Make this Christmas the Pasko-est celebration with Jollibee Chickenjoy!

Tweet

Christmas is truly a one-of-a-kind celebration in the Philippines. As the special day approaches, Filipinos pour their hearts into making the season more joyful and memorable for their loved ones. From festive reunions to thoughtful gifts, everything about Christmas in the Philippines is “all-out”.

And when it comes to gatherings, no Filipino celebration is complete without the best food that brings everyone together. At the center of countless Filipino tables is none other than Jollibee Chickenjoy—the perfect dish for an all-out Christmas celebration! Known for its crispylicious skin and juicylicious meat, Chickenjoy has been a part of Filipino families’ Christmas celebrations for generations, bringing not only the best in taste but also the best in joy.

Jollibee conveys this message in their new Christmas campaign with the tagline “Para Pasko-est, Chickenjoyest!” To make Christmas truly “Pasko-est”—the most joyful and memorable it can be—there’s no addition quite like Jollibee’s Chickenjoy.

The campaign showcases Jollibee’s latest TV commercial featuring Anne Curtis, who joins a lively celebration made even more joyful by Chickenjoy. With Chickenjoy adding a special touch to every gathering, the celebration comes alive with gift-giving, dancing, singing, and sharing lighthearted moments that truly capture the spirit of Christmas.

“Chickenjoy isn’t just the best in taste, it’s also the best in joy that can elevate every celebration. We want our customers to have an all-out, joy-filled holiday season, and they can always count on Chickenjoy to make their moments with loved ones even more special,” said Luis Berba, Jollibee Philippines Marketing Director for Masterbrand, Chickenjoy and Beverages.

So this Christmas season, head to your nearest Jollibee and go all-out with the one and only Chickenjoy, available via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda!

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on X, Instagram, and TikTok.

Get Ready for Jollibee's Chickenjoyest: Best-Tasting na, Biggest pa!

Tweet

Jollibee, the Philippines’ most beloved fast-food chain, is thrilled to announce that the best-tasting Chickenjoy is now at its biggest! Still priced at only P82, the iconic Chickenjoy delivers the ultimate fried chicken experience by combining the classic Jollibee superior taste with large size for unbeatable value. Ito ang Chickenjoyest!

The Chickenjoyest Experience: Best-Tasting na, Our Biggest Pa!

Jollibee Chickenjoy remains to be the best-tasting fried chicken, with every piece cooked to ensure it is crispy on the outside and juicy on the inside. The classic taste and texture of Jollibee Chickenjoy has always been the top choice for fried chicken lovers, and it’s now even more irresistible with its bigger size.

“We are incredibly excited to celebrate this moment with our loyal Chickenjoyers,” said Luis Berba, Jollibee Philippines Marketing Director for Masterbrand, Chickenjoy and Beverages. “The best-tasting Chickenjoy is now at its biggest, crafted to deliver even more joy with every bite. This is our way of showing our continued commitment to providing the best Jollibee experience, and it’s all for you – our beloved and valued customers who have made Chickenjoy a staple in their homes. Ito ang Chickenjoyest!”

Celebrate with Us: The Chickenjoyest Celebration with Anne Curtis, Joshua Garcia, and Belle Mariano

To mark this exciting launch, Jollibee is kicking off the Chickenjoyest celebration with a new ad featuring Anne Curtis, Joshua Garcia and Belle Mariano. Click on the link below to witness the joy and excitement of enjoying the Chickenjoyest celebration.

Join the Celebration and Get Your Chickenjoyest Today!

Don’t miss out on the Chickenjoyest experience. Visit your nearest Jollibee store to join the celebration and enjoy the best-tasting and now the biggest Chickenjoy ever. You can also have it safely delivered to you via the Jollibee Delivery App, JollibeeDelivery.com, #87000, GrabFood, and foodpanda. Also available in Drive-Thru and Take Out.

For more information and updates on Jollibee products, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Instagram, and TikTok.

Step into the JoyZone, where Jollibee Glorietta transforms smiles into discounts this August!

Tweet

Get ready to experience joy like never before at Jollibee Glorietta from August 10-11 and 14-18, 2024 from 1:00 pm to 5:00 pm. In line with their motto that smiling brings joy to others because— “Sa Jollibee, Bida Ang Saya”—Jollibee introduces the JoyZone, an innovative, interactive experience that transforms smiles into delightful rewards.

“Jollibee has always been committed to spreading joy, and the JoyZone is our latest way of showing that. With the help of modern technology, we aim to provide our customers with a fun and unique experience, where they can enjoy their favorite Jollibee meals at discounted prices,” said Luis Berba, Director of Masterbrand and Chickenjoy.

Start your journey with the interactive Joy Mirror

Your JoyZone experience will begin with the Joy Mirror filter located by the entrance of the Jollibee Glorietta store. You’ll see an LED screen with the friendly Jollibee mascot who will give you a sneak peek of what you can expect inside! Pay close attention to see where Jollibee will lead you to. 

Smile wide with the Joy Meter

Upon entering the store, a large LED screen will present to you the first-ever Joy Meter filter that will analyze your Joy Level. What makes this exciting mini game even more special is that your Joy Level will give you an equivalent Peso discount through a personalized voucher. You may redeem this discount on your next order at the Jollibee Glorietta store with a minimum spend of P249!

At the Jollibee JoyZone, every smile turns into joy and rewards! Be sure to check out this limited-time installation from August 10-11 and 14-18, 2024 at the Glorietta branch. Invite your family and friends as there’s plenty of joy to go around!

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

Saya ng mas pinaraming sulit-sarap combos!: Jollibee's Bigger and Better Mix & Match is Here!

Tweet

 Jollibee, the country’s beloved fast-food chain, has just unveiled its latest offering that promises to excite your Jollibee experience even more – the new Mix & Match Combos!

The new, delicious additions to Jollibee Mix & Match will surely make it easier and more enjoyable to customize your ideal combo.

More Options, More Fun!

Finding affordable and satisfying meal options when hunger strikes can be a challenge, but with Jollibee’s Mix & Match Combos, doing this is a breeze.

In addition to classic Mix & Match mains like 1-pc. Burger Steak, Jolly Spaghetti, and Yumburger, Jollibee lovers now have the option to choose Cheesy Yumburger, Jolly Hotdog, or the new Crunchy Chicken Sandwich. As if that wasn’t enough, Jollibee’s new Iced Latte has also been included as an option for the Sides. The possibilities truly are endless starting at just P75!

Celebrate the Joy of Choice

“Jollibee has always been about bringing joy to every Filipino,” said Luis Berba, Director for Jollibee Masterbrand and Chicken.

“With the revamped Mix & Match Combos, we are taking this commitment a step further by offering our customers even more inclusions so that they can personalize their meals according to their preferences. This is all about celebrating the joy of choice and the unbeatable taste that makes Jollibee the ultimate fast-food destination,” Luis Berba concluded.

Join the Mix & Match Party!

Jollibee invites all foodies to join the fun and create their perfect meals with the Mix & Match Combos.

Jolllibee’s Mix & Match Combos are available nationwide starting at only P75. Whether you’re dining in or grabbing a quick bite on the go, this new offering is designed to make your meal more enjoyable and exciting.

 

Jollibee Cheesy Yumburger: Now Comes in Double

Tweet

Jollibee’s Cheesy Yumburger has once again taken the fast-food scene by storm, now championed by the rising P-Pop group, BINI.

Dubbed as the cheesiest, beefiest, and best-tasting cheeseburger by the trending OPM sensation, it's not just about flavor; it’s about a lifestyle choice that keeps up with today's generation, one that never settles for less than the best. It's about being at the top of their game, something that Jollibee and BINI always strive to be.

Double the Patty, Double the Joy

The Cheesy Yumburger isn't your average cheeseburger. Its secret? A perfectly seasoned beef patty paired with a creamy slice of cheese, hugged by soft and fresh buns.

It’s this simple yet timeless combination that makes the Cheesy Yumburger a standout—a cheeseburger that’s all about hitting the right notes of taste and satisfaction.

Best of all, Jollibee is now introducing the Double Cheesy Yumburger, the same Cheesy Yumburger you know and love, but double the patties, double the cheese and of course, double its signature dressing.

BINI’s Beat: Singing Praises for the Best

"Wala talagang tatalo sa Cheesy Yumburger, ever since bata pa kami, special talaga ito para sa’min," shares BINI Maloi, one of the electrifying voices of BINI. "It’s like finding the perfect beat to our song—it just clicks. As performers, sa mga recording, live performances or even during the song-writing process, nakakatulong talaga kung may masarap na meal to fuel the creative process. The Cheesy Yumburger is just the perfect meal for that. This isn’t just any cheeseburger; it’s a taste of what being young and joyful is all about."

“And ngayon, may Double Cheesy Yumburger na! For sure, dahil diyan, mas magiging ganado kami gumawa ng bagong songs and dance moves para sa mga Blooms!” added BINI Sheena.

Join the Cheesy Yumburger Movement

This is not just about enjoying a meal; it's about being part of a movement that celebrates top-tier quality and the joy of living in the moment. The Cheesy Yumburger invites everyone to be part of this delicious revolution, where every bite is a statement of choosing only the best.

"So tara na, mga Blooms! Enjoy natin yung Cheesy Yumburger, the best cheeseburger out there," invites BINI Mikha. "It’s more than just eating; it’s about the full experience, it's about celebrating what tastes right and feels right."

Available nationwide, the Cheesy Yumburger is ready to cater to your cravings whether you’re dining in, taking out, or ordering from your favorite delivery app. You can enjoy the Cheesy Yumburger Solo for only P65 and the Double Cheesy Yumburger Solo for only P124 Don't miss out on the cheesiest, beefiest, best-tasting burger in town—find out why it's still undeniably the food sensation everyone is talking about!

Join the conversation and keep up with the latest from Jollibee on Facebook, Instagram, Twitter, and TikTok. Get ready to be part of something big—taste the burger that’s still the #1 standard in flavor!

P-Pop sensation BINI as the new faces for Jollibee's Cheesy Yumburger

Tweet

Jollibee is thrilled to announce the 8-member girl group and rising P-Pop sensation, BINI, as its latest brand ambassadors. Known for their electrifying energy and authentic vibe representing today's generation, BINI is set to bring a fresh flair to Jollibee as the new faces behind the Cheesy Yumburger.

BINI: Bringing P-Pop to Jollibee’s Cheesy Yumburger

Since their explosive debut, BINI has quickly captured hearts and playlists with their infectious tunes, viral dances, and empowering messages. Now, they're ready to conquer taste buds with Jollibee, infusing the fast food brand with their own signature style. Their mission? To share their love for the brand and its cheesiest, beefiest, best-tasting Cheesy Yumburger, which is without a doubt a must-try for everyone who craves a blend of top-notch cheesy and beefy taste.

It’s All About the Vibe

“Siyempre na-excite talaga kami when we found out the good news. Teaming up with Jollibee feels like a dream. It’s a brand that’s just as much fun and as vibrant as we are, Also, being a proud Filipina group, we’re so happy that we get to be part of the Jollibee fam” says BINI Jhoanna, echoing the excitement of the group.

“The Best talaga para sa’min ang Cheesy Yumburger, it’s also a vibe. It’s about feeling good, having fun, and enjoying the moment, which is what our music is all about too.”

Jollibee’s Cheesy Yumburger, known for its high quality and delicious flavors that match the Filipino taste and lifestyle, is akin to the type of entertainment and style of BINI that has resonated with today’s generation – endearing both brands to its fans.

With this blockbuster pairing, Pinoys can expect more exciting things ahead – with promos and initiatives that are as engaging and spirited as BINI’s performances.

Catch the Wave of Excitement

This latest collaboration is more than just the typical endorsement—it's really a fusion of food, fun, and fandom. Jollibee and BINI are kicking off this partnership with a strong line-up of campaigns and exciting promotions that invite fans to join in on the fun. From special appearances to exclusive content, there are plenty of surprises in store for everyone.

“We’re sharing our love for Jollibee and its roster of fan-favorites; but we’re also sharing a part of our journey,” shares BINI Aiah. “We invite everyone to join us as we embark on this adventure with Jollibee. This is a perfect platform to spread more good vibes, positivity and joy through both food and music. It's going to be epic!"

So, what are you waiting for? Dive into the delicious world of Jollibee with BINI and discover why the Cheesy Yumburger is still the talk of the town.

Stay tuned to Jollibee’s social media channels on Facebook, Instagram, Twitter, and TikTok for the latest updates, promotions, and more fun with BINI and the Cheesy Yumburger.

Jollibee's newest addition to Jollibee Coffee Blends – Get That Vibe with the ALL-NEW Iced Mocha!

Tweet

Jollibee, the Philippines' most loved fast-food chain, is stirring up the coffee scene once again with its newest addition to Jollibee Coffee Blends – the new Iced Mocha. Their freshly brewed coffee, made with 100% Arabica beans, is now mixed with creamy chocolate to give you that perfect mood-boosting blend, perfect for coffee lovers looking for an indulgent pick-me-up!

The all-new Iced Mocha combines the richness of freshly brewed coffee with the smoothness of creamy chocolate, creating an irresistible blend that gives you that coffee kick and satisfies your sweet cravings.

“More than that kick of caffeine, we now usually drink coffee for that mood-boosting feeling, and Jollibee’s new Iced Mocha is all about giving you the 2 contrasting experiences of rich, freshly brewed coffee and creamy chocolate, blended perfectly for that much-needed coffee break vibe,” says Luis Berba, Marketing Director of Jollibee. "It's more than just a drink; it’s an experience, offering a deliciously rich blend of chocolate and coffee to elevate your mood."

A Deliciously Rich Blend Like No Other

The Iced Mocha is available in both regular and large sizes; the new Iced Mocha Float is also available for a sweeter and more indulgent option. Whether you’re taking a much-needed break from a busy day or just want to indulge in something special, the new Iced Mocha and Iced Mocha Float are designed to be your go-to pick-me-up and mood-booster.

Crafted to please Filipinos’ sweeter coffee preference, Iced Mocha is priced perfectly for your daily vibe starting at P60, and P75 for the Iced Mocha Float. This new addition to Jollibee Coffee Blends is available starting April 24.

Check out the New Vibe at Jollibee

"Get that vibe with our new Iced Mocha," invites Luis "Again, it’s not just a coffee, it’s a vibe—an experience to enjoy and share."

Don’t miss out on this deliciously rich choco-coffee blend—head to your nearest Jollibee and taste the vibe for yourself! Available for dine-in, takeout, or delivery via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda.

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

NEW Chicken On-The-Go, Jollibee Chicken Nuggets!

Tweet

 It’s crispy.... It’s juicy.... It’s on-the-go!!!

Jollibee unveils its newest product —the Crispy, Juicy, Chicken On-The-Go, Jollibee Chicken Nuggets! A winning addition to Jollibee’s well-loved menu, it stands out as a convenient offer when you want something quick and satisfying. Here are three reasons why the Jollibee Chicken Nuggets will become your ultimate go-to snack.

It’s crispy. Prepare yourself for pure joy as you sink your teeth into these nuggets, with a crunch on the skin as well as a satisfying texture found in each bite. Jollibee has mastered the art of achieving the top-notch crispiness.

It’s juicy. Beyond the crisp exterior lies the juicy and succulent chicken which promises a burst of flavor. Each indulgent bite will have you reaching for more.

It’s on-the-go. The Jollibee Chicken Nuggets are the ideal snack to take with you on-the-go. This delectable finger food is designed to conveniently fit into any activity, allowing you to savor its goodness anytime, anywhere—as seen in Jollibee’s new TVC!

This ad captures the essence of the Jollibee Chicken Nuggets experience. Whether you're driving to a meeting, working in the office, or hanging out with your buddies, these nuggets make a great companion for your everyday activities. It also comes with a choice of dip—BBQ ketchup, ranch, or sriracha mayo, making it all the more enjoyable.

“We are thrilled to introduce the Jollibee Chicken Nuggets—a delicious snack that combines crispiness, juiciness, and convenience in every bite. We are confident that these nuggets will not only win over the hearts and tastebuds of our customers, but also become their new on-the-go snack companion,” said Luis Berba, Marketing Director of Jollibee Philippines.

The Jollibee Chicken Nuggets are now available nationwide, being offered in 6-pc. for P99 and 10-pc. for P175. Drop by your nearest Jollibee branch and indulge in its crispy, juicy goodness via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda.

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

 

Jollibee makes summer extra saya with new Pinoy Summer Special

Tweet

The summer season is off to a great start as Jollibee launches their new Pinoy Summer Specials—the returning favorite Ube Cheese Pie and the new Buko Pandan Sundae!

These are some of the well-loved Filipino dessert flavors with added extra sarap twists for an extra saya summer.

The Ube Cheese Pie is making a comeback with Jollibee's signature crispy crust filled with oozing ube halaya and creamy cheese filling. It's a returning favorite that’s guaranteed to bring saya with every bite.

The Buko Pandan Sundae, Jollibee’s modern and levelled-up take on the classic Filipino dessert, is their signature creamy vanilla soft-serve generously topped with chewy buko pandan jelly, buko strips, and a drizzle of pandan syrup.

An Extra Saya Summer with Jollibee

Jollibee Philippines Marketing Team

"Summer is a time to enjoy and create memories, and it’s always been Jollibee’s mission to serve joy and be part of the Pinoys’ celebrations," says Bea Tempongko, Senior Marketing Manager at Jollibee. "And this is why we’ve taken everyone’s Filipino dessert favorites and turned them into extra special offerings. Whether you're revisiting the comfort of our Ube Cheese Pie or exploring the fresh delight of our Buko Pandan Sundae, there's something special that can bring you extra saya this season."

Enjoy Extra-Sarap: Availability and Special Offers

The Ube Cheese Pie and Buko Pandan Sundae are available nationwide from March 5 until May 31, with prices starting at P47 for the Ube Cheese Pie and P59 for the Buko Pandan Sundae. In addition, customers order these as part of Special Mix & Match Combos for only P84!

Don't miss out on the chance to elevate your summer with Jollibee's Pinoy Summer Specials. Head to your nearest Jollibee branch and experience the extra-special Pinoy desserts that one can’t miss! Available for dine-in, takeout, or delivery via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda.

Extra-Sarap, Extra-Saya Summer Awaits!

So what are you waiting for? Make your summer extra saya with the extra sarap Jollibee Pinoy Summer Specials: Ube Cheese Pie and Buko Pandan Sundae.

For the latest updates and promotions, like and follow Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

Calling all Chickenjoyers! Spread the joy with a fun-filled event in Trinoma this February 17

Tweet

Chickenjoy lovers, get ready to immerse yourself in the world of Jollibee Chickenjoy. For the first time ever, Jollibee is inviting fans of the world-famous Chickenjoy to the “I Am A Chickenjoyer Fan Meet”!

Slated on February 17, 2024 from 11:30 am to 10:00 pm at Trinoma Activity Center, this event promises a day filled with joy, laughter, and a shared love for the iconic product.

The best part is, anyone can be part of it. For every Php 100 single receipt purchase of Jollibee Chickenjoy from February 15-17, 2024 at any Jollibee store, customers can receive a pass to the event. Just bring the receipt on Feb 17 and present it at the registration booth of the event! Bring family and friends for an even more delightful experience!

Guests can score points and win fantastic prizes as they complete the activities like the Chickenjoyer Claw Machine, Chickenjoy Gachapon and Chickenjoy Bucket Shoot Out.

At stake are limited edition merchandise such as Chickenjoy pillows, shirts, tote bags, notepads, and light sticks. Guests can also step into a full studio setup, have their photos and videos taken professionally.

Jollibee endorsers and self-proclaimed Chickenjoyers Joshua Garcia and Donny Pangilinan will also be present to delight guests as they participate in fun games.

This event signifies that Jollibee Chickenjoy is more than just a meal; it's an experience that fosters joyful stories and connections among millions. Known for its crispy and flavorful skin, juicy and tender meat, and signature gravy, Chickenjoy has stood the test of time and continues to be the country's best-loved fried chicken.

The crispylicious, juicylicious, best-tasting Jollibee Chickenjoy is available nationwide for PHP 109.00 (1-pc. value meal) and PHP 449.00 (6-pc. Bucket). Drop by your nearest Jollibee branch and indulge in its crispy, juicy goodness via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda.

Don't miss out! Mark your calendars and make your way to Trinoma Activity Center on February 17. Let's celebrate the joy of being Chickenjoyers together!

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on X/Twitter, Instagram, and TikTok.

https://www.facebook.com/JollibeePhilippines/posts/pfbid0cEqzhJh5MZ5hhWzFJjyRZwHcW7NLeKPnG8cJdQswjAf3tRrP2zAy5nBg19e9eoZGl

Jollibee Celebrates Prestigious Anvil Awards Victories

Tweet

Jollibee, the Philippines' largest and most beloved fast-food chain, is thrilled to announce its triumphant wins at the prestigious Anvil Awards.

Presented annually by the Public Relations Society of the Philippines (PRSP), the ANVIL is the symbol of Excellence in Public Relations. It is awarded to outstanding public relations programs, tools and now, practitioners after careful screening by select PR professionals and judging by a distinguished multi-sectoral jury.

Jollibee Philippines with Ripple8, Jollibee’s public relations agency

(from L-R) Lady Ochel Espinosa from PRSP, Dennis Reyes from Jollibee, Shane Torres from Ripple8, Pamela Grace Cruz from Jollibee, Leanne Yap from Jollibee, Elise Maog from Jollibee, Jean Vittorio Sabado from Jollibee, and Swayne Andaya from Ripple8

The brand shined brightly with its accolades in several categories, including a Grand Anvil Nomination, underscoring its commitment to innovative and impactful campaigns.

Anvil Awards Achievements

Jollibee's outstanding entries were recognized in the following categories:

1. Title of Entry: Jollibee’s "Sarap ng Pasko"

Category: PR Programs – Marketing and Brand Communication

Anvil Award: Gold

2. Title of Entry: Jollibee’s “Sarap ng Pasko”

Category: PR Programs – Best Use of Digital

Anvil Award: Silver

3. Title of Entry: Jollibee’s Christmas Drive-Thru Experience

Category: PR Programs – Marketing and Brand Communication

Anvil Award: Silver

4. Title of Entry: Jollibee Chicken Sandwich 2023 Campaign featuring Belle Mariano and Donny Pangilinan

Category: PR Programs – Best Use of Influencer Marketing

Anvil Award: Silver

5. Title of Entry: My Kwentong Jollibee Mother’s Day: Louder than Words

Category: PR Programs – Best Use of Social Media

Anvil Award: Silver

Dorothy Dee Ching, Jollibee's Head of Marketing, expressed her delight and gratitude for the wins, "These awards are a testament to our Marketing team's creativity and commitment to excellence, and the collaborative efforts with our partner agencies Ripple8 and Stratworks, which produced these amazing campaigns. After a 3-year hiatus from joining industry awards, we’re glad and thankful to be recognized once again for bringing joy and meaningful experiences to our customers through these campaigns."

About the Award-Winning Campaigns

Jollibee’s award-winning campaigns, such as "Sarap ng Pasko" and the Christmas Drive-Thru Experience, were centered around the joy of Filipino Christmas traditions and the spirit of giving.

Launched for the 2022 holidays, Jollibee's "Sarap ng Pasko" campaign aimed to rekindle the joy of a Filipino Christmas following two years of pandemic-subdued celebrations. The integrated marketing communications plan was kicked off by a holiday-themed video commercial featuring the megabrand’s all-time favorites Chickenjoy, Jolly Spaghetti, and Burger Steak and exciting new products.

Jollibee Philippines took home a total of 5 metals

(from L-R) Jean Vittorio Sabado, Leanne Yap, Dennis Reyes, Pamela Grace Cruz, and Elise Maog

A special feature of the campaign entailed transforming one store’s Drive-Thru into a magical spectacle via Christmas lights and décor, adding to the festive experience. Finally, a special delivery promo also allowed customers to share in the holiday gift-giving spirit by donating group meals to underprivileged families. The campaign performed well, helping Jollibee reach top of mind awareness and delivered growth sales targets to cap the year on a high note.

In the winning Jollibee Chicken Sandwich campaign, the brand demonstrated expertise in influencer marketing, maximizing brand endorsers Donny Pangilinan and Belle Mariano, also known as DonBelle, and their respective followings to create buzz, awareness, and hype for the product.

Jollibee Philippines and Ripple8

The brand also revamped its award-winning Kwentong Jollibee films, introducing #MyKwentongJollibee – featuring real stories told by the real people behind the stories. It empowered people to tell their own Jollibee story in their own words. Its Mother’s Day film, Louder than Words, narrates a heart-warming tale of a mother’s love and sacrifice for her son who was diagnosed with Autism. Viewers will see how their shared love for Jollibee enables them to connect and bond better, and also witness the sacrifices she has done to support her son’s development. The film has garnered 20M plus views to date.

All these campaigns demonstrated Jollibee's innovative approach to marketing, blending emotional storytelling with effective PR and digital strategies, thus earning various recognitions in the 59th Anvil Awards.

---------------------

About Jollibee

Jollibee is the largest fast food chain brand in the Philippines, operating a network of more than 1,500 stores in 18 countries. A dominant market leader in the Philippines, Jollibee enjoys the lion’s share of the local market that is more than all the other multinational fast food brands in PH combined. With a strict adherence to the highest standards of food quality, service and cleanliness, Jollibee serves great-tasting, high-quality and affordable food products to include its superior-tasting Chickenjoy, mouth-watering Yumburger, and deliciously satisfying Jolly Spaghetti among other delicious products.

Jollibee has embarked on an aggressive international expansion plan, with more than 270 international branches in the United States, Canada, Hong Kong, Macau, Brunei, Vietnam, Singapore, Malaysia, Saudi Arabia, United Arab Emirates, Qatar, Oman, Kuwait, Bahrain, Italy, Spain, and in the United Kingdom.

Jollibee brings jolliest bonding experience for families, kids, friends and all at the Jollitown Kiddie Fair!

Tweet

Parents and kids create special jolly memories at the Jollitown Kiddie Fair

Kids and their parents had the jolliest time at the Jollitown Kiddie Fair, held recently at the SMX Convention Center. The event served as the jolliest bonding experience for families, with its engaging learning activities, unique games and challenges, interactive shows, and all-day, all-around fun helping create special memories they’ll remember for a long time.

Jollibee brand ambassadors Jolina Magdangal Escueta and her kids Pele and Vika, officially opened the Jollitown Kiddie Fair with a ribbon-cutting ceremony with the Jollibee team: Assistant Brand Manager for Noodles and Kids Category Justin Mathay, and PR, Partnership and Sustainability Head Dennis Reyes (third and fourth from left); and Marketing Director for Jollibee Noodles and Kids Category Joseph Aruta, and Brand Manager for Noodles and Kids Category Kat Facun (third and fourth from right). They are also joined by everyone's favorite friend, Jollibee, and Yum, Twirlie, Hetty, and Popo.

Jollibee has become a champion of joy for Filipino parents and kids throughout the years, and the Jollitown Kiddie Fair continues to give them more cherished moments. The event was opened by Jollibee’s brand ambassador, Jolina Magdangal Escueta, and her kids, Pele and Vika. She and her kids got to participate and have fun in all the event activities, while also getting interviewed about being a mother and brand ambassador.

Jolina shared her favorite Jollibee memories as a child and how she is recreating them with her kids Pele and Vika.

“I’m so excited to be here at the Jollitown Kiddie Fair, having fun with my kids,” said Jolina. “Time passes so quickly, so I make sure that I spend quality time and make meaningful memories with Pele and Vika every chance I get.

Yum, Hetty, Jollibee, Twirlie and Popo shared the joy with the kids and their families, and wowed them with a very energetic dance number.

Kat Facun, Jollibee Brand Manager for Noodles and Kids Category, said that they designed the Jollitown Kiddie Fair so that kids and their parents can do the fun yet educational activities together, building meaningful memories as they did.

“Jollibee is honored to be a part of many Filipinos’ core memories, from childhood to adulthood,” said Kat Facun, Jollibee Brand Manager for Noodles and Kids Category. “And with the Jollitown Kiddie Fair, we hope to give kids and their families more reasons to have happy, cherished moments because jolliest ang kids sa Jollibee.”

Kids served Chickenjoy and made their own Jolly Spaghetti and Yumburgers with their parents at the MiniBee station

The event offered activities where kids not only enjoyed with their friends, families, and fellow kids, but also engaged in unique family-friendly challenges that helped them learn along the way through creative play. Kids got a chance to make their own Jolly Spaghetti, Yumburger, and test their store manager skills in the MiniBee station as they had fun assembling delicious Jollibee food for their friends and parents. They also had the Party Palooza, which was an energetic all-day party celebration that had a whole host of games and activities that offered the full party experience.

The Jollitown Kiddie Fair also offered activities that challenged their skills, like the Chickenjoy Bucket Throw game where they tested their aim to win prizes, and avoided spaghetti-shaped wires in the Spag-o-wired game. Kids also solved different puzzles in the Jollitown Puzzle House, which was also a fun learning challenge and an interactive experience for kids of all ages. They also uncovered fun prizes in the Fry-nd The Treasure activity, while other kids tried to grab theirs at Yum’s Claw Machine.

Alongside the many activities and fun games, kids also got to watch an incredible set of shows happening on the main stage. This includes the bubble show where kids rushed to the stage to get closer to participate in blowing and popping bubbles. The magic show had jaw-dropping tricks that left kids in awe with each routine. The Dancing Balloon Show by Tectonix was also a highlight, as kids were dancing along to the music while being fascinated by the many balloon tricks.

Aside from the activities, parents and kids enjoyed delicious Jollibee food. This included sweet-sarap Jolly Spaghetti, which families enjoyed so much during the event. With delicious food and the jolliest activities, the Jollitown Kiddie Fair gave families moments to remember, and memories that they cherish together.

Have the best time at your favorite Jollibee store, because #JolliestAngKidsSaJollibee! For updates on the latest exciting offerings and events from Jollibee, visit Jollibee.com.ph, follow Jollibee on Facebook at facebook.com/JollibeePhilippines, and on Twitter, Instagram, and TikTok at @Jollibee.

https://fb.watch/nXICX1X1L9/

Make it Christmas with Jollibee Joy: Transforming everyday moments into Christmas

Tweet

Christmas is the most wonderful time of the year as it brings forth a season of fun gatherings, anticipated reunions, and festive spirits. Between the hustle and bustle of the season and the more mundane moments, capturing the true holiday spirit is simpler than we think.

Jollibee launches a campaign that shows how it can transform everyday situations into Christmas, because of the joy that it brings to people. Its heartwarming video captures the moment when unsuspecting individuals step into what appears to be a standard Christmas-themed photo booth, only to discover an extraordinary surprise!

Watch the video 

“At Jollibee, we believe that Christmas is about the joy that we share with our loved ones,” said Mari Aldecoa, Assistant Vice President. “This season, we hope that Jollibee can once again help in making every gathering more enjoyable and memorable. Together, let’s make this Christmas a wonderful one with Jollibee Joy.”

From the lovable mascot to the delicious food, Jollibee contributes to everyday joy, giving Filipinos a great experience each time. Jollibee consistently delivers with its best-selling Crispylicious, Juicylicious Chickenjoy; Sweet-Sarap Jolly Spaghetti; Langhap-Sarap Yumburger; and Beefy-Saucy Linamnam Ulam Burger Steak, and all your other Jollibee favorites.

Elevate everyday moments and make your Christmas season truly special with Jollibee joy. For all the latest updates, make sure to like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

Discover an extra satisfying meal that will fill you up — Jollibee Super Meals!

Tweet

A trip to Jollibee means instant happiness because you get delicious food which is loved from all over the world, guaranteed. But there are days when we long for an extra filling meal to keep us satiated for the rest of the day, or as we end the day.

For those pursuits for something extra filling, you can opt for a Jollibee Super Meal, an all-in-one meal which features its best-tasting hits through winning set combinations. Customers can enjoy set combinations of some of their favorite menu items like the Crispylicious, Juicylicious Chickenjoy, the Sweet-Sarap Jolly Spaghetti, the Langhap-Sarap Yumburger, the Beefy-Saucy Linamnam Ulam Burger Steak, and more.

“Super Meals are Jollibee’s best option for those who want an extra big meal because they can be sure that each component of that meal will be delightful,” said Mari Aldecoa, Assistant Vice President. “The Super Meal is extra sulit as it has no subpar fillers—just pure goodness in every bite—and it will be finished off without any waste!”

Customers can choose from a variety of set combinations:

1. Newly launched Chickenjoy, half-Jolly Spaghetti, Jolly Crispy Fries, rice, and drink

2. Chickenjoy, half-Jolly Spaghetti, Jolly Crispy Fries, rice, and drink

3. Chickenjoy, half-Jolly Spaghetti, Burger Steak, rice, and drink

4. Half-Jolly Spaghetti, Yumburger, Jolly Crispy Fries, and drink

The Jollibee Super Meals start at Php 125.00 in all Jollibee stores nationwide. Drop by your nearest Jollibee branch and treat yourself to an extra-filling, extra-satisfying meal via dine-in, take-out, or drive-thru only.

For more information and updates on Jollibee’s products, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

#JollibeePH

#JollibeeSuperMeals

Make your own Sulit-Sarap combination for only P75 with Jollibee’s Mix & Match Combos

Tweet

With the ongoing rise in food prices and inflation, more people are tightening their belts and prioritizing the basic needs, while keeping an eye out for value-for-money offers that fit their budget.

Some may think that they need to settle for what they pay for, but Jollibee now offers a way for them to choose their own meal combination that is both sulit and masarap—through the Jollibee Mix & Match Combos! Make your own Sulit-Sarap combination for only PHP 75.00, a customizable combo line-up that lets you enjoy some of Jollibee’s best-tasting products.

“With Jollibee’s Mix & Match Combos, both good taste and good value come together,” said Pam Reyes, Assistant Vice President. “You can be flexible with the combination you want and get bang for your buck because it’s guaranteed to be delicious. Enjoy your Sulit-Sarap favorites, the way you want it!”

Make your own Sulit-Sarap combos with three easy steps:

1. Choose 1 main: Jolly Spaghetti, 1-pc. Burger Steak, Yumburger, or Tuna Pie (Also available in Spicy Tuna Pie)

2. Choose 1 side: Jolly Crispy Fries Regular, Peach Mango Pie, Choco Sundae, Coke Float, or Pineapple Juice Regular

3. Pay PHP 75.00 for any combination.

Drop by your nearest Jollibee branch and start enjoying your favorite Sulit-Sarap combination via dine-in, take-out, or drive-thru only.

For more information and updates on Jollibee’s products, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.