Showing posts with label Lifestyle. Show all posts
Showing posts with label Lifestyle. Show all posts

May 28, 2025

Myrtle Sarrosa Joins Timezone to Bring More Fun for All Ages


Timezone, the Philippines’ premier family entertainment destination, proudly announces a groundbreaking partnership with Myrtle Sarrosa, a multi-talented gaming content creator, cosplayer, singer, and actress, as its inaugural brand ambassador. This collaboration merges Sarrosa’s vibrant energy with Timezone’s mission to deliver innovative and memory-making experiences across its 50+ locations nationwide.

A Homegrown Connection: Where Play Meets Passion

Myrtle Sarrosa’s connection to Timezone is both personal and profound. A native of Iloilo, she was Timezone’s first-ever Gold Card holder, spending her youth mastering games like DrumMania and Dance Dance Revolution. “Timezone was my creative playground,” Sarrosa reflects. “It’s where I bonded with friends, embraced cosplay, and found my confidence.” Her journey took a defining turn when Pinoy Big Brother scouts spotted her at Timezone Iloilo, cosplaying while playing DrumMania, leading to her victory on Pinoy Big Brother: Teen Edition 4 and a thriving career in entertainment.


This authentic bond makes Sarrosa the ideal partner for Timezone, a brand synonymous with fostering community and creativity since 1998. “Myrtle embodies the heart of Timezone—fun, fearless self-expression, and connection,” says Raffy Prats, President and General Manager of Timezone Philippines. “Her influence as a gamer and entertainer amplifies our vision to be the ultimate destination for shared experiences.”

Elevating Entertainment for a New Era

Timezone has transformed from a classic arcade into a dynamic entertainment destination, offering cutting-edge attractions like Wangan Maxi Tune 6RR, maimai DX, social bowling, karaoke, and immersive party experiences. Sarrosa’s multifaceted career—spanning gaming streams with thousands of followers, cosplay events, and music releases—mirrors Timezone’s evolution into a space that caters to diverse audiences, from Gen Z gamers to families celebrating milestones.

As the ambassador, Sarrosa will headline a series of high-energy initiatives, including:
  • · Exclusive Events: Live game tournaments and cosplay meetups at Timezone venues.
  • · Digital Content: Behind-the-scenes videos showcasing Sarrosa’s favorite games and tips for maximizing fun.
  • · Interactive Challenges: Social media campaigns inviting fans to share their Timezone moments for a chance to win prizes.

Play More, Get More: Exciting Promotions Now Live at Timezone


Beyond the major events and celebrations, longtime fans of Timezone can look forward to a new wave of promotions designed to add even more excitement to every visit.




The Blookes Bundle has quickly become a favorite among both collectors and casual players. For ₱650, guests receive ₱800 worth of Powercard load, along with a complimentary Blookes Transformers figure to take home. This offer blends engaging gameplay with a nostalgic collectible.

Pokémon enthusiasts, whether longtime fans or newcomers, can enjoy the Straight to Blue promotion. At ₱2,950, players receive ₱4,000 worth of Powercard credits and a free Pokémon Blind Box, making it an appealing option for those looking to enhance their Timezone experience.

For those seeking the ultimate value, the Straight to Gold bundle provides ₱13,000 worth of credits for ₱9,950, plus a sleek RC car that is sure to delight both children and adults.

The Timezone app also features a special offer. By entering the promo code MYRTLE, app users can access a limited time Buy One, Get One deal, receiving ₱500 worth of gameplay for just ₱250. This promotion is ideal for both new players and regular visitors who want to extend their fun.


These promotions are crafted to deliver greater value and ensure that every visit to Timezone feels even more rewarding, whether guests are aiming for high scores or simply enjoying quality time with friends and family.



Leveling Up Family Entertainment: What’s Next

This partnership arrives as Timezone invests in tech-driven enhancements, such as the Timezone Fun App, cashless Powercard systems and VR experiences, to elevate guest engagement. Timezone’s ready to take fun to the next level. Myrtle, with her 1.3 million Insta fans, is here to spread the word and get everyone hyped to jump into the action.

 “Timezone’s where you make memories that stick forever,” Myrtle says with a grin. “I can’t wait to party with you all and turn every visit into a total blast!”




Join the fun at www.timezonegames.com/en-ph or vibe with Myrtle on Instagram at @myrtlegail. Let’s play!



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About Timezone Group
Timezone was founded in 1978 in Perth, Australia and is the leading chain of Family Entertainment Centres in the Asia-Pacific region, offering state-of-the-art interactive games, rides, and attractions. Timezone provides a social experience filled with non-stop fun for all ages. Our best-in-class venue design and well-trained Fun Squad assures a safe, friendly, and fun environment for all our guests. Timezone internationally operates over 320 locations across 7 countries, with over 50 venues in the Philippines. Join us for an exciting, unforgettable experience at any of our locations or visit www.timezonegames.com to learn more.



May 27, 2025

Tailored for Filipino Living: Ice On Demand with LG’s Auto Ice Maker All-day Ice from LG’s Auto Ice Maker built into its latest refrigerators—perfect for beating the tropical heat

To make summer cooler, nothing beats a steady supply of ice for your daily cold brew, a refreshing fruit shake, or surprise guests dropping by for a drink. With PAGASA reporting a soaring heat index, staying cool isn’t just about enjoying a refreshing breeze but also keeping yourself properly hydrated and refreshed. When the heat calls for something more indulgent, ice quickly becomes essential.


That’s where LG’s Auto Ice Maker, found in all of LG’s latest refrigerators launched last March 2025, makes all the difference—delivering effortless convenience and a cool refresh whenever you need it. With its smart design and intuitive cooling technology, it takes the hassle out of ice-making, so you’re always ready to chill, entertain, and enjoy.


Ice When You Need It—Automatically

The Auto Ice Maker keeps things simple, just add water, and it gets to work to make sure there’s always plenty to go around. Whether you're prepping an iced Caramel Latte from Chingu Café for that extra boost, or a sweet bowl of saba con yelo when you feel like cooling down after errands, this feature makes sure you’re never out of ice.


Smart Storage, Seamless Access

LG’s Auto Ice Maker is designed for easy access and space efficiency. It produces and stores ice in a dedicated compartment with a convenient pull-out tray, so you can easily scoop out ice without getting in the way of your frozen goods. So even when the craving hits, whether it’s a fruity hwachae on a hot day, or a refreshing tropical glass of Locally Dalandan, you can scoop and go, with no need to dig or rearrange.

Photo from Life with Lhyzie

Reliable Performance, Season After Season

The Express Freeze technology uses rapid cooling to make ice faster automatically. It helps ice form quickly by circulating cold air evenly inside the freezer, so your ice supply refills faster without any extra effort. This means you won’t have to wait long to get more ice—even when making your favorite refreshments like samalamig or a creamy, fizzy treat with Milkis Cream Soda.


With LG’s Auto Ice Maker, just open the freezer, scoop the ice, and enjoy a refreshing drink anytime. Imagine having that kind of cool convenience built right into your home—smart, seamless, and made for everyday living. From your go-to coolers to your favorite iced treats, chill satisfaction is always within reach—because Life’s Good when ice is always ready.

Life isn’t just about having the latest technology—it’s about the meaningful experiences it creates and the impact it brings to our everyday lives. Discover more at www.lg.com/ph and stay connected by following LG Philippines (@lgphilippines) on Facebook, Instagram, and TikTok.

Beyond Machines: The Human Touch Behind LG’s Laundry Business Success Stories

Running a successful laundry business goes beyond delivering clean clothes—it’s about building trust and delivering consistent, high-quality service. For Leo Estallo, President & CEO of One Rockford Enterprises and Vice President of the United Philippine Laundry Association (UPLA), every laundry shop they help establish is designed to meet both the practical demands of customers and the realities of day-to-day operations. Backed by LG Commercial Laundry Machines, known for their durability and efficiency, his team ensures entrepreneurs are equipped with reliable technology and long-term support. With over 22 years of engineering experience and more than 9 years managing 6 of his own Spin-Off Express Laundry branches in Parañaque, San Pedro, Biñan, Southwoods, Carmona, and Antipolo, Leo has become a key figure in raising laundry standards.

Mr. Jun Lee, LG Philippines Product Director for Home Appliances
& Leo Estallo, President & CEO of One Rockford Enterprises
with the LG and One Rockford Teams

Redefining Laundry: Creating Meaningful Customer Experiences Beyond Clean Clothes


Leo Estallo, President & CEO of One Rockford Enterprises

Leo observes a broader trend in how laundromats are redefining customer experience. “We see laundromats evolve into lifestyle hubs. Some newer concepts are blending laundry with cafés, coworking spots, and even pet wash stations. It’s no longer just a chore stop, it’s a full experience. Customers stay longer, spend more, and actually enjoy being there.” While laundry may seem like a straightforward utility, he believes the best businesses are those that create meaningful customer interactions. “One of the best parts of owning a laundry business is the little community that forms over time. You start recognizing familiar faces, sharing stories while waiting on spin cycles, even offering life tips over fabric softener choices. It’s unexpectedly social, and we love being part of that.” This shows how Leo is confident that great service comes from blending personal connections with seamless operations.

Spin-Off Express Laundry, Carmona Branch

Technology also plays a critical role in shaping tomorrow’s laundry businesses. “Tech integration is also changing the game. App-based booking, payment systems, remote monitoring, and machine usage analytics are all becoming the norm. For future business owners, that means planning for smart operations from day one.” The laundry business is evolving, and the market’s future is something to watch closely. “Aside from the move to bigger-capacity machines, which is all about handling bulk loads, comforters, and even light commercial laundry, there’s a real push toward premium services,” he notes. “One standout is steam cleaning, especially for delicates like silk, wool, and even designer pieces. It’s a smart pivot for shop owners looking to attract a more discerning crowd. People want care, not just clean.”

Why Customer Satisfaction Starts with Reliable Technology

For Leo, customer satisfaction goes beyond product delivery—it involves anticipating needs and delivering consistent after-sales support. “We’ve been hearing a lot of great reviews from our customers about the LG machines we offer and honestly, it’s always a great feeling. They love how easy the machines are to use and how they just work—efficient, reliable, and always delivering top-notch results.

LG Styler

“What really stands out for them is the smart features and how energy-efficient the units are, which makes a big difference in their daily operations.” He further emphasizes the value of responsive service and long-term partnership. “And when it comes to after-sales support, they know they can count on us. Quick responses, dependable service—that kind of trust goes a long way, and it’s something we’re proud to keep building.”

Resilience in Action: Overcoming Challenges with Quality Technology

Leo recalls one of the most defining moments in his company’s journey: a super typhoon in 2020 that severely affected a client’s laundry shop. “It was back in 2020 when a super typhoon unleashed devastating floods, submerging one of our valued customer's laundry shops under nearly 5 meters of water,” he shares. “The aftermath left their machines heavily damaged, and the fear of permanent shutdown loomed.”

Rather than viewing the situation as a loss, Leo and his team approached it as an opportunity to demonstrate the strength of their customer support and the resilience of the LG Commercial Washers. “But through expert assessment and careful evaluation, we were able to recover, repair, and revive their flooded machines, bringing them back to optimal working condition with only minimal parts replacement,” he continues. “This not only saved our client from the high cost of purchasing new equipment but also reinforced one undeniable truth—that LG machines are built to endure. Quality that withstands even the toughest challenges.”

LG Commercial Washing Machines installed for business-ready performance

A strong foundation—built on quality technology, responsive service, and genuine customer care—can weather any storm. Leo ensures his business stays resilient and continues to deliver top-notch customer satisfaction by making LG Commercial Laundry a key part of his operations. “LG Commercial Washers are a solid choice. I’ve seen firsthand how they boost efficiency, save on utilities, and still deliver top-tier cleanliness.” His experience stands as proof that with the right partner like LG, laundry businesses can stay resilient, efficient, and built for long-term success. For anyone starting a laundry business or looking to upgrade, it’s the kind of investment that pays off long-term.”

Life’s Good in the Laundry Business: Empowering Success through Trust

For those exploring opportunities in the laundry industry, Estallo offers sound advice drawn from years of experience in the field. “Don’t just sell clean clothes, build trust,” he says. “Machines, detergents, and services are a given, but what really keeps customers coming back is consistency, reliability, and that personal touch.” He believes that every successful venture begins with a well-thought-out plan. “Start with a clear plan, invest in quality equipment and training, but more importantly, know your market, listen to your customers, and treat their laundry like it’s your own.” The laundry business isn’t just about washers and dryers—it’s about being part of someone’s daily routine and making it a little easier. “That’s where the magic—and the growth—happens.”


Spin-Off Express Laundry Supports the Next Generation of Laundromat Owners

Life’s Good reflects the deeper meaning that Leo finds in his everyday work. Life’s Good when there’s purpose behind the grind, when resilience carries you through challenges, and when the value you create isn’t just for today, but for the long run.

“For me, it’s not just about profits or milestones,” he shares. “It’s about waking up every day knowing I get to build something meaningful—with people I trust, for clients I believe in.” It’s a perspective shaped by experience: the quiet wins of seeing a team member thrive, hearing a simple ‘thank you’ from a client, or watching a new idea finally take off. While the journey isn’t always smooth, Leo finds fuel even in the tough moments. “Life’s Good’ means doing work that excites me, creating value, and still having time to enjoy slow mornings with my coffee and family.” It’s a mindset that guides One Rockford Enterprises “When you genuinely care about people’s journey, growth becomes a natural outcome—and so does lasting trust.”

Start your own success story with LG Commercial Laundry Solutions today and take your business further with advanced technology, efficiency, and seamless operations. Visit LG Commercial Laundry PH on Facebook or go to www.lg.com/ph/business/commercial-laundry/ to learn more.

From Freebies to Fierce Loyalty: The Impact of Promotional Products



Promotional products have been a key part of marketing strategies for ages, but what’s the secret to their success?

In a time where digital advertising saturates every screen, it’s notable that tangible, branded merchandise remains a staple of effective marketing strategies. Promotional products—ranging from custom apparel to eco-friendly gift boxes—serve not only as physical reminders of a brand but also as powerful tools that drive consumer engagement, loyalty, and purchasing behavior.


A Thriving Global Industry

The promotional products industry continues to experience strong growth, highlighting its vital role in the global marketing landscape. In 2024, the industry’s global market size was valued at over $26 billion, with the Asia-Pacific region accounting for approximately 23%—nearly $6 billion of the total.

Marketing and advertising expenditures on promotional products in countries such as the Philippines, Indonesia, India, and Vietnam are anticipated to grow by over 5.3% through 2025 . This surge reflects the region's dynamic economies and the increasing adoption of promotional merchandise as a key marketing tool.

Tangible Impact on Consumer Behavior


Promotional products wield a unique influence on consumer perceptions and actions. Studies reveal that 85% of consumers remember the brand who provided them with a promotional item, and 89% can recall that brand even after two years. These items often become integrated into daily life, with 81% of consumers keeping promotional products for more than a year .


Beyond recall, these products foster positive brand associations. Approximately 52% of consumers develop a more favorable impression of a company after receiving a promotional item . This goodwill translates into increased customer loyalty and a higher likelihood of repeat business, making promotional merchandise a cost-effective component of customer retention strategies.


One venue. Top suppliers. Unlimited gift ideas

As the industry continues to innovate, the 38th Corporate Giveaways Buyers' Show stands as a premier event for businesses looking to harness the power of promotional products. Scheduled on July 2-4, 2025 at the SMX Convention Center Manila, this annual trade show offers a comprehensive showcase of the latest trends and products in corporate gifting and branded merchandise. It is the preferred event for marketing & brand managers, procurement professionals, business owners, event planners and HR executives for finding new ideas for promotional gifts and discovering what gifts are trending every year.

In 2025, branded promotional products continue to be a vital element of successful marketing campaigns. Their ability to create lasting impressions, foster customer loyalty, and adapt to contemporary trends ensures their relevance in an ever-evolving marketplace. Attending industry events like the Corporate Giveaways Buyers' Show 2025 offers businesses the opportunity to stay ahead of the curve, connect with key players, and discover products that resonate with their target audiences.

Admission to the Corporate Giveaways Buyers’ Show 2025 is free of charge. Register at corporategiveawaysbuyershow.com.

May 24, 2025

Chill sa Bilis: J&T Express Philippines and TikTok Shop join hands to deliver orders swiftly


J&T Express Philippines, the leading express delivery platform in the country, and TikTok Shop have premiered a new TV commercial advertisement, “Chill sa Bilis,” showcasing the convenience of ordering on TikTok as well as efficient deliveries through J&T Express.

The partnership between J&T Express Philippines and TikTok Shop offers users a nationwide shipping voucher with a ₱0 minimum spend. The collaborative project features the benefits of ordering on TikTok Shop’s easy-to-navigate app interface. It also spotlights the real-time tracking feature available on the J&T Philippines Mobile App, allowing users to place and track orders with ease.

“Many of our customers buy from TikTok Shop, and so it is an honor for us to be able to team up with them and show our users that, in every order they place on TikTok Shop, they can likewise track on the J&T app. As long as Filipinos continue to place online orders, we will continue to serve them efficiently,” said J&T Express Philippines Vice President Zoe Chi regarding the collaboration.

The TV commercial highlights the quick process of placing orders on TikTok Shop and having them delivered through J&T Express. It portrays next-day delivery (applies only in Metro Manila and Greater Manila Area) in the form of the instant arrival of orders, bringing a more relaxing summer experience to the typical Filipino family, hence “Chill sa Bilis.”

Coco Chen, TikTok Shop PH Co-branding Project Lead, added, “Collaborating with J&T on this TVC creation was a gratifying journey. The speed and professionalism made the entire process smooth, efficient, and truly enjoyable, which reflects the fast and reliable service that defines J&T Express Philippines.”

Through this collaboration, J&T Express Philippines and TikTok Shop remain steadfast in their commitment towards speedy and secure deliveries of online orders to their users. Likewise, the two companies promise continuous progress in ensuring each order placed is delivered swiftly and safely.

Download the J&T Philippines App today!

May 22, 2025

La Union LGU and GCash team up to enable cashless payments for eco-tourism fees in San Juan, La Union


Tourists can now pay the PHP 50.00 environmental fees in San Juan, La Union via GCash

As part of its ongoing push for sustainable tourism and environmental protection, the Municipality of San Juan, La Union, has partnered with GCash, the country’s leading finance app, to launch a cashless system for collecting eco-tourism fees. This convenient and simpler payment option will help ensure cleaner beaches, improved waste management, and stronger support for the town’s growing tourist economy.

San Juan, known for its surf culture and scenic beaches, faces challenges in collecting environmental fees due to its open layout and multiple beach access points. This has often led to missed payments and limited funds for keeping the town clean and well-maintained.

Using GCash’s Scan-to-Pay (STP) feature, tourists can conveniently pay the ₱50 environmental fee by scanning QR codes available in over 200 local establishments, such as hotels, cafés, and resorts, as well as in six designated Environmental Fee Hubs across the town.

Soon, QR codes will also be placed directly at key tourist spots and entry points to encourage on-the-spot payments and improve accessibility. This seamless, cashless system is designed to integrate smoothly into the visitor experience.

“This partnership reflects our shared goal of keeping San Juan clean and sustainable,” said Mayor Arturo Valdriz. “It gives both locals and tourists a simple way to help protect our environment,” San Juan Mayor Arturo Valdriz said.

The digital system makes payments more convenient for visitors. It helps the local government track collections in real time, improving transparency and ensuring the funds go directly to environmental programs like waste management and beach cleanups. With the partnership now in place and early results positive, the municipality plans to expand the program to more locations, further supporting the town's environmental efforts.

“With GCash, every eco-fee helps preserve the beauty of San Juan’s beaches and landscapes for future generations,” San Juan Tourism head Ezikiel Lanuzo said.

By streamlining digital payment solutions, GCash, together with its partners in local government, champions communities and promotes sustainability — one scan at a time. Building on the success of this initiative, the Public Sector team of GCash is looking to scale the program by partnering with more local government units across the country, supporting their efforts to adopt easy, convenient, safe, and secure e-payment solutions.

For more information, please visit www.gcash.com.

For every player, a safer game: DigiPlus, BingoPlus Foundation mark Problem Gambling and Gaming Awareness Month with tools and training

In the fast-growing digital gaming landscape, few players are committed to safety as they are to fun. This Problem Gambling Awareness Month, DigiPlus Interactive Corp., through its social development arm BingoPlus Foundation, reaffirms its industry leadership in responsible gaming, highlighting its pioneering use of in-app safeguards, real-world financial education, and company-wide mental health training to protect and empower Filipino players.

On May 19, 2025, DigiPlus’ CSR arm, BingoPlus Foundation, alongside key public and private organizations, led the call for responsible gaming at the 2nd International Conference on Responsible Gambling and Gaming Addiction held at the Quezon City M.I.C. Center, Philippines. In photos (from left to right): Youth Group Representative Dr. Rica Fatima Arias; Jay Valderama of Rehabilitation and Treatment Center; Dr. Lorolie Vinluan RGC from UP Diliman; Quezon City Healthcare Director Dr. Ramona Abarquez; Municipality of Sta. Rosa, Laguna Representative, Ms. Elvira Marcelo; Solaire Resort Representative, Mr. Hexell Tulod; Ms. Angela Camins-Wieneke, Executive Director of BingoPlus Foundation; Ms. Tersita Castillo, President and Chairman of Seagulls Flock Organization; Quezon City Mayor, Honorable Joy Belmonte, PAGCOR Chairman/CEO, Mr. Alejandro Tengco; and Mr. Atty. Jesi Howard S. Lanete, Assistant Secretary Department of Interior and Local Government.


With over 40 million registered users and more than 130 physical sites, DigiPlus is the country’s largest integrated digital entertainment ecosystem. But behind its scale is a human-first approach to gaming - one rooted in empathy, protection, and shared responsibility.

At the core of this commitment is GameSmart, a responsible gaming program grounded on the three pillars: prevention, education, and intervention.

A three-pillar framework: Prevention, education, and intervention

Through advanced in-app tools: custom time and spending limits, facial recognition, and e-KYC protocols, DigiPlus empowers players to take control of their own habits while shielding minors and at-risk groups from exposure. These aren’t just features, they are built-in guardrails designed to make responsible play second nature.

One of the foundation’s most impactful efforts is the “Pusta de Peligro” campaign, a public advocacy drive that reframes “Petsa de Peligro”, a term familiar to everyday Filipinos, as a moment to pause and reflect on responsible choices.


The Pusta De Peligro campaign launched across social media, TV, radio, billboard ads, speaks directly to cultural and financial realities. By tapping relatable moments before payday, it encourages players to evaluate whether it’s the right time to play or save for another day.

Education happens where it matters most: in the everyday moments of playing and decision-making. The Foundation’s “Tamang Laro, Tamang Panalo” campaign delivers financial coaching to both jackpot winners and targeted sectors in barangays, teaching practical skills like budgeting, debt management, and saving smart. From livestreams to barangay halls, the message is the same; real fun means being in control.


On May 6, 2025, BingoPlus Foundation kicked off the “Tamang Laro, Tamang Panalo” Barangay Caravan at Barangay 686, Paco, Manila, where low income families and target sectors in barangay learned practical tips on budgeting, spending wisely, managing debt, and saving smart-empowering them to make a better financial decisions for a more secure future. This continues the series of learning sessions initiated since 2024, transitioning from a hybrid webinar to a grassroots program.

Intervention is available when players need it most. DigiPlus has begun training frontline staff and customer service teams to spot red flags and offer mental health first aid. In partnership with organizations like Seagulls Flock, the Foundation is building systems that emphasize compassion, not punishment - ensuring no player feels alone when facing risky behavior.


In partnership with Seagulls Flock Organization, BingoPlus Foundation held its first-ever “Basic Training on Problem Gambling for First Responders” on April 21–23, 2025. The three-day session equipped DigiPlus customer service representatives with critical knowledge and tools to recognize red flags, offer empathetic support, and promote responsible gambling among users—reinforcing the company’s commitment to accessible mental health care and responsible gaming at every touchpoint.

Beyond compliance

Beyond its compliance with regulations, DigiPlus believes that understanding the human story behind every player is the key to long-term, sustainable entertainment. Through BingoPlus Foundation, the company brings responsible gaming efforts to where its customers live, work, and play – across stores, digital platforms, and communities.

These efforts are just part of a broader ecosystem of care. BingoPlus Foundation has allocated ₱150 million in 2025 toward social programs under four pillars: Technology Education, Accessible Healthcare, Community Resilience, and Responsible Digitalization. Responsible gaming is not a one-off campaign - it’s embedded across everything DigiPlus does.

“Problem gambling is real - but so is the power of technology, education, and community to prevent it,” said Angela Camins-Wieneke, Executive Director of BingoPlus Foundation. “At DigiPlus, we don’t just check compliance boxes. We’ve built an ecosystem that protects players, empowers families, and multiplies the good across every corner of the country.”

Looking Ahead

DigiPlus and BingoPlus Foundation are expanding their efforts even further. This year, the Foundation will launch new digital learning modules, host community dialogues, and scale partnerships with LGUs, schools, and healthcare professionals to build a wider safety net for players.

Because as we play, we can protect. As we win, we can uplift. And as we grow, we can multiply the good- together.

May 21, 2025

"Streamlined II" highlights the enduring legacy of National Artist Arturo Luz

Renaissance Art Gallery proudly presents the second iteration of “Streamlined: The Art of National Artist Arturo Luz” at the Art Center, SM Megamall. Curated by artist-critic Cid Reyes, the “Streamlined II” exhibition showcases Luz's rich and enduring legacy, highlighting his unwavering commitment to impeccable design and disciplined use of color.

In 1951, distinguished art and literary critic Recaredo Demetillo noted, “I must draw attention to the work of Arturo Rogerio Luz. His forms are alive and distinguished; he understands abstraction and austerity, the sense of space and balance. He distorts with intuitive rightness and grace. In other words, he is a real artist.”

At just 17 years old, Luz, declared National Artist in 1997, was already exploring painting and was drawn to form's simplicity and essential nature.

His first work was a portrait of his mother, the renowned interior designer Rosario Dimayuga Luz. As a figurative painter, Luz was inspired by Mexican artist Rufino Tamayo, known for his spare and elongated forms.

This influence led Luz to develop his own vocabulary of shapes using plastic lines. He also drew significant inspiration from Swiss artist Paul Klee, who famously described line as “taking a dot for a walk.” This inspiration culminated in Luz's linear depictions of cyclists, musicians, and carnival performers, including acrobats and jugglers, as well as still lifes featuring boxes, Oriental ceramics, jars, bowls, and shells.

By limiting his choice of subjects, Luz could delve into the elegance of visual simplicity, precision, and spatial balance. He began to favor non-traditional materials such as burlap and laminated plywood, and at one point even used broken tiles to create a mosaic for a church altar floor.


Eventually, Luz transitioned to pure abstraction through collage, which compelled him to create compositions without representational subjects. This allowed him to focus on the planar qualities of form and surface and the visual tension that arises from achieving a perfectly balanced composition.

In the early 1980s, Luz expanded his subject by traveling throughout Asia and India. His experiences during this pilgrimage inspired many works that featured imaginary landscapes filled with temples, palaces, fortifications, and battlements — all transformed into linear symphonies of monochromatic tones accented by earthy colors like chrome yellow, dark mustard, cardinal red, burnt sienna, bronze, and brown.

Arturo Luz also demonstrated his administrative skills in the 1980s by managing his eponymous Luz Gallery, the Museum of Philippine Art, the Metropolitan Museum, and the Design Center of the Philippines.

Of paramount significance is Luz's transformation of the native artistic sensibility from festive and flamboyant to restrained and dispassionate.

A limited edition monograph with design and layout by Dopy Doplon and photography by Wig Tysmans will be available to accompany the exhibit.

“Streamlined II” runs from June 3 until June 16 at the Art Center, SM Megamall, 4/F Bldg. A at the corner of EDSA and Julia Vargas Avenue, Mandaluyong City, Metro Manila.


Facebook: Renaissance Art Gallery

#renaissanceartph
#renaissanceartgallery

May 19, 2025

“Save from Extinction: Save Them, Save Ourselves” Campaign


The “Save From Extinction” campaign launched by the Department of Environment and Natural Resources (DENR) aims to protect the six critically endangered animal species endemic to the Philippines – the Philippine eagle, tamaraw, dugong, Philippine cockatoo, pawikan (marine turtles), and Philippine pangolin.

Committed to protecting these remarkable creatures and their habitats, SM with BDO through platforms, are taking concrete steps to raise awareness and drive action through posters, videos, and fundraising booths in its malls that ensure their survival for future generations.

(In the photo) TV host RJ Ledesma, SM Prime Chairman of the Executive Committee Hans Sy, SM Supermalls Assistant Vice President for Marketing Hanna Carinna Sy, DENR Secretary Maria Antonia Yulo-Loyzaga, SM Supermalls President Steven Tan, and with the fashion show models, from the Girl Scouts of the Philippines among others.

SM with BDO Unibank is inviting everyone, from eco-conscious advocates to young animal enthusiasts, to support the cause in style.

There are exciting cuddly toys from Toy Kingdom. SM has expanded its offerings to include chic new shirt designs from Kultura and a children’s apparel line from SM Fashion, merchandise lineup includes t-shirt designs for both adults and children in several colors, with each product highlighting one of the six endangered animals. Canvas tote bags featuring the animals are also available for purchase.


Merchandise is available in select Kultura and Toy Kingdom branches: SM Podium, SM Mall of Asia, SM Aura, SM North EDSA, and SM Makati.

Turn compassion into action and join the fight to save endangered wildlife. Join the fight to save wildlife by purchasing your own “Save from Extinction” merchandise.

Shakira Yu FVP and head of Branch experience, BDO Unibank

A key partner in the campaign, Banco De Oro (BDO) Unibank, Inc., is leveraging its vast nationwide network to support the campaign, offering donation channels through its ATMs and branches nationwide as well as through the BDO Online app.

This integration makes it easier for the public to contribute, extending the reach of the campaign to thousands of communities.

DENR has also partnered with wildlife conservation groups to safeguard these animals, such as the Forest Foundation Philippines, Katala Foundation, Philippine Eagle Foundation, World Wide Fund for Nature–Philippines, D’Aboville Foundation, and the Zoological Society of London.

All collected funds will go to the partner NGOs dedicated to the conservation of these species.

For more information, visit www.smsupermalls.com/save-from-extinction

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May 18, 2025

PonteFino Hotel & Estates: 20 Years of Glorious Legacy in Batangas City

A legacy in Batangas City is the most premiere hotel in the province since founded in 2024, PonteFino Hotel. More than just a hotel, it is a famous landmark in Batangas City and an institution for the grand celebrations of milestone events for both public and private entities. It carries the local vibe in terms of closely knit friendships and families, and business partnerships that last a lifetime. PonteFino Hotel is a prestigious destination for locals and an ideal destination for business travelers.

PonteFino is a real estate trailblazer dedicated to developing townships in emerging cities outside Metro Manila. Its projects have been recognized by industry experts as key contributors to unprecedented regional development in the Philippines. One of its flagship projects, PonteFino Estates in Batangas City, is a master planned 18.5-hectare mixed-use luxury township located just 100 kilometers south of Metro Manila.

2024 marks a significant milestone for PonteFino as it celebrates its 20th anniversary with PonteFino Hotel, its anchor development in PonteFino Estates, an 18.5 hectare mixed-use township in Batangas City, recognized as the most luxurious estate in Southern Luzon. Since its establishment in 2004, PonteFino has played an essential role in shaping Batangas City into a dynamic and thriving community. Over the past two decades, the company has transformed a bold vision into a prominent development known for its high-quality residential offerings and its commitment to fostering a strong community. From premium homes to commercial lots and spaces, PonteFino Hotel and Estates has become a fundamental contributor to the region's development and prosperity.


On April 25, 2025, PonteFino Hotel formally launches another milestone development – the launch of the latest dining destination in Southern Luzon – Pastorelli.



The PASTORELLI Story

Since PonteFino Hotel was founded in 2004 as the most premium hotel in Batangas City, it has been offering delectable native cuisine to local and foreign guests alike. Located in a luxurious 18-hectare mixed-use estate, PonteFino Hotel is now reinventing itself with the introduction of a new dining destination that is set to transform the Batangas culinary experience with PASTORELLI.

PASTORELLI opened its doors to the public on March 8, 2025 for breakfast, lunch and dinner, serving a wide array of well-curated dishes inspired by an international flair and its signature Batangas menu items and local favorites from 20 years ago.


PASTORELLI was named after Atty. Antonio Pastor, member of a prominent family in Batangas City, from whom PonteFino bought the land where the hotel is now built on. Atty. Pastor, apart from being a lawyer, is also a renowned musician who enjoyed a colorful journey as a pianist and singer at a famous Italian restaurant in New York during his younger days. There he was given the nickname, Pastorelli, as coined by the Italian restaurant owner.

Today, Pastorelli opens its doors to guests with a new and elegant interior, that offers an awe-inspiring view of its newly renovated swimming pool and water park, finely curated menu options from local and international cuisines, refreshing drinks and delicious desserts.


Its culinary expert, Chef Stephen George Bustamante, has revolutionized the PonteFino Hotel dining experience with Pastorelli, creating exquisite dishes from the PonteFino Hotel signature items, Batangas specials, to modern and international entrees. His extensive experience in the culinary world, hails from over 20 illustrious years in the U.S.A. from San Francisco, Red Wood and San Mateo in California, after graduating from the California Culinary Academy in 2002 as an Associate of Occupational Studies in Culinary Arts. Chef George returned to the Philippines in 2016 and joined as Executive Sous Chef for Sentro 1771 until 2020. Afterwards, he joined the team that opened One World Deli as Corporate Executive Chef in 2020. In 2024, he joined PonteFino Hotel as Corporate Executive Chef and assumed the role as Vice President for the Food and Beverage Group, then opened Pastorelli on March 8, 2025.

Pastorelli is open for breakfast service from 6:00 am to 10:00 am, lunch from 11:30 am to 2:20 pm, and dinner from 6:00 pm to 10:00 pm. The restaurant is also open for private functions. For reservations, you may visit www.pontefinohotel.com, Facebook: HotelPonteFino Instagram @HotelPonteFino or call: 09159641026 09175055214.



PonteFino Estates

On the real estate front, PonteFino offers a diverse array of properties for lease and sale. The Arcade is a premier commercial establishment ideal for offices and retail spaces, while The Mansions—an upscale townhouse development—features neo-Victorian architecture and has gained attention as the backdrop for BINI’s music video "Cherry on Top." Additionally, Accent Crest offers modern Asian-designed townhouses with environment sustainability features. PonteFino Estates is also the home of the first PEZA-registered I.T. business park – THE FORUM, a 4.26-hectare commercial complex with office, retail and commercial lots for sale with the Shophouses, and Commerce Walk for commercial and office spaces for lease.

So, why invest in Batangas City, specifically in PonteFino? The region is a growth hub and center for learning in Southern Tagalog, with over 100 multinational corporations and a robust workforce—6,000 graduates yearly. Batangas City is also recognized as the 6th largest source of Overseas Filipino Workers (OFWs), among the top 10 emerging cities for IT & BPM, and one of the 25 Digital Cities. It's an investment destination poised for growth and opportunity.

To top it off, for 20 years, PonteFino has always been and will always be one of the driving force of Batangas City’s growth and development in terms of economic and social progress. It’s strategic location and commitment to excellence have made it a hub for businesses and a prime location for investors.

With its continuous expansion, PonteFino is set to contribute to the City’s enhancement regarding its infrastructures and elevate the standard of living of its residents – Bridging Life and Leisure.



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