Richard Lim aims every Filipino to have XTREME Appliances at home

Tweet

(From left: XTREME Appliances VP – Marketing Stephen Cheng, SGC Vice President Kevin Richard Lim, President and CEO Richard Lim, XTREME Appliances – President Adrian Lim, XTREME Appliances VP – Business Development Mark del Mundo)

Manila, Philippines (June 4, 2021) — Sun Group of Companies (SGC), a business empire owned by Mr. Richard Lim, thrives in various industries like real estate, buy-and-sell of properties, consumer electronic goods, construction supplies, hotels and 10 malls this 2021. In the past year, SGC has been penetrating multiple industries with its excellent products and services designed for every Filipino. As of 2021, SGC has approximately 5,000 employees across the country. 

“SGC aims to be the company for Filipinos. We want to provide excellent and outstanding products and services accessible to everyone,” Lim emphasized.

SGC President and CEO Richard Lim

 

One of the brands under SGC that has been helping every Filipino household achieve a more convenient and comfortable lifestyle is XTREME Appliances. Since 2016, from selling audio and video devices, XTREME Appliances has grown into one of the country’s leading appliance brands and has continuously strives to provide affordable yet quality home and commercial appliances that perfectly meet the needs and wants of every Filipino. In line with its commitment in bringing comfort, convenience, and efficiency, XTREME Appliances is now ready to embrace the competition and unfailingly offers innovative and budget-friendly products to all Filipinos.

“Among all other brands, XTREME Appliances’ biggest strength is its quality at an affordable price. Our brand always makes sure that the quality of our products will never compromise while giving every Filipino budget-friendly price,” says Lim.

SGC Vice President Kevin Richard Lim

Leading One-Stop Shop Appliances Brand

Positioned to be every Filipino’s local one-stop shop appliance brand, XTREME Appliances offers a wide range of home and commercial appliances under its categories — XTREME for Audio and Video products; XTREME Cool for air conditioners, refrigerators, freezers, washers and dryers; XTREME Home for kitchen and home essentials like gas ranges, water dispensers, microwave ovens, induction cookers, multi cookers, electric kettles, blenders and electric fans; and lastly the online exclusive X-Series. 

“The goal of our band is every household should have XTREME Appliances at home. I want to be the number 1 local home appliance brand in the next five years,” Lim added.

XTREME Appliances President Adrian Lim

Among most Filipinos, appliances are more of an investment. Two of the biggest factors that most Filipinos consider are affordability and quality, and that makes XTREME Appliances emerge as a well-loved brand of Filipinos. 

Adrian Lim, XTREME Appliances President assured that the brand will continue to work hard to provide affordable yet world-standard appliances.

“XTREME Appliances has always been a brand for Filipinos. We want to highlight our local brand to be on par with international brands out there,” says Adrian Lim.

As of May 2021, a total of 32 concept stores have been launched across the country, aiming for a total of 100 concept stores by the end of the year. XTREME Appliances aims to make the brand more accessible to every Filipino in Luzon, Visayas, and Mindanao.

Stephen Cheng, Vice President – Marketing, accepts the challenge of the current market competition. He wants to highlight the strengths of the brand which make it a stand out in the Filipino market.

“XTREME Appliances really works hard to provide innovative, world-class, affordable products to all Filipinos. We want to be the brand who understands the needs, wants, and the ever-changing demands of the market,” says Cheng.

XTREME Appliances Vice President – Marketing Stephen Cheng

Adapting to the ever-changing demands of Filipino market

In the past year, XTREME Appliances has been launching products to adapt to the ever-changing demands of Filipino market. During the global health pandemic, the brand launched innovative and useful products like multi-cookers, blenders, induction cookers, dishwasher, air fryer, air cooler, and electric kettles that are designed to assist customers in the new-normal world.

XTREME Appliances Vice President – Business Development Mark del Mundo

“Expect more products to be launched soon. Our goal is to be the #1 one-stop shop appliances brand that’s why we will continue to offer products that can adapt to the new normal world,” says Mark del Mundo, VP — Business Development.

For the next few years, XTREME Appliances will launch a new set of fresh products to its growing portfolio that will cater to every Filipino’s needs, wants, and preferences. The line up includes a food steamer, deep fryer, oven toaster, coffee maker, stand mixer, food processor, griller, food mixer, mosquito killer, electric oven, and portable aircon.

To keep updated on the latest news and happenings of XTREME Appliances, like and follow them on Facebook, Twitter, Instagram, TikTok accounts and join their official online community on Facebook, XTREME Fam. For the full list of products and exclusive discounts, please visit XTREME on Website, Lazada, and Shopee e-commerce.

Brownout? Stay connected with Globe At Home Prepaid MyFi LTE and LTE-A

Tweet

Power outages could be an inconvenience especially now that most are working or learning from home and heavily dependent on internet connectivity. With Globe At Home Prepaid Mobile WiFi devices MyFi LTE and LTE-Advanced (LTE-A), these help ease one’s worries so power interruptions don’t interrupt what needs to be done for school, work, or life.

These nifty devices from Globe At Home are the best companions to have in case of emergencies--like sudden power outages. Stay connected and experience Globe’s reliable and ultra-fast LTE speeds with these pocket-sized powerhouse gadgets.

 

"Our Globe At Home MyFi devices are necessary instruments to have on-hand so Filipinos experience affordable and reliable internet connection wherever and whenever they need it," said Darius Delgado, Globe Vice President and Head of Broadband Group. "In times like this, staying online is more important than ever as it enables us to continue learning, working, and in the case of power outages or interruptions, stay informed and reachable."

 

Globe At Home’s MyFi LTE is a personal WiFi device that lets you experience speeds up to 42Mbps and that lasts up to 48 hours in a single charge. It’s portability allows you to charge it through an emergency power supply such as a power bank so you enjoy more connectivity for longer periods of time. These are perfect for students who need to constantly be online to do research for their modules and assignments or be in constant communication with their group mates for projects.

 

For those who consume more data and are in frequent Zoom meetings and send data-heavy files and documents for work, Globe At Home’s MyFi LTE-A is what they need. This rechargeable personal hotspot is built in with a 3300mAh battery and provides hours of Globe mobile internet that can reach speeds up to 100Mbps! Plus, it has a screen where you can see the WiFi signal strength, battery level, and time at a glance.

 

Globe At Home’s MyFi LTE is currently available for only Php 799 while MyFi LTE-A is at Php 1899. Both devices at these price points come with FREE Sur4All99 which gives users 9GB all-access data valid for seven days.

 

Globe At Home offers a lot of affordable promos to choose from with big data allocations. From their HomeSurf promos starting at HomeSurf99 with 10GB data up to HomeSurf999 up to 100Gb of data. There’s also their “On-The-Go” promos like Surf4All99, Surf4All 249, or GoPlus99.

 

Loading and reloading is easy as customers can do it via Globe website, GlobeOne or GCAsh apps, Autoload Max o Share-A-Load, or even online banking. They may also purchase Globe call cards available from most convenience stores and partner retailers nationwide.

 

Both devices are available through the Globe Online Shop, as well as Globe’s Lazada and Shopee official stores. These are also available in Globe Stores nationwide and customers may visit the branch nearest them..

 

With Globe At Home’s MyFi LTE and LTE-A, #CarryMoNaLahat -- even with power interruptions!

 

For more information visit: https://www.globe.com.ph/prepaid/myfi-lte

Big savings up to 56% on XTREME Appliances this Lazada & Shopee 6.6 Mid-Year Sale

Tweet

Manila, Philippines— This June, while reflecting back on our 2021 goals we set at the beginning of the year, reward yourself with affordable yet quality home appliances that could definitely make your life easier and more efficient. Celebrate your small victories and improvements because you deserved it.

XTREME Appliances, the country’s leading local one-stop shop home appliance brand, is giving customers and loyal supporters another chance to splurge on appliances, kitchen and room staples, and innovative home devices in this upcoming Lazada and Shopee 6.6 Mid-Year Sale starting June 6 to 8, 2021.

To further motivate you with your 2021 goals, here’s a list of XTREME Appliances products that are on sale on Lazada & Shopee 6.6 Mid-Year Sale. With the wide range of products to choose from, customers can get guaranteed lowest deals for the first half of 2021.

On Lazada 6.6 Mid-Year Sale, get ready to score a jaw-dropping discount of up to 55% and enjoy free shipping with a minimum spend of P1,500 capped at P50.

 

Model Name	Original Price	Discounted Price	Savings
0.5HP XTREME X-Series Window Type Non-inverter Air Conditioner (XACWT05X)	₱11,995	₱6,955.65	42%
1.0HP XTREME X-Series Window Type Non-inverter Air Conditioner (XACWT10X)	₱21,995	₱10,315	53%
1.0HP XTREME X-Series Split Type  Non-inverter Air Conditioner (XACST10X)	₱24,995	₱13,945	44%
XTREME X-SERIES Bottom Load Water Dispenser (XWD201WX)	₱8,395	₱6,015	28%
50cm XTREME HOME Gas Range Pro (XGR-504G-SE)	₱13,188	₱9,450	28%
43” XTREME X-Series Android TV (MF-4300VX)	₱19,990	₱11,560	42%

Meanwhile, customers can steal up to 56% discount on XTREME Appliances products plus additional free vouchers and coins cashback  will be given away on Shopee 6.6 Mid-Year Sale.

Shopee Tip: Best time to checkout on June 6 is between 12:00 AM - 2:00 AM to get bigger discounts.

Model Name	Original Price	Discounted Price	Savings
XTREME 40-inch LED TV (MF-4000)	₱10, 495	₱8,275	21%
20L XTREME Home Full Touch Microwave ‘Moon’ Oven (XMO-20TCv1/MOON)	₱3,995	₱3,303   ₱3,337	17% (12am - 2am)   16% ( 2:01am - 11:59pm)
20L XTREME Home Digital Control Microwave Oven (XMO-20DS)	₱3,495	₱2,889   ₱2,920	17% (12am - 2am)   16% 2:01am - 11:59pm)
20L XTREME Home Manual Control Microwave Oven (XMO-20MS)	₱2,795	₱2,286   ₱2,469	18% (12am - 2am)   12% (2:01am - 11:59pm)
600ML XTREME Home Personal Blender (XH-BL600)	₱1,295	₱1,071   ₱1,082	17% (12am - 2am)   16% (2:01am - 11:59pm)

To keep updated on the latest news and happenings of XTREME Appliances, like and follow them on Facebook, Twitter, Instagram, TikTok accounts and join their official online community on Facebook, XTREME Fam. For the full list of products and exclusive discounts, please visit XTREME on Website, Lazada, and Shopee e-commerce. 

SM Supermalls joins businesses, media groups, for Ingat Angat Bakuna Lahat campaign

Tweet

Integrates safe malling efforts, sets up vaccination sites to boost PH’s vaccination drive

SM Supermalls allied with the country’s top businesses and media groups to help build up vaccine confidence during a press conference and launch held via Zoom last Friday, May 14.

SM continues its multi-mall vaccination program in partnership with several LGUs nationwide.

IN PHOTO. Front liners get vaccinated at SM Center Pulilan

Called “Ingat Angat Bakuna Lahat”, the private sector-led multimedia campaign aims to boost the country’s COVID-19 vaccine drive by highlighting the benefits of getting vaccinated. Under the campaign, SM Supermalls, along with its campaign partners, will focus on helping build confidence in the available COVID-19 vaccines, sustain the momentum for vaccine demands, and ensure the completion of doses.

According to SM Supermalls President Steven Tan, over 37 SM malls nationwide are being used as vaccination sites, contributing to over 50,000 Filipinos being vaccinated in its communities. As of this writing, the number of participating SM malls have increased to over 40 with more than 90,000 vaccinated. Numbers continue to grow, with Megamall’s and MandaVaxx opening a 2,000 capacity Mega Vaccination Center at the mall's Mega Trade Hall yesterday.

SM Supermalls president Steven Tan

Only 2 weeks ago, SM also launched the Giga Vaccination Center of Pasay City at the Mall of Asia that can accommodate more than 2,000 persons a day. “We are happy to provide support, a comfortable and safe venue, as well as vital backup generators needed for cold chain storage of the vaccines in case of power outages,” Tan furthered.

SM and Pasay City join hands to open Giga Vaccination Center at the Galeon in MOA Complex as part of its “Vacc to the Future” program that can accommodate 2,000 persons per day.

Senior citizens get vaccinated at the MandaVax Mega Vaccination Center located at Mega trade Hall in SM Megamall.

Tan also affirmed SM’s full commitment to make the campaign a complete success. “This program will benefit our families and loved ones, and will mean the full reopening of our restaurants, shops, and services, and ultimately, the rebounding of MSME partners in particular and our economy, in general,” said Tan.

In addition to this, Jon Jon San Agustin, senior vice president for Marketing at SM Supermalls said that the 76 malls of SM have continued to provide support to the program to help reduce hesitancy and to strengthen willingness amongst Filipinos. He mentioned that the mall chain will integrate the Ingat Angat Bakuna Lahat initiative in its already established #SafeMallingAtSM campaign to further strengthen the need to keep the public aware.

SM Supermalls senior vice president for Marketing Jon Jon San Agustin

“To further educate our people on the vaccines’ facts and benefits and to be able to reach out and encourage everyone to participate, we are glad to share that we have close to 300 digital screens in our malls that will be displaying the various campaign materials. Moreover, we will share the message to our 30 million strong followers on social media and also utilize our 16 million direct marketing assets," Agustin said.

To know more about SM Supermalls’ efforts to combat COVID-19, check out www.smsupermalls.com or, you can visit https://www.ingat-angat.com/ to download COVID-19 vaccine toolkit and other relevant materials which can further drive up vaccine confidence in PH.

Nominations open for the 2021 Women’s Empowerment Principles Awards in the Philippines

Tweet

Manila, Philippines – UN Women returns with its annual Women’s Empowerment Principles (WEPs) Awards, which honor companies operating in the Philippines for their achievements in advancing gender equality in business. Organized by the UN Women programme WeEmpowerAsia, the WEPs Awards is now accepting nominations from May 31 to July 31. The WeEmpowerAsia programme, funded by the European Union, promotes women’s participation and leadership in the workplace, marketplace, and community.

Nominees will compete in six categories: Leadership Commitment; Gender-inclusive Workplace; Gender-responsive Marketplace; Community Engagement and Partnerships; Transparency and Reporting; and Youth Leadership for Generation Equality. The latter three categories are new to this year’s awards. Also new are three Champion titles for small- and medium-sized enterprises (SMEs).

“As we now welcome more WEPs signatories than before, we are excited to work with new allies in the private sector,” said UN Women Philippines Programme Manager Ma Rosalyn Mesina. “We found great success with our collaborations with the winner’s pool last year. We look forward to an even more productive 2021 for gender equality!”

“The business case is clear,” according to Boots Garcia, co-chair of the Philippine Business Coalition for Women Empowerment (PBCWE), a partner of UN Women in the Philippines. “Embedding these concepts in corporate sustainability and governance, and business strategies will lead to quantifiable and positive results in attracting and sustaining the best talent in the market, increasing shareholder value, and promoting innovation,” Garcia said at the launch event and info session held online on 25 May.

Diverse participation

WeEmpowerAsia received more than 400 nominations from 17 countries for the inaugural WEPs Awards in 2020.

Katrina Chan, Executive Director of QBO Innovation Hub in the Philippines, which won in the Youth Leadership category last year, said: “The Awards was an amazing opportunity for QBO, a young startup, to network with established organizations that share our vision. Attaining this recognition raises our profile around the efforts to ensure equal gender representation in tech becomes the norm.”

“We wanted to push ourselves to do more and to inspire others to do the same. It makes business sense to empower women on all levels and all fronts,” added Jonah De Lumen-Pernia, Director for Public Affairs, Communications and Sustainability of Coca-Cola Philippines, winner of the Community and Industry Engagement category.

This year’s awards are supported by Investing in Women (IW), an initiative of the Australian Government, together with PBCWE and the Indonesia Business Coalition for Women’s Empowerment (IBCWE). IW aims to create enabling environments for women’s economic empowerment towards a more gender-equal world. The IW-supported PBCWE and IBCWE work with leading companies in the Philippines and Indonesia to introduce gender equality strategies and tools, enabling a more diverse workforce and the associated benefits to companies, employees, and wider society.

 

Save the date

The national WEPs Awards ceremony in the Philippines will be hosted by WeEmpowerAsia on 15 October 2021. All nominees will be eligible for the regional awards to be announced on 18 November 2021.

Nominations for the 2021 WEPs Awards are being accepted until Bangkok midnight on 31 July 2021

Nominate your business now! www.asiapacificwepsawards.org