Luzon Institutional Partners lead the charge toward a digitally inclusive Philippines at GCash Digital Excellence Awards 2025

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The 5th GCash Digital Excellence Awards (GDEA) drew the curtain on another milestone evening for Philippine governance, spotlighting the local government units and national agencies that are actively reshaping how Filipinos access public services faster, safer, and entirely cashless.

Held at the Grand Hyatt Manila in Bonifacio Global City, Taguig, the ceremony gathered awardees under this year's theme: "Recognizing Digital Pioneers: Empowering the Public Sector for a Modern, Inclusive Philippines." Of the 45 awardees recognized nationwide, 32 came from Luzon, a testament to the region's growing commitment to digital governance and financial modernization.

Through the digital payment infrastructure of GCash, these institutions have made tangible strides in building government services that are not only efficient but accessible to every citizen, regardless of location or circumstance.

Leading the charge in the Ilocos Region, the Bauang Public Market of the Municipality of Bauang, La Union, was honored for championing sustainable financial digitalization across public market transactions, making cashless payments a daily reality for vendors and buyers alike.

In Cagayan Valley, the Metropolitan Tuguegarao Water District earned recognition for improving citizen access to water-related services through secure digital payment channels and streamlined online service options.

Central Luzon emerged as a strong cluster of awardees, with five institutions receiving citations: the City of San Fernando in Pampanga, the City Government of Baliwag and its Baliwag Public Market in Bulacan, the Municipality of Morong, and the Provincial Government of Bataan. Across urban centers and provincial communities alike, these LGUs have rolled out digital payment systems for local fees, utilities, and market transactions while expanding their online service footprints.

Also recognized for Digital Transformation Excellence in Utility Efficiency was the Metropolitan Naga Water District, underscoring how utilities are embracing digital tools to improve service delivery. Meanwhile, CALABARZON contributed four recognized institutions to the roster: the City Government of Santa Rosa in Laguna, the City Government of Imus in Cavite, the Municipality of Tanay, and the Pililla Water District in Rizal, each implementing traceable, citizen-friendly digital systems that simplify access to government services.

Rounding out Luzon’s awardees are the Municipality of Mauban, Quezon, and its Mauban Public Market, the City of Lucena, and the Provincial Government of Quezon, and Antonio L. Raymundo, Jr., President of the League of Municipalities of the Philippines – Bataan Chapter, who were recognized for their efforts to expand online payment channels and digitize public services across provincial towns—bringing modern governance closer to the communities that need it most.

The ceremony also recognized several national government agencies for advancing digital transformation and financial inclusion in public service. The Department of Transportation – Metro Rail Transit Line 3 received the Digital Breakthrough Growth Award for expanding digital payments in commuter services. The Land Bank of the Philippines, Department of Social Welfare and Development, and the Philippine Crop Insurance Corporation were named Champions for Digital Advocacy and Connectivity for widening access to digital financial services. The Home Development Mutual Fund (Pag-IBIG Fund) earned the Leader in Sustainable Financial Digitalization Award for its long-standing digital initiatives, while the Securities and Exchange Commission, the Philippine Statistics Authority, and the Bureau of the Treasury were cited as Catalysts in Financial Inclusion for strengthening digital access and transparency in public financial systems. The Department of Trade and Industry also received the Excellence in Digital Transformation Award for integrating digital platforms into services that support Filipino businesses.

Mynt Chairman Ernest Cu credited the partnerships that made progress possible across these communities. "2025 was truly a year where GCash doubled down on its commitment through partnership with the government in advancing digitalization in our country. We are moving beyond ear access to delivering world-class innovations that people use daily. We could not have reached these heights alone. Together, we have brought strengthened fiscal management, streamlined disbursements, and connections to the LGU," he said.

GCash VP and Head of Public Sector Cleo Santos also added, "We are one with the government in the mission to serve every Filipino. Everything we do is anchored in our shared vision of finance for all. Every leader here tonight is a testament to the belief that no Filipino should be left behind in the digital economy,"

The GDEA's award categories were designed to meet institutions where they are in their digitalization journey. First-year adopters were recognized through the Digital Breakthrough Growth Award, while the Excellence in Digital Transformation Award honored agencies that have demonstrated sustained growth in digital transactions from 2022 to 2025.

Sector-specific recognition was given through awards for Digital Transformation Excellence in Healthcare, Education, and Utility Efficiency, while the Catalyst in Financial Inclusion Award celebrated programs that meaningfully expanded financial access for underserved Filipinos.

Long-standing partnerships were honored through the Leader in Sustainable Financial Digitalization Award, which is reserved for agencies with at least five years of collaboration with GCash. The Leader in Sustainable Financial Digitalization for Public Market pushes for governments' call for cashless payments and payment options. These Public Markets maintain at least 70% active vendors using GCash as a payment option to its customers.

The numbers underscore the momentum. The Bangko Sentral ng Pilipinas reports that over 97% of government-to-government and government-to-employee transactions are now digitally processed, while retail digital payments now account for more than 57% of total transaction volume nationwide.

Setting the bar for what digital transformation must achieve, Anti-Red Tape Authority (ARTA) Director General Ernesto Perez stressed that results must ultimately be felt by citizens.

"Digital excellence within government rests on tangible results experienced by individuals and enterprises. It is seen in faster transactions, simplified requirements, dependable payment channels, and platforms that reach communities regardless of geography or circumstance. Through this initiative, GCash and ARTA continue to champion the goals by promoting ease of doing business, enhancing digital payment systems, and fostering stronger collaboration between government and the private sector," he noted.

By putting the spotlight on Luzon's digital trailblazers, the 5th GDEA reinforces that the path to a modern, inclusive Philippines is already being built, one LGU, one transaction, and one empowered citizen at a time

For more information, visit https://www.gcash.com.

PLDT Enterprise, Cisco highlight how smart networks are reshaping real-time operations across industries

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Enabling more resilient operations and reduced downtime through industry-leading connectivity

Manufacturing, logistics, and pharmaceutical sectors are under increasing pressure to operate faster, coordinate across multiple sites, and respond to disruptions in real time. However, many still rely on fragmented systems that limit visibility and slow decision-making.

To address these challenges, PLDT Enterprise, the B2B arm of PLDT Inc. and market leader in enterprise connectivity and ICT solutions in the Philippines, in collaboration with Cisco, is working with organizations to strengthen the network infrastructure that supports daily operations.

“Connectivity today is no longer just about keeping systems online: It’s about enabling businesses to respond in real time, operate securely across multiple environments, and scale without added complexity,” said Jay Lagdameo, PLDT Enterprise Vice President and Head of Domestic Enterprise Business - Regional and Commercial. “By working closely with partners like Cisco, we’re helping organizations build the kind of network foundation that supports how industries are evolving today.”

At a recent industry session with leaders from manufacturing, logistics, and related sectors, discussions led by Cisco and PLDT Enterprise focused on how high-performance and resilient network architectures support cross-site coordination, strengthen system reliability, and enable faster, more informed decision-making.

Enabling industry use cases through integrated solutions

The session featured PLDT Enterprise's range of connectivity and ICT solutions designed to support evolving operational requirements across industries. Built on PLDT’s extensive nationwide fiber infrastructure and backed by resilient wireless networks, these solutions are built to deliver for mission-critical operations.

Among these is its Managed SD-WAN solution, which delivers strong connectivity resiliency for industries with highly distributed operations such as logistics, FMCG, and retail. By combining wired and wireless internet links into a unified network, it ensures continuous connectivity across warehouses, distribution hubs, stores, and remote sites.

Intelligent traffic steering and automatic failover allow seamless switching between fiber, broadband, and 5G connections—keeping operations running even during link disruptions through multi-layered redundancy for business continuity.

With centralized management and real-time visibility, businesses can maintain operational efficiency, reduce downtime, and deliver a consistent customer experience across all locations.

From fragmented systems to real-time operations

Traditional setups often rely on siloed systems, making it difficult for teams to access accurate, up-to-date information across locations. This can result in production delays, inefficient inventory management, and slower response to disruptions across the supply chain. Many organizations also face challenges integrating emerging technologies such as IoT, AI, and cloud-based platforms into existing systems, limiting their ability to fully realize the benefits of digital transformation and maintain operational continuity at scale.

With more advanced network capabilities, businesses can move toward integrated environments where data flows seamlessly across operations. This supports use cases such as real-time tracking of goods, automated workflows in production environments, and more efficient coordination between warehouses, distribution hubs, and frontline teams.

Industry collaboration, integrated digital transformation

The collaboration between PLDT Enterprise and Cisco underscores how modern network infrastructure has evolved from a supporting function into a critical enabler of real-time visibility, operational control, and business continuity. This ultimately helps businesses maintain performance and resilience as they adopt more data-driven and automated processes.

Furthermore, this initiative builds on PLDT Enterprise’s integrated ecosystem - bringing together connectivity, wireless, cloud, data center, platform, and global capabilities that are anchored on PLDT Group’s superior network foundation - to help businesses simplify operations and scale with greater confidence.

To learn how PLDT Enterprise helps organizations across industries build more agile and resilient operations through end-to-end solutions, visit https://bit.ly/pldtenterprise-cisco-smart-networks-q1-2026-pr

Nanucell Strengthens MLM Operations with PLDT Enterprise Managed DevOps and Connectivity

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Enhancing scalable IT systems to support growth in the Philippine health and nutraceutical sector

PLDT Enterprise, ePLDT, Multisys, and Nanucell Inc. join forces to celebrate their expanding partnership aimed at enhancing operational efficiency. Leading the contract signing are Dennies G. Cejares (fourth from left), President of Nanucell Inc., and Vic Tria (fifth from left), FVP and Head of Enterprise Domestic Business and SME at PLDT Enterprise and CEO & President of Multisys Technologies Corporation.

Subic, Zambales, Philippines – Nanucell Inc., a fast-growing health and wellness distribution platform under Nanusci Inc., has partnered with PLDT Enterprise, alongside ePLDT and Multisys, to enhance its digital infrastructure. The collaboration supports Nanucell’s expanding nationwide network, enabling more reliable, scalable, and secure systems for its leaders, distributors, and operations.

As a company committed to empowering Filipinos with premium yet affordable nutraceutical products and livelihood opportunities, Nanucell recognizes that sustainable growth requires robust digital capabilities. Through this partnership, the company strengthens its operational backbone with Managed DevOps services, Enterprise Broadband, and Smart Postpaid Plans, delivered through PLDT Enterprise and developed in collaboration with technology partner Multisys.

“Nanucell was built to grow meaningfully, not just quickly. As our network expands, we recognize that the future demands stronger, more reliable systems. This partnership provides the foundation for structured, scalable, and trustworthy growth,” said Connie Salazar-Mirasol, Chief Operating Officer of Nanucell Inc.

The engagement enables real-time tracking, accurate reporting, and dependable platform performance, reducing service disruptions and supporting the company’s multi-level marketing operations. It reinforces PLDT Enterprise’s position as a trusted digital partner for enterprises seeking stable, efficient, and modern IT operations.

“Our mandate at PLDT Enterprise has always been to go beyond connectivity. By combining our expertise in enterprise solutions with Multisys’ software capabilities, we help Nanucell realize its vision of modern digital operations while delivering high-quality health and wellness products to the market,” said Vic Tria, FVP and Head of Enterprise Domestic Business and SME at PLDT Enterprise, and CEO & President of Multisys Technologies Corporation.

Nanucell’s long-standing use of fixed and wireless connectivity solutions remains the foundation of its digital operations, supporting business continuity and growth as the company expands nationwide. The enhanced Managed DevOps capabilities further ensure that its IT systems can scale efficiently, maintaining clarity, consistency, and operational reliability across all business units.

“Through this collaboration with PLDT Enterprise, ePLDT, and Multisys, we are better positioned to maintain stable systems and deliver quality products to our customers as we continue our growth journey,” added Dennies G. Cejares, President of Nanucell Inc.

This partnership marks a significant milestone in Nanucell’s digital transformation, positioning PLDT Enterprise as an end-to-end partner that delivers connectivity, managed ICT services, and long-term operational stability.

For more information, visit https://bit.ly/pldtenterprise-nanusci-epldt-multisys-pr

PLDT Enterprise Bolsters AI Adoption in the Workplace With Digital Assistant ‘Ellie’

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PLDT Enterprise is strengthening AI adoption within the PLDT Group with the launch of Ellie, an internal AI-powered digital assistant designed to boost productivity, collaboration, and operational efficiency—enabling faster and more responsive customer engagement.

Short for Enablement and Intelligence Engine, Ellie reflects PLDT Enterprise’s commitment to embedding AI into daily workflows. Accessible via Microsoft Teams, the platform provides teams with quick access to product information, sales materials, and a centralized, searchable knowledge base—helping employees work more efficiently and focus on higher-value activities.

“Championing AI within our own workplace allows us to lead by example as we transform into a TechCo - demonstrating how AI can enhance productivity and deliver more responsive outcomes for our customers” said Blums Pineda, Senior Vice President and Head of Enterprise Business Group and PLDT Group AI Business Lead.

Through Ellie, employees can easily access product bulletins across PLDT Enterprise’s portfolio of solutions - from fixed and wireless to ICT - along with ready-to-use materials such as sales decks and client proposals. The platform also serves as a centralized, searchable knowledge base that enables teams to quickly find the information and stay aligned when engaging clients.

By consolidating key insights into a single interface, Ellie supports faster decision-making, smarter client engagement, and a more future-ready, AI-enabled workplace.

“Ellie reflects how we are approaching AI as a practical tool for everyday work - not just a future concept, but something our teams can use now to work smarter and respond more effectively to client needs,” said Nico Alcoseba, First Vice President and Head of Enterprise Product Management and Innovations at PLDT Enterprise. “As we continue to evolve the platform, our focus is on ensuring it delivers real value across the organization by supporting faster decision-making, better collaboration, and more impactful outcomes.”

Driving Digital Transformation from Within

The introduction of Ellie reflects PLDT Enterprise’s belief that organizations must embrace digital transformation internally to fully deliver its value to customers.

As the larger PLDT organization continues to advance AI initiatives, Ellie contributes to building a future-ready, AI-enabled workplace—one that leverages technology not only to support clients, but also to transform the way its own teams collaborate and innovate.

Learn more about PLDT Enterprise’s solutions, visit https://bit.ly/pldtenterprise-ellie-ai-tool-pr.

SM strengthens stakeholder communication through online platform

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SM Investments Corporation, the parent company of the SM group, is scaling up its stakeholder engagement efforts through SM In Focus, its online platform which has over 137,000 subscribers and generated over 2.5 million views since its launch in late 2024.

The milestone reflects SM’s broader push to strengthen transparency and accessibility in communicating business performance, innovation, and value creation across its integrated ecosystem in retail, property, and banking.

The platform is part of SM’s evolving approach to stakeholder communication, leveraging online channels to provide more timely, structured, and relevant insights on its operations and impact.

“SM In Focus enhances our ability to communicate the Group’s activities and outcomes in a more accessible and consistent manner,” said Rico Hizon, host and creator of SM in Focus.

Beyond external engagement, the initiative also supports internal alignment by enabling participation from across the organization. Contributors from various business units provide on-the-ground perspectives, reinforcing a more coordinated and enterprise-wide approach to communication.

“By engaging contributors across the Group, the platform strengthens collaboration and improves how we communicate our strategy and impact,” said Elizabeth Anne “Lizanne” Uychaco, Executive Vice President, Group Diversity Officer of SM Investments, and Executive Producer of SM In Focus.

To date, the platform has produced over 440 videos and accumulated more than 14,000 watch hours, indicating sustained audience engagement.

As SM continues to expand its operations, SM In Focus supports a more integrated and data-driven communication strategy, bridging internal insights with external engagement and enabling clearer articulation of the Group’s long-term value creation.

SM In Focus Host and Creator Rico Hizon shares the Youtube Silver Play Button for reaching an important 100,000 milestone with SM Investments Corporation Executive Vice President, Group Diversity Officer and SM in Focus Executive Producer Lizanne Uychaco.

DTI to Mount 2026 National Food Fair, Expanding Market Opportunities for Filipino MSMEs

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The Department of Trade and Industry (DTI) will mount the 2026 DTI–Bagong Pilipinas National Food Fair (NFF) from April 8 to 12 at the Megatrade Halls of SM Megamall. The event will feature over 320 micro, small, and medium enterprises (MSMEs) from across the country engaged in food manufacturing, processing, and related enterprises.

As the country’s premier platform for Filipino food products, the NFF will showcase a wide range of regional flavors and culinary innovations from Luzon, Visayas, and Mindanao. It continues to serve as a strategic venue for enterprise development and market expansion.

Among the highlights are food concepts developed by former Overseas Filipino Workers (OFWs) who have transitioned into entrepreneurship. These enterprises demonstrate the potential of business development to generate sustainable livelihood opportunities in the Philippines.

This year’s Fair will highlight the coconut industry, one of the country’s priority agricultural sectors. In line with the Coconut Farmers and Industry Development Plan (CFIDP), participating enterprises will showcase the sector’s versatility and export potential.

A dedicated Halal segment will feature certified and Halal-ready products. This initiative supports DTI’s efforts to expand the Philippines’ participation in the global Halal market through improved certification, standards compliance, and product development.

The DTI Business Connect Lounge will facilitate business matching between MSMEs and institutional buyers, including distributors and retailers. It aims to translate business discussions into supply agreements and long-term partnerships.

The Fair is open to the public, with free admission. Visitors may access product sampling, live demonstrations, and interactive activities. Buyers will have access to a curated pool of market-ready enterprises. MSMEs will benefit from expanded market linkages and business opportunities.

In line with the Bagong Pilipinas agenda, the National Food Fair underscores the resilience, innovation, and global competitiveness of Filipino MSMEs.

DENR cites SM for group-wide efforts on plastic recovery and waste management

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The Department of Environment and Natural Resources (DENR) recognized the SM Group for its support of the Extended Producer Responsibility Program (EPR) that aimed to reduce plastic use, recover plastic packaging, and strengthen on-ground waste systems across its diverse business units.

(From left to right) Department of Environment and Natural Resources (DENR) Undersecretary for Policy, Planning and International Affairs Atty. Jonas Leones; DENR Secretary Raphael P.M. Lotilla; SM Supermalls Assistant Vice President for Waste Management and Sustainability Solutions and SM GUUN President George Cheung; SM Investments Corporation Head of Investor Relations and Sustainability Timothy Daniels; SM Retail, Inc. Vice President for Sustainability Suyin Liu; Philippine Alliance for Recycling and Materials Sustainability (PARMS) President Engr. Jess G. Reyes; DENR Assistant Secretary for Environment and concurrent Environmental Management Bureau (EMB) Director Jacqueline A. Caancan.

In a recently concluded event on January 30, 2026, the DENR cited SM’s coordinated group approach that went beyond compliance under Republic Act No. 11898, also known as the EPR Law of 2022, particularly in ‘advancing recovery, reduction, innovation, and inclusive circular economy practices that support the national Zero Waste to Nature agenda.’

“This award is a credit to every part of the SM group, and we're very grateful to receive it. From our retail business, to our banks and logistics companies, they have been reducing their plastic footprints in their packaging and influencing consumer behavior to use less plastic,” said SM Investments Corporation Head of Investor Relations and Sustainability Timothy Daniels.

SM's property arm, SM Prime Holdings, Inc., through its #SMWasteFreeFuture project, has partnered with Japanese waste processing firm Guun Co., Ltd to convert waste back into new materials at their first waste processing factory in Consolacion, Cebu.

To further enhance the development of waste conversion, SM has installed RDC-labeled (recyclable, disposable, compostable) bins across various SM properties nationwide. Recyclables, such as bottles, cans, and paper, are sorted and sent to their respective recycling plants. Meanwhile, disposables such as cups, straws, and rags are converted into replacement fuel for cement kilns. Compostables, or food scraps, are converted to landscaping soil within 48 hours.

“GUUN is a collaboration across the Group that ensures consumption or waste is not the end of the economic cycle,” said SM GUUN President George Cheung who is also concurrently SM Supermalls’ Assistant Vice President for Waste Management and Sustainability Solutions.

The #SMWasteFreeFuture campaign consolidates various initiatives across SM’s ecosystem of businesses into a centralized system, communicating its commitment to environmental stewardship and championing sustainable communities.

Under this initiative, other SM companies, such as SM Supermalls continue to lead with its long-running Trash-to-Cash (TTC) monthly recycling market held in SM malls nationwide, where customers can exchange recyclables such as paper, plastic, metal or even appliances for cash. TTC facilitates the exchange of over 1.5 million kilograms of recyclables every year. Customers can also find the E-Waste Collection bins in Cyberzone areas and the Plastic Waste Collection vans in 15 malls.

In addition, SM Markets, the SM Group’s umbrella brand for SM Supermarket, SM Hypermarket, and Savemore, has ushered in greener retail practices in encouraging the use of eco-bags over single-use plastics since 2007. In 2025 alone, SM Markets sold 20.8 million Green Bags, equivalent to around 31.2 million plastic bags avoided.

“When we look at plastics, which is a significant problem in the Philippines, we have looked to take quite a range of actions across the group. But what they have in common is that they are very practical, they are commercially viable initiatives, and they all have actual meaningful differences that we make to the plastics problem,” said Mr. Daniels.

Tanza’s Transformation from Coastal Town to a Rising Growth Hub in Cavite

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Driven by better connectivity, infrastructure, and early residential developments such as Micara Estates by Profriends, Tanza continues to evolve into one of Cavite’s emerging places to live

Tanza is steadily progressing into one of Cavite’s emerging growth centers, supported by improved access, growing communities, and a continuous pace of development.

As connectivity and infrastructure improve across the province, Tanza is becoming a practical option for families seeking long-term opportunities beyond Metro Manila. Residential communities continue to take shape, daily essentials are within closer reach, and growth feels steady rather than overwhelming.

Long before this shift gained wider attention, Property Company of Friends, Inc. (Profriends), one of the country’s fastest-growing property developers, recognized Tanza’s potential. In 2014, Profriends established Micara Estates, guided by the belief that progress should be built around people. Since then, the development has continued to support Tanza’s growth by nurturing meaningful connections and creating spaces where families can grow and feel at home.

Moving beyond a coastal identity

For decades, Tanza was known as a coastal municipality shaped by fishing and farming. As Cavite’s development gradually expanded, that identity began to evolve. Tanza opened itself to urban growth while preserving the community-oriented character that long defined everyday life in the town.

Located in northwestern Cavite and fronting Manila Bay, Tanza now benefits from a position within reach of major economic areas while offering a calmer pace than the capital. Residential neighborhoods and emerging commercial activity reflect a town no longer defined by a single livelihood, with families now engaged in manufacturing, retail, logistics, and services. This steady transition has allowed Tanza to absorb new opportunities without losing the sense of familiarity that continues to make it feel like home.

Stronger connectivity and accessibility

Improved road networks continue to support Tanza’s steady progress by making daily travel more efficient and predictable. Major routes such as CAVITEX, CALAX, the C5 Link, CCLINK, and the NAIA Expressway connect the municipality to Metro Manila and key business areas, helping residents manage work commutes, logistics, and access to essential services. Access to transport hubs such as the Parañaque Integrated Terminal Exchange (PITX), together with LRT Line 1, has also made public transportation more accessible for daily commuters.

Within Cavite, the Tanza–Trece Road provides direct access to Trece Martires City and other nearby destinations, while Antero Soriano Highway remains a vital local route supporting public transportation and connections to neighboring municipalities. Future access to the Cavite–Bataan Bridge is also expected to strengthen regional links, reinforcing Tanza’s role as a practical place for long-term living.

Living close to work and everyday essentials

Alongside better roads, economic activity in Tanza has expanded. Industrial zones, commercial centers, and new enterprises have created employment opportunities in sectors such as manufacturing, retail, and services. These developments strengthen the local economy and allow more residents to work closer to home, supporting a daily routine that is easier to manage over time.

Access to everyday essentials has also improved. Shopping centers such as SM Tanza and nearby retail areas in General Trias provide residents with access to supermarkets, dining options, and basic services. Schools, hospitals, churches, and local markets are within reach, reducing the need for frequent trips outside the area. This growing convenience supports a balanced lifestyle, where work, daily needs, and family time can be handled within the same community.

A community designed to grow with Tanza

As Tanza continues to develop, established residential communities have played a role in shaping how growth is experienced within the town. Micara Estates has been part of Tanza since 2014, providing housing options at a time when the town’s wider transformation was only beginning to take shape. Over the years, the community has grown alongside the municipality, supporting families who chose to settle in Tanza for the long term.

Micara Estates was planned to support everyday living beyond the home itself. The vision comes to life through community initiatives such as GalingMicara, led by volunteer homeowners, many of whom are youth. They organize activities focused on sports, health and wellness, learning, livelihood, and environmental care. Through these shared efforts, families are encouraged to participate, strengthening everyday connections across the community.

Located along Antero Soriano Highway in Barangay Sahud-Ulan, Micara Estates remains accessible to transport routes, workplaces, and daily services. As Tanza continues its steady progress, the community provides Filipino families with a place to live that aligns with the town’s pace of growth and supports a stable, community-oriented lifestyle.

“Tanza’s progress has been shaped by steady infrastructure, expanding opportunities, and the people who have chosen to build their lives here,” said Nieves Santos, Business Unit Head of Profriends. “Our role at Profriends is to support that progress by creating communities where residents can feel settled and connected. Micara Estates was planned to grow alongside Tanza, offering families not just homes, but shared spaces and a sense of community as the town continues to move forward.”

For the latest updates on Profriends communities, visit its official website at www.profriends.com. You can also follow its official social media accounts for news, events, and community highlights on Facebook, Instagram, TikTok, and LinkedIn.

A Closer Look at The Manila Hotel Guest Experience

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The Manila Hotel, the Grand Dame of the Philippines, continues to set the standard for luxury by blending its storied past with thoughtful, modern comforts—offering guests an experience that is memorable, welcoming, and distinctly special.

A New Layer of Elegance

In its commitment to preserving timeless elegance, The Manila Hotel has unveiled new carpeting throughout the Main Building. The refreshed look complements the hotel’s classic aesthetic while creating plush, revitalized ambiance. The result is a softer, more inviting atmosphere, one that makes every walk through the halls and into the guest rooms feel relaxed and unhurried.

A Stay That Comes Fully Stocked

Luxury at The Manila Hotel is felt in the little details. Guests booking the best available rate (BAR) directly in the website or via hotel reservations officers will find a fully stocked complimentary mini bar in their room, replenished daily. This simple yet indulgent touch turns every stay into a personal retreat, setting the tone for a visit that feels like home.

Special Discount for In-House Guests

True to its legacy of hospitality, all checked-in guests enjoy 20% off across most of the hotel’s celebrated dining outlets and The Manila Hotel Spa. From the refined elegance of the Champagne Room and the traditional Chinese flavors of Red Jade, to the renowned buffet at Café Ilang-Ilang, as well as relaxed moments at the Lobby Lounge, Tap Room, and Pool Bar, guests can savor every dining experience at added value. 

The same discount extends to the Spa, where guests can escape the city’s hustle and unwind in tranquility.

Stress-Free Daily Transfers

Understanding that Metro Manila’s vibrancy also lies beyond its grand doors, the hotel offers complimentary daily scheduled transfers to SM Mall of Asia and Robinson’s Place Manila, providing access for those seeking retail, entertainment, or a leisurely day out.

Culinary Fun for Junior Guests

For families, the hotel continues to be a haven for shared experiences. Every Sunday, Café Ilang-Ilang comes alive as a playful kitchen for little chefs. Children aged 5 to 12 can join the complimentary Kiddie Culinary classes, where they can try their hand at pizza making or cupcake decorating guided by the hotel’s skilled chefs. This delightful experience is available to junior guests who avail the Sunday lunch buffet at Café Ilang-Ilang, ensuring fun for the kids while parents savor the feast.

“At The Manila Hotel, we aim to provide more than just a room, we offer a legacy of service and a gateway to the best of Filipino hospitality. We invite our guests to fully immerse themselves in the luxury, comfort, and thoughtful touches that make their stay with us unforgettable,” shares Marvin Kim Tan, vice president for sales and marketing of The Manila Hotel.

For inquiries and reservations, please call +632 8527 0011 or +632 85301 5500, email info@themanilahotel.com, or visit www.manila-hotel.com.ph.

Richmonde Hotels Introduce Value-Driven Extended Stay Packages for Work and Leisure

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Recognizing the growing need of city travelers for stays that allow not just flexibility in terms of length of stay, but also provide the best value for their money, Richmonde Hotel Ortigas and Eastwood Richmonde Hotel have created extended stay packages designed for guests staying a minimum of two nights that offer greater savings, enhanced perks, and the comforts and convenience of a true home away from home whether visiting for business or leisure.

In addition to its regular guest rooms, Richmonde Hotel Ortigas has options for suite rooms equipped with lounging areas, dining tables, and even a functional kitchenette, which are ideal for long stays for business and leisure travelers. 

A SMARTER WAY TO STAY IN THE CITY

At Richmonde Hotel Ortigas, strategically located at the heart of Ortigas Center, guests enjoy the convenience of being within close proximity to key corporate offices, medical institutions, and some of Manila’s most popular shopping malls, with easy accessibility to other cities in the metro, making it an ideal address for both business and leisure stays. Guests staying a minimum of two nights can avail themselves of package rates starting at PhP 3,900 nett per night (room only) and PhP 5,500 nett per night (with daily breakfast buffet for two). Aside from these competitive rates, the package comes with value-added perks such as dining and massage discounts, access to the Health Club’s facilities, and the ease of settling in without the pressure of a short, overnight stay.

For guests planning a longer visit, the long-stay package delivers even greater savings and convenience, with rates from PhP 3,800 nett per night (room only) or PhP 5,400 nett per night (with daily breakfast buffet for two) if staying for at least five nights. Inclusive of daily laundry privileges, dining discounts, Wi-Fi access, and complimentary use of the gym and sauna, the package supports extended work assignments and unhurried city breaks, allowing guests to balance productivity, retail therapy, and relaxation with ease.

EFFORTLESS CITY LIVING

Meanwhile, Eastwood Richmonde Hotel delivers a seamless extended-stay experience within the metro’s pioneer master-planned development, the vibrant mixed-use township of Eastwood City where corporate offices, branded retail shops, diverse dining spots, and entertainment venues are all within easy walking distance. Ideal for guests who value safety, accessibility, and efficiency, the hotel lets both business and leisure travelers move through their day with ease, eliminating long commutes and maximizing time for productivity and recreation.

Eastwood Richmonde Hotel, located in the heart of Eastwood City with direct access to Eastwood Mall, offers long-stay guests spacious guest rooms and recreational facilities like a rooftop pool, to provide a most comfortable and convenient home away from home.  

Guests staying a minimum of two nights can enjoy rates as low as PhP 4,400 nett per night (room only) and PhP 6,000 nett per night (with daily breakfast buffet for two). Perfect for short business trips or quick city escapes, the package includes access to the hotel’s gym and pool, as well as convenient parking to ensure a balanced stay that blends work commitments with moments of relaxation.

For longer visits, the hotel’s five-night package offers even greater value, with rates from PhP 4,300 nett per night (room only) and PhP 5,900 nett per night (with daily breakfast buffet for two). Designed for guests who want to fully settle in, the package includes daily laundry privileges, parking benefits, and lifestyle conveniences that support both work schedules and downtime. With everything from offices to entertainment just steps away, Eastwood Richmonde Hotel transforms extended city stays into an effortless and rewarding experience.

EXTENDED COMFORT, PURPOSEFUL HOSPITALITY

Committed to thoughtful and inclusive hospitality, Richmonde Hotels aim to offer service that goes beyond comfort and convenience. Both Richmonde Hotel Ortigas and Eastwood Richmonde Hotel are DOT certified Muslim-friendly establishments, providing considerate services that respect diverse guest needs, while championing sustainable practices that support responsible tourism. Guided by its signature Sampaguita brand of Filipino service—marked by genuine warmth, care, and attention to detail—Richmonde Hotels continue to enrich everyday stays with experiences that are comfortable, meaningful, and distinctly welcoming.

To book or get more information about Richmonde Hotel Ortigas, call (632) 8638 7777 / (63) 917 534 4352, email stay@richmondeortigas.com.ph, or log on to www.richmondehotelortigas.com.ph. For inquiries on Eastwood Richmomde Hotel or to make a reservation, call (632) 8570 7777 / (63) 917 531 6867, email stay@eastwoodrichmonde.com, or visit www.eastwoodrichmondehotel.com.ph.  

Addressing the brain drain: SM group brings higher education to the region

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Home to more than 84,000 students, National University’s (NU) presence in seven cities outside of Metro Manila has not only expanded access to higher quality education but also access to professional opportunities.

NU Cebu

These seven provincial areas include NU Bacolod, the university’s first campus in the Visayas, which has 96% local employees and the remaining are from other campuses who moved to Bacolod. NU Laguna has 99% local employees; NU Baliwag has 98% local employees; NU Dasmarinas has 96% with 4% transferees; NU Lipa has 98% local employees, and NU Clark has 97% local employees. NU Cebu, which opened this academic year, has 100% local hires.

NU’s presence especially in the provinces allows professors and students to access quality education and employment without leaving their hometown. The university’s standardized compensation package across its campuses attracts talent while helping address brain drain in the provinces.

“We bring talent back to the provinces. NU offers a standardized salary matrix applicable to all our employees across the country. This approach has helped NU make our recruitment more appealing to applicants in provincial regions,” NU President and CEO Dr. Renato Carlos Ermita said.

NU President and CEO Dr. Renato Carlos Ermita

Strengthening local ecosystems for work and enterprise by aligning education, labor, and development policies is necessary in combating the deepening inequality between urban and rural areas. SM’s expanding social footprint, in which most NU campuses are located, helps local communities retain their education talent, reinforcing access and contribution to the social economy. This underscores SM’s vision of responsible development of its host communities.

“NU is part of SM’s corporate social responsibility. By allowing the campus to be a part of the SM community, accessibility is achieved and affordability is maintained. Transportation hubs are also located near most of the mall-based campuses, allowing safety and convenience for the students and employees,” Dr. Ermita further shared.

Back home

In NU Cebu, one of Cebu’s returning locals is the campus’ Executive Director Johanna Minglana who shared, “We have all local hires, with three of us returnees from NU Manila where we were based when NU Cebu was not yet opened. NU Cebu gave me the opportunity to come full circle in my birthplace after decades of growing up in Manila while continuing my academic career.”

She shared how her sentiment also resonates with the faculty and employees, “they shared how working at NU Cebu has allowed them to pursue meaningful careers without having to leave their families or communities. They speak of a better sense of purpose—being able to contribute to nation-building through education while remaining rooted in the culture and values of their hometown. Our stories are not isolated—they reflect a broader impact of NU Cebu’s commitment to regional development and talent retention.”

The Cebu campus, according to Executive Director Minglana, is a testament to how NU embodies SM’s vision of being a catalyst for community development. “Having been in the NU system since 2012, I’ve seen how our goals align with SM’s broader purpose. What keeps me here is the opportunity to make a difference in the lives of our students and to contribute meaningfully to the development of my hometown. It’s a privilege to be part of a transformative journey that uplifts not just individuals, but entire communities.”

For Executive Director Minglana, NU Cebu’s presence in a local community like Cebu goes beyond education. “It stimulates the local economy by creating jobs—not only within the university but also in surrounding businesses such as food establishments, boarding houses, transportation services, and retail. Our students, faculty, and employees contribute to the vibrancy of the local economy through their daily needs and activities in a fun, safe, and secure place.

As the university celebrated its 125th founding anniversary, its quasquicentennial year, recently at the SM MOA Sky, thousands of NU alumni attended the event. This, as NU aims to continue providing its students, eventually graduates, with world class and life-ready education to enable them to be competitive in whatever arena they are in, provincial or otherwise.