STAY PURE STAY COOL: Wilkins Pure is one party essential you mustn’t forget

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While partying can be pure fun, it can also take out of you. Dancing all night, toasting to the good times, munching on party chow, and catching up and laughing with friends old and new do add up to a roaring good time, and the good energy and adrenaline can make you feel invincible. 

But you’re expending energy and taking in toxins. Constant hydration is the key to dancing till dawn and keeping yourself nice and ready for a whole night of partying. 

Wilkins Pure keeps you fresh and well-hydrated and flushes out whatever toxins you may ingest so that you’ve got the fuel to dance all night (or even longer)! While all waters might be clear, not all are pure. So not all waters can deliver the same quality of hydration. But it’s not just for party nights. On your downtime, if you’re chilling with chips or after a workout, pure water will flush out the toxins and replenish what you’ve lost.

Introducing Athena Milk and Crave Healthy Snacks for Women

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Women of every age, height, weight, and activity level have at least one thing in common: We need certain nutrients that our bodies don't make, but require to function properly, to keep us fit and healthy. 

Many products these days are created to cater to women’s ever changing needs. There are best source of essential nutrients, maintains normal muscle and nerve function, keeps heart rhythm steady, supports a healthy immune system, keeps bones strong, helps regulate blood sugar levels; promotes normal blood pressure, may play a role in preventing and managing disorders such as hypertension, cardiovascular disease, and diabetes, and is known to be involved in energy metabolism and protein synthesis.

No other milk understands you better.

Women like you, who are always on the go, seek to strike a balance between work and personal time to be able to enjoy life to the fullest. That is why you need to stay fit and attractive, to look good and feel good whenever you can. You have unique needs that only women like you truly understand.

Introducing Athena, the milk especially formulated to meet your special nutritional needs.

High Calcium essential for optimum bone health. It is also a source of Vitamins D and K, Magnesium and Phosphorus – nutrients to help maintain strong bones

Low in Fat so you can enjoy this beverage without the risk of high caloric intake

Source of Anti-oxidants such as Vitamins A & E and Zinc to help maintain healthy skin and promote optimum immune function.

Athena, a delicious beverage made just for you. Drink Athena today!

Athena comes in two flavors – Milk (180 grams – Php 130.00; 400 grams – Php 273.00) and Choco (180 grams – Php 130.00). 

It’s available online at www.athena.com.ph and in-store at Mercury Drugstore, Watsons, and Southstar.

CRAVE HEALTHY

Crave Healthy is the first snack product in the Philippines that is specifically designed for the pregnant woman by doctors and nutritionists.

It’s NUTRITIOUS because it contains essential nutrients – Folic Acid, Iron, and Calcium that are critical for both the mom and her growing baby. It also has reduced salt and just the right amount of calories that give the pregnant woman that extra energy she needs daily.

It’s DELICIOUS because it tastes just like her regular snack. Crave Healthy is currently available in Sweet Corn flavor and does not have any aftertaste of nutrient fortifications. It helps support the nutritional needs of pregnant women and their developing fetus.

A healthy way to satisfy hunger and food cravings of pregnant women!

A pack of Crave is worth Php 25.00 at 30 grams each. 

It’s available online at www.cravehealthysnacks.com, select Med Express branches, and select Robinsons Supermarket outlets.

Merci Buco: CocoNUTS ABOUT FLAVOR!

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How sweet is it that aside from the original coco water, you get to choose from two more flavors? Since Filipinos are naturally fond of sweets, Locally, the first quirky Filipino juice line made with indigenous local fruits, launched two more variants of the Locally Merci Buco coco water line: Buco Pandan and Buco Lychee. So you have not one, not two but three Merci Buco variants! Sweet!

Buco Pandan and Buco Lychee are flavors that appeal to the sweet tooth of every Filipino coco lover. And while they are often prepared as desserts, making them into drink flavors is not a bad idea at all! Imagine having your dessert and drinking it, too! What an amazing coconut concoction! Or shall we say...COCOction?!

Buco Pandan is an all-time favorite Filipino chilled salad made by blending shredded young coconut, pandan (screwpine leaves)-flavored gelatin cubes, cream and sweetened condensed milk. But as a drink, it has the refreshing kick of coco juice mixed with the exhilarating fragrance of Pandan leaves. So good that it will make you want to do the PANDANCE OF JOY! Drink some more and feel that burst of energy inside of you that will make you want to bust a move. It’s delicious, refreshing and naturally flavorful. 

Buco Lychee, meanwhile, is traditional buko salad made yummier and juicier with lychee and coconut jelly or nata de coco. As a drink, it is simply refreshing and sweet. It has coconut water that quenches your thirst mixed with the exotic goodness of Lychee. Think of it this way, it’s like drinking your dessert minus the calories! We won’t Lychee you, it is honestly good!

Locally Merci Buco is made from pure and organic coconut water sourced and organically grown from local farms in Bicol and Quezon, assuring consumers not only of 100% freshness from the best-tasting natural coco water but also of its numerous health benefits: low calorie content of 40 calories per serving, no sugar added (for plain coco water), no fat and cholesterol, gluten-free, not from concentrate, and non-GMO. What’s more, all variants have the natural properties of coco water such as antioxidants, amino acids, enzymes, B-complex vitamins, vitamin C, and minerals such as calcium, iron, magnesium, manganese and zinc.

It is also the first local coconut water that is certified organic by the US Department of Agriculture (USDA) 1 and EcoCert2. So you get to have a sweet time enjoying your flavored drink plus the assurance that it is safe and healthy. 

Packed in 330 ML and 1 liter eco-friendly recyclable tetra pack, Locally’s Merci Buco is available at Rustan’s and select PureGold and Robinsons supermarkets, and is exported to the US and the Middle East. 

Do us a favor and choose both flavors! Grab your Buco Pandan and Buco Lychee now!

Locally is the first quirky Filipino juice line that uses home-grown fruits. The brand mirrors the unique and fun characteristics of Filipinos with its catchy word puns, namely: Mangosteenie Miney Mo, Tamarind My Bell, Dalandan It Again, Guyabano-body but You, Calamansi’z the Day, Pomelong & Lasting Love and Save the Best for Sineguelast. 

For inquiries and more information about Locally products, visit the official Locally Facebook (@LocallyPhilippines) and Instagram (@Locally PH) pages

Sources:

1 https://www.usda.gov/topics/organic

2 http://www.ecocert.com/en/our-approach

Experienced Joy Ride! by NutriAsia food truck in Luneta! NutriAsia offers new Filipino flavors on the road

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In light of the celebration of the recent Philippines Independence Day , NutriAsia brings to us Joy Ride! NutriAsia's food truck in Luneta, eager to have a taste of both traditional and new Filipino comfort food made with quality products of NutriAsia.

According to Dang de Leon, corporate marketing consultant at Nutri-Asia Inc., the food truck goes around the metro serving reimagined local food fare.

“We tweak classic Pinoy comfort food to make the taste more appealing to millennials,” she explains, saying that the brand has partnered with GalaStars Culinary, which is headed by renowned chef Ernest Reynoso Gala, “because they know what young people want.”

Chef Gala is very excited about collaborating with NutriAsia. He points out, “They have so many wonderful products and as a chef, I have a lot of fun being creative with the recipes I am developing.”

The chef appreciates the fact that the leading condiments brand in the Philippines offers well-known products like Datu Puti and Mang Tomas, and that its excellent pre-mixes make cooking a lot easier, especially for harried homemakers.

The Joy Ride! by NutriAsia’s bill of fare offers meals like Adoburrito, with a choice of Spicy Adobo and Humba Adobo, a dish popular in the Visayas. The Adoburrito wrap is a combination of the popular adobo and burrito, created with highly mobile young professionals in mind. 

Acknowledging that each and every region in the country has its own version of adobo, NutriAsia, de Leon avers, puts their Datu Puti adobo series to maximum use. 

Other food choices at Joy Ride!, de Leon discloses, are based on crowd favorites, usually a combination of dishes that are well-liked in the metro as well as in the provinces.

De Leon recommends the Pinoy Chicken Slider served with pan de sal and the Siga Bagnet Wrap, which is prepared using Mang Tomas Siga, a spicy version of the regular Mang Tomas sauce. It also has Datu Puti vinegar and cucumber to give it a kick.

Meantime, the crowd favorite, Skinny Chix, is street food made crunchier and more flavorful by using NutriAsia’s recently launched, first-in-the-market Golden Fiesta Big Crunch Fry and Shake, a breading mix in smoked barbeque, cheese, and sour cream variants. 

On the other hand, Chef Gala reveals that food preparation is done in GalaStars Culinary—from weighing and chopping to marinating, etc.—then brought into the food truck. “We cook everything on-site so that the food is fresh when served.” 

Chef Gala has nothing but compliments for NutriAsia’s products. “When one has excellent condiments to work with, it is easy to adjust the taste and formulate the recipes. Cooking becomes ‘masarap masaya’.”

Affordable, prices at Joy Ride! range from P40 to P80. The brand makes their offerings as affordable as they can because they want everyone to have a taste of their food creations. The serving portions are likewise larger than average, perfect for sharing. 

Apart from making condiments and sauces, NutriAsia, de Leon reveals, has ventured into beverages. “We have pick-me-ups in mangosteen, guyabano, kamias, dalandan and kalamansi. These are locally sourced Pinoy fruits that we have bottled into natural juices.” 

Watch for the Joy Ride! by NutriAsia, which started rolling out in Metro Manila this month, serving people at food parks, employees of business process outsourcing (BPO) companies, and customers at bazaars, events, and universities.

10 Reasons why you shouldn't miss this year's MAFBEX

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Are you ready for the Ultimate Foodventure?

It’s that time of the year again for the biggest food show in the country – the Manila Foods and Beverages Expo, bringing together a flurry of gastronomic wonders on June 14 to 18, from 10:00am to 8:00pm at the World Trade Center Manila. Organized by MAFBEX Events Management (a subsidiary of Worldbex Services International) and presented in cooperation with the Young Hoteliers Exposition and the Organization of Bar Professionals, this year’s show is sure to be packed with tons of surprises and exclusive events. 

To give you an idea, here are some among the many reasons why you should not miss the 11th MAFBEX!

1. Tasting Opportunities

Set to occupy a total of 15,000 sqm of exhibition space, which will house close to 500 exhibitors, explore and sample the diverse array of food and beverage products from both local and international brands. 

2. Fresh Local Produce 

Presented in partnership with the Department of Agriculture and the Department of Trade and Industry, a special pavilion will be showcasing local and homegrown goods from all over the country. Among these include Guzto, Pia, Bahaghari Banana Chips, Merl's Delicacies, The Cracking Monkey, Seaweed Products, Wild Honey, Coconut Oil, Organic Salted Eggs, and Tamarraw rice among many others. Select regional offices including the Regional Field Office I, II, III, and IVA will also display their local produce at the pavilion.

3. Franchising Zone

More than just a destination for foodies, those who wish to venture into the food business are encouraged to visit the Franchising Zone. Among the participating companies include Delicious / Feicitas, KJA Globe, Mega Food Cart, Fosse Coffee Kiosk, Masterchef, David Fusion, JC Worldwide, and Pampanga’s Best.

4. Chefs of the World

A highly-anticipated event highlight at MAFBEX shows, the Chefs of the World gives you a unique opportunity to witness renowned chefs in action and even talk to them during the meet & greet session! Headlining this year’s Chefs of the World are Pokwang, Chef Sharwin Tee, Chef Deejay Santos, Chef Michelle Adrillana, Chef Mitchie Sison, Chef Philip Goulding, and Chef Alain Rion of Sofitel, to name a few.

5. Free MAFBEX Seminars

Feed not only your tummy but also your mind at this year’s MAFBEX Seminars. Open to all and free of charge, learn a thing or two straight from the F&B industry’s top practitioners and influencers.

6. Live Cooking Demos

Wouldn’t it be great if you could prepare your favorite dishes at home? Learn from the best as MAFBEX hosts a series of cooking demos by the most prominent chefs in the country such as Chef Boy Logro, Chef Dang Adrias, Chef Jackie & Maai Florendo, and Chef Xavier Btesh.

7. YHE Interschool Competition

Want to try something new? From a grueling Black Box challenge and Cake Decorating Competition to the Flair Cup 2017, Market Basket Challenge, and the Mocktail Punch Competition, bear witness to live culinary competitions for a truly one-of-a-kind experience.

8. National Bartending Championships

Enjoy a boozy spectacle with the first-ever HRAP National Bartending Championships. To showcase their bottle flipping and flair skills at the Flairtending Competition are representatives from the Baguio Country Club, Cafe Havana, Dusit Thani Hotel, Holiday Inn, and Resorts World Manila. Meanwhile, to showcase their cocktail concoctions on the spot at the Classic Bartender Competition are contests from the Baguio Country Club, Diamond Hotel, Dusit Thani Hotel, Pan Pacific Hotel, Sofitel, Bellevue Manila, and OKADA.

9. MAFBEX Culinary Cup: Home Chef Edition

Like a scene straight out of your favorite reality cooking competition show, feel the action heat up as amateurs battle it out for this year’s MAFBEX Culinary Cup: Home Chef Edition. Divided into two rounds, the semi-finals and the grand finals, home chefs will be tasked to collect their ingredients on the spot and cook up a culinary masterpiece for the honor of being hailed as champion as well as a chance to win awesome prizes.

10. Eat for a cause

It’s not every day that you eat and get to help someone in need. At MAFBEX, you get to do both as part of the proceeds of the show will go to the ABS-CBN Lingkod Kapamilya Foundation Inc.

For more information, you may follow #MAFBEX on Facebook and Instagram!

7-Eleven Makes Summer So Cool!

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Our favorite kapitbahay has UBELoaded and Slurpee Shock Rocks as refreshing treats this summer

Summer is officially here! It's definitely getting hotter everyday but 7-Eleven will help you cool down amidst the scorching heat with its latest offerings: the UBELoaded and the Slurpee Shock Rocks, two must-try summer treats.

These new flavors will help you create cool and fun moments with your barkada. With just a quick visit to your nearest 7-Eleven store, make summer more fun with these exciting treats.

First off is the newest Slurpee Shock Rocks, which will surely awaken your inner child. Slurpee Shock Rocks are awesome popping candies that can be sprinkled on top of any Slurpee proving that fizzy drinks can be made explosively delicious with pop rocks.

In fact, the Slurpee Shock Rocks are a perfect combination to any Slurpee drink proving that pop rocks and soda go together debunking the urban legend that people believed in before.

Meanwhile, the new Ube-flavored Slurpee Halo-Halo is definitely a hit for fans of drinks with toppings because this drink is surely filled with it!

7-Eleven also offers other must-tries like--Ube Halaya Fundae & Halo-Halo Fundae, Ube Donuts, Ube Cake Wedge, and Ginataang Halo-Halo.

With these tasty treats, your summer will be loads of fun. So whether you’re currently on a super fabulous vacation or spending some quality time with your friends at home, have the best time with these cool treats from 7-Eleven.

Treat your kids to a #PrimeSummer experience with easy-to-prepare refreshments!

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It's summer and there's nothing better to beat the heat with these cool refreshments! Liven up your outdoor entertaining or just refresh your thirsty family and treat your kids to a #PrimeSummer experience with these simple and easy-to-prepare refreshments!

Summer has always been the perfect season for the ultimate family bonding experience, especially since the kids are on vacation. While you may plan and do a lot of summer activities, there are some activities at home, which can let you have a #PrimeSummer experience.

One of the activities that your kids will surely enjoy is to let them help you in preparing some fun and exciting summer refreshments. It allows them to learn new stuff while satisfying your family's craving for cool drinks and snacks, as a way to beat the summer heat.

Here are two must-try goodies that you can make using #MegaPrime Whole Kernel Corn and Cream Style Corn. 

Mega Prime Corn Ice Pops

If there is one thing that kids and the kids-at-heart will truly enjoy this summer, it’s the delectable corn ice-pops. These refreshments are easy to make, especially with the easy-to-open Mega Prime Cream Style Corn.

What you need to prepare: 

¼ cup water

1 pack plain gelatin

½ cup condensed milk

½ cup coconut cream

1 can 425g cream style corn

5 easy steps to follow: 

In a pot, pour ¼ cup of water and one pack of plain gelatin. Mix well until the gelatin granules are dissolved. 

Heat the dissolved gelatin mixture and pour in the rest of the ingredients: ½ cup condensed milk, ½ cup coconut cream and 1 can 425g Mega Prime Cream Style Corn. Make sure that you and your kids wear pot gloves or use pot holders for safety purposes. 

Mix well and let it simmer. 

Remove pot from the stove and let it cool. 

Pour mixture into ice pops maker and chill overnight. 

Mega Prime Sweet Corn Smoothies

Summer and smoothies are a match made in heaven. These smooth blends not only quench our thirst, they are also comfort food for some people. So, if you want to treat your family with an easy-to-prepare and satisfying homemade smoothy, with an exciting twist of corn kernels, here’s how to prepare this: 

What you need to prepare: 

1 can Mega Prime Cream Style Corn

1 can Mega Prime Whole Kernel Corn

½ cup fresh milk

¼ cup plain yogurt

2 tbsps. sugar

2 tbsps. honey

3 cups crushed ice

Three simple steps to follow: 

In a blender, add all the ingredients and blend until smooth and creamy. 

Pour into a glass or tumbler and sprinkle Mega Prime Corn Kernel on top. 

Serve immediately. 

These exciting summer coolers are made one-step easier with Mega Prime Whole Kernel and Cream-style Corn, in 425-kg easy-open cans. It is an ideal partner for moms to create refreshing recipes and still have enough bonding time with their loved ones this vacation season, so that families can enjoy a #PrimeSummer!

Mega Prime is a complete array of high quality products that are bursting with freshness. Aside from canned corn, Mega Prime also has canned green peas and mushrooms that can turn the simplest of recipes to hearty, delicious and delectable meals for the entire family. 

To learn more about Mega Prime, visit their website at http://megaglobal.com.ph/megaprimequality/.

Facebook https://www.facebook.com/MegaPrimeQuality and Instagram: https://www.instagram.com/megaprimequality/ 

Coca-Cola introduce Wilkins Delight

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This Wednesday, April 5 at the Mckinley Road events place, Coca-Cola adds color to your life with new Wilkins Delight,  the first water – flavored with real fruit juice, in the Philippines.

Beverage giant, Coca-Cola,  brings innovation to a whole new level, officially introduced the newest addition to the growing water portfolio of the Wilkins Brand. Wilkins Delight is an exciting water brand for young adults and anyone who want more than just water. It is just the right kind of light; made from pure drinking water from your most trusted water brand, Wilkins, and infused with fruit flavors from real fruit.

“Young adults hate boredom. They want their lives to be interesting and colorful.”, said Coca-Cola Philippines Vice President for Marketing Stephan Czypionka. “[They] want to see new places, meet new people and taste new colorful products that are not only healthy and hydrate, but also entertain their taste buds.”

It’s a colorful, fruity twist that hydrates your body naturally, while at the same time excites your palette and teases your vision with fun light colors of amber - for the Apple infused flavor, pink – for that hint sweet taste of Pomelo flavor, and orange – for that fizzy Orange twist. The hydrating burst of flavors in the new Wilkins Delight will surprise Pinoy millenials to break-free from the monotony by adding color to their routinely lives.

“This is why today we create a new generation of water – a unique fusion of all the natural benefits from your no. 1 trusted water brand Wilkins (Pure) and all the joyful goodness and fun extracted from real fruit– great refreshing taste, amazing colors, and an endless option of interesting flavors from fruits!,” added Czypionka.

Media attendees, Coca-Cola partners and some of your favorite millennials in the local scene who graced the event experienced an afternoon of breaking free from their usual ‘everyday’ routines and get to enjoy tons of fun and colorful activities! 

That’s not all as more surprises came with the reveal of the official TVC for Wilkins Delight along with the brand’s new powerful set of ambassadors – Kapamilya’s talented star Matteo Guidicelli and the Philippines’ very own Miss International 2016 Kylie Verzosa!

“As someone who's from the beauty pageant industry, I need to take good care of my health and my complexion by drinking safe and pure drinking water. With Wilkins Delight, drinking water gets even more fun as it helps rejuvenate me — keeping my skin healthy. The good thing about Wilkins Delight is that it comes in three exciting fruit flavors. All three variants of Wilkins Delight are delicious, although my personal favorite is the apple flavored one. There’s definitely one for everyone!”, Kylie says.

Matteo also shared how important water is in his every day routine especially with his busy schedule as an artist, and a sports enthusiast —

"As an actor, singer and triathlete, water is always a must for me to help me stay focused, refreshed and energized. Wilkins has always been my no. 1 go to water for hydration. Now, drinking water doesn’t have to be boring because of Wilkins Delight! With the benefits of safe and pure drinking water of Wilkins (Pure) combined with the infused flavor from real fruits, my daily water routine just got more colorful with Wilkins Delight!”, Matteo added.

Wilkins Delight comes in three exciting flavors! Pink Pomelo, Apple and Orange. Each rehydrates the body because of the water, and tickles the tongue because it has real fruit juice. Wilkins Delight is now available in 425ml pack at the suggested retail price (SRP) of P15 in your leading supermarkets, groceries, and convenience stores; and in 250ml pack for an SRP of P10 in your favorite sari-sari stores nationwide.

Add flavor to your water. Add color to your life. Enjoy new Wilkins Delight.