October 15, 2017

#JFVA : Jollibee recognizes a new batch of exemplary Filipino families in 7th Jollibee Family Values Awards

Jollibee, the country’s number one fast-food brand, once again recognized distinguished Filipino families with exemplary advocacies in the 7th Jollibee Family Values Awards.

Jollibee celebrates seven years of honoring exemplary families at the Jollibee Family Values Awards. 



The months-long search culminated in the Gabi ng Parangal para sa Pamilyang Pilipino held at the Crowne Plaza Manila Galleria in Ortigas Center, Pasig City.

Recognized for their selfless dedication toward creating a positive impact in their communities through various advocacies, the 7th JFVA winning families are:

Mr. Ramon and Mrs. Auditha Dickson and family of Abra, for their dental and medical missions to the far-flung villages of their province;  
Mr. Simeon and Mrs. Agnes Felix and family of Pasay City, recognized for their 20/20 project of providing free eye check-ups and glasses to those in need; 
Mr. James Patrick and Mrs. Mylene Matti and family of Taguig City, for nurturing the environment and caring for the welfare of farmers with sustainable organic farming practices; 
Mr. Alvin and Mrs. Rina Macalintal and family of Oriental Mindoro, for their Balay-Lakoy project to house dedicated Mangyan students; 
Mr. Arcie and Mrs. Hazel Mallari and family of Rizal, for Silid Aralan, Inc, learning hubs dedicated to maximizing the potential of learners; 
Mr. Juvenal and Mrs. Erlin Castro and family of San Jose, California, named as Jollibee-Coca-Cola OFW Family of the Year, for breaking boundaries in bringing books and educational materials to Filipino children.

Jollibee also conferred special citations to families focused on specific advocacies.

Recipients of the Special Citation for Education (co-presented with National Book Store) are ;

Mr. Rey Dennis and Mrs. Janice Caballero and family of Negros Oriental, for bringing learning closer to the youth through the Gaba-An Youth Lead Foundation. 
Mr. Arnel and Mrs. Alma Borela and family of General Santos City recognized for their feeding program for underprivileged children, the Special Citation for Children (co-presented with Children’s Hour and AIESEC) 
Mr. Leopoldo and Mrs. Fe Acula and family of Taguig City received the Special Citation for PWDs for their Future Vision Sighted, Inc., which provides care for the visually-impaired members of the community.

Aside from being recognized as 7th JFVA winners, the Matti family was also awarded with the Special Citation for Environment (co-presented with Maynilad).



The winning families each received a P300,000 cash prize, a brass trophy by sculptor Michael Cacnio, and P10,000 worth of Jollibee gift certificates. The special citation recipients were each given P50,000 in cash, a plaque, and P3,000 worth of Jollibee gift certificates.



Jollibee Philippines President JJ Alano said:
“Recognizing these families is more than applauding them for what they have contributed in nation building, but for the positive impact of their advocacies in our society and for future generations. For Jollibee, the Filipino family is at the core of the brand, and we remain committed in reinforcing and in promoting these values we hold dear.  It is our pride and honor to recognize these exemplary families who have made their communities better with their advocacies, but more than that, they serve as inspiration of how powerful Filipino family values can be in nurturing and contributing to building a better nation.”
The 7th Gabi ng Parangal para sa Pamilyang Pilipino centered on the theme of pag-uukit, an age-old tradition of the nation’s forefathers to capture beauty, immortalize legacy, and pass on heritage to the future generations.



The guests were treated to world-class performances from Sarah Geronimo, Jed Madela, and Jona Soquite.

The selection committee that undertook the grueling process of reviewing through the submitted entries was composed of some of the country’s most esteemed personalities. This year’s selection committee was co-chaired by Senator Sonny Angara and Ateneo de Manila President Fr. Jett Villarin. They were joined by Coca-Cola Vice President for Public Affairs and Communications Atty. Adel Tamano, ANC news anchor Edric Mendoza, inspirational speaker Francis Kong, parenting and relationship consultant Maribel Dionisio, actress Dimples Romana, and columnist and children’s advocate Audrey Tan-Zubiri. Completing the selection committee are Jollibee Global Brand CMO and Jollibee Philippines Marketing Head Francis Flores, Jollibee Philippines Vice President for Human Resources George Wang III, and Jollibee Group Foundation Executive Director Gisela Tiongson.

The 7th Jollibee Family Values Awards is supported by Coca-Cola Philippines, Crowne Plaza Manila Galleria, Holiday Inn, Devant, Hisense, Burger King, Chowking, Mang Inasal, Red Ribbon and Inquirer.net.


October 14, 2017

Converse announces collaborative One Star Collection with Engineered Garments

CREATIVE DIRECTOR AND FOUNDER DAIKI SUZUKI OF ENGINEERED GARMENTS SET TO RELEASE SPECIAL EDITION CONVERSE ONE STAR 


Converse and Engineered Garments have come together to introduce a new collaborative line of One Star sneakers. Engineered Garments Creative Director and Founder, Daiki Suzuki issues a collection that reflects his personal journey and relationship with Converse and plays on his affinity to reinvent and reengineer, while keeping with the shoe’s iconic look. 

The Converse x Engineered Garments One Star collection is available in four iterations of the classic One Star logo including the Star Chevron, Stars & Bars, and two variations for the customary star. Suzuki recalls a specific era for each style all representing silhouettes of his personal favorites from Converse.



 

The collection is available in four premium leather colorways including Olive, Navy, White, and Black. Aligned with Suzuki’s ethos of conceptual design through experience, the collection provides a lense on Converse’s daring versatility through the years.

Founder, Daiki Suzuki says of the collaboration, 
“When approached with the project to work with Converse the idea came from wanting to tell a bit of the history of the company, first and foremost. Chuck Taylor, for us is a perfect shoe that we weren’t sure we could add or subtract to, its remained almost unchanged all this time. The One Star or rather the iterations after the “Leather All Star” was a canvas we thought could be mined to create something new. 
“For Nepenthes/Engineered Garments, we have played around with the idea of twisting ideas together, creating negative/positive’s in one pair of shoes. In attempting to create something new, we thought it would be best to start the relationship by revisiting the past and melding the first four (after that “Leather All Star”) models into one. Doing them all at once will have memories for some, seeing them come out when they did and for others it will be a lesson on how things can change subtly over time. For myself it represents my youth, memories I hold dear.”

The sneakers are leather-lined with an Engineered Garments branded logo illustrated on the shoe’s sockliner. Each pair are housed in Engineered Garments premium packaging with tonal cotton laces.

The debut Engineered Garments Converse One Star collection is exclusively available in Commonwealth, SM Aura for Php 5,990.

For more of Engineered Garments Converse One Star, visit www.converse.com.ph and follow www.facebook.com/Converse.PH and @converse.ph. 

#ConversexEngineeredGarments




About Converse
Converse Inc., based in Boston, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”™ and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including lifestyle men's, women's and children’s footwear, apparel and accessories and is sold globally by retailers in over 160 countries. For more information, please visit media.converse.com and follow @converse.


About Engineered Garments
Engineered Garments is created by NYC based Japanese designer Daiki Suzuki. Daiki was inspired by his career in retail and later on in buying and sourcing product for the Japanese market. He has had stints designing for Woolrich’s Italian licensee holder, WP Lavori in Corso, with a niche line called Woolrich Woolen Mills. He founded Engineered Garments in 1999. EG has a strong cult following among fashion and millennial consumers that love his new take on American Sportswear with a streetwear twist and has established him as a force in menswear fashion. EG is part of the Nepenthes Umbrella of brands with a flagship store called Nepenthes NY in nyc.

October 13, 2017

Thor and Hulk tour SM for Marvel Studios’ Thor: Ragnarok


In line with the upcoming theatrical release of Marvel Studios’ Thor: Ragnarok, SM Lifestyle Entertainment, Inc. and the Walt Disney Company unveiled life-size gladiator figures of the mighty Thor and the Hulk in an interactive exhibit that will tour SM malls around the metro.

Marvel fans got a sneak peek of the upcoming sequel for Thor through a series of iconic displays and immersive activities at the launch in SM Southmall Las Piñas. Midgardians had endless groufies at the interactive Thor-inspired photo booth; game buffs were the first to try out Marvel Studio apps such as Marvel Future Fight, Marvel Contest of Champions, Marvel Puzzle Quest, and Marvel Avengers Academy; enthusiasts got a first look at the exclusive Disney merchandise of Thor, Hulk, Loki and Valkyrie; and the crowd gawked at the life-size recreation of the two lead characters, Thor and Hulk, who in one exciting scene, battle each other in a deadly gladiator match. 

The electrifying Thor: Ragnarok exhibit celebrates the anticipated comeback of the god of thunder in his self-titled movie. Thor: Ragnarok will be the first Marvel Studios’ film to introduce a major female villain in an epic race against time to prevent the destruction of Thor’s home world. 

Only seen in IMAX, select key scenes of the movie will be expanded, filling more of the screen and delivering the audience 26% more of the image than standard theatres. Marvel Studios’ Thor: Ragnarok will premiere in all IMAX Theatres and SM Cinema branches nationwide on October 25.

Complete your movie experience and get a taste of Asgard on earth by visiting the Thor: Ragnarok installation yourself as it tours your favorite SM mall

The Thor: Ragnarok roving exhibit will be at SM Southmall from October 7 – 15, in SM East Ortigas on October 17-22, and in S’Maison MOA on October 24 – 31. 

Catch Marvel Studios’ Thor: Ragnarok in IMAX and SM Cinema from October 25. Buy your tickets in advance through www.smcinema.com

For more information on Marvel Studios’ Thor: Ragnarok, like and follow SM Cinema on Facebook or @SM_Cinema in Instagram.

Health Talks: Merck Philippines on its 5th year of Fertility Awareness Campaign presents “Bridging Baby Steps" program to give means and ways to combat infertility

Merck Philippines remains true to its legacy of its continuous advocacy on fertility awareness. On its 5th year of Fertility Awareness Campaign, Merck remains committed to changing lives of couples with fertility problems. 

The local arm of the world’s oldest pharmaceutical and chemical company, Merck Philippines has been proactive in their fertility awareness campaign since year 2013. 



This year, the campaign, which is aptly named “Bridging Baby Steps,” aims to continue education on infertility and raise awareness about the in-vitro fertilization (IVF) methods available in the country through seminars and information dissemination. 
World Health Organization (WHO), defined Infertility as “a disease of the reproductive system defined by the failure to achieve a clinical pregnancy after 12 months or more of regular unprotected sexual intercourse.” 

Turning Dreams to Reality 

Infertility is related to a person’s socio-cultural practices, including the marrying age, educational status, and professional goals. Data from a Synovate survey in 2011 shows that one out of 10 Filipinos are suffering from infertility. 

Dr. Virgilio M. Novero Jr., head of St. Luke’s flagship Center for Advanced Reproductive Medicine and Infertility (CARMI) said that a couple’s fertility can also be affected by issues in the female and male reproductive systems, as well as various medical conditions that can affect the quality of the egg and sperm cells.


The ART of Procreation

Infertility should not be the be-all and end-all for couples, as there are means and ways to this. 

One available method for childless couples is Assisted Reproductive Technology (ART). This treatment procedure enables multiplication of ovarian follicles and facilitates egg cell retrieval. During the process, embryos will be formed outside the body of a female patient and will be transferred once the “cultures” are successfully formed. Patients who are suffering from severe sperm deficits, blocked fallopian tubes, unexplained infertility, mild endometriosis, and ovulation disorders can be candidates for this treatment. 

With regards to IVF being risky, Dr. Novero shared that the success rate of such procedure has grown tremendously over the past years. He said that about six million children around the world were born via IVF. 

Dess Cartaῆo, Sales & Marketing Manager for Fertility, Merck Philippines said:  “As they say, ‘where there’s life, there’s hope.’ We, at Merck Philippines, understand the heartaches of couples who can’t conceive a child. We want to let them know that there are means and ways to combat infertility.  

Join “Bridging Baby Steps” on October 21, 2017 at EDSA Shangri-La Manila.
 
Visit www.facebook.com/fertilityawarenessphilippines to know more about infertility and IVF in the Philippines, 

DoT Launches Bring Home A Friend



The Department of Tourism will be officially holding its Grand Launch of our BRING HOME A FRIEND program this Oct.14, 2017 that aims to invite more tourists to visit the Philippines while providing you and your invitees a chance to win attractive prizes!





DOT said the launch of the BHAF program is timed with the onset of the Christmas season, which in the Philippines usually lasts from October until January.

“We would like to close the year strongly for the tourism industry in terms of visitor arrivals and carry the momentum into the coming year,” the DOT chief said. The program takes after former Tourism Secretary Mina T. Gabor’s own BHAF implemented in 1994 by the DOT, and is meant to encourage Filipinos to invite their foreign friends to come and visit the Philippines.

Any Filipino, residing in the country or overseas, stands to win an array of prizes under the program that will run for six months from October 15, 2017 up to April 15, 2018. Among the prizes are a condominium unit from Megaworld Corp., a brand- new Toyota Vios and a P200,000 gift certificate from Duty Free Philippines Corp. Their “friends” or foreign guests can win round-trip international flight tickets and tour packages to Palawan, Cebu and Davao.

Home-grown performers and the newest Tourism Ambassador who will be revealed singing the official Bring Home A Friend jingle in a music video this Saturday at Newport Mall, Resorts World Manila.


For more updates, visit, follow and share the official BRING HOME A FRIEND accounts on social media.


Website: bringhomeafriend.online


Instagram: bringhomeafriendph




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