Cleene Ethyl Alcohol launches Towards a Cleener Philippines campaign, partners with Plastic Bank to help reduce ocean plastic waste

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Cleene Ethyl Alcohol, a trusted Filipino brand that provides high-quality and affordable alcohol products from Philusa Corporation, extends its effort in reducing ocean-bound plastic waste as it partners with social enterprise Plastic Bank Corporation.

Event host Joyce Pring-Trivino with Philusa Corporation President and General Manager Neogin Evangelista and Plastic Bank Philippines Country Manager Rene Guarin.

The initiative is unveiled during the virtual launch of Cleene Ethyl Alcohol’s campaign entitled “Towards a Cleener Philippines,” a movement encouraging the public to be more mindful of the environment by adopting an eco-friendly lifestyle. This is in collaboration with Plastic Bank, which is known for building recycling ecosystems in coastal areas through its community of plastic collectors.

With the Philippines named as one of the top producers of marine waste, Cleene Ethyl Alcohol has taken the leap in creating a bigger impact on the environment together with Plastic Bank.

Cleene Ethyl Alcohol is supporting Plastic Bank’s Impact Program which intends to help prevent 1.25 million plastic bottles from entering the ocean. Cleene Ethyl Alcohol will also help improve the lives of more than 600 plastic waste collectors in vulnerable coastal communities in Makati, Pasig and Mandaluyong.

“It’s always been our commitment to finding sustainable ways to help our environment. And we hope that through this effort, we can contribute to minimizing ocean plastic waste and be of help to our hardworking Plastic Bank collectors,” shared Philusa Corporation President and General Manager Neogin Evangelista.

Promoting collaboration between consumers and brands, Plastic Bank’s Impact Program enables Cleene Ethyl Alcohol to achieve its annual sustainability goals and empower its consumers to make an impact on the environment.

Cleene Ethyl Alcohol’s support for the Impact Program will also contribute to the collectors’ income, enabling them to afford basic family necessities such as food, clean water, and cellular service, among others.

Additionally, the company is distributing health kits in several cities nationwide to help improve the health of the collectors.

To date, the Impact Program has stopped over 2,401,315,100 from entering the ocean, impacting over 588 communities.

“We are honored to be joining Cleene in their journey in making this project come to life. As a partner, we at Plastic Bank are driven to strengthen our ocean-bound plastic recycling efforts and give Cleene the opportunity to take a leadership position in the regenerative society,” said Plastic Bank Philippines Country Manager Rene Guarin.

“We look forward to creating more impact on our oceans and coastal communities in the years to come together with Plastic Bank. We encourage everyone to create sustainability programs in our own simple ways and join our movement towards a Cleener Philippines,” Evangelista added.

To learn more about this initiative and how you can take part in this movement, visit philusa.com and plasticbank.com.

Event host Joyce Pring-Trivino with Philusa Corporation Marketing Manager Maya Leander, Cleene Ethyl Alcohol Brand Manager Janna dela Cruz, Plastic Bank Philippines Country Manager Rene Guarin, and Plastic Bank Customer Relations Manager Ted Guayco during the Q&A portion.

About Philusa Corporation

Established in 1957, Philusa Corporation remains as one of the country’s leading marketers of high quality and competitively priced personal care, household care, baby care and selected pharmaceutical products, making it the source of pride for its customers, business partners, employees and shareholders.

Now with 10 branches in key cities nationwide, Philusa Corporation is a market leader or major player in different categories like cotton (Cleene), cotton buds (Babyflo Gentle Buds), wound care management (MEDIPLAST), bathroom deodorizer and air care (ALBATROSS), home care and muriatic acid (Gleam and Apollo), home remedies (RHEA Alcohol, RHEA Aceite de Manzanilla and RHEA Hydrogen Peroxide), and uni-branded generic medicines (RHEA Generics).

Philusa Corporation continues its operations, guided by the core values it lives by — championing sustainability; placing its customers’ needs first; achieving the best possible results through innovation, continuous quality improvement, and teamwork; taking proactive steps in delivering its commitments on time; acting with integrity by doing what is right; and having genuine concern for its customers, employees, and the company itself though taking initiatives in helping one another.

About Plastic Bank

Plastic Bank® empowers the regenerative society. We build ethical recycling ecosystems in coastal communities and reprocess the materials for reintroduction into the global supply chain as Social Plastic®. Collectors receive bonuses for the materials they collect which helps them provide basic family necessities such as groceries, cooking fuel, school tuition, and health insurance. Plastic Bank’s Alchemy™ blockchain platform secures the entire transaction and provides real-time data visualization – allowing for transparency, traceability, and rapid scalability. Learn more at plasticbank.com.

Plastic pollution reaching Philippine waters equivalent to 14 Titanics. WWF’s three-year project with Grieg foundation, a Norwegian foundation, aims to reduce the waste by 50%.

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Plastic trash in the sea results in many problems for the environment, animals, and human settlements. A recent study found that there is a significant amount of plastic waste not adequately disposed of and end up polluting the environment. WWF-Philippines/Neal Roxas

Filipinos consume about 2.15 million tons of plastics in a year and from which 9% are recycled and 35% leaks into the open environment, according to a study conducted by the World Wide Fund for Nature (WWF), in a project funded by Grieg Foundation.

That amount of total plastics is equivalent to the weight of 41 Titanics. And out of that total, 14 of those massive ships (35%) end up as plastic waste in the ocean every year. A key pathway in how plastic pollution ends up in oceans is through ports where there is a high level of activity and traffic.

“Plastics do not belong in our oceans. Sometimes we forget that we are part of a world that is a living breathing organism on which our own well-being and survival depend,” Katherine Custodio, WWF-Philippines Executive Director, said.

“There are three big important things we need to do together and at scale to truly address the problem of plastic pollution. First is to close the tap by reducing the amount of plastics we produce. Second is to close the loop by improving recycling, reuse, re-design and doing some very exciting innovative work looking at alternatives. Third is to stop plastic waste from leaking into the environment. We are very pleased to be working alongside partners such as the Grieg Foundation and Grieg Group of Companies in work that will contribute to end-changing impact for our country.” Custodio added.

WWF-Philippines has partnered with Grieg Foundation for a 3-year project that aims to reduce plastic wastes by 50% in three Philippine ports, namely Manila North Port, Port of Batangas, and Port of Cagayan de Oro, and to provide input to the national plan of action on marine litter. WWF also receives valuable input from the Grieg Group companies.

A key component of the partnership project called ‘Clean Ports, Clean Oceans: Improving Port Waste Management in the Philippines’ is the conduct of a Solid Waste Management Baseline Study in Philippine Ports which found that about 114,927 kg of plastic wastes are generated from ports and 128,970 kg of plastic wastes from vessels.

The study attributes the amount of plastic pollution to the waste leakage from ports that happens between collection and disposal - which is connected to the city waste management system. Ports, at least 552 in the country, are likely pathways for plastic waste going into the oceans.

With the national baseline study results, WWF-Philippines worked with the Philippine Ports Authority (PPA), Maritime Industry Authority (MARINA), Philippine Coast Guard (PCG), Department of Environment and Natural Resources (DENR), terminal operators, communities, and concerned LGUs in determining project interventions.

WWF-Philippines’ baseline study recommends several measures to reduce plastic pollution at ports:

• Stricter implementation and review of plans, programs, policies, and law
• Better coordination and teamwork among stakeholders
• Better data management framework
• Installation of properly designed and fully functioning Materials Recovery Facilities
• Installation of trash traps at drainage outfalls when necessary
• Monitoring and utilization of plastic wastes
• IEC campaigns
• Standardization of waste bin color- coding scheme

“Marine litter is one of the fastest-growing environmental problems in the world and threatens biodiversity, ecosystems and livelihoods. In the Grieg Group, we have committed ourselves to be part of the solutions in restoring our oceans. We are happy to have partnered with WWF, trying our best to solve a critical challenge to life below water. Hopefully, we are able to create solutions that can be used in ports worldwide”, says Gry Larsen, Leader Sustainability and Public Affairs, Grieg Group

With this project, WWF-Philippines will identify and implement solutions with the concerned PPA - Port Management Offices (PMOs) in Manila North Port, Port of Batangas, and Port of Cagayan de Oro. The project looks to document these solutions so that other Philippine ports can adopt these solutions to stop plastic pollution.

About Grieg Foundation and the Grieg Group

Grieg Foundation is a Norwegian foundation established in Bergen by the Grieg family in 2002. For generations, the Grieg family has been conscious of leaving footprints, by giving back, by supporting humanitarian, social and cultural aspects of life. They are committed to improving the lives of future generations through the support of national and international projects and initiatives that create meaningful change for individuals and communities. To learn more about Grieg Foundation and the projects they support see www.griegfoundation.com

The Grieg Group derives from a long and proud maritime tradition, which began with Joachim Grieg’s shipbroking firm in Bergen in 1884. Today, the Grieg Group operates within shipping, logistics, maritime innovation, finance, shipbroking, seafood and finance. The Grieg Group is owned by the Grieg Family (75%) and the Grieg Foundation (25%). For more information about Grieg Group activities, see www.grieg.no

About WWF

WWF is one of the world’s largest and most respected independent conservation organizations, with over 5 million supporters and a global network active in nearly 100 countries. WWF’s mission is to stop the degradation of the Earth’s natural environment and to build a future in which humans live in harmony with nature, by conserving the world’s biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption.

WWF-Philippines has been working as a national organization of the WWF network since 1997 and implements various conservation projects to help protect some of the most biologically-significant ecosystems in Asia. WWF-Philippines works to improve Filipino lives by crafting solutions to climate change, providing sustainable livelihood programs, and conserving the country’s richest marine and land habitats.

To learn more about WWF and the Solid Waste Management Baseline Study in Philippine Ports, please visit: wwf.org.ph/what-we-do/plastics/cleanportscleanoceans/.

WWF-Philippines continues to push for Extended Producers Responsibility Scheme

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An Extended Producers Responsibility roadmap was released by conservation group World Wide Fund for Nature Philippines (WWF-Philippines) on Thursday, highlighting the substantial impact of plastics in our environment and how adopting the EPR scheme can effectively change this worsening plastic problem.

The updated report entitled “Extended Producer Responsibility (EPR) Scheme Assessment for Plastic Packaging Waste in the Philippines”, WWF-Philippines proposes an EPR scheme where the responsibility of implementing the scheme for building high-quality recycling capacity should be assumed by an industry-led, non-profit Producer Responsibility Organization (PRO), acting as the system operator, with strict monitoring and control systems carried out by the government.

In the first edition of the EPR study, it was shown that in 2019, the number of plastic items consumed by Filipinos was 2.15 million tons per annum. Thirty-five percent (35%) of the consumed plastics leak into the open environment while 33% are disposed of in sanitary landfills and open dumpsites, with only 9% recycled because of our lack of capacity to recycle both high and low-value plastics.

WWF-Philippines pushes for an EPR scheme as a critical policy tool that holds producers accountable for the full life cycle of their products and packaging. EPR is an environmental policy approach that emerged in the 1990s and is now increasingly recognized globally as a useful tool for accelerating the transition to sustainable waste management and a circular economy. This scheme encourages waste reduction through the elimination of unnecessary packaging of products and the development of more environmentally friendly packaging design.

"We must take collective and immediate action. The proposed EPR scheme aims to build on the country's current waste management system, integrating ongoing actions, and have collaborative action from various stakeholder groups. This way, we can stop plastic waste leakage in our nature." says Czarina Constantino, WWF-Philippines’ National Lead for the No Plastics in Nature Initiative.

The proposed EPR roadmap incorporates the existing country’s solid waste management infrastructure such as Materials Recovery Facilities (MRF), junk shops, and recycling facilities that aims to recover recyclable wastes. The informal waste sector, an important contributor to the Philippines’ recycling rate, has also been integrated into the EPR system. Initiatives from the businesses and civil society organizations have been included.

For the past few years, EPR started gaining traction and support among the policymakers as the House of Representatives recently passed House Bill 9147 also known as the “Single-Use Plastic Products Regulation Act” as the proposed substitute bill for plastics that includes an introductory provision for EPR. Meanwhile, in the Senate, Senate Bill 2425 also known as the “Extended Producers Responsibility Act” is now on its Second Reading.

“The battle against unnecessary plastics will be successful only if we have concerted effort from all stakeholders – supported by an enabling policy environment. Let us therefore strengthen our call for the passing of EPR into law, with good implementation, so that we can stop plastic pollution together,” says Katherine Custodio, WWF-Philippines Executive Director.

The proposed roadmap is part of the No Plastic in Nature Initiative - WWF’s global initiative to stop the flow of plastics entering nature by 2030 through the elimination of unnecessary plastics, doubling reuse, recycling, and recovery, and ensuring remaining plastic is sourced responsibly. Through this initiative, WWF-Philippines has been working with cities on plastic leakage, policymakers to advocate for a global treaty on plastic pollution and EPR, businesses to transition to circular business models, and the general public to campaign and act.

To know more about WWF-Philippines and its initiatives, please visit https://wwf.org.ph/

Personal Collection's Recyclable-to-Biodegradable Transition Promotes Sustainable Opportunities in the Philippines

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Moving from recyclable to biodegradable packaging, a pioneer among Filipino companies, Personal Collection takes strides to reshape the future through green initiatives

Personal Collection Direct Selling, Inc. (PC) has successfully transitioned from recyclable packaging to the newest biodegradable packaging, making it the first company in the Philippines to do so. PC is leading the drive towards ridding the world of plastics that are harmful to the environment by shifting to biodegradable packaging. Its new biodegradable packaging is estimated to decompose in landfills after only five to ten years, while regular plastic packaging may last for at least a thousand years.

The traditional notion that recycling alone could eliminate plastic waste is being questioned by data from the US Environment Protection Agency (FPA) that Americans, for example, recycle only 35 percent of more than 267 million tons of solid waste every year. According to a 2020 study of the World-Wide Fund for Nature (WWF) Philippines, at the national level, only 40% of packaging waste in the Philippines is collected, and only 9% of the plastic waste is recycled.

Keeping this in mind, PC takes a further step by not just going recyclable but also turning to biodegradable packaging. Through the launch of its “A Green Life is A Great Life” movement last June 2020, PC’s network of sellers has been mobilized to advocate for the advantages of biodegradable packaging as their contribution to helping protect the environment. 

Personal Collection President and CEO Jerome Tuguin said, “We endeavored the shift from recyclable to biodegradable packaging because we believe that this is a sustainable solution that will not only address the major plastic pollution crisis, but will also mitigate many other environmental issues. And we are very enthusiastic to have pioneered this groundbreaking move that also aims to impact the future of every Filipino household.”

PC is also one of the few companies around the world that continues to manufacture the greatest number of biodegradable bottles that are viable for preserving the quality of our environment. Just this December 7, 2021, the company received a Certificate of Appreciation from the Department of Environment and Natural Resources, for its invaluable work, strategic measures, and active participation to advocate for environmental protection and sustainability amidst the threats of the COVID-19 pandemic.

Jerome Tuguin expressed, “We continue to look into more programs and initiatives to support our #GreenLifeGreatLife movement. Last October, we started our coastal cleanups in some parts of the country, and just recently, we planted more than 70,000 mangroves in over 27.5 hectares of reforestation sites in Pampanga and Bataan.”

DUMAGUETE. Before concluding the cleanup drive, PC employees and dealers from the PC Dumaguete branch invite more volunteers to join PC’s mission.

BAYAWAN, Negros Oriental. PC employees and dealers from the PC Bayawan branch are shown collecting trash and other debris along the shoreline of Villareal Beach.

MACABEBE, Pampanga. Volunteers stand 1 meter apart from each other while planting mangrove propagules.

As part of PC’s primary environmental advocacy, a long-term partnership with Marine Conservation Philippines was made to conduct coastal cleanups in different areas of the country. Last October 26, 2021, PC facilitated its first coastal cleanup at Albiga Beach, Siaton, in Negros Oriental. Subsequently, the Siliman Beach cleanup in Dumaguete on November 16, 2021 took place, followed by the coastal cleanup in Villareal Beach, Bayawan on December 14, 2021. In all these cleanup activities, tons of plastic waste and other toxic materials were collected.

Landco Led the Mangrove Restoration in Laiya, Batangas

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In line with its commitment to environmental and community sustainability, upscale real estate developer Landco Pacific Corporation together with Aplaya Laiya Corporation initiated the mangrove reforestation at an estuary in Laiya, San Juan, Batangas through a recent series of planting of about 3,000 saplings.

Spearheading the mangrove reforestation in Laiya, San Juan, Batangas are shown on photo (From left): Neil Bryant Siy, Vice President, Aplaya Laiya Corp.; Ranel Domingo, Kagawad Laiya, Aplaya, Batangas; Noel Pasco, Head of MENRO (Municipal Environment and Natural Resources Office); Allan Estillore, Community Environment and Natural Resources Office (CENRO) - Region IV; and Erickson Manzano, President and CEO, Landco Pacific Corp.

The project was held in collaboration with Laiya’s local community, barangay and municipal officials, representatives from the Department of Environment and Natural Resources (DENR) and volunteers from Landco executives and staff.

The mangrove tree planting is part of the coastal conservation of Landco to benefit the communities near and around its premium leisure developments in Laiya – Playa Laiya, the master-planned exclusive seaside residential community and Club Laiya, Landco’s latest Leisure Tourism Estates.

“Wherever Landco develops premium Leisure Tourism Estates (LTE’s), our impact on the environment is an important concern. Our company helps ensure the restoration and conservation of the environment within the vicinity of our developments to deliver our commitment to build sustainable communities, undertake our socio-economic responsibility, and leave a lasting legacy for future generations,” stated Erickson Y. Manzano, President and CEO, Landco Pacific Corporation.

“Our primary goal is to make Batangas a leading sustainable tourist destination,” he emphasized.

“At Landco, our team strives to create a healthy environment for our residents, guests, investors and the community at large. Our company’s role is to be a catalyst for environmental, social and economic development within and surrounding our properties. The welfare of the local community is one of our top priorities and we do our best to engage them positively and productively through employment and their active participation in environmental conservation,” Manzano added.

Landco President and CEO Erickson Manzano led the mangrove tree planting of about 3,000 saplings at an estuary in Laiya, San Juan, Batangas, as part of the company’s commitment to environmental and community sustainability.

Landco’s mangrove tree planting in Batangas was participated by Laiya’s local community, barangay and municipal officials, representatives from the Department of Environment and Natural Resources (DENR) and volunteers from Landco executives and staff.

The launch of the mangrove tree planting was led by Manzano, along with Aplaya Laiya Corp Vice President Neil Bryant Siy; Community Environment and Natural Resources Office (CENRO) - Region IV Officer In-Charge Allan Estillore; Municipal Environment and Natural Resources Office (MENRO) Head Noel Pasco; Laiya Aplaya Kagawad Ranel Domingo representing Barangay Chairman Wivin Llana. Present during the activity were volunteers from Landco, Aplaya Laiya Corporation, and the local community.

Some of the volunteers from the Laiya’s local community and volunteers from Landco team are shown participating in the mangrove tree planting in an estuary in Laiya, San Juan, Batangas.

Within the framework of its long-term sustainability program, Landco’s latest Leisure Tourism Estates -- CaSoBe and Club Laiya are both LEED-registered. Its affiliate Millennial Resorts Corporation is Edge-registered. Over-all, its developments implement practical strategies and solutions focused on sustainable site development, water savings, energy efficiency, waste segregation, marketing campaign on sustainability and ethical consumption, and local communities’ livelihood program on recycling materials, and opportunities for socio-economic growth.

Landco’s sustainability initiatives including its mangrove tree planting are in line with Metro Pacific Investment Corporation’s commitment to help achieve the United Nation’s Sustainable Development Goals to make cities and human settlements inclusive, safe, resilient, and sustainable; and strengthen the means of implementation and revitalize the global partnership for sustainable development.

For more information about Landco visit https://www.landco.ph/ or FB page: https://www.facebook.com/LandcoPacificCorporation.

NutriAsia Launches its Latest Green Innovation in Bonifacio Global City!

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Meet the newest eco-friendly spot in the Philippines! NutriAsia, the country’s leading producer of well-loved condiments and sauces, has launched a new kind of sustainability hub with multiple features that help Filipinos embrace a greener way of living. 

Strategically located at the bus stop along 30th street beside Track 30th in Bonifacio Global City (BGC), the NutriAsia EcoStation is a convenient neighborhood haven that people can enjoy.

The NutriAsia EcoStation is an eco-friendly oasis nestled among the skyscrapers of Bonifacio Global City

Nestled among the skyscrapers that dot the Bonifacio Global City landscape, the EcoStation houses NutriAsia’s latest green innovation, Select & Collect, a convenient and more sustainable way of shopping and restocking your well-loved NutriAsia kitchen staples. A simple online process through the website https://selectandcollect.ph/ allows customers to select and pay for their pantry favorites. Then, they can choose a preferred time to pick up their purchases at either the curbside of the JY Campos Center, the BYOB (Bring Your Own Bote) booth in the Mind Museum, or the Select and Collect lockers at the NutriAsia EcoStation. This system enables people to collect their purchases at their own time and use their own reusable shopping bags. It is a concept that keeps purchasing pantry essentials safe by minimizing contact and it also allows people to lessen their carbon footprint through reducing unnecessary packaging.

Scan the QR Code to access your free water refill in the NutriAsia EcoStation!

The NutriAsia EcoStation also features a dispenser that gives free water refills for those with their own bottles and containers. It is NutriAsia’s way of encouraging people to embrace a refilling mind set through reusing containers they already have. Perfect for BGC joggers to grab a refreshing water break along their route! To access it, people merely have to scan the QR Code in the NutriAsia EcoStation which will bring them to the BYOB (Bring Your Own Bote) website. Here, they can generate a unique QR code that needs to be scanned using the dispenser’s camera to get their free water refills.

The dispenser gives free water refills for your reusable containers when you visit the NutriAsia Ecostation!

The Nutriasia Ecostation harnesses solar-energy to provide people convenient and accessible options to a more sustainable lifestyle and to power up an integrated watering system that irrigates the plants found in the EcoStation.

This automated locker serves as a convenient pickup point for your Select & Collect purchases.

“Through the NutriAsia Ecostation, we want to provide people more sustainable options that they can easily inject into their everyday routines. Giving people simple alternatives to reduce their impact on the environment helps push the sustainability conversation forward. We hope that our EcoStation is the first of many; we need to see more sustainable concepts in the future,” said James Lim, NutriAsia’s Head of Corporate Marketing and Communications.

By making more sustainable choices in our lives, we are already doing our part to impact our world in a kinder way! Visit the NutriAsia EcoStation for easy ways to lead a more sustainable lifestyle.

Earth Warriors Use TikTok to Raise Awareness on Pressing Environmental Matters

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Manila, Philippines – April 29, 2021 –  As an easy-to-use platform for creative expression TikTok gives users an opportunity to shine a light on their advocacies through content that is both informative and entertaining. With this, creators are able to keep others informed on issues that they are passionate about. One pressing topic that has been creating buzz on TikTok is the preservation and protection of the environment. 

In celebration of Earth Month, which takes place in April of every year, highlighted by Earth Day on April 22nd, TikTok reinforces its continued commitment to boost awareness around environmental issues, and educate communities on sustainability, in a way that will resonate with many people around the world. This will be done through a communications campaign that aims to encourage sustainability-led conversations and trends on the platform and highlight local creators and content that are driven towards this cause. 

Anyone looking for ideas on how to better care for the environment can already find a lot of inspiration on TikTok. These videos are a great place to start.

Start with one thing

In this video, environmental advocate Antoinette Taus shares simple ways to make a difference and do your part for the Earth. As an actress and singer who has spent much of her life in the spotlight, she uses her popularity to promote environmental awareness and has even founded a non-profit organization that fosters action for sustainable development.

Take on a recycling project

It isn’t always possible to refuse single-use plastics, so instead of throwing them away why not repurpose them and give them a new life? Here’s an easy-to-follow tutorial for how to turn a plastic bottle into a night light.

Learn about deforestation

Through Treeforestation, a project by students of De La Salle University, you can learn about how deforestation affects the environment, as well as our lives. The campaign project also helps people understand what can be done to address this issue.

Dispose of trash properly

The simple act of disposing trash properly can make a difference in the environment. This video includes a quick tutorial for how to fold trash to make it more compact, and easier to keep in your pocket or bag until you have access to a trash bin.

Discover more content about saving the Earth on TikTok, and do your part to help the world heal! Download the app on your iOS and Android devices to get started.

Century Pacific plant-based brands allow consumers to help plant trees for Mother Earth

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How would you like to buy your favorite plant-based products and help the environment by having a coconut tree planted on your behalf? 

To celebrate Earth Week 2021, Century Pacific Food Inc (CNPF), one of the largest branded food companies in the Philippines is enjoining consumers to join its mission to give back to Mother Earth  and to Philippine coconut farmers by planting trees to increase coconut supply, help the environment, and minimize carbon emissions.

 

CNPF, in partnership with non-profit organization HOPE, encourages and challenges its customers to plant a tree, support our local farmers, and minimize carbon emissions through its portfolio of healthy brands – Coco Mama, Vita Coco, and unMeat.  

 

Coco Mama and Vita Coco offer consumers a convenient way to enjoy the goodness of coconuts – rich in potassium, high in antioxidants, and with healthy benefits for  the heart, kidney, and blood sugar. UnMeat, a 100% plant-based brand,  is a healthy meat alternative made with non-GMO plant-based ingredients, zero cholesterol and trans-fat, while remaining a good source of protein and fiber.

 

The company is offering special product bundles of these brands, and each bundle comes with a guarantee that one tree will be planted on behalf of the customers.  Proceeds for the promo will go to the coconut farmers of Sarangani. 

 

The bundle offerings are in line with CNPF’s broader sustainability program, specifically a long-term commitment to provide Philippine farmers 100,000 free coconut seedlings to farmers every year, over the next 5 to 8 years.

 

On top of expanding coconut supply in South Central Mindanao and helping augment the income of 16,000 farmers and their families, the new trees are expected to offset about 416,680 metric tons of greenhouse gas emissions, allowing CNPF’s coconut business to be “carbon neutral” by 2028.

 

To join and support this project, consumers simply need to purchase bundles of Coco Mama, Vita Coco, and unMeat at Century Pacific’s food stores in Shopee and Lazada. The bundles are available from April 19 to 25. 

 

Coco Mama Fresh Gata, the coconut cream that has first pressed quality, joins this campaign to help protect our environment.  For every purchase of 5 pieces Coco Mama 200 mL, CNPF guarantees one tree will be planted on behalf of the customer. 

 

Hydrate naturally with the coconut goodness of Vita Coco as it offers 11+1 Coconut Water 330ml Promo Pack which entitles customers to one tree to be planted on their behalf. With this offer, you are not only boosting and loading your body with electrolytes but also protecting and nourishing Mother Earth. 

 

Flexitarians, and fans of plant-based meals can choose from two bundles of unMeat: Pack 1 – Burger, Nuggets, and Giniling; and Pack 2 – Sausage, Nuggets, and Giniling.  For every purchase of one bundle, a tree will be planted by CNPF.  

 

So have a meaningful Earth Week celebration by shopping with these healthy brands that are not just good for you, but good for the planet too. 

 

The Coco Mama, Vita Coco, and unMeat bundle offers are available until April 25 on the Century Food Store and SWIFT Official Store in Shopee, Lazada, and Swift Meat E-tindahan. 

 

Small Steps You Can Take to Help Save Mother Earth

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This Earth Day, learn to protect our planet and live more sustainably by purchasing products from Shopee's Shop Green sale

While not a major contributor to the global climate crisis, the Philippines is still part of the top 25% of low and middle income countries that produce significant greenhouse gas emissions. With Earth Day right around the corner—and carbon dioxide levels hitting an all-time high—it’s time to make a change.

Though there are larger entities that create a wider-scale impact, that doesn’t mean you can’t do your part to help curb the damage! The planet still needs a global solution in order to significantly reduce carbon emissions, but there are things that you can do on your own to lessen your ecological footprint.

First things first, educate yourself. They say knowledge is power. Before we can change the way we live, we need to understand why we need to do so. Read up and educate yourself on the consequences of the climate crisis on future generations and our individual and collective responsibilities. Share your knowledge when you can. This simple act can help us improve our relationship with Mother Earth. 

Here are other tips that you can easily do at home: 

Eat low on the food chain. 

Red meat is one of the biggest contributors to harmful emissions. We know giving up steak forever is hard, but once in a while, try swapping out red meat and processed food for plant-based meat. Even better, consider alternatives such as fish, fruits, and vegetables. Aside from reducing your personal carbon footprint, you can enjoy a healthier diet! It’s also a great way to support our local farmers and fishermen. 

Check out:

KM’s Organic Quinoa in Resealable Pouches, ₱66

Organic Coconut Sugar, ₱299

Organic Virgin Coconut Oil, ₱129

Use eco-friendly household products. 

Since most of us are quarantining at home, our household product consumption has increased. Unfortunately, many of these daily essentials, such as toothbrushes, shampoos, and cleaning materials, are made with toxic chemicals that harm the environment. Luckily, more brands have developed sustainable products that we can use as alternatives. 

Check out:

Colgate Natural Bamboo Charcoal Toothbrush, ₱133

EPSA Organic Shampoo, ₱108

Messy Bessy Natural Dish Cleaner, ₱162

Plant your own garden. 

Many of us recently unleashed our inner plantitos and plantitas. It’s fun, therapeutic, and one of the best ways we can practice environmental stewardship! Your plant babies can help get rid of toxic air released by furniture and electronics. Growing an urban garden and eating your own vegetables can also help reduce the impact of transporting produce, which takes up a lot of energy. Growing and caring for your plants will benefit your overall physical and mental well-being, all while helping fight climate change.

Check out:

4 Liters Rice Hull, ₱9

Shopleaf Organic Neem Oil, ₱249

Coco Log Orchid Planter, ₱36

Reduce consumption of single-use plastics.

Disposable utensils, straws, and plastic water bottles are convenient when you’re on the go, but they’re also bad for the environment. These single-use plastics all end up in landfills and waterways. However, the simple act of substituting these items with more sustainable options is already a big step towards positive change. Avoid using them and instead, purchase reusable products that can last you for years to come. 

Check out: 

Klean Kanteen Classic Insulated Tumbler, ₱1,755 

Just Green PH’s Set of 5 Glass Straw, ₱180

Shoulder Tote Eco Shopping Bag, ₱20

Change starts within us. Remember, even the smallest acts can yield big results in the long run. Together, let’s all do our part in the conservation of our home—Mother Earth. 

Until April 25, discover exclusive deals and discounts up to 25% off on these sustainable and eco-friendly products at Shopee’s Shop Green campaign. Visit https://shopee.ph/m/shop-green for more information. To enjoy more discounts on eco-friendly purchases, top up with ShopeePay! Get free shipping with a minimum spend of ₱199. You can also enjoy 8% cashback with a minimum spend of ₱1,000.

Download the Shopee app for free via the App Store or Google Play.