August 3, 2018

AirAsia is Bohol’s official airline partner for Sandugo Festival 2018


World’s Best Low Cost Carrier celebrates with Boholanos




BOHOL, 28 July 2018 – AirAsia, the world’s best low-cost airline for 10 straight years running, is Bohol’s official airline partner for Sandugo Festival 2018.

The partnership signed in February by Bohol Provincial Governor Edgar Chatto and the airline’s CEO Captain Dexter Comendador involves joint brand advertising, promotional activities and campaigns, familiarization trips for consumer and trade associations, media, travel agencies, greater tourism development and route network synergy, joint roadshows to trade partners, and many more.


The Sandugo Festival pays tribute to the historical blood compact between Spanish and Filipino leaders. For this year's festivities with the theme Legacy @ 30: A 30th year of Sandugo Festival, AirAsia is a major and the only airline sponsor for the festival which showcases a series of events such as the search for Miss Bohol pageant. 



“It brings us so much pride to be your official carrier. Boholanos are known for their excellent service culture which is also one of the hallmarks of AirAsia’s brand of service.

It’s going to be an exciting time for all of us and we look forward to working even more closely with the provincial government and the various hotel and tourism stakeholders not only for this festival but throughout the year, ” AAP CEO Captain Dexter Comendador said.



AirAsia awarded this year’s winner of Miss Bohol, Ms. Raclaire Stephan Dinsay Cesar Trigo who hailed from the City of Tagbilaran with free flights and the title Miss AirAsia 2018 while offering special fares to encourage tourists to travel to Bohol.

To celebrate, AirAsia is offering promo fares from as low as P1,190, all-in, one-way for BIG Members and from P1,258, all-in, one-way for Non-Members are available for booking from 30 July until 5 August 2018 at www.airasia.com for travel period between 30 July 2018 to 31 January 31, 2018.

Keep updated with AirAsia’s latest promotion and activities via twitter (@AirAsiaFilipino), Facebook (facebook.com/AirAsiaPH) and on Instagram (@AirAsiaFilipino).

August 2, 2018

Vivo brings gaming experience to the biggest pop culture convention in the PH - AsiaPOP Comicon Manila 2018 with Ideal Vision

Global smartphone brand Vivo rubbed shoulders with geek and pop culture fans at the recently concluded AsiaPOP Comicon Manila 2018, the biggest annual comic and pop culture convention in this part of the world.

The Ideal Vision and Vivo gaming booth was a hit among gamers at the AsiaPOP Comicon Manila 2018.

Held from July 27 to 29 at the SMX Convention Center Mall of Asia Complex in Manila, sunglasses and eyewear store Ideal Vision Center presented the limited-edition Comic Specs with Gamerspecs as complemented by the artificial intelligence (AI) Game Mode feature of the newest Vivo X21 for a one-of-a-kind gaming experience. Gaming enthusiasts tried their skills playing popular games such Tekken, NES, Mortal Combat, and CSR Racing at the Ideal Vision and Vivo gaming booth.

Ideal Vision materialized the Gamerspecs in partnership with Italian eyewear Sting. The country’s first lenses especially made for gamers are made with plastic resin material with layers of blue coating, AR (anti reflective) coating, UV coating, and sandwiched Photochromic material to allow longer game time.

Apart from the Ideal Vision tie-up where gamers got a chance to experience playing their favorite games on the Vivo X21 using Ideal Vision Center’s special gaming lens, Vivo also gave away special prizes to AsiaPOP Comicon Manila 2018 attendees who took part playing games in the booth and also by simply liking the official Vivo official Instagram account. Ideal Vision also gave away special tokens during the three-day event.



AsiaPop Comicon 2018 fans show off the give aways they received from Vivo

The Vivo X21, popular for its industry-first in-display fingerprint scanner, also boasts of the AI Game Mode spec, where on-the-go gamers can play games minus the distractions. Because of this one-of-a-kind feature, the Vivo X21 transforms into a dedicated game console, blocking out background calls which makes for fun and uninterrupted gameplay.

AsiaPOP Comicon Manila 2018, an annual event, is the largest pop culture convention in the Philippines and in the whole of Southeast Asia which features international brands of comics, toys, animation, film, television, music, video games, books, and sports.





About Vivo
A global smartphone brand focused on introducing perfect sound quality and ultimate photography with cutting-edge technology, Vivo develops innovative and stylish products for young people. We now have over two hundred million users and are one of the preferred brands of young people around the world. As an Official Sponsor of the FIFA World Cup™, Vivo believes in the importance of encouraging young people to embrace self-expression and an energetic lifestyle. In the Philippines, Vivo is the top 3 smartphone brand in terms of market share with 1.5 million users nationwide.

For inquiries about Vivo, visit the Vivo website at vivoglobal.ph or check out their Facebook (https://www.facebook.com/vivophil), Instagram (https://www.instagram.com/vivo_philippines /), and Twitter (https://twitter.com/vivo_phil) accounts.


Unique and Special "Menu of Services" at Kitchenails: A Fresh Toss on Hand and Foot Care

Loving yourself and taking care of yourself is something fundamental. Your decision to pamper yourself is just a reflection of whatever you’re feeling inside.



After all, you work hard, enjoy with a treat every now and then. Whether you’ve achieved a long-term goal that you have been working toward or simply had the most productive day ever, just give yourself a “Me Time” , pampering yourself,  you’re worth it and that you deserve it.

Getting a mani-pedi makes me feel instantly better. When my nails are done I feel so much better – It's the little things that make me so happy, and you literally feel polished, feeling beautiful inside and out!

Last my"Me Time", I experienced and enjoyed a unique pampering myself at the Kitchenails, with the chefs! 








Kitchenails is a fresh new concept in hand and foot care. Kitchenails located at the Robinson Galleria had a grand opening and blessing last July 28, 2018. Thanks to Mplify’s Miguel Dela Rosa, KitcheNails Marketing and PR Consultant, organized the the grand opening and give us the opportunity to experience the fresh toss on hand and foot care.

It offers a wide variety of flavorful scrubs, nail polish and oils that are organic and hypoallergenic. Its “Menu of Services” are a play on words associated with food like Honey Glaze for Paraffin Wax and Aperitif for Massage. The most recommended service would be a “Chef Specials” complete pampering service, choose your own flavor (Lemon Square, Candied Oranges, Spiced Plum Pannacotta, Verry Berry Muffin and Key Lime Pie).


At the grand opening of Kitchenails at Robinsons Galleria, Ortigas, personalities were Samie Anne Legaspi, Miss Lumiere International 1st Runner Up, Cindy Madduma, Miss Scuba International 2015 & Miss Scuba Philippines Pageant Owner, Ruel Rada, Mr Philippines, GMA Cavite, Atty.Minnie Bautista-Aldave, Atty Mark Aldave, Myrna Dela Rama, Operations Manager, Miguel De La Rosa, Marketing Consultant.



Kitchenails  started on December 2015 in Alabang Town Center. An innovation from a classic nail salon, Kitchenails added scents, flavors and ingredients from your mom’s and/or grandma’s kitchen. Month after, it opened a branch in Trinoma, Ayala Mall’s premiere mall in North Metro Manila. #ColorTheSouth for Alabang, South of the Metro, #ColorTheNorth for Trinoma became its hashtag in all of its social media accounts. #FeedYourSenses, is the mission of Kitchenails, to provide the overall experience of a nail salon with a home kitchen approach that would tickle all your senses. 

After two years of operations, Kitchenails is now open for franchise and looking for more locations in the Metro and key cities in country. Last July 28, 2018 opens its first franchise store located at Robinsons Galleria, one of the premiere mall in Ortigas Center. Its official hashtag #ColorTheEast, as the mall is located in the boundaries of Quezon City, Mandaluyong and Pasig, the eastern part of the metro. It would be in the newly revamp East Wing of the mall along with all other health and wellness stores.
"A concept nail salon made impact to me as a client much more as franchisee. I have always looked up to the dedication given by the owners and team members of Kitchenails. I know that with proper guidance and support, I will grow with them as embark on this journey to business success. Being part of a family is what they've made me feel even from the start and that alone assures me that I have made the right decision." Atty. Minnie Aldave, Kitchenails Robinsons Galleria Franchisee.

Kitchenails are located in Alabang Town Center (UGF Main Mall, 815-6350), Trinoma (3F Near Mindanao Parking, 625-2804) and Robinsons Galleria (Level 3, East Wing). 

For Franchising Inquiry contact Miss Myrna Dela Rama at (02) 281-8488. Like us on Facebook and follow us on Instagram @kitchenails

Taking some time to de-stress and escape the realities of a busy schedule can also help you refocus on what is important. Taking some time to yourself. Face tomorrow with a smile, feel happy and a look of contentment – pamper yourself.

#Kitchenails 
#ColorTheEast 
#FeedYourSenses


Chooks-to-Go announces nine winners of 100K pesos

Chooks-to-Go, the leading roasted chicken chain in the country, recently announced the nine winners of Chooks-to-Riches, its ongoing nationwide promo.
The winners are John Jervie Dee of Misamis Oriental, Emanuel Moreto of Leyte, Angelica Olinares of Negros Occidental, David Villanueva of Bicol, Leslie Naval of Malabon, Antonio Tiu of Tacloban, Emmanuel Asuncion of Bulacan, Ma. Elena Biyo of Iloilo, and Cecile Senining of Cebu. Each received PhP 100,000 pesos in cash, tax-free.

From left to right, BAVI Tacloban Branch Head Edwin Arevalo and Chooks-to-Riches winners from Tacloban, Antonio Tiu and Emanuel Moreto

“Hindi ko po inakalang isa ako sa mananalo. Sa dami ng customers ng Chooks-to-Go, ako pa ang ma-swerteng nanalo. Masayang-masaya po talaga ako, malaking tulong po ito sa amin,” said Emanuel Moreto.

“Nagulat po ako nung may tumawag sa akin na taga-Chooks-to-Go. Nataranta po ako nun kasi hindi ko matandaan kung naitago ko yung resibo na nanalo. Maraming beses po kasi akong nagtext. Blessing in disguise po itong pagkapanalo ko at napakalaking tulong sa aming pamilya,” said Antonio Tiu.
Angelica Olinares, one of the winners of PhP 100,000, with her family at BAVI Bacolod.

With Chooks-to-Riches, Chooks-to-Go aims to reward its loyal and hardworking customers who have been making the deliciously roasted chicken a part of the family’s everyday meals. This promo is the brand’s way to return the love, appreciation, and support that the customers have shown Chooks-to-Go.

To qualify for the promo, customers must make a single receipt purchase of at least one (1) whole Chooks-to-Go oven roasted chicken of any variant (Sweet Roast, Pepper Roast, Fried Chooks).

To earn entries, customers need to send CHOOKS (space) <COMPLETE NAME> / <COMPLETE ADDRESS> / <OR NUMBER> / <TOTAL TRANSACTION AMOUNT> via text message to 2256.

Valid receipts may be registered until August 11 to qualify for the promo. Chooks-to-Go will draw the last set of winners on August 13.

Will you be one of the lucky six to win PhP100,000? Remember that the more entries you have, the more chances of winning! So what are you waiting for? Join now!



Good news! Vivo V9 can all be yours for only Php14,999

Global smartphone brand Vivo is kicking off August with good news! It has dropped the price of the Vivo V9 to Php14,999 from Php17,990.

That means that new users can now enjoy the 24-megapixel AI selfie camera, the 16MP+5MP dual rear camera, 6.3-inch 19:9 FullView™ Display with an impressive 90% screen-to-body ratio, and all other high-end specs for a lower price.



For only Php14,990, Vivo V9 will give users access to AI-powered features most notable in photography with its Face Beauty, High Dynamic Range, selfie lighting, bokeh algorithm, and Augmented Reality Stickers capabilities. This makes the V9 the perfect smartphone for those who love capturing every moment.

Not only that, the Vivo V9 is also a perfect smartphone for gamers with the upgraded AI Game Mode. The Vivo V9, after all, is powered by the Android 8.1 OS and the Qualcomm Snapdragon 626 octa-core processor. It is also equipped with Smart Engine, which intelligently allocates and optimizes processing resources, for a seamless gaming experience.

The Vivo V9 was introduced in the Philippines on March 22. It was initially available only in Pearl Black and Gold, but Vivo also launched its Velvet Red variant in April.





About Vivo
A global smartphone brand focused on introducing perfect sound quality and ultimate photography with cutting-edge technology, Vivo develops innovative and stylish products for young people. We now have over two hundred million users and are one of the preferred brands of young people around the world. As an Official Sponsor of the FIFA World Cup™, Vivo believes in the importance of encouraging young people to embrace self-expression and an energetic lifestyle. In the Philippines, Vivo is the top 3 smartphone brand in terms of market share with 1.5 million users nationwide.


For inquiries about Vivo, visit the Vivo website at vivoglobal.ph or check out their Facebook (https://www.facebook.com/vivophil), Instagram (https://www.instagram.com/vivo_philippines/), and Twitter (https://twitter.com/vivo_phil) accounts.

Step up your mobile experience with the Nokia 1 and Nokia 8110 4G

HMD Global brings accessible mobile communication technology with new Nokia phones

PHILIPPINES, 31 JULY 2018 Today’s fast-paced, digital-driven world may connect and empower people in new and exciting ways not known nor explored in the past. But it also creates a gap for those who find it difficult to keep up with the latest technology. Sometimes some find new technologies and devices inaccessible and complicated, causing them to be left out of the digital world.



HMD Global, the home of Nokia phones, brings reliable mobile phones that deliver not only innovation but also technology with a purpose—technology that is accessible to everyone.

Shannon Mead, country manager of HMD Global Philippines, said:

“We make sure that at HMD Global, we provide mobile experience customized to the needs and style of our diverse markets. More than the promise of innovation, we create technology that is accessible and reliable without compromising premium quality. The Nokia 1 and Nokia 8110 4G are innovations designed to optimize experience with functions and features that can keep up with any pace.”

Nokia 1: The complete first smartphone



Designed for first-time smartphone users, the Nokia 1 is equipped with a quad-core processor, front and rear cameras, 4G connectivity and dual-SIM support, elevating the feature phone experience in an accessible smartphone package.

With the Nokia 1, stepping up to smarter mobile experience has never been easier. Packed in a refreshingly familiar design and promising the reassuring quality of a Nokia phone, the Nokia 1 also brings back Xpress-on covers, allowing users to personalize their phones through a range of playful, vibrant colors.

Running on the latest Android Oreo™ (Go edition), a version of Android for devices with 1GB RAM or less, the Nokia 1 comes with a new range of apps from Google designed to run faster while consuming less data. With fewer pre-installed and much lighter apps on Android Oreo™ (Go edition), you get 2x more available storage out of the box.



Nokia 8110 4G: The hero sidekick



Whether it’s to minimize the daily digital buzz or to find the perfect companion phone that’s ready to take on everyday challenges, the Nokia 8110 delivers more than an ordinary feature phone can offer. This newest member of the Originals family brings a familiar and easy-to-use classic interface with an intuitive tactile keypad and slide-to-answer and end-call features, plus an addictive upgraded Snake game.

The Nokia 8110 is a durable phone that delivers crystal-clear VoLTE calls. With its 4G connectivity, users can access apps such as Google Assistant, Google Maps, Google Search, Facebook and Twitter while performing basic tasks such as sending and receiving emails, importing contacts, and syncing calendar with Outlook and Gmail. The Wi-Fi capability lets Nokia 8110 serve as a portable hotspot, letting you share internet connection with up to 10 devices at once.

Reliability amid changing times


Packed with all the qualities expected of a Nokia phone, the Nokia 1 and Nokia 8110 4G are breakthroughs of accessible technology focused on elevating user experience. The phones’ design and performance emphasize durability and reliability to cater to the needs of their target users.


The Nokia 1 is available in Warm Red and Dark Blue while the Nokia 8110 4G comes in Traditional Black and Banana Yellow. Both come at an affordable price of PHP3,990.

August 1, 2018

Microsoft Brings Digital Transformation to the C-Suite

Microsoft is leading the discussion on digital transformation in the Philippines. The tech leader held several C-level roundtable discussions on the impact and necessity of digital transformation in today’s modern business environment. These discussions were attended by CEOs, CTOs, CFOs, CMOs, and CHROs from industries such as banking, professional services, retail, education, real estate, power & utilities, and telecommunications.



CIO & COO Roundtable event executives with Microsoft Leaders

Microsoft is committed to helping leaders understand the economic implications of digital transformation in the society. Digital Transformation is emerging as a key driver of sweeping change across industries globally. More than a mere buzzword, it now has the capacity to significantly improve business revenue and create broader social good,” said Christian Lim, Chief Operating Officer of Microsoft Philippines.

At the CEO Round Table event, Microsoft took a closer look at the economic impact of digital transformation in the Philippines. Andrea Della Mattea, Area President (APAC) for Microsoft, reported that the impact of digital products and services to the economy of SEA nations will skyrocket from 6% to a staggering 48% by 2021. This growth will result to an economic increase of more than $60 billion. But more than the rise of revenue and decrease in costs in businesses, digital transformation also has the capability of improving consumers’ lives and bringing about social good.
The highlight of these discussions was the different perspectives and insights from organizations like Union Bank, PhilCare, and Rustan Coffee Corporation, to name a few. UnionBank executives: Edwin Bautista, Director, Chief Executive Officer, Henry Aguda, Senior Executive Vice President and Chief Transformation officer and Arvie De Vera, First Vice President, Head of Fintech Group, shared the secret to the success of their work on digitizing finance. Aiming to resolve the problem of financial inclusion, UnionBank called in futurists and tech experts to help reach out to remote communities and give them access to financial tools.

As Microsoft gears up to host another series of C-level roundtable discussion this August, it remains focused on supporting business leaders in their journey towards shaping better opportunities for business and society through innovation.

For more inquiries, please contact Microsoft at enterpriseph@microsoft.com.

The New Linksys Velop Dual-Band Whole Home Mesh WiFi System

Linksys Expands the Family of its  Award Winning  Velop  Whole Home Mesh WIFI System 

New Velop Dual-Band Mesh WiFi System Provides High Performance and Intelligent Mesh to Deliver a Powerful WiFi Signal and Features for a Highly Secure Connection Around the Entire Home


Linksys®, celebrating thirty years of networking and WiFi innovation for the home and business this year, today announced the availability of its latest addition to the Linksys family of Velop™ Whole Home WiFi Mesh Systems, the new Velop Dual-Band Mesh WiFi System. The new Velop Dual-Band Series is a smaller and more affordable WiFi System that is designed and built as the world’s first mass-market flexible WiFi System. 

It also provides all the same award-winning and powerful software features found in the Velop Tri-Band offerings including Intelligent Mesh™, advanced parental controls, website blocking, Amazon Alexa compatibility, as well as ease of use and set up with the Linksys App but in a smaller form factor with Dual-Band technology at a more affordable price.  



“Velop is now the most flexible whole home mesh WiFi system on the market,” said Jason Villados, Country Sales Manager at Linksys. “We have a Velop offering that fits any home or small business environment as well as options for different broadband service packages to deliver the best WiFi experience for all the devices on the network.  Our new Velop Dual-Band provides the price for performance that customers are looking for plus all the intelligent software and security features that continue to be updated for real time access to the latest enhancements.” 


New Linksys Velop Dual-Band Whole Home WiFi Mesh System

Linksys is expanding its Velop family to include a Dual-Band modular mesh WiFi system, (available in 1-pack, 2-pack and 3-pack options) that can be installed in various mesh configurations to support any type of home, floorplan or WiFi footprint.  Velop is compatible with any ISP modem or gateway. Both Dual-Band and Tri-Band nodes are 100% interoperable and interchangeable and allow for easy upgradability based on a customers’ need. Velop Dual-Band nodes are designed for performance as well as elegance; they stand about two inches shorter than the Velop Tri-Band solution and small enough to be placed anywhere with a clean and attractive look that appeals to everyone -  which is unique to the mesh category of solutions for the home.  


The nodes work together as a WiFi system to provide reliable wireless connectivity throughout the home. Each Velop “node” is a powerful Dual-Band AC1300 device that can act as a parent node or client node to deliver WiFi all around the home while providing future proof technology customers need as they bring new and more devices into the home. Individual nodes may be connected wirelessly or by Ethernet for the fastest, most reliable connection. This is an ultra-simple and powerful system that uses only one WiFi network name and password to give users seamless and highly secure WiFi. 

Velop Dual-Band leverages Linksys Intelligent Mesh™ Technology, which is an evolution in Home WiFi engineering that combines Linksys software and hardware to deliver WiFi via the fastest path to the internet for the best experience possible.  Intelligent Mesh Technology helps provide better speed at distances, improved client handling between nodes, and dynamic improvements to back-haul to always ensure the best connection to the Internet. 

Easily set-up the Velop system from an Android or iOS device using the Linksys App.  With a few easy steps, Velop can connect to form a mesh network that covers the home in strong and reliable WiFi. After setup is complete, the Linksys App serves as a powerful WiFi management tool with useful features such as guest access, parental controls, device prioritization, and insights that help Velop users get maximum performance and utility from their network. 


The Most Complete and Flexible Whole Home Mesh WiFi Solution on the Market

Velop is a union of high performing hardware, intelligent software, simple to use App, and cloud service features.  This combination provides users with a solution that will future proof their home network for years to come.

Key benefits include:
  • Powerful Dual-Band Technology–Each Velop node is a Dual-Band AC 2x2 802.11ac Wave 2 with MU-MIMO radio configuration with combined speed up to 1300 Mbps*.   
  • True Modular Mesh Design – Each node is built to connect with each other over WiFi or wired Ethernet or combination of the two for best performance.  They auto configure to connect in multiple different mesh topologies.
  • Intelligent Mesh Technology – Intelligent Mesh™ Technology is aimed at simplifying Wi-Fi networking and optimizes end-to-end performance. The Velop system adapts to a user’s WiFi needs. It self-heals and optimizes to consistently deliver fast, flawless WiFi everywhere in home. 
  • Velop Dual-Band and Tri-Band are interoperable – Velop is the most flexible WiFi system which users can simply select a Velop system based on size of their home, internet service package or smart home readiness. Velop users can use both the Tri-Band and Dual-Band versions on the same network.  Adding a Dual-Band node to an existing Tri-Band mesh network is an affordable way to extend coverage.  
  • Easy App-Led Setup – Linksys App-based set-up makes it easier than ever to setup and manage a network. 
  • Patent-Pending Spot Finder Technology – The placement of each node is critical to establish a reliable connection.  During setup, Velop will recommend the best placement to reduce latency, maximize throughput and improve range and signal strength. 
  • Velop works with Amazon Alexa – Velop includes custom Amazon Alexa “skills” that can turn the guest network on/off and read back the credentials of both the main and guest networks.
  • Automatic Updates – With automatic software updates, Velop will always remain up-to-date and highly secure without having to update hardware.  Velop will automatically monitor for updates and apply new software that unlock new features, resolution to security vulnerabilities, and improved performance as they become available. 
  • Superior Warranty and Support – Velop comes with a 3-year warranty and support


Pricing and Availability:

The Linksys Velop Dual-Band Whole Home Mesh WiFi System (available in 1-pack, 2-pack and 3-pack) is now available in all major retail and online store including Complink, PC Worx, Silicon Valley, Villman Computers and Linksys official store - LAZADA.com.ph
  • Linksys Velop Dual-Band Whole Home Mesh WiFi System (1-Pack) WHW0101 – P5,995
  • Linksys Velop Dual-Band Whole Home Mesh WiFi System (2-Pack) WHW0102 – P10,995
  • Linksys Velop Dual-Band Whole Home Mesh WiFi System (3-Pack) WHW0103 – P15,995



About Linksys

The Linksys brand has pioneered wireless connectivity since its inception in 1988 with its leading innovation and engineering strategies, and best-in-class technology, design and customer service. Linksys enables a connected lifestyle for people at home, at work and on the move, and with its award-winning products, simplifies home control, entertainment, security and Internet access through innovative features and a growing application and partner ecosystem. For more information, visit linksys.com, like us on Facebook, follow us on Twitter or watch us on YouTube.

Churreria La Lola spreads happiness one churro at a time with RUSH-powered loyalty app


In recent years, churros (Spanish fried dough pastry) have become a staple snacktime treat among Filipinos. A plethora of kiosks have popped up offering the deep-fried goodness in numerous malls nationwide. But one name stands above all when the word “churros” spring to mind: Churreria La Lola.



Since opening their first branch in Powerplant Mall in December 2014, Churreria La Lola now has 17branches all over the Philippines. The overwhelming support made the company want to return the love to their customers, hence the creation of a RUSH-powered loyalty program.

RUSH is Globe Telecom’s customizable digital platform that allows businesses to easily build, track, and manage their own customer loyalty program. RUSH’s digital solutions help businesses to conveniently develop and deploy a custom-branded mobile app in as fast as 10 days.

With their own custom-branded RUSH-powered app, Churreria La Lola is intent on spreading more happiness to their regulars by rewarding them with exclusive perks and discounts. The app’s flexible reward system features a list of some of La Lola’s well-loved items which are up for grabs in exchange for stampscollected during visits and transactions.

To support their existing marketing efforts, RUSH’s built-in engagement tools allow La Lola to conveniently connect with their customers through SMS, emails, and in-app notifications. This way, customers are always in the loop for updates, promotions, or activities.

And the best thing? Fans can share their appreciation and extend suggestions through RUSH’s feedback system.

The RUSH partnership allows La Lola to create a more intelligent customer relationship management strategy through an analytics dashboard. This dashboards feeds La Lola with actionable data and insights about the buying patterns of their customers, best-selling products, most visited branches in order to make decisions that put customers best interests forward.

With RUSH-powered loyalty app, customers will surely line up to their stores with excitement and come back as often as they can. 

To know more about how RUSH can help your business, you may visit https://www.rush.ph/about.

July 31, 2018

PAL'S Brand-new Airbus A350 & A321neo Planes


Inflight comfort and luxury are redefined with Philippine Airlines’ (PAL) brand-new Airbus A350-900 XWB and A321neo airplanes. Generous legroom, enhanced entertainment, and high-speed Wi-Fi connectivity await passengers across all travel classes beginning July 2018. 
 

“PAL aims to provide excellent standards of service for its passengers throughout the entire travel experience and be at par with the world’s best airlines. We are taking our flights to the next level by modernizing our fleet and enhancing our cabin amenities and inflight offerings, on top of ensuring that we consistently provide that distinct brand of heartfelt service PAL is known for," said PAL President and COO Dr. Jaime J. Bautista.

“The arrival of the Airbus A350 and A321neo forms part of our journey towards attaining our goal of being the only 5-Star airline in the next few years from our 4-Star global airline rating.", he added.

In partnership with airline design specialist LIFT Strategic Design, PAL equipped the new planes with both function and form in mind, promising an enhanced passenger experience.

“With state-of-the-art modifications based on the latest technologies, these new aircraft will bring more benefits not only to passengers and crew but to the environment as well,” said Bautista.


Here are four things you can expect from PAL’s brand-new planes:


A Whole New World of Flights

These planes unlock PAL’s true potential with the new long-range aircraft capable of flying non-stop, up to 17 hours for the A350 and up to 8 hours for the A321neo.

The new A350 will open a whole new world of access to long-haul destinations in North America and Europe. Starting October 2018, passengers can enjoy travelling to New York City nonstop for the first time in ultimate comfort and style with the introduction of the A350’s Tri-Class cabin experience. The A321neo, on the other hand, has commenced non-stop flights to Brisbane last July 2nd and will soon explore Sydney, Port Moresby, and Sapporo.



Space for Days (Or hours)

The new A350 and A321neo pack an impressive space in the cabin so that every passenger, regardless of class of service, enjoys the maximum comfort possible during the flight. These new aircraft also feature an innovative cabin layout and seat design.

Business Class passengers aboard the A321neo can enjoy full-flat seats up that extend up to 78 inches, a first in PAL’s narrow-body fleet and a first for A321neos worldwide. Meanwhile, all Business Class passengers aboard the A350 have direct access to the aisle with the 1-2-1 seat configuration.

Business Class passengers aboard the A350 enjoy top-level comfort that matches the best competitors globally with seats that can be reclined to full-flat beds, equipped with adjustable air cushions and massage functions. Plus, with enhanced amenities and services such as our new plush duvets and Dine-on-Demand meal service, passengers can expect a cozier and more enjoyable long-haul journey.


The Premium Economy Class onboard the A350 – a first of its kind to be offered on PAL’s destinations in the US Mainland and the UK – offers passengers an upgraded experience without the lavish price tag, with 38-inches of legroom and seats that can recline up to eight inches. Passengers seated in the Premium Economy Class also enjoy privacy and exclusivity with only 24 seats available and a dedicated lavatory in the cabin.

Economy Class on the A350 has also been enhanced with seats that recline up to six inches and a spacious legroom with seat pitch of up to 33 inches, offering industry leading comfort.



Put Boredom Behind
The A350 and A321neo provides more options and control to passengers seeking personal entertainment during a long-haul flight. All seats are equipped with personal TV screens with an up-to-date selection of movies, TV shows, music and more for every generation.

Starting October 2018, passengers will have more control to select content from their mobile phone aboard the A350 via the myPAL Player App. Guests simply need to download the app, pair it up the personal TV screen assigned, and have full control on the entertainment.


The A350 boasts of having the first high-speed Wi-Fi in the PAL fleet – so you can surf and watch videos on Facebook or YouTube, or even shop online starting October 2018. The new aircraft is also equipped with experience-enhancing mood lighting with scenes designed specifically for PAL, giving the cabin a “distinctly PAL” ambiance.


Less Noise, More R&R

You can sleep soundly when flying via the A350 and the A321neo — their state-of-the-art engines produce less noise both inside and outside the cabin, compared to other previous-generation aircraft. In fact, the A350 has four times less noise than its competitor aircraft, making it the quietest twin-aisle aircraft to date.



The arrival of the A350 and A321neo is just a preview of what PAL has up its sleeves. Committed to providing Filipinos a better flying experience, PAL expects a total of 27 new aircraft - with 6 A350s and 21 A321neos – bringing the average age of the flag carrier’s fleet to 5 years by end-2018. The arrival of new planes is an exciting phase in the flag carrier’s journey towards a 5-Star Skytrax Rating in 2020.


About Philippine Airlines:
Philippine Airlines (PAL) is the national flag carrier of the Philippines, proud to be the first and longest-serving airline in Asia under its original name since being founded in 1941. Philippine Airlines is a full-service scheduled airline whose fleet of 85 aircraft operate flights to 33 destinations in the Philippines and 41 international destinations in the United States, Australia, Canada, the United Kingdom, the Middle East, New Zealand and all over Asia. It also serves an additional 41 destinations through code share alliances with partner airlines. Philippine Airlines recently received a 4-Star global airline rating from Skytrax, the international air transport rating organization, having proven excellence and commitment to world-class standards across Skytrax's global metrics that measure product and service quality.

For more information, you can check out the Official website: www.philippineairlines.com

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