March 31, 2019

LG Makes its Mark in Mindanao


LG Electronics, in keeping with its tradition of giving back to the community, recently paid a visit to The House of Hope in Davao.




The House of Hope Foundation, located inside the Southern Philippines Medical Center compound (SPMC), is a charitable group that provides temporary shelter to children with cancer. SPMC is the only hospital in the whole of Mindanao that offers free cancer treatment to children. Since a large majority of its patients are indigent families with no place to stay while they are undergoing treatment, the House of Hope provides a sanctuary for them.

On March 28, 2019, LG Philippines visited the brave families of the House of Hope. LG brought with them donations in-kind to improve the quality of life of the House of Hope’s residents. This includes over 27,000 various personal care products such as body wash, soap and toothpaste items, 5 43” Full HD TVs, 28 Dual Inverter Airconditioning units, 2 Top Load Washing Machines, and 2 Side by Side Refrigerators. The donations hope to help in making the environment conducive to the children’s recovery. LG Electronics Philippines Managing Director Inkwun Heo led the team that visited the children in Davao. “LG remains committed in creating social impact and being agents for change. These brave children serve as our inspiration. We hope that through our small gesture, we are able to enhance their quality of life”. 



Giving back to the community has always been the heart of LG’s core values. Earlier this month, LG also partnered up with Emcor to conduct a small series of medical missions in Mindanao. Dubbed as #LGFamilyFunDay, these pocket events held in Koronadal in South Cotabato, Digos in Davao, and San Francisco in Butuan, gave out free full physical and optical check-ups to the members of the community during the morning. In the afternoon, special activities were held for children, such as coloring sessions, an LG inflatable castle, and even a dedicated Netflix viewing area, making it a fun-filled family affair that’s not to be missed. 


LG Electronics Philippines managing director Mr. Inkwun Heo officially handed over to Dr. Mae Concepcion Dolendo, program director of House of Hope Foundation the 3 Million worth of LG products in a simple turnover ceremony held in Southern Philippines Medical Center, Davao City.



Red Bull Cliff Diving Champions Embark on Diving Safari in South Africa



MANILA, Philippines – On the lead up to the upcoming Red Bull Cliff Diving World Series – Season 11 kick-off in El Nido, Palawan, World Series Champions Rhiannan Iffland (AUS) and Gary Hunt (GBR) have embarked on a cliff diving safari in South Africa.

The record-breaking duo, Iffland and Hunt, scouted a number of locations that included majestic cataract falls and what is regarded as the greenest canyon on Earth at the Drakensberg escarpment in eastern Mpumalanga, South Africa. Iffland and Hunt found themselves particularly taken by Bourke’s Luck Potholes as an untouched diving spot.

“It was just incredible,” says 3-time Women’s World Series Champion, Rhiannan Iffland. “To come here, to experience the culture, to go on a safari and to dive at this mind-blowing location, it’s something special and it’s really something that I’m going to remember.”





South Africa’s Mpumalanga province is decorated with numerous waterfalls that include the Lisbon and Berlin Falls. The glorious sight of the jade-coloured water basins and cylindrical rock sculptures in Bourke’s Luck Potholes inspired cliff diving’s most decorated athletes to execute free-falls of up to 27m at speeds in excess of 85km/h before the season opener in the Philippines.

“The first high dives of the year are always a little bit nerve-racking,” shares Gary Hunt. “I have enough experience now to not be in a situation where my legs are shaking so much. In previous years it's been really tough, but I am much more confident in myself.”

Although 7-time champion Hunt is the one to catch, the ‘brilliant Brit’ knows it’s all up for grabs this season in the Men’s World Series. “My goal is to keep the title. It was a very close race last year and it was a shaky start so I would love to get off to a very strong start and stamp my foot down on this year’s title.”

For laid-back Rhiannan Iffland, the goal is to be more consistent and build bigger dives all through the season, while enjoying every adventure that comes along the way.



“Each new location is exciting, and it makes cliff diving feel brand new,” says Iffland. “That’s something I really love, to come out into exotic places like this and just explore and really challenge myself as a diver.”

The safari through South Africa was everything Rhiannan Iffland and Gary Hunt needed in order to recharge their senses for the World Series’ 11th season. From diving into the fresh, jade waters of Bourke’s Luck Potholes to tossing coins over their shoulders into the canyon to leave bad luck behind, the champions are more than ready to kick-off the 2019 World Series in El Nido, Palawan!


Where to Watch Red Bull Cliff Diving World Series


Catch the live broadcast from El Nido on Red Bull TV, Facebook and Youtube on April 13th, 2019. Viewers in the Philippines may also watch the full event, along with the remaining six stops of the 2019 World Series, on S+A and iWant Sports (iwant.ph), 5PLUS and 5plus.com.ph, FOX Sports, FOX Sports GO, FOX+ app, online at http://www.foxsports.ph and on iFlix VOD service.

Visit and follow the World Series on Facebook (win.gs/cliffdivingelnido), Instagram (@redbullcliffdiving) and Twitter (@cliffdiving).




About Red Bull
Red Bull gives wings to people and ideas. As a functional beverage, we give wings to our athletes by vitalizing body and mind - supporting their professional career and helping them achieve milestones within their sport.

About Red Bull Cliff Diving World Series
Since 2009, the Red Bull Cliff Diving World Series has provided a platform for aesthetic free-falls and dives of ever growing complexity, spotlighting the sport’s finest athletes as well as the most promising talents and in 2014 it introduced a Women’s World Series. In its 11th season, the sport's best athletes will once again leap, twist and somersault from breath-taking heights with no protection, except their concentration, skill and physical control during seven demanding competitions around the world. 

For more info, visit http://www.redbullcliffdiving.com and check www.redbullcliffdivingnewsroom.com for more editorial content. #RedBullCliffDiving

Shopee tops YouTube Ads Leaderboard in the Philippines with the viral Shopee Dance commercial


Shopee’s commercials with Anne Curtis and Jose Mari Chan named among top 10 YouTube ads in the Philippines for second half of 2018


Shopee Philippines representatives (from left) Ruoshan Tao, Head of Marketing; Clariza Yu, Head of Partnerships; Camille Arevalo, Head of Online Marketing; and Erin Tagudin, Head of Public Relations

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, marks a successful first quarter of 2019 by winning three awards at the bi-annual YouTube Ads Leaderboard in the Philippines.

Shopee’s commercial for Shopee 9.9 Super Shopping Day in 2018, which features Anne Curtis performing to the catchy Shopee Dance tune, was crowned the number 1 YouTube ad in the Philippines for the second half of 2018. The commercial was also the People’s Choice for the Last Song Syndrome (LSS) Award after public voting at the event on March 25. In addition, Shopee’s advertisement with the Father of Philippine Christmas music, Jose Mari Chan, for Shopee 11.11 - 12.12 Big Christmas Sale came in sixth on the list.

“We are proud to win three awards at the YouTube Ads Leaderboard, as they reaffirm our localised approach to marketing in the region. In the Philippines where celebrities have a large affinity with users, we have deepened partnerships with leading Filipino stars to create unique content and engage users more meaningfully. We are happy to see such strong support in the Philippines for our commercials, and we will continue to bring Filipino users more exciting content in 2019,” said Ruoshan Tao, Head of Marketing at Shopee Philippines.

Shopee’s winning commercial featuring Anne Curtis for Shopee 9.9 Super Shopping Day is set to the infectious Shopee Dance jingle, creatively adapted from the hit children’s song “Baby Shark” by PINKFONG. Since its launch in the Philippines on YouTube, it has amassed almost 9 million views and counting.



Watch Shopee’s ad featuring Anne Curtis here.

Watch Shopee’s ad featuring Jose Mari Chan here.



For more information about Shopee, visit http://shopee.ph

Download the Shopee app for free via the App Store or Google Play.

March 30, 2019

Robinsons Supermarket, DTI advocate buyers’ welfare with Consumer Corner



Department of Trade and Industry Secretary Ramon Lopez and Robinsons Supermarket Corporation managing director Jody Gadia unveil a Consumer Corner which supports DTI’s endeavors to reinforce consumer rights awareness among the public.



Smart shoppers know how important it is to be meticulous in every purchase they make, from basic needs and household goods, to clothing, electronics, and other commodities. Not only should products and services be priced right, they must be of satisfactory quality and give consumers the best value for their hard-earned peso.

In line with its commitment to protect the welfare of its loyal customers and in celebration of World Consumer Rights Day, Department of Trade and Industry (DTI) and Robinsons Supermarket launched Consumer Corner at Robinsons Place Manila last March 15, 2019. The corner was unveiled by Department of Trade and Industry (DTI) officials led by Secretary Ramon Lopez, Consumer Protection Group Undersecretary Atty. Ruth Castelo, Consumer Protection and Advocacy Bureau Director IV Domingo Tolentino, and Robinsons Supermarket Managing Director Jody Gadia.

The Consumer Corner provides everyday shoppers with ready access to DTI consumer-related information materials, which can help them to make intelligent purchases, and enable them to assert their rights and exercise their responsibilities as consumers.

It will enable shoppers to become more aware of which products are classified as basic commodities and are therefore subjected to SRPs. They will also learn basic consumer rights, including the right to information, right to make choices, and right to receive compensation. The facility also promotes awareness on DTI programs, as well as contact information for consumer complaints.

“Aside from advocating wellness and a healthy lifestyle among our patrons, Robinsons Supermarket is also about espousing smart shopping, especially among families. Our partnership with the Department of Trade and Industry, through this Consumer Corner, will hopefully go a long way towards providing our customers with relevant and timely information, empowering them to become more informed and responsible shoppers.” said Mr. Jody Gadia, Managing Director of Robinsons Supermarket.o

DTI and Robinsons Supermarket’s Consumer Corner is available in all outlets nationwide. For more information, please visit www.robinsonssupermarket.com.ph or Robinsons Supermarket’s official Facebook page : www.facebook.com/RobSupermarketOfficial.

VIRTUAL REALITY GALAGA FEVER DEBUTS AT THE GARAGE IN CITY OF DREAMS MANILA

City of Dreams Manila launches “VR Swarm Shooting Galaga Fever,” a virtual reality shooting experience as its latest VR Zone activity produced by Japan’s Bandai Namco Amusement Inc., one of the world’s leading video digital entertainment development companies. The newest activity at The Garage VR Zone, which is situated at the walkway of The Shops at the Boulevard at the upper ground, leading to The Garage VR Zone and food park is now available. 




Celebrating its 38th anniversary, “Galaga” is considered a classic video game masterpiece and one of the most popular arcade video games since it was first released in the 1980s. Taking on a new and exhilarating format as “VR Swarm Shooting Galaga Fever,” the game is set to deliver an action-packed, multi-sensory, and startling hyper-realistic experience through the top-of-class VR technology of Bandai Namco group.

“We are committed to provide compelling attractions for families and friends of different generations, so that they can all come together to The Garage and share a fun, memorable, and elevated virtual reality experience with the introduction of “VR Swarm Shooting Galaga Fever” and other VR activities. It’s an honor for City of Dreams Manila to strengthen its partnership with Bandai Namco Amusement Inc. to continue to raise the standard of innovative and state of the art entertainment,” COD Manila Chief Operating Officer and Senior Vice President Kevin Benning stated.

Up to two participants can play the latest VR attraction. Players will be provided with VR goggles and a VR gun, as they play atop an elevator that will take them 150 meters into the atmosphere, where they have to shoot down as many swarming alien attackers from Galaga as they can. The battle ends if the elevator crashes down or if the players fail to evade and be hit even once by the Giant Galaga’s beam.

The Garage also features another new thrilling VR experience, the Winged Bicycle. The two VR experiences by Bandai Namco group are the latest addition to The Garage’s popular VR activities: Mario Kart Arcade GP VR, Ski Rodeo and Hospital Escape Terror.



Winged Bicycle, which can be played by up to four individuals, enables players to experience the thrill of flight through riding the pedal-powered Winged Bicycle. Players have to pedal with their legs, and fly over soaring mountain surfaces, plunge through waterfalls, and dodge rocky cliffs along the way in order to reach the floating castle within a certain time limit to win.

VR enthusiasts and their families and friends also get to enjoy The Garage’s gastronomic offerings at its food park, comprised of carefully curated food trucks and trailers: Hokkaido Ramen Santouka, Katsu Sora, Pink’s Hotdog, Little Flour, El Chupacabra, Pizza Grigliata, Farmacy, Chocol8, The Roaster, and Juiced.

The Garage VR Zone and food park is set in a 2,714-square meter cool and comfortable space located at the integrated resort’s upper ground floor. It puts into spotlight a new generation entertainment using top of class VR technology operated by Bandai NamcoAmusement, and stands out with its modern industrial interiors catering to a 563-seating capacity.

On Sundays to Thursdays, the VR Zone is open from 12 p.m. to 11 p.m., food outlets at 11 a.m. to 11 p.m., and The Roaster at 8 a.m. to 11 p.m.; and on Fridays to Saturdays from 12 p.m. to 12 a.m., the food outlets at 10 a.m. to 12 a.m., and The Roaster at 8 a.m. to 12 a.m.

Single VR activity ticket is at Php 380; while packages are available for those playing in pairs or groups: Php 700 for two persons playing Ski Rodeo or Galaga Fever; and Php 1, 300 for a group of four playing Mario Kart Arcade GP VR, Hospital Escape Terror or Winged Bicycle. For those who want to avail of three or five activities, the ticket prices are Php 1, 300 and Php 1, 650 respectively.

For inquiries, call 800-8080 or e-mail guestservices@cod-manila.com or visit www.cityofdreamsmanila.com.



Casino Filipino holds ‘Tanghalan ng Kampeon’ nationwide singing tilt


Amateur yet talented singers in the country will once again take center stage at Casino Filipino (CF) this year as CF launches “Tanghalan ng Kampeon sa Casino Filipino 2019.”

For the grand finals, the nationwide singing competition will give away P300,000 cash prize to the grand winner; P200,000 to the second prize winner and P100,000 to the third prize winner with corresponding trophies and certificates, P10,000 and a certificate will each be given to the non winners. Meanwhile, for the Branch Qualifiers, the Top 2 winners will receive P 25,000 each and the non winners will receive P 5,000 each as consolation prizes.

The contest is open to all amateur singers with either Filipino or dual citizenship. They must be 18 to 30 years old as of May 9, 2019 and must not have previously won in any national singing competition.



According to PAGCOR’s Entertainment Department head Elmer Quintana, the talent competition will serve as a launching pad of many talented yet undiscovered singers who have what it takes to become singing champs. “Filipinos are naturally good singers. But not everyone has the chance to be discovered. Not everyone pursues a career out of singing. But with this talent competition, we give them the opportunity to shine on a nationwide scale. Hopefully, it will also serve as a stepping stone for their bigger dreams in life,” he said.

Interested parties may secure the official registration form free of charge from PAGCOR’s Entertainment Department and in all participating CF branches and satellites nationwide or may be downloaded at www.pagcor.ph and www.casinofilipino.ph

All applicants must submit a proof of citizenship and age such as scanned or photocopied passport, or in the absence of passport, a photocopied Philippine Statistics Authority (PSA)-authenticated birth certificate. They must also present a scanned or photocopied government-issued ID such as driver’s license, Social Security System (SSS), Government Service Insurance System (GSIS) and Postal ID with the official registration form or school or company ID.


Completed application forms with the required documents may be submitted toPAGCOR Entertainment Department, 4th floor, Carmen Building, U.N. ave. cor. Ma. Orosa Street, Manila or in any participating CF branch or satellite. 


All application forms should be received four days before the auditions. Those with incomplete data form or documentation requirements will automatically be rejected.


Qualified applicants for auditions, as well as branch qualifiers will be advised to report to the following venues: CF Manila Bay (May 14), CF Angeles (May 16), CF Bacolod (May 22), CF Cebu (May 29), CF Davao (May 31), CF Madison (June 5) and CF Malabon (June 6).


The competition’s grand finals will be held on June 20, 2019 at the Wave Entertainment Venue of CF Manila Bay. 


For more information, please call PAGCOR’s Entertainment Department at (02) 755-36 99 local 7001, 7006 to 7007.

March 29, 2019

A Little Goldilocks Goes A Long Way

For the past two years, Goldilocks Foundation and Caritas Manila have been working hand-in-hand to help several communities around the country with their Integrated Nutrition Program. The Program aims to help alleviate the problem of severe malnutrition in children, especially in poor communities. 

The program began in May 2017 and has since grown to a stable outreach that has rehabilitated and improved the lives of hundreds of children. The program lasts 120 days and distributes Vitabread, necessary vitamins and supplements, as well as other donated food items to children, making sure to improve their health and nutrition. 

Not only that, Goldilocks Foundation and Caritas Manila provides the children's families with a Family Development session that focuses on health, nutrition, and livelihood. They also conduct seminars on proper personal hygiene, health tips and other related content so that their community beneficiaries understand the basics of combating malnutrition and protect their children's health. Medical assistance is also provided for free during the entire program.

The Vitabread feeding program recently ended their second phase, and Goldilocks and Caritas Manila are proud to announce that they have increased their beneficiaries in the communities of the Risen Christ Parish and Our Lady of Peace and Good Voyage Parish, both in Manila. When they started two years ago, they only had over 200 beneficiaries. At the end of their second year, they had a total of 618. The program aims to be able to help even more in the coming years.

Malnutrition is a growing problem here in the Philippines. According to the latest survey from the Food and Nutrition Research Institute of the DOST, 31.2% of Filipino children aged 5 to 10 are underweight and malnourished. The 2016 Global Nutrition Report backs this up, ranking the Philippines as one of the countries with the highest number of underweight and severely malnourished children. The Integrated Nutrition Program of Goldilocks Foundation and Caritas Manila is a step forward in helping Filipino children to become healthier and stronger.

March 28, 2019

SM Supermalls introduces SAM, the frst in-mall customer service robot

Here's  #SMThingNew you can meet at SM Supermalls! 


As part of a series of innovations designed to improve customer maling experience, SM Supermalls raises the bar in customer service with the introduction of SAM, the country's first ever in-mall smart robot- launched at SM Megamall 

SAM is an artificial intelligent (AI) humanoid robot programmed to deliver a smoother, more personalized and eficient interaction with customers.



"Innovation is what SM strives for in providing better customer service to all and we are proud to introduce our latest innovation yet," said Steven Tan, SM Supermalls COO.

"SAM is easy to approach and has answers to almost everything SM mall related, making shopping more seamless and fun for our customers."



Now at SM Megamall and coming soon to other SM malls, SAM is designed to help with directions and provide mall information about the latest deals, promos and events. Equipped with an advance face recognition technology, it can also make personalized greetings to customers once they enter the mall. Customers can also chat with SAM through the SM Supermalls Facebook page. It serves as a 24/7 online concierge that can provide information like branch locations, mall schedules and promos, to name a few.

SAM was created in partnership with the Cal-Comp Technology (Philippines), which is a leading provider of electronic and original design manufacturing services.


Next time you visit SM Megamall, drop by Mega Atrium, Mega Fashion Hail, or Bank Drive and say hi to SAM for a more fun, convenient, and exciting malling experience.

For more information, visit SM Supermalls' official website at https://iwww smssmsupermalls. com/ , or its Facebook, Twitter and Instagram accounts: @smsupermalls. 

Make it an Xtreme Weekend with Globe At Home and SM Cyberzone : Experience the power of fast and reliable internet with Globe At Home Prepaid devices first and exclusively at SM Mall of Asia Cyberzone


Eager to get your hands on the newest prepaid WiFi devices for your home? 

Globe At Home is making it easier for everyone to check out the latest devices at the Xtreme Weekend event happening on March 27 to March 31, 2019 at SM Cyberzone, SM Mall of Asia.

The Xtreme Weekend will be the perfect time for the whole family to visit SM Cyberzone jam-packed with interactive Globe booths that will let everyone experience the features of various Globe At Home devices such as Home Prepaid Wifi and its newest breakthrough, the world’s first all-in-one entertainment device, Globe Streamwatch Xtreme Prepaid.

For the first time at SM Mall of Asia Cyberzone, Globe At Home will show how to elevate your digital home experience. You can get to try the different features of the Home Prepaid WiFi and Streamwatch Xtreme Prepaid through experiential booths. These include a gaming demo area in which you can play Rules of Survival; Xtreme Teleserye booth in which you can stream your favorite series all day long via iWant and HOOQ; and Xtreme Sing-Along challenge booth where you can sing you hearts out using the videoke feature of Streamwatch Xtreme Prepaid.

When you’re done singing, you can head on to the Xtreme Pinoy Teleserye booth to learn how the Streamwatch Xtreme lets you access your favorite streaming apps, as well as free and clear local TV channels. To complete the experience, everyone can watch out for Globe At Home’s special guests ready to jam and sing duets with all the Xtreme Weekend guests such as local music star Kristel Fulgar.

The Xtreme Weekend event is free and open to the public at the 2F, Mall Of Asia Complex from March 27 to March 31, 2019. Customers can watch out for more Xtreme Weekend caravans in the next few weeks at different SM Cyberzone branches in Metro Manila. 

Visit the official Globe At Home FB page for more details: www.facebook.com/globeathome.

To know more about Globe At Home and its latest products, visit www.globe.com.ph/broadband.

March 27, 2019

4As proclaims that creativity means business Advertising organization inducts new board for 2019

The 2019 Board of Trustees of the Association of Accredited Advertising Agencies of the Philippines (4As) were sworn in at the organization’s general membership meeting and induction at the Glass Space of Ayala Museum, last February 15. 


In the photo are: (from L to R) John Lucas of Campaigns and Grey, David Guerrero of BBDO Guerrero, Maya Roldan of VMLY&R, Teeny Gonzalez of Seven A.D., Tats Cruz of Publicis Jimenez Basic, Alex Syfu of DentsuJaymeSyfu, Golda Roldan of JWT, Melvin Mangada of TBWA\SMP, Inducting Officer Mariles Gustilo of Ayala Museum, and Raul Castro of McCann-Worldgroup.


Bringing together heavyweights in the advertising and communication industries, the Association of Accredited Advertising Agencies (4As) of the Philippines inducted its 2019 Board of Trustees last February 15 at the Glass Space of the Ayala Museum in Makati City.

This year’s Board of Trustees is led by BBDO Guerrero Chairman and CCO David Guerrero, who has been elected as Chairman, and Seven A.D. CEO Teeny Gonzales, who is now the President of the organization.

“As technology becomes dispensable and is here today and gone tomorrow, great ideas that build businesses will become more and more of a necessity and will be key to making us indispensable. So let us not lose sight of the value that our craft and expertise bring. Because at the end of the day, technological innovation will come and go, but creativity is here to stay. And so are we,” Gonzales said.

Aside from Guerrero and Gonzales, the members of 4As Board of Trustees are: Tats Caluag-Cruz, Client Service Director of PublicisJimenezBasic as Vice President; Maya Roldan, Client Services Director, VLMY&R Philippinesas Corporate Secretary; Golda Roldan, Managing Director of JWT as Treasurer; Alex Syfu, Managing Partner and Chief Client Officer of DentsuJaymeSyfu as Corporate Comptroller; Raul Castro, CEO of McCann Worldgroup Philippines as Trustee; John Lucas, CEO of Campaigns and Grey as Trustee; and, Melvin Mangada, Managing Partner and CCO of TBWA\Santiago Mangada Puno as Trustee.

For this year, the board has devised a more focused vision for the organization as ‘Champions of Creativity,’ which is symbolized by a refreshed logo designed by John Ed De Vera, Creative Director of TBWA\Santiago Mangada Puno. These changes are intended to help marketers in the Philippines and around the region to tap into the globally-recognized power of Filipino creativity. The organization further resolves to put “creativity at the heart of everything we do” because of the proven connection between creativity and marketing effectiveness. This is summed up in the theme for the year—’Creativity Means Business.’

“The 4As is for Business - we are dedicated to showing the link between creativity and effectiveness in our awards shows like Agency of the Year Awards, CreativeFest, and Ad Summit. On top of that, we will support more initiatives to make clear the link that shows why our solutions are worth paying for,” Guerrero said.

Programs for the year will revolve around talent development, including hosting qualifying competitions and offering full sponsorships for six of the country’s best young creatives to the Asia Pacific AdFest in Thailand, the Spikes Asia Festival in Singapore, and the Cannes Lions Festival of Creativity – the world’s leading creative competition.


The 4As will also inaugurate, through the 4As Creative Guild, the first-ever CreativeFest in Manila, along with the long-standing Kidlat Creative Awards, which has been recognizing creative excellence since 2007. These activities will be led by this year’s Creative Guild President Merlee Jayme (Dentsu Jayme Syfu) with the full support of the 4As.

Other programs include the Aral continuing professional development seminars, which are open to all 4As member agencies. There will also be the 22nd annual Agency of the Year awards to be held in July, the most highly regarded awards event among creative, media and production companies. The organization will also back the annual SportsFest as its way of promoting sportsmanship and healthy competition among advertising and communication professionals.

In addition, the 4As will look at the issues of welfare at work more generally and will advocate for issues affecting the entire marketing industry, especially those concerning regulation, brand safety, and the promotion of values that increase social good in the community.

DreamPlay to stage children's “Summer Dream Workshop” for aspiring singers and dancers

City of Dreams Manila’s DreamPlay, the only DreamWorks-inspired interactive play space in the world, is holding the “Summer Dream Workshop” from May 6 to 11, from 9 a.m. to 12 noon. Open to children ages 6 to 13, the six-day singing and dancing workshop aims to let kids hone and discover their skills in performing arts, boost their self-confidence, and at the same time, make new friends throughout the program.



A fitting educational yet fun-filled activity for kids this summer season, the singing workshop includes exploring various vocal exercises, the application of proper singing techniques, and concepts on basic stage performance; while the dance workshop involves lectures and exercises on the creative process of dance, choreography, improvisation, as well as different types of routines and techniques in Jazz Funk, Modern Dance and Hip Hop.





As a culminating activity of the workshop, participants are set to perform live on April 6, at 2 p.m. at DreamPlay, where they can get the chance to become a DreamPlay Ambassador or get special awards. Apart from the kids’ individual performances, exciting production numbers are also lined up, where they will be joined on stage by DreamWorks’ Trolls characters Poppy and Branch and The Dreamers, DreamPlay’s talented in-house performers.

Zhan Dela Pena will facilitate as vocal coach together with his team. Dela Pena is a graduate of University of Santo Tomas’ Conservatory of Music with ten-year experience in teaching voice techniques and performance, highlighted by his stint as a former vocal coach for The Voice Kids Philippines. On the other hand, DreamPlay’s in-house dance group, The Dreamers, will lead the dance workshop.

The Summer Dream Workshop is limited to the first 20 registrants. Included in the Php 4,888 registration fee are DreamPlay’s All-Day Pass for six days, a workshop shirt, snacks, scrapbook, printed photos, a string bag, certificate, and a DreamPlay shirt for the culmination concert. Deadline for registration is on March 24.

DreamPlay, known for its commitment in honing and discovering talented young children, annually stages competitions that include “King Julien Dance Off” and DreamPlay “Sing-Off,” which have served as a platform for children from all around the country to showcase their skills and a launch pad for budding superstar singers and dancers here and abroad.

DreamPlay by DreamWorks at City of Dreams Manila is a first-of-its-kind indoor, interactive play and creativity center. Built upon the incredible stories of DreamWorks and brought to life through the latest digital technologies, DreamPlay allows kids to experience their wildest dreams. 

Located at the Upper Ground Floor at The Shops at the Boulevard, DreamPlay is open from 10 a.m. to 9 p.m. on weekdays (Monday to Thursday), and from 9 a.m. to 10 p.m. on weekends (Friday to Sunday, and on Holidays).

For more information, call 808 0909 or e-mail guestservices@cod-manila.com or visit www.cityofdreamsmanila.com.

MiGuard Helps in Making Filipino Homes Safer

The home is the place where one feels safe, comfortable and secure. It should feel like your own personal refuge – a private sanctuary where you and your family can feel most secure and most worry-free.

In the Philippines, just like in many countries, feeling safe within the confines of ones’ home, is never negotiable. Peace of mind that their loved ones are well protected and safe from harm is a prime priority of every homeowner to consider 



What is MiGuard

Making every home safe and secure is what MiGuard is all about. 

A technologically advanced and innovative home security system, MiGuard provides a holistic approach to home safety and security. 

The MiGuard system is an integrated set of sensors, alarms, detectors, and controlled devices wirelessly connected to a central console which can control up to 100 MiGuard devices. 




The MiGuard Console serves as a gateway to the WiFi and GPRS network and is linked to a 24/7 MiGuard command center that monitors all the alarms and bridge the calls to first and nearest responders that can check unwanted activity happening in and around your home.




MiGuard’s 24/7 command center works in partnership with the PNP, the Bureau of Fire and Protection, and private and public hospitals to quickly connect and send the appropriate emergency response to help their customers. 

 All these devices can be easily accessed and controlled using a MiGuard Security app on your mobile phone. Aside from crime prevention tools, MiGuard has incorporated early detection devices including fire or smoke sensors; water and gas leak detectors; and, a medical emergency call button into its security system package so potential emergencies, dangers, and disasters can be easily sensed and attended to.

“The safety and security of every family and every home should not be taken for granted. The more you wait, the longer you put your hard-earned possessions, your loved ones, and yourselves at risk,” said Raeyan Basa, MiGuard’s Vice President for Sales.

Invest in a good security system today and put your trust in MiGuard ... they care about making your homes safer, just as much as you do. 

For inquiries, you may contact +63 2 717 9806 or thru MiGuard Facebook page.

March 26, 2019

Luxe In, your primary exchange !

https://m.facebook.com/story.php?story_fbid=10215880366455068&id=1023156562



Luxe In Unlocks the Key to the Finest Things in Life

https://m.facebook.com/story.php?story_fbid=10215880366455068&id=1023156562


MarketplacePH, which is rebranding and changing its name to Luxe in to aptly establish recall among its niche market as the premiere online platform. 


https://m.facebook.com/story.php?story_fbid=10215880366455068&id=1023156562

Luxe In offers authentic preloved, unused, and even brand new bags, luxury watches, high-quality gadgets and jewelries from the biggest of brands including Louis Vuitton, Prada, Chanel, Rolex, Omega and Bulgari

Shopping for authentic, branded and well-appointed items in the Philippines has become more desirable. Kudos to MarketplacePH, which is rebranding and changing its name to Luxe in to aptly establish recall among its niche market as the premiere online platform. 

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Living up to its tagline "your primary exchange," the new Luxe In offers authentic preloved, unused, and even brand new bags, luxury watches, high-quality gadgets and jewelries from the biggest of brands including Louis Vuitton, Prada, Chanel, Rolex, Omega and Bulgari.


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In announcing the birth of their new website, Luxe in also launched the luxury e-commerce mobile app, which provides customers a faster and more convenient way to check out Luxe in's vast inventory catalogue of luxury items. Not only can one ogle at opulent line of premiere goods through the app, but it also provides users with real time notifications and updates, and even allows buyers to track their orders seamlessly.

Luxe In's highly trained appraisers use state of the art technology such as Entrupy and XRF to ensure the authenticity of each product and will be able to provide äuthenticity cards for any item on their inventory. Luxe In also makes certain that every item on their inventory catalogue goes through stringent control by dedicated teams of experts focused on quality check, item restoration, pricing, inventory management, product photography, logistics, and sales. 

Luxe In even has a consignment program that allows customers to sell their own luxury items using Luxe In resources.


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Going a step further, Luxe In also caters to clients who prefer to check the items they wish to purchase up close and personal. The Luxe In showroom, located at 7/F W Global Center BGC Taguig City, is open for their customers to visit and view.


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Apart from the new name and new app, Luxe in is proud that their processes will soon become ISO certified. The soon to be released ISO certification makes Luxe In the only luxury retailer in the country with full-proof systems and solidifies Luxe In's status as the premier e-commerce platform for buying and selling luxury goods.

Indeed, Luxe In takes the lead and sets a new benchmark in providing quality service for the authentication, restoration, consignment and sale of luxury goods. Connoisseurs of the finer things will definitely appreciate the fact that, simply put, Luxe In just made the Philippines luxery retail market more vibrant and enticing. 



*The Luxe In app is now available to download on Google Play Store and set to launch on IOS App Store very soon. 

*More photos and video on Facebook 









Vivo V15 Pro unveiled with premium features that level up user experience



Innovative mobile phone developer Vivo has finally unveiled the V15 Pro through an event that truly leveled up to expectations by showcasing the cutting-edge features of its flagship smartphone.


Vivo vice president Cyrus Wu and vice president for channel sales Hazel Bascon welcomed the guests, including Vivo’s trade partners, to the grand launch which encouraged everyone to “Level Up with V15 Pro”.

"We must continue to elevate our product and we exhausted all possibilities in smartphone technology to bring the best user experience to consumers," said Bascon in her welcome remarks

Some of the country’s most sought-after young celebrities, as well as mobile phone and photography enthusiasts, gathered to witness the unveiling at the Grand Ballroom of Shangri-La at The Fort in Bonifacio Global City. 

Singer Julie Ann San Jose opened the event with Ciara’s “Level Up” which brought up the energy at the venue while the audience awaited the V15 Pro’s big reveal. Filipino-Canadian singer Darren Espanto, Elisse Joson and Klea Pineda added more star power to the evening.

The highlight of the event was the unveiling of the Vivo V15 Pro whose main feature, the 32MP elevating front camera, was dramatically showcased when a podium elevated from underneath the stage to reveal the flagship smartphone.

After a brief product talk which shared the unique and leveled up features of the V15 Pro, Vivo officials and the young celebrities gathered on stage for a groufie picture using the elevating front camera.



Just before the event started, Vivo already teased some of the guests about the V15 Pro’s exciting features by welcoming them to the elevating front camera photo booth and the ultra-wide angle booth. However, everyone was still surprised with what Vivo revealed next.

As if taking a cue from the thrilling performance of Darren Espanto who closed the event with his version of “Lift Off”, the stage backdrop suddenly split and opened up to reveal a grand demo area of more than 40 Vivo V15 Pro handsets, inviting everyone to discover and experience for themselves the levelled up features of the flagship mid-range smartphone.

The V15 Pro features the much-applauded 32MP Elevating Front Camera intended to take great-looking selfies. Vivo's NEX was the first model to carry this industry pioneering feature that was first showcased at the 2018 Mobile World Congress. 

From selfie to mobile photography, the V15 Pro now comes with an impressive 48MP AI Triple Camera. The buzz of artificial intelligence has been ongoing and Vivo decided to bring this emerging technology to its flagship products. The AI Triple Camera allows users to take professional-grade photographs that are clear, crisp, and natural-looking.

Landscape or group photography is no longer an issue with the 8MP AI Super Wide-Angle Camera and 5MP Depth Camera. AI will determine if people on the side are perfectly captured or not. If not, it will send a prompt to switch to a wide angle so everyone in the group shares that special moment. The Super Wide-Angle Camera can expand to 120 degrees.

V15 Pro also upgraded Game Mode 5.0 that now comes with the new Competition Mode that allocates system resources for better gaming performance and experience.

A smartphone with all these new features needs a powerful processor. Good thing the V15Pro is powered by the Snapdragon 675AIE Octa-core processor with 8GB RAM + 128GB ROM. 

The Vivo V15 carries a suggested retail price of P17,999 while the V15 Pro is at P23,999.


Vivo Ambassador Julie Ann San Jose amps up the energy the Vivo V15 launch with a booming opening number 

Level up for groufieDarren Espanto uses the Vivo V15 Pro’s 32MP elevating front camera to snap a groufie with fellow singer Julie Ann San Jose, celebrities Elisse Joson and Klea Pineda, and Vivo executives.

Darren Espanto closes the Vivo V15 launch on a high note with top level performance.

  
Guests excitedly try the 32MP elevating front camera at the demo area of the Vivo V15 Pro launch event.

Capture the perfect shot. Aside from the elevating front camera, the V15 Pro also sports the latest AI triple camera setup48MP main camera, 8MP wide-angle camera, and 5MP depth sensor.



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About Vivo
Vivo is a leading global technology company committed to creating trendsetting smart mobile innovations and services. Vivo is devoted to forming a vibrant mobile internet ecosystem, and currently owns and operates an extensive network of research operations, with R&D centers focusing on the development of cutting-edge consumer technologies including 5G, AI, mobile photography and next-generation smartphone design.

In recent years, Vivo has taken frequent efforts in the sports field and is committed to promoting the mutual penetration of the brand’s diverse fields and diversifying its brand image. Vivo Philippines announced its partnership with the NBA by the end of 2017.

Currently, Vivo has over two hundred million users enjoying its mobile products and services around the world. Vivo is present in 18 markets globally and features offline retail stores in over 1,000 cities worldwide. In the Philippines, Vivo is the top3 smartphone brand in terms of market share with 1.5 million users nationwide.






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