April 20, 2019

P5 Million in Prizes this to be Given Away this Easter with GCash!

Celebrating Easter in the Philippines is embedded in the national culture, with a lot of establishments putting up decorative rabbits, and holding costume contests and asking kids to find hidden Easter eggs. But did you know that you can also find GCash Easter Eggs in the GCash App and in GCash Partner Merchants nationwide?




The nation’s leading mobile wallet provider GCash is celebrating one of summer’s biggest occasions by giving away P5 million in prizes in its GCash Easter Egg Hunt promo. The promo – open to new and existing GCash customers – gives thousands of customers the chance to win up to P55 daily in prepaid load or in QR vouchers via the in-app Daily Egg promo, buy Mystery Eggs in Lazada in exchange for promo QR vouchers, or get QR voucher codes from GCash Easter Eggs in partner establishments worth up to P1,000. Customers also get a chance to win an instant P10,000 QR voucher when they scan one of ten GCash Golden Eggs hidden online and around the metro!

Participating in the promo is easy: customers with a Globe, TM, Smart, Sun, or Talk n’ Text SIM just need to download the GCash App for free from the Google Playstore or from the Apple Appstore and register for an account. Once registered, a customer can just either swipe right from the app home screen or select “Pay QR” to bring up the GCash QR code payment functionality, and point it on GCash Easter Egg QR codes to avail of the discount vouchers that can be used at partner establishments nationwide.

*** Daily Egg Hunt: Hunt Easter Eggs in the GCash App and get either a load reward or a QR voucher worth between PHP 15.00 – 55.00
*** Buy a Mystery Egg from Lazada during the promo period and get a QR voucher up to PHP 160.00 usable in GCash Partner Merchants 
*** Win a QR voucher worth P10,000.00 instantly when you find one of the GCash Golden Eggs hidden online and around the metro

“GCash has heavily invested in the QR code payments technology for the past 3 years. We currently have over 50,000 GCash Partner Merchants nationwide that accept mobile payments, and these are located not only mall-based, but can be found even in your friendly neighborhood palengkes or the fishball vendors in your streets,” said Anthony Thomas, President and CEO of Mynt. “It’s definitely a time to celebrate this Easter especially that our customers can get thousands of discounts when they scan to pay with GCash QR”, he added. Mynt is the operating company of GCash.

Last year, the company launched the GCash Shake Promo, where customers just shook their phones to receive discount QR vouchers claimable at partner merchants. Over 15 million in prizes were given away.

Getting a GCash account is easy. Just download the GCash App for free from the App Store or from Google Play and sign up for an account. Alternatively, you can look for @gcashofficial on Messenger and sign up.

To fund their GCash account, a user can visit over 16,000 GCash partner outlets nationwide, like 7-Eleven, SM Business Centers, Robinsons Business Centers, Puregold branches, and Villarica Pawnshop branches, and tell the cashier to cash-in to their GCash account. Cashing-in to a GCash account is free.

For more details about the promo, customers can visit the official Facebook page of GCash at www.facebook.com/gcashofficial.

April 19, 2019

Caltex unveils latest partnership with MVP Rewards; takes loyalty programs a notch higher

MVP Rewards members now earn cash back every time they fuel up at Caltex 

Rising prices of basic goods haveconsumers’ pockets hurting. Filipinos work hard for their money and are always looking for ways to bring more to the table.


Caltex, marketed by Chevron Philippines, Inc. (CPI) has long understood the value of giving more to the motorists who fuel up with them with the various rewards programs that they have rolled out through the years. Now they are giving their customers even more reasons to keep coming back with their latest rewards program in partnership with MVP Rewards and Loyalty Solutions, Inc. 

MVP Rewards is exclusive to customers of PLDT, SMART, Sun, TNT, Cignal and Bayad Center. Everyday expenses can be rewarding because you earn points when you pay your bills or load up and so much more. Just by being a member, enjoy exclusive deals, discounts, and privileges. “We have designed the MVP Rewards program with one audience in mind – our customers. We have taken what’s best across industries and put it in one powerful program leveraging on the PLDT group that has the unique ability to provide this level of convergence owing to the breadth of our combined services”, said Juan Victor Hernandez, Director of MVP Rewards and Loyalty Solutions Inc. and SVP, Head of Enterprise Business for PLDT and Smart.

Starting April 15, MVP Rewards members can earn cash back when they fuel up at Caltex stations nationwide. Customers can get Php1 cash back equivalent for every 5 liters of Platinum with Techron, Silver with Techron or Diesel with TechronD of fuel purchase. All they need to do is to present their MVP Rewards card powered by PayMaya when they pay, to earn their cash back. 

“Caltex is always aiming to be the best value fuel in the market and coming up with different and exciting ways to give back to our loyal customers is one of the many ways we achieve this goal,” said Louie Zhang, CPI Country Chairman. “We take a very holistic approach when it comes to our rewards program too, covering food, groceries and with the addition of MVP Rewardscash back.”

Fuel up and get cash back today with Caltex and MVP Rewards. Not yet an MVP Rewards member? Simply visit www.mvprewards.ph/signup to create your rewards profile and enroll your PLDT, Smart, Sun, TNT, and Cignal accounts to start enjoying points, rebates, raffles, and so much more. You can also visit the nearest PLDT and Smart Store or Bayad Center to sign up and get your rewards card.

Now that is loyalty that pays, literally! 






About Caltex Philippines
Caltex™, the retail brand of Chevron Philippines Inc., offers high quality products and services. There are over 600 service stations strategically scattered throughout the Philippine archipelago and employees working in several areas of business such as Marketing, Lubricants and Terminal operations. The Chevron products that are available in the Philippines include Caltex with Techron® fuel and Caltex Diesel with Techron®D, Havoline® and Delo® oils. More information on Chevron Philippines Inc. is available at www.caltex.com/ph.

About Chevron Philippines Inc.
Chevron Philippines Inc. has been operating in the country for more than 90 years. Caltex™, its retail brand, offers high quality products and services. There are over 600 service stations strategically scattered throughout the Philippine archipelago and employees working in several areas of business such as Marketing, Lubricants and Terminal operations. The Chevron products that are available in the Philippines include Caltex with Techron® fuel and Caltex Diesel with Techron®D, Havoline® and Delo® oils. More information on Chevron Philippines Inc. is available at www.caltex.com/ph.


April 18, 2019

Shine this summer with Caronia’s Tropical Glam Collection

Caronia, a brand known for prettifying the nails of Filipina women for more than 50 years now, launches a new summer collection called “Tropical Glam,” which features fresh and sparkly light-colored polishes that exude the fun in summer. 


I know and choose Caronia for so many years. Caronia became a certified household nail care brand with its TV and radio commercials, catchy jingle and through the use of admired celebrity endorsers. 

Caronia has been the go-to nail polish brand of Filipinas for half a century now and the brand still holds their reputation of being the most trusted nail polish brand in the country.

Perfect timing as we start on summer by switching up your nail color to so something more fun and enjoy the summer activities.



Caronia Brand Officer Rachel Enciso said that the tropical glam collection was inspired by the many hues of summer. 

“We aspire to continue delighting an avid loyal following of generations past, together with a new breed of empowered young Filipinas with our new nail color releases and innovative product offerings. For the Tropical Glam collection, we also opted to focus on softer but shimmering pastel colors that can mix and match with any outfit or with any activity most girls have planned for the summer,” said by Caronia Brand Officer Rachel Enciso. 

Whether heading out to the beach or just frolicking in the malls, girls can fabulously nail their summer vibe by putting on any of the fun pastel, summery, and glittery shade of Caronia’s Tropical Glam collection.

Vivienne Rudd, Senior Beauty Analyst at Mintel, a famous marketing research company in the US, revealed that groomed nails have a positive impact on confidence to some extent for eight in 10 women and six in 10 of all adults.

Now, with these summer colors, girls will not only have confidence and positivity but style and glamour as well. The collection is truly for “girls who are glamorously summer crazy”

The Tropical Glam collection has six trendy and glamorous colors in two collection packs – the Tropical Glam Shimmer set and the Tropical Glam Metallic set, that girls can choose from.


Tropical Glam Shimmer set is composed of Limelight, Primrose, and Fantasia.




Limelight is a glittery ocean green shade and, just like the ocean, it sparkles in the sun. Primrose is a baby pink in matte finish perfect for a rustic summer feel. Fantasia is a glittery darker pink shade that sparkles with any outfit;


Tropical Glam Metallic set consists of Fairy Dust, Lumina, and Ethereal.



Lumina has a light gold shimmer that perfectly gives off that earthy summer vibe. Fairy Dust is a metallic silver like the sparkling waves of the sea and Ethereal is a shimmering deep rose gold that blends well with any outdoor summer activity.

To amp up the summer fun vibe, Caronia has released a first edition of a DIY Nail Art magazine to its partner salons nationwide and girls can choose from an assortment of nail art concepts using the Tropical Glam collection.






In celebration of Caronia’s more than 50 years in the industry, the magazine has 50 nail art designs where girls can surely find a perfect design to match with the new summer collection, or let the imagination run wild when it comes to creativity in doing nail art.


L.A. Santos with millenial version for "Isang Linggong Pag-Ibig"

Young singer-actor L.A. Santos now embodies millenial version for "Isang Linggong Pag-Ibig" revival.


I called him #Petmalu, teen singing idol last time I met him. L.A. has done quite a remarkable job in the entertainment industry. A recording artist under Star Music, L.A.  has several songs that hit the radio stations including "Miss Terror," "Mine," "Ikaw Kasi," "Bakit Ang Pag-Ibig," "Hanggang Kailan," "When I Was Your Man," "Forever's Not Enough," "One Greatest Love" and "Tinamaan, " "Grown Up Man," and "Anyare."

Epitome of the essentials for the millennial version of ‘Isang Linggong Pag-ibig.”



Thus veteran singer and entertainment producer Imelda Papin described young singer-actor L.A. Santos 

“Given his qualities as an emergent millennial artist in the contemporary music scene, L.A. is the best to revive the song among the male singers,” Ms. Papin stated, adding, “So we finalized the idea. I said, sige i-record na natin. Sabi ko, ako na mag-produce para mas maganda.”

The millennial take of the song gives a more upbeat and RnB kind of feel for the song which embodies L.A. Santos as well as a young adult.




L.A.'s latest single was produced under Papin Entertainment Productions, for release by  ABS-CBN’s Star Music.

A composition of Mon Del Rosario, the original Imelda Papin song "Isang Linggong Pag-Ibig" was released in 1992 and became an instant phenomenal hit. It dominated the local airwaves for a substantial time period making the producer earn a multiple platinum sales record.




LA felt very grateful and honored that among all the singers today, he was given the opportunity to sing a classic song that many can relate to. 

At the recent blog conference held at Papa Kim's in Tomas Morato , Quezon City, LA shared how he met Ms. Imelda Papin. He said that he was the front act in the Jukebox Queens Concert.

During their rehearsal he got the chance to talk to Ms. Papin about his style in singing, his genre of songs, his love for classic songs and that he told Ms. Papin that he is a big fan of her music. 

Ms. Papin gave him a lot of advice when it comes to singing. Gladly that Ms. Papin even introduced him to her vocal coach. 

LA said that he was a big fan of Ms. Papin and he also love the song "Isang Linggong Pag-Ibig" as he always listen from his mom, who also a fan of the song and of the well known OPM singer Jukebox Queen Imelda Papin. 

L.A   also loves to act. He recently was part of the action film "MARIA" starred by Cristine Reyes under Viva Films. When asked who he wishes to work with in the showbiz, he mentioned "Janella Salvador." 




The emergent recording artist, L.A. also said that he will also try to produce and continue to compose his own songs and, prioritize his study. He is a student at University of Santo Tomas (UST).




L.A. enjoys online musical platforms like Spotify, Apple Store and doing the music video. 

For more updates, follow L.A. Santos via social media:



Instagram: @lasantos270






















April 17, 2019

Experience InTENse with Cherry Mobile Festival 2019

Stronger. Bigger. More Winners on its 10th year!

Summer is here and so is Cherry Mobile Festival 2019! Now on their 10th year, Cherry Mobile is bringing bigger and surprises to every one! Catch inTENse prizes with Cherry Mobile Festival 2019: PANALO SA SPECS, PANALO SA PRESYO, PANALO SA PROMO from April 21, 2019 until May 31, 2019! 


“As we celebrate our 10th year anniversary this 2019, we want to make sure that our loyal customers can experience inTENse with this year’s Cherry Mobile Festival. There are a lot of treats, exciting surprises, and new phones coming this season, and I’m sure that all can be an instant winner with our Panalo Sa Specs. Panalo sa Presyo, and Panalo sa Promo,” says Michelle Ngu-Cinco, Cherry Mobile COO. 

Sure Win with Cherry Mobile Festival 2019! 

On top of Cherry Mobile’s usual summer treats every CMF season, customers can enjoy sure-win prizes this 2019! For every purchase of a Cherry Mobile smartphone worth Php1,999 and above, they are entitled to pick one (1) prize coupon from the Cherprize box. Cool and exciting freebies await Cherry Mobile patrons nationwide! They can get any of the following:

• D-Power 100 Speaker

• Mini Bass Speaker

• Powerbank

• Wireless Headset 

• Cherry Mobile merchandise

Everyone is truly an instant winner so be sure to pack your summer essentials and go on board as Cherry Mobile gives youan inTENse summer experience this 2019. Watch out also for new and affordable smartphones, which will be coming out in time with the Cherry Mobile Festival season! 

This promo is as per DTI-FTEB Permit No. 4872 Series of 2019. 

Learn more about Cherry Mobile Festival 2019, as well as the latest news and promos of Cherry Mobile through:



Instagram: @cherrymobileph


Twitter: @CherryMobilePH


Cherry Mobile is a Philippine-based company which aims to deliver products that value Filipino lifestyle. Established in 2009, it brings a wide array of choices from feature phones to smartphones. Cherry Mobile continues to develop partnership with trusted phone developers to further strengthen its stance in the local mobile telecommunications industry.

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