Havas Group Reimagines PR Group with Launch of Red Havas

Tweet

In line with its global rebranding, Havas PR Philippines becomes part of the Merged Media micro-network

As creative and media agencies face a near-daily redefinition of their identities and scopes of work in the modern media landscape, public relations agencies in particular are being completely reconstructed. How can PR companies adopt at the pace of today’s lighting-speed multimedia landscape?

The passionate and incredible REDsters of Red Havas Philippines (L-R): Marco Grajo, Account Manager; Jookie Radoc, Media Relations Manager; Charisse Vilchez, Business Unit Director; Janessa Tek-ing, Senior Account Manager and Cid Santillan, Account Director.

Havas Group, with its shared Merged Media strategy, announced that it has rebranded a number of its award-winning PR and social agencies including its Manila office under a new name, Red Havas. Through Merged Media, the micro-network reimagines the way it does PR and drives its agencies to new heights by blending traditional and digital publishing, content, social media, and data in a way that defines the future of PR as a category.

Red Havas’ office in Manila, Philippines is part of leading fully-integrated media and creative agency, Havas Ortega (HVO). Under the tutelage of Business Director Charisse Vilchez, Havas PR Manila will now be Red Havas Philippines, along with other Asia Pacific-based Red Agency networks in Australia, Singapore and Havas PR North America with offices in New York City, New England, Phoenix and Pittsburgh. In addition, Red Havas has rebranded its Havas PR offices in Vietnam and Jakarta, Manchester, Edinburgh and opened a new office in London. The new brand has expansion plans to Japan and South America within 18-24 months. 

“Havas Ortega welcomes the rebranding of our PR team to Red Havas. The current team is more than ready to take on the challenge and bring PR to the next level. Red Havas Philippines, together with its passionate and incredible REDsters, will help create our clients’ brand stories through Merged Media,” said HVO Chief Executive Officer Jos Ortega. “I am confident that with Char’s experience working in two strong online brands OLX and Agoda and her training at Red Havas in Australia, we will be able to live up to our ambition of owning Merged Media in the local scene.”

The rebranding coincides with global-led investments into data, content and bespoke insight tools, which will include listening and predictive analytics platforms that will layer in a foretelling media capability not seen before within the industry.

The passionate and incredible REDsters of Red Havas Philippines (L-R): Marion Esquillo, Havas Group Associate Creative Director; Marco Grajo, Account Manager; Charisse Vilchez, Business Unit Director; Jookie Radoc, Media Relations Manager; Janessa Tek-ing, Senior Account Manager and Cid Santillan, Account Director.

“The guiding light of PR has always been to integrate brands or organizations stories into the daily conversations of the media ecosystem,” said James Wright, global chairman of the Havas PR Collective and global CEO of Red Havas. “PR is one of the most powerful tools that brands can use to connect to audiences, but it’s essential that it integrates seamlessly across content types and sources and operates at the pace, and in the ways, of today’s consumer. With content, social and predictive data at the core, we’ve built a model that merges all of the various media sources and essentially redefines the PR capability entirely.”

Commenting on the global rebranding, Yannick Bollore, CEO and chairman of Havas Group, said: “Red Havas is a new, transformational and unmatched micro agency network that will help redefine PR and its value to clients. Along with the power of Havas Group and the world-class entertainment capabilities we have within Vivendi, the proposition of merged media becomes very interesting. We have big ambitions to develop and invest in this further.”

Red Havas is part of the Havas PR Global Collective, the PR and communications arm of the Havas Group that comprises approximately 40 agencies around the world and more than 1,300 employees. At this stage, there are no plans to rebrand other Havas-owned PR agencies.

About Red Havas

Red Havas is part of the Global Havas PR Global Collective and has offices in Australia (Brisbane, Melbourne and Sydney), Philippines (Manila), Singapore, United Kingdom (London and Manchester) and the United States (Pittsburgh, Phoenix, New England and New York City). 

For further information, please visit: www.redhavas.com. 

About Havas Group

Havas is one of the world’s largest global communications groups. Founded in 1835 in Paris, the Group employs 20,000 people in more than 100 countries. Havas Group is committed to being the world’s best company at creating meaningful differences between people and brands through creativity, media and innovation. Based on a client-centric model across media and creative, Havas Group is the most integrated company in its sector. They operate with three business units (creative, media and healthcare & wellness) within the Havas Villages all over the world where teams share the same premises, ensuring agility and a seamless experience for clients. #makingbrandsmeaningful

Further information about Havas Group is available on the company’s website: havasgroup.com

The Benefits of Baon

Tweet

As the start of the school year quickly approaches, we arereminded of the days when we brought “baon” instead of buying food from the cafeteria, often times, we did it because it was a cheaper and easier alternative than to spend our hard earned allowance on goods bought at school. 

However, this custom does not merely end in school, evenwhen we enter the professional world, bringing baon and tasty snacks will always be a common occurrence. 

With the Filipino habit of snacking in mind, Goldilocks, the country’s number one bakeshop is happy to introduce a yummy solution for any snack conundrum with Goldilocks’ Baon-the-Go campaign! 

Treat yourself to a plethora of delicious treats with Goldilocks’ Baon-the-Go. A collection of yummy snacks which range from delicious Banana, Blueberry and Dark Chocolate Chip Muffins, Filling Caramel Pusong Mamon,and Classic Goldilocks Brownies all of which are guaranteed to fill your snacking fix!

Give your daily baon a sweet kick with Goldilocks Baon-the-Go! Grab these and other snacks at Golidlocks stores nationwide!

For more information, you may also follow Goldilocks on Twitter or Instagram at @GoldilocksPH, on the Goldilocks Facebook page, or at the official Goldilocks website at www.goldilocks.com.ph

Gloc-9 returns with "TULAy"!

Tweet

GLOC-9 "TULAy" EP PUSHES THE OPM SCENE FURTHER

With years of hardwork and countless of hits under his belt, the name Gloc-9 has become synonymous to Rap Icon in the OPM Industry. This 2019, Gloc-9 returns with "TULAy" a new EP that brings new music from the rapper and pushes the OPM scene even further. 

As its name suggests, Gloc-9 brings two concepts together in "TULAy" — it is a play on the tagalog words "tula" (poem) and "tulay" (bridge), both terms signifying what the rapper wants to embody in this EP. For one, hip-hop is at the forefront as Gloc showcases his skills in writing hard-hitting and socially relevant verses, also experimenting with new styles and flows. 

But it does not stop there — while the beloved rap icon pushes his music forward, he also uses the EP as a platform to introduce young blood to the OPM scene. 

https://www.youtube.com/watch?v=6kV62_aFnaM

All five tracks bring forth a collaboration between Gloc-9 and one or more emerging OPM artists. Tracks featured include "Maleta", the first collab between him and singer-songwriter Julie Anne San Jose, "Lagi" featuring rising OPM act Al James, "Pamaypay" with Tawag ng Tanghalan-alum and R&B singer JKris, and "Sino" featuring Abaddon and Smugglaz. Rounding up the EP is "Totoo" featuring Zjay and Lirah Bermudez.

https://www.youtube.com/watch?v=wWMejHd9CXo

With his passion for writing and creating relevant hits, and his dedication to bring the OPM scene to the forefront, it's no wonder that Gloc-9 continues to stay on top of his game. 

TULAy EP is now available for streaming on iTunes, Apple Music, Deezer, and Amazon Music under Universal Records. 

Father’s Day Celebration at City of Dreams Manila

Tweet

In celebration of Father’s Day, City of Dreams Manila melds luxury, heartwarming service, dining treats and family entertainment to create an unforgettable experience for all dads.

Indulgent Father’s Day treats at signature restaurants Crystal Dragon and Nobu Manila; a sumptuous buffet at The Café at Hyatt Regency; exclusive dad’s day offer at DreamPlay; a special prize for the lucky dad with the longest recorded swing distance at K-Golf, and a month-long Nobu staycation package for “Dad’s Dream Celebration” and dad’s ultimate pampering experience at Nobu Spa and Nuwa Spa are just some of the perks to honor the hero of every home. 

Crystal Dragon

The award-winning restaurant sweetens Father’s Day with a serving of a complimentary dessert of Mango Pomelo with Vanilla Ice Cream for fathers who will dine on their special day.

Best known for its Cantonese and regional Chinese specialties, Crystal Dragon offers Father’s Day a la carte menu for lunch and dinner from June 1 to 17. This a la carte menu includes: Double-boiled Bamboo Pith with Black Chicken and Pork Stomach Soup; Crispy Smoked Duck with Tea Leaves; Slow Braised Ox Tail and King Oyster Mushroom served in a clay pot; and Poached Baby Chinese Cabbage in Lobster Superior Broth.

Other choices are: Oven-baked Fresh Scallop with Fragrant Cheese in Crispy Potato Nest; Deep-fried Pork Belly served with Pickled Potato; Oven-baked Marinated Lamb Rack in Homemade Mint Sauce; Wok-fried Rice with Eel Meat, Squid, and Fragrant Garlic; and Chilled Lychee Pana Cotta with Strawberry Spher

Nobu Manila

Fathers who will be feted with Nobu Manila’s lavish Sunday brunch buffet from 11:30 to 3:30 PM will be gifted with a complimentary shot of sake. On the same day, one lucky father has a chance to win a bottle of premium sake in the lucky dip activity.

The Father’s Day Nobu Sunday brunch highlights the restaurant’s famed Japanese-Peruvian flavors with Wagyu or Kobe beef sliders and fresh-off-the-grill assorted beef cuts and seafood rice at the Teppan table; grilled items such as pork ribs and umami chicken at the cabana area; and an assortment of Kushiyaki with chicken, vegetable and seafood choices, served with Wasabi pepper, Teriyaki or Anticucho sauce.

The hot buffet line features a selection of salmon with honey soy glaze, vegetable tempura, okonomiyaki, chicken katsu, miso soup, and other specialties. Mussel garlic wasabi and crispy oyster mushroom are served pass around-style. Complementing these are a variety of greens at the salad station; and an array of sashimi and rolls that use the freshest choice of salmon, tuna, tachiuo, and shrimps, among others.

The dessert table includes breakfast pastries: croissants, pain au chocolat, blueberry muffins, madeleine, Danish pastries and cookies; and decadent sweets such as warm homemade green tea brownie cake with black sesame ice cream, hazelnut streusel with yuzu cream and mango jelly in glass, amaretto tiramisu cake, and ube crème brulee with almond biscotti; and milk chocolate fountain with fresh strawberry, choux and yellow meringue, and served with condiments to name a few.

The Nobu Sunday brunch buffet with regular beverage package of sodas, juices, mocktails and iced tea is offered at Php 2,950 net. A standard alcohol package for an additional Php P1,096 net, and the premium drink package for an additional Php 2,204 net are also available.

The Café at Hyatt Regency

For the ‘MVPs’ of the family, The Café at Hyatt -- known for its interactive show-kitchen restaurant featuring vibrant live cooking stations -- is highlighting a sumptuous basketball-themed buffet on Father’s Day. For Php 2,999 net per person with an option for alcoholic beverages for additional Php 200 net, the offer comes with a souvenir photo and a special gift.

DreamPlay

Incomparable fun and family entertainment at DreamPlay awaits fathers and their families, which offers a complimentary ticket to fathers who are accompanied by at least two DreamPlay ticketholders on the day especially dedicated for them.

For fathers who are up for an exciting challenge, the first DreamWorks-inspired play space in the world is bringing back the Po’s Five-Fingered Blast Punch, where challengers must conquer a punch machine to win a thrilling prize.

K-Golf

Similarly, golfing dads are in for unparalleled entertainment at K-Golf on June 16, where they have a chance to win a Tommy Hilfiger watch and other exciting prizes when theyachieve the longest recorded swing distance. K-Golf is City of Dreams Manila’s indoor golf simulator that features the latest and cutting-edge digital simulation technology that can match the high standard of professional golfers.

K-Golf’s Father’s Day Longest Drive promo runs from 2 p.m. to 10 p.m., and is open for fathers who will book an hour of golfing activity. The one-hour rate is Php 1, 500, and can be played by up to six persons.

Nobu Hotel Manila

Forbes Four-Star Awardee Nobu Hotel Manila provides a luxurious Father’s Day staycation with the “Dad’s Dream Celebration” package, which starts at Php 14, 088 net, and is inclusive of a complimentary breakfast at Nobu Manila Restaurant; and Php 5,000 worth of dining credits at any of City of Dreams Manila’s operated restaurants such as Nobu Manila, Crystal Dragon, The Tasting Room, Red Ginger, Jing Ting, and Café Society, and more.

Other inclusions are: a custom Father’s Day turndown amenity box composed of complimentary mini liquor bottles and a set ofleather coin purse, passport holder and luggage tag; 25% discount on food and beverage at any of City of Dreams Manila’s operated restaurants; 20% discount on Dreamplay tickets and K-Golf fees; 10% discount on VR Zone fees at The Garage and Dreamshop items at DreamPlay; complimentary local calls; and complimentary shuttle service to and from SM Mall of Asia.

The room package rates are applicable for two adults and two children under 12 years old; while the buffet breakfast at Nobu Manila Restaurant are provided for two adults, and two children under five years old. Booking period is ongoing until June 29 and stay period is until June 30.

Nobu Spa and Nuwa Spa

Fathers need pampering, too, and for the whole month of June, Nobu Spa and Nuwa Spa are offering them an array of indulgent treatments.

Nobu Spa’s energizing choices include: “The Complete Man’s Treat,” a one-a-half hour of Barako Coffee Glow treatment and signature Juan Hilot’s Pride Massage; “Gentleman’s Booster,” a two-hour spa journey consisting of a Muscle Release Massage and a Vitamin Cocktail Facial; and “Sportsman Energizer,” a two-and-a-half-hour relaxing session of Renewal Massage complemented with Head and Shoulder Massage.

At Nuwa Spa, the pampering treatments are: “Dad’s Energizing Escape,” a two-hour Intensive Muscle Release treatment accompanied by a Blue Diamond Brightening Facial; “Switch Off,” a two-and-a-half-hour pampering session of Coconut Sea Salt Body Glow treatment, Herbal Compress Energizer, and OM Facial Express; and “Total Time-Out,” a two-and-a-half-hour spa journey composed of Heal-ot Massage with Dagdagay Foot Massage as well as a Head and Shoulder Massage. All spa treatments come with a 100ml signature energizing massage oil.

For inquiries, call 800-8080 or e-mail guestservices@cod-manila.com or visit www.cityofdreamsmanila.com.

5 Reasons To Experience SM North EDSA's Pinoy Barbie Exhibit

Tweet

Have you ever wondered what Barbie dolls would look like in a Filipino-designed ensemble?

SM Supermalls marks the celebration of the 121st Philippine Independence Day with an exhibit that celebrates Pinoy fashion and freedom in collaboration with the world’s most iconic doll, Barbie for the Filipina Beauty with Barbie exhibit, featuring 12 of the country’s top and most sought-after fashion designers who crafted 30 new unique creations inspired by different regions of the Philippines.

“The exhibit aims to highlight the exceptional talent of our local designers and at the same time promote our country as home of world-class artistry rich In cuiture, ethnicity and tradition. This event is made possible by our partnership with global toy brand, Barbie,” said Jonjon San Agustin, SM Supermalls senior vice president for marketing.

Mr. Jonjon San Agustin, SM Supermalls senior vice president for marketing.

Here are six reasons why you should check out SM’s Pinoy Barbie exhibit:

1. A fashion experience like no other.

Witness an exhibit of Barbie dolls dressed in mixed contemporary high-fashion and streetwear inspired by the Country’s rich culture, tradition, and heritage!

2. Filipino fashion designers in action.

Be amazed by a collection of exclusive designs made the country’s sought-after Filipino fashion designers Rajo Laurel, Mak Tumang, John Herrera, Anthony Ramirez, and Martin Bautista among others.

3.  A handiwork of expert Filipino doll artists.

The Barbie collectionwill be “dolled up” using the skills and craftsmanship of remarkable doll artists – Alvin Dave Ocampo, Christopher Flores, Eric Benito, Arvy Labrador, Marc Vandro, and Precious Juliet Mirafuentes.

4. A design competition on contemporary couture.

In collaboration with the promising talents of Fashion Institute of the Philippines, Institute of Creative Entrepreneurship Fashion Arts Design, and Fashion Designers Alliance, the exhibit will showcase Barbie doll outfits made of indigenous and recyclable material.

5. There’s a Catriona-inspired Barbie!

Be in awe of the gowns that made history on-stage. Pageant fans may laud over a one-of-a-kind Barbie collection inspired by the Queens of the world of Pageantry including Ms. Universe 2018 Catriona Gray and Miss Universe 2015 Pia Wurtzbach.

Catch the Philippine archipelago gala exhibit from June 3 to 13 at The Block SM City North EDSA. For more information, visit www.smsupermalls.com.

#EverythingsHereAtSM

#FilipinaBeautyBarbieAtSM