December 13, 2012

Avida Land wins two Myproperty.ph Real Estate Awards

Avida Land, an Ayala Land company and one of the country’s most trusted property developers, emerged victorious with two awards from the 2012 Myproperty.ph Real Estate Awards. These awards include: “Development of the Year” for Avida Towers Centera along Edsa in Mandaluyong; and “Best Lifestyle Community” for Avida Towers Riala in Cebu.

Awarding took place last November 15 at the Oakwood Premiere Joy-Nostalg Center in Manila. The panel of judges consisted of Ms. Marissa del Mar, National President of the National Real Estate Association; Mr. Christopher de la Cruz, President of the Green Building Council; and Mr. Noel CariƱo, Executive Vice President of the Chamber of Real Estate and Builders Association, Inc.

Avida Towers Centera won over four other projects including SMDC’s Field Residences; Sta. Lucia Realty’s Splendido Taal Towers; DMCI’s Royal Palm Residences; and Camella Homes Inc.’s Tanza.  Likewise, Avida Towers Riala trumped two contenders, DMCI’s Royal Palm Residences and Hausland’s Nouveau Residences

Avida Towers Centera is a four-tower residential development that has a built-in retail center for shopping and other services. Strategically located at EDSA corner Reliance Street in Mandaluyong City, it gives the residents easy access to the all modern conveniences offered by urban living.

Contenders for the Development of the Year Award were judged based on the following criteria: Notable Innovations and Technology; Credibility of Property Developer/Strength of Brand; Outstanding Building Quality; Lifestyle Community and Amenities; and Project Aesthetics.

Avida Towers Riala, located at Cebu IT Park, offers wide green and open spaces as well as to the region’s corporate headquarters, business and IT/BPO offices and commercial and retail centers. It is a balance of city life and nature’s tranquillity.

Avida Towers Riala won the Best Lifestyle Community after it scored the highest in the following criteria: Quality of Lifestyle Promoted Through the Community and Amenities Offered; Lack of Pollution and Congestion; Accessibility of Project; Growth of Surrounding Community and Location; and Project Aesthetics.

“We are honoured to be the recipient of these awards. We see this recognition as an affirmation of the high quality of Avida projects. These awards also inspire us to continue giving only the best to our buyers and homeowners,” said Tess Tatco, Avida Marketing Head.

Myproperty.ph, an online avenue for real estate classifieds, held its very first Real Estate Awards this year. Summit Media and the European Classifieds Company, the two firms behind the website, organized the awards to celebrate the fast-paced future of the real estate.

With the Philippine real estate market in rapid and robust growth, MyProperty.ph established the awards to recognize excellence in the real estate industry. Developers in the Philippines who achieve high quality standards in their projects now have the chance to show how, through their perseverance, innovation, creativity, and hard work,  they stand out from the rest.

Myproperty.ph presented winners in eight categories: Most Eco-Friendly and/Sustainable Development; Fastest Selling Project; Best Housing Loan; Best Investment; Best Luxury Project; Best Starter Home; Best Lifestyle Community; and Development of the Year.

Avida Land was borne out of Ayala land’s desire to bring affordable living at its best to the greatest number of Filipinos.

After two decades of fulfilling dreams and 55 projects in 31 locations, Avida still provides the best community with the security and assurance of a healthy environment.

Keeping in mind its primary goal of creating "dream" shelters that enhance the quality of family life, Avida will continue to develop and maintain communities that set the standard in the industry, promote the growth of property values, ensure better and consistent quality, and deliver excellent value for money.

Christmas Tree Lighting at Tutuban Commercial Center


Holidays are here ! Christmas holidays  means a lot of people are going to malls and bazaar to buy gifts for their friends and love ones. It is because we want to share what we have in spirit of giving for Christmas.

In the midst of the cold breeze of the holiday season, the annual lighting of the Christmas tree at the Open Parking lot of Tutuban center, a popular shopping hub in the country, was held recently.  
Photo above (from left) Inigo Cruz, JM Lagumbay, Yayo Aguila, Tutuban Properties, Inc.’s Business Unit Head Ms. Gina Villamor, VP for Special Projects Mr. Stephen Yap, Tenant Relations Manager Mr. Chris Sioson and celebrity twins Kenny & Toffi Santos.

People flocked the venue and excitedly waited for the lighting ceremonies. Everyone were all smiles as they participated in the countdown before the 35-feet tall Christmas tree was finally lighted. The crowd who attended the event cheered as this event signifies the start of the happiest time of the year.

The traditional lighting of the Christmas tree is part of the celebration of Bonifacio Day to remember the sacrifices and bravery of one of the greatest Filipino heroes, Gat Andres Bonifacio.


December 12, 2012

90's Band A1 Takes a New Musical Route in Newest Album "Rediscovered"


If you’ve loved their poppy tunes, matchy-matchy outfits and over-styled hairdos back in the 90’s, you’ll definitely love them even more now!

A1, consisting of Ben Adams, Mark Read and Christian Ingebrigtsen, had their first breakthrough in the UK in 1999 with a collection of hit singles taken from their debut album. They went on to have many International Top 10 and number 1 hits including 'Caught In The Middle', 'Same Old Brand New You', their cover of the A-ha classic 'Take on Me' and 'Everytime' to name but a few. They infected the airwaves of 1990s and now, they’re back and “rediscovered” with their brand new album!

Rediscovered is a musical journey that brings A1 to rediscover what got them into music in the first place: extremely catchy pop songs, with a back to basics approach.

"I'm really proud of the amazing work we've put into this album. I feel we've really pulled together a great collection of songs and you'll be hearing a lot more about it the next few weeks. There's one song that I can listen to continuously on loop before going to bed, & it's the last track on the album. Not long until you can hear it too," says Mark Read.

But whilst this album is about going back to their roots, it’s also about venturing into new territories, and a lot of people may be quite surprised by the 12 songs A1 have written for this album. For A1, this is the album that will bridge the gap between fans who‘ve stayed true for all these years, to the people who are discovering them for the first time.

Exciting highlights in the album include the 60’s inspired catchy first single “Trust Me”, the very sing-along-able “Christopher Columbus”, the powerful and stomping dance floor tunes like “That Somebody Is Me” and “Lovesick”.

Tracklisting:
  1. Trust Me
  2. Christopher Columbus
  3. Riot
  4. That Somebody Is Me
  5. Lovesick
  6. Fallen From Grace
  7. Starlights
  8. Blackout
  9. Just 3 Words (feat. Annie Khalid)
  10. Stones
  11. Grateful

Available in major record bars nationwide! Also available on MyMusicStore.com.ph and iTunes at https://itunes.apple.com/no/album/rediscovered/id572922860
Visit IVORY Music & Video’s Facebook page at http://www.facebook.com/ivorymusicandvideophilippines for the latest news and updates on your favorite local and international artists!

YouTube Sensation Zendee Releases First Single "Runaway"

The rising singing star and YouTube sensation Zendee  releases her first ever single "Runaway" under Warner Music Philippines. The song was a natural choice for both Zendee and Warner Music, as it showcases Zendee’s powerful and soulful voice while showing some vocal gymnastics with a refreshing twist.

The 21-year-old from General Santos City, she's the Random Girl who shot to fame singing Jennifer Holiday’s “And I am Telling You” in a videoke kiosk in Megamall. There was no turning back after her Youtube clip went viral, caught the attention of two million viewers, and landed her a spot on The Ellen DeGeneres show. Even international music celebrities like Ryan Seacrest and Carson Daly joined in showering her vocal prowess with praises.
“Having my own song is something that I used to just imagine. Singers recording songs in studios were something that I used to just watch on TV. I never thought that I will also be able to do it and with a major label at that! I feel so blessed, this is really a dream come true!.”


Zendee started singing when she was four years old, in General Santos City, South Cotabato, Philippines. At six years old, she was recording her vocals on cassette tapes and sending these to her mom, who was working abroad then also as a singer, in the hope that she would be “discovered” and they could then be together.

Believing that her talent would give her the means to help her family, Zendee also started joining singing contests, as well as every other singing opportunity that came her way, throughout her teens. She became a scholar of Filipino boxing champ Manny Pacquiao.

Runaway is about not allowing difficulties to get in the way of your dreams, just like Zendee did. The song was written by Andrew Fromm, who has also written for the likes of The Backstreet Boys, Nsync and K ci & JoJo. His songs appear in over 45 million albums worldwide and he is quite excited to work with a world class Filipino talent like Zendee. "I'm honored to have co-written a song that I hope will skyrocket Zendee to #1. She has a fantastic voice. It's always insanely exciting to watch such a gifted artist record and release a song you pour your heart into."

“Runaway” is the first local recording to be mastered for iTunes for the Philippines by Warner Music Philippines and Asia Pacific. This means that the recording is digitally optimized for increased audio quality in digital format.

You can preview and download Zendee's Runaway single on iTunes and catch more of her on her social media sites.

Currently recording with Warner Music Philippines, Zendee keeps herself busy with frequent guestings on Party Pilipinas, Manny Many Prizes, to name a few. You may also see her in different shows nationwide, be sure to watch out for updates and her music through:

www.zendee.com.ph
http://www.facebook.com/Zendee.Music 
www.twitter.com/ZendeeOfficial
http://www.youtube.com/zendeerosetenerefe


Wishing Zendee all the best for her first single and first song as a recording artist.




December 11, 2012

Creating Your Own Effective Customized Brochures



Brochures are powerful promotional tool that can deliver an enormous boost to a marketing campaign. It represents the brand image of an organization, people, product and services.

Brochures are excellent in selling concept to customers – with effective good looking photos and graphics, which includes font use and writing style, hence it completely give an idea about your business profile and services. They guarantee to make an impression.

A brochure design must appear as striking as possible. It must have a clean and uncluttered structure and must not consist of a broad array of graphic elements just for the sake of giving it a different look. The main purpose of a brochure is to set up a visual incorporation for prospective clients, using images, colors, text and symbols.

The brochure’s headline makes a specific promise that relates to your prospects’ needs or interests. Using eye-catching graphic design, illustration, colorful, meaningful photos to make your front cover interesting.

If you need to get the reader’s attention at once, the text should sparkle and entertain, while telling the story and business approach in an inviting tone. Put a tag line highlighting benefits of your products.

People often read brochures because they are looking for specific information about a product or services. You must motivate your reader to look for more.

Most people scan brochures rather than read them word for word. They flip back and forth between the pages and dart their eyes this way and that throughout the text.

If you like printed brochures to persuade the reader to act, and you want the copy to be highly scan able, just keep the content focused, fact filled, simple, and make good use of photos, bullets, sidebars, captions, lists and other text highlights.

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