June 30, 2019

World Vision's Mother-Baby Friendly Philippines Re-Launches Updated Reporting Platform and Public Service Announcement

World Vision Development Foundation’s Mother-Baby Friendly Philippines (MBFP) 
re-launched reporting platforms to officially present the enhancements in the website and mobile app, and introduce its first Public Service Announcement (PSA) and TV ads that aims to inspire other moms to continue breastfeeding beyond 2 years, despite all the struggles they may be facing. 


In August 2017, World Vision Development Foundation’s Mother-Baby Friendly Philippines (MBFP) project introduced three reporting platforms that seek to monitor compliance and non-compliance to Executive Order 51 (Philippine Milk Code of 1986), Republic Act 7600 (Rooming-In and Breastfeeding Act of 1992), and Republic Act 10028 (Expanded Breastfeeding Promotion Act of 2009). 




MBFP developed a website (mbfp.doh.gov.ph), a mobile application (MBF Ph), and a text mechanism to encourage a crowd-based monitoring system of the mentioned laws. As of this writing, more than 200 reported violations have already been validated and are being acted upon by the concerned government agencies. 




MBFP re-launched its reporting platforms to officially present the enhancements in the website and mobile app, including a more user-friendly interface and Filipino translation of the report form. The app, on the other hand, now includes a Growth Chart and Early Child Care and Development (ECCD) Checklist to assist parents in tracking the development of their child. 

Several officials from the Department of Health, as well as MBFP’s partners from the local government units of Malabon, Manila, and Quezon City were present at the event. World Vision Ambassadors Christine Bersola-Babao, Tippy Dos Santos and Gelli Victor participated in the activity.

June 29, 2019

Nissan Philippines appoints Shell as official fuel

Nissan Philippines Incorporated (NPI), Japan’s second-largest automotive company and the Philippines’ third largest in automotive sales, officially endorses Shell Fuels in the country. 

In attendance during the signing of the memorandum of agreement that formalized the partnership were Shell National Sales Manager and Marketing Manager for Retail Kit Bermudez, Shell Senior Fuels Brand Manager Mark Malabanan, Nissan Philippines General Manager for Marketing Edgardo Obias, Nissan Philippines Senior Manager for Product and Retail Marketing Emmanuel John San Luis, and Nissan Philippines Assistant Manager for Cross-Car Line Marketing Karen Ann Araniego.

According to Bermudez, this alliance is only a gateway to many initiatives that will benefit the loyal customers of the two global brands.



(L-R): The Memorandum of Agreement Signing Ceremony was led by Shell V-Power Brand Manager Mark Malabanan, Pilipinas Shell National Sales Manager Kit Bermudez, Nissan Philippines General Manager for Marketing Dino Obias, and Nissan Philippines Senior Manager for Product and Cross-Car Line Marketing Emmanuel John San Luis.

“Today, it’s all about the customers. It’s about giving them our best products and services- cars and fuels that work best together,” said Bermudez. “If you have an entry level vehiclethat needs fuel efficiency, we have Shell FuelSave. If you have a Nissan Patrol and need power and performance, we also have Shell V-Power. There’s always a Shell fuel that works great with whatever your drive is.” 

Nissan Philippines General Manager for Marketing Dino Obias, said that this partnership will create significant impact for both brands, particularly recent with fuel price rises, through initiatives that show how Nissan and Shell can collaborate to make journeys even better for motorists.

“At Nissan, our customers always come first. And that is why we are supporting them by creating a retail campaign that gives them a chance to win free fuel for five years,” explained Obias. “Starting with this, we are subsequently looking forward to continuing our partnership with Shell in the months to come.”

Under the Shell-Nissan partnership, all customers who purchase a participating Nissan model via cash or bank purchase order of financing will be automatically entitled to join the raffle promo. 

A customer will get a chance to win free Shell Fuels with the corresponding prizes (whichever comes first):
- Five (5) lyears or P500,000 worth of Shell Fuels  
- Three (3) years or P300,000 worth of Shell Fuels 
- One (1) year of P100,000 worth of Shell Fuels 

This raffle promotion can be availed on top of all other existing or ongoing Nissan Promotions from April 1 to June 30, 2019.

For more information, visit www.shell.com.ph

June 26, 2019

More units for aspiring homeowners in Alabang as Amaia Steps opens Helena building

Spurred by the brisk sales of its first five buildings—Aria, Blanca, Clara, Delicia, and Esperanza—Amaia Steps Alabang is set to launch Helena, the newest building that aims to seamlessly provide more well-designed,modern spaces for Filipinos seeking high-quality homes in the Alabang area. 

Amaia Land saw the need to fast-track the opening of Helena following the quick occupancy of Aria (98%), Blanca (97%), Clara (95%), and Delicia (93%). Esperanza, which was launched earlier this year, has sold 89% of its available units. 

Amaia Steps Alabang’s Helena features stylish units that range from 24 square meters to 42 square meters, ideal for a 1-bedroom or 2-bedroom home. To be offered are 126 studio units, 98 deluxe units, and 32 premier units, with prices ranging from Php 3,200,000 to Php 5,800,000. Easy and flexible payment schemes—cash, deferred cash and, bank financing—are available, whereby prospective residents may purchase a home for as low as Php11,000 a month. 

Strategically set along Alabang-Zapote road in Almaza Uno, Las PiƱas City, Amaia Steps Alabang is near key roads and highways, making it convenient for residents to travel to the Makati business district, head to the airport, or take a quick trip to Laguna, Batangas or Tagaytay.

Amaia Steps Alabang also provides easy access to commercial establishments such as SM Southmall, Alabang Town Center and Festival Mall; business districts like Madrigal Business Park; schools such as De La Salle Zobel, San Beda Alabang, and Southville International School; and hospitals like Perpetual Help Medical Center and Asian Hospital. 

Alabang is projected to be the next booming in the real estate in the Philippines. 

Amaia continues to serve prospective homeowners with affordable and sustainable developments that aim to elevate the Filipino living experience in a well-secured environment.

For inquiries about Amaia Steps Alabang and other Amaia properties, check out www.amaialand.com or like www.facebook.com/AmaiaLand


June 25, 2019

YOUR DREAM HOME, JUST A CLICK AWAY: Log in to the new NorthPine website

Being a prime mover in the real estate game in the Philippines, NorthPine Land, Inc. (NLI) continues to step up its digital marketing efforts to reach more people looking for their dream home. The company’s newest milestone was officially launched alongside the awarding of NLI’s best performing sellers of 2018. 




Giving them better selling chances, Ferdinand Macabanti (NLI’s General Manager) excitedly shares the new website to the sellers.

With a more intuitive and engaging user interface, the new version of www.northpineland.com is something that NLI is proud to share to the public. Its modern and feel-good web design is an ideal platform that will give an enjoyable experience and a complete access to the premium communities offered by NLI to the middle-income market. Its new features include an updated price list of all the house models, high quality photos of the house facades and interiors, 360˚ virtual reality tour of the communities and some model units, a live chat support that will promptly answer queries from interested buyers and more.



The new NLI blog is also one of the most exciting sections in the company’s improved digital tool. Enjoy a unique gastronomic experience, learn facts about historical places and events, learn from some home and living feature stories and exchange views with other readers, or just delight in the stunning sceneries in Pampanga, Cavite and places nearby, through its fresh contents. 






The website’s launch was the highlight of NorthPine Land’s 2018 Fourth Quarter and Annual Sales Awards held at The Blue Leaf Filipinas in ParaƱaque City. The major winners of Quarter 4 were: Lomavin Acolola Jr. (Top Property Associate), Maria Luz Obod (Top Property Division Manager) and Kyre Ching(Top Broker Head). Only one was hailed as the Phoenix Awardee, the topmost accolade given to the realty group with the most outstanding current accounts, highest booked accounts, and biggest cash collections for the quarter. K&L Covenant Partner Marketing Co. proudly bagged the said award and drove home whopping premiums. 

In this photo are the Top 3 Qualifiers for Property Associate, Property Division Manager, and Broker Head categories who all brought home exciting prizes.

Meanwhile, Melody TeaƱo (Top Property Associate of 2018), Rey Nidua (Top Property Division Manager of 2018), Ma.Angelic Sabillo (Top 2 Broker Head of 2018), and Kyre Ching(Top 1 Broker Head of 2018) were the grand annual achieverswho all drove home brand new cars.

In an interview, the company’s General Manager Ferdinand Macabanti shared that, “The new website will be of great help so people can more easily learn about our premium communities where they can experience the life they’ve been dreaming of. We’re doing this to bring individuals and families closer to their dream house.” 

The company is thrilled to share its prestigious portfolio of projects and the newest additions this 2019 including, Nancy in Montana Strands and Rushmore in Montana Views which will both be launched on June 08. These new house models will be featured in the upgraded NLI website. 

To check this out, just go to www.northpineland.com





SM Cinema’s guide on how to be a part of the Men in Black

Since its initial release in 1997, everyone has at one point dreamed of what it would be like to be a part of top-secret organization, the Men in Black – fighting beings from beyond and protecting theworld from extraterrestrial threats. And with the spin-off movie, Men in Black: International arriving in cinemas, it’s time to suit up once again as we are introduced to a new team of galaxy defenders.



So how does one be like a top agent of the Men in Black? SM Cinema shares three basic tips on how to transform yourself into a member of the world’s most elite group of intergalactic police!

Know the threats and do your research
A good member of the MIB has to know anything and everything there is to know about extraterrestrial crime-fighting – and what better way to learn than from the experience of legends themselves? To prepare for your future in the MIB, rewatch all three Men in Black films, which were released in 1997, 2002 and 2012.

Undergo physical training and sharpen your targeting skills

The MIB go on many crime-fighting and outer space missions, so you must be able to endure extreme physical activities and be able to go up against different alien species! If you want to train like the MIB, SM Cinema is giving you this chance through a partnershipwith Lazer Arena! From June 12-16, every purchase of one (1) Men in Black: International movie ticket and one (1) movie combo 1 or 2 at Snack Time will grant the person one (1) free Lazer Arena voucher. Similarly, purchasing two (2) Men in Black: International movie tickets and one (1) movie combos 3 or 4 at Snack Time will entitle a person to two (2) free Lazer Arena vouchers. All vouchers are redeemable until December 31, 2019 so you have plenty of time to plan out your next action-packed bonding!

Upgrade your style and dress the part 


The Men in Black are always ready to fight in style. When you watch Men in Black: International, suit up so you can face off with any intergalactic threats looking dapper. If there’s anything the MIB are known for, it’s rocking an effortlessly cool minimalist look even in the most dangerous situations.

So do you think you have what it takes? Wait no longer and find out starting June 12 when Men in Black: International arrives at SM Cinema! Men in Black: International stars Chris Hemsworth, Tessa Thompson, Rebecca Ferguson, Kumail Nanjiani, Rafe Spall, Liam Neeson and the LesTwins, with Emma Thompson and Tim Blaney reprising their rolesfrom Men in Black 3.

Get ready for an out of this world experience with new characters and more dangerous missions! Catch Men in Black: International atany of SM Cinema’s 64 branches nationwide, or at IMAX and Director’s Club Cinemas. Book your tickets through www.smcinema.com or via the SM Cinema mobile app. You can also follow /SMCinema on Facebook and @SM_Cinema on Instagram for updates. Satisfy your cravings at Snack Time, the official food concessionaire of SM Cinema, which offers a wide array of snacks like popcorn, hotdogs and burgers to complement your movie watching experience. Follow /SnackTimeOfficial on Facebook for more information.

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