September 17, 2026

Small Beginnings, Big Ambition: How Three Filipino Entrepreneurs Grew Their Negosyo with Maya Business

In photo (L-R): Mohammad Hadji Mahmod,  Von Bindolo, and Ma. Christine Vito

For many Filipino entrepreneurs, growing a negosyo doesn’t always begin with a big investment. Sometimes, it starts with just enough capital to restock in-demand products, expand what they can offer, or keep up with their customers.

For Ma. Christine Vito, Mohammad Hadji Mahmod, and Von Bindolo, that starting point was a Maya Advance loan of ₱10,000, ₱1,000, and ₱20,000, respectively. Each put that additional capital toward practical business needs: from inventory and everyday operations to services their customers were already looking for.

Over time, those small beginnings opened the door to bigger opportunities. By continuing to transact through Maya Business and responsibly managing their loans, all three were able to access more working capital as their businesses grew, turning their first relatively small loans into millions of pesos in Maya Advance loans utilized over time.

Christine: From a Sari-Sari Store to a Growing Grocery

For Ma. Christine Vito, becoming a business owner wasn’t always part of the plan. After completing an internship at a shipping company, where she gained experience selling dry goods, she became interested in running a business of her own.

Christine and her family eventually opened a small store in Boracay Island. When the property where it stood was sold, they relocated to Sebaste, Antique, where they started again with a sari-sari store.

During the pandemic, the store remained open to serve the community. As more customers came in for mobile load, bills payment, and cash-in and cash-out services, Christine began using Maya Business more actively, and soon found herself needing more inventory to keep up with demand.

She was initially hesitant when she was offered her first ₱10,000 Maya Advance loan, but decided to use it to purchase more products for the store.

“Noong una, natakot akong kumuha ng loan, pero dahil sa Maya Business, nagkaroon kami ng puhunan para tuloy-tuloy na mapalago ang negosyo namin.” (At first, I was afraid to take out a loan, but through Maya Business, we had the capital to continuously grow our business.)

As the negosyo grew, Christine continued putting additional capital back into the business. Since that first ₱10,000, she has utilized more than ₱3 million in Maya Advance loans over time.

What began as a small sari-sari store has since expanded into a mini grocery, with a kitchen and mini warehouse to support its operations. Her family has also purchased a vehicle for the negosyo, growth that Christine built one practical investment at a time.

Mohammad: Making the Most of His First ₱1,000

For Mohammad Hadji Mahmod, the first step was even smaller. After years of working as an OFW, Mohammad returned to the Philippines to help grow his family’s business in Boracay Island. He became a Maya Business user in 2023, offering mobile load, bills payment, and cash-in and cash-out services to customers in their community.

When his first Maya Advance offer came, it was for ₱1,000. Rather than waiting for a bigger amount, Mohammad saw an opportunity to put what was available to work. He used the funds for his load business, helping keep the service running while gradually building up his capital.

As he continued using Maya Business and responsibly managing his loans, he was able to access more working capital for the family negosyo. From that first ₱1,000, Mohammad has since utilized more than ₱2.2 million in Maya Advance loans over time, helping him sustain daily operations, expand his product offerings, and pursue new business opportunities.

“Hangga't may Maya Business, mas kampante akong patuloy na palaguin ang negosyo ng pamilya namin.” (As long as we have Maya Business, I feel more confident continuing to grow our family business.)

For Mohammad, it’s a mindset that has stayed the same since his first loan: start with what you have, put it to good use, and keep building from there.

Von: Turning Additional Capital Into New Opportunities

Von Bindolo’s journey with Maya Business began before she even took over her family’s sari-sari store. While working in Manila, she discovered Maya Business through Facebook and began selling mobile load to earn additional income through commissions. When she returned to Boracay to take over the family store from her mother, Maya Business became part of how she served customers in the community.

When the pandemic hit and tourism in Boracay came to a standstill, keeping the negosyo running became even more important. Von continued serving customers who relied on the store for mobile load, bills payment, and cash-in and cash-out services.

Her first ₱20,000 Maya Advance loan gave her additional working capital to keep investing in the business during a difficult period.

“Malaking bagay kahit maliit lang ang puhunan, lalo na kapag ginagamit mo para madagdagan ang paninda at mapagsilbihan nang mas maayos ang mga suki. Unti-unti, nakita ko rin na kaya palang lumago ang negosyo namin.” (Even a small amount of capital can make a big difference, especially when you use it to add more products and serve your regular customers better. Little by little, I also saw that our business could really grow.)

Since that first loan, Von has utilized more than ₱2.6 million in Maya Advance loans over time. The additional capital has helped her grow sales and invest back into the negosyo, including purchasing an e-bike for daily operations. Her growing business has also helped support her child’s education.

What started as a sari-sari store passed down by her mother continues to grow into a negosyo that supports both her family and the community around her.

Small Capital Can Go a Long Way

Christine, Mohammad, and Von started with different businesses and different amounts. What they shared was how they chose to use that capital: putting it toward real, everyday needs that could help their negosyo move forward.

As their businesses grew, so did the opportunities available to them. What began with inventory, load, and daily operating needs eventually helped make room for bigger investments: from expanding a sari-sari store into a mini grocery to purchasing vehicles and exploring new sources of income.

Through Maya Business, entrepreneurs can access digital tools and services for everyday business needs, from accepting QR Ph payments to offering mobile load, bills payment, and cash-in and cash-out services. Eligible Maya Business users can also access additional working capital through Maya Advance.

For Filipino entrepreneurs, growing a negosyo doesn’t always mean starting big. Sometimes, it means making the most of the capital you have, putting it where it can make a difference, and building from there.

Because a small first step can eventually take a negosyo much further.

Looking to grow your negosyo with digital tools and services? Apply to become a Maya Center and download the Maya Business app on Google Play and App Store to get started.

 

Visit maya.ph or mayabank.ph, and follow @makeyourmoneymaya on Facebook, Instagram, YouTube, and TikTok to stay updated. Maya Philippines, Inc. and Maya Bank, Inc. are regulated by the Bangko Sentral ng Pilipinas. www.bsp.gov.ph. For 24/7 assistance, visit the Help Center in the Maya app or call us from 8 AM to 7 PM daily at +632 8845-7788.

 

ASUS ExpertBook Ultra: Flagship Business Laptop Lands in Cebu and Davao

ASUS Business Philippines is expanding its business presence beyond Metro Manila, bringing its flagship laptop ASUS ExpertBook Ultra and business-grade technology closer to the executives, entrepreneurs, and IT decision-makers driving growth in Cebu and Davao.

(From left to right): Marro Ventura, National Sales Manager; Francis Avila, Head of Commercial; Rico Hizon, ASUS Business PH Brand Ambassador, Veteran Broadcast Journalist & Business Consultant; Jolla Valencia, Channel and Territory Account Sales (Visayas); and Liang Chen, Country Product Manager of Commercial Notebook)

Following its Manila debut on July 1, 2026, the ASUS ExpertBook Ultra made its regional debut in NUSTAR Resort Cebu, Cebu City on September 7 and 8, followed by Dusit D2, Davao City on September 11.

Drawing more than 1,000 total attendees, the Grand Launches supports ASUS Business Philippines’ commitment to expanding access to enterprise-grade AI for business technology. For ASUS Business, the message is clear: the next wave of AI adoption and business-grade devices are not limited to one place. It is also taking shape in the regional business hubs where companies are building, scaling, and competing for the future.

Francis Avila, ASUS Business Philippines’ Head of Commercial

Bringing Business-Grade Technology Closer to Fast-Growing Regional Businesses

ASUS brought its flagship business laptop, the ASUS ExpertBook Ultra, to Cebu and Davao as part of its continued regional expansion and commitment to making its latest business-grade devices more accessible in key regional markets.

As businesses in Visayas and Mindanao continue to expand, the demand for reliable, high-performance technology that can support increasingly sophisticated workplaces is also growing. Bringing business-grade devices like ASUS ExpertBook Ultra closer to these markets allows regional businesses to experience the products firsthand, and explore solutions suited to their needs.

The tour kicked off in Cebu City on September 7 and 8, where more than 600 attendees filled the NUSTAR Resort Cebu. The Cebu launch was hosted by veteran broadcast journalist and ASUS Business Brand Ambassador Rico Hizon alongside co-host Andi Pateña-Mateu, featuring a special performance by Jacky Chang.

(From left to right): Marro Ventura, National Sales Manager; Francis Avila, Head of Commercial; Neilbert Tan, Channel and Territory Account Sales (Mindanao); and Liang Chen, Country Product Manager of Commercial Notebook

The tour continued in Davao on September 11, bringing more than 500 attendees together at Dusit D2 for the regional close. The event was hosted by Claire Lara, with a special performance by Aila Santos.

Both launches opened with an Expert Class Forum featuring sales training, a product showcase, and an exclusive first look at the ASUS Business product roadmap and upcoming programs. The event was followed by the Grand Launch, where guests witnessed live durability demonstrations, local dance performances, and a Gala Night that brought together business leaders for an evening of networking and celebration.

Together, the Cebu and Davao launches mark an important step in ASUS Business Philippines’ regional expansion, bringing business-grade devices and support closer to the companies and professionals shaping the future of Visayas and Mindanao.

ASUS Business Brand Ambassador Rico Hizon leads the Cebu Launch as Host


(from left to right) Rico Hizon, ASUS Business Philippines Brand Ambassador and Andi Pateña-Mateu, Co-Host of the ASUS ExpertBook Ultra Grand Launch in Cebu

The Cebu Grand Launch also marked a significant moment for ASUS Business Philippines Brand Ambassador Rico Hizon, who took on the role of host for the launch.

As a veteran broadcast journalist and business consultant, Hizon brings 38 years of experience covering some of the world’s most consequential business stories.

The launch also featured a special “Murphy’s Law” video featuring ASUS Business ambassadors Gabbi Garcia and Rico Hizon for memorable demonstration of the ASUS ExpertBook Ultra’s durability and resilience. Together, they took on “Murphy’s Law”—the idea that anything that can go wrong, will go wrong—putting the flagship business laptop through a series of unexpected challenges and proving that even when things go wrong, the ASUS ExpertBook Ultra is built to keep going.


Hizon represents the kind of modern business leader the ASUS ExpertBook Ultra is built to support: veteran executives who are constantly connected and navigating a professional landscape where portable devices, durability, business-grade security is becoming an increasingly important part of everyday work.

The Flagship AI PC Built for Modern Business

Boldy positioned as “The Flagship of the Industry. Period.” the ASUS ExpertBook Ultra weighs as little as 0.99kg and measures just 10.9mm thin. It combines an ultra-portable form factor with up to an Intel® Core™ Ultra X9 Series 3 processor, a dedicated NPU delivering 50 TOPS and up to 180 total platform TOPS.

As a certified Copilot+ PC, the ASUS ExpertBook Ultra also features built-in AI features such as ASUS MyExpert. With Military-Grade durability and up to 26 hours of battery life, it’s designed to withstand the demands of frequent business travel and support executives professionals who are constantly on the move.

No Price Increase: ASUS ExpertBook Ultra Retains Its ₱129,995 Introductory Price


Despite widespread price increases across the PC market, the ASUS ExpertBook Ultra maintains its introductory price of ₱129,995.

The decision reinforces ASUS’ aim to make its latest business technology more accessible to Philippine enterprises, SMBs, and professionals, particularly as businesses increasingly look to AI-powered business-grade devices to improve productivity and stay competitive.



Limited-Time Offer until October 18, 2026: Save Up to ₱6,000 on ASUS ExpertBook Ultra + FREE ASUS GaN Charger

Customers who purchase the ASUS ExpertBook Ultra from the official ASUS ExpertBook Stores on Shopee and Lazada can enjoy up to ₱6,000 in savings, plus a free ASUS 100W GaN charger.

The promotional offer is available until 11:59 PM on October 18, 2026. DTI Fair Trade Permit No. FTEB-266989, Series of 2026.

ASUS ExpertBook Ultra (B9406CAA) –Specifications

CPU
Up to Intel® Core Ultra X9-388H processor with up to 50 TOPS NPU (Total 180 TOPS)
GPU
Intel® Arc™ B390 
Memory
Up to 64GB LPDDR5x, 8533 MT/s 
Storage
Up to 2 TB M.2 PCIe®5.0 SSD 
Display
14.0-inch, Tandem OLED, WQXGA+ (2880 x 1800) 16:10, Anti-glare display, Touch screen with Corning® Gorilla® Glass Victus® and Corning® Gorilla™ Matte, 600nits (1400nits HDR peak brightness)

14.0-inch, Polymer OLED, WQXGA+ (2880 x 1800) 16:10, Anti-glare display, Touch screen with Corning® Gorilla® Glass Victus® and Corning® Gorilla™ Matte, 450nits (1000nits HDR peak brightness)
Battery
70 Wh, 4-cell, Li-Polymer 
Weight
Starts from 0.99kg
Dimensions
31.09 x 21.28 x 1.09 cm  
Wireless
Triple-band 2x2 WiFi 7 (802.11be) + Bluetooth® 6.0 
I/O Ports
Left side: 
1 x Thunderbolt™4 Type-C (supports 4K display, USB PD3.0 ) 
1 x USB3.2 Gen2 Type-A 
1 x HDMI 2.1 TMDS 
1 x 3.5 mm combo audio jack 
 
Right side: 
1 x Thunderbolt™4 Type-C (supports 4K display, USB PD3.0) 
1 x USB3.2 Gen2 Type-A  
Security
ASUS ExpertGuardian & NIST SP 800-193 Compliance, ASUS Security Processor, Dual Self-healing BIOS ROM, Discrete TPM 2.0 (FIPS 140-2), Microsoft Pluton, Match-on-Chip Fingerprint, Windows Hello IR, Physical Webcam Shield, Chassis Intrusion Alert.
Color
Morn Grey (Flagship color) and Jet Fog
OS
Up to Windows 11 Pro (Windows 11 Home available in retail)
 
Where to Buy the ASUS ExpertBook Ultra in the Philippines

The ASUS ExpertBook Ultra is available starting at ₱129,995 in ASUS Concept Store SM City Fairview, ASUS Concept Store SM Dasmarinas, Villman Stores and ASUS ExpertBook Stores in Lazada and Shopee.Where to Buy ASUS ExpertBook Ultra: https://ph.asus.click/ExpertBookUltra-WheretoBuy

ASUS ExpertBook Store – Lazada: https://ph.asus.click/ASUSExpertBookStoreLazada
ASUS ExpertBook Store – Shopee: https://ph.asus.click/ASUSExpertBookStoreShopee

Trusted by IT Experts. Built for Worry-Free Business. Visit the ASUS Business Website, contact your nearest ASUS Business authorized reseller, or fill out the Volume Purchase Form for Volume Purchases for business orders.



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