April 2, 2023
“European Pork: the Smart Choice” Kickoff Event in Manila
Palo Alto Networks warns of travel-related scams to watch out for this Holy Week
“We’ve seen time and time again how scammers capitalize on people’s eagerness to travel as well as their desire to travel affordably,” said Steven Scheurmann, Regional Vice President, ASEAN, at Palo Alto Networks. “The travel industry is especially attractive for scammers as it is a huge source of sensitive and personal data, including stolen usernames, emails, and passwords, as well as customer data such as identity, payment, and contact information, which means both travellers and travel companies need to be very cautious.”
According to Palo Alto Networks, some of the most common travel-related scams include:
●
The use of malicious domains and URLs that impersonate well-known brands and
websites.
●
Phishing emails/SMS/WhatsApp texts to end
users to trick them into either downloading malicious attachments or APK files
or clicking on links that lead to malicious website pages or attachments.
Threat actors use themes that invoke a sense of urgency (such as outstanding
invoices) or emotional appeal to the end users with homecoming-themed emails as
we approach Eid).
● Offering a “shadow travel agency” service, they reach out to travellers through various social media platforms, providing travel-related bookings at heavily discounted prices. While travellers transfer clean money to the “shadow travel agency,” the “shadow travel agency” pays the actual service providers, such as hotels or airlines, with stolen payment information. Due to the time gap in payment processing, service providers only realize they have been defrauded when they see the disputed card transactions or chargebacks weeks or months later.
Meanwhile, organizations must implement security awareness training to improve employees’ ability to identify fraudulent emails, ensure that their organization’s data is regularly backed up as a defense against ransomware attacks initiated via phishing emails, enforce multi-factor authentication on all business-related logins as an added layer of security, and implement an end-to-end cybersecurity solution that allows for advanced URL filtering that detects unknown, newly malicious URLs quickly, identifies known samples as malware, and tracks related malware activities.
“Scammers and
attacks may affect the individual traveller, major travel corporations, as well
as small travel agents and operators—which means everyone needs to stay
vigilant in implementing ways to avoid these threats. As Filipinos travel to
celebrate Holy Week and spend time with their families, they must also remain
aware and cautious of malicious actors to stay safe amid the holidays,” closed
Steven.
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About Palo Alto Networks
Palo Alto Networks is the world’s cybersecurity leader. We innovate to outpace cyber threats so that organizations can confidently embrace technology. We provide next-gen cybersecurity to thousands of customers globally across all sectors. Our best-in-class cybersecurity platforms and services are backed by industry-leading threat intelligence and strengthened by state-of-the-art automation. Whether deploying our products to enable the Zero Trust Enterprise, responding to a security incident, or partnering to deliver better security outcomes through a world-class partner ecosystem, we’re committed to helping ensure each day is safer than the one before. It’s what makes us the cybersecurity partner of choice.
At Palo Alto
Networks, we’re committed to bringing together the very best people in service
of our mission, so we’re also proud to be the cybersecurity workplace of choice,
recognized among Newsweek’s Most Loved Workplaces (2021), Comparably Best
Companies for Diversity (2021), and HRC's Best Places for LGBTQ Equality
(2022). For more information, visit www.paloaltonetworks.com.
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March 23, 2023
Economic Optimism is Driving Asia’s Consumers Back In Stores
Meet the Thrifty Indulgers, Sensory Adventurers and Present Hedonists of WGSN’s Asia Shopper Forecast 2023
WGSN’s annual flagship Asian study provides brands with insights into emerging consumer behaviours in the world's largest consumer market
Asia Shopper Forecast 2023 reveals what the future Asian consumers will look like, and throw light on their purchase behaviours and patterns
With a focus on the return of physical retail and the pursuit to retain a sense of desired lifestyles despite a global economic crisis, consumers are pursuing moments of indulgence while demanding more inclusivity and diversity – businesses will need to move fast to keep up with these ever-changing consumers
In 2023, APAC is set to achieve 3.5 per cent real growth while economies in the US and Europe fight to stave off recession
SINGAPORE – WGSN, the global authority on trend forecasting, has published its annual “Asia Shopper Forecast 2023” report highlighting the Asian consumer preferences and profiles that will impact consumer decision making in 2023 and beyond.
The forecast is meant to help brands, businesses, and marketers to strategize and create meaningful experiences catered to the consumers of tomorrow.
“As we enter 2023, the effects of a global economic crisis will manifest and always-rising consumer expectations will force businesses in the region to find new drivers of growth. Just as mobility in Asia-Pacific (APAC) returns to pre-pandemic levels, Asian shoppers will continue to prioritise travel and look to heading out In-Real-Life (IRL), while retailers will need to offer powerful counterpoints to digital fatigue. At the same time, the uptake of digital technologies that commenced during the pandemic, will continue to enable consumers to move seamlessly between online and offline channels. We will also begin to see a growing desire among Asian consumers to make the most out of the present by finding respite in a variety of experiences despite the global economic slowdown,” said Jess Tang, Senior Consultant of APAC, WGSN.
A region with a changing consumer behavior
In the Philippines where much of the pandemic restrictions are already lifted, major mall developers are reporting that consumer traffic has reached up to 95% of pre-COVID levels in the third quarter of 2022, according to a 2023 retail property market outlook report by real estate company Colliers Philippines.
The same report saw more foreign and local retailers opening physical stores in malls due to the rising consumer traffic and anticipated increase in purchasing power. Colliers expects the food and beverage segment to account for 50% of upcoming mall retailers while fashion, accessories, beauty, and health will account for 27%.
This shows that consumers in the Philippines and in the region are now coming back to physical stores with many craving IRL, sensory, and engaging experiences. Savvier decision makers will also emerge with more conscious buying decisions and mobile will be key to reaching consumers with convenience and speed.
The key Asia shopper behavioural trends to watch for 2023 and beyond are:
Sensory adventurers – IRL experiences are now a key motivator for APAC consumers to head out and shop. After increased time spent online, sensory adventurers are getting out and about in 2023, seeking in-person experiences that foster creativity, excitement and tactile moments.
Phygital (physical + digital) connectors – During the pandemic, retailers looked to shift online to connect with many first-time digital shoppers. Now as consumers are gradually venturing out, phygital connectors are still looking to the convenience of technology, and want the best of both online and offline shopping.
Thrifty indulgers – While APAC consumers feel uncertain and anxious about their future and the economy, thrifty indulgers will spend effort on hunting for products and services that create micro moments of indulgence and bring them joy on a limited budget.
Present hedonists – The shocks of Covid-19 and global political and economic uncertainty have given way to the emergence of ‘live for now’ values. This cohort of present hedonists is now prioritising their present wants to enjoy life to its fullest post-pandemic.
The conversationalists – Evolving from last year’s Social explorers, the social-driven conversationalists are now deepening their relationships with brands by forging hyper-personal connections and building conversations and trust via private messaging.
Inclusivity advocates – The social justice movement that gathered momentum in 2020 has had a meaningful impact on consumer values. Moving ahead, the inclusivity advocates will spend more based on their social values, supporting minority-owned brands and investing in underrepresented communities.
Mindful re-assessors – A growing cohort of younger shoppers in Asia are reassessing what post-pandemic living means and accepting there will be no return to ‘normal’. The pandemic has impacted their perspective on what is considered important in life, and mindful re-assessors are looking to change the way they live and work.
Developed using its proprietary methodology to identify the signals of change and evaluate, verify and forecast trends, WGSN works with over 440 industry experts globally to map influencers, disruptors and changemakers to deliver clear and specific action points. WGSN’s consumer sentiments are selected using WGSN’s unique STEPIC framework: examining changes in society, technology, the environment, politics, industry and creativity to identify the macro forces that will drive the emotional sentiments in the years to come.
A copy of the sample report can be found here: link
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ABOUT WGSN
WGSN is the global authority on consumer, lifestyle and product design trends, helping brands around the world create the right products at the right time for tomorrow’s consumer.
WGSN’s trusted forecasts power outstanding product design, enabling our customers to create a better future. Our services cover consumer insights, beauty, consumer tech, fashion, food and drink, and interiors forecasting, data analytics and expert advisory.
WGSN is an Ascential company. Visit wgsn.com
ABOUT ASCENTIAL
Ascential delivers specialist information, analytics and ecommerce optimisation platforms to the world’s leading consumer brands and their ecosystems.
Our world-class businesses improve performance and solve problems for our customers by delivering immediately actionable information combined with visionary longer-term thinking across Digital Commerce, Product Design and Marketing. We also serve customers across Retail & Financial Services.
With more than 2,000 employees across five continents, we combine local expertise with a global footprint for clients in over 120 countries. Ascential is listed on the London Stock Exchange.
Ransomware Attacks in the Philippines surge by almost 60% in 2022, New Report from Palo Alto Networks Unit 42 Finds
The report reveals insights into the latest tactics of ransomware gangs; financial, geographical, and industry impacts based on data gathered from Unit 42 investigations.
MANILA, PHILIPPINES—Palo Alto Networks found that ransomware and extortion cases in the Philippines increased by 57.4% in 2022 with 11 reported cases across key sectors. Threat actors are utilizing more aggressive tactics to pressure organizations, with harassment being involved 20 times more often than in 2021, according to Unit 42™ incident response cases.
This harassment is
typically carried out via phone calls and emails targeting a specific
individual, often in the C-suite, or even customers, to pressure them into
paying a ransom demand. The 2023 Unit 42 Ransomware and Extortion Report
shares insights compiled based on findings from Unit 42’s incident response
work from approximately 1,000 cases throughout the past 18 months.
●
The Philippines took up the 4th spot in Southeast Asia, alongside
Malaysia, with 11 reported ransomware attacks and a 57.4% surge, accounting for
around 12% of the attacks in the region
●
Manufacturing, Professional & Legal Services, and State
& Local Governments remained the most targeted sectors in the Philippines
●
The Philippines trailed behind Thailand (28), Singapore (18), and
Indonesia (14), in the list of the most attacked countries, and was ahead of
Vietnam (9).
●
The total number of ransomware attacks in APAC increased by 35.4%
to 302.
●
Globally, ransomware demands continued to be a pain point for
organizations this past year, with payments as high as US$7 million (PHP 383M)
in cases that Unit 42 observed
●
The global median demand was US$650,000 (PHP 35.5M), while the
median payment was US$350,000 (PHP 18.9M), indicating that effective
negotiation can drive down actual payments
Key trends from the report include:
Attackers
Add Pressure with Multi Extortion
Ransomware groups have been observed layering extortion techniques for greater impact, with the goal of applying more pressure on organizations to pay the ransom. Some of these tactics include encryption, data theft, distributed denial of service (DDoS), and harassment. Data theft, which is often associated with dark web leak sites, was the most common of the extortion tactics, with 70% of groups using it by late 2022 — a 30 percentage point increase from the year prior.
Leak
Sites Drip with Data
Every day, Unit 42 researchers see an average of seven new ransomware victims posted on leak sites — equating to one new victim every four hours. In fact, in 53% of Unit 42’s ransomware incidents involving negotiation, ransomware groups have threatened to leak data stolen from organizations on their leak site websites. This activity has been seen from a mix of new and legacy groups, indicating that new actors are entering the landscape to cash in as legacy groups have done. Established groups like BlackCat, LockBit, and others contributed to 57% of the leaks, with new groups trailing close behind with 43%.
Ransomware
Groups Attack Society’s Most Vulnerable
There have been many notable attacks in the past year from ransomware groups, with a particular spike in attacks on schools and hospitals, demonstrating how low these actors are willing to stoop in their attacks. This includes the attacks from Vice Society, which was responsible for the data leaks from several major school systems in 2022. The group continues to be active in 2023, with nearly half of the incidents posted to their leak site impacting educational institutions.
In 2022, 30
organizations on the Forbes Global 2000 list were publicly impacted by
extortion attempts. Since 2019, at least 96 of these organizations have had
confidential files publicly exposed to some degree as part of attempted
extortion. At least 75% of ransomware attacks fielded by Unit 42’s Incident
Response team resulted from attack surface exposures.
About Palo Alto Networks
Palo Alto Networks is the world’s cybersecurity leader. We innovate to outpace cyberthreats, so organizations can embrace technology with confidence. We provide next-gen cybersecurity to thousands of customers globally, across all sectors. Our best-in-class cybersecurity platforms and services are backed by industry-leading threat intelligence and strengthened by state-of-the-art automation. Whether deploying our products to enable the Zero Trust Enterprise, responding to a security incident, or partnering to deliver better security outcomes through a world-class partner ecosystem, we’re committed to helping ensure each day is safer than the one before. It’s what makes us the cybersecurity partner of choice.
At Palo Alto Networks, we’re committed to
bringing together the very best people in service of our mission, so we’re also
proud to be the cybersecurity workplace of choice, recognized among Newsweek’s
Most Loved Workplaces (2021 and 2022), Comparably Best Companies for Diversity
(2021), and HRC Best Places for LGBTQ Equality (2022). For more information,
visit www.paloaltonetworks.com.