|Media launch of Tocoma ( colon cleanser supplement) held at the Luxent Hotel, June 23, 2016.|
Well known as the "King of Talk" in local show business, Boy Abunda, a television host, publicist, talent manager, celebrity endorser is also an advocate.
Boy Abunda is involved in a project that he feels very strongly about. It is not just a public health issue that affects many Filipinos, but touches directly on the lives of two persons whom he admires deeply.
The initiative has something to do with helping people become more aware of the dangers of Colon Cancer, the same ailment that both President Corazon C. Aquino and Pope John Paul II battled for a long time.
This form of cancer, which is also known as colorectal cancer, and is among the top five cancers in the country for both sexes. This is according to the Department of Health and Global estimates even reach as high as 1.4 million new cases every year, of which 50 percent may develop into advanced stages.
In a health bulletin, the DOH says that "the disease’s signs and symptoms include constipation, or intermittent constipation and diarrhea, difficult bowel movement or change in bowel habit, blood in the stool, weight loss, fever, loss of appetite, extreme tiredness, nausea or vomiting, jaundice, abdominal discomfort, and gas pains or cramps. Rectal bleeding or anemia may also occur in persons over 50 years old."
But despite all the warnings, what is truly concerning from a public health stand point is the almost complete lack of awareness by many Filipinos about the easy steps that can be taken to help prevent this disease.
According to health experts, colon cancer can be avoided by the simple expedient of having a fiber-rich diet of fruits and vegetables, engaging in physical activities on a regular basis, and keeping the consumption of red meat in moderation. Smoking and too much alcohol should also be avoided.
To help spread awareness of the dangers of colon cancer, Boy agreed to be the brand ambassador for Total Colon Management, or Tocoma, a fiber-rich herbal supplement from Malaysian health firm, Healol Pharmaceuticals.
Because colon cancer attacks the intestines, keeping them clean through regular bowel movement is essential. Tocoma provides the necessary fiber and other essential nutrients in our diet, making this easier for our bodies to perform.
Part of Boy's role with Tocoma is that he will be touring the country to talk about the health risks of colon cancer and the benefits of a healthy lifestyle.
Together, they hope to educate Filipinos on how they can better take care of themselves.