Election Fever: Who is your favorite candydate? Join Vote M&M’S® 2016 Campaign !

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MANILA, Philippines — This summer, the M&M’S® Characters are back in the Philippines to join the hot election as rightful candydates.

M&M’S® is bringing their own brand of spontaneous fun to the elections and launches the Vote M&M’S® 2016 Campaign.

You can vote for any of the three M&M’S® candydates vie for a chance to win cash prizes and M&M’S® merchandise.

Who is your favorite candydate? 

Will you support Matapang and Magaling Red? A fearless leader, Red is the candydate who will see you through tough times.

Or will it be the Kabarkada ng Bayan Yellow? The friendliest candydate, Yellow is always seeing the sunny side of things. If you’re looking for someone sweet and reliable, then he’s your choice.

But don’t count out the Ang Confidently Smart Bae-yani Green. The epitome of Girl Power, Green is one magnetic candydate and with her charm and intelligence, voters are sure to find her irresistible.

Still can’t decide who to support? Then don’t miss the chance to see all three candydates as they go around Manila to campaign for your vote.

Be a part of the Miting de Avance, happening on April 22 at the Makati Coliseum. Meet & greet the three candy-dates and hear them out as they rally for your vote. Get your photo taken at the photo booth and cast your votes for your chance to win fun prizes! Or catch the M&M’S® Motorcade happening in selected barangays and more fun M&M’S® Vote activities at selected LRT Stations happening this summer – cast your vote, play fun games and win M&M’S® products! For the schedule of activities, visit the M&M’S® Philippines Facebook page.

Vote for the candydate of your choice and get to win cool prizes! 

And if you want to vote at your convenience, simply post the caption of your choice – I vote Red! #mmsred or I vote Yellow! #mmsyellow or I vote Green! #mmsgreen on Facebook, Twitter or Instagram to win prizes weekly!

Voting period is from 15th April – 15th May 2016. Then watch out as we announce the M&M’S® winner of the Vote M&M’S® 2016 Campaign on 20th May 2016 online.

So will it be “Matapang and Magaling” Red, Kabarkada ng Bayan Yellow or Ang Confidently Smart Bae-yani Green? Make your voice heard and support your favorite candy-date at Vote M&M’S® 2016 Campaign!

Visit the M&M’S® Philippines page on Facebook for more information on the Vote M&M’S® 2016 Campaign

M&M’S® Characters are Red (‪#‎mmsred‬), Yellow (‪#‎mmsyellow‬) and Green (‪#‎mmsgreen‬) 

Join #‎VoteMMs2016‬ campaign! See you ! 

Me? I vote  ‪‪#‎mmsyellow‬ the friendly M&M 

M&M'S® Yellow is a child at heart, Yellow sees the good in everything and is a friend to everyone.

Sharp PH launches AQUOS XU Series – the first 4K TV with 8K Resolution

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Sharp Philippines launches the newest and best AQUOS TV lineup – the first 4K TV with 8K Resolution, the Sharp AQUOS XU Series (LC-80XU930X/LC-70XU830X). One of the 2015 CES Innovation Award Honorees and touted as the highest resolution 4K TV, the XU Series raises the bar when it comes to home entertainment and leads the way to the future of high definition.

Sharp AQUOS XU Series achieves 8K Resolution on a 4K Ultra HD panel by combining Sharp’s proprietary Quattron Pro 4-Color Technology and its newest upscaling circuit, the X8-Master Engine Pro. Both work together to achieve resolution equivalent to 8K by upscaling Full HD and 4K UHD content. The result: true-to-life detail, the most vivid color expression, and deepest contrast.

Aside from providing the highest resolution on a 4K TV, the XU Series also displays more color than ever before, compared to conventional TV models. 

This is truly the “entertainment tailored for you” as it allows viewers to command the TV with the Smart Remote with Google Voice Search function – which recognizes 61 languages with a great degree of accuracy. Stream movies and TV shows, listen to music, play games exclusive to AndroidTM and enjoy instant access to Netflix, YouTubeTM, and more. 

With its Rich Color Pro Technology, boosted by a new direct LED backlight system and Ultra Dynamic Range Pro, the XU Series expands its color range reproduction and provides the deepest contrasts in its blacks and whites. Rich Color Pro Technology enhances the power of 4-Color Technology with a new direct backlight that expands the color reproduction range by 40%, displaying a wider array of vivid and true-to-life colors. Ultra Dynamic Range Pro utilizes the new direct backlight with a control area dimming technology, which switches off the backlight in dark areas to achieve darkest blacks and brightens up light areas for the brightest whites, thereby producing great contrast.

The most innovative TV technology only deserves the most premium external features. The Sharp AQUOS XU Series features a sleek aluminum frame that highlights its posh and lightweight design, and an adjustable loop stand (for LC- 80XU930X only) that can be adjusted up to 40cm on the inner portion. Its N- Black Anti-Glare Technology (for LC-80XU930X only) also enhances your viewing pleasure by reducing the reflection on the screen, while also contributing to clearer color reproduction. To up the ante, the XU Series also comes with a newly developed smart remote control equipped with a Sharp original touch pad and a slide bar, for easier external input switching and quicker access to features such as Google Voice SearchTM and Netflix.

The Sharp AQUOS XU Series not only has the highest resolution in a 4K UHD Panel, it also works with the latest Android TVTM as its platform. A step above the usual smart TVs, Android TV is the ideal OS for people who value an immersive and personalized experience with their TVs. 

The AQUOS XU Series lets you access over 600 Android apps and games on television from the Google PlayTM Store. Google CastTM is built-in, which allows you to cast your favorite entertainment and apps from your Google Cast-enabled apps right to your TV.

For consumers seeking smaller high-quality TVs, Sharp also has 4K Ultra-HD TVs powered by Android TV in 65-inch, 58-inch, and 50-inch.

The Sharp AQUOS XU Series is now available in all leading appliance stores nationwide. 

For more information, visit www.sharp.ph or join www.facebook.com/SharpPhilippines and Instagram at @Sharp.PH.

Tourism Promotions Board: Philippines Celebrates Food Month this April

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April is sure to delight the palates of foodies as the Tourism Promotions Board (TPB)and Department of Tourism (DOT) launch Food Month with a delicious line up of gastronomic events and activities.

Kicking off the Food Month is the Flavors of the Philippines, a nationwide, month-long cultural and food festival showcasing the best of each region’s culinary specialties. A prelude to Madrid Fusión Manila (MFM) 2016, Flavors of the Philippines celebrates regional cuisines through various activities such as food tours and tastings, and weekend markets, among others.

The Flavors of the Philippines started with the Paella Gigante Festival last 12 March 2016 at Greenbelt 3, where the country’s largest paella measuring 10-feet in diameter was served. Cooked by some of the most brilliant and renowned chefs in the country, the giant paella was filled with over 600 kg of savoury and flavourful ingredients.

The highlight of Philippine Food Month is MFM 2016 happening on April 7-9 at the SMX Convention Center, Pasay City. The event is a gathering of the most acclaimed Michelin-star chefs from across the globe. With the theme “The Manila Galleon: East meets West”, MFM 2016 will feature the crème de la crème of the culinary field from the western and eastern hemispheres, making it the biggest and most important international gastronomy congress in Asia. It will definitely allow local and international food enthusiasts to sample and enjoy various sumptuous dishes from the different corners of the globe.

Philippine Food Month will culminate with a massive street food feast at the World Street Food (WSFC) Congress 2016 on April 20-24. Happening for the first time in thePhilippines, WSFC will feature three components including The World Street Food Dialogue, The World Street Food Awards and The World Street Food Jamboree,where 24 Top International Hawkers from around the world, including India, China, Indonesia, Malaysia, Vietnam, USA, Thailand and Singapore, will showcase their country’s iconic street food.

Indeed, the Philippines offers not just beautiful tourist destinations but also rich and diverse culinary adventures. With the upcoming grand gastronomic events happening this April, travelers definitely have more reasons to visit and experience the country all over again.

To find out more events lined up for the Visit the Philippines Again year, go to:www.itsmorefuninthephilippines.com.

Sarah Geronimo, Elmo Magalona and JK Labajo at the Jollibee mall show to celebrate #8-7000, the country’s first nationwide delivery hotline

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Jollibee holds star-studded  “Isang Number Para sa Pinas” mall show to celebrate the launch of the fast food chain’s nationwide delivery hotline, #8-7000. The event, held at the SM Mall of Asia Music Hall, was headlined by three of today’s most popular stars—Sarah Geronimo, Elmo Magalona and JK Labajo.

JK Labajo, Sarah Geronimo and Elmo Magalona

Jollibee’s latest TVC with Sarah, Elmo and JK promoting the country’s first centralized hashtag hotline, indulged the crowd with their respective performances. Afterwards, they joined to do a three-piece performance of the catchy #8-7000 jingle.

“Isang Number Para sa Pinas” further emphasized the efficiency of the Jollibee Express Delivery service, with the introduction of the hashtag hotline, by selecting random attendees to try it out. These volunteers dialed in #8-7000 on stage and requested for their favorite langhap-sarap meals, which arrived within the 30-minute guarantee.

The hashtag hotline #8-7000 can be accessed through PLDT's nationwide network, as well as Smart, TNT, and Sun Cellular networks. According to PLDT’s First Vice President and Head of PLDT ALPHA Enterprise Jovy Hernandez, they are very grateful that Jollibee Foods Corporation decided to centralize their entire delivery hotline system through the PLDT #MyNumber solution.

“The solution is seen as a great way to help Jollibee Foods Corporation drive more sales, further build its brand, and enhance the overall customer experience,” added Hernandez.

“We want Jollibee’s langhap-sarap offerings to be easily accessible to every Filipino whenever and wherever they are in the country. That’s why we are always introducing innovations to our delivery service to provide the best customer experience. And the centralization of the hotline number, powered by PLDT’s #MyNumber service, will make this easier and faster for every Filipino,” said Jollibee Vice-President and National Business Channels Head Manjie Yap.

The Jollibee Express Delivery Hotline, #8-7000, can now be used nationwide. Filipinos in Luzon, Visayas and Mindanao can get their favorite Jollibee treats in an easy-to-remember number combination. With over 300 delivery stores nationwide, great-tasting Jollibee favorites are guaranteed to reach people within 30 minutes.

OPM artist 1:43 endorses McJim Classic Leather

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OPM artist and the most-sought boy band today, 1:43, is the newest brand endorsers of McJim Classic Leather.

With their new hit single rocking the airlanes today, award-winning OPM artist 1:43 is now being touted as the newest brand ambassador of McJim Classic Leather.
 

The long established gentlemen’s brand tapped the boy band—composed of Anjo Resurrecion, Yuki Sakamoto, Gold Aquino, and Yheen Valero—to represent the McJim in its advertising, public relations, collaterals, and digital marketing materials for the year 2016.

“McJim constantly prides itself in having a long-standing support program that celebrates Filipino talent. And as a staunch supporter of OPM, McJim has always been there for 1:43. Thus, it’s high time to make them the new face of the brand,” McJim said in an official statement.

The multi-awarded Filipino pop heartthrobs, who have successfully morphed from teenyboppers to serious musical idols, have just released their pop-rap single “Maria Clara,” which is set to capture the heart of OPM listeners. The song was composed by one of its members Yheen Valero and was arranged by Jonathan Ong of Sonic State Studio.

The members of the hunky group, who flexed some muscles on their latest shoot for McJim, acknowledge how the world-class leather brand known for its quality belts, wallets, bags, and accessories boosted their efforts in attaining success all through these years.

“We have always been grateful to McJim because the brand has supported us from the very beginning. This year they tapped us to be the face of the brand and that’s a big deal because this will help us reach a bigger audience and help us share our music with them,” a very gratified Resurreccion enthused.

“McJim was there when we were just starting out and we will always be thankful for that. This project will allow us to take further strides on our path to more success—just look at how McJim helped the likes of OPM icons Jose Mari Chan and Randy Santiago, and actor and television host Edu Manzano get to be where they are now,” Sakamoto said.

The bachelors of 1:43, the voices behind the iconic and 5th PMPC Star Awards for Music Song of The Year "Sa Isang Sulyap Mo,” are the perfect endorsers for McJim as the brand aims to be more relevant to the younger generation, especially the millennials.

Likewise, 1:43’s family-oriented song “Ang Saya-Saya” became the official song of “Ismol Family” in GMA 7, while "Hayop sa Ganda" has a cult following among the LGBT audience, making them the most sought boy band today.

They also won the Most Promising Recording and Performing Group in the 45th Box Office Entertainment Awards of the Guillermo Mendoza Memorial Scholarship Foundation, a barometer of the most bankable local talents, and have been nominated for various Awit Awards and PMPC Star Awards For Music categories.

“McJim Classic Leather, having been being in the industry for more the 40 years now, deserves to be endorsed by a pool of young talents who are making waves in their field. 1:43 has demonstrated that it is the most popular and enduring local boy band today so we believe that they are the right people to carry the brand,” add the brand's official statement.

Aside from his composition, Valero says music lover to expect more feel-good and heart-warming songs from them this year which they will compose like their other hit songs.

“’Maria Clara’ is just the start of great music from us. We hope that our fans will continue to support us and watch for our shows here and abroad,” Valero affirmed.

Fresh from a successful 2015, 1:43 is scheduled to have shows across the country and abroad. For bookings and inquiries, please contact chriscahilig2011@gmail.com or call 0927-4180808.