Moneymaxxing in this economy: Here’s How Maya Helps You Do It

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Lately, more Filipinos are getting intentional about their money. Not by cutting everything out—but by making what they already do count for more.

That’s where moneymaxxing comes in. It’s about getting more out of your money, letting it grow, earn, and give something back while you go about your day.

And with everything in one place, Maya, the country’s #1 Digital Bank and leading all-in-one fintech platform, makes that shift feel easier to actually keep up with.

Start by putting your money to work

If your money isn’t growing, it’s slowly losing value, especially now.

That’s why one of the easiest shifts is simply moving your money somewhere it actually does something. With Maya Savings, you can earn up to 15% interest per annum, credited daily, which means growth isn’t something abstract. You see it happen in real time.

And that matters more than it sounds. Because once you start seeing your money grow, even in small amounts, you’re more likely to keep going. It stops feeling like effort and starts feeling like progress.

If you’re open to exploring something new, Maya Crypto lets you start with a small amount, with offers that can earn you up to P500 on your buy transactions, making it easier to try without overcommitting.

Make your spending work both ways

Spending is part of everyday life. The real shift is making sure it gives something back.

Using your Maya debit card for fuel, for example, can get you up to ₱300 cashback[1] for a minimum spend of ₱500.

If you’re spending more regularly, the Landers Cashback Everywhere Credit Card gives you returns across categories you’re already spending on like groceries, dining, even fuel, with up to ₱7 per liter savings at Landers-Caltex branches with a minimum single-receipt spend of ₱4,000.

And with the Maya Black Credit Card, your everyday purchases turn into Maya Miles, with up to 10x Miles at preferred merchants — which you can convert into things you’ll actually use, from travel to fuel vouchers.

And when you need extra, having a backup keeps you in control

There are moments when your budget just doesn’t stretch far enough. That doesn’t mean you did something wrong; It just means you need options that don’t make things harder later.

For shorter gaps, Maya Easy Credit[2] offers a revolving credit line of up to ₱50,000, designed for quick use and repayable within 30 days, so it doesn’t linger longer than it should.

For bigger needs, Maya Personal Loan[3] gives you up to ₱250,000, with structure that makes it easier to manage over time.

The goal isn’t to rely on credit. It’s to make sure that when you do use it, it doesn’t take control of your next month.

Moneymaxxing looks like letting your money grow daily without thinking about it, getting something back from the expenses you already have, and setting things up so you don’t have to keep starting over.

To know more, visit maya.ph or mayabank.ph, and follow @mayaiseverything on Facebook, Instagram, YouTube, and TikTok to stay updated. Approval and offer are subject to credit evaluation. Maya Philippines, Inc. and Maya Bank, Inc. are regulated by the Bangko Sentral ng Pilipinas. www.bsp.gov.ph. For 24/7 assistance, visit the Help Center in the Maya app or call us from 8 AM to 7 PM daily at +632 8845-7788.

[1] Promo runs until April 30, 2026. For more details, visit maya.ph/MayaFuelCashback2026.

[2] Approval and offer are subject to credit evaluation.

[3] Approval and offer are subject to credit evaluation.

Luzon Institutional Partners lead the charge toward a digitally inclusive Philippines at GCash Digital Excellence Awards 2025

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The 5th GCash Digital Excellence Awards (GDEA) drew the curtain on another milestone evening for Philippine governance, spotlighting the local government units and national agencies that are actively reshaping how Filipinos access public services faster, safer, and entirely cashless.

Held at the Grand Hyatt Manila in Bonifacio Global City, Taguig, the ceremony gathered awardees under this year's theme: "Recognizing Digital Pioneers: Empowering the Public Sector for a Modern, Inclusive Philippines." Of the 45 awardees recognized nationwide, 32 came from Luzon, a testament to the region's growing commitment to digital governance and financial modernization.

Through the digital payment infrastructure of GCash, these institutions have made tangible strides in building government services that are not only efficient but accessible to every citizen, regardless of location or circumstance.

Leading the charge in the Ilocos Region, the Bauang Public Market of the Municipality of Bauang, La Union, was honored for championing sustainable financial digitalization across public market transactions, making cashless payments a daily reality for vendors and buyers alike.

In Cagayan Valley, the Metropolitan Tuguegarao Water District earned recognition for improving citizen access to water-related services through secure digital payment channels and streamlined online service options.

Central Luzon emerged as a strong cluster of awardees, with five institutions receiving citations: the City of San Fernando in Pampanga, the City Government of Baliwag and its Baliwag Public Market in Bulacan, the Municipality of Morong, and the Provincial Government of Bataan. Across urban centers and provincial communities alike, these LGUs have rolled out digital payment systems for local fees, utilities, and market transactions while expanding their online service footprints.

Also recognized for Digital Transformation Excellence in Utility Efficiency was the Metropolitan Naga Water District, underscoring how utilities are embracing digital tools to improve service delivery. Meanwhile, CALABARZON contributed four recognized institutions to the roster: the City Government of Santa Rosa in Laguna, the City Government of Imus in Cavite, the Municipality of Tanay, and the Pililla Water District in Rizal, each implementing traceable, citizen-friendly digital systems that simplify access to government services.

Rounding out Luzon’s awardees are the Municipality of Mauban, Quezon, and its Mauban Public Market, the City of Lucena, and the Provincial Government of Quezon, and Antonio L. Raymundo, Jr., President of the League of Municipalities of the Philippines – Bataan Chapter, who were recognized for their efforts to expand online payment channels and digitize public services across provincial towns—bringing modern governance closer to the communities that need it most.

The ceremony also recognized several national government agencies for advancing digital transformation and financial inclusion in public service. The Department of Transportation – Metro Rail Transit Line 3 received the Digital Breakthrough Growth Award for expanding digital payments in commuter services. The Land Bank of the Philippines, Department of Social Welfare and Development, and the Philippine Crop Insurance Corporation were named Champions for Digital Advocacy and Connectivity for widening access to digital financial services. The Home Development Mutual Fund (Pag-IBIG Fund) earned the Leader in Sustainable Financial Digitalization Award for its long-standing digital initiatives, while the Securities and Exchange Commission, the Philippine Statistics Authority, and the Bureau of the Treasury were cited as Catalysts in Financial Inclusion for strengthening digital access and transparency in public financial systems. The Department of Trade and Industry also received the Excellence in Digital Transformation Award for integrating digital platforms into services that support Filipino businesses.

Mynt Chairman Ernest Cu credited the partnerships that made progress possible across these communities. "2025 was truly a year where GCash doubled down on its commitment through partnership with the government in advancing digitalization in our country. We are moving beyond ear access to delivering world-class innovations that people use daily. We could not have reached these heights alone. Together, we have brought strengthened fiscal management, streamlined disbursements, and connections to the LGU," he said.

GCash VP and Head of Public Sector Cleo Santos also added, "We are one with the government in the mission to serve every Filipino. Everything we do is anchored in our shared vision of finance for all. Every leader here tonight is a testament to the belief that no Filipino should be left behind in the digital economy,"

The GDEA's award categories were designed to meet institutions where they are in their digitalization journey. First-year adopters were recognized through the Digital Breakthrough Growth Award, while the Excellence in Digital Transformation Award honored agencies that have demonstrated sustained growth in digital transactions from 2022 to 2025.

Sector-specific recognition was given through awards for Digital Transformation Excellence in Healthcare, Education, and Utility Efficiency, while the Catalyst in Financial Inclusion Award celebrated programs that meaningfully expanded financial access for underserved Filipinos.

Long-standing partnerships were honored through the Leader in Sustainable Financial Digitalization Award, which is reserved for agencies with at least five years of collaboration with GCash. The Leader in Sustainable Financial Digitalization for Public Market pushes for governments' call for cashless payments and payment options. These Public Markets maintain at least 70% active vendors using GCash as a payment option to its customers.

The numbers underscore the momentum. The Bangko Sentral ng Pilipinas reports that over 97% of government-to-government and government-to-employee transactions are now digitally processed, while retail digital payments now account for more than 57% of total transaction volume nationwide.

Setting the bar for what digital transformation must achieve, Anti-Red Tape Authority (ARTA) Director General Ernesto Perez stressed that results must ultimately be felt by citizens.

"Digital excellence within government rests on tangible results experienced by individuals and enterprises. It is seen in faster transactions, simplified requirements, dependable payment channels, and platforms that reach communities regardless of geography or circumstance. Through this initiative, GCash and ARTA continue to champion the goals by promoting ease of doing business, enhancing digital payment systems, and fostering stronger collaboration between government and the private sector," he noted.

By putting the spotlight on Luzon's digital trailblazers, the 5th GDEA reinforces that the path to a modern, inclusive Philippines is already being built, one LGU, one transaction, and one empowered citizen at a time

For more information, visit https://www.gcash.com.

KEMELEC Is In: Dogshow Divas Show How to Vote for Your Miss Universe Philippines 2026 Bets with Maya

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Miss Universe Philippines has always delivered iconic moments—from pasarela turns to unforgettable Q&A answers. But this year, there’s a new twist: fans now have a real say in who takes the crown.

Maya, the #1 Digital Bank in the Philippines and Official Voting Partner of Miss Universe Philippines (MUPh) 2026, collaborates with Dogshow Divas’ Baus Rufo and Macoy Dubs to launch KEMELEC, a witty, pageant-meets-politics spin on how Filipinos can now take part in choosing the next queen.

The KEMELEC introduces Baus and Macoy as the official Kemessioners—your go-to authorities for MUPh updates and voting paandar—guiding fans on how to turn their support into actual votes.

Watch How the KEMELEC Gets It Done

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From national costume reactions to pasarela critiques and Q&A commentary, the KEMELEC makes every MUPh moment fun, interactive, and a push to vote.

Your Vote, Your Queen.

For the first time in Philippine pageant history, fans are given a more meaningful way to support their delegates. Through Maya, supporters can take part in the journey while selections remain anchored on both public participation and Selection Committee evaluation:

• Get FREE votes every day
• Buy additional votes to support their favorite candidates
• Take part in live scoring during Coronation Night on May 1 with a Premium Pass

It’s a major, major opportunity to help shape who will represent the Philippines on the global Miss Universe stage.

You can now start supporting your queen during the voting periods on April 5–11, April 12–18, and April 19–25. Watch the preliminary rounds on Empire PH’s YouTube channel, then vote easily via the Maya app:

• Tap the MUPh 2026 tile on your Maya app
• Choose the candidate you want to support
• Claim your free daily votes or buy extra votes

Whether you’re all-in on one queen or keeping track of the frontrunners, Maya makes it easy to turn your support into action.

This time, it’s not just about performance on stage—it’s also about how delegates connect with the public, as fan support becomes part of the overall journey.

U vote. U decide. U crown. For free. U vote with Maya.

GCash advances AI-powered fraud protection to safeguard digital payments

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A multi‑layered, AI‑powered security strategy showed how it protects millions of Filipinos from the next wave of scams

Digital fraud has evolved from technical exploits into psychological manipulation, targeting not just systems but human trust itself. Financial institutions face mounting pressure to respond with defenses that can learn, adapt, and scale in real time. At the recent Risk.net–AWS conference, GCash demonstrated how it is meeting this challenge, unveiling its multi‑layered, AI‑powered security strategy to protect millions of Filipinos from the next wave of scams.

(L-R) GASA security governance director Mel Migrino, PayMongo chief risk and compliance officer Josh Quinto, Maya compliance management head Mark Talib, 

and GCash chief risk officer Ingrid Beroña

During the conference, which focused on ‘Driving AFASA Compliance Through Advanced Fraud & FinCrime Detection’, hosted by Risk.net and Amazon Web Services (AWS) at Seda Hotel BGC in Manila, industry experts, from chief risk officers and compliance heads to security leaders and key stakeholders, gathered together to discuss how to operationalize the strengthened controls of the Anti‑Financial Account Scamming Act (AFASA), or Republic Act No. 12010 — a landmark law designed to combat the surge of financial cybercrimes such as phishing, smishing, and money muling.

GCash participated as one of the key speakers, with its Chief Risk Officer, Ingrid Beroña, joining the panel discussion on "Addressing Real-Time Fraud Detection, Authentication and Financial Crime Under AFASA's Circular 1213," where she led critical conversations on emerging fraud scenarios, AI-powered detection technologies, and the company's risk-based approach to compliance. She was joined by fellow leaders in the fintech landscape from Paymongo, GASA Philippines, and Maya.

When fraudsters weaponize AI

"AI-generated phishing and smishing are the biggest problems across different services that we have," Beroña shared. "Fraudsters are now able to craft phishing messages, even translating them into different languages and dialects."

The threat is amplified for the Philippines, which is one of the world's top social media adopters according to the Digital 2024 and 2025 Global Overview Reports by We Are Social and Meltwater. Large-scale social engineering campaigns deploy bots across platforms, while fake pages and merchants impersonate legitimate services with near-perfect accuracy.

As fraudsters weaponize AI, GCash has designed its defenses around four adaptive pillars. It begins with behavioral biometrics that screen user networks, paired with payload systems that monitor massive transaction volumes in real time. On top of this foundation sits adaptive risk profiling, tailoring security to each user. These controls are then scaled through a cloud‑based architecture capable of protecting millions of GCash user accounts simultaneously. Finally, the system continuously profiles consumer behavior, adjusting security controls in response to evolving activity patterns and transaction histories.

Furthermore, the GCash approach to AFASA ensures that the company is continuously working closely with fraud and cyber teams, AML specialists, and legal counsel while embedding AFASA discipline across the organization.

Strengthening ecosystem-wide defenses

The conference also highlighted how Circular 1213 strengthens controls across real-time fraud detection, identity integrity, authentication security, customer-protection alerts, and financial-crime monitoring, addressing how fraud and scams have evolved from isolated incidents to a regional crisis demanding coordinated response.

The conversations at the Risk.net and AWS event underscored a fundamental shift in how financial institutions must approach security. For GCash, having the largest digital ecosystem in the country means protection embedded at every layer, from onboarding through every transaction, continuously profiling behavior, and adjusting security controls based on risk. Technology that scales to handle massive volumes while maintaining the intelligence to identify subtle anomalies. It means security and privacy by design, not bolted on after the fact.

By anchoring security strategies in the realities of today's threat landscape rather than yesterday's playbooks, GCash continues building fraud prevention capabilities that protect users without compromising the seamless digital experience that drives financial inclusion.

For more information, please visit www.gcash.com.

Financial Independence Is the Real Power Move This Women’s Month and Maya Is Here to Help

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Women’s Month this year opened with a clear message: women are done settling for less. Across social media, conversations about respect and accountability have been louder than ever.

But empowerment isn’t just about calling things out. For many, it’s also about making sure they never feel financially stuck in the first place. Because independence doesn’t only show up in conversations or personal choices. It shows up in everyday decisions, including how we manage our money.

As the country’s #1 Digital Bank and leading all-in-one fintech platform in the Philippines, Maya is helping more Filipinos take control of their finances with tools that make saving, spending, and borrowing easier to manage.

If you’re thinking about strengthening your own financial independence, here are a few places to start:

Start by Building Your Own Safety Net

One of the most empowering things you can do for yourself financially is having a buffer.

Life happens: a medical bill, an urgent repair, or a sudden trip. And when those things come up, having savings means you don’t have to rely on anyone else or scramble for solutions.

With Maya Personal Goals, you can create up to five savings targets for things like emergencies, travel, or future plans. Each goal earns 4% interest per annum immediately, and every ₱20,000 added increases the rate, reaching up to 8% p.a. on deposits of up to ₱100,000.

If you prefer a more structured way to grow your savings, Time Deposit Plus allows you to lock in funds for 3, 6, or 12 months, earning up to 6% p.a. on deposits of up to ₱1 million per account. With up to five accounts available, that’s as much as ₱5 million growing through disciplined saving.

Spend for Yourself. Not for Expectations.

Another part of financial independence is deciding what your money should actually go toward.

Used responsibly, credit cards can make everyday spending work in your favor. The Maya Black Credit Card, for example, turns routine purchases into rewards. Cardholders earn instant Maya Miles on all transactions — from groceries and bills to flights, hotel bookings, dining, and more.

At Maya Black Preferred merchants, you can earn up to 10X Maya Miles, helping rewards build faster on select purchases. Those Miles can later be used to offset future travel and lifestyle expenses.

With no annual fees for life, Maya Black also comes with premium perks like complimentary quarterly global lounge access, making travels more comfortable without the typical annual costs associated with premium cards.

For those who prioritize everyday savings, the Landers Cashback Everywhere Credit Card offers a practical way to make the most of your spending. Cardholders can enjoy up to 5% cashback at Landers, 2% cashback on dining, and 1% cashback on other transactions, turning routine expenses into real savings.

Borrow When You Need To — But Borrow Smart

Independence doesn’t mean never seeking help. It means knowing your options.

For short-term needs, Maya Easy Credit offers a revolving credit line of up to ₱50,000, payable up to 30 days, helping bridge temporary cash flow gaps while giving you clear visibility into repayment.

For big goals or unexpected expenses, Maya Personal Loan provides up to ₱250,000 with flexible repayment terms of up to 24 months, making it easier to manage obligations without unpredictable balances.

Having a variety of borrowing options means you can stay in control of the situation, not the other way around.

Let Your Money Grow Alongside Your Goals

Financial independence rarely comes from one big move. More often, it’s built through small decisions like saving consistently, spending intentionally, and making sure your money is working for you.

Keeping funds in Maya Savings can earn up to 15% interest per annum, credited daily, helping balances grow steadily while remaining accessible when needed.

Women’s Month is often about celebrating progress. But it’s also a reminder of something important: Independence isn’t just social or cultural. It’s financial too. And increasingly, more Filipinas are making sure they have both.

To know more, visit maya.ph or mayabank.ph, and follow @mayaiseverything on Facebook, Instagram, YouTube, and TikTok to stay updated. Approval and offer are subject to credit evaluation. Maya Philippines, Inc. and Maya Bank, Inc. are regulated by the Bangko Sentral ng Pilipinas (www.bsp.gov.ph). Deposits are insured by PDIC up to ₱1 million per depositor. For 24/7 assistance, visit the Help Center in the Maya app or call us from 8 AM to 7 PM daily at +632 8845-7788.

Home Credit Philippines Encourages Customers to Seek Early Support for Payment Concern

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Home Credit Philippines (HCPH) is encouraging customers to reach out early if they encounter payment difficulties, underscoring the company’s continued commitment to responsible lending and customer care.

Through its Payment Support Program, Home Credit works with customers experiencing temporary financial challenges to explore practical repayment arrangements suited to their situation. The program is a standing support service available to all customers and forms part of the company’s broader approach to helping Filipinos maintain financial stability throughout their loan journey.

Whether dealing with medical expenses, employment transitions, or unexpected family needs, customers may coordinate directly with Home Credit representatives to discuss available options designed to keep repayment plans manageable.

In 2025 alone, more than 30,000 customers accessed Home Credit’s payment support services, reflecting growing awareness of the importance of early communication in managing financial obligations.

“Behind every payment is effort and commitment,” said Wojciech Krotoszynski, Head of Collections at Home Credit Philippines. “Our role is to listen, understand our customers’ situations, and work with them to find solutions when circumstances change. When customers reach out early, we are better able to support them and help them stay on track.”

Home Credit emphasizes that seeking assistance early can help prevent temporary financial challenges from becoming more difficult burdens. By coordinating proactively, customers may: 

• Discuss flexible payment arrangements for a defined period
• Maintain alignment with their longer-term financial plans
• Identify practical repayment solutions with company support

Customers who wish to learn more about payment assistance options may contact Home Credit through:

• Our official Home Credit website at www.homecredit.ph
• Official customer support channels
• Verified company representatives

As one of the country’s leading consumer finance providers, Home Credit Philippines continues to strengthen programs that promote responsible borrowing, financial resilience, and accessible support for Filipino customers. 

About Home Credit 

Home Credit Philippines is the leading consumer finance company in the country, backed by Bank of Ayudhya Public Company Limited (Krungsri), the fifth largest bank in Thailand, and Security Bank Corporation, one of the most trusted and leading universal banks in the Philippines. 

Now in its 12th year, Home Credit has served over 12 million Filipinos and financed more than ₱400 billion worth of loans through a diverse portfolio that includes installment financing, cash loans, credit cards, and Qwarta, a virtual spending limit. 

Registered with the Securities and Exchange Commission and regulated by the Bangko Sentral ng Pilipinas, Home Credit continues to drive financial inclusion by expanding access to credit and transforming the consumer finance landscape. The company was named Best Finance Company of the Philippines in 2024 by the Asian Banking & Finance (ABF) Retail Banking Awards. 

More information on HCPH is available at www.homecredit.ph.  

 

GCash, Careem Pay partnership enables faster remittances for Filipinos in UAE

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The Philippines’ leading finance superapp GCash has partnered with Careem Pay, a digital payments service available within the Careem app, to enable faster and more reliable money transfers for overseas Filipinos living in the UAE.

Following the official signing between GCash and Careem Pay at Careem's head office in Dubai, users can now send money directly to GCash wallets in the Philippines, making transfers to family and friends faster and more convenient.

(L-R) general manager for GCash International Arjun Varma, and Careem Pay vice president Mohammad El Saadi

Through this direct integration, users in the UAE can now avoid the delays often associated with traditional bank transfers and the inconvenience of visiting physical remittance centers. Transfers settle within minutes, with funds credited straight to the recipient’s GCash app for immediate access.

Designed for Filipino expats who regularly support loved ones back home, the partnership focuses on making remittances simpler, more dependable, and easier to complete. By enabling direct wallet-to-wallet transfers, Careem Pay and GCash help ensure that funds reach recipients quickly and without unnecessary steps. To send money from the UAE to the Philippines, users simply need to download the latest version of the Careem app, select Pay on the home screen, and follow the steps under the Send Abroad tab.

First transfers made easier for first-time users

To mark the launch of the partnership, Careem Pay is offering a special promotion for transfers to the Philippines. Users can receive AED 20 cashback and enjoy zero fees on their first transfer by entering the code GCASH20, while Careem Plus members can benefit from exclusive rates on Careem Pay.

Arjun Varma, General Manager for GCash International said, “Sending money home is one of the most meaningful things our customers do with Careem Pay. For many Filipino expats, it’s about supporting loved ones, covering school fees, or helping parents with everyday expenses.”

“By integrating directly with GCash and adding cash pickup across nearly 15,000 locations, we’ve made the process simpler, faster, and more reliable, with most transfers now reaching their families in the Philippines within minutes,” said Mohammad El Saadi, Vice President of Careem Pay.

With faster and more reliable digital remittance options, GCash empowers overseas Filipinos in the UAE to send money home with confidence and ease. For more information, please visit www.gcash.com. To learn more about Careem Pay, visit www.careem.com/en-AE/pay.

GoTyme Bank and Maxicare partner to enhance doctors’ professional fee disbursement

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GoTyme Bank has officially partnered with Maxicare Healthcare Corporation as its banking partner for the distribution of professional fees to Maxicare-affiliated doctors. This milestone agreement positions GoTyme Bank as a key player in modernizing and enhancing financial services within the healthcare sector.

This collaboration is a significant step in GoTyme Bank's commitment to strengthening the financial infrastructure of the healthcare industry. By leveraging GoTyme Bank’s secure, fast, and reliable platform, Maxicare now offers its network of doctors an additional efficient way to receive their professional fees, allowing them to focus more intently on patient care.

Further supporting this initiative, GoTyme Bank and Maxicare have launched roadshows at key hospitals, making it easier for doctors to open accounts and receive their Visa debit cards. GoTyme Bank kiosks have also been deployed to major Maxicare-affiliated hospitals, including St. Luke’s Medical Center (Quezon City and BGC), Makati Medical Center, VRP Medical Center, and Our Lady of Lourdes Hospital.

These on-site activations provide doctors with hands-on assistance and immediate access to GoTyme Bank services. To date, around 2,000 doctors have been onboarded, with GoTyme Bank aiming to reach an additional 20,000 doctors in the next couple of months.

This partnership underscores Maxicare’s commitment to supporting the financial well-being of its medical network by expanding its range of banking solutions with the help of GoTyme Bank.

The official signing ceremony, held at GoTyme Bank’s headquarters, was attended by key executives from both organizations and marked a significant step toward GoTyme Bank empowering medical practitioners nationwide.

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About GoTyme Bank

GoTyme Bank, a regulated bank by the Bangko Sentral ng Pilipinas, is a collaboration between the Gokongwei group of companies and the multi-country digital banking group Tyme. Powered by the extensive ecosystem of the Gokongwei Group, customers can bank where they shop, eat and relax. Through its award-winning mobile app, kiosk, and debit card, the bank offers products and services built around security, simplicity, and beauty that open up new ways of saving, spending, investing and managing its customers’ money. GoTyme Bank is banking made beautiful. Find out more at gotyme.com.ph

Mynt powers next chapter of GCash: unlocking world-class innovations, advancing financial access

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Mynt, the parent company of GCash, continues to grow from strength to strength as it pushes for more world-class innovations on payments, lending, and other financial services.

A street food vendor seamlessly accepting digital payments through GCash

The company has further built on the success of its core payments and lending businesses which delivered healthy year-on-year growth in 2025. Mynt’s attributable equity earnings to Globe reached PHP 6.1 billion (USD 103.7 million) in 2025, higher by 64% year-on-year.

“Our growth momentum continues as digital finance becomes more embedded in daily life,” said Martha Sazon, president and CEO of Mynt. “We are doubling down on expanding financial access to the masses through everyday payments, fair lending, and inclusive wealth and insurance products”

Pioneering next-gen, inclusive payments for everyday Filipinos

In 2025, GCash mobile wallet operator G-Xchange, Inc. (GXI), further expanded financial access by partnering with the Philippine government in revolutionizing payments in the country's transport sector—starting with Metro Manila’s major rail and bus systems, which can now accept card, QR, and NFC payments.

This was further enabled by the launch of Tap to Pay, a next-generation NFC solution enabling secure, contactless payments across 150 million merchants worldwide. The company also accelerated its expansion into underserved segments, with 90% of users from lower socio-economic segments and 78% from outside Metro Manila.

Robust growth in fair and inclusive lending

Fuse Financing, the lending arm of Mynt, has also reached significant milestones in 2025 as it disbursed loans worth PHP 362 billion (USD 6.16 billion) life-to-date, a substantial 65% increase from 2024. This growth was driven by over 10.5 million unique borrowers, and GScore, its proprietary trust scoring system.

Fuse has also partnered with the Asian Development Bank for a PHP 1.75 billion loan (USD 30 million) to accelerate credit access to MSMEs—marking a landmark partnership in the ASEAN between ADB and a fintech company.

Unlocking wealth management and affordable insurance for all

GCash has significantly boosted its wealth portfolio, with its investment platform, GStocks Ph, serving 1.7 million registered users in 2025, a 65% increase year-on-year. It has also introduced its IPO Subscription feature, which enabled thousands to participate in a recent Philippine IPO, with orders via GStocks oversubscribed by over 200% during the sale period.

Through GInsure, GCash further expanded access to affordable insurance for millions of Filipinos — with 132.6 million policies sold life-to-date in 2025, nearly triple the previous year’s level. This growth was supported by a 45% increase in GInsure users to 20.6 million.

Deepening financial access for all Filipinos

GCash has also been doubling down its support for entrepreneurs in 2025 with the launch of the GCash Pera Outlet Plus App, making it easier for nano-merchants to access digital services, alongside GCash PocketPay, transforming smartphones into point-of-sale (POS) devices for card payments. The company also made receiving international remittances from the United States faster and easier through its Virtual US Account.

Underpinned by its growth and inclusive fintech innovations, GCash has solidified itself as the #1 Finance App in the Philippines by monthly active users, according to Sensor Tower data as of December 2025.

“Across our various businesses, we strive to achieve meaningful impact, aimed at Making Filipinos’ Everyday Lives Better and accelerating financial inclusion for all,” said Sazon.

Miss Universe Philippines 2026 Makes History with First-Ever Daily Free Fan Voting, Powered by Maya

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Miss Universe Philippines (MUPh) 2026 raises the bar with the launch of its first-ever daily free fan voting experience powered by Maya, the #1 Digital Bank in the Philippines and Official Voting Partner of MUPh 2026.

The official candidates of Miss Universe Philippines 2026 take the spotlight as this year’s competition begins.

Through the Maya app, pageant fans can conveniently cast votes for their favorite candidates and receive free votes every day, allowing them to consistently show support throughout the competition. This makes fan participation more accessible and rewarding, enabling more Filipinos to actively take part in the journey to the crown.

For the first time ever, fans will also be able to participate in live voting during the coronation night. This marks a significant step forward in making the Miss Universe Philippines experience more interactive, secure, and inclusive.

A More Inclusive Miss Universe Philippines Experience

At the heart of this initiative is greater accessibility and participation. Through this collaboration, pageant fans nationwide can easily engage in the competition via public voting and real-time judging moments.

Fans can support their favorite MUPh candidates directly through the Maya app. By upgrading their Maya account, users can unlock access to free daily votes — making it easier to stay engaged and play a more active role in shaping the outcome of the pageant.

Chris Manguera, Head of New Business and Customer Lifetime Value at Maya, announces the launch of free daily fan voting through the Maya app.

Step Into the Judge’s Seat

Public voting through the Maya app will be open for a limited period ahead of coronation night, with the full voting timeline to be announced on the official Miss Universe Philippines social media accounts.

As part of this initiative, public votes submitted through the Maya platform will be integrated into the overall selection process, alongside expert evaluation, leading up to the announcement of semifinalists on coronation night.

In this way, both expert insight and public participation help shape the final results. Rather than simply watching from afar, Filipinos can now take part in a shared moment of pride, representation, and excitement.

Be Part of History

As Miss Universe Philippines continues to evolve, this partnership with Maya signals a future where beauty, leadership, and representation are shaped not only by experts, but by the Filipino people themselves.

With credibility, accessibility, and public participation at its core, the journey to the crown becomes a truly shared experience.

GCash cautions the public against new scams forcing users to download fake mobile apps from suspicious websites

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GCash is warning the public against new scam tactics that involve fraudsters posing as representatives of legitimate organizations or government agencies. Scammers are employing increasingly sophisticated tactics, including phone calls, emails, fake apps, and staged online video meetings, to pressure victims into revealing their account credentials, resulting in unauthorized access and financial loss.

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GCash warns users to beware of fake government IDs, suspicious video calls, screenshare requests, and bogus app downloads from unfamiliar websites.

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Here are new tactics that scammers are using to target victims, and what to do in case you encounter these:

Fake eGovPH and PhilSys representatives

1. Scammers will pretend to be from a company or government agency and say your National ID is ready or needs verification.

2. They will ask you to join a Google Meet call, send a link, and tell you to download a fake app and share your screen.

3. By watching your screen, they will steal your OTPs, PINs, and passwords, then access your banking and e-wallet accounts.

Fake promos, expiring rewards, and offers that are too good to be true

1. Scammers will pretend to be customer service or company representatives and contact you about rewards, points, or promos.

2. They create urgency and say an OTP is needed to redeem the offer or secure the reward.

3. Some scammers will pretend to be from GCash or a bank and offer account verification, cashback, or security updates.

How to protect yourself

1. Ignore unexpected calls or meeting invites about account or ID verification. If pressured to act fast, hang up or decline immediately.

2. Never share your OTP, MPIN, passwords, or screen during logins or transactions.

3. Do not download apps from links sent by email or text: use the official Apple App Store, Google Play, or Huawei AppGallery.

Report suspicious activity and stay informed

GCash users can report suspected scams through the GCash Help Center at help.gcash.com by chatting with Gigi and selecting “I want to report a scam”, or by calling the official GCash hotline at 2882.

Users may also report incidents to the PNP Anti-Cybercrime Group at (02) 8414-1560 / 0998-598-8116 or acg@pnp.gov.ph, and to the Cybercrime Investigation and Coordinating Center (CICC) via hotline 1326, mobile 0991-481-4225, or report@cicc.gov.ph.

GCash actively monitors and blocks suspicious activity, takes down reported scam links and accounts, and works closely with law enforcement and government agencies to protect the public.

For more information and updates on cybersecurity, visit the PNP ACG Facebook Page and the GCash website at https://www.gcash.com.

The GCash app is available for free on Google Play Store, Apple App Store or Huawei App Gallery. For safety reminders and updates, visit the official Facebook page at GCash Official.

For more information, please visit www.gcash.com.

MMDA launches seamless NCAP and anti-littering payments via GCash

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• Motorists can now go cashless in settling MMDA NCAP violations, anti-littering, and other fees through GCash app Bills feature.

• Lower convenience fees make settling violations easier for all motorists

To make fine payments more convenient for Filipinos, the Metropolitan Manila Development Authority (MMDA) and GCash, the country’s leading finance super app and largest cashless ecosystem, are introducing the updated MMDA biller page on the GCash app. With this enhanced integration, motorists can now settle their No Contact Apprehension Policy (NCAP) violations and other MMDA fees—such as anti-littering penalties—quickly, securely, and anytime on their mobile phones.

With direct biller integration within the GCash app, motorists can now enjoy a smoother payment experience with updated information and a lower convenience fee of only P7 per transaction.

“Making government payments easier and more convenient for the public has always been our priority. With this improved biller page, motorists can now settle their penalties anytime and anywhere, helping them save time and avoid unnecessary hassle,” said MMDA chairman Romando Artes.

For GCash, this collaboration underscores the platform’s mission to empower Filipinos with secure, accessible, and technology-driven financial solutions. “We continue to support government agencies in making public services more accessible through digital payments,” said Cleo Santos, VP head of public sector at GCash. “By enabling seamless and affordable settlement of MMDA violations on the GCash app, we are helping make compliance easier for motorists while advancing the government’s push for efficient, cashless transactions.”

By integrating more government services into its ecosystem, GCash continues to simplify everyday transactions and promote a more digital, efficient, and user-friendly way of paying.

For more information, visit https://www.gcash.com.

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Savings That Slap: Julia Barretto & Maris Racal on What It Feels Like to Save with Maya

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Saving money usually feels quiet and delayed. You set aside funds and trust that it’ll matter someday. But when nothing feels different right away, it’s easy to forget or stop altogether.

That’s exactly what Maya, the #1 Digital Bank and leading all-in-one fintech platform in the Philippines, is calling out in its latest video starring Julia Barretto and Maris Racal. It’s a wake-up call for Filipinos: your savings can reward you daily — if you put it where it earns.

The Filipino Dream: ‘Masampal ng Pera”

Let’s be real: every Filipino has joked about it at least once. “Sana masampal ng pera.” Not out of drama, but out of desire. Because money hitting you means money finally showing up.

Maya taps into that very Filipino fantasy and brings it to life through a playful sampalan. In the video, Julia and Maris literally slap each other with money, turning a familiar pop-culture moment into a metaphor for what daily interest feels like when your savings is actually working.

Watch what went down in the sampalan showdown of Maris and Julia:

https://www.youtube.com/watch?v=bgljNn07qI4]

A ‘Sampal’ You’ll Actually Want Every Day

Instead of progress you only notice months later, Maya Savings makes growth immediate. With interest credited daily, your money doesn’t just sit there, it moves consistently and visibly.

That’s the real sampal. Not the painful kind, but the moment you realize your balance is growing day after day. Saving stops feeling passive and starts feeling rewarding, because something is actually happening.

Saving That Hits Different

Julia and Maris show that saving doesn’t have to feel heavy, complicated, or purely long-term. It can be fun, rewarding, and culturally familiar, the kind of saving that slaps, literally and figuratively.

With Maya Savings, users can earn up to 15% interest per annum, credited daily. That daily payout turns saving from something you wait on into something you feel, as your balance grows every day just by using Maya for your everyday transactions.

Once saving feels rewarding, it’s easier to keep going. And for today’s savers, waiting for “someday” isn’t motivating anymore. They want results they can see — and feel — today.

Visit maya.ph or mayabank.ph, and follow @mayaiseverything on Facebook, Instagram, YouTube, and TikTok to stay updated. Maya Philippines, Inc. and Maya Bank, Inc. are regulated by the Bangko Sentral ng Pilipinas (www.bsp.gov.ph). Deposits are insured by PDIC up to ₱1 million per depositor.

Globe Opens New Store at NAIA Terminal 3 Arrival Section, Elevating Connectivity for Record-Breaking Traveler Volume

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As air travel rebounds strongly, Globe is stepping up to meet inbound demand with the opening of its new store at Ninoy Aquino International Airport Terminal 3 arrival section. Positioned right at the arrivals exit area, the store is designed to give international travelers instant access to mobile connectivity as soon as they land.

The airport processed a historic 52.02 million passengers last year in a report disclosed by NAIA on their website, marking the highest‑ever annual volume. That reflects a surge in travel demand and a recovery beyond pre‑pandemic levels.

With thousands of passengers arriving daily, the new store aims to deliver immediate value and convenience, offering physical SIM cards and eSIM activation, prepaid load top-ups, and bills payment, catering to the diverse needs of international travelers.

To commemorate the store opening, Globe is rolling out special launch promotions from December 15, 2025, to January 31, 2026. Travelers who purchase a Globe Traveler SIM get a free gift such as a portable travel neck pillow and a free Grab voucher.

“Global traveler volume at NAIA has surged to record highs, and we’re making sure every visitor begins their Philippine journey with reliable connectivity,” said Givielle Florida, Head of Globe Prepaid. “Our new NAIA store ensures our brand delivers beyond network services. We enable seamless access to community, mobility and information the moment travelers arrive.”

As Globe Prepaid is the preferred mobile partner for inbound tourists, Globe reinforces its role as a catalyst for effortless connectivity and tourism‑ready service.

To learn more about Globe, visit https://www.globe.com.ph/international/traveler-sim.