Puregold Fairview Terraces Opens

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Puregold Fairview Terraces is now officially open!

Puregold is known throughout the country for its reasonable prices and a wide assortment of items. Puregold boasts the fact that it strives to continually give special offers and discounts to its customers.

The opening and blessing of the Puregold Fairview Terraces was launched last January 28, with Puregold and Ayala Land executives, together with QC Vice Mayor Joy Belmonte and QC congressman (5th district) Alfred Vargas, and Pricilla Meirelles - Estrada.

Puregold Price Club Inc. opens the newest branch and 1st ever high-end Puregold store in Fairview Terraces in Quezon City. Puregold Fairview Terraces is also the 3rd store that opened in partnership with Ayala Land Inc. The 1st was in Pavillon Mall in Biñan, Laguna and the 2nd was in Harbor Point in Subic Freeport.

Puregold Price Club Inc. consistently continues its unwavering commitment to uphold consumer and retail excellence in the service of the Filipino people as it opens its lifestyle store in Novaliches, Quezon City. The store offers a new shopping experience with its state- of- the -art interior. A selection of the finest products for customers satisfaction.

For over a decade, Puregold has successfully established a well-trusted and respected reputation in the Philippines as a provider of the best hypermarket shopping experience for every hard-working Filipino consumer. Puregold is a leader in the hypermarket in terms of its unmatched customer service and its advocacy to provide Filipinos with their complete shopping needs and best value for their hard-earned money.

"Puregold is very customer oriented. It is in our heart to provide the best hypermarket shopping experience to our loyal customers. We are very pleased to offer a one-stop shopping experience," says Tonio delos Santos, VP for Operations of Puregold Price Club. Inc.

One of the consumer-based programs that is very unique and exclusive to Puregold is the Tindahan ni Aling Puring (TNAP). TNAP is a program that is part of Puregold's mission to provide not only quality products and topnotch services, but also profitable business opportunities for every Filipino family.

TNAP is designed specifically for small and medium scale entrepreneurs, which include sari-sari store owners, carinderia/canteen owners, caterers, and other kinds of resellers. The central objective of TNAP is to assist and support every Filipino family in augmenting their income and Puregold is very happy and eager to make this program available for every Filipino.

Every Filipino can be a member of TNAP for free and enjoy perks such as the instant Ka-Asenso Welcome Kit; the chance to get free Aling Puring Super Suki SIM for an additional mobile phone loading business; a points-rebate redemption program for members to enjoy (as high as 4% on purchases); free delivery; call/order pick-up service; exclusive promo deals such as Kitang-Kita Packs and Kitang-Kita Case, Gold Deals and special invites to events such as Negosyo Sessions and the annual TNAP Sari-Sari Store Convention; a bi-annual "Asenso Booklet" that contains TNAP and testimonials; and a whole lot more.

Customers are always guaranteed to get the best deals and as a bonus thay also stand to win in exciting promos.

For its grand opening in Fairview Terraces, Puregold will launch a Buy 1 Take 1 promo on selected items .Moreover, by adhering to its credo Sa Puregold Always Panalo, Puregold customers can buy premium offers in the " 15th Annibersaya Promo" every week.

Here are some photos during the opening of Puregold Fairview Terraces.

Two of today’s youngest breakout stars features in Metro and Chalk during this month of hearts

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Everything you need to know about the new season, ABS-CBN Publishing, Inc. sets the stage for two of today’s youngest breakout stars during this month of hearts, as fashion lifestyle authority Metro magazine’s biggest trends issue features Julia Barretto and Chalk’s Valentines special features Liza Soberano. 

Metro features Julia Barretto this February 2014

In Metro this month, teen royalty Julia, who is set to star in her first primetime series, “Mira/Bella,” is put under a different sort of spotlight—revealing how she goes beyond her name and comes into her own in a shoot and story that details the fierce and stylish young celebrity she is with hints at who she is bound to become.

Metro also features the biggest trends for Spring/Summer 2014 in its February issue, recognizing the dawn of a new season--with new collections, new trends, and a new attitude to go along with it all. 

Chalk features Liza Soberano this February 2014

The February issue of Chalk shows the newest cover girl Liza all dolled up in her date-ready ensembles. She walks the magazine’s readers through her bright start in show business. Get smitten by Liza’s undeniably au naturel sweetness and charm in an exclusive story that shows why what awaits her is something that everyone should watch out for.

Chalk’s February issue also goes into ways to get that perfect “love glow,” with tips on how to put everything together in the best way to create an affair to remember. Get the lowdown on date-worthy ensembles—plus dating tips and fool-proof recipes perfect for two.

Grab a copy of ABS-CBN Publishing, Inc.’s titles Metro and Chalk this February at newsstands and bookstores nationwide. 

Metro is available on the iTunes App Store and Android Play Store. 

For updates, follow @MetroMagPH on Twitter and Instagram

and like Metro on Facebook (www.facebook.com/Metro.Magazine).

Chalk is also available on the iTunes App Store.

For updates, follow @chalkmagazine on Twitter and Instagram

and like Chalk on Facebook (www.facebook.com/chalkmagazine).

Philam Life gears up for bigger milestones in the Year of the Wood Horse

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The country's premiere life insurer, Philam Life gears up for bigger milestones this year 2014.  As the Filipino-Chinese community ushers in the Year of the Wood Horse, Philam Life kick started the new Chinese year with its annual dragon parade held in Binondo.

Philam Life head of Marketing, Jessica Abaya shared to us that Philam's Chinese New Year celebration is a gesture of solidarity with and respect for the Filipino-Chinese community.

“Philam Life is part of the AIA group, a leading Pan-Asian life insurance organization across Asia Pacific, which has roots in Shanghai, China. This celebration is important to us as it affirms our deep roots in Asia,” she said.

Philam Life’s Chinese New Year dragon is known for being the largest parade dragon in the Philippines.

Long-standing tradition

During the celebration, Abaya also noted that the Chinese “highly value face time when they interact with anyone for business purposes.”

“Aside from our long-standing tradition of welcoming the Chinese New Year in Binondo, Philam Life has year-round activities that aim to help the Filipino-Chinese community achieve their financial goals through our products and services,” she added.

“We hold regular client forums wherein we discuss current economic conditions, wealth management principles, and applicable product solutions.”

While the Filipino-Chinese market has the same financial needs as other life insurance clients, they prefer products with earning potential, thus the tendency to purchase investment or savings products. Philam Life is also doubling efforts to undertake a more specialized recruitment strategy to be able to serve the Filipino-Chinese community better.

Winning year

In 2013, the Philippines’ largest life insurer reinforced its leadership when it bested 16 other AIA countries and won both AIA Premier League Gold Cup and the AIA Champions League Gold Cup. This recognition highlights Philam Life’s outstanding performance in achieving its growth targets specifically in new business and annualized new premiums. The award also recognized the company’s leadership style that focuses on continually improving the quality of the company’s business.

Philam Life’s recent milestone reflects the robust performance of the local insurance industry, which also grew significantly last year. According to data from the Insurance Commission, total industry premium income ballooned to P135 billion as of third quarter of 2013 from P82.6 billion in the same period in 2012.

Improving financial literacy

With bigger milestones in store for 2014, Philam Life sustains its commitment as The Real Life Company that is genuinely engaged in real people’s lives through meaningful dialogue, and empowers them to achieve financial security and prosperity by providing solutions and plans that turn their real-life struggles into success.

To enable their clients to turn dreams into reality, the life insurance leader bared plans to drive financial literacy programs in key markets through strategic partnerships. “This year, Philam Life will reach out to more Filipinos through our financial planning programs in tandem with partners from key sectors — OFWs, parents, entrepreneurs and employees,” said Abaya.

Abaya also shared product plans for the year. “Right now, only 16 percent of Filipinos say they’re financially prepared for health setbacks. And since Filipinos still prefer unit-linked products especially after the country was upgraded to investment grade, Philam Life will launch a unit-linked health product early this 2014 to address this key yet unmet need,” she added.

Rey Centeno, Philam Life Chief Operating Officer, noted that there is a lot of opportunity to increase insurance penetration in the country especially given the Philippines’ demographic window which is expected to begin in 2015 and last until 2050. 

“Data from the National Statistical Coordination Board projected a population of almost 103 million Filipinos by 2015, of which more than 65 million will be aged 15 to 64. The United Nations defines demographic window as the period “when more people or a prominent portion of the population is of working age,” Centeno said.

Financial planning made easy

According to a Philam Life Brand Tracking Study in 2010, limited accessibility is a key barrier for Filipinos who do not own a life insurance policy. Another significant barrier is the apparent complexity of how insurance works (Philam Life Consumer Study 2010).

To bridge this gap, Philam Life commits to make financial planning easier and more accessible for more Filipinos by launching new programs and applications. The nine-time Reader’s Digest Asia Platinum Trusted Brand award winner is set to become the first local insurance company to use an iPad-based Interactive Point of Sale (iPoS) — a paperless platform that allows proposal presentations, filling out of policy owner details, and even signing of applications to be done through the financial adviser’s iPad.

The company is also launching ePlan, a convenient customer self-service online facility for policy inquiries, transactions and payments. Philam Life policyholders can now choose to go online, instead of calling the hotline, for faster and real-time transactions. 

“We at Philam Life are dedicated to making dreams and goals real for our clients,” Abaya said. “Regardless of what their Chinese zodiac forecasts say, Philam Life is dedicated to empower more Filipinos to achieve financial security and rein in prosperity this Year of the Wood Horse.”

For more information about Philam Life, log on to www.philamlife.com.

Luistro encourages private schools to focus on the needs of their locality

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“Come up with relevant programs that will allow your graduates to work in the very city where they were born.”

Department of Education (DepEd) Secretary Br. Armin Luistro FSC encourages private schools to focus on the needs of their locality.  He added that schools can help in its respective communities by providing job opportunities for its graduates; thereby, preventing them from being uprooted from where they were. He said that “it will be a challenge that is worth the while of institutions that truly wish to anchor their offerings to the needs of a locality.”

“You will notice that in the past, if you review programs, both high school and tertiary, of both public and private schools, we’ve had the phenomenon of graduates of various programs and careers moving to the big cities. And therefore cutting them off from the very schools and communities where they studied.”

During his keynote address for a two-day conference on the Senior High School (SHS) program organized by the Catholic Educational Association of the Philippines (CEAP), Luistro explained that revolutionizing education by creating programs that answer the needs of the community will open venues to sustainable jobs for the alumni.

“Come up with relevant programs that will allow your graduates to work in the very city where they were born,” said Luistro. He added that schools can help in its respective communities by providing job opportunities for its graduates; thereby, preventing them from being uprooted from where they were. He said that “it will be a challenge that is worth the while of institutions that truly wish to anchor their offerings to the needs of a locality.”

Towards reforms in education 

The education chief also encouraged the private schools to “engage the Department regarding the remaining areas in the SHS curriculum, the other tracks that may not yet be complete.” He added, “You do not have to wait for the final and official curriculum to be out. The Department is happy to be engaged by schools in this regard.”

Aside from this, he emphasized the importance of having educational reforms that would impact the learners. He said, “Like many Filipinos, part of our dreams and hopes is to institutionalize reforms that will really matter. It is easy to change things around. The most difficult thing to do is to ensure that those are the things of great priority.” He said that despite the transition that would take place in education, the learners were still the top priority.

He highlighted the milestones on the implementation of K to 12 program. One of the highlights he noted was the formal institutionalization of the program itself by the virtue of Republic Act 10533, also known as the Enhanced Basic Education Act of 2013, which was signed in 2013. 

“The Philippine now belongs to the community of nations with at least 12 years of pre-university with the passing of that law. For those of you who have international linkages, it has implications with regard to the mobility of the students and teachers as well as exchange programs between you and your international partners,” he addressed the private schools. In addition to this, he said that K to 12 program also “institutionalized Mother Tongue-Based Multilingual Education (MTB-MLE).” He said, “This main principle of MTB-MLE is to start the learner in a language that he or she is comfortable with.”

He added that the K to 12 curriculum and learning materials were available for download on the DepEd website. More than this, he stressed that the Department would “continue to reach out to private schools” to help in the alignment of their plans and programs for Senior High School.

The Biggest Director’s Club Cinema Branch At SM City BF Parañaque

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People from the South can now have the convenience of watching the most awaited blockbuster hits with the opening of the biggest Director’s Club Cinema branch in the country with four new and modern Director’s Club Cinemas in SM City BF Parañaqaque. The Director’s Club Cinema is the premier cinema line of SM Cinema that caters to people who prefers intimate and personalized movie experience that’d make them feel like they never left home.

The Director’s Club Cinema boasts of extensive luxurious features. It is equipped with top notch projection equipment, latest technology in surround sound, first rate acoustics and crystal clear digital screen that promises beyond amazing movie watching experience. Unlike the regular cinema, Director’s Club has 30-50 comfortable reclining chairs and personalized butlers who will offer the Director’s Club Cinema movie goers special eats. With each ticket purchase at the Director’s Club Cinema, a bowl of complimentary SnackTime Popcorn are freshly made and delivered to each guest’s seat.

One of the biggest problems that we all go through when watching blockbuster films are the long queue of lines on the ticket booths. However, Director’s Club Cinema movie goers will have the advantage of avoiding the long lines as Director’s Club Cinema provides access to seat reservations to guarantee slots to big ticket films. Those who enjoy watching movies and throwing a fun movie night out with friends or family can book the Director’s Club Cinemas for private screenings, parties or corporate events to experience the best movie experience.

Apart from the branches in SM City BF Paranaque, Director’s Club Cinema is located in two other SM Supermalls branches: One at the Mall of Asia in Pasay and two at SM Aura Premier at The Fort. Director’s Club Cinema is expected to open soon in more SM Supermalls branches.

Visit the Director’s Club Cinema Facebook page at https://www.facebook.com/directorsclubcinema

or Follow its Twitter at@directorsclub_ 

and Instagram at @directorsclubcinema.

You may also visit www.smcinemas.com or call the SM Cinema Hotline at 470-2222 

for more details on Director’s Club Cinema.

About SM Cinema

SM Cinema is the country’s leading exhibitor—boasting 252 cinemas and 7 IMAX Theatres in 47 branches nationwide. SM Cinema continues to expand and lead the country’s development in cinema technology.

For a more convenient way of watching a movie, experience the newest from SM Cinema—the CINEMOBILE: Your mobile, your movie ticket. With its turnstile system, SM Cinema delivers a more convenient movie-going experience to its patrons.

You may also avail SM Cinema’s e-PLUS (Entertainment, Privileges, Lifestyle, Upgrades and Surprises) card to make your movie-watching more convenient, rewarding and fun. On top of the reward point scheme, e-PLUS is loaded with VIP privileges, special promos like a 50 percent discount on select movies, seasonal offers, quarterly raffles and invites to exclusive events. e-PLUS members can also avail promos and discounts from partner merchants. The e-Plus starter kit comes with your personalized e-Plus card, free movies, snacks and a premium item.

To know more about the company, visit SM Cinema’s website at www.smcinema.com. You may also like SM Cinema on Facebook (facebook.com/smcinema) and follow them on Twitter (twitter.com/sm_cinema). To connect with IMAX on Facebook, follow facebook.com/imaxsmcinema and like them on Twitter.com/imax_smcinema.