February 21, 2018

Bosch Power Tools Opens Country-First One-Stop Shop

Metro Manila, Philippines – In response to the increasing demand for construction technology solutions, leading power tool brand Bosch recently inaugurated its very first one-stop shop in the Philippines that offers a complete showcase of the brand’s expansive lineup of products. The Bosch Power Tool One Stop Shop, located in Quezon City, aims to provide great customer experience as it is designed to be the ultimate pit stop for professional contractors and handymen looking for end-to-end power tools solutions. 

 from left) William Go, Bosch Philippines Power Tools Country Sales Director and Philip Sy, Panda Construction Supply, Inc.


The newly-minted facility is established in close collaboration with one of the pioneer Bosch-authorized dealer, Panda Construction Supply Inc. The shop officially opened on February 2, and was led by Bosch Philippines Power Tool Country Sales Director William Go and Panda Construction Supply Inc.’s Philip Sy. Special discounts and deals were given, while hard-to-find products such as the Dust Extractor, Grinding Guard generated great attraction from customers and were sold out during the opening day.

Bosch end users peruse over the Bosch Mitre Saws during the opening 


Power Tool Demand on the Rise 

The vibrant construction industry – marked by the government’s “Build, Build, Build” campaign alongside with the property development boom – drove the increasing customer demand for quality power tool products. Add to that is the growing need for electricians and construction workers, which is predicted to be highly desirable in the next four years, according to the Department of Labor and Employment. 

Contractors and private developers likewise expressed confidence that the construction boom is going to continue its momentum, and thus call for modern and innovative construction equipment that can help them run the tasks efficiently. Bosch has stepped into the positive opportunity to address the market’s needs and strengthen the brand’s presence among its supporters and end-users.

“The government’s aggressive infrastructure efforts coupled with the rise of opportunities in the construction segment has led Bosch to step up in providing the most efficient solutions to serve the thriving market,” said Go. “The One Stop Shop is Bosch’s answer to the rising interest of construction tools and accessories from do-it-yourselfers (DIYers) and professional contractors.”

Bosch will first be focusing in the National Capital Region where the construction segment is highly concentrated. Located at the heart of Metro Manila, the Bosch One Stop Shop will be a hub for end-users in the region who can look through and experience Bosch’s wide range of tools, from heavy-duty requirements down to accessories. Bosch Power Tools is looking to expand its footprint and will soon launch its second One Stop Shop to serve its loyal customers from the Mindanao region in Davao City.

Panda Construction Supply Inc., one of Bosch’s premium dealers and a long-time supporter of Bosch, has offered itself in sharing the same commitment to bring highly-efficient and quality tools closer to its users. Since 2010, Panda Construction has enjoyed year-on-year growth sales from carrying Bosch Power Tools. With the establishment of the One Stop Shop, Panda Construction is optimistic to reach further upsurge. Since the opening of the One Stop Shop, the retail company saw 20% increase in foot traffic. 


The Ultimate Solutions Hub

Users can expect to find the most sought-after product ranges at the Bosch One Stop Shop, as it will feature its entire lineup of efficient Bosch 12V and 18V Cordless Range, affordable line of Contractor’s Choice Range, Heavy Duty Range, Measuring Tools, High Pressure Washers, Accessories, as well as Dremel Rotary Tools. The shop is manned by highly-trained customer personnel who can explain, demonstrate, and determine the right product according to the user’s needs.  

Specialized products will also be showcased in the shop. Such as the Bosch GSI 14 CE Furnisher and the GFF 22A Biscuit Jointer, that will be sold exclusively at the Bosch One Stop Shop.

“This new venture enables us to take active participation in this exciting time in the infrastructure industry,” said Go. “We look forward to see more end-users find their perfect solutions at the Bosch One Stop Shop!”

Visit the Bosch One Stop Shop at the Panda Construction Supply, Inc. 340-B G. Araneta Ave. Brgy. Dona Imelda, Quezon City. 

To know more about Bosch power tools, visit www.bosch-pt.com.ph

Follow Bosch Professional Power Tools & Accessories Philippines on Facebook, https://www.facebook.com/boschpowertoolsph/.  


Experience exceptional LG Mobile phones with Home Credit #iHomeCreditMoNa


Now you can enjoy exceptional technology when you purchase select LG Mobile phones from LG authorized dealers! In partnership with Home Credit, LG makes it possible for you to purchase the LG K7, LG Q6, and LG Q6+ at 0% interest for installment terms of 6 months. Promo runs from February 1 to March 31, 2018.



FWD Life Philippines all set to blaze a trail at the North Pole! Marathoner Louie Sangalang, a cancer survivor ready to conquer the top of the world!

FWD Life Philippines, one of the country’s fastest-growing insurers, launched its “Blaze a Trail in the Arctic” campaign in conjunction with the FWD North Pole Marathon 2018. 


Louie Sangalang,
a cancer survivor ready to conquer the top of the world! He will run a 42k marathon in the North Pole.


Louie's inspiring story and his passion for sports, which he uses to inspire Filipinos to live an active lifestyle, also best represent what FWD stands for -  pursuing one’s passions and celebrating life without hesitation. As such, FWD will be providing Louie with insurance protection so that he can embrace the North Pole Marathon challenge worry-free.



FWD Life Philippines

One of the country’s fastest-growing insurers, FWD Life Philippines launched its “Blaze a Trail in the Arctic” campaign in conjunction with the FWD North Pole Marathon 2018, the world’s coolest marathon which will be held on April 9 this year. FWD is the marathon’s title sponsor, will be represented by a multi-sport athlete engages in mixed-martial arts, boxing and triathlons -  Louie Sangalang. 

FWD will sponsor ten (10) runners from six (6) countries across Asia who will showcase their passion and determination to take on extreme challenges and embrace this experience of a lifetime, traversing the 42-kilometer path with an average temperature of -30 degrees centigrade. The North Pole Marathon is recognized by the Guinness World Records as the “Northernmost Marathon on Earth”.

"As a brand that continues to change the way people feel about insurance, FWD saw the North Pole Marathon as a unique platform to empower people to overcome extreme challenges, to pursue their aspirations without worries, and to ignite their passion for life-enriching experiences. With Blaze a Trail in the Arctic as our Philippine campaign promoting the marathon, we aim to encourage Filipinos to live life to the fullest, because we will always have their back!” --- said FWD Life Philippines President and Chief Executive Officer Peter Grimes. 


FWD sponsors a cancer survivor ready to conquer the top of the world!

FWD Philippines will be represented by Louie Sangalang, a multi-sport athlete who engages in mixed-martial arts, boxing, and triathlons. A proud cancer survivor, Louie was diagnosed with cancer of the appendix when he was 21. But instead of giving up, Louie—who has been in remission since 2000—turned to sports and was able to bounce back successfully.

“I want to inspire my fellow Filipinos with my story. This is why I’m running. I want them to feel empowered, that despite the many challenges that life throws, you can come back better and stronger with the right attitude,” said Sangalang, who will be joining other runners from all over the world, including representatives from other countries where FWD operates: Hong Kong, Indonesia, Singapore, Vietnam, and Japan.

"Louie's resilience in overcoming life’s challenges is one trait that resonates with Filipinos and this made him the perfect choice to represent the Philippines in the marathon," shared Grimes.




FWD Philippines formed a North Pole Marathon squad

To help Sangalang, FWD Philippines formed a North Pole Marathon squad who will support his mental, physical, and emotional preparations.

 FWD's North Pole Marathon squad : Sam YG,  Benjamin Pangilinan, Ani De Leon- Brown, Maricel Laxa-Pangilinan and Romi Garduce
Included in the squad are triathlon icon Ani De Leon- Brown, who will collaborate with his personal trainer and coach Ige Lopez for Louie’s physical preparedness; mountain climber Romi Garduce, who will share his insights on surviving extremeweather conditions; Maricel Laxa-Pangilinan and son Benjamin, who will provide emotional support and motivation; and sports enthusiast and funny man Sam YG, who will help keep the rigorous— sometimes stressful—training, lighthearted and fun(ny).

Marathon and campaign updates will regularly be made available via the official website: npmarathon.fwd.com.ph




About FWD Philippines

FWD Life Insurance Corporation (“FWD Life”) is the first life insurance company licensed by the Insurance Commission of the Philippines under the new Insurance Code. FWD launched its commercial operations in September 2014. After its second full year of operations in 2016, FWD ranked #12 in total premium income, up one notch from previous year, according to the Insurance Commission’s report.1 By March 2017, FWD Life is the highest-capitalized life insurer in the Philippines with PhP 2.3 billion in paid-up capitalization.2

FWD Group spans Hong Kong & Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, and Japan, offering life and medical insurance, general insurance, and employee benefits across a number of its markets. Established in Asia in 2013, FWD is the insurance business arm of investment group, Pacific Century Group. In the Philippines, FWD has nine business hubs located in key cities nationwide with its headquarters in Bonifacio Global City in Taguig.

FWD is focused on creating fresh customer experiences, with easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD aims to become a leading pan-Asian insurer that changes the way people feel about insurance. For more information please visit fwd.com.ph.


February 20, 2018

Cruising the high seas in effortless indulgence

The majestic SuperStar Virgo will make Manila its homeport from March to May. The cruise ship offers travellers a visa-free way to visit cities in Taiwan and southern Japan.

With the gentle swaying of the sea that seems to lullabyits passengers, a timely cruise can bring a much-needed calmness, even to the weariest of travellers. Days full of exciting possibilities with nowhere to be, no one to see, and best of all, no distractions - a complete cruise-cation to celebrate life.

In the past decade, cruises have become one of the most popular ways to relax and see the beauty this world has to offer. With its unique destinations, cost-efficient rates, and state-of-the-art ships, it comes as no surprise that cruising continues to gain popularity, especially among Filipinos.

This year, Star Cruises announced that its 269-meter cruise ship, SuperStar Virgo, will homeport again in Manila for the summer months from March to May. With absolutely no visa requirements, the 6-night SuperStar Virgo cruise offers two travel destination packages. The first package will start at the Manila port then a day will be spent on the high seas. The next two days will be dedicated to seeing Naha in Japan,and Keelung in Taiwan. The fifth day will be on the high seas again, and then the cruise will head back to Manila on the sixth day.

The second destination package starts at the Manila port followed by a day cruising the high seas on the way to Ishigaki, Japan, on the third day. The fourth day will be spent seeing the beauty of Keelung, Taiwan, then to the high seas on the fifth day, and then back to Manila on the sixth day.

Besides the great destinations, and interesting land tours, a lot of people miss out on the fact that the SuperStar Virgo is itself,a giant floating destination. Packed with entertainment facilities, exquisite dining outlets, and duty-free shopping, the cruise ship has just about anything one could ever need or want.

The nightly live performances on the SuperStar Virgo showcases some of the world’sbest singers, acrobats, and magicians, set to tickle ones imagination. What’s more,the cruise offers various options and thematic activities fit for the whole family, not to mention, the wide range of dining outlets, retail shops, relaxation, and entertainment facilities.

The huge pool and giant slide continues to be a top favourite of passengers. Imagine sliding and splashing in the pool on top of a cruise ship, right in the middle of the ocean. And what better way to enjoy an unobstructed view of the perfect sunset gracefully going down the horizon, then to see it on the viewing deck.

Cruising offers the perfect vantage points to take photos of the endless sea complimented by the clear blue sky. It features an unspoiledcanvass showcasing the breath-taking magnificence of nature’s beauty. Savor the various sights, sounds, and even the smell of crisp clean air over a cup of freshly brewed tea or coffee, while basking in sweet retreat, solitude, and surrender.

Catch exclusive offers forthe 3rd and 4thpassengerfor free, if booking is for the Inside State Room, Ocean View State Room, or the Balcony State Room on March 30, April 14, 19, and24, and on May 4, 14, and29, 2018. There is also a free balcony upgrade during the mid-season sailing.

A 20% additional Senior Citizen discount will likewise be offered on April 14, 19, 24 and on May 4, 14, and 29, 2018.Avail of other special promos including the “Cruise One, Take One” two-for-one summer promo, a 2-night Manila high seas cruise, scheduled from March 3-5, 2018.For inquiries, call (02) 8366080 or visit www.starcruises.com.




Aga Muhlach and family do again “Isa pang Chickenjoy!”


The Muhlachs are back again for “Isa pang Chickenjoy!” 

For the Muhlachs—a prominent celebrity family consisting of Aga, Charlene, and their twins Atasha and Andres  there is only one brand that comes to mind when you talk about fried chicken: Jollibee Chickenjoy.

Aga Muhlach talks about his experience as Jollibee’s Chickenjoy endorser.


Last Sunday at the media conference, Aga shared how the twins have grown and how the whole family shared many happy moments with Jollibee. Aga and family recount how long the fastfood has been part of their lives.

Aga shared why Jollibee Chickenjoy will always be his family’s favorite fried chicken. The Muhlach's presents epic flashback. Twelve years after they all starred in their first Jollibee commercial as a family back in Christmas 2006, the first commercial endorsement of the twins who were 4 years old at the time and rarely seen in public.


From L to R: Jollibee Brand PR and Engagement Specialist Celina Tan; Assistant Brand Manager Shaun Si; Marketing Director for Flagship Products Cathleen Capati; Global Chief Marketing Officer and Philippines Head of Marketing Francis Flores; Aga, Charlene, Atasha and Andres Muhlach; Senior Brand Manager for Chickenjoy Joseph Aruta; Assistant Brand Manager Pamie Cruz; and Brand PR and Engagement Manager Cat Triviño.


Jollibee, the country’s number one fast-food brand has always been known for its wide variety of offerings. They have delighted taste buds and captured the hearts of Filipino diners for four decades now. Of course, the most famous offering is Chickenjoy: a crispylicious, juicylicious, gravylicious favorite that continues to thrill Filipinos of all ages, across different generations.

The Muhlachs along with scores of Filipino families all over the country and the world, consider Chickenjoy as the delicious centerpiece to countless bonding moments.

The latest Chickenjoy TV commercial, which started airing in January 2018, brings another side of the Muhlach family to the fore. In this ad, Aga reminisces key moments in his life as he remembers how Chickenjoy has been a huge part of their family bonding moments through the years.


Like any other family, the Muhlachs treat mealtime as a perfect opportunity for fun family bonding; and as a way to celebrate each other’s company with a favorite they have grown to love through the years.


‘Mula noon, hanggang ngayon’

The new Chickenjoy ad is more of a reunion for the Muhlachs’ with the 40-year-old homegrown fast-food brand. Aga—with his matinee idol looks and signature dimples—has always been closely associated with Chickenjoy through a series of fun, memorable commercials for Jollibee. This dates back from his bachelor days up to today as he has grown into an upstanding family man.

“Talagang mula noon, hanggang ngayon, Chickenjoy has been a constant presence in my life,” Aga shared. “Not only because of all the projects I did with Jollibee, but because it really is my favorite fried chicken. From the crispylicious skin to the juicylicious, malinamnam meat that you dip in the gravy, Chickenjoy really hits the spot when it comes to flavor na ‘di ko malilimutan.”

This love for Chickenjoy is something that the actor has shared with his family up to now with the teenage Atasha and Andres, who also appeared in several Chickenjoy commercials as young children.

“And the twins really do the ‘isa pa! isa pang Chickenjoy’ thing because they really love (the product). They grew up with Chickenjoy, and they know that when it comes to fried chicken, talaga namang best sa sarap ang Chickenjoy,” he added.

“Throughout the years, Chickenjoy has always been a classic favorite for many Pinoy families because of the unparalleled flavor and dining experience it delivers,” said Cathleen Capati, Jollibee Marketing Director for Flagship Products. “The love for our crispylicious, juicylicious, and gravylicious offering is something that one grows up with, and is eventually passed on to the younger generation, like with Aga and his family. This tradition of heartwarming family moments made even more joyful with Chickenjoy is something that we at Jollibee hope to encourage and foster for the years to come.”

Like the Muhlachs, celebrate family bonding time with a time-tested classic from Jollibee! Savor every crispylicious and juicylicious bite of Chickenjoy today, available for dine-in, take-out, delivery, and drive-thru in all Jollibee stores nationwide.

For more information on Jollibee’s latest products and promotions, like Jollibee Philippines on Facebook and follow @Jollibee on Twitter and Instagram.


Muhlach twins Atasha and Andres talk about their fondest Jollibee memories as children.



Jollibee Senior Brand Manager for Chickenjoy Joseph Aruta talks about how the reunion of Jollibee and the Muhlachs perfectly celebrates the fast-food giant’s 40th anniversary this 2018.



The Muhlachs singing "isa pa, isa pang, Chicken Joy" - a line all of us have chanted. 

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