October 2, 2015

TNT launches 2-Peso Unli Twitter promo to celebrate Aldub fever with 26 million tweets

Filipinos and people worldwide flock to Twitter to get the latest news, connect with others and share their passion for the phenomenal Aldub love team every day. Last weekend, the Twitter conversation for #ALDubEBForLove reached 26 million Tweets – close to the current Super Bowl Twitter record of 28.4 million Tweets set on February 1, 2015.


First Tweeted at 10:34 p.m. on September 25, the fan-made official #ALDubEBForLove hashtag reached its peak at1:26 pm the following day with 43,000 Tweets per minute during the much anticipated visit of Alden Richards (https://twitter.com/aldenrichards02) at the mansion to see Maine Mendoza aka Yaya Dub (https://twitter.com/mainedcm).

Other top Tweets for #ALDubEBForLove last weekend included Alden’s message to #ALDubNation, Eat Bulaga’s (https://twitter.com/eatbulaga) first official photo of ALDub together, and what #ALDubNation means to people all over the world (See Top #ALDubEBForLove Tweets below).


TNT-powered Twitter Party

The next Twitter party is brewing this weekend with another milestone in the Aldub story as Maine is headed to the Eat Bulaga studio to visit Alden – an announcement that immediately sent netizens abuzz on October 1, Thursday.

To allow more Filipinos to join the live, public conversations on Twitter, TNT, the value brand of Philippine mobile services leader Smart Communications, has launched an Unli Twitter promo, which gives its 28 million subscribers and Aldub fans nationwide unlimited Twitter access valid for one whole day for just 2 pesos.

TNT subscribers with an active subscription to either the Alden15 or the Maine30 load can register to the Unli Twitter promo starting October 3, Saturday, by simply texting T2 to 4545. 

Upon successful registration, subscribers may sign in to their Twitter account to get live updates and chime in with their own reactions instantly using the fan-made official hashtag for one whole day.

“Aldub is a global phenomenon on Twitter and shows how our platform as the social soundtrack to TV has really connected Filipinos who love a good love story,” said Rishi Jaitly, vice president of Media, Asia Pacific and Middle East, Twitter. “We can’t wait to see if the live, public Aldub conversation can set global records by uniting their passionate fans, the nation and the world on Twitter.”

“It is amazing how the Aldub story on TV has become a shared experience that spills over to Twitter on a daily basis, where passionate fans converge and express their sentiments in real time,” said Evelyn Jimenez, Prepaid Marketing Head of Smart Communications.

“With this special promo, TNT and Twitter will enable more fans to join the social TV conversation and show their support for TNT endorsers Alden and Maine – in another big Twitter celebration this weekend."

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