans cannot store Vitamin C

While extremely essential, the human body does not have the ability to produce Vitamin C. The nutrient cannot be stored either and instead gets flushed out of our system within 24 hours.[7]

This makes eating more fruits and vegetables as well as building a habit of taking Vitamin C daily even more important.

Abbott’s Medical Director in the Philippines, Dr. Joel Lao, also stressed the importance of supplementing a healthy diet and active lifestyle with the intake of Vitamin C: “With the increased health risks around Filipinos need to be more aware of the role a daily intake of Vitamin C can have in supporting overall immunity. As an effective antioxidant, a good supplement to retain other nutrients in the body[8] [9], Vitamin C should be an essential part of our daily routine. Cecon Vitamin C Day is a great opportunity to underscore that, along with the importance of having a healthy diet and lifestyle.”

“Abbott’s driving force is to support people live their lives to the fullest. With Cecon’s wide range of products, it is now more convenient for families to maximize their immunity potential through Vitamin C. Whatever your age or lifestyle, there is a Cecon product that can play a role in enhancing one’s overall well-being to help people keep doing what they love and live a full, healthy life,” Dr. Lao added.

Ascorbic acid (Cecon) is a chewable, non-acidic Vitamin C and has a full range of products that address the Vitamin C need of each family member: Ascorbic acid (Cecon 500mg) for adults, Ascorbic acid (Cecon Junior 100mg) for kids, and Multivitamins+Zinc (Cecon Plus) for the added protection needed by adults.

 

To know more about Cecon Vitamin C Day on May 2, tune in to Bianca’s Instagram @iamsuperbianca for announcements and exciting giveaways.

Ascorbic acid (Cecon) is available online via Lazada and Shopee.

 

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[1] Angeles-Agdeppa, I. (2020, March 2). Food Sources and Nutrient Intakes of Filipino Working Adults. https://pubmed.ncbi.nlm.nih.gov/32268583/

[2] Carr, A. (2017, November 3). Vitamin C and Immune Function. https://pubmed.ncbi.nlm.nih.gov/29099763/

[3] https://www.healthline.com/nutrition/vitamin-c-foods#TOC_TITLE_HDR_6

[4] Perrig W.J. (1997, June 4) The relation between antioxidants and memory performance in the old and very old

[5] https://news.asu.edu/content/vitamin-c-depletion-has-links-lower-fat-oxidation-not-weight-loss

[6] https://www.woundsource.com/blog/vitamin-c-do-daily-mega-doses-accelerate-wound-healing

[7] https://www.medicalnewstoday.com/articles/219352#why-we-need-it

[8] https://www.medicalnewstoday.com/articles/219352#other-benefits

[9] https://medlineplus.gov/ency/article/002404.htm

PascualLove: Care begins with family: PascualLab celebrates 75 years by spreading the love

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Pascual Laboratories, Inc. (PascualLab), one of the most trusted pharmaceutical companies in the Philippines¹, celebrates 75 years in the industry by highlighting the value of care that comes from the family via its campaign “PascualLove: Care begins with family”.

Built on a love for fellowmen by founders, chemists, and husband and wife team of Isosceles and Leonora Pascual, PascualLab started as a small laboratory inside their home in Tondo, where they developed medicines for war-related diseases during  World War II.

Since then, it has grown to be one of the top Filipino-owned pharmaceutical companies, behind well-loved brands such as Poten-Cee Vitamin C, Vitex negundo L. Lagundi Leaf (ASCOF), C-Lium Fibre, and OraCare Mouthrinse.

PascualLove: From Our Family To Yours

This 2021, PascualLab reaffirms its commitment to making health easier for every Filipino family through the campaign “PascualLove: Care begins with family”. From the care that emanates from the family, the campaign speaks of love of different kinds.

Passion for Innovation

Believing that at the heart of its business is love for family, PascualLab continues to purposefully innovate on tested formulas, to deliver more family-friendly, high-quality health and wellness products to Filipino communities. To ensure this, industry regulations and plant guidelines are strictly followed at every stage, from formulation to manufacturing.  PascualLab also takes pride in attaining its ISO:9001:2015 certification, which assures its customers that it adheres to the highest international quality standards in its pursuit of continuous process improvements.

Because of this commitment, PascualLab has always made it a point to be at the forefront of life-oriented health solutions through its products such as Poten-Cee, Ascof, C-Lium, and OraCare.

Poten-Cee, is the company’s homegrown Vitamin C brand that has, since its introduction into the market over 40 years ago, evolved into a multi-variant brand that caters not just to various age groups, but to differences in consumers’ Vitamin C needs as well.  Ascof Lagundi is currently the no. 1 Lagundi cough formulation ¹ in the market, aside from being the pioneer natural cough remedy², during a time when synthetic cough preparations dominated the market. C-Lium Fibre banners the company’s natural offerings, and currently offers new and exciting flavors to further entice new consumers to adopt a healthy lifestyle and take their fiber.  And then there is OraCare, a mouthrinse with the breakthrough technology Stabilized Chlorine Dioxide that effectively kills bad bacteria through its oxidizing action,³ all without the alcohol and sting that are present in other preparations. 

This year, PascualLab is also launching more variants for its flagship products as well as new brands such as WellGreens Organics – a line of premium organic food supplements with variants such as Ampalaya, Ginger, Lagundi-Oregano, and Malunggay-Mangoosteen ; and ProBio7 Kids, a probiotic food supplement for children in grape-flavored powder form.

And as part of the company’s 75th anniversary, these and more PascualLab brands are offering special discounts in major outlets nationwide, and via its official flagship stores online.

Love for Life

Beyond fulfilling its life mission, PascualLab also pays it forward by choosing to work with partners who share the company’s values.  

Under its corporate social responsibility program SEED (Sowing to Empower, Educate and Develop), PascualLab and over 140 employees recently joined hands with international charitable institution World Vision to sponsor in Malabon about 75 children - a number that’s symbolic of PascualLab’s years in the industry.

Recently, PascualLab also joined hands with renowned health guru, and philanthropist Dr. Willie Ong to reach out to more Filipinos by making vitamins and other healthy products more available to underprivileged communities.

Committed to the Filipino communities it serves, PascualLab has actively sought out frontliners battling this COVID-19 pandemic and families that have been affected by the calamities in the past years including the unprecedented Typhoon Ondoy, Taal Volcano eruption, and most recently Typhoons Rolly, and Ulysses to provide much-needed immunity boosters among other health and

wellness products.

PascualLove Live

Aside from kicking off its milestone celebration with CSR projects, PascualLab is also doing a series of online concerts to create a more celebratory anniversary feel, and to thank its stakeholders – both partners and consumers – for their support.  The concert series started off with sponsorship of the KilaboTitos aka OPM King Ogie Alcasid and MuscIAN Ian Veneracion on March 26 via ktext.ph This will be followed by a collaborative digital concert between PascualLab and no. 1 YouTube FM Station Wish 107.5, “PascualLove: From our Family to Yours” featuring the iconic Rivermaya and the fast-rising Music Hero on April 23.

The highlight of PascualLab’s 75^th anniversary is an FB Live concert featuring one of the biggest names in the music and radio industries, and special appearances from personalities who played special roles in the company’s history. During the event, PascualLab will also be launching its anniversary theme “Walang Kasing Galing”, a tribute to family love — that continues to be the core and driving force of this company.

¹IQVA 2020 Q2 data

²PCHRD-DOST.1997 Annual Report. Web. http://www.pchrd.dost.gov.ph/index.php/2-uncategorised/3220-annual-report-1997. Accessed on April, 2021

³Shinada, Koyoko, et al. Effects of a mouthwash with chlorine dioxide on oral malodor and salivary bacteria: a randomized placebo-controlled 7-day trial. PMC In https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2831889/ Accessed April 5, 2021