Kumu partners with The House of Collab to evolve online reality shows for Gen Z content creators and their fans

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This season, step inside an exciting partnership between The House of Collab (THOC) and kumu to experience the most interactive online reality show yet!

As the home of social media superstars, THOC brings together different content creators of unique personalities and backgrounds under one roof to live together, collaborate, and create exciting content for your viewing pleasure. Now, with kumu as an official collaborator, old and new fans have the opportunity to engage with their favorite content creators through different live stream segments on the platform.

THOC Managing Partner Jayvee Advincula believes in the collaboration’s spark, sharing, “The opportunity to go side by side with KUMU matches the vision of The House of Collab, our show is about authenticity and reality which goes hand in hand with live streaming. Not only do we show challenges or performances by our content creators, but we also show the roots and the grind our content creators go through in their daily lives.”

As the first of its kind in the country, Advincula shares that one of THOC’s goals is to “train [our] content creators not only for social media but also in real life. Plenty of young creators with millions of followers and viewers need to be guided to become their best version and with The House of Collab, they now have a platform that can showcase their skills and talents. Together with KUMU, our reach easily grew tenfold and new skills on live streaming have been unlocked for these content creators.”

Watch The House of Collab 24/7 livestream on Kumu for exclusive and almost unlimited access to what’s happening inside the house. “We’re always on the lookout for unique content that makes our Kumu audiences smile. Working with The House of Collab provides a unique perspective of a 24/7 stream, with a real, unfiltered look at Gen Z content creators. We’re excited to be pushing the boundaries of reality entertainment and live streaming as well as uplifting a new set of talented creators to achieve mainstream recognition.” says Angelo Mendez, Chief of Content and co-founder of Kumu.

If you’re looking for a more engaging session with your favorite content creator, you can also hop into one of their solo streams— each of the content creators will stream on the kumu platform daily for 1-3 hours depending on the activity in the house. Your favorites can also participate in campaigns designed specifically for them and earn coveted diamonds.

Sprouting up in the app is the avid fan base forming around this content house. “We are seeing more and more Gen Z communities forming fan clubs around The House of Collab’s brand and creators,” adds Mendez. “There is a growing fanbase that is uniting Gen Z audiences around the world behind this show, and it's very inspiring to watch.”

Kumunity fans can get a chance to enter the THOC mansion for as long as 7 days and become a co-content creator for a week through kumu campaigns. Open to all kumu users, one lucky winner will be selected each week. So, are you ready to meet your favorites?

The House of Collab Season 2 is now on kumu! Discover the content creators that will be joining the club here and don’t miss a beat by following them on kumu (@thehouseofcollab and @thehouseofcollab247).

Globe At Home gives #AllForMom this Mother’s Day

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As the nation celebrates Mother’s Day, giving our moms the attention they deserve is one of the best gifts we can give these exceptional women who are the family’s inspiration and pillar of strength.

Sharing this important occasion is Globe At Home, which is there to help Filipinos show their moms their love and affection in ways big and small.

“Mothers work hard in managing the household, caring and overseeing the growth of their family members, and even balancing their own businesses or careers. They want to give their best to their loved ones and provide them with the future they aspire for,” said Barbie Dapul, Globe At Home VP for Marketing.

“Kaya naman gusto naming pagandahin ang araw-araw ni Nanay. It’s the little things showing how we value our mothers that make our gestures all the more meaningful. We want to give #AllForMom.”

For this special moment, Globe At Home ensures that mothers are well appreciated through treats and rewards.

You can get free Mother’s Day treats when you subscribe to HomeSurf599, buy a Home Prepaid WiFi, or apply for a GFiber Unli Plan from May 7-9, 2022 in Globe online shops and select stores and blitzes nationwide.

A Globe At Home Prepaid WiFi or GFiber Unli Plan would also be a great practical gift. Having fast, reliable, and shareable home internet can bring non-stop fun, entertainment, learning, and even a side hustle for mom and the whole family.

Globe At Home cares about you and your family’s needs, especially during Mother’s Day. Learn more about Globe At Home by visiting https://www.globe.com.ph/broadband/welcome.html#gref. Watch https://fb.watch/cN_6tc85Iq/ for inspiration.

Make Mother’s Day more memorable at Araneta City

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Celebrate with mom at the City of Firsts through fun activities, rewarding promos, and exciting prizes

Mom, mommy, mama, nanay, inay. We use a lot of words to call the most important woman in our lives, but all of these convey our deep affection, respect, and adoration for our mothers. And as we welcome May, we look forward to that special weekend when we celebrate everything about our moms, make them feel loved, and show them that they deserve nothing but the best. 

 

To help you make your Mother’s Day celebration more memorable, Araneta City has prepared some fun activities for both you and your beloved mom! Here are some things to look forward to at the City of Firsts: 

 

1. Give mom the most entertaining day of her life.

 

Bring your mom and the whole family to the Gateway Mall activity area on May 8 at 3pm for the All for You Mom mall show! Be energized with the exciting performance of The Addlib dancers, and make mom kilig with a special number from celebrity heartthrob Xian Lim!

 

There’s also a special sandwich-making segment with comedienne Tuesday Vargas courtesy of appliance brand Tough Mama. Appliances will be given away to some lucky audience, so make sure to be there! 

 

Meanwhile, at Farmers Plaza, moms can also enjoy a musical treat in the activity area from 4pm to 6pm.

 

2. Shop, dine, and enjoy special rewards for mom.

 

If you’re still clueless about what to gift her, check out Ali Mall’s Mommy Bazaar from May 1 to 14. Visit all 10 booths with products that mom would surely love, including women’s apparel, accessories, beauty products, and other trinkets and knick knacks. 

 

If you’re planning to celebrate at Food Express, Food Plaza, Food Gallery, or Dampa at Farmers Market, your mom is in for a special treat! Join the Cool Summer Gulp promo by exchanging ₱250 worth of single or accumulated receipts for a cool Coca-Cola tumbler or a refreshing can of Coke. The first 50 diners to redeem on Mother’s Day will also get a FREE pastillas rose! Just show a family picture to claim the additional freebie.

 

3. Say a prayer of thanks for mom.

 

Our moms are, without a doubt, God’s greatest blessings to everyone. Let us thank the Lord for giving us such blessings. A Mother's Day anticipated Mass will be held on May 7, 4pm, at the Ali Mall Chapel, and everyone is invited to be part of it.

 

4. Celebrate Mother’s Day online and win special prizes.

 

The City of Firsts is also bringing the fun virtually through various online promos! On Facebook, there's the Pic with Mom promo. Share your favorite photo with your mom on Araneta City’s FB page and give a short statement about why she deserves all the prizes prepared by the City of Firsts. Post your entries from May 2 to 8 for a chance to win exciting surprises for mom! 

 

Meanwhile, on Instagram, you can join the Share it for Mom promo. Share Araneta City’s Mother’s Day post on your Instagram Story from May 4 to 6, put #BestMomAtAranetaCity, and tag Araneta City to have the chance to win a sweet treat for mom, delivered for free to your doorstep! 

 

And on Tiktok, one may win an all-expense paid dinner at the Videoke Room at Dampa in Farmers Market through the Tiktok with Mom promo. Just create any fun TikTok content with your mommy from May 2 to 8, use the hashtag #BestMomAtAranetaCity, and tag Araneta City to get a chance to win this fun prize!

 

Spend a memorable Mother's Day with your beloved moms only at the City of Firsts!

Naghahanap Ka Ba Ng Raket? TM Is The Key!

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Kung meron mang isang bagay na naituro sa ating mga Pilipino ang pandemyang ito, iyon ay sa gitna ng anumang kagipitan, walang raket na maliit para sa mga nagnanais na kumita at mapaunlad ang kanilang buhay–at magdala ng good vibes sa pamilya at mga minamahal. 

Kaya naman, para sa mga patuloy na naghahanap ng paraan para kumita o lumago pa ang kanilang raket life, ito ang ilan sa mga popular na online raket na pwede mong subukan ngayon:

1. Online Selling - Ang online selling ay isa sa mga pumatok na raket ng magsimula ang pandemya. Ang mga Online Sellers–marami sa kanila ay mga naging self-made entrepreneurs–ang naka-realize na sa pamamagitan lamang ng mobile phones, madali nang makahanap ng mapagbebentahan ng iba’t ibang produkto–mapa-damit, pagkain, beauty or home essentials man ‘yan. 

2. Online or Remote Freelancing - Next to eCommerce, dumami rin ang iba’t ibang online and remote work platforms na nagbunga ng bagong breed of Freelancers. From being a virtual assistant to writing to creating graphic designs, to hosting online events and even conducting tutoring sessions, ang ma-diskarteng raketero ay laging on the lookout for the next big raket, without having to leave the safety of home.

3. Play-to-Earn and Live Streaming - Para sa mga gustong gamitin ang kanilang talento para kumita, sa pag-livestream on different apps like Kumu, or paglalaro ng mga online games katulad ng Axie Infinity, you can now earn habang ineenjoy ito online. Gaya na lamang ng mga natunghayan natin na Pinoy online gamers sa nakaraang UGG Axie Tournament noong March 31- April 4, na ipinalabas ng LIVE sa TM Tambayan Facebook page bilang suporta sa mga players na nagpakita ng galing sa paglalaro habang kumikita on the side. 

4. On-demand Services - Naging uso rin lately ang pagbu-book ng mga services “on-demand”. Sila yung mga kuya at ate na pwedeng tumulong sa iyong iba’t ibang pangangailangan mapa-ride share, pasabuy, food delivery, o cleaning man ‘yan. Sila ang literal na nagpapagaan ng buhay ng maraming Pinoy sa kabila ng maraming challenges ng pandemya.

With these opportunities now accessible to Filipinos, there’s no way to go but up para sa mga raketeros. The question now is: Paano pa mapapalago ang mga oportunidad na ito online? 

Ang sagot: TM is the key!

Ngayong 2022, you can find more ways para ma-achieve ang iyong raket goals sa pamamagitan ng bagong TM EasySurf FunRaket pack! Sa dami ng app offerings at content na siniksik dito, ito na ang maituturing na ultimate partner ng bawat raketero at raketera sa buong bansa. 

Ang EasySurf50 FunRaket gives subscribers 5GB data allocation—2GB of data (open access) + 3GB (1GB FunRaket partner apps), valid for three days! Kasama din dito ang partner apps na guaranteed to help you upgrade your raket-related activities katulad ng:

• Online selling (FB, Lazada, Shopee); 

• Managing your finances (GCash, GLoans);  

• Exploring new raket platforms  (Kumu, Foodpanda, Jobstreet); or

• Product deliveries (Grab)

“Layunin namin to help our raketeros to keep the BV away dala ng pandemic by making sure that they have access to all their raket needs gamit lang ang TM offers,” ani Eric Leif Tanbauco, VP for Consumer Mobile Prepaid ng Globe Telecom. “Pag ka-TM at ‘pag naging ka-TM ka na, mas pina-easy na ang pag-achieve ng GV kaya gumagaan ang life araw-araw!”

Aside from the New EasySurf FunRaket pack, available na rin sa mga gustong maging Ka-TM ang new TM LTE/5G-ready sim, ang pinakakumpletong sim offering ng TM na may libre agad na:

• Up to 10GB of Data with all net calls and SMS valid for 15 days;

• 6GB Data Allocation (400mb//Day) for seven days; 

• 30 minutes calls to all networks and Unli-AllNet Texts; and

• A Funaliw Pack that provides access to FB, ML, Tiktok, YouTube. 

In total, maaari mong ma-enjoy ang freebies ng TM LTE/5G-ready SIM na umaabot sa 10GB + 10 Rewards Points + P10 GCash Credits—lahat iyan sa halagang P30 lang! Sulit na sulit na para maumpisahan ang raket na mapipili mong simulan.

“With the new TM EasySurf FunRaket pack at TM LTE/5G-ready SIM, wala nang makakapigil pa para maabot mo ang iyong raket goals. Always remember: TM is the key!” dagdag ni Tanbauco.

Coca-Cola Beverages Philippines, Inc. Incentivizes Recycling through Tapon to Ipon: Basta Klaro, Panalo Collection Hubs across PH

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Coca-Cola Beverages Philippines, Inc. (CCBPI)—the bottling arm of Coca-Cola in the country—is accelerating its plastic bottle collection program “Tapon to Ipon: Basta Klaro, Panalo” to benefit more communities nationwide. Through Tapon to Ipon, clear beverage plastic bottles made from polyethylene terephthalate (PET)—material that is 100% recyclable—are collected to be given new life through PETValue Philippines, the country’s first bottle-to-bottle recycling facility.

Through Tapon to Ipon, CCBPI hopes to change the mindset about packaging recyclability—because clear used PET plastic bottles usually get thrown away after use (tapon), their potential wasted. In sari-sari store collection hubs first launched in Batangas City and the City of Manila, used PET plastic bottles are being collected and exchanged by community members for incentives (ipon).

Basta Klaro, Panalo!

All Tapon to Ipon collection hubs are accepting all types of clear post-consumer PET plastic beverage bottles– regardless of brand —thus the tagline Basta Klaro, Panalo! Underscoring that clear plastic bottles chart higher in recyclability compared to colored ones.

“Through Tapon to Ipon, we want to raise awareness about recycling and we want to do our part in ensuring that plastic packaging materials that are 100% recyclable are collected and used again,” says Gareth McGeown, CEO and President of CCBPI. “At the same time, we’re starting a movement within local communities— World Without Waste is a collective movement and the contribution of every single individual is valuable.”

World Without Waste is Coca-Cola’s global goal to collect and recycle 100% of the bottles and cans it sells by 2030—a campaign now finding a pillar in Tapon to Ipon and its ability to enjoin every stakeholder within and beyond the Coca-Cola ecosystem in taking part.

Sari-sari stores as plastic bottle collection hubs

Tapon to Ipon leverages Coca-Cola's extensive network to collect post-consumer plastic bottles: trade outlets such as sari-sari stores and wholesalers are being tapped to stand as collection hubs. These outlets—which often double as community landmarks, and who help bring Coca-Cola products closer to Filipino homes—are now also hubs through which plastic packaging gets collected for recycling.

To encourage store owners to participate, Coca-Cola developed an incentive-based strategy that would provide SMEs additional income on top of their sari-sari store business. Consumers also benefit from the program as they receive Coca-Cola products in exchange for the used plastic bottles that they will turn over at the Tapon to Ipon sari-sari store hubs.

"Nagustuhan po namin ang Tapon to Ipon dahil sa incentives na nakukuha namin. Nakakatuwa dahil nakakatulong din po kami sa kalinisan ng kapaligiran. Ang mga plastik na bote na nasa estero at kalsada, ngayon po dinadala dito sa tindahan para ipalit ng Coke Mismo (We appreciate Tapon to Ipon because of the incentives that we get. We enjoy how we are also able to help the environment. The plastic bottles that used to be in drainage canals and streets are now being brought to our store to be exchanged for Coke Mismo)," says Ace of Saunder’s, a Tapon to Ipon Collection Hub in Batangas.

"Ipagpapatuloy namin ang Tapon to Ipon dahil natutunan ng mga tao ipunin at ihiwalay ang plastik bottles para ipalit sa libreng Coke. Nagkaroon ng halaga ang basura na dating nasa isang tabi lang (We will continue to take part in Tapon to Ipon because people are learning how to collect and segregate plastic bottles in exchange for free Coke. Wastes that used to be scattered are now given value)," shares Leonor from Bigasan sa Hilltop, also a hub in Batangas.

CCBPI has also been organizing awareness activities in different barangays, to familiarize more communities about its collection program and about the inherent recyclability of clear PET packaging. Such initiatives include one-day barangay events, setting up in barangay halls or basketball courts to enjoin participation in Tapon to Ipon.

The program was first launched in October 2021 in Batangas City, where Coca-Cola’s partner store hubs have been collecting a total of around 300kgs of clear plastic bottles a week on average. The success of this pilot rollout has shown immense potential as a sustainable reverse route to a market model for post-consumer plastic bottle collection.

Following its successful pilot in Batangas City, Tapon to Ipon was launched in the City of Manila City in February 2022—and is set to be expanded across the country in the coming months.

“We are grateful for the support of all our partners—LGUs and barangay officials who have welcomed us into their communities—in making the pilot launch of Tapon to Ipon a success,” says McGeown. “We are very excited about expanding the reach of the program, further spreading its positive impact on communities, and accelerating the benefits of sustainability.”

Tapon to Ipon via Happiness On-Demand delivery

In addition to collecting plastic bottles through sari-sari stores and wholesalers, Tapon to Ipon: Basta Klaro, Panalo was also launched via CCBPI’s Happiness on Demand (HOD) home delivery service. HOD customers in Las Pinas, Parañaque, Alabang, and Bonifacio Global City can turn over clear plastic bottles to the Coca-Cola HOD team upon delivery of their orders.

McGeown adds “We know we have the responsibility to manage our environmental footprint and to ensure a sustainable circular economy for all—and this is why at Coca-Cola, we always take action.”

In the Philippines, as part of its pursuit of a World Without Waste, Coca-Cola’s business and packaging footprint is 50% returnable glass, and all its packaging materials are 100% recyclable. Through programs like Tapon to Ipon and partnerships with various groups, Coca-Cola enjoins everyone to join the collective movement to make World Without Waste a reality.