Restoring dignity in borrowing: Fuse Financing on breaking credit barriers for small businesses at AgriVerse 2025

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Fuse Financing, Inc., the lending arm of GCash, led a discussion on fair borrowing options for Filipino micro-retailers and agri-entrepreneurs at the recently concluded Agriverse Summit 2025 held in Pasay City. The event brought together agripreneurs, government officials, innovators, and small business owners to explore how technology can support business growth, boost agricultural productivity, and promote sustainable farming.

L-R) PARJV Grosolutions co-founder and Pamantasan ng Cabuyao VP planning, research and extension Dr. Jessica Domingo Rey; GCash VP and head of corporate communications and public affairs Gilda Maquilan; Philippine Association of Stores and Carinderia Owners founding and national president Ms. Elilyn S. Gadia; Fuse Financing Inc. chief product officer and strategy head Baby Aquino; and ASBF Philippines founding trustee and president Ms. Arlene Padua-Martinez

Organized by the Asia Small Business Federation (ASBF) and Philippine Association of Stores and Cardinderia Owners (PASCO), Fuse Financing chief product officer and strategy head Baby Aquino highlighted the company's commitment to restoring dignity and fairness to borrowing for the Filipino micro-retail and agricultural sector.

In a fireside chat "Digital Wallets, Local Markets: Unlocking Growth for Micro-Retail and Agribusiness," Aquino also shared how Fuse is redefining access to finance through digital technology. The company replaces exploitative informal lending with fast, fair, and transparent credit products that can be accessed real time, anytime, anywhere, through a mobile phone via your GCash e-wallet.

Fuse’s innovation lies in its end-to-end digital process. By using data-driven credit assessment and digital collection tools, the lender removes the need for physical documents or in-person applications. This allows MSMEs to access funds within minutes, validating what Aquino describes as "true empowerment."

As of the second quarter of 2025, Fuse has extended credit to 9.5 million Filipinos and disbursed P287 billion in loans. Fuse is able to extend credit to segments underserved by traditional institutions such as MSMEs and women, with one in three are small business owners and three in five borrowers are women while four out of five are from the masses (SEC C2DE), underscoring the company’s wide reach and deep impact on inclusion.

The lender’s suite of products is designed to meet the different financing needs of small entrepreneurs. GLoan offers larger cash loans for business owners of up to P350,000, to support their business capital and growth, while GLoan Sakto, a sachet-type loan, enables eligible customers to borrow for as low as Php 100- an ideal option for the regular customers or the “sukis” of sari-sari stores, instead of them constantly borrowing from sari-sari store owners. This also relieves them of the hassle of collecting those small loans owners. Often used as “pambale,” borrowing even as small as P100 can give customers who were traditionally sidelined by formal credit institutions, an opportunity to build a formal credit history. This approach helps everyday Filipinos transition from informal borrowing toward long-term, sustainable growth.

Aquino emphasized that Fuse’s mission is to make formal lending accessible to every Filipino entrepreneur. "’Yung philosophy kasi talaga ng GCash is to allow Filipinos to borrow with dignity. Dapat ‘yong mga produkto namin ay klaro, fair, and transparent. (GCash operates on a philosophy that aims to allow Filipinos to borrow with dignity. Our products are clear, fair, [and] transparent),” she said.

Aquino concluded that the future of small businesses in the Philippines, especially in the agri-tech sector, depends on three essentials: access to finance, access to markets, and access to technology. Through digital innovation, Fuse and GCash aim to make these opportunities available to every Filipino entrepreneur.

For more information, please visit www.gcash.com.

Jardine inks five-year deal with SeedWorks for new hybrid rice seeds

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Jardine is introducing quality hybrid rice seeds such as TH-82, US-88, and Quadro Alas in its deal with SeedWorks,

Taking part in the Philippines’ bid to strengthen its rice sufficiency, Jardine Distribution Inc. (JDI) inked a five-year distributorship agreement with SeedWorks for its US Agriseeds hybrid rice seeds last January 18 at the SeedWorks office in Singapore.

Jardine Distribution, Inc. currently has in its portfolio quality hybrid rice seeds such as TH-82, US-88, and Quadro Alas – all aimed at boosting the government’s efforts to make the Philippines a top rice exporter in the world once again. This significant move will likewise help local farmers produce substantially better rice and provide a hedge against abnormal weather patterns such as the lingering El Niño in the country right now.

Jardine inks a five-year distributorship agreement with SeedWorks for its US Agriseeds hybrid rice seeds to help the country improve its rice sufficiency.

Present at the contact signing were Edwin Hernandez, JDI president; Carlos Saplala, SeedWorks Philippines general manager; Dr. Balaji Nukal, managing director of SeedWorks International Pvt. Ltd.; Wilson Kwong, JEC chief executive officer; and Roberto Luis Littaua, JDI’s marketing manager.

“Jardine acknowledges both the importance of rice production in the country and its impact on the Philippine economy. The company is thus doing its part in improving local rice production by providing quality hybrid rice seeds that will help our farmers attain optimum harvest and minimize losses,” JDI president Edwin Fernandez averred.

While in Singapore, the JDI team ensured the quality of the seeds they are bringing into the country by visiting the biotechnology facilities of SeedWorks—a state-of-the-art technology center that serves the biotech requirements of the company as well as those of other seed companies.

A featured product in the JDI and SeedWorks partnership is Quadro Alas, a type of hybrid seed that is perfect for Philippine weather, can be planted all year round, and is highly resistant to rice diseases. The Quadro Alas also promises high-quality long-grain rice.

Jardine Distribution, Inc., a member company of the Jardine Matheson Group, represents a number of leading brands in crop protection, local and foreign-made pesticides, plant growth regulators, plant nutrition, hybrid rice seeds, and vegetable seeds.

For more information, please visit www.jardinedistribution.com. 

DOTC Pursues 3-Year Program to Reduce Domestic Shipping Cost for Inclusive Growth

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The Department of Transportation and Communications (DOTC) is beginning a three (3)-year program aimed at generating growth for the country’s agribusiness trade, directly benefitting workers in the agricultural and fisheries sectors across the country, in line with President Benigno S. Aquino III’s push for inclusive growth.

Last Wednesday (May 8, 2013) the Department of Transportation and Communication (DOTC) secured the cooperation of the International Finance Corporation (IFC) on a program to pursue reforms various policy and regulatory reforms in the Philippine shipping sector in order to improve our farmers’ market access and integration by reducing the cost of domestic shipping over the next three years.

From L-R: (seated) DOTC Undersecretary for Planning Rene K. Limcaoco, DOTC Secretary Joseph Emilio Aguinaldo Abaya, IFC Resident Representative Jesse Ang; (standing) Narcisa Rivera of CIDA, MARINA Director Myrna Clemeno, PPA official Amy Aquino, and IFC Senior Program Manager Hans Schrader.

The project will involve a diagnostic review by the IFC to identify areas where pro-competitive practices will help meet these goals. The DOTC will work together with its frontline agencies, the Maritime Industry Authority (MARINA) and the Philippine Ports Authority (PPA), in reviewing the results of the study and implementing the recommendations of the IFC from 2013 to 2016.

“This partnership with the IFC is a very welcome development. It will have a major impact on our economy, especially for farmers and fisherfolk who stand to realize the most gains from our policy reforms,” said the Transport Department.

The DOTC explained further that, by reducing domestic shipping costs, the prices of commodities will also go down. According to a study prepared by the United Nations Development Program (UNDP) in 2005, 24.2% to 43.8% of the wholesale price of food products is on account of transport and logistics costs. 

“By making it cheaper to move agricultural goods from farms to markets, the prices of these commodities will also be reduced, making them more affordable to consumers,” remarked the DOTC. “These benefits are the reason why the DOTC, MARINA, and PPA – all of whom share the President’s vision of inclusive growth – look forward to this project.”

This effort is partly funded by the Canadian International Cooperation Agency (CIDA), and will require no cost on the part of the Philippine government. It is also part of the IFC’s Philippine Agribusiness Trade Logistics program.

According to IFC Resident Representative Jesse Ang, this agreement demonstrates the IFC’s confidence in the DOTC, MARINA, and PPA’s efforts to undertake shipping and port reforms.