GSK Fights to Stop Teeth Sensitivity with “Great Little Moments” Campaign, Luis Manzano is sensitivity-free with the “Say No to Ngilo

Tweet

Sensodyne, the #1 sensitivity toothpaste in the Philippines, and recommended by dentists, affirmed its commitment to create a future where every Filipino is sensitivity-free with the “Say No to Ngilo” advocacy.

Sensodyne initiates the "Great Little Moments" campaign. This campaign encourages consumers to enjoy their “Great Little Moments” like they used to now that they are free from sensitivity. 

To complement its dental care line and help promote the expert sensitivity regimen, Sensodyne now introduces its new mouthwash that gives not only the benefits of your regular mouthwash but also pangingilo relief. 

For 9 out of 10 Filipinos who suffer from sensitive teeth or pangingilo, “sensitive” is a bit of an understatement to describe the delicate condition of their teeth. 

Characterized by a short, sharp, shooting pain, which many sensitivity/pangingilo sufferers often choose to just endure, the discomfort caused by sensitive teeth may only last for a short period, but the emotional effects of missing out on those precious moments with your loved ones over food and drinks has a far longer impact.

“Having sensitive teeth can mean anything from getting a mild twinge to having severe discomfort that can last for several hours. It can also be an early warning sign of more serious dental problems.” said Dr. Rannier Reyes of the Philippine Periodontal Society. 

Sensitive teeth occurs when the layer of enamel becomes thin and exposes the softer dentine underneath. This soft layer makes up the inner part of the tooth leading to the tooth’s nerve center and triggers the pain you feel.

Other things that can cause sensitive teeth are: 

Brushing too hard or using a hard bristled toothbrush 

Teeth grinding 

Gingivitis (gum disease) 

Receding Gums 

Last year, GlaxoSmithKline, the makers of Sensodyne, the #1 sensitivity toothpaste in the Philippines which is also recommended by dentists, spearheaded the “Say No to Ngilo” advocacy where dentists, consumers and Sensodyne came together to enjoin everyone to heed the call to take action to no longer endure the discomfort of pangingilo.

In 2015, GSK and Sensodyne takes the advocacy a notch higher with the launch of “Great Little Moments” digital campaign which encourages Filipinos not only to “Say No to Ngilo,” but also share their experiences after converting to Sensodyne and how they are able to fully enjoy their great little moments sensitivity-free.

 Heather Pelier, Incoming Consumer Healthcare General Manager, GSK Philippines.

“With the start of the summer season, everyone is now looking for someplace or something cool, be it at the beach, the pool or even just a quick respite from the heat with some cold drinks or a cone of ice cream, but if you have sensitive teeth, enjoying those cold treats can be a bit tricky,” says Heather Pelier, Incoming Consumer Healthcare General Manager, GSK Philippines.

“But it’s more than just missing out on food. When you choose to just endure the pain, you do it at the expense of fully enjoying experiences and social occasions that go along with it, making you miss out on those great little moments with your loved ones,” Pelier added. 

The digital campaign encourages consumers to share their “Great Little Moments” in the Sensodyne Philippines website (www.sensodyne.com.ph) by uploading a photo of a moment (eg. sipping hot chocolate, eating halo-halo, etc.) they can now fully enjoy because they are pangingilo-free. Winners of the contest will win a trip for two to South Korea.

 Luis Manzano

Sensodyne brand ambassador, Luis Manzano shares: “For those who have sensitive teeth like me, I know you’d agree that it is not something you can just ignore. Sensitive teeth can ruin the mood of any romantic date, or stop you from enjoying those unforgettable moments with your loved ones.”  

Heather Pelier adds: “Our message is simple, there is no need for sensitivity to impact anyone’s life. Making a simple change to one’s oral care regimen will make a real difference. Now that Sensodyne has reached out to more Filipinos who used to just endure the pain, we want to encourage them to tell their stories now that they can enjoy their favorite food and drinks and fully enjoy the eating moments with their family and friends without fear of pangingilo.”

Fresher breath with Sensodyne Mouthwash

GSK Advocacy campaign that aims to put an end to teeth sensitivity, on Thursday, March 27, at the Makati Shangrila Hotel, with Luis Manzano, Gikki Martija, Marketing Director, GSK, Eduardo Cimafranca, Group Product Manager - Oral Care, Dr. Juan Vicente Jaurigue, Heather Pelier, Incoming General Manager, Gianina Fortun, Associate Product Manager - Oral Care, Sam Oh

With the launch of the new campaign, GSK is introducing the new Sensodyne Mouthwash to complement its toothpaste and complete its expert sensitivity regimen to help consumers put an end to teeth sensitivity.

“We highly recommend that you use the Sensodyne mouthwash together with the Sensodyne toothpaste to give clinically proven relief and daily protection for pangingilo,” says Pelier.

So, if you have pangingilo, switching to Sensodyne to replace your regular toothpaste and mouthwash can make a big difference not only in your enjoyment of everyday life, but also in your overall oral health.

Sensodyne Mouthwash has all the benefits of a regular mouthwash like providing lasting freshening effect, and fluoride to strengthen teeth and protect against decay. It’s alcohol-free plus it gives pangingilo relief.

Manzano adds:

“My life has now changed for good because of Sensodyne. And I want millions of fellow Filipinos to experience the same – a life free from pangingilo, a life where great little moments can be truly enjoyed. Together, we can achieve a Philippines that will fight against sensitive teeth. And I’d like to advice everyone not to let pangingilo get in the way of enjoying life. Say No To Ngilo.”

Don’t let the pain of sensitivity get in the way. Say No to Ngilo and Yes to those Great Little Moments!

Sensodyne Mouthwash has two variants (Cool Mint and Extra Fresh 250mL) at Php165 SRP. The mouthwash is distributed in major supermarkets and drugstores nationwide.

Golf Tips : Elevate your Athletes with SKLZ

Tweet

Golf is a sport that really takes a long time to master. You must practice golf over and over again to get to the level that you want to be in your golf game.

What it means to be a golfer has changed. A new breed is re-writing the legacy of the game. Good hands or a smooth swing are no long enough. 

The required toolset now goes far beyond just solid mechanics. It extends beyond just being a player. 

To be a great golfer today and have the longevity to keep doing it tomorrow, you must be a COMPLETE ATHLETE.

It takes SKILL within the major areas of distance, accuracy and putting. It makes the human PERFORMANCE ELEMENTS of strength, rotational velocity, flexibility and balance.

And it takes an exceptional MINDSET and knowledge of the game. Not just in one area. But in all of them.

Supporting all of these functional elements is where SKLZ lives. Every day, making new golfers good. Making good golfers great!

With industry leading TEACHING & TRAINING TOOLS. With compelling INSTRUCTIONAL CONTENT.

The Golf Champions and SKLZ Sports and Dynamic Sports Heads during the launch held at Astoria Hotels & Resorts, Pasig City, June 3, 2015. 

With intelligent performance programs. With all of the elements to help … ELEVATE YOUR ATHLETES.

More Photos at Enjoying Wonderful World Facebook.

Remington arrives in the Philippines and launch UK hair grooming brand

Tweet

 Remington, launches UK hair grooming brand in the Philippines , held at The Eye, Green Sun Hotel, Chino Roces Ave., April 21, 2015.

Remington has finally reached the Philippines,  achieving this perfection is now feasible anytime. UK hair grooming brand  complete with its strong array of personal care small appliances for hair care, grooming, depilation, and shaving.

Personal grooming is now a top priority for a lot of people, especially when it comes to hair care. Leaving the house without that perfectly coifed or sleek straight hair, or smooth underarms among girls, and a perpetual 5 o’clock shadow among guys is no longer an option. Having perfect hair, or lack of it, has become an essential in how the world gets ready.

“We are excited to bring to the Philippines the most trusted brand in hair care, grooming, depilation, and shaving. Remington is a brand that has been around for more than 70 years, in 85 countries. Remington products are not just about exceptional quality, it brings forth a transformation for its users – giving them the confidence that comes from looking their best and being ready for anything,” said Clarence Cu, president of Tocoms Philippines, the exclusive distributor of Remington.

Started in 1937, the Remington brand first rolled out shavers for women who wanted to keep their legs and underarms hair-free without having to pluck – an extremely tedious task to be done regularly. When it introduced plug-free shavers in 1960, Remington established itself as a pioneer in the hair grooming technology.

In the last decade, Remington launched the world’s first body hair trimmer, an Intense Pulse Light machine for home use, and a touch-control beard trimmer.

The product line of Remington for shaving is one of the most popular in the world. Developed in its research and development facilities in the United States and Europe, Remington shavers are known to be innovative and highly-efficient.

The Remington grooming line for men includes shavers and body hair trimmers that have been designed to deliver several options for shaving lengths – from smooth to a one-inch stubble. Designed with the latest innovations, the grooming line for men also caters to the peculiar needs of men’s body and facial hair, giving consumers the best grooming experience.

Female depilation need not be a horror story with the Remington product line that aims to give the smoothest result without the pain. Understanding the dynamics of hair care has enabled Remington depilation products to give the best experience for its consumers.

With hair fashion changing as fast as the seasons, the use of hair curlers and iron has caused more harm than good. The hair care line of Remington allows its consumers to style their hair without damaging it.

Remington hair care, grooming, hair depilation, and shaving products are now available in leading appliance and department stores nationwide. 

The Remington S8590 Keratin Therapy Pro Straightener is every woman’s dream. It straightens the hair while infusing it with Keratin, giving the hair that healthy glow.

The Remington R5150 Titanium X Technology Shaver gives the closest shave any guy would want to clean up facial and body hair. The shaver leaves the skin smooth and supple, without the nicks a regular shaver would have.

The AC8000 Keratin Therapy Pro Dryer keeps the hair smooth and shiny the whole day. Its various temperature settings would give you the best options for your hair.

Tata Motors launches the Big 7 eco-diesel vehicles

Tweet

The Big 7 from Tata Motors now retail in the Philippines -  heavy-duty eco-diesel vehicles, pickups and mini trucks to take over Philippine roads.

Photo: Gadgetpilipinas

Pilipinas Taj Autogroup, the No.1 automotive brand in India launches Big 7 heavy-duty eco-diesel vehicles during the event last September 25 held at the Mega Tent in Libis, Quezon City.

Pilipinas Tadj unveiled two sedans -- The Tata Indigo Diesel sedan and the Tata Manza Aura Diesel sedan at its Tata Motors Big 7 launch.

Also launched at the same event were the Tata Indica Diesel, the hatchback equivalent of the Tata Indigo, both of which are perfect for fleet service with style and comfort to boot.

The Tata Vista Ignis Diesel, a diesel version of the Tata Manza; a new and improved Tata Xenon XT Diesel pickup in 4x4 and 4x2 versions; the Tata Super Ace “Big Boy”, a go-to vehicle for carrying heavy loads and the more nimble and zippy Tata Ace “Bata”.

The Tata Indigo Diesel is a Tata Motors bestseller because of its cost- and fuel efficiency. It looks great inside and out, boasts of spacious interiors and the brand’s signature chrome accentuated smiling grille and teardrop headlamps.

It is safety-oriented and family-friendly. Performance-wise, the 1.4 liter turbo diesel engine and independent suspension offer a maneuverable and smooth ride. The hatchback Tata Indica Diesel offers the same amenities, with a sportier look. 

The Tata Manza Aura and Tata Vista Ignis join Tata’s family of diesel variants, offering similar style and dimensions as the petrol-run Manza and Vista with a cost-efficient and high-performing diesel touch. The Ignis and Aura have same high-class brake and suspension systems, classy interiors and looks, with better fuel mileage and heavy-duty eco-diesel performance.

The Tata Super Ace and Tata Ace mini trucks meanwhile are workhorses with multi-purpose bodies that can easily be customized for delivery or transport of various business needs. 

The Tata Ace “Bata” is the best in its category for fuel efficiency with its efficient Diesel engine and a load capacity of 750kg. Best as a jeepney body variant, it can confidently brave both city and rural roads because of bigger tires, high ground clearance, independent suspension system with disc brakes and drum brakes for the front and rear, respectively. Safety is a big investment, so the Tata Ace has intrusion panels on the front doors, seat belts, and a crash-tested body from the front, roof and back. Various body configurations can be used on the Ace, as well as a 2 year or 36,000 km warranty is included in every purchase thus making it a very versatile investment. 

The Tata Super Ace alias “Big Boy”, on the other hand, has more power to go places with a load capacity of 1 ton! Its strong chassis, independent suspension running on a 4-cylinder turbocharged diesel engine and a Load Conscious Reducing Valve (LRCV) makes this Big Boy ultra-versatile in fulfilling a wide range of functions for passenger carriage or delivery uses.

Perfect for longer trips, the Tata Super Ace “Big Boy” can also be fitted with various rear body configurations to suit your business needs.

As for the Tata Xenon XT, it is a more empowered workhorse with enhanced looks and capabilities. The 4X4 and 4X2 variants now has a sleeker console, adjustable seating, streamlined facilities, a stronger and tougher load body and has 150 PS of power, plus more Low End Torque at 223 Nm for power and acceleration.

What makes the Big 7 launch even bigger are the special introductory prices of the following world-tested eco-diesel powered vehicles.

-- Tata Indica Diesel Hatchback retails at PhP 545,000
-- Tata Indigo Diesel Sedan is at PhP 525,000
-- Tata Vista Ignis Diesel hatchback retails at PhP 678,000
-- Tata Manza Aura Diesel sedan retails at PhP 738,000

-- The rugged Tata Xenon XT 4X4 pickup sells at PhP 1,135,000 while also capable 4X2 variant sells at PhP 830,000.

-- Tata Ace micro truck is available at PhP 360,000 for cab and chassis configuration.

For the Tata Super Ace 1 ton mini truck, feel free to inquire through our showrooms regarding our special introductory price.

All these vehicles come with a 3 year or 100,000 km warranty, and for the Ace it comes with a 2 year or 36,000 km warranty which ensures a stress free ownership.

The all new models can be visited and test-driven at the Tata Motors showrooms at Marcos Highway in Marikina City, Ortigas Extension in Cainta, Rizal; and Barrio Pampanga in Davao City. More showrooms will be opened this year at Quezon Ave in Quezon City and in Cagayan de Oro City. Visit any of our showrooms or give us a call to know more about our special introductory prices for all our vehicles. 

For more information, visit the website at www.tatamotors.ph and like the Facebook page www.facebook.com/tatamotors.ph

Philips and Disney work together to light your child’s imagination

Tweet

Philips and Disney discover a whole new world of inspiration, enchantment and magic through light!

As we all know, children sometimes feel restless and unable to sleep come bedtime. Parents always think of something that will help your child sleep through the night. When you provide lampshades, lights in the dark, will establish good sleep routines. It will ensure your child to comfortably sleep.

Parents know how active their children’s imaginations are and how important it is to create an environment that helps them feel safe and comforted while stimulating their minds.

That’s why Philips and Disney have teamed up to develop a range of inspiring, magical, and playful lighting products for children, parents, and everybody young-at-heart. The new Philips and Disney range of lighting products combines Philips’ groundbreaking innovation in lighting with the magic of Disney characters and story telling to transform a child’s bedroom into a more imaginative place for them to read, play, and sleep.

At Philips, we know that light can help enhance people’s mood, wake them more naturally, help them concentrate and perform better*, or simply make them feel happier.

The new Philips and Disney lighting range has been created to inspire children’s play and magical family moments as well as provide comfort to kids through Disney characters they know and love. Whether it’s helping little ones’ sleeping and waking rituals, making playtime as vivid as their imagination, or making story time more enchanted and immersive, there is a Philips and Disney solution for every moment or stage of their day.

The Monsters Inc. SoftPals is also a good nighttime companion with its feature to introduce just enough light to ensure they feel safe and comforted throughout the night. Or you can also help them create their magical make-believe during playtime with the new LivingColors Mini Mickey & Minnie with its wide range of colors to choose from that can transport your children into an imaginary world of their own creation.

The new range of Philips and Disney lighting products comes with child-friendly features. The Smart Philips LED technology keeps the lamps robust and kind to little hands by being cool to the touch. They even have the added bonus of having an extremely long lifespan as well. Each light is also designed to ensure that there are no small parts or sharp edges to worry about, and cables can be tidied away using velcro cable binders – part of the Philips design to keep little fingers safe.

“Philips and Disney believe in creating moments and environments that improve people’s wellbeing and happiness. By bringing our collective brand, knowledge and histories together, we have created a range of safe, innovative and dynamic lighting solutions for children, parents and everybody young-at-heart,” said Ms. Fabia Tetteroo-Bueno, Philips Country Manager and General Manager for Lighting.

“We want to inspire amazing memories through delivering exciting, interactive and innovative lighting that the whole family can trust and enjoy.”

Philips and Disney lighting range:

· Philips and Disney SoftPals in Sulley and Mike from Monsters Inc., classic Mickey and Minnie Mouse - the perfect night time friends are key for setting rituals such as story time and getting your children in to the habit of sleeping through the night.

· Philips and Disney LivingColors Micro lamps in Cars, and Princess - with 64 colors to choose from, they can transform almost any imagined playground.

Philips and Disney Softpals and LivingColors Micro lamps are available in select Toy Kingdom stores.

Sevenfriday Flash Party

Tweet

Thank God it’s Sevenfriday!

Sevenfriday had their first official flash party launch last February 7, a Friday, establishing the brand’s presence and soon-to-be prominence in the Philippine fashion scene. Thanks to the efforts of the dynamic Sevenfriday Manila group, they treated Manila’s hip clique to a fun flash party at the Black Market on Sabio St. Chino Roces, Makati City.

Also present in this happening event was Sevenfriday founder Dan Niederer himself, who flew in all the way from Switzerland to grace the occasion, as well as renowned UK-based watch blogger Anish Bhatt (@WatchAnish).

Manila’s cool crew came decked in Industrial Chic edgy style as they got an exclusive glimpse of the Sevenfriday brand and its philosophy. The night peaked when the Sevenfriday identified top personalities who embody the Sevenfriday brand:

Ms. Ornussa Cadness—Being an awesome epitome of chic and edgy, this DJ-model has made her own unique brand of gorgeousness with a remarkable edge. Moonlighting as a deejay with Zombettes at night and still ruling the runway during the day, she strikes the Sevenfriday balance of stylish and hip.

Ms. Ornussa Cadness

Talent and technical skill, those are what make one own the game. For athlete Jeron Teng, winning was about a thorough mastery of his craft. Sevenfriday is quite similar. Technical perfection makes it a strong player in the watch market. And just like Jeron, the game is definitely in the bag.

Jeron Teng

Up next is Chef Laudico—We know him well for some of our favorite foodie joints. He hit the culinary scene even before culinary even started trending. Today, he continues to titillate taste buds of Filipinos in the metro. In Sevenfriday fashion, he represents success in doing what you’re ultimately passionate about.

Chef Laudico

Following on the list is Ms. Laureen Uy—This youthful and popular digital maven represents a leadership in a world that moves at hyper pace. With her blog Break My Style, her work becomes her passion and it seems that every day for her—whether through her OOTDs or posts—has the brightness, drive, and lightness of Fridays. She’s Sevenfriday material, indeed. 

Ms. Laureen Uy

Next we have Mr. Anton Del Rosario—Pinoy at heart but ultimately global in stance, this good-looking Azkal won hearts when football became all the rage. Now, he’s become a household name that proves that the Pinoy is ready for the big league. Sevenfriday will definitely take Pinoys up a notch.

Anton Del Rosario

A TV constant with her angelic face but a spicy character, Ms. Rhian Ramos is anything but your ordinary run-of-the-mill actress. Like Sevenfriday, she stands out because she’s candidly casual but also sophisticatedly beautiful at the same time. Not a lot of people can pull off that duality like a Sevenfriday, but Rhian definitely does it with style.

Ms. Rhian Ramos

Last but definitely not the least is Senator Chiz Escudero. A brilliant statesman, he can make nation-building seem hip and ultimately cooler. He has the ability to bring substance and strength to the house—and like a Sevenfriday watch that always makes a tasteful statement, we expect nothing less from Senator Chiz every single time. 

Senator Chiz Escudero

The night grew to a hip bash as Ornussa Cadness and Sanya Smith took to the turntables with the edgy sound of Zombettes.

 Sanya Smith and Ornussa Cadness

With Sevenfriday in the local scene, watch enthusiasts are now edgier, cooler, more hip. With a casual luxe brand on their wrists, Filipinos can now make every day a Sevenfriday.

Sevenfriday is something different. The name alone tells you that this is really something different, in design, heft, and form, it communicates a unique aura that is totally different from competing watches in its price bracket, and even higher-end luxury watches.

Like the watch itself, a Sevenfriday wearer is sophisticated, successful, and with good taste—but with a rebelliousness of spirit that makes him unafraid to stand out.

While photos of Sevenfriday’s one-of-a-kind timepieces are often sufficient enough to wow even non-collectors, nothing beats the sensory and tactile experience of actually wearing a Sevenfriday watch.

Up close and in motion, you can truly appreciate the elegant visual complexity of its multi-faceted dial, and admire the handiwork that defines its finishing.

On the wrist, you can feel the grace underneath its massive, industrial modernity. Among bystanders, it elicits both admiration and curiosity—they want to know what you’re wearing, and how they can get one.

The Sevenfriday is exclusively available in select boutiques in Manila as well as its solo botique located at Promenade 3 fo the Greenhills Shopping Complex in San Juan City. They offer free nationwide shipping for order outside of Manila.

For inquiries, please email sevenfridaymanila@gmail.com.

Follow @sevenfriday_manila for updates.