June 8, 2023

HONOR Philippines has officially unleashed the power of HONOR Magic5 Pro, priced at Php 59.990!


Industry-leading HONOR Magic5 Pro now available for pre-order at Php 59,990

Bringing its latest flagship to the market, HONOR Philippines has officially unleashed the power of HONOR Magic5 Pro, priced at Php 59.990!

Manila, Philippines, June 8, 2023 – Leading smart devices provider in the Philippines, HONOR, has unveiled the HONOR Magic5 Pro at Php 59,990. This newest HONOR flagship is packed with human-centric innovations boasting impressive breakthroughs in design, display, photography, and performance, beating several industry benchmarks to deliver a best-in-class user experience.

“This is the moment we’ve all been waiting for! We have finally unleashed the power of HONOR Magic5 Pro! With its groundbreaking technology, it is no surprise that our latest flagship smartphone has disrupted the industry benchmarks. Experience the Real Magic and pre-order now,” said HONOR Philippines Vice President Stephen Cheng.


The Brand-new Star Wheel Aesthetics with Gaudi Curve

Adhering to the ‘Eye of Muse’ iconic design, the HONOR Magic5 Pro evolves the concept, redesigning and introducing the Star Wheel Triple Camera system. Paying tribute to Antoni Gaudi, the HONOR Magic5 Pro features symmetry dual-curved ultra-narrow bezels on both sides and a Star Wheel Triple Camera Design sitting as the centerpiece on the back cover, blending the beautiful curves found in natural landscapes and modern architecture into the design of the cutting-edge device, demonstrating the harmonious combination of art and technology.

A Premium Display Debuts at Top of DXOMARK Rankings

Featuring a 6.81-inch LTPO Display with a unique Quad-Curved Floating Screen, the HONOR Magic5 Pro guarantees an immersive viewing experience whether users are browsing, gaming or reading. Equipped with a Novel Display Luminance Enhancement Technology, the HONOR Magic5 Series delivers peak HDR brightness of 1800 nits, ensuring clear visuals even under bright sunlight. With the Dual-Luminance Calibration for typical 120nits indoor brightness and 800nits outdoor brightness, the HONOR Magic5 Pro provides the industry-leading display color accuracy.

The HONOR Magic5 Pro also features a Discrete Display Chipset to improve the visual quality of moving images. While offering an always-on high dynamic range (HDR) effect to enhance video clarity, the chipset delivers a higher frame rate with lower power consumption for a smoother, longer gaming experience. Certified with HDR10+ and IMAX Enhanced, the HONOR Magic5 Pro enables users to enjoy videos and movies with optimized picture quality.

Relieving users’ eye strain, the HONOR Magic5 Pro boasts low blue light emission, as certified by TÜV Rheinland, and Dynamic Dimming that simulates natural light to alleviate eye fatigue. Other innovative eye comfort features include Circadian Night Display for improved sleep quality and an industry-first LTPO display with 2160Hz Pulse Width Modulation (PWM) Dimming technology to minimize screen flickering, perfect for those who spend long hours in front of their smartphone.

The HONOR Magic5 Pro turned in an excellent overall display performance, reaching the 1st place of DXOMARK smartphone display ranking with a top score of 151.

An Unrivaled Camera System Crowned 1st Place in DXOMARK for Q1 2023

The HONOR Magic5 Pro has also taken the first place in DXOMARK global camera ranking with a score of 152, making it the highest camera scoring smartphone tested for the first quarter of 2023. The HONOR Magic5 Pro features a powerful Triple Main Camera combination comprising a 50MP Wide Camera, a 50MP Ultra Wide Camera, and a 50MP Telephoto Camera. With an increased sensor size for superior light sensing performance, the camera system produces photos in refined detail every time, no matter the lighting conditions. Ultra Fusion Computational Optics, a computational optical algorithm complementing the camera system, drastically improves image clarity at 3.5x-100x zoom, setting the device apart from other smartphones on the market.

Equipped with the all-new HONOR Image Engine, the HONOR Magic5 Pro debuts an all-new Millisecond Falcon Capture algorithm, enabling users to capture complex scenes with remarkable ease and clarity. Users can also shoot low-light scenes clearly with high speed thanks to Super Night Capture capabilities. In addition, the HONOR Magic5 Pro boasts AI Motion Sensing Capture, which is capable of automatically detecting the highest point of a jump and capturing the frame in ultra-high definition. To put the technology to the test, HONOR has partnered with Guinness World Records, using the HONOR Magic5 Pro automatically to capture the amazing moment of an official world record attempt for the World’s Highest Between-the-legs Slam Dunk.

Enabling budding creators to produce cinematic-level footage, the HONOR Magic5 Pro features IMAX Enhanced Movie Master, empowering users to shoot and edit stunning videos, all on their smartphone.

Enhanced Privacy and Security for All-round Protection

The HONOR Magic5 Pro features a Dual-TEE Security System co-developed with Qualcomm®, offering hardware-level protection for users’ data. Equipped with a Discrete Security Chipset, the HONOR Magic5 Pro provides maximum security for passwords and biometrics like face IDs and fingerprints.

Bringing compelling upgrades to AI Privacy Call 2.0 , HONOR’s groundbreaking solution to sound-leaking, the HONOR Magic5 Pro introduces an industry-first Sound Energy Spatial Control Technology, which generates opposite sound waves to prevent sound leakage for private phone calls. While delivering a 100% improvement in call volume for a clearer communication experience, AI Privacy Call 2.0 ensures that even if the user is in a crowded but quiet environment like an elevator, people nearby cannot clearly catch the caller’s voice.

Flagship Performance Enabled by Cutting-edge Technology

Powered by the latest Snapdragon® 8 Gen 2 Mobile Platform from Qualcomm®, the HONOR Magic5 Pro delivers an unrivaled flagship performance, enabling enhanced productivity and entertainment at all times. With the industry's first Wi-Fi and Bluetooth standalone antenna architecture, the HONOR Magic5 Pro improves Wi-Fi performance by 200% and reduces Wi-Fi latency by 30% compared to the traditional antenna design in the industry, bringing users ultimate flexibility and mobility for work and play. Supporting 66W Wired and 50W Wireless HONOR SuperCharge, the HONOR Magic5 Pro packs with a super large 5100mAh battery to deliver a full day of uninterrupted usage.

Running the latest MagicOS 7.1 based on Android 13, the HONOR Magic5 Pro offers a range of smart features, such as MagicRing for multi-device collaboration and Magic Text for intelligent text recognition, helping users to further boost their productivity.

Color, Pricing, and Availability

Designed for adventurous spirits, the HONOR Magic5 Pro is available in Midnight Black and Meadow Green, both inspired by the wonders of nature. From June 8 to 15, the HONOR Magic5 Pro will be available for pre-order for Php 59,990 with FREE HONOR Band 6 smartwatch and HONOR X3 Lite Earbuds both worth Php 6,000 at select HONOR and partner dealer stores or online via Lazada (https://s.lazada.com.ph/s.hsr3z), Shopee (https://shope.ee/1LApXmPIen), and Tiktok Shop (https://vt.tiktok.com/ZSLN2DNm1/).


Great news! You can also get HONOR Magic5 Pro via Globe Postpaid Plan 2499 with one-time cashout of Php 17,900.

You can also avail via Home Credit for as low as Php 1,718 per month without insurance, Php 2,085 with insurance, and on a 0% interest installment payment.

For more updates and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.







June 7, 2023

The World Loves K-Romance And We Have Six New Series to Make Your Heart Beat Faster


If you have been swept off your feet by the unconventional love story in Crash Landing on You, or melted at the first stirrings of connection in Extraordinary Attorney Woo and Business Proposal, then brace yourselves for a heartbeat-skipping announcement.

Audiences worldwide have been growing fonder of K-Romance, and this affection shows no signs of fading. Between 2018 to 2022, global viewership of Netflix’s K-Romance titles tripled. In 2022 alone, more than 90 per cent of this viewing came from outside South Korea.

We’re moved by the affection, and we’re eager to return it in kind. As the home for compelling K-Romance, Netflix will be introducing six new Korean romance series over the upcoming five months.

For decades, this genre has captivated audiences in Korea and throughout Asia, a testament to the storytelling prowess and production expertise of gifted Korean content creators, observes Don Kang, Vice President of Content (Korea). “We’re genuinely humbled by how our emotive Korean shows have found a home in the hearts of global audiences through Netflix, stretching from the U.S., Europe, South America, and beyond. Our stories touch on the universal aspects of life - love, heartbreak, and tenderness, while also providing a peek into the unique facets of Korean culture. Netflix's commitment to forging this profound global connection is something we're truly excited about.”

“Creators have dedicated themselves to painting the delicate dynamics and evolving emotions of our characters,” adds Wooyeon Yang, Director of Content (Korea). The crafting of the hallmark slow-burning intensity of K-romances, along with their wholesome appeal, shapes an undeniably “endearing genre that strikes a chord with global viewers”, she believes.

Netflix’s investment in subtitling and dubbing has been instrumental in expanding the K-Romance audiences. “The impact has been more profound than we ever imagined,” shares Yang. “Despite the diversity of languages, the common thread of understanding and accessing Korean content seems to be a key strength that has set Netflix as a trendsetter.” Yang underscores the value of dubbing, noting that “listening to dialogues in their own languages helps K-Romance resonate more deeply with viewers worldwide”.

Continuing the world's love for this genre, Netflix’s upcoming K-Romance shows will each have their own distinct features. Here’s a sneak peek at what these new shows have to tell.

See You in My 19th Life (premiering June 17)
Enchanting Heroine Meets Heart-stirring Rom-com Saga

In this spinoff from a hit webtoon, Shin Hye-sun stars as a heroine who can remember all her past lives. As a young girl in her 18th life, she falls for a thoughtful boy next door. In her 19th life, she tries to make her way back to him, only to find he has become a cold man who doesn’t want to get close to anyone. Can love triumph across lifetimes?


King the Land (premiering June 17)
Dream Match Meets Workplace Romance
A wealthy heir cannot stand fake smiles. He meets a girl whose bright smile is part of her job — in one of his family businesses. He immediately dislikes her, writing her off as someone who hides her true self behind a fake smile. Former global K-Pop idols Jun-ho and Yoona team up for the first time as actors in this much-anticipated “enemies to lovers” K-Romance.

Behind Your Touch
Comedy meets Suspense with a Dash of Romance
Rom-com queen Han Ji-min plays a veterinarian in a small town who has a very strange gift of psychometry. When she convinces a detective of her abilities, they team up to solve neighborhood crimes.

Destined with You
The Most Spellbinding K-Couple meets in a Classic K-Romance
K-Romance powerhouses Cho Boa and Rowoon (also a K-Pop idol) combine their star wattage in this sweeping saga. Rowoon plays a hotshot lawyer who has it all, but is haunted by a family curse. And it turns out that the woman who is key to breaking this curse is none other than the seemingly ordinary civil servant played by Cho.

A Time Called You (Premiering in third quarter of 2023)
Stars from Business Proposal and Vincenzo in a time-slip romance
Ahn Hyo-seop (from Business Proposal) and Jeon Yeo-been (from Vincenzo) star in this remake of classic Taiwanese romance Someday or One Day. Jeon’s character travels back in time to 1998 and meets a man played by Ahn, who bears an uncanny resemblance to her late boyfriend. In fact, each lead takes on the challenge of playing two characters who look identical, but have completely different personalities — and all the complications that create when it comes to love.

Doona! (Premiering in fourth quarter of 2023)
K-romance meets K-pop
A college student (Yang Se-jong) navigates life and school while dealing with a unique predicament — he's living with a former K-Pop sensation, played by real-life former K-Pop star Suzy. Their relationship starts out as one of mutual misunderstanding and dislike, and grows over time into one of love and trust. But can their connection withstand the cruel pressures of fame?

Need more help picking the right K-Romance for you? Check out this handy infographic to help you make your best love match.


June 6, 2023

Check this out! Exciting 6.6 Mid-Year Discount with CHERRY and Shopee


The year has halfway passed. Time to treat yourself and your loved ones with this midyear sale. To cross off your bucket list, here are loads of CHERRY products with attractive discounts available on Shopee with the 6.6 Mid-Year Sale from June 6-8, 2023.

To begin ticking things off your list, look into these discounts and offers. If you are planning to revamp your home, get cozy and enjoy an upgraded viewing experience with CHERRY’s Smart TV line-up:

· With three sizes and priced attractively, CHERRY Aqua Smart TV is a smart choice for your home entertainment. Choose from a sweet spot selection of 55-inch model with a 4K UHD resolution and a more recent version of the Google TV operating system. Get these exciting features plus ₱5,000 off discount voucher. On the other hand, there is also a 43-inch model with Full HD resolution and 74W power output. Cap this and get ₱3,000 off discount voucher. If you want to save some space, you can purchase the 32-inch model, an Android TV OS-powered that has HD resolution and a 60 Hz refresh rate. Get all these perks plus ₱2,000 off discount voucher.

We must carefully consider each choice because our ability to be in the moment depends on it, thus taking care of our health is essential. Watch out for these great deals:

· If you start today, it's not too late to lead a healthy lifestyle. The Cherry Food Cleaner can help to keep your food clean and fresh. It has Hydroxyl purification technology feature that removes dirt and disinfects your vegetables, fruits and meat. Just one click of a button your food is ready to serve or put in a storage. Start living a healthy life with the Cherry Food Cleaner for ₱2,999.

· Even when things have returned to normal, we should still include additional protection in our daily routine, and the Cherry lon Personal Air Purifier is an absolute must-have. To protect you from germs, airborne viruses, dust, and mold, this portable wearable air purifier emits up to 200 million negative ions (Healthy Anions) within a 3-foot radius. Get it at a hugely discounted price of ₱1,499 from ₱3,398; buy one and you can get one for free.

No need to explore further if you're looking for affordable smartphones, tablets and laptops; you can find them right here. Check out some of the CHERRY smart gadgets with awesome freebies:

Enjoy a quad camera system featuring 13MP + 2MP front and rear cameras with the Flare S7 3GB that comes with a FREE Cherry lon Personal Air Purifier, available for only ₱2,999.

Bring the Flare S8 out of your pocket and you’re sure to turn heads with colors that swear to complement your style. It also highlights a 3GB RAM and 32GB ROM paired with a 6.26" HD+ TrueView Teardrop Display. Grab yours for ₱3,199.

You're lucky the Flare S8 Prime has 64GB ROM and 4GB RAM that can store all of your wonderful moments because a social butterfly must also be a memory hoarder. A 3300 mAh battery capacity also matches your days’ worth of energy. Now you may add this to your cart for ₱4,499 plus a FREE Feature Phone.

·If you are into mobile games, the Flare S8 Max is perfect for you. It has a 6000mAh battery, a 16MP main camera with a 2MP sensor for depth screening, and an outstanding 13MP front camera. With its large screen, MediaTek Helio P23 CPU, and 4GB of RAM, it is the greatest device for multitasking and doing multiple online activities at once. Don’t miss the chance and get this for ₱4,999 with FREE Game Controller and Tempered Glass.

·The Aqua Tab S1 comes with an HD” IPS Display paired with 2GB RAM and 32GB internal storage–the latter being expandable via MicroSD up to 256GB. Get Aqua Tab S1 with FREE Screen Protector for ₱6,666.

· For a flamboyant fashionista, this technology is chic, elegant, and indispensable. The avant-garde Avita Pura 14" Windows Laptop is not just about looks despite its riot of vibrant colors. Carrying it about your office should be simple because it is compact, lightweight, and has a non-slip cover. It has a 14-inch, full HD display and a 178-degree wide viewing angle, giving you a steady display that is ideal for watching movies with the whole family during your much-needed study breaks. Get AVITA Pura 14" Windows Laptop with AMD A9 Processor and FREE Cherry Flask, Mouse, Bullguard Internet Security for ₱17,900.

· Working in a remote setting? The AVITA Essential 14” is one of the most cost-effective alternatives available. It is a 14-inch laptop with an Intel® Celeron N4000 CPU that is perfect for finishing reports and conducting simple research. It also has a cloth-like cover that comes in three distinct colors: Matt Black, Concrete Gray, and Matt White. It is sleek and fashionable. You may get yours for ₱16,000 with FREE Cherry Flask and Laptop Backpack.

Getting ready for a future international trip? Stay connected to the world and your loved ones with Cherry Roam:

· Enjoy the ultimate travel pocket Wi-Fi with Cherry Roam 5G U50’s ultra-fast and smooth connection. Upload photos and videos of your lifetime memories from anywhere. Take Cherry Roam 5G U50 on your next trip for ₱16,000 and get a FREE Portable Neck Fan or Cherry lon Personal Air Purifier.

· Enjoy continuous video streaming, online activities and connect up to 5 devices with high-speed internet. Get Cherry Roam G3 with FREE Portable Neck Fan for ₱6,990.

· You can bring it anywhere; the Cherry Roam TI Style is sleek, so it can fit conveniently inside any small pouch. It also has a powerbank feature, so not only will it give you access to the internet but will keep your device’s battery full as you roam around. Cap this Cherry Roam TI Style with a FREE Portable Neck Fan for ₱2,490

More products from CHERRY are available at great deals so make sure to get them before they are all gone! To purchase, visit:






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Cosmic Technologies Incorporated is a Philippine-based company that carries the brand CHERRY which offers a comprehensive selection of products from Internet of Things (IoT), home, personal and wellness essentials, pet needs, travel necessities to mobile phones. Since 2009, CHERRY continues to build an equilibrium to create one ecosystem.

Home Credit Philippines eyes further growth with its acquisition by Thailand’s Krungsri, Japan’s MUFG


Leading consumer finance company Home Credit Philippines (“HC Consumer Finance Philippines, Inc.”) today announced its new shareholders following the completion of its acquisition by Krungsri (“Bank of Ayudhya PCL”), the fifth largest financial group in Thailand and Mitsubishi UFJ Financial Group (“MUFG”), a global financial leader from Japan.

The deal was completed with a base value of EUR 406 million (PHP 24.4 billion). The final consideration is subject to one-to-one adjustment based on the equity book value at closing of the transaction.

PPF Group the parent company of Home Credit Philippines based in Czech Republic  sealed an agreement with MUFG and Krungsri to acquire Home Credit Philippines. Krungsri holds the majority stake of 75% and MUFG the remaining 25%.

“We are pleased to announce the handover of Home Credit Philippines to our new shareholders Krungsri and MUFG, both market leaders in the financial industry. Together with our new shareholders, we are opening the next chapter for Home Credit Philippines, building on the high performance that we have set over the past nine years. We are optimistic of our future together,” shared David Minol, Home Credit Philippines’ CEO.

“The acquisition of Home Credit Philippines is a testament to the strong business it has established in the country and the growth opportunity that Krungsri and MUFG have seen for the company to further expand and maintain its dominance in the local consumer finance market,” Minol added.

“I want to put on record, our congratulations to our colleagues at Home Credit Philippines for an incredible job well done,” said Home Credit Group CEO, Radek Pluhar. “Together, we have empowered nearly 10 million Filipinos to access the formal economy, via our innovative products and services. We are proud of these achievements and will be watching the company’s future growth with interest.”

The company has grown to become a market leader having the widest distribution network of more than 15,000 stores nationwide. This allowed Home Credit Philippines to acquire a growing customer base of almost 10 million as of date in its nearly 10 years of operations in the country.

Krungsri President and Chief Executive Officer Kenichi Yamato said, “With the acquisition of Home Credit in the Philippines, we have achieved another significant milestone in our ASEAN expansion strategy through the successful execution of our medium-term business plan. By incorporating Home Credit in the Philippines into its portfolio, the Bank aims to cater to the evolving financial needs of consumers with a full range of innovative consumer finance products and services. Building upon its strong presence in the high potential country, this acquisition further solidifies Krungsri’s position as a leading financial institution in ASEAN.”

“With the expertise and extensive experience, Krungsri, together with Home Credit, is well-positioned to capitalize on the growing demand for consumer finance solutions and reaffirms its commitment to providing suitable products and services that empower individuals and drive sustainable growth in the market.”

This transaction is set to bolster the business operations of Home Credit Philippines as it continues to provide more Filipinos access to credit while building on Krungsri’s expertise as one of Thailand’s finance leaders.

Home Credit Philippines is expected to retain its brand and continue its usual operations under the same local leadership team, with guidance from Krungsri. The company aims to further grow its consumer finance portfolio as it synergizes with both banks.

Learn more about the latest updates of Home Credit by visiting its official website www.homecredit.ph. Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and by the Bangko Sentral ng Pilipinas (BSP).

June 5, 2023

Creators Of The Best-Selling Aqua Moisturizer Comes The Newest Brand That Lets You Achieve A Light, Soft Matte & Moisturized Skin, Aera 사랑 By iWhite Korea

iWhite Korea, the creators of the best-selling Aqua Moisturizer, recently introduced to the market Aera 사랑,  a collection of skincare tools that  lets you achieve light, soft matte & moisturized skin, Inspired by the philosophy that beauty is limitless and ever-evolving, AERA 사랑 shows love for all skin types . With its name derived from Hangul - the language spoken in South Korea - the collection combines the deep meaning of love regardless of difference.

Just like how the sky is filled with endless possibilities and beauty, AERA 사랑 is invoking  limitless beauty and infusing it on their line-up.

Developed with an Air Light Formula to avoid that heavy feel, AERA 사랑 perfects the balance between that coveted Korean glow and matte skin with cloud skin.  The AERA 사랑  brand covers all the essential steps in a Korean skincare routine, from its facial cleanser to its sun tints.

The AERA 사랑 Calming Gel Wash is a gentle and soothing facial cleanser formulated to remove deep-seated dirt as it nourishes your skin. It brightens dull skin and lightens dark spots. It’s made of Centella Asiatica extract and sea buckthorn for the calming and soothing effect, rice extract to hydrate, and Ginkgo biloba leaf extract and lemon extract for brightening and lightening.


If you need a more intense cleanser but still gentle enough to not strip or dry your skin, you can try the AERA 사랑 Pore Clean Foam Wash. It removes pore-blocking dirt and excess oil, tightens one’s pores, and improves overall complexion with continuous use. This is perfect for acne-prone skin or for anyone who wishes to say goodbye to their visible pores.

Next in line is the AERA 사랑 Pore Blur Whitening Moisturizer. Developed with Probiotic Complex and Niacinamide, the moisturizer can hydrate and improve overall skin complexion. It minimizes excess oils and tightens visible pores while leaving you with a fresh radiant glow.

Skincare brand AERA 사랑 also has BB creams: the Natural BB Sun Tint and the Light BB Sun Tint.  Both variants give you a near-perfect complexion while providing UV protection. They are formulated with eight plant extracts with anti-inflamatory properties and a soothing effect to your skin, Niacinamide for brightening, and flower extracts to give you ample moisture.

AERA 사랑 has also taken into consideration your nighttime skincare routine with the All Night Whitening Repair Cream. Formulated with the Youth Restore Complex, it nourishes your skin as you sleep. It provides intensive moisture, gets rid of dullness and slows down aging.

All products from the AERA 사랑 lineup are cruelty-free, and come in affordable prices.

Experience cloud skin by trying out the  whole collection in Shopee, Lazada, Tiktok Shop, and Watsons branches nationwide.

Follow AERA 사랑 in Facebook, Instagram and Tiktok for more exciting surprises coming up very very soon!

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