GCash Summer x Heart Evangelista : How To Live Your Best Summer Ever, According To Heart Evangelista

Tweet

Summer is in full swing, ushering a season of relaxing vacations and exciting getaways. While we all have our dream summer bucket lists, we could all use a tip or two to make it the best season yet. Count on no less than international fashion and lifestyle icon Heart Evangelista on how to make it your best summer ever. 

Heart, who was just launched as the face of the summer campaign of GCash, shares stories and snippets of how she plans to live out her dream summer. From the perfect day in one of her favorite cities, her tried and tested travel hacks, and even her newest discovery on the best way to pay when traveling, Heart spills it all.

“Summers are always so special to me. Ever since I was a kid, it’s the season I look forward to the most because summer basically meant traveling and making new memories,” she shares.

The actress, who recently dominated Paris and Milan Fashion Weeks, reveals that her dream summer destination this year is not that far from home: “Japan—I love it this season. It’s also a special place that I love visiting with my husband and our kids. My sisters and I also have a lot of great memories there.”

Heart fondly recalls all the trips she’s had in Tokyo, and she has already created the perfect itinerary in the city that she wants everyone to experience: “I’ll start with sushi in Omotesando, then coffee in a quaint cafe in the area, followed by hours of vintage designer shopping. I’ve found so many treasures at great prices over the years—from bags, shoes, jackets, and jewelry. I’ll end the day getting lost in Don Quijote buying anik-anik, then eat snacks at a convenience store before calling it a day. I’m getting excited just thinking about it!”

Heart Evangelista on a night out in Paris during Fashion Week 2025

Photo taken by: Nikko Mendoza

As someone who travels so often, jet-setting between Manila and wherever the world calls her, we can already assume Heart already has her pre-travel preps down pat. And, of course, she does. Weeks prior to a trip, she has the important things—we’re talking outfits and shopping—planned out in her head. Depending on her mood for the season, she’ll put together looks ahead of time and spend at least a day packing and planning, shopping budget included, of course. “I’m better at budgeting now! I’ll set a budget for the trip, transfer it to my GCash account, and use my GCash Card for the trip. That way, I have better control of my spending. It’s so convenient,” she shares.

In the recently launched GCash film starring the actress, Heart dreams up a summer trip that feels like a montage of her travels in real life. One minute, she’s shopping for a bag in Japan, and the next thing, she was ordering a meyngo shake in sunny Boracay, all with her trusty travel companion, her GCash Card.

Heart recalls a time when GCash proved its convenience even more during one of her trips: “I was shopping in an airport abroad when I found a lipstick that I knew a dear friend had been looking for. It was so late already in Manila but I called her and she got so excited and asked me to buy all the stocks they had, nag-GCash na lang siya on the spot, and that was it! I tapped my GCash Card na, and the exchange rate was also really good.” She also added that she and her team rely heavily on their GCash Card when abroad to be stress-free: “Cabs, booking cars, snacks, shopping, everything!”

For a fuss-free trip, Heart encourages GCash users to maximize the features and services on the app they could be missing out on. While most users are only familiar with the convenience of sending money and paying basic bills on the app, GCash actually has a wealth of services that can save you precious time and money, especially when traveling. For one, you don’t have to worry about finding money changers abroad, as your GCash Card can be used to withdraw money from ATMs at competitive exchange rates and functions as a debit card for ease of transactions. “The GCash Card is the best way to pay abroad for me. Low forex and service fees plus no hidden charges—life-changing, really,” Heart says.

TheGlobalPay feature of GCash also provides another perk, allowing users to easily pay via QR in selected merchants and unlocking rewards and discounts abroad. (Tip: You can score 10% off in Japan when you use Scan To Pay in select stores until April 30, 2025.)

One other feature Heart strongly recommends is GInsure: “Travel insurance is truly important—you never know what’s going to happen. A lot of people forget about this, but this is a tip I always give for a stress-free trip. Once you have insurance, you can have the best summer,” she says. With GInsure, users can seamlessly purchase travel insurance for international trips on the spot – covering trip cancellations, lost baggage, flight delays, medical emergencies, and more – for as low as P350 and with coverage of up to P2.5 million.

When asked how she thinks summer trips can be both memorable and rewarding, Heart says not to forget to live in the moment. “Enjoy the moment when you’re finally on the trip you planned and saved up for. Remember, it’s a summer trip to make memories and milestones—take lots of photos and yes, reward yourself with good food and indulge in a bit of shopping with GCash, I’m serious!”

The world is truly Heart’s runway, and she’s ready to make her dream summer a reality. “Elevated basics, understated elegance is my mood board for this summer trip. I’ll pair my neutral outfits with an interesting bag in tow—with my GCash Card inside, of course,” she quips.

Heart Evangelista in Paris during Fashion Week 2025

Photo taken by: Nikko Mendoza

Just like Heart, we can all make our dream summers happen with a little help from GCash. Whether you’re traveling locally, abroad or just cozying up in hotels for staycations, GCash can be your reliable companion. Enjoy cashless transactions with your GCash Card, unlock perks with Global Pay, and stay safe and secure with GInsure. Indulging in some summer shopping? Make payments lighter with GGives. The possibilities are endless.

Check out Heart’s dream summer film on GCash’s social media pages here, and download the GCash app to discover how you can make it a summer to remember.

Practical and Stylish: The CHERRY Aqua Smart TV FHD 43”

Tweet

If you want the perfect combination of practicality and style, then the CHERRY Aqua Smart TV FHD 43” stands out in the realm of home entertainment. With its design that complements modern areas, this TV gets integrated in a seamless way. Currently, style icon Heart Evangelista brings attention to the sleek profile and capabilities of the CHERRY Aqua Smart TV FHD 43”. Appreciate how this product adds elegance to your space, making it both a gadget and a statement piece.

Heart has shown her delight on how this item enhances her viewing experience, whether she’s watching her favorite shows or streaming films. The CHERRY Aqua Smart TV FHD 43” has 1920 x 1080 full HD display with 60Hz refresh rate for that maximum viewing experience. Watch Netflix, YouTube, and Prime Video since it runs Android TV with a system version Android 11. Moreover, it has 2.4GHz/5GHz Wi-Fi/ Bluetooth 5.1 and 74W Rated Power/ 100-240V.

The CHERRY Aqua Smart TV FHD 43” is more than just a TV, it’s an upgrade to your lifestyle. Whether you consider yourself a movie enthusiast, a gamer, or simply finding a stylish addition to your space similar to Heart Evangelista, the CHERRY Aqua Smart TV FHD 43” is the investment for everyone seeking for an upgraded entertainment experience.

Upgrade your viewing and explore endless entertainment in the comfort of your home for only PHP 14,999!

For more information, visit: CHERRY Shop PH: www.cherryshop.com.ph

Heart is home smarter and wiser, signed with with CHERRY Philippines

Tweet

CHERRY Philippines leads the runway as they welcome the Philippines’ Queen of Fashion, Heart Evangelista-Escudero as their ambassadress…Heart is home with her CHERRY family. 

CHERRY promotes convenience and a smart way of living by improving the quality of life of Filipinos through wide array of smart home devices, home and living, entertainment, kitchen, pet, mobile and more. Through the CHERRY IoT (Internet of Things) Solutions app, all of these products can be easily controlled with just a click from your device, letting you experience comfort and accessibility in one move.

Heart has mastered the art of being fashionably smart as she’s got so much on her plate. “I’ve got a pretty hectic schedule here and there, so time management can be quite challenging. Constantly reminding myself to stick with my priorities, and what really matters: my family, fur babies, career, etc. It is necessary for me to have extra help given my busy schedule, so I am glad that CHERRY has smart products that make things more convenient and practical”, shares Heart.

CHERRY Philippines continue to expand their smart device portfolio ensuring that there is one for your specific needs. “Our smart products are meant to provide added security and protection, especially with our smart security cameras, both indoor and outdoor. It gives comfort and makes you stay connected as you can monitor what’s going through your phone by simply downloading the CHERRY IoT Solutions App says Michelle Ngu-Cinco, CHERRY’s Chief Operating Officer. “Our devices suit Ms. Heart’s lifestyle. We have the CHERRY Dehumidifier that can remove up to 12 liters of moisture per day, significantly reducing the build-up of bacteria, mildew, and dust mites. Also, we have our smart pet feeder which has cameras that schedules meals via CHERRY IoT Solutions App for when her pets are alone during the day. We all know that Heart is a hands-on fur mom”

Fashionably Smart

Heart ensures that she exudes that level of sophistication amidst high-stake commitments especially in the global fashion scene that gives pride to her fellow Filipinos. She has maintained her fashion sense at any given circumstances, with little to no effort. Her blend of elegance and modern trend highlights individuality and showcases style that extends beyond fashion into everyday living; and her collaboration with CHERRY Philippines proves that practical and chic choices she makes can elevate any area. Heart embodies a modern woman who values functionality and aesthetics which resonates with CHERRY Philippines’ mission. “As Heart continues to evolve as a fashion icon, so does her choices in life. She is more than her outfits; she is also fashionably smart.” says Agnes Conopio, PR Head of CHERRY.

Looking Beyond Heart Herself…

Heart manages to balance her time by staying connected. The wide range of home IoT devices CHERRY has to offer, collaborating with Heart not only promotes visibility but also lines up with the values accessibility and empowerment. As she navigates her full life, Heart looks beyond herself by recognizing how these products can make a ripple effect in society. She envisions a community where people feel empowered to develop their lives, making a collective uplift that is more than her surroundings; a vision that fuels commitment to inclusivity, making it a mission to make sure people can access resources that can enhance everyday experiences.

Home is Where Heart is…

With Heart flying in and out of the country for her fashion engagement, she remains a woman with substance. Heart is home with CHERRY Philippines. Heart shares, “My partnership with CHERRY has gone a long way; from our Love Marie Collection back in 2019 to where they are now as a brand, providing smart devices and home essentials for everyone… and with that, I can finally say that I am home.” This level goes beyond collaboration because it embodies commitment to empowering consumers with accessible technology. Her vision, along with CHERRY’s mission, innovates while still having a sense of community. She emphasizes how their journey reflects on both her personal and collective aspiration to inspire.

For more information, visit:

CHERRY Shop PH: www.cherryshop.com.ph

Shopee: https://bit.ly/CherryPhShopee Lazada: https://bit.ly/CherryPhLazada

Poten-Cee + C Launches New Campaign, New Variant This 2024 - with Brand Ambassador Heart Evangelista as she Inspires women to Keep glowing with Poten-Cee + Collagen

Tweet

Poten-Cee, the top Vitamin C brand (plain adult category) in the country ¹that offers variants catering to most Filipinos’ health needs, launches its latest campaign and variant - Poten-Cee + Collagen this Women’s Month.

This Women’s Month and Always, Brand Ambassador Heart Evangelista Inspires

Women To Keep Glowing With the Help of Poten-Cee + Collagen

New Campaign: “There She Glows”

Now addressing the wellness needs of a more mature female market, Poten-Cee + Collagen unveils its new tagline, “There She Glows,” reinforcing the brand’s position as a daily companion for women. With the help of Poten-Cee + C, the brand hopes to support them as they face their everyday lives armed with health and confidence while sustaining that youthful glow.

Introducing Poten-Cee + C Marine Collagen

Following the introduction of Poten-Cee + C (Bovine) Collagen in 2019, the brand now launches its new variant, Poten-Cee + C Marine Collagen this March. It harnesses the combined benefits of Sodium Ascorbate (Vitamin C in non-acidic format) and Hydrolyzed Marine Collagen sourced from fish. Vitamin C helps boost the immune system2 and supports Collagen formation3, while Collagen helps keep the skin moisturized and helps improve its hydration & elasticity.4

There She Glows: Heart Evangelista

Recognizing the contributions of the modern Filipina to society, Poten-Cee + C also acknowledges the need for the women of today to stay healthy to keep them going and at the same time feel good, glowing inside and out.

Multifaceted actress, artist, and fashion icon Heart Evangelista perfectly exemplifies the modern Filipina - pursuing her dreams and goals while embracing self-love along the way. This is why she has been chosen as the brand ambassador for Poten-Cee + C.

“These days I shuffle between Manila & Paris, and from fashion to business. This can take a toll on my skin and so I always remember to take care of it. Poten-Cee + C Marine Collagen is my must-have as I go through my life journey,” Heart enthuses.

The launch of Poten-Cee + C’s newest campaign and variant coincides with the Poten-Cee brand’s 50th anniversary, further highlighting the brand’s commitment to help nurture the health of Filipinos of all ages and demographics.

Poten-Cee + C Marine Collagen is available in all leading drugstores and supermarkets nationwide, as well as at PascualLab’s official Shopee, Lazada, and TikTok stores!

---------------------------------------

References:

1. IQVIA, YTD December 2023 data

2. Carr A, Maggini S. Vitamin C and Immune Function. Nutrients. 2017; 9(11): 1211. DOI: 10.3390/nu9111211 

3. Pullar J, Carr A, Vissers M. The Roles of Vitamin C in Skin Health. Nutrients. 2017; 9(8): 866. doi: 10.3390/nu9080866 

4. Choi F, Sung C, Juhasz M. Oral Collagen Supplementation: A Systematic Review of Dermatological Applications. J Drugs Dermatol. 2019;18(1): 9-16. 

Genteel Home ushers in a new era of Filipino furnishings, unveils Heart Evangelista as newest brand ambassador

Tweet

Genteel Home, one of the country’s leading manufacturers of bespoke furniture, is on a mission to help uplift the Philippines’ home furnishing industry and put the spotlight on the exceptional talent and ingenuity of Filipino craftsmen. To pave the way, they've partnered with Heart Evangelista, the country’s top international fashion and style icon.

Host Bianca Valerio, Heart Evangelista, Genteel Home’s Katrina Blanca de Leon

On March 14, Genteel Home's Founder and Principal Designer, IDr. Katrina Blanca de Leon, proudly announced Heart Evangelista as the brand's newest ambassador. She sees Heart Evangelista as a symbol of their brand's growth and evolution. "We've been crafting beautiful furniture for over a decade, and now, with Heart on board, we're blooming like never before," Katrina said. She added that Heart Evangelista embodies everything Genteel Home stands for – passion, pride in Filipino roots, and a belief in making a mark on the world.

Looking ahead, Genteel Home is set on expanding its reach to international markets, showcasing the Philippines' rich talent in home furnishings. Heart Evangelista’s global recognition, not only for her fashion sense but also her social media influence, makes her an ideal representative for the Genteel Home's global aspirations. "Heart's involvement with Genteel Home signifies our readiness to make our mark on the international stage," Katrina emphasized.

Heart Evangelista, known for her global acclaim in the world of fashion and beauty, affirmed and expressed her admiration for the international quality of Genteel Home pieces, “Genteel Home is super at par with international furniture. Not a lot of people talk about it, that's why it’s so nice that Kat and Genteel Home are here to show the world what we’ve got. Most furniture suppliers that you see in the global scene are actually from the Philippines. We are world class. It’s important that we’re trying to celebrate that,” she said.

Genteel Home's journey began in 2013, when Katrina received a special commission that ignited her passion for furniture design. Since then, the brand has been dedicated to crafting pieces that inspire beauty and creativity in every home.

Beyond aesthetics, Genteel Home is committed to sustainability and community engagement. By investing in a Mahogany farm, they're not only ensuring a steady supply of materials but also contributing to environmental preservation and providing livelihood opportunities for local communities.

Genteel Home Collection showcase, styled by Robert Blancaflor

For Genteel Home, every piece of furniture is crafted with love and purpose. Their collaboration with Heart Evangelista represents a shared commitment to excellence, sustainability, and Filipino craftsmanship, setting the stage for an exciting future ahead.

Tips To Shop and Pay Wiser, Better This Year from Heart Evangelista and GCash

Tweet

In its pilot GCash Spotlight episode, GCash ushered in its new era of financial progress together with its newest ambassador, Heart Evangelista.

GCash, the Philippines’ top finance app and largest cashless ecosystem, continues to revolutionize personal finance for all Filipinos by inspiring wiser, better spending, saving, and investing habits.

According to Heart, GCash has become an integral part of her daily life, making shopping and saving “more fun and more sulit.” She adds, “I still love to express myself with the pieces I buy and invest in, but I've also been more financially smart, especially with how I shop. I'm looking for the best value for money and treat every purchase, no matter how small, as a smart investment.”

When asked about her top tips for managing finances while shopping, Heart emphasizes the importance of leveraging her "best way to pay” – GCash – and its products and features tailored to meet different needs and user preferences.

Heart Evangelista-Escudero and Boy Abunda talk about her most used GCash features during the GCash Spotlight event

1. Maximize convenience and access to deals when shopping online

As an avid online shopper who values a variety of options and seeks out the best deals, especially with her busy schedule, Heart maximizes her experience by gaining access to deals and discounts when she pays with GCash.

When users Pay Online with GCash, they can get access to special discounts and exclusive vouchers, all while ensuring security in their transactions, making it the ideal choice for discerning shoppers.

She shares, “I love buying things for my family, and of course that includes the treats and clothes of my furbabies, and many of the things I buy are readily available online so that helps me buy without any hassle. When I pay online with GCash, it’s simple, and it’s secure, so iwas sa online scams.”

2. Enjoy convenient in-store shopping by scanning to pay

Heart prioritizes convenience when it comes to payments, which is why she appreciates the simplicity of scanning QR codes through the GCash app at millions of merchants nationwide.

"Whether I'm dining out, grocery shopping, or indulging in retail therapy, it’s just so convenient to Scan-To-Pay with GCash, especially as I try to avoid bringing cash as much as possible," Heart explains.

3. Make shopping a fun, shared experience

Heart also enjoys shopping with GCash Express Send via Send Money, especially when shopping with Senator Chiz Escudero. As seen in her latest GCash film, they send each other “love” with shopping money, which adds an extra layer of enjoyment to their shopping experience.

“Whether it’s picking out items for each other or jointly deciding on purchases, I really enjoy a shared shopping experience,” Heart adds.

Through GCash Express Send, users can effortlessly send and receive money to other GCash users for free. Whether it's during the holiday season, on special occasions, or simply to express affection, Express Send via Send Money may be utilized to send “love” the way Heart does.

Heart shares how she uses GCash when shopping locally and abroad during the recent GCash Spotlight event.

4. Discover the best deals available

With GCash, users can unlock a world of opportunities for smart spending and exclusive offers, whether shopping in-store or online. Exciting deals await during the upcoming 3.3 sale, with GCash and its brand partners offering exclusive discounts and promos, including:

● Lazada

From March 1, users can collect exclusive GCash vouchers at the Voucher Center and enjoy P50 off with a minimum spend of Php 1,000.

● Lenovo

Users can get access to deals up to 38% off on all gadgets when they pay with GCash online and shop via Lenovo’s official website.

● Shein

New users can enjoy 20% off with a minimum spend of Php 799 by using the code 2024GC20 upon check out. Another 18% off is available for users who checkout a minimum spend of Php 1,299 when they use the code 2024GC18.

With GCash, it’s never too late to manifest your best life, and take your dreams and goals to the next level. Learn more about how to shop smarter and embrace the possibilities that financial progress brings by streaming the first episode of GCash Spotlight featuring Heart Evangelista here.

Heart Evangelista Continues to be Uratex Ambassadress, Advocates the Importance of Sleep in Overall Health

Tweet

Uratex, the leading foam company in the Philippines, is strengthening its long-time partnership with Heart Evangelista as its ambassadress in uplifting the importance of sleep among Filipinos.

As the country’s International Fashion Style Icon, Heart gives great value to sleep and rest as one of the most essential things in life. For her, a quality sleep can be rewarding enough to foster success, great health, and happiness.

Sleeping for the prescribed amount of time is necessary, but having good sleep products like Uratex’s mattresses and pillows can make a huge difference in energizing you for the next day.

“I am a fan of anything in life that gives you comfort, that will give you good health and Uratex Mattresses does just that. I do treasure my sleep and I make sure that I do invest in top quality mattresses so I can get the best rest that I need and be more productive in life,” Heart shared.

As Uratex’s Ambassadress, Heart Evangelista joins the brand in sharing the value of having a good night’s sleep for its #LoveMyGisingWithUratex campaign.

According to Milieu Insight and Intellect’s research on sleeping, many Filipino adults who are currently employed admitted to experiencing poor quality of life due to a variety of stressors. This has resulted to most of them having difficulty finding good sleep.

A quality sleep, as reported by a study from The National Academies, is important because the lack of rest can lead to serious health problems, including obesity, diabetes, hypertension, cardiovascular diseases, and weaker immune function.

“Major restorative functions in the body such as tissue repair, muscle growth, and protein synthesis occur almost exclusively during sleep,” the Harvard Medical School also noted in another study.

Uratex and Heart Evangelista hope to become a bridge for the Filipinos in reinforcing that good, healthy sleep can come a long way.

With this, Uratex has lined up a variety of mattresses that are fit for the specific needs of everyone.

For a refreshing and cool sleep, Airlite gets the job done with its breathable fabric and sleep cool technology, and Trill is a mattress in a box that can help you experience comfort and undisturbed sleep. For those with back problems, Uratex’s Orthocare creates great support for your body during long sleep. The Senso Memory Frost on the other hand is perfect for those looking for something cool and comfortable. Thanks to its DuoFrost technology, SensoFrost is Uratex’s coolest memory foam mattress to date. And finally, the Premium Touch is the go-to mattress if you’re eyeing for a five-star hotel staycation sleep experience at home.

Uratex’s array of mattresses, among its other quality products for sleeping, made the brand consistently recognized as a Trusted Brand for Mattress category at the Reader’s Digest Awards. This recognition was consistently given to Uratex for 13 years, including the Awards’ 2022 edition.

“I know they say 8 hours (is what we need) but 8 hours on the plane, 8 hours on the car is different from the 8 hours on the bed. I do need a mattress that will take care of my spine and posture. Uratex offers a few different things like a cooling bed mattress and one with memory foam. Everything is just tailor-fit to your lifestyle,” Heart Evangelista shared on the comfort of Uratex’s mattresses.

“Uratex is truly honored to have Heart Evangelista in promoting the importance of a good night’s sleep for all. Our long relationship with Heart has truly made a mark in ensuring Filipinos get the best possible sleep they need, and with our current collaboration through the #LoveMyGisingWithUratex, we’re hoping to elevate the sleeping experience of more,” said Mr. Christian Cheng, Brand Marketing Executive of Uratex Philippines.

To learn more about Uratex and its products, visit www.uratex.com.ph. You may also follow /UratexPhilippines on Facebook, and @uratex_ph on Instagram for updates and upcoming promos.

-----------------

About Uratex

Uratex is the leading foam company in the country, offering products that help enrich lives and create meaningful moments such as mattresses, pillows, toppers, etc. For more than 54 years, the brand is committed to provide comfort through its products and services.

Metro presents its Ultimate Swimsuit and Summer Beauty Issue, features multi-faceted stylish beauty Heart Evangelista,

Tweet

The sun is out and that fun, light-hearted vibe of a new season is finally here—and with this bright time of the year in full burst, it’s also time to let who you are shine this summer. 

This month, in celebration of its 25th anniversary, Metro presents its Ultimate Swimsuit and Summer Beauty Issue, an essential guide to looking extra fabulous for the season. 

In its latest issue where summer is all about sexy, Metro features multi-faceted stylish beauty Heart Evangelista, looking sultry on the cover in pieces from Gucci’s Spring/Summer 2014 Collection.

The five-time Metro cover girl opens up about her colorful journey in showbiz and shares her secrets to being one of the loveliest faces in Philippine entertainment. 

Indulge in the most comprehensive Metro Beauty Awards Special to date, which features 25 of the best products in the market. Find that extra bit of inspiration from Metro’s featured models, who dish out their tips to staying in shape. Of course, to complete the summer checklist, look into this issue’s wide array of swimwear options, featuring twenty five of Metro’s favorite pieces, for every size and body type. 

Metro’s Ultimate Swimsuit and Summer Beauty Issue is out in bookstores and newsstands nationwide for only P150, with its digital edition out in the App Store and on Google Play. For updates, like Metro on Facebook (www.facebook.com/Metro.Magazine) and follow Metro on Twitter and Instagram (@metromagph).