- Manulife ranked highest in customer recommendation among Philippine life insurers for second consecutive year.
- The insurer is expanding access and broadening
impact through new solutions and partnerships across health, wealth, and
protection.
- Manulife is putting longevity into action through
research and thought leadership, innovation and advocacy, and community
partnerships—helping make decisions easier and lives better for more Filipino
families.
Manulife Philippines President & CEO Rahul Hora and Chief Marketing Officer Sonali Verma reflect on the company’s legacy as it enters its 119th year and its continued commitment to help make decisions easier and lives better for its customers.
As one of the country’s longest-serving global financial services companies, Manulife Philippines marks its 119th anniversary with a renewed focus on customer-led protection, health, and wealth solutions that help Filipinos plan with confidence and financial peace of mind. In a survey conducted by global research firm IPSOS, Manulife was named the Philippines’ best-performing life insurer based on customer recommendation, reinforcing its position as a trusted partner for financial advice and protection.
“To be the most recommended means Filipinos trust us, and trust is something you earn by listening and delivering on your word,” said Rahul Hora, President and Chief Executive Officer, Manulife Philippines. “For 119 years, we’ve listened to what matters most to Filipinos—from protecting their families to securing their health and building their financial future, and we’ve shaped our solutions around those priorities while supporting them through life’s major moments.”
“Our customers’
trust inspires us at Manulife to remain true to our purpose: Decisions made
easier. Lives made better. By expanding access to innovative and
comprehensive protection, health and wealth solutions, we enable Filipinos to
plan with confidence and live better, for longer,” Hora added.
For 119 years, Manulife Philippines has shaped its solutions around what matters most to Filipinos; from protecting families to securing health and building financial futures. President & CEO Rahul Hora shares how that same commitment drives the company forward today.
Broadening
access to holistic financial and health solutions
Rising healthcare
costs remained a top financial concern among Filipinos in 2025 and many
continue to feel a gap between the future they hope for and the one they
expect, according to the 2025 Manulife Asia Care Survey. Additionally,
the #FYP: Future-proofing Young Pinoys study, found that while young
Filipinos are optimistic about aging, they still feel underprepared for
long-term financial planning, with savings falling short of what they expect to
need for retirement. The surveys also reveal that many Filipinos recognize the
importance of preventive health, few have taken concrete steps toward it.
To help more Filipinos act on their financial and wellness goals, Manulife Philippines expanded its offerings across wealth, investment, and healthcare through new products and partnerships.
● Health and protection access: Manulife Medical Secure offers up to PHP 5 million annual coverage and cashless access to over 1,700 hospitals and clinics nationwide, complementing HMO coverage. Manulife HealthFlex covers more than 100 critical illnesses with premium waiver and guaranteed benefits. Through Manulife’s partnership with AC Health, delivered on the flagship holistic health program ManulifeMOVE, Manulife health customers can access early-detection services, discounted cancer-screening packages, and dedicated support from Healthway Cancer Care Hospital.
●
Long-term
savings and wealth building: Manulife GoalReady offers
investment-linked coverage to age 99, local and global funds, and early loyalty
bonuses, with premiums starting at PHP
2,000 monthly. Through its partnership with GCash, Manulife Investments Philippines, the asset
management business of Manulife Philippines, offers several Unit Investment
Trust Funds (UITFs), including funds that invest in global and Asia-Pacific
Real Estate Investment Trusts (REITs).
Accelerating
reach through bancassurance and strategic agency expansion
Manulife Philippines,
Manulife China Bank Life Assurance Corporation, and Manulife Investment
Management and Trust Corporation continued to expand their collective
reach—strengthening a shared network that enables more Filipinos to access
their life and health protection and wealth-building solutions.
● In 2025, Manulife Philippines and China Banking Corporation (Chinabank)
renewed their long-standing bancassurance partnership under Manulife
China Bank Life Assurance Corp. (MCBL) for another 15 years. Since its founding
in 2007, MCBL has offered customers comprehensive health and life insurance
plans covering common critical illnesses in the Philippines, long-term savings,
retirement planning, and a diverse range of fund options tailored to individual
financial goals.
● Manulife Philippines also recently expanded its physical presence with
a new agency office in Makati City. In addition, the company will open six new
and relocated branches across key locations nationwide—starting in March with
Bacolod and San Fernando, Pampanga—to accommodate its growing agency force of
more than 10,000 financial advisors and agency leaders and strengthen its
ability to serve more Filipinos.
Turning insights
into programs enabling longevity and driving real-world impact
As Filipinos redefine
what it means to live longer and better, Manulife champions a view of longevity
that encompasses financial security, healthier lives, stronger communities, and
a better world for future generations. This belief powers the Manulife
Longevity Institute, a global platform backed by a CA$350 million
investment that advances research and thought leadership, innovation and
advocacy, and community partnerships to help people live longer, healthier, and
more financially secure lives.
Key initiatives
include Manulife Peso Smart, which has equipped over 4,000 young
Filipinos across 18 schools with saving, budgeting, and investing skills,
supporting financial resilience. Manulife Impact Forests, in partnership
with the Haribon Foundation, has planted over 31,000 native trees across
terrestrial and coastal sites nationwide, contributing to a healthier planet.
Earlier this year, Manulife Philippines formalized a tripartite agreement
with Haribon Foundation and the Corazon Sanchez Atayde Memorial Foundation
(CSAMF) to scale these initiatives and expand their collective reach.
Manulife
Philippines Chief Marketing Officer Sonali Verma talks about building financial
confidence in the next generation, protecting the environment they will
inherit, and forging partnerships that contribute to nation-building, because
being a trusted lifelong partner means going beyond the policy.
"At Manulife, we
believe our responsibility and impact as an insurer go beyond the policies we
write," said Sonali Verma, Chief Marketing Officer, Manulife
Philippines. "Our commitment through the Longevity Institute is to
drive action on helping people live longer, healthier and more financially
secure lives. Aligned to our Impact
Agenda, we’re building financial confidence in the next generation, protecting
the environment they will inherit, and forging partnerships that enable us to
scale our reach, deepen our impact, and proudly contribute to nation-building.
When communities are healthier and more financially secure, families thrive and
build a more resilient future. That’s what it means to be a trusted lifelong
partner to Filipino families."
Resources:
●
2025 Manulife Asia Care Survey - https://www.manulife.com/ca/en/about-us/news/Asia-Care-Survey-2025
●
#FYP: Future-proofing Young Pinoys
- https://www.manulife.com.ph/about-us/newsroom/latest-news/fyp-future-proofing-young-pinoys-a-manulife-study.html
●
Manulife Medical Secure - https://www.manulife.com.ph/products/health/medical-secure.html
●
Manulife HealthFlex - https://www.manulife.com.ph/products/health/health-flex.html
●
AC Health Partnership - https://www.manulife.com.ph/about-us/newsroom/latest-news/manulife-philippines-and-manulife-china-bank-life-partner-with-ac-health-to-advance-cancer-prevention-care-for-filipino-families.html
●
ManulifeMOVE - https://www.manulife.com.ph/services/manulife-move.html
●
Manulife GoalReady - https://www.manulife.com.ph/products/savings/goal-ready.html
●
GCash Partnership - https://www.manulifeim.com.ph/about-us/newsroom/gcash-manulife-investments-ph-expand-filipinos-access-to-global-property-investing.html
●
Manulife Philippines and China
Banking Corporation Partnership - https://www.manulife.com.ph/about-us/newsroom/latest-news/manulife-philippines-and-chinabank-sign-15-year-renewal-of-bancassurance-agreement-via-mcbl.html
●
Manulife Longevity Institute - https://www.manulife.com/ca/en/about-us/longevity-institute
● Tripartite Agreement - https://www.manulife.com.ph/about-us/newsroom/latest-news/manulife-philippines-puts-longevity-at-the-center-of-its-tripartite-agreement.html
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