Johnson’s Baby launches the #JohnsonsBidaBest Squad Search!

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The search for the Bida Best Squad officially begins.

As we dive into the summer season, Johnson’s Baby launches its biggest kiddie online search for kid influencers with soft, smooth, and shiny hair! Dubbed as the #JohnsonsBidaBest squad search, the brand is on the look-out for the next big kid influencer squad who can showcase how they are fun, energetic, and active because of Johnson’s Shampoo.

Led by the iconic hair idol of the 90’s, and now mommy celebrity Jolina Magdangal-Escueta, the #JohnsonsBidaBest squad search launched with an animated and fun TikTok challenge that moms and their kids can join by showcasing their dance moves, while flaunting their healthy and shiny hair.

“I’ve been in the industry for a long time, and one of the things people remember about me are my fun and unique hairstyles. I was only able to do all those throughout the years because I took great care of my hair from the beginning. This is something that I want my kids and fellow momshies to know, which is why I use Johnson’s Shampoo for my kids! Their favorite being the Shiny Drops variant. Makes their hair feel extra cared for!” said Jolina Magdangal-Escueta.

For the #JohnsonsBidaBest squad search, moms and kids will have to go through different online challenges that will allow them to show their creativity, energy, and of course, their kids’ soft, smooth, and shiny hair. The TikTok challenge encourages moms and their kids to dance to the Johnson’s Shampoo’s newest jingle performed by our brand ambassador Jolina Magdangal-Escueta herself. Moms together with their kids can also get to try the animated branded filter as their background, as they dance to the beat of Johnson’s Shampoo’s newest jingle—a fun way in teaching our moms the importance of using age-appropriate shampoo for their kids to achieve soft, smooth, and shiny hair.

You can watch some of the entries here:

https://www.tiktok.com/@mommysarahandsam/video/7227342938131549446

https://www.tiktok.com/@larramelissa1/video/7227743657040891142

https://www.tiktok.com/@lee_3_kids/video/7227466832104426757

The search does not stop there, apart from the TikTok challenge, Johnson’s Baby will also host more online games on different social media platforms that will ultimately help the brand identify our top 4 kid influencers.

The winners of the #JohnsonsBidaBest squad search will receive a 1-year contract with Johnson’s Baby (inclusive of Magandang Buhay guesting and vlog guesting with Jolina Magdangal-Escueta!), a 1-year supply of Johnson’s Shampoo’s product range, 25,000 pesos in cash, and will be the newest addition to our growing Johnson’s Baby family. They will be the main faces and advocates for Johnson’s Shampoo; raising awareness on age-appropriate haircare for kids given that their hair is more delicate than adult hair.

According to research conducted by Johnson & Johnson Consumer Health Philippines, kids' hair is known to be two times thinner than adult hair; making it harmful for kids to use adult shampoo because of its strong chemicals.

With this, it has become the mission of Johnson’s Baby to ensure that kids get the strong, healthy hair that they deserve through proper haircare products as shown in their product range: Shiny Drops with Argan Oil and Silk proteins for soft, smooth, and shiny hair, Clean & Fresh with active fresh technology for 12-hour freshness, Strong & Healthy with 8 conditioners and Vitamin E for stronger hair and less breakage, and Soft & Smooth shampoo with honey and wheat extracts for smooth, less frizzy hair.

“Kids are known to be pure and gentle, which is why the products that they use should be the same. With our ongoing #JohnsonsBidaBest Squad Search, we want to educate moms and make them realize that their growing kids’ delicate hair should be equipped with a product that is gentle to the eyes, hair, and scalp; making their hair stronger, healthier, and prettier with Johnson’s Shampoo and its gentle formula specifically designed for kids’ hair,” said marketing manager Kat Suarez.

To all the moms out there, what are you waiting for? Join the #JohnsonsBidaBest Squad search and check out our official hashtag page on TikTok #JohnsonsBidaBest to learn more about the mechanics!

For more information about the search, visit the social media pages of Johnson’s Baby and keep yourself posted by following them on Facebook at https://www.facebook.com/JohnsonsBabyPhilippines and @johnsonsbabyph on Instagram and TikTok.

You can also visit social media pages of our brand ambassador Jolina Magdangal-Escueta at @mariajolina_ig on Instagram, and Jolina Magdangal on Facebook for more updates on the #JohnsonsBidaBest Squad Search!

Johnson’s Shampoo product range is available in leading supermarkets and drugstores, as well as on official Johnson & Johnson stores on Lazada and Shopee.

Jolina Magdangal shares how she takes care of her family in the new normal

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Juggling many things at once is normal for Jolina Magdangal. Apart from being one of the momshies of the morning talk show Magandang Buhay, she runs the vlog #JolinaNetwork and takes care of her two kids, Pele and Vika, with her husband Mark Escueta. Magdangal also makes time to pursue hobbies like diamond painting, working out, and being a #HalamaNanay. But with the pandemic, she was forced to adjust her priorities and make changes to her family.

“May times na busy sa Magandang Buhay pero pag walang taping, usually dito lang ako sa bahay with my family. May mga nagbago samin, tulad ng anak ko na nag-homeschool. We decided to do homeschooling kasi mas naging priority namin ang safety niya, and we want to experience yung pagiging hands-on din sa school niya,” the mom reveals.

Even if Magdangal is used to doing so many things at once, she admits that homeschooling can be a struggle. It’s also a new experience for her and her husband since they are not teachers. Still, she takes on the challenge because “masarap ang pakiramdam dahil anak namin yung tinuturuan namin at rewarding ang feeling pag natututo at malaki ang development.”

Another change in the Magdangal-Escueta household is their attitude towards going out. If in the past, they can just get up and go, they now take extra precautions. Magdangal says, “I must admit, may pagkapraning ako na baka yung makasalubong ko or yung kausap ko ay positive sa COVID-19. Dumami ang dala-dala kong gamit kasi ang dami kong disinfectant.”

She also taught her kids hygiene habits to protect themselves and stay clean at all times. They learned to wash their hands and to carry alcohol and wet wipes. When going out, they wear their face masks even in the car, and they take showers as soon as they get home. When Magdangal and Escueta return home from work, the kids already know to stay in one room and wait until their parents have showered.

These precautions are second nature to Magdangal, who has always prioritized her and her family’s health. She says, “Pag may nararamdamang masama ang anak ko kahit ano pa yan, binibigyan ko talaga ng pansin. May pagkapraning kasi ako sa mga sakit.”

She believes in giving them the right medicine and the proper dosage, at the right number of times. For fever, she trusts Calpol.

“Pag iba na ang pakiramdam and parang iba ang temperature, naka-monitor na ako. As soon as pumatak sa 37.8 yung temperature, Calpol agad.”

Calpol for Kids is a paracetamol-based suspension which can be given to infants and children ages 0-12 years old. It can treat mild to moderate fever and pain associated with discomfort after vaccination, toothaches, headaches, migraines, muscle aches, sore throats and musculoskeletal pain. Calpol for Kids starts to work on fever in 15 minutes and is gentle on kids’ tiny tummies.

“Mabilis talaga umepekto ang Calpol. Pag may lagnat ang anak ko, di ako umaalis sa tabi nila at gusto ko either yakap ko sila o kung natutulog na kami, hawak ko paa nila. Nararamdaman ko agad na bumababa ang lagnat,” Magdangal reveals.

Her kids also love the Calpol strawberry and orange flavors. According to Magdangal, “hindi ako nahihirapan painumin. Tsaka sinisimot pa.”

Times may be tough, but Magdangal has advice for everyone in the new normal. She says, “kung ano man ang nararamdaman nila, hindi sila nag-iisa. Laban lang nang laban lalo na para sa pamilya. Mas malaki tayo sa virus kaya wag natin papabayaan ang sarili natin.”

Besides, there are things to look forward to in the future. For Jolina, she’s hoping to continue vlogging, book more endorsements, and shoot a movie. She wants to learn to cook and bake and she and her husband want to start a business. The family has milestones to celebrate like the kids’ birthdays and her 10th wedding anniversary.

Everything may have changed for families around the world, but Magdangal says that there are three good things that came out of this pandemic: “mas lalo pang na-appreciate ang worth ng family, wala nang mas hihigit pa sa prayer, and yung idea na ‘prevention is better than cure.’”

For more information about Calpol, visit www.calpol.com.ph

 

Paracetamol is the generic name of Calpol. If symptoms persists consult your doctor.

c name of Calpol. If symptoms persists consult your doctor. 

Jolina Magdangal Discovers A New Jolly Way of Snacking! Sweet, Crunchy, Sarap! #MAISnack Ka Na!

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To say that being a mother is the most rewarding role any woman can have is an understatement. Nothing compares to the sheer joy of watching your child grow up into a jolly, healthy youngster. However, one cannot deny the fact that being a mom is not without its challenges. And any mom will tell you that one of the biggest challenges is what snack to serve especially these days when kids are at home 24/7.

For Jolina Magdangal, pop icon, singer, actress, TV host, wife, and more importantly, mother to Pele (7 years old) and Vika (2 years old), preparing the right kind of snack has always been a bit of an issue, especially with the busy schedule that she keeps.

“It’s difficult sometimes,” Jolina discloses. “There were instances when I didn’t know what to serve Pele anymore. And you know how kids are, they don’t like having the same thing. It’s a good thing there’s Jolly Corn!”

As the newest face of Jolly Corn, Jolina did not only discover a new jolly way to snacking but also afforded her the opportunity to give Pele a quick and easy, healthy fun snack that they can both enjoy.

“The quick to open Jolly Corn is the perfect merienda treat: just open the tab, get a spoon, and #MAISnack ka na!,” Jolina says.

The sweet, crunch, sarap Jolly Corn is not just enjoyed straight from the can, which Pele absolutely likes, but it can also be prepared in many ways: as dessert, part of a salad, or with your main dishes.

Some of the more popular recipes with Jolly Corn include Cheesy Corn, where cheese powder is sprinkled on warm Jolly Corn and eaten as snack; Mais Con Yelo, a cold dessert using shaved ice and condensed milk; and Maja Blanca, a favorite Filipino dessert with coconut milk. Buko salad and vegetable salad are also best prepared with Jolly Corn, and buttered corn with carrots is the perfect side dish with main dishes.

Jolina, who has 1.7M Instagram followers and is also a popular talk show host, is grateful for being the new endorser of Jolly Corn. “Thank you to my new family, the Jolly Family. Enjoy na enjoy ang buong family namin dahil laging #MAISnack na kami! Sweet, crunchy, sarap!” she quips.

Jolly Corn is available in all supermarkets, groceries, public markets, and convenience stores nationwide and on Lazada, Shopee, and Acemarket.ph. Follow Jolly Eats Facebook Page at https://www.facebook.com/JollyFoods for more information and recipes.

Fly Ace Corporation is one of the leading food and beverage consumer goods companies in the country today. Propelling limitless multiple-category growth by bringing the best of the world closer to Filipino consumers, Fly Ace Corporation’s portfolio of food and beverage products includes house brands and exclusively distributed brands. To learn more about Fly Ace, visit www.flyacecorp.com.

JOLLY is a canned fruits and vegetable line marketed and exclusively distributed by Fly Ace Corp. For more updates, visit jolly.com.ph or like its official Facebook fanpage or follow via Instagram (@jollyeatsph).