Showing posts with label Product Launch. Show all posts
Showing posts with label Product Launch. Show all posts

September 20, 2018

Cherry Mobile Communications and GlocalMe™ launch CherryRoam, the ultimate travel WiFi roaming device



Cherry Mobile Communications Inc. (CMCI) proudly launches CherryRoam, the ultimate travel WiFi roaming device which allows all Filipino travelers to connect online globally at local rates.

CherryRoam provides up to 4G LTE-connectivity with fast, stable, and secured internet connection to over 100+ countries worldwide. The device is powered by GlocalMe™, the global leader in CloudSIM technology.


“Cherry Mobile Communications’ vision has always been about providing affordable connectivity to all Filipinos. Since the launch of Cherry Prepaid three (3) years ago, we have offered affordable data, call, and text rates with significantly longer validity to our subscribers. Now with the launch of CherryRoam, we are extending that affordable data connectivity not just in the Philippines, but globally. This partnership with GlocalMe™ will surely empower all users to gain global data access to more than a hundred countries at competitive rates,” shares Jacy Chua, CMCI’s Chief Finance Officer.

“We want Filipino travelers to experience hassle-free and affordable WiFi connectivity with CherryRoam. They can simply subscribe to a large variety of data packages best suited to their travel needs. Because of the CloudSIM technology, they are assured of a secured and stable mobile connectivity during their entire trip. Be it for a business or leisure trip, CherryRoam is the ultimate travel WiFi partner.”

GlocalMe™’s Senior Vice President, Kenneth Chau, also shares “We are extremely excited about our partnership with Cherry Mobile Communications. CherryRoam will be one of the first partners we have to offer with longer validity at cheaper cost per gigabyte. This makes it more affordable for CherryRoam users to stay connected globally.”



CherryRoam, Your Ultimate Travel WiFi Partner 

  • CherryRoam sports a 4-inch touch screen display with compact built, exterior, and real-time data monitoring.
  • It is packed with a Qualcomm 4G LTE chipset – enabling fast connectivity especially at 4G speeds and allows five (5) users to connect.
  • It can also be used as a local WiFi device as it houses two (2) Nano SIM card slots. 
  • CherryRoam also doubles as a power bank with its 5,350mAh battery and 15-hour standby time.
  • Available in black and white colors, the device retails at Php6,990SRP. 
  • For only Php250, users can enjoy a whopping 1GB internet data up to LTE speed, valid for three (3) days to their favorite travel destinations in Asia, and Php550 for 1GB valid for three (3) days to Europe and America, to name a few.




Customers can purchase any data packages weeks or even days before their scheduled travel. They have the option to control their usage through the CherryRoam app which can be downloaded in Google Play or App Store. With the app, users can manage their data packages, monitor data usage, or top-up credits – offering more convenience and ease to the consumers.



With over 100+ destinations globally that it covers, travelers can also choose from special packages at an affordable rate. The device’s flexible rates empower users to select the data package suited to their travel needs. Plus, they can purchase roaming voucher credits which have no expiration dates.

Moreover, CherryRoam also offers ‘Unlimited Day Pass’ with 1GB high-speed data and unlimited browsing Internet access. Consumers can also rent CherryRoam by going to the website, filling-out information such as travel dates and preferred data package. The device can be delivered to their doorstep or can be picked up at accredited hubs such as Travel Club outlets.

As exciting as it is, CherryRoam is here to bring travelers a brand-new experience during their trips abroad as they can easily connect to the online world anytime, anywhere – making CherryRoam the ultimate travel WiFi partner.



Learn more about CherryRoam, its special packages, and promos through:

Website: www.cherryroam.com.ph

FB: www.facebook.com/cherryroamph

Instagram: @cherryroamph

CherryRoam is the latest venture of Cherry Mobile Communications, Inc., along with the successful launch of Cherry Prepaid in 2015, the group’s mobile virtual network operator business.

January 16, 2018

Jollibee Brings Together Two of our Favorites in One Indulgent Treat! Strawberry Choco Sundae!

The country’s number one fast-food brand, Jollibee, start the year 2018 with another sumptuous treat - the all-new Strawberry Choco Sundae!



Loving chocolate and strawberry? This is treating yourself to a new flavor-packed dessert indulgence like no other. 
Strawberry Choco Sundae

Indulgent experience with every scoop of The all-new Strawberry Choco Sundae!


(L-R) Celina Tan, Brand PR and Engagement Specialist; Cat Trivino, Brand PR and Engagement Manager; Kay Segismundo, Senior Marketing manager for Complementary Products; Ralph Rebulanan, Assistant Brand Manager for Complementary Products and Shaun Si, Assistant Brand Manager for Complementary Products

The all-new Strawberry Choco Sundae takes Jollibee’s classic vanilla soft-serve to a whole new level by topping it with a layer of indulgent chocolate fudge and delectable strawberry syrup. To finish it off, Jollibee even added a crunchy chocolate coating and chunks of chewy brownies for contrasting textures. The result is a well-rounded dessert treat that delivers a full-bodied, indulgent experience with every scoop.


“The Strawberry Choco Sundae will be the first sundae innovation that Jollibee is launching this 2018,” said Kay Segismundo, Jollibee Senior Marketing Manager. 

“This exciting new dessert is inspired by the emerging ultra-indulgence trend in the food scene, where the “more is more” philosophy is balanced out by a thoughtful combination of classic flavors and contrasting textures. What’s great about the Strawberry Choco Sundae is that it truly feels like a sweet indulgence, but with a very affordable price tag.”



Indulge in the wonderful flavors of chocolate and strawberry with the Strawberry Choco Sundae, which will be available in all Jollibee stores nationwide starting January 15, 2018. 

This dessert lover’s dream-come-true will be available for dine-in, take-out, delivery, and drive-thru for only P39.00* (solo).

“As we celebrate Jollibee’s 40th anniversary, Filipino diners can expect the launch of even more exciting products and truly delectable flavor innovations that will bring more joy to the table,” added Kay Segismundo.

For more information on Jollibee’s latest products and promotions, like Jollibee Philippines on Facebook or follow @Jollibee on Twitter and Instagram.


  #JollibeeStrawberryChocoSundae 
 * Prices may vary across different locations.


August 16, 2017

New Day, New Hana Soft & Smooth Shampoo with Marian Rivera



Hana Shampoo with the brand ambassador Marian Rivera has launched the new packaging and with its relaunched line of Soft and Smooth variants available in three wonderful fragrances -- Pink Roses and Berries, Spring Flowers and Apples, and Garden Blooms and Lychees.

Marian Rivera 
Marian Rivera with Hana Philippines Executives
New Hana Soft & Smooth Shampoo delivers just that even after a long and eventful day. With natural moisturizers and fresh new fragrances, Hana is able to keep one’s hair looking and smelling like it’s freshly washed all day – parang bagong shampoo – which is an ideal every Filipina wishes for as they go through their day. With such effortlessly manageable and fragrant hair, even in the midst of a busy day, you can still look and feel your best no matter the situation.

In just a day, a number of different things can happen, whether it’s things like the weather and traffic, or to things we’re able to control like one’s plans and one’s appearance. There’s one thing though we Filipinas wish could have full control of –- and that’s soft and fragrant hair, all day, everyday.

Figuratively a new day has come as well for Hana Shampoo, with its relaunched line of Soft and Smooth variants available in three wonderful fragrances -- Pink Roses and Berries, Spring Flowers and Apples, and Garden Blooms and Lychees. Hana combines the alluring fragrance of flowers and the freshness of fruits in each of those variants, guaranteed to provide long-lasting fragrance on hair all day. Moreover, each bottle now comes with artistically rendered designs meant to visualize the wonderful nature-inspired fragrance notes one can enjoy upon each use of Hana shampoo.

The new Hana Shampoo TV commercial features the always beautiful Marian Rivera, who has bloomed even more as a wife and mother. In the commercial, she turns heads as she walks the streets from daytime to evening. Just like all other Filipinas, everyday she is exposed to the sun, heat and pollution but with her soft, fragrant and lovely hair, passers-by can’t help themselves but be drawn to her effortless beauty and hair that’s parang bagong shampoo always.


August 7, 2017

Oracle Petroleum Corporation (OPC) officially launched PLATINUM Lubricants

A Grand Revelation - Oracle Petroleum Corporation (OPC) launched a new line of products under its Platinum Racing brand. 


Oracle develop new products and new production techniques that deliver speed, power, consistency, and precision to any equipment! Platinum - Special Lubes and Quality Chemicals

PLATINUM Lubricants, manufactured by Oracle Petroleum Corporation, recently unveiled their products ranging from premium to fully synthetic lubricants, such as gasoline and diesel engine oils, motorcycle engine oils, and maintenance products. Leading PLATINUM’s emergence are the following (from left to right): Operations Manager Michael Dominic O. Siy, Oracle Petroleum President and CEO Frederick Christian O. Siy, and Vice President for Sales & Marketing Mel F. Arcena .

PLATINUM Lubricants: the Ultimate Racing Performance finally unveiled its main products to the public last July 28 and 29, 2017, signifying its entrance in the retail lubes industry.

The 2-day event served as an introduction to the public in recognizing PLATINUM as a new emerging presence as it is set to become the most sought out product in the lubes market in the upcoming years.

PLATINUM LUBRICANTS REVEALED TO THE PUBLIC: Officers from Oracle Petroleum Corporation recently unveiled their products under the PLATINUM brand, giving the nation’s motorists a wide range of automotive lubricants to choose from. Heading the unveiling are the following with the Platinum Brand Ambassadors (from left to right): Operations Manager, Michael Dominic O. Siy, Oracle Petroleum President and CEO, Frederick Christian O. Siy, Oracle Petroleum Chairman Emeritus, Frederick D. Siy, and Vice President for Sales & Marketing, Mel F. Arcena.



PLATINUM is an in-house brand made by OPC since 2002, with distribution of products catering to dealers and distributors. Such products catered by PLATINUM are automotive, industrial, mining, construction, and marine, with its grand reveal starting on its automotive line.

During the reveal, PLATINUM successfully revealed its products, ranging from premium to fully synthetic lubricants, such as gasoline and diesel engine oils, motorcycle engine oils, and general maintenance products. PLATINUM aims to cater to the nation’s motorists, with distribution of its products to dealers, distributors, and retailers happening nationwide after the event.

OPC President and CEO Frederick Christian O. Siy

“After all these years, we’re finally ready to step out of the shadows and break into the lubes industry as a product that you will surely come to love and afford”, said by OPC President and CEO Frederick Christian O. Siy.
Activities and seminars were held during PLATINUM’s product launch to better increase brand awareness and product knowledge to the public. Interested dealers and distributors, as well as small entrepreneurs and start-up businesses, were invited to PLATINUM’s Distributorship program and its “Ready, Set, NeGOsyo!” program to extend PLATINUM’s reach to the market.

“PLATINUM has existed long enough to cater to its clients, and now we are bringing our products to your hands,” Mr. Siy said.


PLATINUM also held a motorcade on the second day composed of various bike clubs that helped generate exposure along the Metro. 


All participating riders were given PLATINUM products such as the new 4T X-Race, a premium multi-grade motorcycle engine oil, and 4T Nitro, the best-in-class fully synthetic motorcycle engine oil. Bike clubs in attendance were the following: El-Tigre Riders Club, Inc., Kawasaki Rouser Owners Society, Soul Matte Ph, MIMC Zone 2 Team Angat, Honda Beat PGMFI Nation, Honda Beat Enthusiasts PH, Skydrive Society, Club CB110 Philippines, Like Owners Society, Tribu Pabelat Riders Club, NMAX Club Philippines Inc., Rouser Club of the Philippines, Euro Motor Riders Club, Tamaraw Riders Club, Wave 100 Underbone Club, Team Bets, Team Gala, Philippine Riders Club, Kabalikat Q.C. Chapter, Bulacan Patriots, Brotherhood Philippines, Predator Philippines Riders Club, Bulacan Motorcycle Riders Federation, SZ-R Bulacan Riders, and the Riders Safety Advocates of the Philippines.

For more information regarding PLATINUM’s products or business inquiries, you may contact the following: 448-5746 to 49 Local 503 and +63917-958-8945 or visit PLATINUM’s website at www.platinum-oil.net and Facebook page at @PlatinumRacingPH.

January 23, 2017

Vivo Ph launch Vivo V5 Plus - the world's first smartphone with 20mp dual-front camera

Top five premium global brand Vivo taps Stephen Curry to endorse V5 Plus, with the world’s first 20MP dual front camera



Vivo Philippines finally launched the Vivo V5 Plus in a star-studded event last January 21 at the SM Mall of Asia Atrium.

After months of speculation and leaks on specifications of the newest and most advanced selfie phone in the market, Vivo V5 Plus was  unveiled and has brought excitements to all to experience the most advanced selfie technology. Full specifications of the much-awaited selfie phone were released during the much-awaited launch.

The perfect selfie phone is the newest flagship model of Vivo, the top five global smartphone premium brand, ideal for today’s selfie age, when millennials and even adults enjoy sharing beautifully-captured self-shots with the world of social media.


The Vivo V5 Plus is Vivo’s newest flagship model, equipped with the world’s first 20-megapixel dual front camera, and advanced selfie features. 

Stephen Curry, NBA basketball superstar, is the official endorser of all Vivo phones, including the Vivo V5 Plus perfect selfie phone. 

Basketball superstar Stephen Curry is the official endorser of all Vivo phones, including the Vivo V5 Plus. The NBA star earlier said he believes in the brand’s values—energy, professionalism and pleasure—all embodied in its newest flagship model. 


Most advanced selfie-technology to date

Equipped with what is, so far, the most advanced selfie technology, Vivo V5 Plus has the world’s first-ever dual front-facing cameras.

The primary front camera, a 20-megapixel IMX376, was co-engineered with top electronics company, Sony, while the secondary 8-megapixel camera was designed to collect depth-of-field information for improved self-portrait quality. 
The Vivo V5 Plus boasts an advanced selfie technology that features a ‘bokeh’ effect—a background-blurring photography filter. This is complemented by Vivo’s enhanced face beauty algorithm that allows users to take radiant selfies with no need for editing or correction, and ‘selfie soft light’ which makes selfie-taking possible even in poor lighting conditions. 

As for its rear camera, Vivo V5 Plus features an impressive 1/2.8-inch 16-megapixel sensor for ultra-clear and high-quality photos.

https://www.instagram.com/p/BPiNeZzgXIV/

Sound, speed and style

Aside from its stunning camera features, the Vivo V5 Plus boasts a superior sound system, using the same Hi-Fi system of Vivo’s recent flagship models, and perfected in over two years—the AK4376. 

Equipped with 4GB RAM, 64GB ROM, and a Qualcomm Snapdragon 625 processor, the new Vivo model is capable of performing multiple phone tasks in a speedy and efficient manner. For a unique touch, the phone runs on Vivo’s very own Funtouch 3.0 operating system, based on Android 6.0.

The Vivo V5 Plus also features an updated fingerprint recognition technology, allowing users to unlock the phone in just 0.2 seconds. Its fast-charging feature is also expected to come in handy for most users. 

Style-wise, the Vivo V5 Plus has a 5.5-inch large display, with an ultra-slim bezel technology, and is made of 5th generation Coring Gorilla glass with enhanced resistance. 

Finally, the V5 Plus has a dome-style, 1.8 mm wide u-shaped antenna for better signal reception and, at the same time, a more stylish exterior design. 


Celebrity-filled launch

The big reveal was attended by Vivo executives and partners, local celebrities, and top technology, lifestyle and fashion bloggers. Likewise, representatives from the top print, television and online media attended the much-awaited big reveal.



Singer KZ Tandingan and Pinoy Boyband Superstar’s Tony Labrusca and James Ryan Cesena entertained guests with lively music during the event.

Pinoy Boyband Superstar’s Tony Labrusca and James Ryan Cesena 



KZ Tandingan entertained guests 




For inquiries about Vivo V5 Plus, visit the Vivo website at vivoglobal.ph, or check out their Facebook (https://www.facebook.com/VivoPhil), Instagram (https://www.instagram.com/vivophil/) and Twitter (https://twitter.com/vivophil) accounts. 


January 17, 2017

Top five premium global brand Vivo to launch Stephen Curry-endorsed 20MP dual front camera V5 Plus

Basketball superstar Stephen Curry is the face of Vivo’s newest flagship model, the Vivo V5 Plus. 

With the ‘selfie’ phenomenon at its peak and its popularity growing unabated, smartphone manufacturers have been producing phones with camera-focused features that can create the selfie worthy of being called ‘perfect’. 

Vivo V5 Plus, called the ‘Perfect Selfie’ phone, will be launched on January 21, Saturday, at the SM Mall of Asia Atrium. 

In fact, Vivo, one of the top five premium global brands according to data from the International Data Corporation1 is set to launch a smartphone equipped with the most advanced selfie technology to date: the Vivo V5 Plus, to be officially unveiled in a consumer and media launch on January 21, Saturday at the SM Mall of Asia Atrium

The Vivo V5 Plus is endorsed by basketball superstar Stephen Curry, who earlier said that he shares the same core values with the brand: energy, professionalism, and pleasure. 

Dubbed the ‘Perfect Selfie’ phone, Vivo V5 Plus features dual front-facing cameras: a 20-megapixel and 8-megapixel combination, a soft-light flash that enables the user to take selfies even in poor lighting conditions, a face beauty mode 6.0 that corrects blemishes, and the “bokeh” effect—the well-loved photography filter that instantly blurs the background of any focused object. Also, the Vivo V5 Plus is equipped with a 16-megapixel rear camera.

Full specifications of the newest Vivo model will be released during the event.

Says Hazel Bascon, Vivo Philippines vice president, “We are excited that the Vivo V5 Plus is finally launching here in the Philippines, as Filipinos are known to be selfie lovers. The phone’s advanced selfie features will surely take the Filipino selfie experience to the next level.”


KZ Tandingan, known for her hits Mahal Ko O Mahal Ako and Scared to Death, will be serenading guests during the Vivo V5 Plus big reveal. 

Tony Labrusca. Guest performers for the Vivo V5 Plus launch include Tony Labrusca of Pinoy Boyband Superstar. 

James Ryan Cesena. James Ryan Cesena, the Fil-French heartthrob from Pinoy Band Superstar, will also be joining the Vivo V5 Plus launch. 

Significant guests from the smartphone market, top technology bloggers, fashion and lifestyle bloggers like Verniece Enciso, singer KZ Tandingan and Pinoy Boyband Superstar’s Tony Labrusca and James Ryan Cesena are expected to join in the big reveal. 

For inquiries about Vivo V5 Plus, visit the 
Vivo website at vivoglobal.ph
or check out their 
Twitter (https://twitter.com/vivophil) accounts.


November 29, 2016

Keeping Food Fresh Longer and Nutritious with Electrolux NutriFresh Inverter Refrigerators


We always make sure that family eats the right food. Keeping in mind the specific ways you clean and prepare fresh food as soon as you get it into the kitchen, making it much less likely you’ll let it spoil. I do keeping the refrigerator at the right temperature to keep foods as fresh as possible without freezing them. We also plan meals in order of what needs to be used up first.

Making your food last longer will help you to avoid waste, shop less and cut your grocery-shopping bill. A lot of that waste can be avoided by learning how to properly store your food to keep it fresh longer!


Here's more to learn how to keep food fresh longer and nutritious.

The Electrolux NutriFresh Inverter Refrigerators keep food market-fresh for up to 7 days!

Filipino families can now enjoy market fresh fruits and vegetables 24/7 as Electrolux Philippines launched its most innovative refrigerator line yet – the NutriFresh™ Inverter Refrigerators. 

At the Happiness Homemade launch, Electrolux Philippines shared how its NutriFresh™ Inverter Refrigerators can keep food market-fresh for up to 7 days so that food is healthier and more flavourful. 


Keeping it Fresh and Nutritious


French Door NutriFresh EHE5200AA




The Electrolux NutriFresh™ Inverter Refrigerators have a host of features designed to keep food, especially fruits and vegetables, fresh. 


The NutriFresh™ Inverter Refrigerators is equipped with a FreshShield Crisper which comes with a unique tight seal to keep temperatures stable, minimize water loss and provide higher humidity so that fruits and vegetables stay fresh for up to 7 days.

Store up good health with better refrigeration. The NutriFresh Inverter technology keeps temperature consistent for freshness and up to 37% energy savings. The unique FreshTaste Deodorizer feature works in tandem to attract and absorb stray odors and eliminates 99.8% of bacteria.
“More and more families are looking for ways to eat healthier and having fresh ingredients at home. Unfortunately, our lifestyle is so fast paced and busy now that its not always possible to go to the market for fresh produce every few days. Electrolux understands this concern and the NutriFresh™ Inverter Refrigerators were designed to answer this need,” explained Andrea Pionilla, Country Marketing Manager of Electrolux Philippines. 
Three Door NutriFresh EME2600MG


 Top Freezer NutriFresh ETB4602AA


The Electrolux NutriFresh™ Inverter Refrigerators comes in a variety of models and sizes. The 2-Door model is ideal for small families and single residents. For larger families and appetites, there’s the 3-Door refrigerator while the French Door refrigerator is the biggest in the range.

For more ideas on home care and healthy living, please visit electrolux.com.ph, and follow instagram.com/electroluxph, and facebook.com/ElectroluxPhilippines.


Big Breakthrough in Hair Technology : Discover Argila and Hair Toxx

Thinking about making a change on your  hair? Hair makeovers? Trying fresh new styles?  But before anything, we really have to make sure our hair is soft, beautiful and healthy.  

YAMƊ SPELZON, Marketing Manager
Proud Filipino-owned hair salon, Aesthetics & Cosmetics by Escalava, announces the arrival of two of the newest Brazilian Hair Care technologies in the Philippines during the product launch held at Crowne Plaza Galleria attended by salon owners and operators, and hair care experts and professionals. 



The Argila Amazonia and Hair Toxx are guaranteed organic and all-natural and zero formaldehyde.


The Argila Amazonia

The Argila Amazonia is a revolutionary hair-straightening system that provides long-lasting results, making hair smooth and silky soft. Using only all natural, ingredients straight from the Amazon, such as White Clay and Murumuru Oil, Argila Amazonia promises zero damage to your hair.

White Clay, the active ingredient in this groundbreaking system comes from one of the best-preserved ecological sanctuaries in Brazil, the Marajo Island. This island has an extreme climate of high temperatures- high humidity and heavy rainfall – that lead to the formation of White Clay exclusively found on the island. The clay forms through the decomposition of certain types of rocks over a period of thousands of years, they fuse with organic components of the land and turn into White Clay that is rich in minerals and metals such as titanium, magnesium, copper, zinc, aluminum, calcium, lithium, iron and trace elements which are extremely beneficial to human health.



The murumuru grows in the Brazilian state of Para, in the Amazonianregion. 

Oils extracts from Mururmuru seeds offer numerous advantages to our skin and hair. It is a highly effective emollient and moisturizer as it helps hair to recover long-last moisture and regain its natural elasticity. 

The exotic Murumuru Oil is a powerful, nourishing anti-frizz oil that is unique to the Argila line of products. It is proven that it replenishes the natural nutrients as it reinforces the structure of the damaged hair by restoring the natural hydrolipidic layer, thus providing brightness, softness, hydration and protection for long duration.




The Hair.Toxx




Hair.Toxx is a product of perfect combination of natural ingredients and state-of-the-art molecular research to renegerate and protect strong and healthy hair.

The outer layer of the hair is called the cuticle that provides protection through a small layer of natural oil, the sebum. These two act like a shield, protecting the hair’s inner layers, the keratin based cortex and the medula which are responsible for hair’s color, form and texture.



Everyday, our hair is exposed to potential damage. External factors like the sun, salt and other harmful elements in the environment accelarte the natural aging process, leaving hair limp and brittle, dry and dull. The damage becomes serious and worse when these weak hair strands undergo chemical processes such as coloring, bleaching and straightening as these break disulfide sulfur bonds and reduce the levels of keratin and other nutrients in the hair.

Hair.Toxx makes it possible to protect hair while still bleaching, coloring and straightening it all you want. 

Hair.Toxx formula- combination of AcaĆ­, Hyaluronic Acid and a proprietary Lipophilic Complex – creates an effective shield around hair follicles, especially when used as part of a daily care routine, as this shield helps protect daily damage while restoring natural beauty and bounce by creating disulfide sulfur bonds in the hair and buffering existing ones through the action of the Bleaching and Coloring Revitalizing Serum.



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