March 3, 2018

Carrier Smart+Cool System : Concepcion Carrier delivers Fast, Simple and Easy with the revolutionary Smart+Cool

Concepcion-Carrier Air Conditioning Company (CCAC) recently unveiled the Carrier Smart+Cool System at the Maybank Theater in BGC. This revolution in the Philippine cooling industry will bring the practical benefits of smart aircons to the mainstream market, making life easier faster and simpler for its customers.



Today’s consumers have been exposed to a wide range of cutting-edge technology that eventually becomes mainstream. These innovations end up being part of their daily lives, thus shaping both their behaviour and their expectations for life in general.  

After much research, Concepcion-Carrier Air Conditioning Company (CCAC) found that many consumers want experiences that revolve around three aspects: Fast, Simple and Easy. In response, it is now making efforts to deliver these in the air conditioning category.

The company’s goal is to provide end-to-end solutions for customers that make their cooling experiences the best they could possibly be with less fuss and in less time, with the ability to be customized to their specific needs and wants.

Making this happen requires a combination of cutting-edge technology, excellent products and reliable after-sales service, something which the company has steadily been preparing for.




Together with its companion app, the Carrier Smart+Cool System can help you manage your monthly budget. It allows you to monitor and track how much energy, in peso amounts, your aircon has consumed in real time, and even alert you before you go past your electrical consumption limit. The system informs you when your aircon is no longer working efficiently and making you use more power. No more bill shock!


With the new Carrier Smart+Cool System, you can have cooling just the way you like it. You can turn on your aircon from wherever you are. You could be a few feet away, or stuck in traffic on the way home and still look forward to a cool welcome when you arrive.

Want your aircon to turn on and off at different times on different days? You can do that too, and even change the temperature. These controls are simple to use but give a much more complete experience.

The Carrier Smart+Cool System also makes cooling more relaxing and easier for you. It warns you when your aircon needs to be cleaned, and makes getting service easy with a customer service chat function. You will even have updates on the status of the service personnel during cleaning, and you can even pay for it online. Much easier for you than ever before!

The company plans to make the experience of its Filipino customers very painless and stress-free by providing information on DIY repairs, giving them complete knowledge on their warranties with notifications on when they will expire, and offering rewards such as special gifts or discounts for being loyal customers.

At the event, CCAC also launched innovative products for Filipino consumers. Among these was the Klarwind Duo 2 In1 Bundle, a first in the retail market that combines a slimpac and a high-wall aircon with one multi-split outdoor unit. It gives you triple savings on acquisition, installation and maintenance costs, and is inexpensive to run with a high energy efficiency rating of 19 combined performance.


The company’s plans for 2018 show how it is changing along with the evolving needs of the aircon market. Making things fast, simple and easy is the right way to delight and satisfy its customers, whom it always puts at the heart of its business. This is what drives the company to deliver the unique Carrier experience.

Sponge Cola Renews Recording Contract with Universal Records


Sponge Cola has renewed their recording contract with Universal Records. The contract signing was held on February 28, 2018 at the 



Universal Records office in Quezon City. Present during the signing are Universal Records Executive Vice President Ramon Chuaying, General Manager Kathleen Dy Go, Operations Manager Peter Chan, Head of OPM Production Ito Rapadas, and Sponge Cola: Yael Yuzon (Vocalist), Gosh Dilay (Bass), Erwin Armovit (Guitar), and Ted Mark Cruz (Drums).

Sponge Cola released 'Transit' their first album under Universal Records in 2006. Since then, they have produced hits such as 'Bitiw,' 'Tuliro,' 'Puso,' 'Di Na Mababawi,' 'Tambay,' 'Kay Tagal Kitang Kitang Hinintay,' 'Bahaghari,' and just recently, 'Tempura.' In addition to their numerous hits, their fourth album 'Araw Oras Tagpuan' was awarded as a Diamond Record in 2011. Their new single “Kunwari” is currently on Spotify’s Top OPM chart. 

Sponge Cola is also recording heir latest album, to be released this 3rd Quarter of 2018.

The flavorful Jolly Crispy Fries now comes with a Wasabi kick! Jollibee is back at it again, giving our taste buds such a flavorful experience!

When it comes to exciting flavors and great snacks to share with friends, Jolly Crispy Fries never disappoints. Crispy and flavorful in every bite, it can easily bring barkadas together and make them savor every fun experience. And for this season, Jollibee launches its exciting new fries flavor—Wasabi! 

The Wasabi Fries gives that surprisingly delicious kick for those daring adventure seekers.



“Wasabi Fries is the latest addition to our growing menu which continuously adapts to our customers’ evolving taste preferences. This season, we wanted to turn up the heat with this intriguing and adventurous new product,” Jollibee Senior Marketing Manager for Complementary Products Kay Segismundo said. 

“Our research and development team balanced the flavor in a way that would cater to those with medium to low tolerance for spice, while still being enjoyable to those who yearn for that kick. It’s perfect for group sharing, especially for friends who continue to look for variety and excitement in food and in everything they do.”

When you’re out unlocking achievements, ticking off bucket list items or simply lounging around with your friends, pair the experience with the flavorful Jolly Crispy Fries in plain (Php 35, Php 57 and Php 67 for regular, large and jumbo sizes, respectively) or Wasabi (Php 40, Php 65 and Php 80). Jolly Crispy Fries is available for dine-in, take-out, delivery and drive-thru transactions. 

For more information on your Jolly favorites, like Jollibee Philippines’ Facebook page and follow @Jollibee on Twitter and Instagram.



*Prices may vary across different locations.

Ms. AiAi Delas Alas extends contract with Country Bankers Life Insurance Corporation (CBLIC)

Country Bankers Life Insurance Corporation’s (CBLIC) continues to evolve as a company, it remains true to its core values - sincere, dependable service to farmers, fishermen, small and medium business owners, employees, and teachers, mostly from rural areas. CBIG remains an able ally to Filipinos seeking security for themselves and their families, though its life and nonlife products.

Ms. Aiai Delas Alas



The comedy queen, Ms. Aiai Delas Alas extends contracts, she has been for three years and now she continue trust a “company with a heart” - Country Bankers Life Insurance Corporation. Aiai considered Country Bankers Insurance Group (CBIG) because for the longest time the company has provided affordable insurance services to those who can't afford to get insurance plans. An advocate, AiAi also shared that with the help of Country Bankers , she also able to give her loyal fans insurance plans.

CBLIC Marks its 53rd anniversary in March

In its more than five decades of existence, Country Bankers has never faltered in its commitment to provide simple and affordable insurance that Filipino families really need.

“There have always been challenges that need to be overcome but we remain solid and committed to serving the needs of the common Filipino. Through the years we have proven to be reliable insurers by reaching out  to our target market and giving them the insurance that answer their needs,” says Atty. Romeo G. Velasquez, president of Country Bankers Insurance Group (CBIG).




LEGACY OF EMPOWERMENT

Upon Country Bankers Life Insurance Corporation’s (CBLIC) establishment on March 28, 1965, founding president Jose E. Desiderio, Sr., started to address the insurance needs in rural areas, catering to small and medium business entrepreneurs, farmers, fishermen, and public school teachers - a market that had been untapped in the ‘60s.

Country Bankers found its niche as the choice insurance provider in the countryside and allowed rural folks to avail of an affordable, reliable insurance plan that had previously been unavailable to them.
This legacy of accessible insurance to low-income Filipinos has been passed on to the Desiderio family’s third-generation members who are now running the company.  At its helm is Geraldine Desiderio-Garcia, senior vice president and general manager of CBIG.



SIMPLE, STRAIGHTFORWARD SERVICE

CBIG has two subsidiaries: Country Bankers Life Insurance Corporation (CBLIC), a life insurance provider, and Country Bankers Insurance Corporation (CBIC), for non-life insurance products. Both have stayed on track in giving Filipinos straightforward and non-intimidating insurance options.

“We have made insurance very simple. While we offer basic insurance products, we try to be as relevant as possible to the market we serve,” says Garcia.

For example, CBIG’s micro-insurance products help educate Filipinos on the benefits of insurance by promoting its value to a broader market. A larger consciousness on the advantages of insurance is instrumental in protecting disadvantaged Filipinos, who face heavier burdens during times of catastrophe and financial distress.

“Insurance helps families cope with life’s challenges by ensuring dreams are fulfilled,” says Garcia, who attributes Country Bankers’ success to the Filipinos’ love for their families and the value they put in education.

For several years now, CBIG continues to develop a wide array of insurance plans that are not only practical and relevant, but also provide the necessary support for plan holders in times of need.

Among these is the Classic Benefit Plan that offers insurance protection up to age 96 and is payable in a three-, five-, seven-, or ten-year period. Alalay sa Buhay (ASB), on the other hand, provides renewable one-year insurance to individuals 13-70 years old for only Php 365, with natural and accidental death benefits. ASB is also available for families and seniors, with ASB family being renewable up to age 70 for principal insured and covers up to 3 to 5 family members for only Php 750 for one unit.  ASB for Seniors covers individuals ages 71-80 and offers insurance for one year for only Php 1,000 for one unit.



AN ALLY TO FILIPINOS

CBIG ceaselessly works on ways to innovate its products, to better serve the market it now has, and further expand its reach.

“I want our company to be known as a “company with a heart” and a company that can be relied upon to deliver its commitment. We will continue to deliver what we promise to give,” concludes Garcia.

As CBLIC continues to evolve as a company, it remains true to its core values - sincere, dependable service to farmers, fishermen, small and medium business owners, employees, and teachers, mostly from rural areas. CBIG remains an able ally to Filipinos seeking security for themselves and their families, though its life and nonlife products.

For inquiries please visit us at Country Bankers Centre, 648 T.M. Kalaw, Manila or call us at tel. nos. 523-8611 for life insurance  and 524-0621 for nonlife insurance.




March 2, 2018

National Book Store to offer GCash scan to pay in all branches nationwide

GCash and National Book Store are taking their partnership to another level. National Book Store, with over 230 stores nationwide offering books, school and office supplies, will be adapting GCash scan to pay cashless payment service in all of its stores by the end of May this year.

National Book Store Managing Director Xandra Ramos-Padilla  tries the GCash scan to pay feature while (from l-R):  National Bookstore VP and CFO Adrian Ramos, Globe President and CEO Ernest Cu, and Mynt President and CEO Anthony Thomas look on



“The expansion of Globe and National Book Store’s partnership is a testament to the growth of GCash in the country,” says Ernest Cu, President and Chief Executive Officer of Globe.

“National Book Store is one of the most recognizable names in the Philippines, and being able to extend GCash’s reach to Filipinos is a big step for us in encouraging more and more people to have a better shopping experience,” says Anthony Thomas, Chief Executive Officer of Mynt, which operates GCash.

“We, at National Book Store, are very excited to embrace the use of GCash scan to pay in all of our stores across the country. I think allowing the customers to have the option of paying using GCash benefits everyone involved most especially the shoppers,” says Xandra Ramos-Padilla, Managing Director of National Book Store.

Currently, only National Book Store branches at all Ayala Malls nationwide are allowing the use of GCash scan to pay, with other stores to follow suit in the coming weeks. The use of GCash allows customers to have a more convenient shopping experience by going cashless.

To use the scan to pay feature, Globe users must download the GCash app on their smartphones and update to the latest version of it before registering an account. They must then top up their GCash wallet at any GCash partner outlets. With over 12,000 GCash partner outlets nationwide, including Globe Stores, SM Business Centers, Puregold branches, Robinsons Business Centers, 7-Eleven Cliqq kiosks, and TouchPay kiosks, shoppers can easily fund their GCash wallets.

National Book Store customers, who will use GCash scan to pay also get a 10% cash back capped at P500 until end of next month. The promo is also available in National Book Store’s affiliate specialty stores Powerbooks, Art Bar and Noteworthy.


To date, GCash has already more than 4,000 QRs being accepted in various merchants nationwide, including the biggest players in the retail industry such as Ayala Malls, Robinsons Department Store, SM Malls, Megaworld Lifestyle Malls Cinema, Puregold, Ministop, and NCCC Malls. Smaller sellers, especially MSMEs are also adapting GCash scan-to-pay feature making GCash the dominating the landscape in the Philippine retail e-payment system.

Ice Seguerra renews recording contract with Universal Records

Multi-Platinum Recording Artist Ice Seguerra ( also known as Aiza Seguerra)  has renewed his recording contract with Universal Records. 

The contract signing was held on February 27, 2018 at the Universal Records office in Quezon City. Present during the signing are Universal Records Executive Vice President Ramon Chuaying, General Manager Kathleen Dy Go, Operations Manager Peter Chan, Head of OPM Production Ito Rapadas, and Ice. 



Ice released his first album under Universal Records “Araw Gabi: Mga Awit ni Maestro Ryan” in 2015, which was Certified Gold. Talking about his upcoming second album, Ice said “I feel very excited working with Universal Records again, especially as music is transitioning to the digital age. At the same time, I’m very happy to be working with people I trust because they let me put myself out there [with songs I personally wrote.]”

Ice is currently preparing to record original songs and is set to release his album’s first single during the second quarter of 2018.


March 1, 2018

Samsung Galaxy S9 and S9+ now available for pre-order with Globe!

Gearing up for the most anticipated unveiling of the latest devices in the first quarter of the new year, Globe Telecom opens its pre-orders of Samsung Galaxy S9 and S9+, the newest flagship phones from one of the biggest tech companies in the world.


Zero in on the moments you feel most alive with the Samsung Galaxy S9 and S9+, powered by Globe and ThePLAN.

With ThePLAN 1499, bring home the Galaxy S9 with larger than life data of 8GB for more binge-watching moments on the go. Stay connected with family and friends using the unlimited texts to all networks, and unlimited calls to Globe/TM. Plus, enjoy premium freebies including a three-month membership with Spotify Premium, as well as a six-month subscription to Netflix. Yours for only P2,499 (ThePLAN 1499 + P1,000/month cashout)!


The latest Samsung devices come free with ThePLATINUM Plan 4999. Platinum customers get the Globe Priority Network that keeps mobile experience at its optimal level, enjoy All-Month Data Surfing that allows them to surf, watch, listen and play to their heart’s content, and access to Thea, Platinum Virtual Concierge, which answers Globe-related concerns or help with hotel reservations and restaurant bookings.

With striking smartphone photography innovations like the dual aperture and slow-mo features, a top-notch screen-to-body ratio, and new fun tools like the AR emoji and photo language translation, Samsung continues to change the way we use our smartphones. Whether you choose the 5.8-inch Galaxy S9 or the 6.2-inch Galaxy S9+, get the best mobile experience with ThePLAN from Globe.

To pre-order, visit globe.com.ph/GalaxyS9. For re-contracting customers, call ‎(02) 730-1300.

Learn more about Globe postpaid plans at globe.com.ph/postpaid/theplan. Follow us on Facebook or visit the Globe website at globe.com.ph.

#GlobeGalaxyS9

Earth Hour 2018 tackles biodiversity in a changing climate

Countdown is set for March 24 as World Wide Fund for Nature (WWF) Philippines urges Filipinos to join the much-anticipated Earth Hour 2018 with the theme #Connect2Earth, which calls on the urgent need to care for our planet’s biodiversity. 

The WWF Ambassadors together with WWF-Philippines President and CEO Joel Palma and Earth Hour Pilipinas National Director Atty. Gia Ibay. In photo are (from left): Mr. Rovilson Fernandez - WWF-Philippines National Ambassador; Ms. Janine Gutierrez - WWF-Philippines National Youth Ambassador; Atty. Gia Ibay - Earth Hour Pilipinas National Director; Mr. Joel Palma - WWF-Philippines President and CEO; Ms. Iza Calzado - WWF-Philippines National Ambassador and Mr. Marc Nelson - WWF-Philippines National Ambassador







This year, Earth Hour’s Manila staging will come home to the iconic Cultural Center of the Philippines in Pasay City, the venue of the Philippines’ first Earth Hour switch-off event 10 years ago. Annually, Earth Hour attracts millions of people around the world to converge around major world landmarks, cities, and communities to hold switch-off events for 60 minutes – starting at 8:30pm, as a sign of commitment to address the plight of our planet and our people. 

WWF-Philippines’ President and CEO Joel Palma shares his thoughts on Earth Hour’s global theme, “Collectively, we must now look deeper and see how our water, food and energy consumption is endangering our planet’s biodiversity. It’s time to connect to Earth and rekindle our role as stewards of the environment.”

From a symbolic moment to a social movement

Earth Hour started as a symbolic lights out event in Sydney, Australia in 2007 and has since grown into one of the biggest global open-source movement for the protection of the environment in more than 7,000 cities and 180 countries.

Over the years Filipinos have embraced Earth Hour, inspiring climate action within our government, communities, businesses, and organizations. “Beyond the Hour” initiatives have inspired national advocacies pushing for low-carbon cities, renewable energy development, sustainable food production and consumption, forest and water conservation, and wildlife protection of endangered tamaraws, whale sharks and Irrawaddy dolphins among others.


The WWF Ambassadors together with WWF-Philippines President and CEO Joel Palma and Earth Hour Pilipinas National Director Atty. Gia Ibay answering questions about the Earth Hour 2018. In photo are (from left): Mr. Rovilson Fernandez - WWF-Philippines National Ambassador; Atty. Gia Ibay - Earth Hour Pilipinas National Director; Mr. Marc Nelson - WWF-Philippines National Ambassador; Mr. Joel Palma - WWF-Philippines President and CEO; Ms. Janine Gutierrez - WWF-Philippines National Youth Ambassador and Ms. Iza Calzado - WWF-Philippines National Ambassador








Together possible

Earth Hour aims to raise awareness on the crucial importance of biodiversity as a viable resource link that families, communities, nations, and future generations all depend upon. Understanding this interconnectedness is key in solving Earth’s most pressing challenges. 

Supporting Earth Hour’s vision, WWF-Philippines National Ambassadors Iza Calzado, Rovilson Fernandez and Marc Nelson led the campaign’s kick-off at the Discovery Suites in Ortigas last February 27, together with National Youth Ambassador Janine Gutierrez to help build public engagement. 

Earth Hour highlights this year will include activity booths, exhibits and cultural performances by local artists to amplify #Connect2Earth messages creating a meaningful celebration to honor our planet. Earth Hour do-it-yourself (DIY) activities and partnerships with businesses and organizations are also encouraged to promote and further strengthen the grassroots movement here in the country. 

Earth Hour Pilipinas National Director Atty. Gia Ibay talks about the Earth Hour 2018 #Connect2Earth.

Using this year’s official hashtag #Connect2Earth, WWF-Philippines is encouraging everyone to harness the power of social media and help share their commitment to a “one planet lifestyle” by sharing stories and photos of their sustainable living actions to care for our planet’s biodiversity via Earth Hour Philippines’ Facebook event page – http://bit.ly/EarthHourPH2018 that will go live by March 1, 2018.

WWF-Philippines’ Head of Climate and Energy Program and Earth Hour Pilipinas National Director Atty. Gia Ibay reiterates, “Sustained and concerted efforts are needed to help solve the planet’s deteriorating biodiversity that is further threatened by our changing climate. Governments, businesses and communities all win significant gains when we all work together and bring positive change for the planet.”



About WWF

WWF is one of the world’s largest and most respected independent conservation organizations, with over 5 million supporters and a global network active in over 100 countries. WWF's mission is to stop the degradation of the Earth's natural environment and to build a future in which humans live in harmony with nature, by conserving the world's biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption.

WWF-Philippines has been working as a national organization of the WWF network since 1997. As the 26th national organization in the WWF network, WWF-Philippines is successfully implementing various conservation projects to help protect some of the most biologically-significant ecosystems in Asia.

Let your kids join PROMIL® Four i-Shine® Talent Camp 6, discovering your child’s potential through fun, learning activities

To help nurture our child’s gift, PROMIL® Four i-Shine® Talent Camp 6, a venue for children to play and learn, continuously commits into helping the next generation of talents and allow them to discover and develop skills set focused in the field of Art, Engineering, Dance, and Music.



Yvette Villegas, the brand manager of PROMIL® Four, said that the i-Shine® Talent Camp 6 brings a whole new fun, and learning experience for parents and their kids.

“We’re so excited to finally open the most exciting PROMIL® Four i-Shine® Talent Camp 6 yet, where we will witness, once again, the awesome talents of the young participants,” Villegas added. “This year, we are also bringing back our camp masters on board, who will help discover, nurture, and inspire their talents so that they will shine brightly.”



This season, the PROMIL® Four i-Shine® Talent Camp 6 showcases four different workshops namely, Music, Dance, Arts, and Engineering. Maestro Ryan Cayabyab returns as the camp master who will lead the Music Workshop, Teacher Georcelle Sy, of the G-Force Dance School for the Dance Workshop, Teacher Robert Alejandro and his team from Papemelroti for the Art Workshop, and a new set of workshops focused on Engineering to be led by Teacher Lei Sta. Maria of Engineering for Kids.




The PROMIL® Four i-Shine® Talent Camp 6 will run from April 2 to May 3, 2018. It will be conducted in different locations in Metro Manila and will be concluded through a recital on May 11, 2018 where the participants of all four workshops will perform.

The PROMIL Four i-Shine® Talent Camp 6 will also visit key cities in Luzon, Visayas, and Mindanao via road shows to allow children outside Metro Manila to experience the thrill of the workshops.



PROMIL® Four i-Shine® Talent Camp 6 is now accepting enrollees for the summer activity. To enroll, parents should purchase any of the participating PROMIL Gold® Four or PROMIL® Four variants, which has a corresponding discount to any of the kid’s chosen talent workshop. The pre-registration, on the other hand, will be done online through PROMIL® Four i-Shine® Talent Camp 6 website.

Since its inception, the PROMIL® Four i-Shine® Talent Camp helped discover and nurture the young Filipinos’ gift in partnership with parents. It is initiated by PROMIL® Four, a milk brand, specially formulated for children above three years old. It is also the only brand that contains NUTRISSENTIALS®—the combination of the unique and important nutrients that help support mental and physical development to help Nurture the Gift, together with balanced diet and healthy lifestyle.




As parents, we know that our children already have the skills one sort or other. Some kids will have a knack for singing, while others will excel in painting.

Letting them explore on their own is essential to discover and nurture their true gifts. For instance, motivating kids to participate in various activities is a good opportunity to discover their interests. Aside from stimulating their creativity, doing this will also help push children to explore their full potential.

While they are young, allowing your kids to realize their talents is helpful in honing their skills. And as parents, we can be the number one support that they need.



To know more about PROMIL® Four i-Shine® Talent Camp 6, visit www.ishine.ph

You may also log on to www.wyeth.com.ph to know more about PROMIL® Four.

ASUS’ All-New Intelligent Phones, the ZenFone 5 Series, Takes MWC 2018 – and the World – by Storm

Introduced as the first Intelligent Phones, the Newest ZenFone 5 series is designed with the latest and greatest Artificial Intelligence technology offered – and the world is in awe!

BARCELONA SPAIN (February 28, 2018) – The Mobile World Congress (MWC) 2018 was a huge hit as not only did ASUS take the MWC stage for the first time, but the Taiwanese Tech Giant also broke the mold by ushering in a new era of Intelligent Phones through its latest ZenFone 5 Series. With the 5th Generation of ZenFones boasting the newest Artificial Intelligence (AI) technology, innovative full-screen designs, industry leading Qualcomm processors, and quad-camera systems – Media as well as people from all over the globe were left in utter excitement for what is to await them in the newest line-up of ASUS-poweredintelligent phones.
Here are some of the event highlights from MWC 2018, where over 1,000 media from all over the world were in attendance at the Italian Pavilion to witness the launch of the ZenFone 5.

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ASUS CEOJerry Shen, opens the Back to 5: ZenFone 5 Unveil at MWC 2018 in Barcelona.

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ASUS CEO, Jerry Shen, unveils the latest generation of intelligent phones, the ZenFone 5 series:
The ZenFone 5 Lite (to be named ZenFone 5Q in Philippines), ZenFone 5 and ZenFone 5Z.

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ASUS South East Europe Territory Manager, Daniela Idi, announces in the ZenFone 5 Lite (ZenFone 5Q locally) with the reveal of the world’s first true, independent quad-camera system

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ASUS Global Marketing HeadMarcel Campus, introduces new ZenFone 5 – an intelligent phone with an all-Artificial Intelligence features.

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ASUS Global Marketing Head, Marcel Campus, unveils the all-powerful ZenFone 5Z and ZenFone 5.

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ASUS CEOJerry Shen and Qualcomm President, Cristiano Amon celebrate strong partnership anew atBack to 5: ZenFone 5 Unveil event.

The Era of Intelligence: ZenFone 5Z and ZenFone 5
ZenFone 5Z is an exciting next-generation 6.2-inch, dual-camera smartphone that comes with a beautiful 19:9 all-screen display (ASUS’s first-ever phone to have this feature) featuring a 90% screen-to-body ratio, packed in a 5.5-inch body size. It’s also the first-ever ZenFone model to harness the power of the latest Snapdragon 845 Mobile Platform with AIE, featuring a 3rd Generation AI platform that includes the Hexagon 685 Vector DSP, Adreno 630 Graphics, and Kryo 385 CPU.
ZenFone 5Z also benefits from the Snapdragon X20 Gigabit LTE modem, delivering speeds that surpass the gigabit barrier for a 'wireless fiber' experience, as well as integrated 2x2 802.11ac Wi-Fi and Bluetooth® 5 for ultra-low-power wireless earbuds. The extreme-performance ZenFone 5Z comes with6GB RAM and 64GB ROM, offering breathtaking performance combined with outstanding energy efficiency for long-lasting battery life.
ZenFone 5 features an exquisitely crafted design, an amazing dual-camera system, and is powered by thelatest Snapdragon 636 Mobile Platform. For an instant blast of extra power, the exclusive ASUS AI Boost— available on both ZenFone 5 and ZenFone 5Z — optimizes performance for games and other demanding tasks.
ZenFone 5Z and ZenFone 5 feature intelligent dual-camera systems that adapt and learn, delivering perfect photos every time. Equipped with the latest flagship Sony® IMX363 sensor with large 1.4µm pixels, an f/1.8 wide-aperture lens, 120° wide-angle secondary camera, four-axis optical image stabilization (OIS) and AI-enhanced camera features — including AI Scene Detection for 16 different scenes and objects, AI Photo Learning, Real-time Portrait and Real-time Beautification — ZenFone 5Z and ZenFone 5 encourage creativity and free the user to concentrate on the subject rather than the camera.

For the Stylish and Chic: ZenFone 5Q
Locally knows as the ZenFone 5Q, the ZenFone 5 Lite is a stylish 6-inch smartphone featuring the world's first globally-announced true quad-camera system with high-resolution and wide-angle cameras at both front and rear. ZenFone 5Q removes the limits on photographic creativity, with a high-resolution main camera — 20MP Sony at the front, 16MP at the rear — and, uniquely, a secondary 120° wide-angle camera at both front and rear. Unlike rival systems, each camera works independently every time for perfect selfies, wefies, landscapes, portraits or groups shots.
The 6-inch Full HD+ IPS display has a Full View 18:9 aspect ratio and an ultraslim bezel, making the pocket-friendly ZenFone 5Q as compact as a standard-aspect-ratio 5.5-inch phone. Powered by theSnapdragon 630 Mobile Platform, ZenFone 5Q combines incredible performance, optimized power efficiency and a 3300mAh battery with advanced security and convenience features — including NFC,triple-slot SIM/microSD card holder, rapid face unlock and fingerprint recognition — for a mobile experience like no other.

Market Availability
The generation of Intelligent Smartphones is said to be available in the Philippine within the second quarter of the year. For more information on this and all other incredible product from ASUS, follow ASUS Philippines on FacebookInstagram and Twitter pages, and the ZenTalk forum for more updates.

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