Canon Marketing (Philippines), Inc. (CMP), together with Canon Business Service Centre Phils., Inc. (CBSC), has renewed its partnership with the Philippine Red Cross (PRC) to support relief and recovery efforts for communities affected by the recent earthquake in Mindanao, including Sarangani and General Santos City. The donation underscores Canon's continued commitment to standing with Filipino communities in times of crisis and delivering timely assistance to those in need.
Canon Marketing (Philippines), Inc. and Canon Business Service Centre Phils., Inc. turned over their donation to renew their support for Philippine Red Cross to aid relief and recovery efforts in earthquake-stricken communities in Mindanao – reflecting Canon’s commitment to its Kyosei philosophy of working together for the common good.
"Our commitment to the philosophy of Kyosei means standing together with communities, especially in times of uncertainty," said Anuj Aggarwal, President and CEO of Canon Marketing (Philippines), Inc. "Through our continued partnership with the Philippine Red Cross, we hope to bring not only essential relief but also hope to families as they recover and rebuild their lives. We are honored to support the invaluable work of the Philippine Red Cross in reaching those who need it most."
Philippine Red Cross Chairman Richard Gordon welcomed Canon's continued support, highlighting the impact of sustained collaboration between the private sector and humanitarian organizations in disaster response.
"We are grateful to Canon for its continued partnership with the Philippine Red Cross," said Gordon. "Canon has consistently demonstrated its commitment to humanitarian action, having also extended its support during the Cebu earthquake response. Together, we can provide timely relief and help communities recover stronger from times of crisis."
Guided by its corporate philosophy of Kyosei, living and working together for the common good, Canon remains committed to supporting initiatives that create meaningful, lasting impact. Through this partnership, Canon reaffirms its commitment to helping Mindanao earthquake-affected communities recover, rebuild, and emerge stronger.
Left to right: Heide Concepcion, Head of People and Culture, Canon Business Service Centre Phils., Inc.; Anuj Aggarwal, President and CEO, Canon Marketing (Philippines), Inc.; Philippine Red Cross Chairman Richard Gordon; Philippine Red Cross Secretary General Gwendolyn Pang
Canon Philippines executives also met with Philippine Red Cross leadership to further discuss ongoing humanitarian initiatives and community resilience efforts.
Canon executives were toured around Philippine Red Cross’ Operations Center, highlighting its 24/7 emergency monitoring and response operations.
About Canon Marketing (Philippines), Inc.
Canon Marketing (Philippines), Inc. is the authorized distributor of Canon products in the Philippines, with offices across the archipelago supported by a nationwide network of authorized service centers. It is a subsidiary of Canon Inc., a global leader in digital imaging and one of the world's most innovative technology companies, consistently ranked among the top U.S. patent holders. Guided by the Kyosei philosophy of living and working together for the common good, Canon delivers total imaging solutions that improve personal and professional lives, and remains committed to sustainable, eco-responsible business practices.
The modern workday
rarely happens in one place. One moment you're reviewing a presentation before
a client meeting, the next you're responding to emails from the airport or
approving creative assets while heading to your next appointment. For today's
entrepreneurs, executives, and business leaders, productivity is no longer
confined to the office. Itactually
happens wherever work takes them.
Recognizing this
shift, OPPO designed the OPPO Find N6 to be more than just a foldable
smartphone. With its expansive display, desktop-inspired multitasking features,
flagship performance, and seamless cross-device connectivity, the OPPO Find N6
is redefining what professionals can accomplish from a single device.
For entrepreneur,
creative director, and OPPO Find N6 ambassador Vince Uy, that's exactly what
makes the device stand out.
"The biggest
challenge is shifting between creative direction, business decisions, client
work, content, fashion, and travel all in one day," Vince shares. "The OPPO Find N6 helps because it gives me a
bigger workspace without making me carry another device. The 8.12-inch foldable
display and Zero-Feel Crease screen make reviewing layouts, decks, references,
and visuals feel more natural, especially when I'm working on the go."
A Desktop-Class Workspace That Fits
in Your Pocket
One of the OPPO Find
N6's biggest productivity advantages is Free-Flow Window, OPPO's
desktop-inspired multitasking feature that transforms the foldable display into
a highly efficient workspace.
Instead of constantly
switching between applications, users can open multiple apps simultaneously and
move seamlessly between tasks. Reviewing a presentation while replying to
emails, joining a video meeting while taking notes, or comparing spreadsheets alongside
reference materials becomes effortless on the device's expansive 8.12-inch
inner display.
Photo
by Vince Uy
Combined with the
industry's Zero-Feel Crease, the Find N6 delivers a viewing experience that
feels remarkably natural, making extended work sessions more comfortable
whether you're editing documents, reviewing proposals, or planning your next
business trip.
Designed for Professionals Who Rarely
Sit Still
Business today moves
fast, and so do the people leading it. The OPPOFind N6's ultra-slim foldable design makes it easy to carry throughout
the day without sacrificing screen size or productivity. Whether tucked into a
blazer pocket during meetings or slipped into a carry-on while traveling, it
offers the versatility of a tablet in a compact form factor.
For Vince, this
flexibility has fundamentally changed the way he works.
"There were
days when I could leave my laptop behind and still review presentations, answer
emails, approve visuals, join calls, and edit content from one device," he says. "That's what surprised me most—it doesn't feel like a
phone trying to be productive; it feels like a proper work tool that happens to
fit in my bag."
Built to Keep Up With Demanding
Workdays
At the core of the
OPPO Find N6 is the Qualcomm Snapdragon® 8 Elite Gen 5 Mobile Platform,
providing the performance professionals need for multitasking, content editing,
video conferencing, and productivity-intensive applications.
Its 6000mAh OPPO
Silicon-Carbon Battery ensures users can power through long meetings, flights,
and full workdays with confidence, while 100W SUPERVOOC™ Flash Charge minimizes
downtime when it's time to recharge.
The device is also
protected by Armour Shield Architecture and backed by IP56, IP58, and IP59
water and dust resistance, giving professionals added confidence whether
they're working from the office, on location, or while traveling.
Work Across Ecosystems Without
Missing a Beat
Modern professionals
rarely rely on just one device. Many move between smartphones, tablets, Macs,
and PCs throughout the day.
Photo
by Vince Uy
With Cross-Ecosystem
Connect, the OPPO Find N6 makes it easier to transfer files, photos,
presentations, and documents between OPPO and Apple devices, enabling a
smoother workflow without unnecessary interruptions. Whether finalizing a
presentation on a MacBook after reviewing it on the Find N6 or quickly sharing
creative assets across devices, users can stay focused on the task rather than
the transfer process.
Together with the
dedicated Snap Key, which provides quick access to essential functions
and shortcuts, the Find N6 is designed to remove friction from everyday work.
Productivity That Adapts to Every
Situation
The beauty of the OPPO
Find N6 lies not just in its performance, but in how naturally it adapts to
different moments throughout the day.
"My favorite
thing is the flexibility," Vince says. "Folded,
it's easy for meetings, events, and quick messages. Opened, it becomes this
immersive screen for work, content, and travel planning. As someone who moves
between advertising, fashion, and being constantly in transit, I like that it
keeps up without feeling bulky or limiting."
Whether it's preparing
for a board meeting, reviewing campaign concepts, organizing travel plans, or
simply catching up on emails between appointments, the Find N6 transitions
effortlessly from work mode to everyday life.
A New Era of Mobile Productivity
As the boundaries
between work, creativity, and mobility continue to blur, professionals need
devices that can keep pace with their evolving routines.
The OPPO Find N6 rises
to the challenge by combining desktop-class multitasking through Free-Flow
Window, a spacious foldable display, flagship performance, seamless
cross-ecosystem connectivity, and durable premium engineering into one
remarkably portable device.
For today's CEOs,
entrepreneurs, and business leaders, it isn't just another foldable smartphone.
It may just be the device that finally lets them leave the laptop behind.
The OPPO Find N6 is
priced at PHP 139,999. Customers can also enjoy exclusive offers and freebies
available for a limited time. Globe subscribers can avail of the Find N6
through GPlan 2499 with PHP 73,600 cashout, while Smart users can purchase the
device under Smart Infinity Plan 5000, with exclusive benefits.
To know more about the OPPO Find Series, visit OPPO Philippines’ official website at www.oppo.com/ph/or OPPO Philippines’ official social
media pages on Facebook, YouTube, and TikTok.
July marks the peak of the rainy season and tropical cyclone activity in the Philippines, bringing frequent downpours, flooding, and weather-related disruptions across the country. As wet conditions become more common, smartphones have become essential tools for communication, navigation, emergency updates, and access to digital services, making device durability increasingly important during severe weather.
Exposure to rain, splashes, and moisture can affect touchscreen responsiveness and increase the risk of water-related damage, potentially disrupting access to critical information when connectivity matters most. For consumers navigating unpredictable weather, devices designed with water protection and reliable touch performance can help maintain uninterrupted use.
The vivo Y31d addresses these challenges with its IP68 and IP69 dust and water resistance as well as features designed for the rain, including Wet-Hand Touch and One-Tap Water Ejection and Dust Removal.
The device’s Wet-Hand Touch feature enables the screen to recognize touch input even when the user’s hands or the display are wet from rain, sweat, or splashes. This allows users to continue performing essential tasks such as checking messages, booking transportation, or using navigation tools in damp environments without significant interruption.
The vivo Y31d also carries IP68 and IP69 dust and water resistance ratings, offering protection against dust ingress, rain exposure, and high-pressure water jets. The device can also withstand submersion in up to 1.5 meters of fresh water for as long as 30 minutes, providing additional durability for outdoor use and daily commuting during the rainy season.
To support long-term device maintenance, the smartphone includes One-Tap Water Ejection and Dust Removal. The feature uses calibrated vibrations to help remove residual water and dust from the speaker and charging port after exposure to moisture or debris, helping preserve audio quality and charging performance.
The vivo Y31d is available in Glow White and Starlight Grey starting at Php 12,999. Available in three variants with up to 8GB RAM and 256GB storage, get it in vivo e-store, Shopee, Lazada, TikTok Shop, and authorized vivo stores nationwide.
Global technology brand HONOR Philippines officially launches the HONOR X7e, a full-packed smartphone designed to deliver exceptional battery life, smarter AI experiences, and reliable durability—all at an incredible introductory price during the HONOR 7.7 Mega Rainy Season Sale.
Starting July 6 at 8:00 PM, the HONOR X7e will be available exclusively on HONOR's official Lazada, Shopee, and TikTok Shop stores for as low as P9,999, giving consumers up to P5,000 OFF its regular retail price of P14,999.
"The HONOR X7e is built for Filipinos who are always on the go. Whether you're working, studying, creating content, or simply staying connected with family and friends, this smartphone is designed to last all day while delivering a smarter and more reliable mobile experience," said Stephen Cheng, vice president, HONOR Philippines. "We're excited to introduce it first through our biggest online sale yet, making it easier than ever for everyone to experience HONOR innovation at an unbeatable value."
All-Day Power
The biggest highlight of the HONOR X7e is its massive 7500mAh battery, allowing users to stream, game, browse, work, and stay connected longer on a single charge. Paired with 45W HONOR SuperCharge, users can quickly power back up and get back to what matters most.
Built for today's fast-paced lifestyle, the HONOR X7e lets users spend more time enjoying life—and less time searching for the nearest charger.
HONOR AI with Every Tap
The HONOR X7e also introduces the new Instant AI Button, providing one-touch access to intelligent features that simplify everyday tasks. Whether it's boosting productivity, getting quick information, or unlocking AI-powered functions, smart assistance is always within reach.
Built to Handle Everyday Life
Accidents happen—but the HONOR X7e is ready for them. Equipped with 5-Star SGS Premium Drop Protection and IP64 Water and Dust Resistance, it is engineered to withstand everyday drops, splashes, and dusty environments, giving users greater confidence wherever they go.
Capture Every Moment
The HONOR X7e features a 50MP AI Main Camera that delivers sharp, vibrant photos in various lighting conditions. Complemented by intelligent AI imaging features and a 5MP front camera, users can effortlessly capture and enhance every memorable moment.
Entertainment is equally enjoyable thanks to its 6.61-inch 120Hz display, delivering smoother scrolling, more responsive gameplay, and immersive viewing experiences. Under the hood, the MediaTek Helio G81 Ultra processor and 128GB storage ensure reliable everyday performance with plenty of room for photos, videos, and apps.
HONOR 7.7 Mega Rainy Season Sale
For a limited time only, shoppers can grab the HONOR X7e at its special introductory price of as low as P9,999, available exclusively through HONOR Official Online Stores.
Consumers can also enjoy flexible installment options:
Don't miss exclusive livestream offers and the exciting HONOR X7e Piso Sale during Pitk Queen’s livestream.
Don't miss your chance to own the all-new HONOR X7e with up to P5,000 OFF during the 7.7 Mega Rainy Season Sale. Visit the HONOR Official Stores on Lazada, Shopee, and TikTok Shop and experience All-Day Power, Smarter AI, and Premium Durability—all in one smartphone.
As students prepare to return to campus for Academic Year (AY) 2026-2027 this August, having reliable technology can help make everyday college life more manageable. From attending lectures and collaborating on group projects to joining campus organizations and staying connected throughout the day, the right devices can support both academic and extracurricular activities.
With a lineup that spans smartphones and budget-friendly wearables, vivo offers several options designed to match different student needs and budgets.
For capturing campus moments and creative projects: vivo V70
If you are mostly covering campus events for a student publication, creating content for an organization, or documenting memorable moments with classmates, the vivo V70 offers tools that support creativity beyond the classroom.
It features a 50MP ZEISS Super Telephoto Camera capable of up to 100x zoom, allowing users to capture performances, school events, and presentations even from a distance. Its dedicated Telephoto Stage Mode supports up to 20x zoom for clearer long-range shots, while 4K 60fps video recording enables students to produce high-resolution videos for presentations, school projects, and social media content.
The vivo V70 is powered by a 6500mAh BlueVolt battery paired with 90W FlashCharge, helping students stay productive from their first class of the day to after-school meetings and review sessions without worrying about frequent charging. Get it starting at Php 35,999 on vivo e-store.
For keeping up with everyday schoolwork: vivo V70 FE
College life often means juggling lectures, deadlines, presentations, and group work. The vivo V70 FE combines imaging capabilities and long battery life to support students throughout their busy schedules.
Its 200MP OIS Ultra-Clear AI Imaging system allows students to capture lecture slides, handwritten notes, laboratory work, and creative projects with greater clarity. AI 30x Super Zoom offers added flexibility when photographing presentation materials or campus activities from a distance, while 4K video recording supports multimedia assignments and classroom presentations.
Equipped with a 7000mAh BlueVolt battery and 90W FlashCharge, the device is designed to last through a full day of classes, study sessions, and extracurricular activities. Get it starting at Php 25,999 on vivo e-store.
For busy schedules and everyday durability: vivo Y31d
Packed schedules, long commutes, and outdoor activities are all part of college life. Available starting at Php 12,999, the vivo Y31d is designed for students looking for dependable battery life and added durability.
Its 7200mAh BlueVolt battery helps reduce the need for frequent charging throughout the day, while 44W FlashCharge allows users to quickly power up between classes. The smartphone also carries IP68 and IP69 dust and water resistance ratings, along with SGS Five-Star Drop Resistance and Military Grade Shock Resistance certifications, providing added protection against accidental drops and unexpected weather during daily commutes. Get it starting at Php 12,999 on vivo e-store.
All three smartphones run on OriginOS 6, which includes AI-powered productivity features designed to help students complete schoolwork more efficiently.
AI Search enables users to locate files, notes, or settings using natural language, eliminating the need to scroll through multiple folders. AI Creation can summarize, refine, or expand written content, making it useful for organizing study notes, polishing reports, or drafting articles. Meanwhile, AI Captions generate real-time lecture transcripts, instant translations, and one-tap summaries, helping students capture important discussions during classes, meetings, or group collaborations.
Students can also download the vivo Office Kit to seamlessly transfer files between their smartphone and computer, manage folders, and synchronize tasks across devices for a smoother workflow.
Wearables that complement campus life: vivo Watch GT 2 and vivo Buds Air3
Beyond smartphones, vivo also offers accessories that support students' daily routines both inside and outside the classroom.
The vivo Watch GT 2, priced at Php 7,999, delivers up to 21 days of battery life and features AI-powered 24/7 health monitoring. Its borderless 2.5D curved AMOLED display is paired with more than 100 sports modes, including professional racket sports and track mode, making it a practical companion for varsity athletes, fitness enthusiasts, and students who enjoy staying active between classes.
Meanwhile, the vivo Buds Air3, available for Php 1,799, offers up to 50 hours of battery life, AI call noise reduction for clearer online classes and voice calls, 88ms low gaming latency, multi-device dual connection for switching seamlessly between a laptop and smartphone, and IP54 dust and water resistance for everyday use.
As AY 2026-2027 begins, choosing devices that support productivity, creativity, communication, and mobility can help students navigate campus life with greater confidence throughout the semester.
Students interested in learning more about these devices can visit any authorized vivo store nationwide or explore the lineup through the vivo e-store, Shopee, Lazada, and TikTok Shop, where they can take advantage of 7.7 deals.
The ASUS ExpertBook Ultra arrives in the Philippines as a sub-1kg AI Business Flagship that Delivers an Unprecedented 50W of Uncompromised Power in defining next flagship business standard.
In an age of accelerating digital transformation and the relentless rise of AI-driven workflows, the very definition of a business laptop is being redefined. Modern professionals, prosumers, and enterprise leaders no longer see laptops as mere operating expenses or basic work tools. Instead, they expect them to function as mission-critical productivity hubs, powerful data-processing engines, and seamless gateways to AI integration. Above all, they demand a machine that matches their dynamic, modern, and highly mobile lifestyles without compromising on performance in any way.
Today, at a spectacular grand launch at the Grand Ballroom of Okada Manila, attended by over 1,200 industry leaders, enterprise partners, and technology decision-makers, ASUS unequivocally answered this demand by unveiling the ASUS ExpertBook Ultra. ASUS Co-CEO Mr. Samson Hu made his inaugural visit to the Philippines to personally lead the launch, joined by ASUS Vice President & APAC Commercial General Manager Mr. Rex Lee, and spearheaded locally by ASUS Business Philippines' Business Development Manager Francis Avila. Setting a bold target for the ASUS Expert Series to become the number one commercial PC brand in the Philippines by 2028, Mr. Hu revealed that the local commercial business has grown by 85%, now accounting for 27% of ASUS' total business in the country.
Boldly positioned as "The Flagship of the Industry. Period," this Copilot+ PC defies the established laws of physics. Encased in a featherlight 0.99 kg aerospace-grade chassis, it seamlessly integrates the latest Intel® Core™ Ultra X9 Series 3 processor, an incredibly powerful GPU, and an advanced NPU into a single heterogeneous AI computing platform. Driven by a revolutionary 50W sustained thermal design and benchmark-shattering PCIe Gen 5x4 storage, the ExpertBook Ultra doesn't just meet the standards of competing flagships—it shatters them. Meticulously engineered, it serves as a robust data execution hub and a premium statement piece for the modern executive.
ASUS ExpertBook Ultra Core Highlights:
•A Featherlight Heavyweight: Crafted from aerospace-grade AZ31B magnesium-aluminum alloy through precision CNC machining, it weighs a mere 0.99 kg with an ultra-thin 10.9 mm profile. ASUS ExpertBook Ultra is also the world’s smallest footprint 14.0-inch laptop. The chassis features a 9H-hardness ASUS Nano Ceramic Technology surface treatment, delivering scratch and wear resistance five times higher than the industry standard. Even in such a slim and light weight device, ASUS still manage to incorporate a 70Wh battery for up to 26 hours of battery life.
•Unrivaled 50W Sustained CPU Performance: Powered by the ASUS ExpertCool Pro thermal Technology and up to Intel Core Ultra X9 Series 3 Processor, it sustains an astonishing 50W CPU TDP (Thermal Design Power) without throttling. Its integrated Intel Arc B390 graphics delivers higher graphics performance than NVIDIA RTX4050 at 30W TGP. It can also maintain near-silent operation in whisper mode (under 20dB). Coupled with a massive 9600 MT/s memory bandwidth and a PCIe Gen5x4 SSD, it achieves class-leading performance, with read speeds up to 5 times faster and write speeds up to 1.6 times faster than a Gen 4 x4 SSD.
•The Pinnacle of Audio-Visual Experience: Pioneering the global market with a 14-inch 3K (2880x1800) anti-glare touchscreen Tandem OLED display that drastically extends panel lifespan, reduces power consumption by 40%, and achieves 1400 nits of peak HDR brightness with 30-120Hz Variable Refresh Rate display. Paired with ultra-low reflection anti-glare glass, the Gorilla Glass Matte, and a 6-speaker Dolby Atmos spatial audio system for absolute immersion.
•Haptic Touchpad and Complete I/O Ports: ASUS is committed to delivering the best possible input experience for users. The ASUS ExpertBook Ultra features a 1.5 mm key-travel, spill-resistant keyboard for comfortable typing, along with a precisely tuned haptic touchpad that is so intuitive and accurate, you may not need an external mouse at all. The I/O selection is also highly comprehensive, with one USB Type-C and one USB Type-A port on each side of the laptop, as well as a standard HDMI 2.1 port and a combo audio jack.
•Enterprise-Grade AI & Bulletproof Security: Integrates the subscription-free MyExpert AI suite (featuring AI ExpertMeet and a local Knowledge Hub). Hardware-level security is further reinforced by compliance with the NIST SP 800-193 standard, along with a self-healing BIOS, a physical webcam shield, and dual biometric authentication through fingerprint and IR facial recognition.
Industry Leaders Endorse a New Standard of Excellence
The launch event served as a powerful declaration of industry leadership, with top executives taking the stage to establish the ExpertBook Ultra as the new insurmountable benchmark in the commercial PC market.
"The ExpertBook Ultra is the absolute pinnacle of ASUS engineering and our definitive answer to the future of work," said Mr. Samson Hu, Co-CEO of ASUS, during his keynote. "We engineered this device with zero compromises. We understand that tomorrow's business leaders require an AI-powered machine that thinks and operates as fast as they do, wrapped in a design that exudes elegance. This is the undisputed flagship of the industry."
Wendy Gurra at Intel, emphasized the hardware synergy: "The ExpertBook Ultra perfectly unleashes the 50 TOPS of computing power from our latest NPU. This unprecedented processing capability ensures that professional users have the raw performance required to drive the most demanding AI-driven business applications with unmatched efficiency."
No Scripts. Top Executives Tried ASUS ExpertBook Ultra for Three Weeks and Gave One Verdict.
Before the launch, ASUS Business Philippines gave three of the country's most respected executives three uninterrupted weeks with the ExpertBook Ultra — no scripts, no briefings, no expectations. What they came back with were not endorsements. They were verdicts.
Lito Villanueva, EVP & Chief Innovation & Inclusion Officer of RCBC and Founding Chairman of Fintech Alliance PH and Asia FinTech Alliance, has spent his career demanding more from technology — and from the institutions that adopt it. After three weeks, his assessment was direct:
"The best technology should make people feel more capable, not more overwhelmed. The ExpertBook Ultra brings powerful features — from AI performance to enterprise-grade security — into a device that still feels simple and practical to use."
From an executive at the intersection of finance, innovation, and digital transformation, that is not a compliment lightly given.
Two other executives echoed the same verdict in their own way. Jacqueline Guiterrez, Co-Founder & CEO of Happy Skin Cosmetics and BLK Cosmetics, put it simply: "I like things that do their job — works when you say it should work." And Dindo Marzan, SVP and Head of SME Business Group of Converge ICT Solutions, summed it up just as directly: "It can really go with the speed that we have in processing."
A highlight of the program was a panel discussion that brought together Gabbi Garcia, Rico Hizon, Lito Villanueva, and Dindo Marzan, each representing a distinct facet of a modern Filipino professional. They engaged in a candid conversation about their firsthand experiences with the ASUS ExpertBook Ultra, the pressures defining today's professional landscape, and the accelerating role of AI in Philippine business. It was also on that same stage that ASUS Business Philippines made another announcement that had the room talking.
The evening was hosted by prominent Filipino voice-over artist, content creator, and podcaster Inka Magnaye, whose presence set the tone for a program that was as polished as the device it celebrated. The launch also drew some of the Philippines' most recognized names in business, media, and content — among them financial educator and entrepreneur Chinkee Tan, and digital content creator and entrepreneur Reymond Delos Reyes, popularly known as Boss RDR.
Iconic Voices. One Undisputed Choice. ASUS Business Philippines Just Made the Most Unexpected Power Move in Philippine Tech.
In a move that bridges the country's two major broadcast networks, ASUS Business Philippines tapped both GMA Network's Gabbi Garcia and ABS-CBN's Rico Hizon as the dual faces of the campaign, who stood together onstage.
Gabbi Garcia is no stranger to ASUS. One of GMA Network's most in-demand talents, Kapuso IT girl, Pinoy Big Brother: Celebrity Collab Edition host, and entrepreneur — she has carried the brand before. But this time, she isn't just back. She's back for the biggest ASUS launch the Philippines has ever seen.
Rico Hizon has spent 38 years in the rooms where the world's most consequential stories broke — as anchor of CNBC Asia, BBC News, and CNN Philippines, now host of ABS-CBN's Beyond the Exchange, and a trusted business consultant to some of the country's largest enterprises. He has interviewed presidents, CEOs, and global leaders. When someone of his caliber chooses to stand behind a product, it is not an endorsement. It is a verdict.
Together, they don't just represent the Filipino professional. They are the Filipino professional — at every stage, in every room, at every speed. ASUS Business Philippines did not choose safe. They chose the truth. And in choosing both of them, ASUS said something louder than any spec sheet ever could: this laptop belongs to everyone who refuses to slow down.
ASUS ExpertBook Ultra. The Flagship of the Industry. Period.
The ASUS ExpertBook Ultra is not simply a business laptop; it is a meticulously engineered, future-proof asset. By achieving an almost impossible combination—a featherlight 0.99 kg magnesium chassis, a thermally unrestricted 50W CPU TDP, graphics performance better than the NVIDIA RTX 4050, a staggering 14,090 MB/s Gen 5 SSD, 9600 MT/s RAM, a breathtaking 14.0-inch 3K 120Hz anti-glare touchscreen Tandem OLED display with 1,400 nits of brightness, a 70Wh battery delivering up to 26 hours of battery life, and impenetrable NIST SP 800-193-compliant hardware security—ASUS has systematically eliminated the concept of compromise.
For IT experts who demand unbreachable security, C-level executives who require supreme elegance, and dynamic professionals who refuse to let hardware bottleneck their potential, the choice is absolute. The ASUS ExpertBook Ultra is, without question, the flagship of the industry. Period. It is also the ultimate expression of the ASUS Expert Series: Trusted by IT Experts, Built for Worry-Free Business. ASUS ExpertBook Ultra Now Available in the Philippines
The ASUS ExpertBook Ultra is now available starting at Php 129,995 at select ASUS authorized stores and tech stores nationwide.
Early Bird Bundle worth Php 13,000+ Until July 31, 2026
ASUS Business Philippines is offering an exclusive Early Bird Bundle Promo for the ASUS ExpertBook Ultra. Purchase any unitASUS ExpertBook Ultra during the promotional period period on select tech stores nationwide, and ASUS Expert Stores in Lazada or Shopee and get one (1) an ASUS 100W GaN Charger (included upon purchase) and ₱10,000 worth of SSI Gift Vouchers for online redemption that you can use to purchase select luxury and premium items under SSI Group. (claimed online). DTI Fair Trade Permit No. FTEB-261070 Series of 2026.
ASUS ExpertBook Ultra (B9406CAA) – Specifications
Model Name & Positioning
ASUS ExpertBook Ultra (B9406CAA)An ultra-portable mobile workstation that shatters the boundaries between sub-1kg portability and desktop-grade performance, acting as a zero-compromise ROI instrument for enterprise leaders.
Operating System
Windows 11 Pro / Home / Pro Education (64-bit)
Processor & AI Compute (CPU & NPU)
Up to Intel® Core™ Ultra X9-388H (Options: X7-358H, U7-356H, U5-325)• NPU: Dedicated 50 TOPS Neural Processing Unit• Total Platform: Up to 180 TOPS.• TDP: 50W Sustained Thermal Design Power via ASUS ExpertCool Pro Technology.The 50 TOPS NPU enables entirely local, zero-latency execution of heavy LLM inference, real-time translation, and generative AI tasks without relying on the cloud—ensuring strict data privacy and slashing cloud computing costs. The unthrottled 50W TDP allows workstation-level multitasking in a 10.9mm thin chassis.
Graphics (GPU)
Up to Integrated Intel® Arc™ B390 (12 Xe Cores)Heterogeneous architecture allows this integrated GPU to outperform a dedicated NVIDIA RTX 4050 (at 30W TGP) by ~35% in 3DMark Time Spy. Professionals can effortlessly handle 4K video editing, complex 3D data visualization, and parallel AI graphics acceleration directly on device.
Memory (RAM)
Up to 64 GB LPDDR5x @ 9600 MT/sPushing beyond the standard 8533/8448 MT/s found in rivals, the blistering 9600 MT/s bandwidth eliminates data bottlenecks. This ensures the NPU and GPU are constantly fed with data, delivering instantaneous responsiveness when running multiple virtual machines or massive datasets.
Storage (SSD)
Up to 2 TB M.2 PCIe® Gen 5.0 x4 NVMe (OPAL 2.0 SED options)Quite literally twice as fast as the Gen 4 SSDs used by primary competitors. This 14,000+ MB/s velocity means gigabytes of local AI models, 8K raw footage, and heavy software environments load in milliseconds. Hardware-level OPAL encryption keeps corporate IP cryptographically locked if the drive is ever stolen.
Display Technology (Tandem OLED)
14″ 16:10, 3K (2880 x 1800) 120Hz Anti-glare Touchscreen Tandem OLED• Metrics: 30-120Hz VRR, 1400 nits HDR Peak, 600 nits SDR, 960Hz native PWM, 100% DCI-P3, Delta-E < 1, VESA DisplayHDR True Black 1000.The dual-layer Tandem structure delivers triple the brightness while consuming 40% less power, drastically reducing burn-in risk. The 1400-nit peak ensures perfect color accuracy and visibility even for outdoor client presentations.
Display Technology (Polymer OLED)
14″ 16:10, 3K (2880 x 1800) Touchscreen POLED• Metrics:120Hz refresh rate, 1000 nits HDR, 450 nits SDR, 720Hz native PWM.Offers the absolute lightest device configuration (0.99 kg) with ultra-fluid 120Hz motion clarity for high-speed scrolling and dynamic content.
Glass & Anti-Glare Tech
Corning® Gorilla® Glass Victus + Corning® Gorilla® Matte• Metrics: 19 GU (Gloss Units), 80% glare reduction, 50% sparkle reduction.Microscopic nano-etching achieves an absurdly low 19 GU reflection rate (compared to ~80 GU on standard anti-glare screens). This creates a paper-like viewing experience that drastically cuts eye strain and squinting during marathon work sessions, while Victus glass provides superior drop and scratch resistance with up to 100 kg weight durability.
Thermal System
ASUS ExpertCool Pro Technology• Architecture: Dual fluid-dynamic bearing fans, 97 Liquid-Crystal Polymer (0.15mm) blades, 0.1mm ultra-thin aluminum heatsink fins, crosswind positive air-pressure (+12% central pressure).• Acoustics: <20dB (Whisper mode, 15W CPU TDP), <28dB (Standard mode, 25W CPU TDP), <42dB (Performance mode, 45W CPU TDP).Prevents thermal throttling even when the lid is closed and docked. You get 25W of uncompromised power in near-absolute silence (<28dB), ensuring a highly professional, disruption-free environment in boardrooms or libraries.
Keyboard
Full-size, Backlit, Water Spill-Resistant with special UV Coating• Metrics: 1.5 mm key travel, 19.05mm key pitch, 0.2mm key dish.Retains a deep, desktop-like 1.5mm travel (beating the 1.1mm industry average) for fatigue-free typing. The special UV coating provides a “zero gloss,” ultra-soft silky touch that strongly resists smudges, fingerprints, and chemical cleaners. Dedicated Mic/Mute LEDs prevent conferencing embarrassments.
Touchpad
110 cm² Edge-to-Edge Glass Haptic Touchpad• Hardware: AAC haptic motor, 6 independent force sensors.Eliminates mechanical “diving board” hinges. The 6 force sensors guarantee silent, uniform, and perfectly symmetrical tactile feedback anywhere you press on the glass. Integrated slide gestures for volume and brightness eliminate hunting for function keys.
I/O Ports
Left: 1x Thunderbolt™ 4 (40Gbps, 4K, PD3.0), 1x USB-A 3.2 Gen2 (10Gbps), 1x HDMI 2.1 TMDS (4K@60Hz), 1x 3.5mm combo jack.Right: 1x Thunderbolt™ 4 (40Gbps, 4K, PD3.0), 1x USB-A 3.2 Gen2 (10Gbps).True dongle-free mobility. With high-speed Type-C and Type-A ports distributed on both sides, professionals can charge and connect peripherals fluidly regardless of desk layout.
Wireless & Antennas
Triple-band 2×2 Wi-Fi 7 (802.11be) + Bluetooth® 6.0 with LDS• Metrics: Laser Direct Structuring (LDS) 3D antenna integration yields a 43% efficiency improvement in 5GHz & 6GHz bands.By printing the antenna directly onto the plastic exhaust carriers, it bypasses metal chassis interference. This massive antenna array ensures unparalleled signal integrity, zero packet loss, and high throughput in hyper-congested environments like airport lounges or tech conferences.
Audio & Microphones
6-Speaker Spatial Audio with Dolby Atmos• Hardware: 2x 3411 Dual-diaphragm 5cc woofers, 2x 1610 tweeters, 2x Cirrus CS35L56 Smart Amps, 1x Cirrus CS42L43 DAC.• Metrics: 95dB peak loudness.Obliterates the audio of standard Ultrabook (hitting 95dB vs competitors’ ~85dB). The stacked woofer/tweeter structure provides deep bass and rich vocals. Paired with “VoicePrint” AI Noise-Canceling mics, you can execute flawless, headset-free hybrid meetings in noisy coffee shops.
Battery & Charging
70 Wh, 4-cell Li-Polymer (2S2P Architecture)• Metrics: Up to 26 hours battery life. 50% charge in 30 mins. Supports 5V-20V full range charge.The 2S2P (2-series, 2-parallel / 7.8V) architecture reduces switching losses in the MOSFET for vastly superior DC-DC conversion efficiency. Combined with 5V-20V full range charging support, you can top up using a standard smartphone power bank or airplane seat port, keeping you operational anywhere on earth.
Enterprise Security
ASUS ExpertGuardian & NIST SP 800-193 Compliance• Hardware: ASUS Security Processor, Dual Self-healing BIOS ROM, Discrete TPM 2.0 (FIPS 140-2), Microsoft Pluton, Match-on-Chip Fingerprint, Windows Hello IR, Physical Webcam Shield, Chassis Intrusion Alert.Meets Microsoft Secured-Core PC standards out of the box. NIST SP 800-193 compliance ensures the firmware actively Protects, Detects, and Recovers from persistent, stealthy malware (like LoJax), providing an impenetrable hardware foundation for sensitive corporate data.
Chassis & Durability
CNC AZ31B Magnesium-Aluminum with ASUS Nano Ceramic Technology• Metrics: 9H Hardness. MIL-STD-810H (24 procedures). 157 ASUS Tests (50K hinge cycles, 100K simulated hand-pressure, 250K keycap rub).The aerospace-grade AZ31B alloy is 34% lighter than standard aluminum. The Plasma Electrolytic Oxidation (PEO) process binds a 9H ceramic layer to the metal, making it 5x more scratch-resistant than industry standards. It drastically lowers TCO by surviving drops, spills, and extreme corporate abuse.
Dimensions & Weight
31.09 x 21.28 x 1.09 cm• POLED version: 0.99 kg • Tandem OLED version: 1.09 kgThe ultimate definition of “Featherlight.” This footprint is physically smaller and thinner than all direct 14-inch market rivals, drastically reducing travel fatigue while carrying workstation-tier computing power.
ASUS ExpertBook Ultra is Now Available in the Philippines
The ASUS ExpertBook Ultra is now available starting at Php 129,995 at select ASUS authorized stores and tech stores nationwide.
•Where to Buy ASUS ExpertBook Ultra: https://ph.asus.click/ExpertBookUltra-WheretoBuy
•ASUS Expert Store – Lazada: https://ph.asus.click/ASUSExpertBookStoreLazada
•ASUS Expert Store – Shopee: https://ph.asus.click/ASUSExpertBookStoreShopee
Industry-Leading After-Sales Support
Every ASUS ExpertBook purchase is backed by ASUS’s comprehensive after-sales support program, designed to protect your investment and minimize downtime for your business:
•Including battery warranty extension, ensuring your device stays covered and performing at its best well into the future and upgradeable warranty of up to 5 years
•From Luzon to Visayas to Mindanao, professional support is always within reach wherever your business operates 100+ ASUS Service Centers nationwide
•Dedicated commercial support for enterprise and SME accounts including on-site repairs, priority servicing, 24/7 customer support, and expert technical assistance for business-critical devices
•ASUS Business Support Program
Because the right business laptop is not just a purchase. It is a long-term investment in your team’s productivity, security, and competitive edge.
Trusted by IT Experts. Built for Worry-Free Business. Visit https://www.asus.com/ph/business or contact your nearest ASUS Business authorized reseller.
