September 7, 2014

#3LaBS : Laguna Blogging Summit 2014

Laguna Blogging Summit has been presenting Social Revolutionists for showing their advocacies without fear, conveying their voices effectively with action,  empowered  from the mainstream media and online as influencing their communities and by being the representatives of social forces.

The 3LaBS  will be held on October 3, 2014,  8am to 5pm at Malayan College, Cabuyao, Laguna   to be hosted by Rod Magaru and Florencio Jusay Jr.
 
On it's 3rd year now (#3LaBS),  the theme for this year's  Summit is "Social Influencer."

Presented by Elabram Systems Group, the Telecommunications Manpower Service provider for the biggest players in the industry for 15 years globally and 5 years in the Philippines believes that the way for brand awareness and advocacy dissemination is through Digital Marketing and being Social Offline.


Seven Speakers will share their expertise:

Art Samaniego Jr (Manila Bulletin Tech Guru)
Boris Joaquin (Saddleback Church)
Pocholo De Leon Gonzalez (The Voice Master of the Philippines)
Janette Toral (Digital Filipino)
Lloyd Luna (The Filipino Motivational Speaker)
Grace Bondad Nicolas (Laguna Blogging Summit Founder)
Rod Magaru (Rod Magaru Show). 

Different Social Media, Digital Marketing and Influencers Marketing Summits are happening in the metro for years and true to what the organizers advocacy till now is still to bring the best speakers who can explain very well the Impact of Digital Marketing & Social Media in our lives to Laguna. The organizers believes that sharing information is the key for awareness thus gave birth to the first Laguna Blogging Summit 3 years ago. 

Happy and overwhelmed from the two previous ( 1LaBS and 2LaBS ), Laguna Blogging Summit with 1000 attendees, the organizers for this 2014 offers a different venue and additional new speakers who will talk about Impact of Social Media to Journalism to using Social Media in building a Church in the Philippines. Grace Bondad Nicolas will talk simply about Blogging 101 for newbies while the rest about their expertise in Branding & Digital Marketing. 

This is brought to us by Elabram Systems Group (Philippines, Indonesia, Malaysia and Thailand). 

Sponsors:
Gardenia Bread Philippines, Greenwich Pizza, Kinder Zoo Adventure Jungle inside Manila Zoo & inside Picnic Grove Tagaytay and Zoomanity Group (Zoobic Safari in Subic Zambales, Paradizoo in Mendez Cavite, Zoocolate Thrills Bohol, Zoocobia Pampanga, Residence Inn Tagaytay, Z Planet inside Star City). 

Registration Fee: Php 200.00

Laguna Blogging Summit 2014
#3LaBS 
Ask us in how to become a sponsor. 

For more information:
Grace Bondad Nicolas
M: 09213191471

Epson Mounts '2014 People's Choice Roadshow'


Digital imaging technology leader Epson will hold its “People’s Choice Roadshow 2014” at various SM Cyberzones nationwide from September to November this year.

“2013 has been a remarkable year for us. FutureSource Consulting, a leading global marketing research company, has confirmed that Epson achieved the unprecedented accomplishment of being the World’s No. 1 brand in projectors for 13 consecutive years. For printers, an International Data Corporation (IDC) report showed that Epson led the Philippines market for inkjet printers in 2013 in terms of Value Share. And in the dot matrix category, Epson remains the undisputed leader. Truly, we are the ‘people’s choice in 2013,” said Toshimitsu Tanaka, President/Country Manager of Epson Philippines.

Epson’s roadshow will showcase Epson’s champion products that provide genuine value to customers, such as Epson’s 3LCD projectors and new additions to the best-selling L-Series genuine ink tank system printers. The exhibit also highlights genuine feedback garnered from actual Epson users.

“Gathering feedback is an integral part of the Epson design process. We listen to our customers and use their feedback in designing our products to make sure that we exceed their expectations,” explained Tanaka. “From all over the country, Epson gathered actual customers’ declarations on how Epson products empowered them and helped them achieved their goals. 1,000 voices proclaim only one choice – Epson,” added Tanaka.

The testimonies can be viewed athttp://www.epson.com.ph/1000Voices.

Epson’s L-Series genuine inktank system printers offer the lowest running cost in the country against any printer using genuine consumables. With its stunning prints, lowest cost, and warranty, the Epson L-Series continues to be the printer of choice among Filipinos.

The public can learn more about Epson’s champion products by going to Epson’s website (www.epson.com.ph) or by visiting the “People’s Choice Roadshow 2014”booth on the following dates:



SM CYBERZONE
ROADSHOW DATES
SM City Pampanga
September 4-7
SM City Clark
September 11-14
SM City Batangas
September 18-21
SM City Manila
September 25-28
SM City Tarlac
October 2-5
SM City Baguio
October 2-5
SM City Cebu
October 9-12
SM City Bacolod
October 16-19
SM City Davao
October 23-26
SM City Cagayan
November 6-9
SM City Fairview
November 13-16
SM City General Santos
November 20-23
SM City San Lazaro
November 20-23
SM City North Edsa
November 27-30


Visitors at the booth may also join the Epson “People’s Choice Contest” and win an Epson PictureMate 310. 

The Terms & Conditions of the contest is posted at the Epson booth and at the Epson Facebook page (www.facebook.com/epsonphilippines).

September 6, 2014

SM Cinema hosts Chinese Film Festival

SM Lifestyle Entertainment Incorporated or SMLEI showcases movies that are part of the Chinese Film Festival.

In time for the celebration of Mid-Autumn Festival and Chinese Moon Festival, SM Cinema is hosting the Chinese Film Festival this September 5 to September 9. 

This partnership between the Chinese Embassy of the Philippines and SM Cinema aims to promote cultural understanding between China and the Philippines. 

The screening presents novative Chinese films of high artistic value that gears towards Filipinos’ understanding of the Chinese cultural diversity and heritage.

Movies that are part of the Chinese Film Festival will be available in selected SM Cinema branches such as SM Megamall, SM North Edsa, SM San Lazaro and SM Manila.

SM Cinema will be running popular movies including the following :

“Back to 1942” which won awards at the International Rome Film Festival in 2012 and Hong Kong Film Awards in 2013; 

“Caught in the Web” whose story ensembles a young woman who was victimized by a massive viral internet campaign; 

“The Grandmaster” which won several awards and nominations from different organizations such as the 50th Golden Horse Awards and 33rd Hong Kong Film Awards; 

“Say Yes”, The Romance-Fantasy movie of 2013  is also included in the list along with the Comedy-Drama about old people “Full Circle” 

Little Big Soldier” who was produced and written by Jackie Chan himself which he starred also in the movie.
http://instagram.com/p/sksZCMMJa6/

As part of the celebration, SM Cinema will be holding the admissions for free.

SM Cinema is the cinema and exhibition brand under SM Lifestyle Entertainment, Inc, or SMLEI, the lifestyle and entertainment company of SM Prime Holdings, Inc. SM Cinema is one of the many premium brands managed by SM Lifestyle Entertainment, Inc. Tucked under SMLEI’s belt are: Mall of Asia Arena, Snack Time, SM Tickets, e-PLUS Tap to Pay, e-PLUS Digital, SM Bowling and Leisure Center, SM Skating Rink, the Exploreum, IMAX, Director’s Club Cinema, WM Cinemas, and SM Cinema.

To know more about SM Cinema, you may visit www.e-PLUS.ph and www.smcinema.com.

September 5, 2014

Qualcomm and Hapinoy Team up to Support Female Entrepreneurs in the Philippines

Qualcomm Incorporated, through its Qualcomm® Wireless ReachTM initiative, joined Hapinoy, a Filipino-based social enterprise that has developed programs for small, neighborhood convenience stores in the Philippines, in an effort to provide female micro-entrepreneurs the opportunity to generate additional income and provide financial services to their communities. Through the collaboration, micro-business owners are supplied with mobile literacy training, access to capital via microfinance institutions (MFIs), and technology through mobile money operators and technology developers.

Worldwide, 2.5 billion people lack access to financial services such as banks and credit cards, making it difficult for them to make payments and transfer money1.

The Hapinoy Mobile Money Hub project supports micro-entrepreneurs who own and operate mostly home-based stores, known as sari-sari stores. Since its inception, 3,000 of these store owners in the Philippines, mostly mothers (“Nanays” in Tagalog) have been trained by this program.

Aside from not having the know-how to run the systems and technology, the majority of these Nanays can’t afford a point-of-sale-device or card reader, and 37 percent of municipalities in the Philippines lack banking offices2. However, most shop owners do own mobile devices, which they use for basic communications and selling airtime.

Launched in 2013, the Hapinoy project began with a focus on educating these micro-business owners on how they can use mobile technology to expand their business. Now, by collaborating with Qualcomm Wireless Reach, MasterCard, Smart and Grameen Foundation, Hapinoy sari-sari owners are able to use dual-sim smartphones powered by Qualcomm® SnapdragonTM 200 processors to access mobile financial services such as mobile money, remittances, and bill and loan payments. The Snapdragon 200 processor is a product of Qualcomm Technologies Inc., a wholly-owned subsidiary of Qualcomm Incorporated.

In addition, storeowners are able to use the Hapinoy Agent Network to sell airtime and offer new financial services to their communities. These storeowners also play an integral role in helping their communities better understand the use and benefits of mobile money accounts.

For these communities, this advanced wireless solution not only increases traffic and revenue for the sari-sari stores, but it also contributes to community growth and allows these Mobile Money Hubs to serve as potential branches for banks, MFIs and other remittance providers.

The Mobile Money Hub program demonstrates the impact that wireless technology can have on communities beyond communication, and the possibility for mobile devices to serve as a means

Breeze pays tribute to hardworking hero moms with nationwide 1 Laba Day

Sige Moms Christine Bersola-Babao, Dimples Romana and Gladys Reyes tackle their mommy duties with ease, thanks to Breeze 1 Laba guarantee. 




Breeze treated more than 19,000 hardworking moms across the Philippines to a day of rest, games and exciting surprises at the first-ever 1 Laba Day.

Celebrating the heroes of the home, the leading detergent brand took care of their laundry chores, washing a total of 481,536 clothes, in a series of events held simultaneously in multiple barangays in Metro Manila, Pangasinan, Batangas, Cebu, and Davao. 

Sige Moms Christine Bersola-Babao, Dimples Romana and Gladys Reyes tackle their mommy duties with ease, thanks to Breeze 1 Laba guarantee
Celebrity moms and surprise guests, including Sige Moms Christine Bersola-Babao, Gladys Reyes and Dimples Romana, headlined the nationwide events. At Barangay Commonwealth in Quezon City, radio DJ Laila Chikadora also kept the crowd entertained with her witty jokes and led the fun bingo games where moms won bicycles, skateboards, inflatable swimming pools and other toys for their children. These prizes were meant to encourage moms to be Sige Moms who let their kids play and go on exciting adventures. 

While the moms enjoyed their day off from doing the laundry, Breeze Laba Ladies and Laba Machines, sponsored by campaign partners Electrolux, LG, Whirlpool and White Westinghouse, took care of washing their clothes.

“We know how hardworking our mommies are, spending as much as three to four hours a day doing the laundry. Today, Breeze is taking care of washing their clothes so they can have some time for themselves and to have fun, as our way of thanking them and recognizing their admirable efforts,” said Mara Banson, Breeze brand manager. 

Christine Bersola-Babao
“As part of the Circle of Sige Moms, our job is to encourage mommies to allow their kids to be kids, even if it means getting dirty or having stained clothes,” said Christine.  “When we say yes to playing and going on adventures, we say yes to our children’s intellectual, emotional and physical growth.”


Dimples Romana
“My daughter Callie is very artsy and likes working with her hands. We love baking and often, we’d be covered in icing and food color of every hue,” said Sige Mom Dimples. “But I’m glad I allowed her to do that, because it’s very fulfilling when you see your child achieve great things because you allow them to do their own thing and pursue their passions.” 

Gladys Reyes 
“Being a mom is a 24/7 job,” added Sige Mom Gladys. “But because we have a dependable partner in Breeze, doing the laundry becomes easier and effortless. We can spend less time on washing clothes and have more time for ourselves and our family.” 

1 Laba guarantee 

Boasting of a revolutionary formulation, Breeze with ActivBleach empowers mommies everywhere to take on their endless tasks, removing even the toughest of stains in just one wash. Safe for both white and colored clothes, Breeze has a four-enzyme technology that removes more types of stains and a patented whitening technology that delivers visible whiteness in just one wash. 

Breeze with ActivBleach is also the first and only detergent brand with melamine perfume encapsulation technology that blooms in wash and bursts in wear, making sure that clothes keep smelling clean and fresh even when worn. It even has a unique active system for better foam profile and quicker lather, plus percarbonate TAED bleach that takes out bleachable stains without harming the environment. 

From September 1 to 7, mommies can also win a washing machine from Breeze in the Breeze 1Laba Challenge promo. 

To join, participants simply need to like the official Breeze Facebook page www.facebook.com/breezephilippines and look for the 1 Laba Day status update. They should then leave a comment on the post, with a photo of themselves doing the 1 Laba pose holding a Breeze pack and using the hashtag #Breeze1Laba. 

Take on millions of stains in just one wash with Breeze with ActivBleach, available in three sizes at supermarkets and groceries nationwide: 70g, 700g and 1450g packs.

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